NOVEMBER / DECEMBER 2021
NEW LINES & BEST SELLERS • Complete Growing Gifts • Recyclable & Reusable • Year-Round Sales
Advice & information for garden centre professionals
Beau#ful Bl*ms to gr$ at home
THE GIFT OF FLOWERS TO BLOOM M ALL SEASON LONG AND ATTRA ACT PRECIOUS POL POLLINATORS OLLI OL LINA LI N TORS NA
Gr$ Your Own healthy &oduce
PEER ECT FOR EXPERIENCED GARDENER PERF RS AND NO OVI V CEES AL ALIK IK KE THERE’S SSOMETHING FOR EVERYON NE NE MORE NEW LINES FEATURED INSIDE
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NOVEMBER / DECEMBER 2021
Advice & information for garden centre professionals
Garden centres thinking outside of the box
2021 GIMA AWARDS 12 page special
NEW PRODUCT DIRECTORY
Every product entered in the Glee New Product Showcase 2021 listed
2023 AMBITIONS FOR BLUE DIAMOND
A N OT H E R YE A R O F AWA R D W I N N I N G I N N O VAT I O N W I T H E L H O Having won the Sword of Excellence at the recent GIMA awards, leading synthetic container supplier, elho, is concluding 2021 with a host of newly launched products for the 2022 season and advancements to its eco and design credentials. Environmentally sustainable practices
For elho, waste is pure beauty. All elho products are made from recycled plastic and are produced by 100% wind energy. The company is proud to be a Certified B Corporation, and is on a mission to create new ways of using recycled plastic within its products. elho’s innovative creations see it using these waste materials to produce stylish, beautifully designed plant pots, bringing nature into people’s lives and reducing the amount of new plastic being produced.
elho has seen a year of sales and successes within the industry with the ever-growing popularity of urban gardening and house plants, along with 2021’s focus on environmental issues, allowing the company to put its best foot forward once more. At the 2021 GIMA Awards in November, the company triumphed with its Green Basics veggie wall winning the Sword of Excellence. This popular product oﬀers urban gardeners an all-in-one growing solution with both a pot and trellis included, and was commended by judges for its ease of use, making it the perfect product for new gardeners with smaller outdoor spaces.
2022 product launches
There are plenty of other new innovations from elho that stockists can expect as well, with 2022 bringing the launch of green sense aqua care pots, green basics stack and grow planters, and a host of new models and colours in the vibia balcony planter range, amongst others.
For more information about stocking elho collections, please contact firstname.lastname@example.org
Ho, ho, ho! What a year it’s been
s this issue of GTN goes to press not only are we basking in the wonderful warmth and excitement that is generated by Greatest Christmas Awards visits but also with the knowledge that 2021 has been a truly record-breaking year for sales of products and plants in garden centres. After the ﬁrst week of December the GTN Bestsellers All Products volume sales index for the whole year was up by 28% on 2021, which is partly due to the weeks we were all closed during #Lockdown 1, but a staggering 17% up on 2019. Garden centres really have been the retailers of choice for many more people this year and the signs are that they will continue to visit and shop with us for years to come. That may not result in such huge growth during 2022 and 2023 but if we continue to deliver great customer satisfaction and help the new gardeners really enjoy their outside space then the increased sales levels should stay to beneﬁt all.
Garden centre Christmas retailing, as seen by our team of judges visiting over 50 centres across the UK during the past few weeks, is of such a high standard it’s no surprise that sales records have been broken and Christmas events, where they have taken place, have been fully booked. We will be starting next year by publishing hundreds of photos from our Greatest Christmas Awards visits, so you’ll be able to see the high standards achieved for yourself. The winners will be announced on Monday 7th February at 5:00pm on the Stage at Spring Fair. We look forward to seeing you there. In the meantime, we have the very important task to complete the GTN Sustainability Directory, out soon, to help you with all your sustainability developments for next year. Happy New Year!
EDITORIAL & ADVERTISING Garden Trade News Potting Shed Press Ltd Dairy Drove Thorney Peterborough PE6 0TX Tel 01733 775700 www.gardentradenews.co.uk THE GTN TEAM Editor Trevor Pfeiﬀer email@example.com Advertising Sales Alan Burdon Alan@pottingshedpress.co.uk Associate Editor Mike Wyatt firstname.lastname@example.org Digital Editor Neil Pope email@example.com Subscriptions Karen Pfeiﬀer firstname.lastname@example.org Design & Production AT Graphics Ltd www.atgraphicsuk.com Kirsty Craner – Design Alun Jones – Production Manager Robert Tipping – Managing Director James Tipping – Technical Director Printing CG Print Ltd Do you qualify for a copy of GTN?
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Potting Shed Press Ltd
In this issue...
1 6 10 12
New lines and bestsellers from G Plants Thinking outside of the box 1 – Little Dobbies Blue Diamond ambitions for 2023 Thinking outside of the box 2 – The Plant Room 14 A Boost for peat free growing 16 Thinking outside of the box 3 – Hillmount comes to Cheshire
Garden Trade News is published by Potting Shed Press Ltd who also publish: GTN Bestsellers, GTN Xtra, Glee Daily News and the Glee Catalogue, and the Solex Sun. Potting Shed Press also supply Garden Radio to over 100 garden centres across the country.
Director Trevor Pfeiﬀer
18 Poinsettias on social media 20 Illumination Street celebrates the magic of Christmas 23 2021 GIMA Awards Roll of Honour 37 New Product Directory for 2022 - every product entered in the Glee New Product Showcase listed 54 HTA Column – A fresh beginning for 2022
SMALL PRINT: All material © Potting Shed Press Ltd 2021. No part of this publication may e reproduced in any form whatsoever, either for sale or not, without the express permission of the publishers. The information supplied in this publication is published in good faith and every eﬀort has been made to ensure its accuracy. Potting Shed Press Ltd cannot accept responsibility for any error or misrepresentation. All liability for loss, disappointment, negligence or other damage caused by reliance on information contained in this publication or in the vent of any bankruptcy or liquidation or cassation of the trade of any company, individual or ﬁrm mentioned, is hereby excluded.
November / December 2021 5
Thinking outside the box
Reaching a different audience with Little Dobbies For the first of our “Thinking outside the box” articles GTN caught up with Dobbies Horticultural Director, Marcus Eyles, in their Chiswick store in West London to find out more about what has driven the development of Little Dobbies
his year saw the introduction by Dobbies of Little Dobbies, their brand new format of store into Chiswick, Westbourne Grove and Richmond in London, bringing the total number of stores in the Dobbies estate to 74. This follows on from the successful launch of Little Dobbies stores in Edinburgh (November 2020) and Bristol (May 2021). GTN met with Dobbies Horticultural Director, Marcus Eyles, in their Chiswick store in West London to ﬁnd out how the Little Dobbies format diﬀers from that in the rest of their estate and the opportunity the stores present in terms of reaching the growing number of gardening and houseplant enthusiasts that are city-based. So what has driven this move into urban conurbations and what does the future look like for further developments? Marcus Eyles explains,
“We have a further store in Richmond, which opened in November, with other sites in the pipeline for 2022. Whilst London is great and there is a gap here we are looking to move into other cities too to help raise brand awareness amongst city dwellers that have an interest but wouldn’t necessarily visit a garden centre. It is interesting as for many people their local Dobbies isn’t necessarily on their doorstep but they call in when they are visiting family and friends, commuting etc. The addition of Little Dobbies has been the obvious next step in the development of the company, following the expansion of the estate through the purchase of Wyevale stores. In terms of a traditional garden centre, it is diﬃcult to ﬁnd suitable sites within cities and so a diﬀerent format was required. With the events of the last couple of years ﬁnding suitable sites has become a little easier with our agents being very good at ﬁnding ideal locations, such as
There’s just room for a small range of relevant gardening products in Little Dobbies
this one, situated on a junction with brands like Waitrose and Boots, on our doorstep. In the past, there was always the question of whether there was a market for our products amongst city dwellers. Now, we know that there is what with the massive resurgence of interest in houseplants and the addition of new gardeners to the market through lockdown. The desire to shop locally has become key in everything and people are changing their shopping habits in line with this. Little Dobbies stores help fulﬁl that need within the urban conurbations.
Houseplants are the stars at Little Dobbies where staff are constantly asked for advice as the shop attracts new customers
6 November / December 2021
Thinking outside the box Growing Brand Awareness Over the past couple of years, we have seen an increase in brand awareness. We found a real diﬀerence between exhibiting at Chelsea in 2019 and this year. In 2019 we had a small stand and used it as a vehicle to talk to people. The stand featured a map showing all the Dobbies branches (it came not long after Dobbies acquired the Wyevale Centres). Visitors to the stand were less familiar with the brand but the map provided a great way of starting a conversation by asking where their nearest Dobbies was. This year everyone coming to the stand was saying My local Dobbies is… and especially those London based visitors to Chelsea with many of them having been to our Chiswick or Westbourne Grove stores. We were getting comments such as ‘We just dropped in, amazing store, just fantastic’, which is hugely encouraging. We just didn’t expect this level of growth of awareness to happen so quickly – given the nature of Dobbies being a Scottish brand and then developing into a national brand. You would think it would take years to develop that level of brand awareness in the south. But we have been pushing all the right buttons in the right place… with very strong PR pushing our message out there. It is about the authority in what we are doing, helping to re-establish the brand and doing things like Chelsea, and then with these stores as well – awareness has stepped up hugely. We have also been reﬁtting the stores
Marcus Eylees, left, with Little Dobbies colleagues who are a mix of staff from existing Dobbies garden centres plus newly trained Little Dobbies staff.
The range of plants in Little Dobbies meets the needs of new gardeners and houseplant enthusiasts looking for something special
that we acquired from for Wyevale to give them a totally diﬀerent look and feel. Our Little Dobbies stores are styled in a similar way to provide a joined-up look across our estate.
Changing Trends Now that we have left the EU weirdly it seems that we are becoming more European in our approach to gardening! It has always been the case in the past that when we have seen trends at the European shows you take inspiration from it but you always have to tone it down for a UK audience. Now you can pretty much lift these trends directly – largely a result of social media, especially Instagram. People are now looking to all sorts of countries and styles for inspiration. The renaissance of interest in houseplants continues to be incredible – and this is reﬂected in our Little Dobbies stores with around 70% of sales being based around this trend. We once dreamed of having per
capita spend on houseplants as they have in Holland, where houseplants are treated like cut ﬂowers. After usually being at the bottom of the per capita spend table we are now rising up the ranks which is fantastic and we are seeing consumers, especially in the younger market, not just buying a single plant but collecting them- everything from airplants to Monsteras. This younger audience, along with the 3 million-plus additional gardeners that have come on board through lock down are helping to drive design-led gardening. There is a high visual expectation of this audience. The product needs to look good as well as fulﬁlling the whole nurturing/ wellbeing aspect as well. This applies to other products too, such as pots. Consumers are looking to change the look of their outdoor area across the seasons through the use of diﬀerent pots. They have more of a clue of the look they are trying to achieve and want to spend the right money to make it look good. We help with this by providing inspiration and combining products, such as plants and pots, adding value with a 1+1 = 4 approach. We have invested in our social media activity and lifestyle imagery to assist with this.
Guiding the consumer We have seen a huge increase in the number of customers that want to garden but don’t necessarily know how to do it. Whether they have an indoor space, balcony, window box or small terrace – it is our role to help them satisfy that urge – that is what it is all about. Customers are keen to do the right thing and when it comes to customer service in Little Dobbies it is key that we don’t use jargon and keep it simple. We make sure that we simplify the messaging and make great use of QR codes to take them to our website to tell them just 2 or 3 points about what they need to do. If customers want more
November / December 2021 7
Thinking outside the box advanced advice they can go to the next level for further information. Our staﬀ get far more questions in the Little Dobbies setting than they do in a typical garden centre setting and there is much more customer contact.
The Little Dobbies way Little Dobbies feature a curated range of products found elsewhere across the estate, with a focus on design-led items. Houseplants are extremely dominant, making up around 70% of sales. This is a really strong area which the consumer is looking for and we try diﬀerent mixes in terms of that space to keep it fresh and interesting. This is key, especially when customers will be walking past regularly. Seasonality is important and we are learning and adapting all the time when it comes to our product mix, refreshing stock every month. We are bringing in diﬀerent ﬁxtures to suit the plants stocked in each store as we go. For instance, we have seen a huge demand for trailing plants, as well as for diﬀerent plants such as Monsteras. This enables us to look at products in a slightly diﬀerent way from which we can learn. Ideas around small space gardening apply elsewhere too and so we can take that back to our larger stores – it works both ways. Short, fun projects such as growing microgreens, planting seeds, windowsill gardening, collecting cacti have universal appeal. Ten years ago we stocked a very narrow range of houseplants. Now we have proven there is demand we can allocate more space and put more of a range in. Now it is the case of asking the growers for as many varieties as they can provide – better colour, greater variety, easier to manage, something new etc. There is great demand for foliage plants but those with ﬂower still have a place. It remains to be seen whether our Little Dobbies customers will have the same desire for poinsettias or whether they will want something more contemporary in nature. Whilst we aim to provide a good value oﬀer we can’t compete with the supermarkets on price but we can provide range.
By its very nature Little Dobbies is little. The Chiswick store is less than half the size of a typical garden centre houseplant department.
With no back of house storage on the Little Dobbies sites, all stock goes straight onto the shop ﬂoor. This is a good discipline but can also be quite challenging to keep stock at the right level. We use just one supplier to bring houseplants in from the Continent which enables us to bring stock into a single location. We then split it down and use smaller vehicles to transport it into our London locations.
What will Christmas bring?
Garden centre retailing at its best delivers customer satisfaction with relevant related products and that’s not been missed at Little Dobbies.
We anticipate that we will have strong Christmas sales ahead in these locations. We are learning every season about what people want and it is a more contemporary market that we are dealing with. People are buying houseplants for Christmas – foliage plants, cacti, air plants, Citrus – the whole range – because it is such a trend that everyone is getting on board with. We anticipate that pot grown Christmas trees will also be popular in providing doorstep décor.
A Sustainable approach We have been dealing with the same issues in horticulture for decades and we have needed an exterior force (consumers) to help drive this forward. There is recognition that we need to come together as an industry to work on creating solutions and Dobbies have been working with suppliers on this feeding back
insight from consumers about what they want. There are ingredients and materials that are out there that just aren’t available to the consumer yet because they haven’t been retail packaged. This area oﬀers a huge amount of opportunity and that is really exciting. Dobbies have been making progress on a number of environmental fronts. Peat is going, going, gone with the estate being peat-free next year for compost and progress being made on the plant side. We have been doing pot recycling for a long time but we have just installed new bins in partnership with Elho in 10 of our stores. This has smartened this area up and we are looking to roll it out across our stores next Spring. On compost bag recycling we have been working with Evergreen which has been a huge success and proved popular with consumers. This is something we need to do and we will also be rolling this out to our stores next Spring. It is an important part of what we do – we need to do the right thing for the environment. We must have no dirty secrets. If we have a product that we need to sell and it needs to be packaged in a certain way then we need to provide a solution with regard to recycling. The compost bags are being recycled into garden furniture which is then used by Greenﬁngers in childrens’ hospice gardens.
In conclusion… This latest development for Dobbies of a series of urban shops ticks so many boxes. There is such a huge opportunity with the huge density of population walking past the shops every day that don’t usually come into contact with this green stuﬀ that we live our lives being so close to. It is wonderful as it is now not just something that an elderly relative used to do. Now it is something that people want to engage with and do. At Little Dobbies they can do this, step across the threshold and step into plant paradise!
8 November / December 2021
Wildlife World was started life on a West country Farm, in
1997 when the farming industry was under considerable pressure, fast forward 20 years, and they are now an award-winning designer and manufacturer of environmentally friendly and sustainable wildlife products, based in Tetbury, Gloucestershire. They work together with renowned animal experts, designing and testing all their products at the workshop and office site, their farm in Devon, and even in staff members gardens. They pride themselves in designing products that are fit for purpose using sustainable materials and supply a wide portfolio of customers in the UK, Europe, and USA, from garden centres, high street retailers, online sellers, major hardware and DIY chains, supermarkets, charities and housebuilders Protecting the environment is part of their DNA, and their mantra of not destroying a habitat to create another rings true. They use
Pet Care, Aquatics and Wild Bird Care Products Winner: Wildlife World – Artisan Bird Nesters These are fantastic products for a few reasons: They are ethically produced – both in the sense of materials used – natural and recycled – and the fact that these products support woman in very poor parts of Bangladesh. These social enterprises transform local communities, pioneer upcycling, empower women, champion refugee rights and practice organic farming. What the judges said: “Important social and environmental values embedded into goodlooking, well made, practical products.”
recycled materials in their products and packaging, FSC-certified wood, and the offices and workshop are supplied with renewable energy. They support numerous charities and animal welfare associations, making monthly donations and subscriptions. They are justifiably proud that their products contribute to the conservation and conservation of endangered species in the UK, Europe, and the US. AWARD WINNERS Over the years, they have won 16 design, product, and packaging awards and most recently at the Garden Industry manufacturing awards in November 2021, won 4 awards, 2 for sustainable packaging and display materials, an export award, and their popular Fair Trade Artisan Nesters won Best Pet Care, Aquatics and Wild Bird Care Product, as well as coming runner up in the Sword of Excellent for best overall product
Best Sustainable Consumer Product Packaging Winner: Wildlife World – Cotswold Granaries Wild Animal Food, launched in January 2021
GIMA AWARDS 2021 – MARKETING AWARDS Best Point of Sale Material Winner: Wildlife World – Cotswold Granaries FSDU
No other wild animal food company has produced products in fully 100% home compostable packaging, even down to the re-sealable zip. It’s a top quality, nutritionally dense range of feeds that will a ttract and sustain wildlife in the consumer’s garden.
The Cotswold Granaries FSDU is a completely custom design, cut out of OSB using Wildlife World’s in-house CNC machine. The laserengraved header, logo and shelf stripes offer a unique design, whilst cutting the environmental impact of printing! The unit is also made from 100% FSC and PEFC Timber.
What the judges said: “Attractive and well executed packaging with clear sustainable credentials. Everything, even the resealable zips are fully compostable!”
Tel: + 44 (0) 1666 505333
What the judges said: “An attractive piece of point of sale that’s natural, rustic, simple and not over-engineered.”
