GCI Digital Look Book

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Bringing the “gift” back to gift cards Why only sell Gift Cards when you can offer the latest Gift Card technologies to engage with every generation, dramatically increasing your results? As the leading provider of gift card merchandising platforms and personalization solutions, we’re committed to being the premier source of customer centric, revolutionary communication and gifting solutions that enhance engagement and create more meaningful and shareable experiences.

• Leading market research & consumer insights for the 127 Billion Gift Card Industry • Over 42 Industry Awards for Innovation in the last 7 years • Over 122 Patents issued or pending • Groundbreaking gift personalization technologies • Complete white label solutions to customize the experience • Solutions drive 9x purchase intent for gift cards



Personalization Platform & Front-End Engagement 1st and 3rd Party Gift Card Shopping Experience + 33% Increase in Sales + 284% Digital Engagement 100% Digital Fraud Indemnification Patented Haptic Technology GCI’s Mobile SDK (integrate GCI’s platform into your mobile app) GCI’s Notification System (tiered notifications when gift cards are not opened) Up & running in as little as 60 days!


Consumers would send an average of 50% more gift cards annually if GCI technology was used.


Truly Custom Animations Truly Simple Solutions Unlike other top retailers that leave the recipient’s name and personal message in the fine print below your video; Recipient’s name and message are integrated in animation for a truly personal experience.

70% of Americans felt it would be more meaningful to receive an egift card over a plastic gift card if the egift card came with digital personalization.




Gift Tokens® Instant Microgifts that spend just like a gift card but feel like so much more • 1st ever micro-gift of its kind, interactive personalization & innovative mobile delivery • 26% of total gifts given are $20 and under • Next generation gift card for millennials and gen Z* • High lift percentages: 62% of purchases would spend more than the face value

Nearly half of consumers would prefer to send and receive a digital gift card by text rather than email. (GCI 2017 research study)


Patented Haptic Technology Interactive Mobile Experiences Haptic technology allows gift senders and recipients unprecedented interaction and personalization of their gifts. Patented, interactive multimedia delivery for 1st and 3rd party web and mobile app, solutions.




At Home Activation a gifting solution for the at-home shopper Quick easy ways to send an egift card by email or text that show a suggested gift value! Your favorite giftable brands are perfect easy egifts for birthdays, thank you’s, and all of life’s little moments.


for more information contact:

Jaime Yeager, Vice President Sales & Marketing jyeager@ 404.933.4348

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