Product Media Magazine - May & June 2021

Page 31

Briman Brim iman im n Voi Voice ice

BRITISH INNOVATION SUPPORTED IN BUDGET

The first post-Brexit budget was eagerly anticipate ed as an op pportunity to help business build back from the economic impact off COVID, sa ays Mark Alde erson n

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s predicted, the recent budget contained a number of measures aimed at supporting the growth of small and medium enterprises with the potential to increase employment. The biggest winners in the budget are innovative British manufacturers who push the boundaries of technology. Sunak confirmed that the UK government would provide £375 million to establish the Future Fund: Breakthrough, which is described as “a new direct co-investment product to support the scale-up of the most innovative, research and development intensive businesses”. The scheme will be overseen by the British Business Bank. The Treasury said (the bank) “will take equity in funding rounds of over £20 million led by private investors, to ensure these companies can access the capital they need to grow and bring

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prosperity to communities across the UK”.

Skills investment

Sunak also announced two new initiatives to subsidise the cost of upskilling for businesses. The ‘Help to Grow: Managemen nt’ and ‘Help to Grow: Digital’ schemes will be operational by Autumn 2021, though the chancellor has encouraged interested businesses to register now. The Management scheme aims to help tens of thousands of small and medium sized businesses get world-class training from business schools across the UK, with 90% of the cost of the executive development programme to be paid by the government. The Digital scheme will give SMEs access to free expert training to improve their digital skills as well as obtain a 50% discount on new productivity-enhancing software, worth up to £5,000 each.

Hiring he elp

The budg get also included an exte ension of the apprenticeship hiring incentiive acrosss England d. This will continue to Septembe er 2021 with payments doubled to £3,000 0. A new w £7m flexi-job apprentic ceship progrramme in England was also ann nou unced, enab bling apprentices to worrk with a numberr of employers in one sectorr, while an additional £126m will go towards 40,000 0 more traineeships for 16-2 24 year olds. The level of spending set out by th he government shows just how hig ghly they y value a fast economic recovery y. Much of this investment is aiimed at small busine ess espe ecially y in the manufacturing sector, where it is hugely important to support businesses and help them grow. The government has committed d and now it is the turn of consumers to back British made innovation. Mark Alderson is the chairman of the Briman Group

MAY/JUNE 2021

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