Blue Diamond aiming for £300m turnover by 2023
As Blue Diamond acquired it’s 38th garden centre, Mere Park in Shropshire, GTN asked Alan Roper for his views on next year and about the growth seen following the pre-pandemic Wyevale acquisitions.
fter a year of remarkable sales growth driven by the nation’s newlydiscovered passion for gardening during the pandemic, many garden centre budgets have been adjusted upwards for 2022 in anticipation of an extended boom. The HTA’s declaration that three million new spenders became gardening consumers in 2020 is the received wisdom fuelling the industry’s focus on how to nurture them long-term. But not everybody agrees that the so-called
‘covid bounce’ will keep the tills ringing through next year and beyond. Alan Roper, CEO of the expansionist Guernsey-based Blue Diamond Group, which now operates 38 centres on the UK mainland as well as the Channel Islands, advises caution as the nation returns to a semblance of normality. Like most garden centre businesses, Blue Diamond has seen extraordinary turnover growth over the past 18 months. However, there are signs that trading is slowing: for
10 November / December 2021
Wyevale to Blue Diamond - Total growt wth t since acquisiton
Interview Praise be to… the Blue Diamond Awards –
Little Blue Diamonds?
Alan Roper has booked Manchester Cathedral as the venue for the Blue Diamond Group Awards in March next year. “It’s kind of diﬀerent,” he said. “I like quirky.” The nave has a capacity of 1100 people and can seat 940 for dinner – but they have to be out by midnight, so he intends to hire a nightclub for the after-party. The location will be a secret until the night.
We asked Alan Roper if he had considered following the Dobbies Group’s example of investing smaller city centre properties. This was his reply (edited):
instance, the group’s bulb sales this autumn were down 12% on 2020 (but 43% ahead of 2019). Growing media sales in the first three weeks of October were flat against 2020 (but again, massively up – by 91% – on 2019). This, Alan Roper says, suggests that the “inflationary bubble” will eventually burst – it’s just a question of when. “I don’t think we’ll see it in February, March or April but I think we’ll see it through July,” he told GTN. That said, it doesn’t look like putting the brakes on Blue Diamond’s expansion programme. The latest centre to join, Mere Park at Newport on the StaffordshireShropshire border, is the tip of the iceberg. Alan says two further acquisitions are due to complete in January (one of them in Surrey) plus a scheduled refurb on an additional site in the Westcountry. This follows £16m spent on refurbishments this year, including a £600,000 investment on nursery production at Bridgemere to underpin the buoyant demand for plants. A similar spend in 2022 will include refurbs or next-phases and completions at Cardiff,
Melbicks, Hereford, Cadbury and Weybridge, among others. Alan Roper is predicting turnover of £250m for 2021, £265m in 2022 (but the three new acquisitions could add £10m), pushing on to £300m by 2023. All this in what is currently a relatively quiet buying and selling market. Alan believes it will be the back end of 2022 before owners’ heads re-appear above the parapet as retirement or family succession issues crystallize post-pandemic. “I don’t think anyone really sells to get out of this industry by choice,” Alan says. “For most people, it’s retirement and family.” In the meantime, Blue Diamond continues to bask in the glow of its 16 Wyevale acquisitions from Terra Firma in 2018 and 2019. Since the deals were done, sales growth has ranged from 139% at Melbicks to 79% at Sanders Garden World (see graphic). The category figures are interesting too – gardening sales have grown 155% at Hereford, plants sales 143% at Percy Throwers and garden leisure sales £289% at Nailsworth.
AR: “No, no, no, I'm not going to go down that road. I can see why they did it, and I've spoken to him [CEO Graeme Jenkins] about it. I visited the one in Edinburgh. But if you’re going to have 100 little outlets, that's quite a diﬀerent focus, a diﬀerent level of detail and management. You've got to treat it as a separate beast and have a separate team. “But I see why they're doing it. If your ultimate aim is to sell or do a ﬂoat, which is what private equity is there to do, you need to show prospective shareholders or purchasers that there’s a growth opportunity. You can take it somewhere bigger than the whole concept of Little Dobbies, which is on the back of like these little Sainsburys and small Waitroses and that sort of thing. “I wouldn't need to do that because there's so much growth opportunity that I can carve out in the garden centre market. I wouldn't want the added complication of trying to run a lot of Little Blue Diamonds, as they would all be leasehold. So, while it’s not without its merits, potentially it could become a big headache if it goes wrong.”
There’s so much growth opportunity that I can carve out in the garden centre market
November / December 2021 11
Thinking outside the box
Make way for The Plant Room Our second “Thinking outside the box” article in this issue is a photo tour of The Plant Room, a new urban plant emporium in Richmond created by Camden Garden Centre.
4 Cacti and succulents by Giromagi, supplied via Key Essentials, were constantly being shopped in The Plant Room by young and old alike
amden Garden Centre MD, Peter Hulatt, told GTN: “We’ve been working on this idea for about three years and only found this shop in this location earlier this year, around the same time as Dobbies announced they were opening a Little Dobbies here too.” The plant emporium is on two ﬂoors of what used to be a rug shop with the ground ﬂoor being the main plant shop area lavishly stocked with houseplants from Javado plus cacti from Giromagi, supplied by Key Essentials. “Houseplants have been a really vibrant part of the mix at Camden Garden Centre for 10 years now, so along with the charity trustees, we felt the time was right to set up this new venture,” added Peter. A small garden products section with seeds from Mr Fothergills, tools from Burgon & Ball and plant care from Growth Technology sits at the back of the plant displays. Downstairs features trendy home and garden lines from PTMD, plus pot covers from Ivyline, with Woodlodge providing the terracotta pots for outside urban gardening. With many of the staﬀ coming from Camden Garden Centre there’s plenty of great advice on hand to help both novices and experienced plant lovers.
12 November / December 2021
1 and 4. Maximum use of ceiling space to hang plants from creates a real plant emporium feel. The range and staff knowledge just oozes expertise and authority. No wonder it is already favourite with locals. 2. The downstairs showroom is packed with home decor items ideally suited to the residents of Richmond and surounds. 3. Celebrity TV gardener and designer Joe Swift, a long time customer of Camden Garden Centre, joined MD Peter Hulatt, staff and customers to officially open The Plant Room in November. 5. The Plant Room is just 15 minutes walk from the new Little Dobbies in Richmond.
WESTLAND ARE THE FUTURE Of PLANT FEEDS
The first All Purpose Plant Food optimised for peat free composts
As the peat content in many composts is reduced or removed altogether, it is important to choose a plant feed that works in all growing media types. Ensuring your plants receive the correct levels of nutrients and water is particularly important in peat-free composts. Boost has been formulated with the perfect blend of nutrients and a unique water management technology to work in peat-free composts to ensure nutrients and water are continuously available to maintain healthy plants. Producing four times more blooms compared to watering alone, this revolutionary product makes application faster and more effective. Boost will be available from February 2022 with eye-catching ‘blooming’ displays available for point of sale. A £1 million advertising campaign will be launched in May 2022.
MEDIA CAMPAIGN TO SUPPORT THE LAUNCH
RICH IN SEAWEED FOR HEALTHY GROWTH
ALL NUTRIENTS AVAILABLE FOR THE PLANT
Bedding plants versus unfed
EASIER & FASTER TO WATER WITH MINIMAL SURFACE RUN OFF & NO WASTE
NUTRIENTS OPTIMISED FOR ALL PLANTS, COMPOSTS AND SOIL TYPES
To maximise sales in your centre with vibrant displays and engaging content please contact Eliza Murley: email@example.com
New Products for 2022
A Boost for peat free growing There’s no doubt that users of peat-free growing media have had to adapt their watering and feeding regimes to achieve results comparable with the tried and tested peat-based products they have used for decades. Faced with the phasing out of peat by 2024, Westland have addressed the challenges with the launch of Boost, a totally new plant feed. We invited category manager Helen Amos to tell us more…
TN: Boost is marketed as an allpurpose liquid plant feed – but presumably it’s designed to be more than ‘just another fertiliser’. HA: Without doubt, Boost is far more than ‘just another fertiliser.’ I truly believe it to be game changing. The ‘All-Purpose’ statement is to aid our consumers so that they know it can be used across the garden in all their beds, borders, containers and hanging baskets. The reality is that Boost has been designed to take plant food to a whole new level. It is the ﬁrst feed optimised for both peat and peat-free composts and is a major step forward in the world of plant feeds. From a consumer perspective it meets their needs; guaranteeing four times more blooms and more fruits and vegetables compared to watering alone. This is thanks to the perfect blend of high-quality nutrients and an extra boost of potassium. It is also engineered through our unique water management system to almost
eliminate leaching, making it better for the environment, which has the added beneﬁt of making it faster and easier to water. We have named this ‘Plantsense technology™.’ Boost also has an easy-squeeze dosing system, so application is faster and more eﬃcient which is particularly important for drier peat free mixes. We are advising consumers to add a squeeze every time you water, making it more habitual. By simply adding Boost to the watering can, consumers can easily achieve their aspirations. GTN: Is it fair to assume that many consumers expected peat-free growing media to behave in the same way as their
Plantsense technology™ works to guarantee four times more blooms
peat-based counterparts but have been disappointed with the results? HA: My view is that our consumers’ knowledge of peat and peat-free growing media varies greatly. Boost makes water wetter almost However, whatever eliminating leaching their understanding, to save water and one thing remains promote better growth. a constant: the three moments of truth. Consumers want clarity of messaging as they look at the front and back of the bag. When they open it, they want it to look right, and most importantly they want great results. Whether
14 November / December 2021
a consumer is disappointed depends greatly on the quality of the peat-free media and it is certainly more variable than peat alone. For over 15 years, Westland has been at the forefront of peat replacement with continued investment in our highly eﬀective peat alternative technology. This focus, along with our ongoing commitment not to use green waste, ensures Westland’s growing media are of the highest consistency and deliver sector-leading performance for gardeners. By oﬀering a range of composts
and soil solutions that provide gardeners with high-quality peat alternatives, we can highlight the fact that those sustainable choices can achieve ﬁrst class results and will not leave our consumers disappointed. GTN: What feedback has Westland had from users so far on their experience with products like New Horizon? HA: New Horizon is setting new standards in peat-free compost. Its unique blend, made from BIO3, is delivering market leading results in terms of sales growth, product performance and consumer feedback. GTN: Do you think Boost will speed up the acceptance of peat-free media so that the government’s target for phasing out peat altogether by 2024 can be met?
New Products for 2022
environment. There is a full trace element package and an advanced seaweed source acting as a natural bio stimulant. Finally, there is our unique water management system, which eﬀectively ‘makes water wetter’! This almost eliminates leaching, making it better for the environment and is much faster and easier to water. GTN: Is it optimised to work with New HA: The challenge still, is that we need Horizon? a sensible roadmap that delivers the HA: Boost is designed to work on transition over a reasonable timescale. all peat and peat-free composts, and all What I can say, is that Boost has been soil types. This is even more pertinent designed to get the best feeding results as the peat content in many composts from both peat and peat-free growing is reduced or removed altogether. It media, which in turn ensures that is now more important than ever to Production of Boost all consumers continue to get the choose a plant feed that works in for 2022 deliveries starts in the new year best success they can. all growing media types. Ensuring with a TV campaign GTN: What exactly is Plantsense your plants receive the correct launched in May. technology and how does it work? levels of nutrients and water is HA: Plantsense technology™ particularly important in peat-free is Boost’s unique formulation, composts. Boost has been formulated engineered to meet the needs of with the perfect blend of nutrients the plant. It has an optimised ratio and a unique water management of high-quality nutrients with a technology to work in peat-free boost of potassium to help with composts to ensure nutrients and disease and stress tolerance, aid water are continuously available the nitrogen uptake and deliver to maintain healthy plants. an abundance of ﬂowers, fruits Producing four times more and veg. The nitrogen source blooms compared to watering has a combination of fast acting alone, this revolutionary product and sustained release N, and no makes application faster and nitrates, making it less susceptible more eﬀective. to leaching, more available for GTN: What about ericaceous the plant and better for the mixes?
HA: Boost contains a combination of available nutrients and naturally complexed trace elements to ensure availability in all soils types and pH levels – ensuring optimum nutrient uptake for ericaceous plants too. In addition, the Plantsense technology utilises specific nitrogen sources in order to maintain pH levels around the rootzone and avoid increases in pH that can occur with nitrate based fertilisers. This means that Boost is, I believe, the only all-purpose feed that is actually ‘all -purpose’, making it simpler for consumers. GTN: You claim it will produce 4 x more ﬂowers? What’s the secret? HA: Plantsense technology™ works in such a way to guarantee four times more blooms, which is a claim we developed through 4 years of trials work with NIAB. GTN: Will you be issuing speciﬁc advice to users explaining that peat-free composts generally need a diﬀerent approach to watering and feeding? In other words, re-educate the consumer? HA: We will be working hard to reeducate the consumer. That’s why this conversation today is so important because it is our job to help consumers understand the changing environment and how important feeding their plants is going to be. As well as messaging on POS, it will be an important part of our online training platform for centre staﬀ, available from January next year. GTN: Will you be oﬀering retailers POS material to emphasise the issue? HA: Yes, we are in the process of creating informative POS material to support our growing media and feeds portfolio to explain what is changing, and the implications to the consumer. A £1.5 million advertising campaign including TV will be launched in May.
November / December 2021 15
Thinking outside the box
Cheshire is grand for Hillmount
The third of our “Thinking outside the box” articles features Hillmount who while running three garden centres in Northern Ireland have this year opened a new centre on the mainland in Cheshire. That’s certainly outside the normal box for garden centre expansion…
t ﬁrst glance, when a successful Northern Ireland garden centre business chooses to invest £1m in opening its fourth store not in its own territory but on the English mainland during an ongoing pandemic, in a trading climate still grappling with Brexit, it could be seen as a bit of gamble… But it might turn out to have been a stroke of genius. For the Mercer family, owners of Hillmount, which runs lifestyle-orientated garden centres in Belfast, Bangor and Ards, the move was far from speculative. It was in large measure a premeditated solution to supply problems caused by Brexit, as well as a desire to expand the
16 November / December 2021
family business in a growing market. “Why did we do it when we did? Brexit was top of the list,” said Robin Mercer (67), whose wife Edith and sons Alan and David are all involved with the business. Over the previous two years, Hillmount had built up useful turnover supplying garden furniture and barbecues to UK mainland consumers, via its website, but Brexit and the Northern Ireland protocol changed the dynamic. “With all the talk on the news about the protocol and Brexit, if you lived in England would you want to actually risk ordering anything from Northern Ireland at the moment?” Robin told us.
Thinking outside the box It was also becoming diﬃcult to recruit suppliers, many of whom did not want to commit to deliveries to the province because of the additional bureaucracy involved (although, apparently, existing suppliers largely remained loyal). The answer, the family felt, was to establish a mainland base, removing the perceived obstacle to export and import, arrange their own transport to the Northern Ireland stores and further expand their UK sales. Robin felt opportunities to expand the business in his home territory were limited. “A lot of garden centres are popping up over here (NI) but with a population of just 1.75 million, it doesn’t justify so many. With the population In England, it’s a diﬀerent matter.” Where should they set up? There was a front runner. David Mercer, an airline pilot, and his wife Gemma, who had a cabin crew career, lived in Manchester, but David had not had work since February 2020 and Gemma had given birth to their baby son earlier this year. Both were looking for a new challenge and a new Hillmount store in the region would provide it. Gemma would manage the shop, David the delivery logistics. So, the search was on for suitable premises within easy reach of the couple’s home. The initial plan was to rent premises while they trialled the project but then, a smartly ﬁtted out new-build, a former American Golf store, came on the market. It was the US company’s ﬂagship UK store, which the company decided to re-locate from Warrington to the golf course it had recently acquired two miles away. It took just three weeks and two days from ﬁnding the site to picking up the keys. And Hillmount Cheshire opened in August at Warrington, around 20 minutes by car from one of the UK’s biggest and most successful
destination centres, Bents Garden & Home at Glazebury. “It was in a perfect position, had its own car park and there’s a massive Co-op next door,” Robin said. There was no room for expansion, though, but as the retail oﬀer would be restricted to a garden lifestyle product range, Christmas trees and decorations and some growing media, a cafe and planteria were not required. A 6,000 sq.ft warehouse about 10 minutes from the shop will take care of Hillmount’s stock-holding, which has soared ten-fold over the past two years. There’s an option to take another 6k sq.ft. should trade volumes justify it. As luck would have it, there’s also a recycling facility for trade cardboard and plastic right next door.
The ex-golf equipment showroom provides an ideal setting for outdoor leisure sales
Why did we do it when we did? Brexit was top of the list
Using all of their leading Belfast garden centre expertise, the Mercers aim to make a mark in Cheshire too.
During their search for premises, the Mercers had been oﬀered traditional garden centre sites on the mainland. “But that wasn’t what we wanted,” Alan Mercer said. “We know from the experience of our other three stores that the café and planteria were tricky to get right. Basically, if you get it wrong, its costs you a lot of money. We just wanted to concentrate on the garden lifestyle product.” Trade at Hillmount Cheshire was brisk for the ﬁrst few weeks, then, in common with much of the rest of the industry, slowed up in October. “But even now, in November, we have just sold two sets of garden furniture, which is lovely. Now we’re wondering whether we might be too busy come springtime!” Robin does not think Bents have anything to worry about. “We are only a drop in the ocean compared to operators like them,” he said. “They’re a diﬀerent proposition, it’s a day out for their customers.” The mainland operation takes turnover pressure oﬀ the centres, back home, where obtaining plant supplies is among the biggest challenges, with the ban on imports of growing media and bark products from the mainland still in place and at the time of writing still unresolved. “Getting plants from the mainland has been a total disaster this year,” Robin said. “With our rose supplier, it cost £3,000 to get the roses over and £500 to get the trolleys back, so now they’re not interested. We’re having to look to Europe for supplies and the south of Ireland. The whole protocol thing is ridiculous, going on and on, and the rules seem to keep changing every week. “It’s nice to get into the English market but we’re not wanting to tread on people’s toes. Our suppliers are happy to check out the distances from our competitors to avoid overlaps. We’re not there to cut prices or do damage, but the population’s there. I think there’s room for everybody.”
November / December 2021 17
Five ways to work poinsettias for social media success in the run up to Christmas Stars for Europe (SfE), the leading marketing initiative of European poinsettia breeders Dümmen Orange, Selecta One, Beekenkamp Plants and Syngenta Flowers, has created an image database of specatacular lifestyle images that will make your social media scheduling a doddle in the main run up to Christmas. This fantastic resource is filled with beautifully styled, aspirational shots that are sure to generate Instagram likes and will help inspire customers to feature this classic Christmas plant in their own festive décor displays.
