INDUSTRY TRENDS
M&As
68
Partnerships
64
50 43
13
8
9
9
9
2014
2015
2016
2017
9
2018
Trends in Location Analytics & Business Intelligence
3
1 1
3
2
3
3
2014
4
Content
4
3
2 2015
1
1
1
2
1
4
3
2
1
2
2
2
2
3
2016 Location Data
1 2017
2018
Platform
Software
2019 Solutions
Merger & Acquisition trends based on company’s offering
10 19
7 3 4 5 2
Content
17
20
15
10
6 2015
9
12 11
15
2014
9
13
8 3 4 2 6 4
11
10
11 3
15
2016 Location Data
2017 Platform
2018 Software
Partnerships trends based on company’s offering
52
www.geospatialworld.net | Mar-Apr 2020
2019 Solutions
Location Analytics & Business Intelligence (LA&BI) In the Location Analytics & Business Intelligence segment, partnerships were more conspicuous than M&As, although there was a decline in both. While the M&As mostly focused on portfolio diversification, partnerships were forged between companies to collaborate with user industries and to enrich products/services. In 2019, most partnerships were done by platform companies, as against content companies a year ago. Also, there were several collaborations between location and IT companies. One common trend observed in the last five years (2014 to 2019) is that of M&As happening among platform and solutions-based companies. Although in 2017 and 2018, content-based companies too occupied a large space, their share was insignificant in 2019. In partnerships too, platform companies occupied the maximum space in 2017, while in 2018, it was dominated by content companies. Interestingly, 2019 again saw a surge in the share of platform companies. Meanwhile, content companies such as Here Technologies and Mapbox continued to forge partnerships with user industries to deliver the most powerful geospatial solutions to improve connected mobility and provide real-time asset tracking. Companies like Here Maps, PlaceIQ and Factual forged the maximum number of partnerships in 2018 and 2019. Cuebiq, a consumer insights and measurement company, did major partnerships in the OTT platform and out of home advertising segment.
2019
Sources: Geospatial Media Analysis
21
19