Once Advent begins on November 28th, the warm colours integrate seamlessly with Show your customers how Christmas cards and decorations. This is when you ﬂoral details and displays can be the anchor for their entire can really start going to town on social media, table setting and needn’t be as consumers start feeling the festive spirit and limited to ﬂoral arrangements Christmas shopping gets well underway. in pots and vases. Whilst red and green will always be the classic colours of Christmas, other combinations have become nearly as popular over the years. Whether Nordic-cool in blue, silver and white, Byzantine opulence in purple, red and gold, dreamy and romantic in delicate pastel shades, or edgy and urban in metallic petrol, copper and black, the modern colour combinations at Christmas time know no limits. Thanks to its incredible diversity and versatility, the poinsettia makes a perfect companion in any colour world, meaning it is ideal for showcasing on Instagram as a foil for gifts, home accessories and other decorations. Trade tip: By December, or even November, people will be thinking about how to set the perfect Christmas table and dress their trees, so give them a steady stream of trend-led ideas that will help entice them into your store. Schedule regular posts that go live in the evenings, postdinner, when many people will cosy up on their sofas to scroll through Instagram feeds for inspiration.
Nothing spells Christmas like a beautifully decorated, evergreen tree. This is the ultimate Christmas symbol, cherished by children and adults all over the world. As living Christmas ornaments, poinsettia bracts can be cut and strung from the tree to team up with golden stars, pine cones and baubles to bring festive radiance to the Christmas tree. Alternatively, miniature poinsettias can be hung inside glass holders or strung-up using a Kokedama method.
Trade tip: Encourage customers to get their tree early and experiment with diﬀerent sorts of decorations, especially free ﬂowers. The use of fresh blooms also taps into the sustainable trend! 18 November / December 2021
Just because they have the best-looking table in town, this is no reason for your customers to neglect their key ﬂoral displays. Poinsettias can be used as cut ﬂowers to stunning eﬀect around the house, from hallway through to living and dining room, with coordinated themes that will really help bring Christmas to life.
Trade tip: There’s a secret tip to making sure poinsettias survive
We can’t be the only ones who’ve noticed that wreaths are ﬁrmly back in fashion, and not just at Christmas, with many people adorning their front doors with beautiful ﬂoral decorations throughout the seasons. Such a natural decoration is the height of green-living chic for a sutble Christmas atmosphere. Add poinsettia bracts for beautiful, festive displays.
Show your customers how to create a series of beautiful DIY poinsettia-based wreaths, which is a lovely advent activity that can be shared by grandparents, parents and children. The Stars for Europe website features many great wreath-making ideas you can share, check out the online image database where you can ﬁlter for step-by-step photos of DIY and wreath designs. Find two of them at the end of this article. Stars for Europe also oﬀer a range of step-by-step videos that you can embed or download directly for use on your own platforms.
as cut ﬂowers. Share it with your customers via social media to oﬀer something memorable: cut poinsettias will stay fresh for up to two weeks if, immediately after cutting, the stems are ﬁrst dipped brieﬂy into 60-degree hot water, then placed in cold water. With such an extensive bank of images to choose from, Stars for Europe can provide enough content for you to make your Instagram feed into an instant go-to solution for shoppers in search of the perfect Christmas style.
Trade tip: As all good garden centres and nurseries know well, there is no limit to the style appeal of fresh plants and ﬂowers. Encourage customers to give more plants and bouquets as gifts, complemented by beautiful planters.
The Natural Choice
In times of environmental challenges and a worrying health crisis, it’s important to emphasise nature and natural elements. Plants oﬀer relaxation and wellbeing, which can be found with a “Dive into the festive forest”. At the same time, Christmas should bring light, joy and colour into the home. Encourage families to get creative together with DIY decoration to celebrate the “Colourful joy of Christmas”. Christmas is also associated with spirituality and purity – a safe haven in contrast to the world’s unbalance - which can be visualised as delicate botanical Christmas decorations and a sophisticated, “Less is more” style.
Trade tip: Give your customers more ideas for festive family craft activities by showing them how to create a display using upcycled items, from wooden boards and old cans to drinks cartons and glass bottles. For lots of step-by-step guides visit the Stars for Europe website.
New Stars for Europe trade website now live! The new site - https://sfe-trade. com/ offers retailers a wealth of useful content and material to help drives sales of poinsettia both in-store and online. Retailers are welcome to log on to download point of sale and merchandising materials, press releases, as well as useful printable material regarding the right care to help poinsettias bloom.
November / December 2021 19
Illumination Street celebrates the magic of Christmas British Garden Centres group takes exclusive sponsorship of the national Christmas campaign, Illumination Street for a second year.
aunched by Broadcaster David Domoney and backed by The Daily Express, Illumination Street enjoys hundreds of entries from all over the nation, in all shapes and sizes, some for fun and others for charity. In total, Illumination Street entrants have raised over £200,000 for various charities and we’re proud to say the prize money assisted them in reaching their targets. The campaign motivates the nation to brighten up their front gardens with the spirit of Christmas. It is designed to enhance and celebrate the magic of Christmas with lights, plants and community spirit which will coincide with National Illumination Street Week from 6th to 12th December 2021. From the start of November 2021, the public have been entering their displays. The publicity surrounding the campaign has included Illumination Street TV, national newspaper coverage, TV news coverage, online blogs, advice, and a full package of social media platforms to encourage the nation outdoors and to engage with their community. David Domoney, the campaign’s founder, said: “Illumination Street is a campaign that
20 November N b / December D b 2021
encourages, recognises and rewards the incredible eﬀorts that homeowners and communities go to lighting up their homes and streets for Christmas. The Illumination Street national campaign, now in its third year, gives free advice and support to the nation to brighten up their front gardens, streets, and homes to spread the festive cheer that is much needed after the tough year we have all had. So many of the Christmas displays aim to raise money for charities that are close to their communities’ hearts, which adds even more magic to this time of the year, and we want to help promote and support their masterpieces by showing the nation their hard work. This is why there is also an Illumination Street Competition to ﬁnd the best of the best. A good way to get started is to go on a trip to your local garden centre, which are the best port of call for advice when creating a spectacular Christmas display in your home and garden, they will give you good free advice on many aspects of outdoor illumination.” Boyd Douglas-Davies, Director British Garden Centre Group, said “We are incredibly excited to support Illumination Street for the
second year running. The campaign brings so much joy to our streets, with support from all over the country for creative displays that inject that festive feeling. The transformations are heart-warming and continue to lift our spirits after a tumultuous couple of years. Many raise money for good causes and I am really looking forward to seeing this year’s displays.” The Illumination Street campaign will be holding a highly anticipated national competition with a substantial prize pot up for grabs. There are no special requirements to enter, it is open to the public and everyone who wants to spread the joy this festive season.
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For more information please contact: Contact Caitlin Bellamy via info@illuminationstreet. com or 01926 641 997.
Prizes total £5,000 worth of British Garden Centre Vouchers split across the following categories: • Best Front Garden Large Outdoor Display • Best Front Garden Small Outdoor Display • Best Community Display • Best Children’s Display • Best Front Door Wreath Display:
1st £1000, 2nd £500, 3rd £100 1st £1000, 2nd £500, 3rd £100 1st £500, 2nd £200, 3rd £100 1st £100, 2nd £75, 3rd, £50 and 10 runners up £25 each 1st £100, 2nd £50, 3rd £25
• Online Best Children’s Display: • Online Best Front Door Display:
1st £100, 2nd £50 3rd £25 1st £100, 2nd £50, 3rd £25
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November / December 2021 21
GIMA award ‘tops off’ great year for roofing specialist Onduline e
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0207 727 0533 firstname.lastname@example.org Onduline.co.uk
inning the garden landscaping category in the 40th anniversary GIMA awards was ‘a great way to end an outstanding year’, according to Paul Duffy, Managing Director of garden roofing specialist Onduline. The company’s newly-introduced EASYLINE DIY roofing sheets was judged the winner by a panel of garden industry experts who praised it as ‘a versatile product, ideal for small projects’. The award was presented during a glittering evening at the Celtic Manor Resort, Newport, hosted by entertainer and broadcaster Vernon Kay. Paul said: “With people spending more leisure time in their gardens in the past 18 months it was the perfect time to introduce the garden retail sector to our lightweight, easy to use EASYLINE roofing sheets. “It has created a prime new opportunity to attract value-conscious customers who are keen to upgrade their existing garden buildings sustainably, rather than face the expense of a brand-new building. “The response from the trade has been extremely welcoming, with a host of garden independent centre retailers now stocking EASYLINE and interest is in ncreasing all the time.” At 100cm by 76cm, EASYLINE is a compact roofing system m that is perfect for sheds, studios, pet shelters and oth her garden buildings and annexes.
Range of colours avaliable with matching ridges and fixings
It is available as an attractive free-standing PoS display that is simple to stock on a shop floor and which showcases the roofing sheets, accessories and fixings. EASYLINE is available in several bright colours and compares favourably to traditional shed felt thanks to its 10-year waterproofing guarantee and ease of installation. It is easy to transport and will fit inside the boot of an average family-sized car. Each sheet is made of 50% to 60% recycled fibres and contains no hazardous substances, making it completely safe for people and family pets. Paul added: “We have made a significant investment in growing our presence in the DIY and garden centre retail sectors this year, building strong relationships. “This is bearing fruit in many different ways, and winning the GIMA award is a great way to end an outstanding year.” For more information on Onduline’s lightweight, ecofriendly and durable roofing solutions please visit
GIMA Awards 2021
ROLL OF HONOUR ALL THE WINNING PRODUCTS AND FINALISTS LISTED AND PICTURED INSIDE
November / December 2021 23
GIMA Awards 2021
ROLL OF HONOUR GIMA Sword of Excellence Winner: Elho - Green Basics Veggie Wall 80cm Highly Commended: Wildlife World - Artisan Bird Nesters GCA Supplier of the Year Award Winner: Meadow View Stone Finalists: Primeur Limited, The Solar Centre, Smart Garden Products Ltd
Gardenex Export Achievement Award Winner: Wildlife World Ltd Finalists : VegTrug Ltd, Smart Garden Products Ltd
Finalists: GARDENA – AquaBloom, Woodlodge Products - Honey & Wild Plant Support Collection, Capi Europe - Rain Barrel Row NL olive green
Sustainability Award Winner: Dalefoot Composts Finalists: Phoenox Textiles Limited, Hygeia, Primeur Limited, West Country Soil Improvement Ltd
Garden Tools, Machinery & Implements Winner: STIHL - STIHL HSA 26 Finalists: GARDENA - Leaf Collector, Burgon & Ball Ltd - Sophie Conran for Burgon & Ball garden tool additions, Westland Horticulture - The Capability Trowel
Garden Care Winner: Richard Jacksons Garden - Plantsmith Houseplant Care Product Range Finalists: Evergreen Garden Care - Miracle-Gro Peat Free, SBM Life Science Ltd - Provanto® Smart Bug Killer, Sipcam Home & Garden - Ecofective Plant Disease, REMIN (Scotland) Ltd - 10kg bag REMIN volcanic rock dust Growing Planting Equipment & Sundries Winner: Elho - Green Basics Veggie Wall 80cm,
Outdoor Leisure Winner: Fallen Fruits Ltd - MGO Firebowl Finalists: Zest 4 Leisure - Burghley Arbour, Zest 4 Leisure - Chepstow Arbour, Tramontina - Beer Barrel Grill Plants, Seeds & Bulbs Winner: Mr Fothergill's Seeds - RHS Flower Mixes Finalists: Farplants Ltd - Skimmia Perosa, DLF Seeds Ltd - Johnsons Lawn Seed Tuﬀgrass, Mr Fothergill's Seeds - Johnsons Seeds Microgreens Range
GIMA SWORD OF EXCELLENCE Winner: Elho - Green Basics Veggie Wall 80cm This all-in-one system, with frame and netting included, oﬀers urban gardeners an instant growing solution and drew praise from the judges for its ease of use and ‘plug and play’ capabilities. The judges also said: “Such a great product, perfect for new gardeners with smaller outdoor space; and made from recycled plastics. It really ticks all the boxes.” Highly Commended: Wildlife World Artisan Bird Nesters
24 November / December 2021
GIMA Awards 2021 Garden Landscaping Winner: Onduline Building Products Ltd ONDULINE EASYLINE DIY roof sheets Finalists: Vitavia Greenhouses - Janssens Urban Greenhouse, Deco-Pak – Glasglo, Woodlodge Products - Honey & Wild Song Bird Garden Arch Garden Clothing & Gifts Winner: Richard Jacksons Garden - Plantsmith Gift Boxes Finalists: Smart Garden Products Ltd - Bee's Collection, Burgon & Ball Ltd - RHS Gifts for Gardeners ‘British Meadow’ gardening gift collection, Woodlodge Products - Honey & Wild Bee Spiral Mobile Pet Care, Aquatics & Wild Bird Care Winner: Wildlife World - Artisan Bird Nesters Finalists: Smart Garden Products Ltd - Wild Wings Feeding Station, Capi Europe - Design Butterﬂy Hotel, Westland Horticulture - Peckish Natural Balance Bird Food Range
Garden Lighting, Water Features & Ornamentation Winner: The Solar Centre - Kingsbridge Solar Wall Light Finalists: Smart Garden Products Ltd - Mega SpiraLight, The Solar Centre - Salcombe Solar Wall Light, Smart Garden Products Ltd - Forli Flaming Lantern Decorative Pots & Planters Winner: Woodlodge Products - Bee Kind Honeycomb and Bumbee Pots Finalists: Woodlodge Products - Bee Wall Teapot, Burgon & Ball Ltd - Burgon & Ball Malibu indoor plant pots, Woodlodge Products Kensington Redstone Range Best Point of Sale Material Winner: Wildlife World - Cotswold Granaries FSDU Finalists : Elho - Sustainability Vertical Banner,
Elho - Green Basics 200L Rainbarrel POS, Westland Horticulture - Westland Specialist Feeds & Compost DQP Best Consumer Product Packaging Winner: Wildlife World - Cotswold Granaries Wild Animal Food Finalists: Sipcam Home & Garden - Ecofective Reﬁlls and Recycled Bottles, Westland Horticulture - Natural Balance Range, Vitax Ltd - Vitax Organic Feeds, Hozelock - Superhoze Packaging Best Marketing Communications & Social Media Winner: Evergreen Garden Care - Miracle-Gro Mental Health Awareness Week 2021 Finalists: STIHL - TV ad and supporting campaign, Westland Horticulture - Peckish Bird Campaign, Westland Horticulture - Specialist Digital Campaign
GCA SUPPLIER OF THE YEAR AWARD Winner: Meadow View Stone The 2021 GCA Supplier of the Year Award was a hotly contested award but it was Meadow View Stone who walked away with the coveted title. The judges offered some key reasons why Meadow View deserves this leading accolade, including: “Some of best communication and supply in some of the hardest times, keeping me informed and the full range supplied on time”, and “Consistent service throughout a challenging year. Very impressive support and supply.” Finalists: Primeur Limited, The Solar Centre, Smart Garden Products Ltd
Above: GIMA President Simon McArdle presents Sue Allen and Linda Petrons of Greenfingers with a cheque for £10,000 for monies raised by the GIMA Golf Day earlier in the year. In total GIMA have raised over £19,000 for the Greenfingers Charity during 2021. Right: For the 40th Annual GIMA Awards guests were invited to wear a touch of red for the Ruby Anniversary event. Winner of the accolade for the “best” touch of red went to Ian Flounders of Woodlodge.
November / December 2021 25
GIMA Awards 2021
GARDENEX EXPORT ACHIEVEMENT AWARD Winner: Wildlife World Ltd This year, the Gardenex Export Achievement Award was awarded to Wildlife World. The judges’ comments included: “A worthy winner of this year’s Export Achievement Award, showing great initiative and success. When developing a new sales channel in the USA, Wildlife World remarketed its bird care products for the American market, created vibrant and eye-catching instore displays and is now successfully trading with over 50 Wild Birds Unlimited stores, achieving a significant increase in sales in the USA.” Finalists: VegTrug Ltd, Smart Garden Products Ltd
Above: Stuart Kitchen, who announced the winner of the Best Point of Sale Award at Celtic Manor in 2021 was one of the original founders of the GIMA Awards back in 1980. Right: Returning for a second awards in succession, Vernon Kaye, the celebrity host for the 40th Annual GIMA Awards, built up a great rapport with the industry audience. He’s a fan of Hozelock for certain!
SUSTAINABILITY AWARD Winner: Dalefoot Composts The GIMA Awards newest award – Sustainability – was a hard-fought category, with Phoenox Textiles, Hygeia, Primeur and West Country Soil Improvement all enjoying ﬁnalist status. However, it was Dalefoot Compost who the judges selected as 2021 winner, describing it as, “a company that has sustainability and the environment at the very heart of what it does. As well as delivering a great peat-free product, its peatland restoration work makes Dalefoot a worthy winner of this inaugural Sustainability Award.”
Finalists: Phoenox Textiles Limited, Hygeia, Primeur Limited, West Country Soil Improvement Ltd
26 November / December 2021
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GIMA Awards 2021
DECORATIVE POTS & PLANTERS Winner: Woodlodge Products - Bee Kind Honeycomb and Bumbee Pots As concern escalates over pollinator decline and gardeners seek to make wildlife-friendly havens, Honeycomb and Bumbee were added to the Bee Kind range to draw attention to the plight of much-loved but endangered insects. Highly giftable, the range is the perfect container for any nature lover. The judges said:“The Bee Kind range has been one of this year’s best sellers and, at the same time, has supported the Bumblebee Conservation Trust, which is fabulous!” Finalists: Woodlodge Products - Bee Wall Teapot, Burgon & Ball Ltd - Burgon & Ball Malibu indoor plant pots, Woodlodge Products - Kensington Redstone Range
GARDEN CLOTHING & GIFTS Winner: Richard Jacksons Garden Plantsmith Gift Boxes You can buy beautifully packaged scented candles and beauty kits, but gardening gift kits have always tended to be practical and not particularly attractive. Plantsmith wants to change that with their houseplant care gift boxes. Designed to appeal as a gift for all houseplant lovers, especially the more style-conscious gardeners. The judges said: “The ideal gift for any houseplant lover.” Finalists: Smart Garden Products Ltd - Bee’s Collection, Burgon & Ball Ltd - RHS Gifts for Gardeners ‘British Meadow’ gardening gift collection, Woodlodge Products - Honey & Wild Bee Spiral Mobile
November / December 2021 27
GIMA Awards 2021
GARDEN LANDSCAPING Winner: Onduline Building Products Ltd - ONDULINE EASYLINE DIY roof sheets With people spending more time in their gardens, introducing ONDULINE EASYLINE rooﬁng sheets into the retail oﬀering is creating a prime new opportunity to attract value-conscious customers who are keen to upgrade their existing garden buildings sustainably, rather than face the expense of a brand-new shed. The judges said: “A versatile product, ideal for small projects.” Finalists: Vitavia Greenhouses - Janssens Urban Greenhouse, Deco-Pak – Glasglo, Woodlodge Products Honey & Wild Song Bird Garden Arch
Above: After last year’s break due to the Covid Pandemic the 40th Annual GIMA Awards became the hottest garden industry ticket of the year. Almost 500 guests from GIMA members and garden retailers enjoyed a high-quality glittering occasion.
28 November / December 2021
GIMA Awards 2021
GARDEN LIGHTING, WATER FEATURES & ORNAMENTATION Winner: The Solar Centre Kingsbridge Solar Wall Light This light delivers everything a security light does but in a contemporary, stylish-looking light fitting. The judges said: “Super stylish, minimalist design and excellent quality.” Finalists: Smart Garden Products Ltd - Mega SpiraLight, The Solar Centre Salcombe Solar Wall Light, Smart Garden Products Ltd - Forli Flaming Lantern
GARDEN CARE Winner: Richard Jacksons Garden - Plantsmith Houseplant Care Product Range Traditionally, houseplant care products are packaged and sold like traditional garden care products. They’re functional but not aesthetic, you’d hide them under the kitchen sink for example. Plantsmith is a new range of professionally formulated products, designed to look as good as they perform. The judges said:“Great looking and well executed product that will sell well in all houseplant departments.” Finalists: Evergreen Garden Care - Miracle-Gro Peat Free, SBM Life Science Ltd - Provanto® Smart Bug Killer, Sipcam Home & Garden - Ecofective Plant Disease, REMIN (Scotland) Ltd - 10kg bag REMIN volcanic rock dust
November / December D 2021 29
GIMA Awards 2021
PLANTS, SEEDS & BULBS Winner: Mr Fothergill’s Seeds - RHS Flower Mixes Aimed at novice gardeners and those looking for an economic and eﬃcient way to ﬁll ﬂower beds and borders with long season colour. The seed is diluted with natural buckwheat husks to aid broadcast sowing. Grow beautiful ﬂowers in three easy steps: Scatter, Rake, Awake! The judges said: “They’ve got everything right with this range; seed selection, packaging, name, easy to use, it really stood out.” Finalists: Farplants Ltd - Skimmia Perosa, DLF Seeds Ltd - Johnsons Lawn Seed Tuﬀgrass, Mr Fothergill’s Seeds Johnsons Seeds Microgreens Range
Above: The 2021 GIMA Award judges: Andy Bunker, Alton Garden Centre; Stuart Whalley, Rosebourne Garden Centres; Matthew Bent, Bents Garden & Home; Phillippa Stubbs, British Garden Centres; Trevor Pfeiffer, Garden Trade News; Victoria Redshaw, Scarlet Opus and Alexa Blackmore, The Gardens Group.
30 November / December 2021
GIMA Awards 2021
GARDEN TOOLS, MACHINERY NERY & IMPLEMENTS
Winner: STIHL - STIHL HSA 26 The HSA 26 is part of the STIHL AS Cordless System for garden maintenance. The trimmer attachments are easy to swap over in seconds and, with a battery run time of up to 110 minutes, this lightweight ght and manoeuvrable tool is equally good at trimming topiary ary or lawn edges. The judges said: “Great ﬂexible tool, lightweight ghtweight and helps keep everything trim and tidy.” Finalists: GARDENA - Leaf Collector, Burgon & Ball Ltd - Sophie Conran for Burgon & Ball garden tool additions, Westland Horticulture - The Capability Trowel
GROWING PLANTING EQUIPMENT & SUNDRIES
Winner: Elho Green Basics Veggie Wall 80cm It’s a unique all-in-one ‘plug and play’ solution for any urban gardener wanting to grow climbing fruit, vegetables and ﬂowers in a smalll space. The judges said:“Great all-in-one growing ng solution boosted by the use of recycled plastic.” c.” Finalists: GARDENA – AquaBloom, Woodlodge Products - Honey & Wild Plant Support Collection, n, Capi Europe - Rain Barrel Row NL olive green
November / December 2021 31
GIMA Awards 2021
PET CARE, AQUATICS & WILD BIRD CARE Winner: Wildlife World Artisan Bird Nesters These are fantastic products for a few reasons: They are ethically produced – both in the sense of materials used – natural and recycled – and the fact that these products support woman in very poor parts of Bangladesh. These social enterprises transform local communities, pioneer upcycling, empower women, champion refugee rights and practice organic farming. The judges said:“Important social and environmental values embedded into good-looking, well made, practical products.” Finalists: Smart Garden Products Ltd - Wild Wings Feeding Station, Capi Europe - Design Butterﬂy Hotel, Westland Horticulture Peckish Natural Balance Bird Food Range
OUTDOOR LEISURE Winner: Fallen Fruits Ltd - MGO Firebowl With its light grey colour and contemporary design and dual use, ﬁrebowl/BBQ is a change from the traditional metal or terracotta garden heating options. Made from magnesium oxide, it is ﬁre resistant, strong, resistant to mould and mildew, and can easily withstand the outdoor elements. The judges said: “Modern and functional. Suitable for all gardens, balconies and patios.” Finalists: Zest 4 Leisure - Burghley Arbour, Zest 4 Leisure Chepstow Arbour, Tramontina - Beer Barrel Grill
32 November / December 2021
GIMA Awards 2021
BEST CONSUMER PRODUCT PACKAGING Winner: Wildlife World - Cotswold Granaries Wild Animal Food No other wild animal food company has produced products in fully 100% home compostable packaging, even down to the re-sealable zip. It’s a top quality, nutritionally dense range of feeds that will attract and sustain wildlife in the consumer’s garden. The judges said: “Attractive and well executed packaging with clear sustainable credentials. Everything, even the resealable zips are fully compostable!” Finalists: Sipcam Home & Garden - Ecofective Reﬁlls and Recycled Bottles, Westland Horticulture - Natural Balance Range, Vitax Ltd - Vitax Organic Feeds, Hozelock Superhoze Packaging
BEST MARKETING COMMUNICATIONS & SOCIAL MEDIA
Winner: Evergreen Garden Care - Miracle-Gro Mental Health Awareness Week 2021 We have not seen a mental health campaign like this in the garden care space before. We were not seeking to promote a speciﬁc product with the campaign, but instead to work to encourage open dialogue about mental health and educate about the health beneﬁts of gardening. The judges said: “A well-executed campaign, which really brought the connection between gardening, mindfulness and wellbeing to the fore, as well as encouraging an open dialogue about mental health.” Finalists: STIHL - TV ad and supporting campaign, Westland Horticulture - Peckish Bird Campaign, Westland Horticulture - Specialist Digital Campaign
November / December 2021 33
GIMA Awards 2021
BEST POINT OF SALE MATERIAL Winner: Wildlife World - Cotswold Granaries FSDU The Cotswold Granaries FSDU is a completely custom design, cut out of OSB using Wildlife World’s in-house CNC machine. The laser-engraved header, logo and shelf stripes oﬀer a unique design, whilst cutting the environmental impact of printing! The unit is also made from 100% FSC and PEFC Timber. The judges said: “An attractive piece of point of sale that’s natural, rustic, simple and not over-engineered.” Finalists: Elho Sustainability Vertical Banner, Elho - Green Basics 200L Rainbarrel POS, Westland Horticulture Westland Specialist Feeds & Compost DQP
34 November / December 2021
“Great looking and well executed product that will sell well in all houseplant departments.”
What the GIMA judges had to say about the GIMA Winner Garden Care 2021! Clothing & Gifts
NEW Plantsmith Houseplant Care Gift Set
The Plantsmith range also includes...
Perfecting Houseplant Care Mist
Fortifying Houseplant Tonic
Beautifying Leaf Shine Spray
NEW Orchid Feed and Mist Gift Set
Invigorating Orchid Care Mist
Nurturing Orchid Feed & Tonic
Protecting Bug Control Spray
NEW Houseplant Cleanse and Shine Gift Set
MOQ: 12 x 500ml bottles or 6 x gift set
For online orders please visit: www.plantsmith.co.uk For further information please email: email@example.com
More proﬁtable styles join Primeur’s Eco Garden line-up in 2022 Since 2016 Primeur has been se#ng the benchmark for innova!ve material usage with its Eco Garden collec!ons. Featuring self-watering planters, stepping-stones, borders and decking solu!ons, the oﬀering has helped to repurpose millions of end-of-life rubber tyres; tyres which would otherwise take upwards of 80 years to decompose in landﬁll, poten!ally also posing a risk to the ecosystem as harmful chemicals leech out during the decomposi!on process. It is this responsible material management, coupled with Primeur’s ability to create highly appealing, trend-led designs, that has helped the Eco Garden brand to gain the ongoing support of the garden retail sector with mul!ple industry awards and loyal stockists located across the country.
Planters to drive houseplant sales Primeur’s awardwinning Tierra Verde self-watering planter collec!on sees new smaller sizes join the line-up, opening the collec!on up to increased poten!al within the houseplant category. Beneﬁ!ng from all the same virtually indestruc!ble characteris!cs as the wider Eco Garden por"olio – UV-fade, rot, stain and crack resistant, as well as super lightweight. Joining the Tierra Verde oﬀering will be the all-new Flamenco planter. Drawing inspira!on from the tradi!onal urn shape but with a contemporary twist, the Flamenco planter represents an en!rely new style within the Tierra Verde oﬀering.
The new name in decking MultyDeck™ MultyDeck™ – an all-new mul!func!onal deck board installa!on op!on - extends not only Primeur’s recycled rubber collec!on, but it also enables garden retailers, DIY retailers and builders’ merchants to expand their oﬀering to consumers with a foolproof way to create new decking areas. Designed to be a cost-eﬀec!ve alterna!ve to tradi!onal decking, the innova!ve design allows for decking to be laid quicker and much more easily, giving users a mul!tude of applica!ons. Ideal for genera!on rent, as well as around the garden to create new sea!ng areas, paths, greenhouses and allotment ﬂoors to name but a few uses.
Award-winning border designs
Drawing on the success of the award-winning Carolina border design, the 2022 season will also see the introduc!on of the new Maryland design. This new border will be available in grey and earth colourways and draws its design inspira!on from tradi!onal log roll with a more geometric edge.
New Product Directory for 2022
Find your winning New Product cts ts for fo o 2022
t was a huge pleasure for the GTN Team to be able to organise the Glee New Product Showcase and Awards for real at the NEC back in September and we were glad to see so many visitors walking through the displays and making notes before heading oﬀ to see the relevant exhibitor to ﬁnd out more, and hopefully place an order. Every year we always get asked: “Is there a complete list of all the Glee New Product Entries?” We’ve not been able to do this for the show as many of the products are entered late, right up to the day before the show, but here in the pages of GTN we are able to include the full listings of every product entered into this year’s Glee New Product Showcase and Awards. Unfortunately, there’s not space to include pictures of the products but we still hope you ﬁnd it useful and use the listings to get in touch with the companies for more information. All of the exhibitor contact details can be found in the Glee Show Guide, which is also available on-line at: https://issuu.com/gardentradenews/docs/glee_2021_oﬃcial_show_ guide/35?fr=sZWE2MDQ0OTI5NjY See you back at the NEC in June 2022 for the next Glee New Product Showcase and Awards.
Champions Blend Peat Free Extra Large Planter Bathgate Silica Sand LtdRRP £7.99 Following on from the continued success of the Bathgate Horticulture Champions Blend range, the peat free extra-large planter has now been produced to oﬀer customers a more premium option of a peat free product. It is a uniquely formulated peat free compost, that's is blended using natural raw materials. EcoGro Bloomer EcoGro RRP £10.99 EcoGro Bloomer is designed for all your ﬂowering plants in beds, borders, pots and tubs. It is a natural plant food based on plant residues and contains no chemicals so is kind to your plants and the planet. It works with the microorganisms in the soil to create the perfect growing conditions EcoGro Booster EcoGro RRP £10.99 EcoGro Booster is designed for tomatoes and all other fruit and vegetables. It's also perfect for seedlings and plants in the early growing stages. It will ensure your crop is healthy and vast on harvest. It is a natural plant food created from plant residues and is free from chemicals. EcoGro Ericaceous EcoGro RRP £10.99 EcoGro Ericaceous is designed for all acid loving plants and contains sustainable, natural ingredients to work with micro-organisms in the soil to create the perfect growing conditions for ericaceous plants. It's not made using chemicals, so is kind to your plants and the planet. FlyClear™ Wasp & Fly Killer Spray Evergreen Garden Care RRP £4.99
Earth & Green Horticultural Grits & Sands Altico RRP £3.99 - 4.99
This new and innovative ﬂying insect killer spray is the latest in a full range of high
The Earth & Green Horticultural range includes Sharp Sand, Grit Sand, Alpine Grit, Washed Gravel and Potting Grit. Each have been carefully selected to ensure they meet horticulturalist standards, and importantly, improve cultivation results. Available in large
performance products, taking care of your pests in your home, based on active ingredients
and ‘stand-up’ pouches.
and mosquitoes. It contains chrysanthemum ﬂower extract and is odour free – leaving no
Guanorganic "GUANO-PSB PLUS Pellets" Anglo-Peruvian Trading RRP £4.66 -40.80 Natural Fertilizer "Guano de Isla del Peru". Has been used for more than 3000 years, it is now presented again to the UK Market. Aquagrain Plants Aquagrain RRP £9.97 Aquagrain Plants is a unique, organic-based, biodegradable soil and compost improver
derived from plants. The FlyClear™ Wasp & Fly Killer Spray is approved for use in organic system by OF&G and fast and eﬀectively kills a range of ﬂying insects, ﬂies, wasps, moths nasty chemical smells in the room being treated. Miracle-Gro 2in1 Nourish & Protect Rose, Shrub & Ornamental Plant Food Evergreen Garden Care RRP £4.49 - 7.99 New Miracle-Gro 2in1 Nourish & Protect for Rose, Shrub & Ornamentals is a dual beneﬁt, pesticide-free sprayer combining the feeding action of Miracle-Gro Plant Food with the unique addition of natural castor oil creating a protective barrier against garden pests and
which can absorb and release up to 30 times its mass in water, enabling all your plants, ﬂowers, fruits and vegetables, to grow almost alone because you don't need to water them as much as you normally need to.
diseases. Simply spraying the leaves every 2 weeks will lay a transparent layer of feed and
Bathgate Horticulture Peat Free (50L) Bathgate Silica Sand Ltd RRP £6.75 Bathgate Horticulture peat free 50L is a high quality peat free blend, that's been produced
Evergreen Garden Care RRP £7.99
with the focus of helping retailers meet the ever growing demand for a quality peat free product. It's consistently mixed using the ﬁnest quality natural raw materials to help provide optimum growing conditions.
Free. So Performance Organics becomes the only range of products in the UK market that
protection on your plants. Miracle-Gro Miracle-Gro Performance Organics Peat Free All Purpose Compost After extensive research, we have re-formulated Miracle-Gro Performance Organics as Peat is 100% Peat Free, 100% Organic, 100% Sustainable and with equivalent high performance as the synthetic ones.
November / December 2021 37
New Product Directory for 2022
RocketGro Peat Free Seed & Cutting Compost Launch date: 01/08/2021 100% sustainable, Organic & part made from the by-product of biogas production in Somerset, 100% British made, grown and produced. Soil Association Approved. A super ﬁne all-natural blend of PAS100 certiﬁed green composted waste and RocketGro soil improver. Slow feeds over 3 months. Excellent water retention & the perfect supportive stage 1 compost. 50 litres and 100% recyclable packaging. N:P:K 3-1-1 RocketGro Limited Contact Toby- firstname.lastname@example.org RRP of £6.99
Alpaca Fertiliser (800g) Gardening Naturally Ltd RRP £12.99 Our Alpaca natural powder is a slow-release all-purpose plant food. The essential nutrients will improve soil health and crop yields, resulting in a healthy and vibrant garden where your plants will thrive. Alpaca natural plant food is produced from a large herd of award-wining black alpacas. Nature Safe Lawn Aid Hygeia Chemicals Ltd RRP £19.99 Using a combination of hand harvested seaweed and chitin this is a lawn tonic which strengthens and protects lawns against pest attack and disease. Nature Safe Plant Pest Defence Hygeia Chemicals Ltd RRP £6.99 Nature Safe Plant Pest Control stimulates the generation of biocontrol enzymes called chitinases which degrade cell walls of harmful pests and protect the plant against pest attack. Nature Safe Rooting GelHygeia Chemicals Ltd RRP £11.99 A nutritional root dip gel made from freshly hand harvested Laminaria digitata (seaweed) using an exclusive proprietary process to release the bioactive molecules. Nature Safe Slug & Snail Barrier Hygeia Chemicals Ltd RRP £12.99 It contains ground oyster shells. When applied as a continuous strip around vulnerable plants, it acts as a natural barrier helping to prevent slugs and snails from attacking plants. It's also full of
RocketGro Peat Free Multi-Purpose Compost Launch date: 01/08/2021 100% sustainable, Organic & part made from the by-product of biogas production in Somerset, 100% British made, grown and produced. Soil Association Approved. A super ﬁne all-natural blend of PAS100 certiﬁed green composted waste and RocketGro soil improver. Slow feeds over 3 months. Excellent water retention in pots, planters, containers and baskets. 50 litres and 100% recyclable packaging. N:P:K 3-1-3 RocketGro Limited Contact Toby- email@example.com RRP of £6.99
healthy soil beneﬁts. Oyster shells are a rich source of nitrogen, calcium, magnesium & chitin. Natura Grow All Purpose Feed Pellets 12.5kg Natura Grow RRP £14.99 Natura Grow Pellets are the organic and natural alternative for the eco-conscious gardener. The plant-based composition is packed full of essential nutrients such as nitrogen, phosphorous and potassium, and the pellet format is simple and eﬀective. Natura Grow All Purpose Feed Pellets 3.5kg Natura Grow RRP £5.99 Natura Grow Pellets are the organic and natural alternative for the eco-conscious gardener. The plant-based composition is packed full of essential nutrients such as nitrogen, phosphorous and potassium, and the pellet format is simple and eﬀective. Natura Grow Bed & Basket Feed Liquid 1L Natura Grow RRP £8.5 Made from only plants and nature, Natura Grow Bed & Basket Feed will give healthy growth without the need of chemicals. For garden and containers. Organic and ready to use. Increases yield and growth. Improves soil fertility. Natura Grow Fruit & Veg Feed Liquid 5L Natura Grow RRP £17.99 Made from only plants and nature, Natura Grow Fruit & Veg Feed will give healthy growth without the need of chemicals. For garden and containers. Organic and ready to use.
RocketGro Peat Free Fruit & Veg Compost Launch date: 01/11/2021 100% sustainable, Organic & part made from the by-product of biogas production in Somerset, 100% British made, grown and produced. Soil Association Approved. A super ﬁne all-natural blend of PAS100 certiﬁed green composted waste and RocketGro soil improver. Slow feeds over 3 months. Excellent water retention & an excellent multi use fruit & veg compost. 50 litres and 100% recyclable packaging. N:P:K 3-1-2 RocketGro Limited Contact Toby- firstname.lastname@example.org RRP of £6.99
Increases yield and growth. Improves soil fertility. Natura Grow Lawn Feed Liquid 5LNatura Grow RRP £17.99 Made from only plants and nature, Natura Grow Lawn Feed will give you a great looking lawn without the need of chemicals. For greener lawns. Made entirely from plants. Organic and ready to use. Improves soil fertility. PlantGrow Natural Compost Booster Plantgrow RRP £10 This product is a ﬁrst of a kind, containing beneﬁcial live bacteria & fungi that are essential for producing healthy nutrient-rich soils. The microbes optimise the breakdown of organic matter within the composting process, producing the highest quality compost for sustaining vigorous plant growth. PlantGrow Slug & Snail Barrier Plantgrow RRP £10 PlantGrow's natural Slug & Snail barrier is made entirely from super dried plant matter, providing an eﬀective non-toxic wall around your plants. It is eco-friendly, harmless to our wildlife & allows nature to take its own course. The ﬁrst organic approved slug barrier of its kind, made by nature.
RocketGro Peat Free Soil Improver Launch date: 01/08/2021 100% sustainable, Organic & the by-product of biogas production in Somerset, made from composted Maize, Rye and Grass. 100% British made, grown and produced. Soil Association Approved. All natural & great for boosting ﬁbre content in poor soil. Slow feeds for 3 months. Natural microbes add to soil health, worm count & bio-diversity. 50 litres and 100% recyclable packaging. N:P:K 4-2-6 RocketGro Limited Contact Toby- email@example.com RRP of £6.99
38 November / December 2021
PlantGrow Soil Conditioner, Mulch & Fertiliser Plantgrow RRP £12 PlantGrow is a completely sustainable premium Soil Conditioner, Mulch & Fertiliser in one. It is the ﬁrst of its kind within the UK, made from a renewable energy process. It is chemical-free, peat-free, packed full of micronutrients & organic approved. Leading the way to a more sustainable future. After Plant House Plant Plantworks Ltd RRP £5.99 After Plant House Plant contains organic ingredients including seaweed extract and plant derived amino acids. Designed to stimulate healthy and vigorous growth for all indoor plants. Endorsed by the RHS and OF&G certiﬁed. 500ml will deliver 150 doses. After Plant Orchid Plantworks Ltd RRP £5.99 After Plant House Plant contains organic ingredients including seaweed extract and plant derived amino acids. Designed to stimulate healthy and vigorous growth for all indoor plants. Endorsed by the RHS and OF&G certiﬁed. 500ml will deliver 250 doses.
New Product Directory for 2022 BlackGold Compost RocketGro RRP £6.99 A potting compost that contains ﬁnely graded green composted waste mixed with digestate ﬁbre to produce a chemical-free, Bio-active, Peat free, Organic, natural, slow release NPK feed that lasts for 10 weeks. Perfect balance of nutrients. Fibre for optimum air pockets and water retention. GardenGold Compost RocketGro RRP £6.99 A multi-purpose compost that contains ﬁnely graded green composted waste mixed with digestate ﬁbre to produce a chemical-free, Bio-active, Peat free, Organic, natural, slow release NPK 10-week feed. Perfect balance of nutrients. Fibre for optimum air pockets and water retention. Super Strength Tomato Planter RocketGro RRP £7.99 Extra-large deep ﬁll 60L Tomato Planter grow bag that contains ﬁnely graded green composted waste mixed with digestate ﬁbre to produce a chemical-free, Bio-active, Peat free, Organic, natural, slow release NPK 10-week feed. Soil Association Approved.
RocketGro Peat Free Magic Mulch Launch date: 01/03/2021 100% sustainable, Organic & the by-product of biogas production in Somerset, made from composted Maize, Rye and Grass. 100% British made, grown and produced. Soil Association Approved. An all-natural mulch that makes beds & borders look great. Stops weeds, protects & feeds for 3 months. Natural microbes add to soil health & bio-diversity. 50 litres and 100% recyclable packaging. N:P:K 4-2-6 RocketGro Limited Contact Toby- firstname.lastname@example.org RRP of £6.99
ecofective Natural Green Clean Sipcam Home and Garden RRP £13.99 ecofective's new 5L Natural Green Clean is a ready to use algaecide & disinfectant that will control green growth on hard surface areas within the garden, including paths, patios, fences & pebbles. The natural, cinnamon based formula means this product is safer for the environment. Coco & Coir Boost – 15/75L Southern Trident RRP £6.99 - 14.99 A compressed peat-free All-Purpose Compost made from 100% coir with added slow release plant food, feeding plants for up to 6 months suitable which rapidly expands when you add water. Coco & Coir Bloom Southern Trident RRP £8.99 A peat-free All-Purpose compost made from 100% coir which is all certiﬁed responsibly sourced. Suitable for planting situations from sowing seeds through to planting up tubs and baskets. Harmony Gardens Multipurpose Southern Trident RRP £7.99 A new Multipurpose Compost which produces stunning results and ticks all of the environmental boxes, it’s peat-free, responsibly sourced and we’ve even oﬀset all of the carbon used to manufacture it. SuperSoil The Real Soil Company RRP £7.99 SuperSoil is a new 100% natural, peat-free, organic and veganic topsoil, created to help plants
RocketGro Peat Free Luscious Lawn Launch date: 01/08/2021 100% sustainable, Organic & the by-product of biogas production in Somerset, made from the ‘ﬁnes’ from composted Maize, Rye and Grass. 100% British made, grown and produced. Soil Association Approved. All natural solid lawn feed & chemical free, spread by hand/no equipment needed, child & pet friendly, & feeds for 3 months. 50 litres and 100% recyclable packaging. N:P:K 4-2-6 RocketGro Limited Contact Toby- email@example.com RRP of £6.99
get oﬀ to the best possible start, without causing environmental damage. Packed full of organic nutrients for optimal plant health, SuperSoil is the solution gardeners have been searching for. Westland Boost All Purpose Liquid Plant Feed Westland Unwins RRP £5.99 All Purpose Liquid Plant Feed with 'plant sense technology': feeds all plants & optimized for peat & peat free composts. It produces 4 times more blooms compared to watering alone & has the perfect blend
RocketGro Peat Free Tomato & Veg Planter
of nutrients, as well as water management technology making application faster & more eﬀective.
Launch date: 01/09/2021 100% sustainable, Organic & part made from the by-product of biogas production in Somerset, 100% British made, grown and produced. Soil Association Approved. A super ﬁne all-natural blend of PAS100 green composted waste and RocketGro soil improver. Slow feeds for 3 months. Excellent water retention & a super deep extra-large ﬁll. 60 litres and 100% recyclable packaging
Westland Garotta Compost Maker Westland Unwins RRP £6.99 Westland's new and improved Garotta Compost Maker makes better quality compost quicker than before. A new formulation with a biological accelerator decomposes waste quickly and has an added source of Chitlin to build plant immunity. Easy to use in any compost bin or heap. Westland Jack's Magic All Purpose Compost - New 50 Westland Unwins RRP £4.99 - 7.99 Our new & improved Jack's Magic All-Purpose Compost is our most sustainable Jack's Magic yet. Containing a blend of natural ingredients and now enriched with BIO3, delivering the same great results for every seedling, plant, container and basket. Still a gardener's favourite. Westland Lawn Revive Natural Lawn Thickener Westland Unwins RRP £11.99
N:P:K 3-1-2 RocketGro Limited Contact Toby- firstname.lastname@example.org RRP of £7.49.
LawnRevive is a natural lawn thickener that brings lawns to life in 3 ways: it improves soil to boost germination and seed establishment, it contains 50% more seed to ﬁll sparse areas and patches with new grass and feeds every blade for a thicker, greener lawn in just 3 days.
Growing Accessories EASYCare Grass & Foliage Greener Azpects Ltd RRP £16 EASYCare Grass and Foliage Greener is a revolutionary product designed to disguise unsightly bare or brown patches on lawns and hedges, giving the appearance of living grass and foliage in a matter of seconds. BB Rain CanBlock Blitz Ltd RRP £14.99 Rain Can: It’s the eco can designed to collect rain. Features: Easy Fill Design | Frog ladder allows frogs and other creatures to escape | 7L capacity. Burgon & Ball new Kneelo garden kneeler Burgon & Ball/ Corona Tools RRP £16.99 Garden kneeler with new, deeper foam core and twin layers of memory foam for superb comfort. The durable neoprene outer, quick-dry nylon cover and easy-grip carrying handle add user appeal. Kneelo has been a top seller since it was launched and now it's re-engineered to be better than ever.
Lava-Lite Composter+ Whether mixed with pre-purchased or home-made compost, composter+ is the perfect compost conditioner. As well as being 100% natural and eco-friendly, it improves both the compost structure and the biological composting process, increasing air exchange and reducing Nitrogen loss. Lava-Lite RRP: 1 litre £4.99/3 litre £8.99 https://lava-lite.co.uk email@example.com
November / December 2021 39
New Product Directory for 2022
Clever Pots Easy Release Pots and Saucers These easy release propagation pots enable growth and removal of seedlings and young plants without damage to roots. The ﬂexible ribbed base loosens and releases the soil and seedlings from the pot and are designed to be reused over multiple seasons. Available in 4 sizes of pots and 2 supporting saucer sizes, each in packs of 5.
Plastia BOKASHI Composter HydroGarden Ltd RRP £89.99 The BOKASHI composter allows you to compost organic kitchen waste at home easily and hassle free. This chemical free composting uses the Japanese method of composting with special Bokashi bacteria. Expandable Composter 3 in 1 Jagram Modular (choice of 3 sizes and 1 product), eco-friendly, made of natural pressure treated timber. Delivered ﬂat-packed, easy to assemble, odourless. Potty Feet Jardinopia Ltd RRP £19.99
Company Name: Kin Ltd RRP: Pots £2- £5 and saucers £2- £2.50 Launch Date: Aug 2021 www.kinbrands.com firstname.lastname@example.org
Jardinopia continue to expand their multi award-winning Potty Feet plant pot feet Brand, and now have over 200 designs to select from. These come in both full colour and our traditional antique bronze ﬁnish. Our new Fantasy Range is being showcased here. Clever Pots Propagator Kin Limited RRP £10 Clever Pots Easy Water Propagator makes growing plants from seed fun, simple and
Honey & Wild Solar Mirrors Consumers will love the Honey & Wild range of green solar-powered mirrors to brighten up shade-ﬁlled spots and illuminate an evening in the garden. The new collection from Woodlodge offers versatility nestled in foliage, hung on garden walls or even look good indoors. Bespoke display stands and POS are available for retailers to highlight the range.
successful. Product beneﬁts include easy watering with no need to remove lid, visible water level to prevent over or under watering, vented air ﬂow, ﬁts all standard plug trays and handles for easy transportation. Pot-mate PotMate RRP £3.49 - 4.99 Pot-mate is a unique and simple idea from a British gardener that will change container gardening and provide a unique new add on sales opportunity in the growing container gardening sector. Garden Clogs Rouchette Comfortable, cool, slip on garden clogs in various colours with new funky soles.
Woodlodge Products RRP: £44.99 - £139.99 Launch Date: September 2021 Website: www.woodlodge.co.uk
ClipGlove Bags & Aprons Treadstone Products RRP £12.99 ClipGlove Bags, Aprons & Kneelers. A range of handy helpers for garden, DIY and crafting. Pot Trellis Treadstone Products RRP from £19.99
Burgon & Ball Sophie Conran grey garden tool bag Burgon & Ball/ Corona Tools RRP £25.99 A garden tool bag in grey ticking stripe cotton fabric, with a large central compartment. External mesh pockets are ideal for carrying tools, with elastic restraining straps to keep the pocket contents in place. A leather tag with Sophie Conran/Burgon & Ball branding highlights the quality feel. Burgon & Ball Sophie Conran grey garden tool bag Burgon & Ball/ Corona Tools RRP £25.99 A garden tool bag in grey ticking stripe cotton fabric, with a large central compartment. External mesh pockets are ideal for carrying tools, with elastic restraining straps to keep the pocket contents in place. A leather tag with Sophie Conran/Burgon & Ball branding highlights the quality feel. Plant Sprayer Lungo Gold 0.5L Capi Europe RRP £6.59 Water your plants in style with a golden touch. Keeps your plants healthy and adds a touch
Our Clever Pot & Trough Trellis provides sturdy support, allowing climbing plants to be grown in any container. Pruner Glove Treadstone Products RRP £19.99 Stylish, comfortable, and providing great protection. Our new pruner gloves are the musthave accessory for tough garden jobs - and it's a ClipGlove! Aquaponics Tank Urban Farm It RRP £200 Urban Farm-It has created the ﬁrst British product of this kind. Our tank brings a food growing eco-system into the home and allows all people the opportunity to sample the future of food. It is capable of growing a wide range of herbs and vegetables. Gro-Sure Visiroot 4 Cell Deep Kit Westland Unwins RRP £14.99 This kit contains easy to open deep root cells with drip tray and a propagator lid, perfect for growing sweet peas & other long rooted plants. The transparent RPET material makes roots visible
of design to your home. 100% recyclable.
to the eye for checking root growth & moisture levels. Durable for use season after season.
Chilli Flexigrip triple pack gloves EP Barrus Ltd RRP £6.99
Gro-Sure Visiroot Twin Propagator Set Westland Unwins RRP £5.99
Chilli Flexigrip triple pack with its eye-catching design and a double latex dip across the palm and ﬁngers for maximum protection which makes these perfect for light work. Dexterous and ﬂexible, combining comfort, protection and colour. Flexi Rigger EP Barrus Ltd RRP £9.99 Plush, durable work gloves ensuring protection and comfort when tackling heavy-duty tasks around the garden. Extra padding across the knuckles, ﬁngers and back with a
This set includes 2 x 12 cell trays, 2 propagator lids and 2 x drip trays. The transparent RPET material makes roots visible to the eye for checking root growth and moisture levels. Integrated moisture bridge technology ensures even watering across the cells. Durable for use season after season. Gro-Sure Visiroot Windowsill Propagator Set Westland Unwins RRP £5.99 This kit contains modular cells for diﬀerent seed varieties, a drip tray & a propagator lid. Ideal
suede palm and Keyline cut thumb that allows the perfect combination of protection and
for growing seeds & cuttings on windowsills. The transparent RPET material makes roots visible
ﬂexibility with the Flexi rigger.
to the eye for checking root growth & moisture levels. Durable for use season after season.
Handcrafted Stoneware Leaf Art Plant Labels/Marker GaleabelStudio RRP £6.5
Small Space Cold Frame Zest 4 Leisure RRP £109.99
These chunky stoneware plant labels stand about 17cm tall before planting and are
Small-Space Cold Frame is ideal for a smaller garden. Designed with dual opening acrylic
available in a range of popular names or in your choice of name. Each one is individually
glazing, beautiful vertical board, galvanised hinges & 2 supporting arms. Can be ﬁtted onto
hand crafted in our Yorkshire studio and is fully frost-proof. Green Bird Netting 2m x 5m Gardening Naturally Ltd RRP £7.25 Heavy-duty, tangle free green bird netting is ideal for fruit and vegetable protection. The holes are 19mm x 19mm which will stop the birds attacking your crops without harming them. It's heavy-duty
Zest's best-selling raised herb planter to create an easily accessible cold frame and will double the depth for planting.
Garden Growing Containers
but light enough to be laid directly over your crops. Also perfect for draping over hoops or cages.
Fibreglass Vase Planter ArrayGRP Ltd RRP £150
Garden Sock HJ Hall RRP £5
quality ﬁbreglass.This model has a smooth, high gloss, marine grade gel coat ﬁnish. Strong,
The Garden Sock is available in cornﬂower, sage and navy oﬀering arch support plus a reinforced
frost-resistant, UV- resistant and lightweight ‚it has all the characteristics needed for a
heel and toe to ensure feet are protected whilst attending to shrubbery and weeding.
quality outdoor planter.
40 November / December 2021
The Vase Planter has a beautiful, elegant and timeless shape; has been hand crafted in high
NEW! Innovative easy Propagation solutions from Clever Pots
Whatever the size of the outdoor space, the Clever Pots range of pots and accessories make pot growing easier. The Clever Pots range support the whole growing season, from propagation to plant care with products which are unique, sustainable and great value. With more customers than ever seeking to make the most of their outside space and looking for products specifically designed to make plant growing more successful and enjoyable, Clever Pots has developed two new propagation products with industry leading design benefits.
Creates the ideal environment for growing seeds into healthy seedlings.
Shaun Dubberley Head of Sales email@example.com 07776 960998 www.kinbrands.com kin_ltd @kinbrands
Enables growth and removal of seedlings and young plants without damage to roots.
The first is the Clever Pots Easy Release Pots and Saucers, which enable growth and removal of seedlings and young plants without damage to roots. They are available in four sizes: mini, small, medium and large with two corresponding saucers for each option. Key features include: Flexible coiled base which loosens and releases the soil and seedling from the pot without root damage Direct roots for health growth Textured surface to enable on pot labelling with pencil Durable and designed to be reused over multiple seasons Frost proof and UV colour stable, perfect for use inside and outside Made from 20% recycled content Recyclable The second, the Clever Pots Propagator, creates the ideal environment for growing seeds into healthy seedlings. Key features include: Easy watering with no need to remove lid Visible water level to prevent over or under watering Vented air flow Condensation channelled back into base tray Handles for easy transportation
New Product Directory for 2022 100% Waste Planter Ball Rib NL Capi Europe RRP £44.99 Grow a greener life' is more than words in a corporate mission statement. It is how we start cleaning up after ourselves. The Capi Waste planter represents our mission perfectly. We combined sea waste, recycled cork and Capi planters and turned it into high quality products with a functional design.
Earthy Yellow Coﬀee Husk Minimalist Pot The Satchville Gift Company RRP £5.99
Recycled Pots Treadstone Products RRP from £2.99
Low Bowl Granite Ivory Capi Europe RRP £79 Pot inspired by contemporary architecture. A combination of nature and luxury. A low bowl for indoor and outdoor use in a light easy going colour. 100& Recyclable.
The Flower Tower is a freestanding vertical planter ideal for patio & balcony garden.
Medium sized contemporary-style plant pot, made with agricultural waste. Unwanted coﬀee husks are blended with yellow bamboo-resin composite to achieve an on-trend terrazzo eﬀect.
Recycled Pots - made using 100% recycled plastic and available in 3 diﬀerent colourways. Flower Tower Useful and Practical Ideas Ltd RRP £19.99 Internal Water System Converts Minimum Water to Maximum Growth. Even Distribution
Planter Ball Groove Gold Geometric Capi Europe RRP £7.99 Pot inspired by the grooves in the mountains. In a trendy gold colour and new geometrical shape it’s a real eyecatcher for the home.
of Water & Feed. Even growth top to bottom. No Pumps/Electrical Appliances needed. Easy to move/store. Last for up to 10 years. Vegebag Vegepod UK ltd RRP £49
Large biodegradable 28cm coir pot CoirProducts.co.uk RRP £2.59 The 28cm coir pots are natural and biodegradable, and ethically produced and sourced. They are ideal for removing transplanting shock when repotting, and also have good air and water holding capacities, which help develop healthy root systems. Aqua Running Glaze Pot Creekwood RRP £29.99 Stunning light-weight pot in a beautiful running glaze eﬀect. Perfect addition to any garden to brighten space of any size. Made from recycled materials. Complete Container Growing Kit Ergrownomics Ltd RRP £125 Everything needed to begin your urban-GYO journey. Includes: drip-irrigation, clean-ﬁlter drainage, plant-training, recycled chock-supports & a custom planting-tool. Easy to use system for growing productively in a compact space, and fully modular/relocatable with expandable units. Made in the UK. Greenhouse Kit Ergrownomics Ltd RRP £1130 Our modular kits allow polytunnels and greenhouses to be easily retro-ﬁtted with selfwatering raised planters‚ complete with clean-ﬁlter-drainage, patented plant-training, an organised growing space, and a comfortable working height. Fully compatible with waterbutts & harvested rainwater. The 'Two Planter' Ergrownomics Ltd RRP £250 A modern raised planter which ﬁts discretely and complements the space with its contemporary design (choice of colours & heights). The system is extremely productive (with irrigation, ﬁlter-drainage and patented plant-training), and can pay for itself in less than a year, with a 10-year warranty!
RHS Chelsea Product of the Year. Self-watering, simple to use pop up grow bag. Easy access to plants for watering and harvest. RHS Flora Planter Woodlodge Products RRP £22.99 - 64.99 Inﬂuenced by the RHS's commitment to inspiring everyone to grow and the charity's rich history, the Flora planter highlights the beauty of plants and enormous beneﬁts of gardening through its botanical designs. RHS Wildlife Planter Woodlodge Products RRP £19.99 - 54.99 Aimed at the fast-expanding group of budding gardeners, the RHS Wildlife range has innovative, eye-catching insects designs and the iconic RHS logo in a pastel pallette that will suit any outdoor setting. Self Watering Planter Woodlodge Products RRP £29.99 The self-watering planters will provide consumers with a convenient way to make sure their plants are looked after, whilst saving time and enable retailers to tap into the increasing millennial market. Tall Vertical Herb Stand Zest 4 Leisure RRP £119.99 To satisfy increased consumer demand for GYO, the Tall Vertical herb stand maximises growing space on a small footprint with 5 separate growing troughs providing easy access. Made from quality sustainable timber, its sturdy and robust design is ideal for patios and balconies and is easy to build.
Garden Tools & Machinery Block Blitz Eco Mini Multi Cleaner Block Blitz Ltd RRP £19.99 Our unique mineral and plant-based formula is super eﬀective at cleaning & protecting a
Eco Pot Rainbow Set (10 recycled bamboo planters) Green Tones RRP £8.5 A retail pack of 10 brightly coloured reusable pots, manufactured in recycled bamboo ﬁbre. Ideal for propagation, germination and as pot covers.
wide range of outdoor surfaces. Eco Mini Multi Cleaner has 3 modes of cleaning action,
Clever Pots Easy Release Pots Kin Ltd RRP £2.5 The 'Easy Release Propagation Pots' come in 4 sizes and provide the perfect home for grow-your-own seedlings. Designed to make the propagation and potting-on process more successful, this durable product lasts multiple seasons, contains recycled content, and is made from fully recyclable material.
BOOTPAC Classic BOOTPAC RRP £89.99 designed to be used in and out of the car to make taking garden waste to the recycling
Kiln Fired Pottery Oak Ball Planters RRP £36.99 - 89.99 Great new design for 2022, lightweight planter in contemporary design.
Brinsea Maxi 24 Advance Egg Incubator Brinsea Products Ltd RRP £180
Tierra Verde Planters Primeur Ltd RRP £29.99 - 79.99 Tierra Verde planter ranges are unbreakable, eco-friendly and all weather resistant. All planters can be used both indoors or outdoors and include self-watering reservoirs. Every distinctive planter is made from recycled rubber diverted from landﬁll creating long lasting products for the home.
is Eco-friendly and includes Block Blitz Shield technology which can be used to protect already clean or new surfaces.
The BOOTPAC is a large car boot liner bag that protects from wet and dirty objects. It’s centre easier and cleaner. The design zips shut sealing in the contents & protecting the whole of the car from insects.
A very popular, great value model oﬀering great value and convenience with excellent visibility of the hatching eggs. Perfect for those new to egg incubation, the Maxi 24 Advance provides the convenience of automatic egg turning with the reassurance of digital alarms and count-down to hatch day. Burgon & Ball 9L Waterfall watering can Burgon & Ball/ Corona Tools RRP £49.99 Full-size 9L watering can in strong galvanized steel, with tough powder coating for durability. Comfortable roll-edged handle and clever weighting to the spout gives automatic pouring. The emptier the can gets, the more it tilts. Removable, screw-on rose for ﬁne or rapid watering. Burgon & Ball Houseplant Mister Burgon & Ball/ Corona Tools RRP £24.99 Houseplant mister with super-ﬁne spray and 300ml capacity. Available in a choice of three colours, two of which co-ordinate with existing top-selling watering lines. The nofuss design colours add a contemporary edge, and a subtle Burgon & Ball logo brings a distinctive mark of reassuring quality. Burgon & Ball Indoor Pots Burgon & Ball/ Corona Tools RRP £9.99 - 19.99 A collection of six new indoor pot designs, oﬀering a total of three new colours, four sizes and two designs. The new additions extend Burgon & Ball's popular range of indoor pots, using colours and design themes selected from key emerging trends, to keep the range right up to date.
42 November / December 2021
GIMA AWARDS 2021 SUPPLIER OF THE YEAR PROUDLY PRESENTED TO
Meadow View Stone CUSTOMER SERVICE
PRODUCT & PACKAGING
In a recent survey our overall customer service scored a 91% satisfaction rate.
Our product and packaging quality scored an 88% satisfaction rate.
We have achieved an 85% ‘On Time in Full’ delivery record.
Follow us on: /meadowviewstone1 /company/meadow-view-stone
Contact us on: 01948 841 607 firstname.lastname@example.org
New Product Directory for 2022 Burgon & Ball Indoor Watering Can Burgon & Ball/ Corona Tools RRP £15.99
Kent & Stowe Eversharp Secateurs Westland Unwins RRP £34.99
Moulded steel watering can with smooth FSC beech wood handle, durable powder coating
Eversharp secateurs have the sharpest, hardest blade available. The blade is made with a
and slender spout for a targeted pour. Just 14cm high, this can has been designed for
unique aerospace coated technology, tested by CATRA and is 100 times harder than the
precise indoor watering. Oﬀering attractive margins, the design is already a top-selling line
average blade. Boasts a superior chassis which will stand the test of time and suitable for
in existing colour options.
left and right-handed users.
It's Magic Extendable Hose 5/8'' 15MT Euroequipe srl RRP £25.00 - 43.00
Kent & Stowe Perennial Spade Westland Unwins RRP £29.99
15M extendable hose kit, 5/8" diameter idroeasy. Innovative & patened structure with antikink & anti-torsion system that grants constant water ﬂow. The only extendable hose on the market with 5/8'' diameter. 3X extension. Extremely light and compact. Made in Italy. It's Magic Extendable Pastel Hose 5/8 Euroequipe srl RRP £31.00 - 38.00 20M extendable hose kit, 5/8" diameter idroeasy, presented with a stylish light blue plastic bag. Innovative & patened structure with anti-kink & anti-torsion system that grants
The Perennial Spade is ideal for splitting up perennials & border plants with its pointed head to easily slice through the roots. Mid-sized for comfort and power, with a stainlesssteel head for excellent rust resistance & minimum soil adhesion & an ash wood handle, contoured for a perfect grip.
Garden Decoration Colour Tree of Life Creekwood RRP £29.99
constant water ﬂow. The only extendable hose on the market with 5/8'' diameter. 3X
Colour Tree of Life is a beautiful piece of garden wall decor. Colourful and bright, its style is
extension. Extremely light.
stunning and eye catching. Its design is laser cut so create a beautiful piece of wall art.
EasyMix 2-in-1 Composter Hozelock RRP £169.99
Toscana Mirror in Brushed Copper Creekwood RRP £29.99
The new tumbling composter allows gardeners to easily recycle their kitchen and garden
Light-weight stunning mirror in brushed copper. Creating space in gardens and home, the
waste, helping to prevent food waste whilst improving soil quality. The enclosed lockable
perfect wall decor.
lid prevents pests and unpleasant smells and the design enables users to roll the drum to distribute compost with ease. Multi Spray Gun Hozelock RRP £24.99 Hozelock's best-selling spray gun has a new design, increasing comfort and making it easier to save water. The smooth ﬂow control means users can change the amount of water being sprayed at the simple push/pull of a button using their thumb - allowing water usage
Handcrafted Stoneware Toadstools GaleabelStudio RRP £14.5 These hand-crafted stoneware toadstools look good out of doors, 'planted' in borders, in containers, on patios or balconies, or as interior decoration features. Use as single items or in clusters to add colour and interest all year round. Resin Hippo Statue Green Tones RRP £59 A fun and quirky hippo statue with a clean, contemporary ﬁnish. Extremely durable and
to be reduced by up to 50%.
Select Plus Controller Hozelock RRP £74.99
Pot BuddiesJardinopia Ltd RRP £9.99
Ideal for those looking to start enjoying the beneﬁts of automatic watering, is the new
Our Pot Buddy Range continues to grow & we are launching our dinosaur range at GLEE
Select Plus Controller. With the ability to programme at any time, any day and for any
duration, gardeners can create daily watering schedules for up to three times per day giving ultimate control. EyeSonic Loud & Clear Safety RRP £15 A combination eye protection and hearing protection product for use by gardeners, farmers, construction workers, and factory workers. Professional Anvil Secateurs VA series Sorbus International (ARS UK) New curved anvil secateurs with hybrid eﬀect of anvil and bypass. RootSlayer VENTEO SAS RRP £49.95 The Award-Winning Root Slayer is a multi-purpose shovel that can eliminate the need for other tools, such as hatchets, pry-bars, and saws, when simply digging around the home. Flopro Never Kink Hose 25m + coupling connector Westland Unwins RRP £29.99 A premium quality hose with a unique 6-layer structure, made from 25% recycled PVC. It has a patented inner knitted mesh to prevent kinks and twists, as well as a special anti-UV formula for extra-long life. It also has an anti-cut & abrasion surface for smooth handling
Dino Bells Primus (A.Perry) RRP £12.99 These bright, colourful spring hangers are sure to be a hit with kids and adults alike! A light breeze will generate a gentle tinkle. Full range of colours and designs available. Feathers McGraw Primus (A.Perry) RRP £34.99 From the immensely popular ﬁlms and TV shows Wallace & Gromit, this sculpture is crafted from steel and hand painted for an expert ﬁnish. Dartington Solar Centre RRP £29.99 A modern and stylish take on a Victorian lantern, this solar-powered post light features a sleek curved top and stunning cylindrical light ﬁtting in a timeless black shade. Group these together or perfect on their own to illuminate any pathways, entranceways, or ﬂower beds in a warm white glow. Large Reindeer Solar Centre RRP £249.98 Our ground-breaking limited edition Lumify DualWhite Christmas range brings the convenience of solar power to large festive display pieces that were previously only available as mains-powered ﬁttings. This stunning Large Reindeer light stands at 1m and
and is pressure resistant.
includes 960 Lumify DualWhite LEDs.
FloPro SmartFlo No Kink Hose System Westland Unwins RRP £49.99 - 69.99
Neon Flamingo Solar Centre RRP £14.99
The ﬁrst hose that naturally unkinks as water ﬂows through pushing out any kinks & twists.
Bring your garden alive for that special occasion with our UrbanSolar Neon Lights!
This hose is ﬂat when not in use making it 75% thinner vs traditional PVC hoses & 2x as
UrbanSolar Neon Lights are wireless, fully automatic, and completely solar-powered.
light. Fully PVC free & recyclable kerbside as part of our sustainability program. Comes with a 30-year guarantee. Flopro SoftFlo Advanced Gun Westland Unwins RRP £19.99 Perfect for watering plants & ﬂowers with a unique setting that mixes water & air to provide a gentle water ﬂow that does not harm the plants. It waters the soil, not leaves so roots can absorb the water. Suitable for all watering jobs with 4 spray settings. One hand ﬂow and on/oﬀ control. Kent & Stowe Capability Trowel Westland Unwins RRP £14.99
Peter Rabbit Garden Ornaments Treadstone Products RRP £19.99 An expanded range of garden ornaments under the Peter Rabbit brand featuring 7 diﬀerent characters. Artemis Water Feature Woodlodge Products RRP £569.99 Artemis is a stylish plug-in-and-go water feature set to drive outdoor living sales in 2022. Made from the ﬁnest materials and designed to bring authentic detail to outdoor spaces, Artemis comes with a 10-metre cable, allowing consumers to position the unit where they want for eﬀect.
This trowel has the functionality to endure many gardening tasks. It has a multitude of
Bird Metal Tree Stake Art Woodlodge Products RRP £12.99
functions including a hammer for hammering canes & posts, as well as a serrated edge for
Inspired by the countryside, the metal bird tree stakes bring stunning avian silhouettes to
weeding & opening compost bags. The pointed tip is great for tough soils & it also has an
any garden landscape. Can be ﬁxed into a tree or garden wall for a decorative element that
accurate planting depth scale.
looks superb against an open sky.
44 November / December 2021
New Product Directory for 2022 Metal Frame Flower Wall Art Woodlodge Products RRP £32.99 Following the current trend for taking the "inside, out", the Flower Wall Art adds a uniquely personal touch to an exterior and ampliﬁes nature in its stylish and ornate design. In a sleek rectangular frame that allows the wall to show through, the wall art adds texture and colour to outdoors. St John's Solar Mirror Woodlodge Products RRP £99.99 Create the illusion of light, space and depth with the new solar St John’s garden mirror in a classic cathedral-inspired shape. This mirror will harness the beauty of reﬂection and
Sustainably sourced safer Firewood with less than 20% moisture content meaning...
illuminate courtyards, walled and patio areas.
Garden Leisure & Entertaining 12KG Restaurant Charcoal AFM Charcoal RRP £15 Our 12KG charcoal is made from the well sought-after birch tree, mostly preferred by
*than ﬁrewood with more than 20% moisture content
buyers all over the world. The charcoal is hard and heavy, with chunky pieces. It does not spark, produces consistent ﬁre, and burns for long hours. 5KG Barbecue Charcoal AFM Charcoal RRP £6.99 Our 5kg charcoal are made from the well sought-after birch tree, mostly preferred by buyers all over the world. They are packed into bags with handles for easy shopping. The charcoal is hard and heavy, with big pieces. It does not spark, produces consistent ﬁre, and burns for long hours. Campingaz Attitude 2Go CV Table Top Gas Barbecue Campingaz RRP £229.99 This extremely portable table top barbecue is ideal for weekends away or short camping trips. Features include built-in Campingaz CV470 Plus cartridge connection, thermometer, split cast iron grid, Piezo ignition for match-free lighting and front-loading grease tray. CoirProducts Teapot Set CoirProducts.co.uk RRP £42 The CoirProduct Teapot Set is the perfect item to use for refreshments when taking a break from gardening. With one teapot and six teacups, this set is made from the shell of the nut of the coconut.
Tall Vertical Herb Stand The award winning Tall Vertical Herb Stand is designed for easy access and is a small space solution for maximum planting in an upright planter. The slimline design comes with ﬁve individual angled troughs for maximum exposure to sunlight for healthy plants. Ideal for a variety of herbs or cascading ﬂowers, this sturdy, wellconstructed planter makes Grow Your Own easy. Zest 4 Leisure RRP £120.00 Launch date – January 2022 https://www.zest4leisure.co.uk/ email@example.com
T: 01978 664 667 · E: firstname.lastname@example.org www.treadstoneproducts.com
November / December 2021 45
New Product Directory for 2022 Log Store EP Barrus Ltd RRP £249.99 - 399.99
Pentagon Grey Firepit Woodlodge Products RRP £249.99
Contemporary log store to bring a change to your outdoor or indoor living area. Zinc
The Pentagon Grey ﬁrepit is made of a stone eﬀect lightweight magnesium composite
plated to stop rusting with a powder coat in anthracite for long lasting use. The NEW log
with perforated steel for easy air ﬂow. It has a compact and collapsible design and is multi-
store comes ﬂat packed for easy assemble and storage options.
functional in use, doubling as a cooking grill and its contemporary design will appeal to
Tensegrity Fire Bowl - 'Lambda' Fusion Fire Bowls RRP £526 Lambda' so called because the base forms the Greek letter lambda. The innovative frame forms an amazing structure which appears to defy gravity. The only thing connecting the bowl with the ground are cables and a chain. There is no rigid connection. Fill-A-Bag Firewood Green Olive Firewood Co RRP £9.99 A Reusable, Natural & Biodegradable Hessian Bag alongside loose ﬁlled barrow bags of Kiln Dried Hardwood logs for a Reﬁllable option bringing consumers back into your store. The Kiln Dried Hardwood Logs are used for home heating for ﬁreplaces indoors and out in Firepits, Pizza Ovens & Stoves.
urban dwellers. Folding Garden Bar Zest 4 Leisure RRP £129.99 The Folding Garden Bar makes outdoor entertaining easy taking moments to construct. No assembly required, simply unfold the side panels, fold down the hinged shelf and add countertop. The multipurpose bar makes a great centrepiece or can be displayed against a wall, as a BBQ side table or potting table.
Plants, Seeds and Bulbs EASYCare Grass & Foliage Greener Azpects Ltd RRP £16
Hornsey Hammocks Folding Hammock Frame Hornsey Hammocks RRP £349.99
EASYCare Grass and Foliage Greener is a revolutionary product designed to disguise
A new folding wooden hammock frame that supports over 200kg and can be folded away
unsightly bare or brown patches on lawns and hedges, giving the appearance of living grass
for storage or transport to a quarter of the size in less than a minute. Perfect for gardens
and foliage in a matter of seconds.
without strong walls or trees, and also don't want a bulky hammock frame taking up their whole garden all year round.
Miracle-Gro Professional Super Seed Hard Wearing Lawn Evergreen Garden Car RRP £14.99 - 59.99
Stainless Steel Moon & Stars FirePit Globe Hull Fire Pits Ltd RRP £500 We have laser cut moon & Stars out of 1.5mm stainless Steel and formed it into this amazing ﬁreball globe. Manufactured at our workshop in Hull. Laser cut from 1.5mm, Grade 304, Polished Stainless Steel. THIS WILL NOT RUST! IGLOO Recool Biodegradable Cooler IGLOO Coolers RRP £12.99 Introducing the world's ﬁrst cooler made entirely from biodegradable materials: RECOOL. Designed with a 16-quart capacity which is big enough to ﬁt plenty of drinks, ice, and food for an all-day adventure for a family of four. RECOOL can biodegrade and return to the Earth after use. Dragon Fire Pit Jukali A dragon shaped ﬁrepit,very unique and arousing. Sure to wow!
New Miracle-Gro Professional Super Seed Hard Wearing Lawn is a unique combination of regenerating professional seeds coated with controlled release fertiliser and Soil Improver. It is the perfect solution for a multipurpose lawn that is high tolerant to enjoy with kids, pets, friends and family. The high nitrogen feed encourages young seedling growth for a thicker, greener lawn and the calcium helps re-balance the soil pH and neutralises urine burns in lawns. Unlike most grass seeds, Super Seed works with temperature as low as 6°C Aglaonema Red Star JAVADO RRP £16.99 Aglaonema Commutatum Red Star is a new hybrid with striking bright red leaves. The coloration on this plant is surreal - we have never seen anything like that before! Aglaonema's are extremely easy to grow houseplants. Cuddly Cactus JAVADO RRP £16.99
Kamado Joe - Kettle Joe Kamado Joe RRP £549
This is a South American tree-like succulent evergreen cactus. This brand new cactus is a
The Kettle Joe is a 57 cm kettle grill with unique ceramic cooking features that improve
fantastically cuddly cactus species that has no spines! This plant is absolutely perfect for
heat retention, fuel eﬃciency, and smoking ability. The Divide & Conquer system allows you to cook foods at diﬀerent temperatures. The grill also comes with the revolutionary SloRoller Hyperbolic Insert. Masterbuilt Gravity Series 800 Masterbuilt RRP £849 The Gravity Series 800 Digital Charcoal BBQ + Smoker & Griddle by Masterbuilt, experience the power of GravityFed‚ charcoal grilling with traditional grates or a full ﬂat top griddle. Set the temperature on the digital control panel or your smart device and the DigitalFan does the rest. 2022 Cozze 13" Pizza Oven Millarco International AS RRP £249 New for 2022 and with its UK launch at the GLEE fair in September 2021 is the new improved 2022 13" Cozze Pizza Oven.
the home where pets or children can come into contact with the plants! Spathiphyllum Diamond JAVADO RRP £24.99 A new and only variegated Spathiphyllum. The variegated leaves are so spectacular end beautiful that the plant is wonderful without ﬂowers. But when the plant grows in good conditions, ﬂowers coming again and again. Spathiphyllum cleans the air in every room. A wonderful issue ad this time. Granvia ® Pink Flame Imp MNP Flowers RRP £NIP This stunning Xerochrysum has large bubblegum coloured ﬂowers with a yellow centre, masses of these large straw paper ﬂowers adorn the plant from Spring until the frosts come. The ﬂowers open in daylight & attract so many insects to the nectar produced, many bees & butterﬂies can be seen on each plant every day. Easy to grow, great in pots or
Norfolk Grills Inﬁnity Gas 4 Burner Norfolk Leisure Lifestyle Ltd RRP £1199 The Inﬁnity is a premium grill packed full of special features designed to ensure your grilling experience is ﬂawless. Store your essentials close-by using the handy condiment
the border, this plant is a real winner at consumer level, being so tactile and buds that open and close with the day and night, it’s amazing! The ﬂowers can be cut and dried too!
store, towel holder and tool hooks. The rotisserie accessory is included along with rear and
Kids' Grow Your Own StrawberriesTaylors Bulbs RRP £5.99
Each kit contains coloured zinc bucket, peat free compost, dwarf Strawberry seeds and
Flatdog Portable BBQ Grill ProQ Barbecues & Smokers RRP £89.99 A folding barbecue that is still big enough to feed a family. Folds up thinner than a box of matches and you simply ﬂip it over to get it ready to cook. Perfect for people that want a barbecue that is as easy to store away as it is to set up. ProQ Bacon Curing Kit ProQ Barbecues & Smokers RRP £18.99 Buy some pork, cure it for a week and hey presto! You've made bacon. Our kit contains everything that you need to transform a pork belly or loin into delicious bacon that is ready to cook. If you want even more ﬂavour - buy a cold smoking kit! utoka 20 utoka RRP £179.99
growing instructions. Each bucket measures 14cm x 12cm. Kids' Grow Your Own Sunﬂowers Taylors Bulbs RRP £5.99 Each kit contains coloured zinc bucket, peat free compost, dwarf Sunﬂower seeds and growing instructions. Each bucket measures 14cm x 12cm. Kids' Grow Your Own Tomatoes Taylors Bulbs RRP £5.99 Each kit contains coloured zinc bucket, peat free compost, dwarf Tomatoes seeds and growing instructions. Each bucket measures 14cm x 12cm. Mushroom Growing Kit Urban Farm It RRP £20
Your own personal, portable hard cooler: utoka 20 is our everyday cooler. A great
A forward thinking and eco-friendly range of all-inclusive oyster mushroom growing kits
companion for day trips, family picnics and overnighters. The carry handle ensures easy
that enable all people the opportunity to grow mushrooms at home, indoors or outdoors.
transportation, even when ﬁlled with your favourite food and drinks. Compatible with
These kits are diﬀerent in look, function material use and productivity to anything else
Canoes, Kayaks and Paddleboards.
46 November / December 2021
Woodlodge’s Snowlodge collection to energise the Christmas category at Harrogate Fair Woodlodge is delighted to announce it will be exhibiting its Christmas product range at the upcoming Harrogate Christmas & Gift Fair in January 2022. It will be the ﬁrst time the business has attended the event and will be showcasing over 750 festive lines on a dedicated Snowlodge stand. The Snowlodge collection, which was launched to acclaim at the end of 2020 has proved popular with retailers, with Woodlodge dedicating a whole stand to it at Glee 2021. Harrogate Christmas & Gift Fair is one of the very ﬁrst trade shows of 2022, taking place from 16th - 19th January at the Harrogate Convention Centre, and will open doors to a new audience and retailers who are keen to capitalise on the Christmas decoration market. The magic of Christmas is brought to life with handmade craft products that include festive stars, room ornaments and decorations, ﬁgurines and candle holders, gonks, baubles and trees, novelty doorstops as well as wreaths, garlands and joyeux LED lighting that will illuminate the home for Christmas in cool and warm on-trend tones. The Christmas collection is backed up by innovative displays and merchandising to ensure a busy season. Woodlodge will be exhibiting the Snowlodge range in Hall M, stand M24. For more information on Woodlodge’s Snowlodge range or to request a catalogue, please contact your local sales representative or visit www.woodlodge.co.uk
New Product Directory for 2022 Planter Cascade Deco-Pak RRP £399 A calming decorative water feature combining plants and the tranquil sound of cascading water. The 'Grow-Dome' Ergrownomics Limited RRP £995 A complete, contemporary & ultra-productive growing system - occupying a compact space and replacing the need for polytunnels or greenhouses. Equipped with two interchangeable cloches (mesh & PVC), drip-irrigation, ﬁlter-drainage, and our patented plant-training. Available in 3 ergonomic heights. ONDULINE EASYLINE Onduline Building Products Ltd RRP £9.00 - 10.00 The ONDULINE EASYLINE range is a compact and lightweight rooﬁng system which can be used for sheds, studios, pet shelters and other garden buildings and annexes. Easy to ﬁt into the boot of a typical family car, the range is a popular choice for its ease of transportation and installation. Homegrown Chilli Kitchen Garden Westland Unwins RRP £6.99 An expertly chosen Demon Red Chilli variety, perfect for windowsills - a dwarf variety producing abundant fruits. From sowing the seed to picking the last chilli, this kit has everything our consumers need. No need to repot, our compost is enriched with feed to give your chilli everything it needs. Unwins Favourites Seed Tower Westland Unwins RRP £1.99 - 3.99 Contains a variety of seed favourites, including herbs, vegetable, ﬂower & pea & beans. The towers are 100% recyclable & come fully pre-merchandised - great for driving impulse sales in store & maximising sales per sq.m. They provide on ﬁxture education for consumers to get top tips on growing. Unwins Herb & Salad Express Stand Westland Unwins RRP £1.99 - 3.99
Carolina Borders Primeur Ltd RRP £18.99 Made from recycled rubber tryres, these borders are made to ﬂex around the curves of your garden. All weather resistance means these borders will keep their colour and design for years to come. Will not crack, rot, or fade. MultyDeck Primeur Ltd RRP £24.99 The MultyDeck plate features 3 channels where the deck boards are laid & held in place, bypassing the need for a wooden framework and allowing a deck to be installed in a matter of minutes. No specialist equipment required; simply level the surface, cut the boards to size and secure in the channels. Ferrous X The Patio Black Spot Removal Company Ltd RRP £67.2 Ferrous X will completely remove orange spotted rust staining, caused by overspray of lawn fertiliser, from any natural or composite garden stone patio or terrace, in 4 - 6 hours
The Express Stand focuses on education & oﬀers a core range of bestselling varieties.
without damaging the surface. Also removes rust staining left by old BBQ's, garden pots or
This pre-merchandised display arrives ﬂat packed, to minimise environmental impact of
a central heating drain-down. Price per 2L.
shipping. It is simple to assemble & oﬀers a brand-new instore presence, with educational wings and bright point of sale.
Landscaping & Garden Buildings Altico XL Value Packs Altico RRP £5.99 The XL Value Pack allows consumers to ‘Buy more and Save more’ (2 for £10.00) on bestselling Cotswold Stone Decorative Aggregate and Blue Slate 40mm chippings in a new, XL pre-packed bag. Premium Pot Toppers Altico RRP £6.99 Beautiful, premium decorative stones that are the perfect for topping plant pots and can
Wild Bird and Wildlife Products WildPod Bioscapes RRP £249.95 WildPod is an easy way to attract more wildlife into a garden. With houses, refuges, nooks and crannies perfect for supporting hedgehogs, small mammals, amphibians, insects, and invertebrates combined with planting areas to provide an ample source of nectar. Compact, sustainable, for all the family. Butterﬂy Hotel Anthracite Capi Europe RRP £16.49 The Butterﬂy Hotel is specially designed to help butterﬂies during winter. This way we can contribute to nature but in a nice and design kind of way.
be used alone or mixed together to create homely accents in both interior and garden
"Name That Mix" - To be named by GLEE attendees Copdock Mill RRP £5.99
An enticing exotic mix, blended with our secret ingredient to attract even more birds to
Croard panel 180x180 ante GmbH & Co. KG RRP £209 Croard panel 180x180 made of Croard creative board
your garden. Our most popular blends containing small seeds with the added X factor. Caramel Crumble Copdock Mill RRP £7.99 A signature mix oozing with caramel ﬂavouring for those birds with a sweeter beak.
Transforming Pergola Black & Stainless Creative Metalworks RRP £3750
Contains protein rich Mealworms and Suet pellets for energy appealing to a wide range of
The Transforming Pergola is a steel framed Pergola designed and built in the UK. The
design is a slot together frame with removable roof and side panels, meaning you can enclose and weatherproof the space in the Winter and have an open air terrace in the summer.
Winter Berry Fears Copdock Mill RRP £4.99 Our classic mix blended with both scarce and hard to cranberries and rowan berries to provide winter long goodness.
Primeur for 2022
Best Friends Bird Feeder Creative Products Ltd RRP £7.99
Exciting new planter designs, multi-purpose decking and updated border designs all join Primeur’s multi-award-winning Eco Garden line-up for 2022 – all made exclusively from recycled rubber tyres. Highlights include smaller planter sizes created in response to the ongoing houseplant boom, plus the new Flamenco planter, which draws its inspiration from Greek urns for a more classic style, contrasting perfectly with the sleek lines of the ever-popular Sonata range.
Best Friend Feeder is the perfect haven for our much loved small bird species like tits,
Tel 01274 518800 Email email@example.com www.primeur.co.uk
48 November / December 2021
wrens, sparrows and ﬁnches that prefer to cling when they feed. This great little feeder deters larger birds such as starlings and pigeons who ﬁnd it diﬃcult to get an easy foothold. Drinker for birds and insects Firma Handlowa i Produkcyjna Antoni Wnuk RRP £3.35 Handmade drinker for birds and insects, done from wicker or birch twigs. Handcrafted Stoneware Leaf Bird Feeder Dishes GaleabelStudio RRP £30 Our hand-crafted ceramic leaf art bird feeders start their journey as a real leaf, harvested from our local woods. This is impressed by hand into wet stoneware clay, then shaped, moulded, and ﬁred to be fully weather hardy. Finished in seasonal colours and shades and hung on steel chains.
New Product Directory for 2022 Betty Bumble's Magic Seed Balls & Activity Set Hobby and Handmade Home and Garden RRP £14.95 The Betty Bumble box (which is made from seed paper) includes 4 magic seed balls, 1 pack of seed mix with seed ball recipe, a children's activity booklet and educational info on how to help 'Save the Bees'.
Peckish Complete Suet Cakes 8 Pack Box Westland Unwins RRP £10 Packed with high energy suet & 12 diﬀerent ingredients, this new multipack comes with 100% plastic free packaging. Still enriched with Calvita, our unique blend of vitamins & nutrients, Peckish Complete Suet Cakes now have a new & improved recipe oﬀering zero ﬁllers & 16% more energy.
Bird House Kit Kidzplay RRP £19.95 Encourage your child to become nature-wise with this Bird House Kit. Made from recycled timber with everything you need to create a bird feeder too! Hedgehog Highway Kit Kidzplay RRP £19.95
Honeyﬁeld's Fruity Flavour Suet Pellets 3kg Tub WHM Pet Group RRP £12.99 With a high fat content, the Fruity Flavour suet pellets only contain natural dye as well as Nyjer seeds, which especially enhances the nutritional beneﬁt to birds.
Help hedgehogs travel through your garden highway and survive.
Honeyﬁeld's High Energy Wild Bird Mix 5kg WHM Pet Group RRP £1.99
Earthy Anthracite Bamboo Hanging Bird Bath/Feeder The Satchville Gift Company
Nutri Bombs have no nets, no ﬁllers, extra essential energy and are enriched with vitamins
RRP £11.99 Contemporary hanging Bird Bath/Feeder in dark grey ﬁnish, made with Honeyﬁeld's Nutri Bomb 6 Pack WHM Pet Group RRP £13.99
bamboo ﬁbre, Frost proof material. Earthy Anthracite Bamboo Japandi Birdhouse The Satchville Gift Company RRP £18.99 Contemporary birdhouse in dark grey ﬁnish, made with bamboo ﬁbre. Suitable for hanging or mounting directly onto a wall. Frost proof material. Gardman Aura Bird Bath & Feeder Westland Unwins RRP £19.99 - 29.99 A new contemporary bird feeding range to beautifully furnish and decorate the modern garden. This eye catching and high quality metal range includes the Aura Small Bird Feeder and Aura Bird Bath - stunning new garden designs which will attract small, colourful birds
A high energy formulation including in-house produced suet pellets, this mix is 'Fair to Nature' accredited. Most of the seeds included come from Fair to Nature farms, who dedicate at least 10% of their farmland to regenerating wildlife. The packaging is 100% recycled, recyclable and biodegradable. Ceramic Flower Feeders and Drinker Wildlife World RRP £14.99 Bring colour to your garden all year with our new colourful Ceramic Flower Feeders, which are in the shape of, you guessed it, a ﬂower. The attractive glazed ceramic ﬂower designs make a delightful addition to any garden. The Flower feeders are easy to assemble and can
hold a wide range of feeds.
Gardman Homegrown Harvest Seed Mix Westland Unwins RRP £4.99 - 16.99
Cotswold Granaries Wildlife Food Wildlife World RRP from £2.99
The only 100% British sourced seed range on the market. Homegrown Harvest is an
Cotswold Granaries wild animal food uses only natural ingredients, carefully selected to
environmentally conscious choice for consumers, given its short journey from the ﬁeld to
provide a nutritionally dense and energy-rich feed, in our brand new and innovative 100%
beak. With 100% recyclable packaging & reduced food miles, it's a feel good choice for bird
home-compostable packaging. As a result, you'll be keeping our native and visiting wildlife
lovers, both inside and out.
well-fed all year.
FOR BIGGER PLANTS, BETTER BLOOMS AND MORE FOR YOUR GARDEN.
COMING SOON FOR 2022
WWW.GROWWITHPHOSTROGEN.CO.UK For more information, please contact your local sales rep.
Phostrogen® is a registered trademark of SBM Life Science LTD.. A part of SBM Develloppement SAS.. SBM Life Science LTD, Hyperion House, Fordham Road, Newmarket, CB8 7XN
November / December 2021 49
New Product Directory for 2022
Water is Life Bath and Drinker Wildlife World RRP £43.99
Pet Scents Scented Candle Tins - Ginger & Lime Collarways Ltd RRP £15.99
The Water is Life Bath and Drinker makes the perfect garden feature for birds, bees, and
Uplifting Ginger & Lime scented candle is the perfect balance between luxury and
other garden wildlife. The innovative step and slope design provides safe drinking for birds,
sustainability. Most importantly our ingredients are pet safe. Natural wax blend, natural
bees and other pollinators and insects who like to sip from the shallow edges of pools.
Homewares, Gifts, Toys & Games The Good Life Allingham Games RRP £29.95 Ever wanted to go self-suﬃcient? Here's your chance to give it a try! Use your wheelbarrow to move around the board. On the way collect and trade fruit, vegetables, pigs, and chickens. The winner is the ﬁrst to ﬁll their garden and allotment to become 100% self-
scents, and a cotton wick. No paraﬃn, no parabens, no carcinogens, or nasties. Simply, petfriendly fragrances for your home. Pet Scents Scented Candle Tins - Ocean Breeze Collarways Ltd RRP £15.99 Fresh Ocean Breeze scented candle creates the perfect balance between luxury and sustainability. Most importantly our ingredients are pet safe. Natural wax blend, natural scents, and a cotton wick. No paraﬃn, no parabens, no carcinogens, or nasties. Simply, petfriendly fragrances for your home.
Magic Moon Sleep Stones Corincraft Ltd RRP £17.5
BOOTPAC WELLYPAC BOOTPAC RRP £14.99- 19.99
to help children towards a deep and peaceful sleep. Includes a wonderful bedtime story in
The WELLYPAC is protective bag for your dirty boots, designed to keep car or home clean
Italian lava rock infused with organic lavender and chamomile essential aromatherapy oils the jar.
and allow boots to dry and air in storage. Comes in 2 sizes, the larger ﬁts all types of wellies, the smaller is suitable for smaller wellies or walking boots.
Handy Helper Creative Products LtD RRP £3.99
Burgon & Ball Houseplant Mister Burgon & Ball/ Corona Tools RRP £24.99
plug holes, pipes and drains from hateful hair and dirt obstructions that block the normal
Houseplant mister with super-ﬁne spray and 300mL capacity. Available in a choice of
water ﬂow. Can also be used to grab and retrieve objects from hard-to-reach areas.
three colours, two of which co-ordinate with existing top-selling watering lines. The nofuss design colours add a contemporary edge, and a subtle Burgon & Ball logo brings a distinctive mark of reassuring quality. Burgon & Ball Indoor Pots Burgon & Ball/ Corona Tools RRP £9.99 - 19.99A collection of six new indoor pot designs, oﬀering a total of three new colours, four sizes and two
Handy Helper is a ﬂexible pick-up tool equipped with four claw clamps perfect for cleaning
Kids Light-up cloggies EP Barrus Ltd RRP £11.99 Comfortable and versatile footwear for the little ones in the family, our NEW kids cloggies come with ﬂashing soles for that extra bit fun. The EVA material allows for easy cleaning, robust use and durability ensuring all activities are easily executed. Lightweight and breathable.
designs. The new additions extend Burgon & Ball's popular range of indoor pots, using
Light-weight Kids boots EP Barrus Ltd RRP £24.99
colours and design themes selected from key emerging trends, to keep the range right up
Cosy, colourful and cool light-weight kids boots for everyday use. Made from durable,
lightweight EVA with a polyester liner, they are comfortable, waterproof and keep little feet
Burgon & Ball Indoor Watering Can Burgon & Ball/ Corona Tools RRP £15.99 Moulded steel watering can with smooth FSC beech wood handle, durable powder coating and slender spout for a targeted pour. Just 14cm high, this can has been designed for precise indoor watering. Oﬀering attractive margins, the design is already a top-selling line in existing colour options. Pet Scents Scented Candle Tin - Spiced Pomegranate Collarways Ltd RRP £15.99 Spiced Pomegranate scented candle is the perfect balance between luxury and
warm at temperatures up to -3°C. Rouchette 'Mix' Quick Drying Shoe Evercreatures RRP £39 Easy to wear, reﬁned design, and ultra-light, the Mix from Rouchette falls halfway between being sneakers and garden clogs. Made for both the city, the countryside or the seaside, it is developed with an EVA Light outsole that oﬀers unique comfort and ultimate ﬂexibility right to the top. Treat Tin (French Grey) Gardening Naturally Ltd RRP £16.99 The perfect storage tin for all your bits and bobs. This handy 'Bits and Bob's' storage tin is
sustainability. Most importantly our ingredients are pet safe. Natural wax blend, natural
ideal for storing smaller knick-knacks in style. Made from galvanised powder coated steel.
scents, and a cotton wick. No paraﬃn, no
This tin also works perfectly to store your favourite loose teas and teabags.
50 November / December 2021
New Product Directory for 2022 Treat Tin (Midnight Black) Gardening Naturally Ltd RRP £16.99
Organico Necklace Pretty Pink Eco-Jewellery RRP £52
The perfect storage tin for all your bits and bobs. This handy 'Bits and Bob's' storage tin
The Organico Necklaces are stunning and bold, a statement piece that speaks for itself
is ideal for storing smaller knick-knacks in style. This tin works perfectly to store your
with such vibrant and catching colours.
favourite loose teas and teabags. Made from galvanised powder coated steel.
Scrunch in the Garden Scrunch RRP £24.99
Tricks & Trivia - A bonding card game for humans and dogs Goodchap's RRP £9.50
Silicone gardening set consisting of a watering can and seedling pot & trowel. Roll them,
The original card game that both you and your dog can play. Compete against others with
fold them, scrunch them, tactile gardening products for kids.
tricks and trivia to see which human and hound have the strongest bond.
Scrunch Seedling Pot Scrunch RRP £8.99
Floral Cotton Comfort Top HJ Hall RRP £4.50
Silicone squashable seedling pots for little people. 100% silicone with rope handle these
The HJ Hall ladies range now boasts new comfort top styles featuring ﬂoral motifs in
Scrunch seedling pots are designed for growing seedlings and then ﬂat packing.
cotton available in beautiful peach, navy, and light grey. It has a soft grip and a comfortable top to prevent tightness or marking for wearing all summer long. Lightweight Diabetic Socks HJ Hall RRP £6 A new style for SS22 is the lightweight diabetic style that has a comfort top, is nonrestrictive and has a ﬂat seam linked toe prefect for those with sensitive feet - available in black navy, indigo faded denim, mid grey silver, and mink oatmeal.
Scrunch Watering Can Scrunch RRP £23.99 Silicone eco sustainable scrunchable watering can for kids. Roll it, Fold it, Scrunch it. Holds 0.8L and is designed for little people, very tactile and easy to use. Scent A Message - Scented Greeting Cards Sniﬀe & Likkit LtdRRP £14 Scent a message is a doggy wallet ﬁlled with ﬁve fabulously fragrant greeting cards. Each beautifully designed fur friendly card has been infused with a wonderful aromatic blend of
Non-Slip Feet Warmers HJ Hall RRP £10
perfume oils - inspired by a walk in the woods, our signature home fragrance 'Cedarwood
HJ Hall's Non-slip Feet Warmers allow for a sophisticated, pulled together look whilst
from the trees'
ensuring maximum comfort when relaxing at home. These socks include non-slip pads underfoot and the style is available in core block shades of maroon, navy, grey, and deep
Scent Somethin' Nice Scented Hanging Sachet Sniﬀe & Likkit Ltd RRP £4.50
lilac, elevating your loungewear looks.
Make homes, cars and spaces nice-smelling places with these scented hanging sachets.
Turn Over Top Cashmere Blend HJ Hall RRP £14
fragrance Cedarwood from the Trees contains Cedarwood, guaiac wood, patchouli,
The Turn-Over Top Cashmere Blend fuses ﬂexibility and style, the wearer can turn the trim
petitgrain, artemisia, opoponax & juniper berry.
down for the ankle length style or choose to wear them fully up to model the aesthetic rib knit. Available in four sugary sweet colours ranging from Blueberry, Toﬀee, to Soft Grey and Candy Pink. Bee Activity Box Kidzplay RRP £12.95 Five activities to learn why Bees are important and how we can help them. Everything is in the box to create an educational learning journey. Pumpkin Activity Box Kidzplay Not ready to carve a pumpkin - create pumpkin themed, hands on activities all contained
Infused with a woodland aroma, inspired by a walk in the woods our signature home
Earthy Natural Bamboo Side Tables - Set of 2 The Satchville Gift Company RRP £120 Set of 2 contemporary tables made with agricultural waste. Bamboo is blended with resin to create each tabletop, and attached to 3 mid-century style wooden legs. White PURE Olive Wax Candle - 6cm X 9cm The Satchville Gift Company RRP £6.49 Pillar candle made from olive wax - available in 8 colours and an additional 6cm X 13cm size. Wholeleaf Bowls, Plates and Platters The Wholeleaf Company RRP ££3.00 - £4.89
in the box.
Wholeleaf products, made in the beautiful green forests of South India from naturally shed
Garden Ankle Boots Leon Boots Co UK RRP £34.99
chemical free, food contact safe, ovenproof & safe for microwaves & freezers, super strong
Last year with the peak of a global pandemic nearing Leon Boots Co manufactured a
& suitable for any food type.
perfect addition to their ever-growing range of ULTRALIGHT footwear. With local short walks & trips to the garden only allowed UK Director Kev Burgess designed a small, quick & easy ankle boot. Organ X Insect Freeze Spray Lodi UK RRP £13 100% Chemical free, odourless and non-staining instantly killing insects on contact. Eﬀective against insects, larvae and eggs of cockroaches, spiders, ﬂeas, bedbugs, wasps, and nests. Farm Fresh Juicy Peach Luxa Limited RRP £24.99 The Farm Fresh candles and their amazingly vivid and true-to-life scents are poured into attractive and truly unique paint-glazed ceramic pots with metal handles, and which are lightly distressed for a high-quality rustic 'hand-painted' ﬁnish. Honey Apple Beehive Scented Candle Luxa Ltd RRP £19.99 - 24-99 Two sizes of scented candle with an authentic Tru-to-Life scent of freshly picked crisp apples with a touch of honey. Keepers Juicy Apple Scented Candles Luxa Ltd RRP £12.99 - 29.99
areca palm leaves. Home compostable (product & packaging), 100% natural & sustainable,
Cleanline Eco - Foodsafe Cleaner & Sanitiser Tri-Star Packaging RRP £2.97 A ready-to-use dual-action cleaner sanitiser with outstanding biocidal properties and suitable for use in kitchens and on food contact surfaces. Proven eﬀective against most common forms of bacteria and against all enveloped viruses, including Coronaviruses. Notpla Meal Box - Large Tri-Star Packaging RRP £0.75 Fully recyclable, Notpla coated kraft food boxes are grease and heat-resistant, stackable, and easy to use. The design features webbed corners so the boxes are also leak resistant. Ideal for a range of foods from burgers to loaded fries or dry curries. CBD Bath Salts Voyager RRP £20.00 Relaxing luxurious bath salts that have added CBD oil which feels great on the skin and enhances the muscle relaxing nature of the bath salt. Himalayan pink salt holds the oil, lavender and ylang ylang well to disperse evenly within the bath. CBD Cooling Cream Voyager RRP £29.99 Our Menthol and Camphor CBD Cooling Cream contains 800mg of CBD. The cream is formulated to cool and soothe sore muscles and irritated skin the natural way. This
Generously sized scented candle range with an authentic and vivid scent of freshly picked
formula blends the power of menthol and camphor with CBD in a fast-absorbing cream
cherry apple with a hint of spicy cinnamon and clove.
that can be used any time and anywhere for fast relief.
Cobra Eco-Necklace Multicoloured Kit Pretty Pink Eco-Jewellery RRP £20
CBD Mints Voyager RRP £19.99
Our kits are a perfect beginners' project; they are quick and easy to make, and don't
Our CBD Mints are a fun alternative way of taking your daily CBD dose. Each mint contains
require any experience of jewellery making. With this kit, there is enough material for you
15mg of CBD, With 30 mints in each tin, that's a combined 450mg of CBD. As with all of our
to follow our design or perhaps be a bit more creative and do your own necklace!
products, there is no Hemp aftertaste, so you can enjoy the refreshing minty ﬂavour.
Dainty Tagua Necklace Pretty Pink Eco-Jewellery RRP £30
The Carrot Who was Too Big For His Bed Willsow RRP £9.99
Delicate mini tagua squares that ﬂoat around your neck enhanced by the brass details. A
This children’s story is printed on paper containing real carrot seeds. They can read the
stylish piece of jewellery that is small and delicate, it is suitable for any occasion.
incredible story and plant the book to meet the main character. Yes, REAL carrots!
November / December 2021 51
New Product Directory for 2022 Emma Bridgewater by Woodmansterne Woodmansterne RRP £2.85
The MuttCracker - Fragrant Grooming Duo Sniﬀe & Likkit Ltd RRP £7.50
We are delighted to be working with Emma Bridgewater, the well-loved and quintessentially
The Muttcracker is a fun & fragrant grooming gift to treat your hound this season. No one
British pottery maker, to bring you a range of beautifully colourful, embossed cards.
wants a smelly hound so keep them fragrant all year round. Packed into a fun Muttcracker
Fred from Woodmansterne Woodmansterne RRP £2.60 Rupert Fawcett's Fred cartoons are as topical as ever and now available to enjoy on greeting cards, where the bald, braces-wearing Fred and his wife Penelope are joined by their friends Mr and Mrs Nesbit, the long-suﬀering Pip, cousin Frank and Anthony the cat. Sanderson from Woodmansterne Greeting Card Woodmansterne RRP £2.85 Woodmansterne is delighted to collaborate with Sanderson to reimagine their iconic designs as greeting cards for the very ﬁrst time. Famous for their unrivalled wallpaper and
you can hang from the tree, contains Give a Dog Cologne Furcoat conditioning perfume mist and a Wippet fragrance wipe! The Woof Pack - Deluxe Doggy Bag & Grooming Kit Sniﬀe & Likkit Ltd RRP £24.00 A marvellous collection of natural aromatherapy scented grooming products all packed in a satin zip up doggy bag ﬁlled with travel size Give a dog Cologne deodorizing conditioning mist, a Fragrant Furcoat 3 in 1 brightening shampoo & 4 sachets of Wippets cleansing wipes. Pawfect for on the go.
their ﬂoral designs, this range encompasses all that Sanderson is: Timeless, elegant and
Hemp Seed Oil For Pets Voyager RRP £9.00
Hemp seed oil is high in Omega 3, 6 and 9 and its many potential beneﬁts for your pets
Pet Health & Beauty Anti-Bacterial Dog Shampoo with Hosepipe Applicator Aqueos RRP £14.99 Anti-Viral, Anti-Bacterial, Anti-Fungal & Anti-Itch Dog Shampoo that attaches to a hosepipe and automatically dilutes. This is a versatile shampoo that can be used as an everyday shampoo and will help with dogs that are smelly or dirty or that have skin conditions. Environmentally friendly. Bugalugs Oatmeal Shampoo Bugalugs Pet Care RRP from £5.99 The new Bugalugs oatmeal easy pump PH balanced shampoo soothes dry, itchy, irritated
include helping joint movement, improved coat condition, reducing anxiety, aiding sleep and strengthening their immune system. Hemp seed oil is a natural alternative to tablets and other supplements. Paw and Nose Balm Voyager RRP £10.00 Our Paw Balm combines organic hemp seed oil with cooling aloe vera and the uplifting scent of coconut oil. Apply to dry or cracked paw pads and noses to soothe and relieve as well as providing a protective barrier against harsh weather conditions and rough surfaces.
skin. The unique formula contains colloidal oatmeal, aloe Vera and essential oils. This
Churu Bites for Dogs Collarways Ltd RRP £7.25
shampoo is also vegan and made using water from the lake district.
Bite Sized fresh chicken pieces with an irresistible gooey centre. Each pack containers 8
Peak Pets - Calming Supplements Collarways Ltd RRP £26.99 A powerful formula - stress relief from a variety of anxiety related behaviours. Specially formulated to suit your dog, whether you have a Dachshund or a Great Dane, a puppy or a pensioner!
generous portions of Churu Bites which are individually sealed for freshness and pocket friendly. Available in 4 delicious ﬂavours. Churu for Cats Collarways Ltd RRP £2.7 These creamy lickable cat treats boast a luxurious 30% meat content. They're totally grain
Peak Pets - Hips & Joints Supplements Collarways Ltd RRP £26.99 High Quality, Advanced joint support your dog. To maintain and improve mobility, and to help reduce discomfort from arthritic conditions. Using only the best ingredients, this
free and include the powerful antioxidant Green Tea Extract as well as Collagen for healthy bones, joints and shiny coats. Available in 9 amazing ﬂavours including farm raised chicken and dolphin safe tuna.
product contains high strength Glucosamine, Chondroitin, MSM, Green Lipped Mussel,
Churu Pops Collarways Ltd RRP £2.99
Turmeric, Bee Propolis, and Vitamin C.
An innovative meaty jelly stick that cats cannot resist. There's nothing like Churu Pops! Just
Peak Pets - Probiotic Supplements Collarways Ltd RRP £19.99 Peak Pets probiotic supplement for dogs is designed with your pet's health and safety as
tear the top and squeeze up the Pop to create a special moment between owner and pet! Available in 3 amazing ﬂavours including farm raised chicken and dolphin safe tuna.
our primary concern. This probiotic has been developed to enhance the functionality of
HOWND Plant Powered Superfood with Hemp & Moringa HOWND RRP £2.95 - 59.95
your dog's gut and promote overall wellness.
100% Nutritionally Complete, plant-based Superfood for dogs with organic hemp and
Furrish Cordless Pet Clipper FurrishRRP £49.99
antioxidant moringa. Available in 375g wet tins and 2kg and 10kg dry bags.
This easy-to-use rechargeable cordless clipper is perfect for keeping your pet's coat trim
Scoﬀ Paper Edible Greeting Cards for Dogs Scoﬀ Paper RRP £5
and tidy. with snap-on comb guides to ensure the perfect length and a 3-hour run time, this
Edible greeting cards for dogs - for every doggy occasion!
is a must have for at-home grooming. Home Barking Kit Sniﬀe & Likkit Ltd RRP £15 Sicura Pet Bed Deodoriser & Sanitiser Sicura RRP £6.00
Whip up a treat with our celebration pup-cake kit. A tasty chicken liver, coconut, chia seed
Sicura Pet Bed Deodoriser and Sanitiser is a broad spectrum Anti-Bacterial, fabric spray
& turmeric dry mix and bonus reusable silicon paw & bone baking mould. Easy to make &
that is used to sanitise all pet bedding.
bake! Specially developed with 100% natural wholesome ingredients, nutritionally balanced
Sicura Pet Dog Care Kit Sicura RRP £15.00 The Sicura Pet Dog Care Kit has everything you need for your loyal companion. The kit contains dog shampoo, dog conditioner, dog stain remover and dog chew deterrent, all neatly boxed. Fab Paw Soothing & Conditioning Paw Protection Balm Sniﬀe & Likkit Ltd RRP £14.00
Super rich & nourishing, this magniﬁcent melting butter balm has been
specially formulated with natural ingredients to calm, soothe and condition dry cracked skin and minor irritations as well as protecting paws from sores. Give A Dog Cologne Fur Coat Conditioning Mist Sniﬀe & Likkit Ltd RRP £14.00 Fabulously fragrant, this ﬁne fragrance inspired perfume mist has been specially formulated with our Woodland Wonder-fur blend of 100% natural aroma-therapeutic essential oils, fur conditioning agents and botanical ingredients to refresh fur fast. Helps calm & soothe as well as deodorise. No Rinse Charming Dry Shampoo Powder Shower Sniﬀe & Likkit Ltd RRP £14.00 Fast, fabulous and wonderfully fragrant, this 100% natural (no-rinse) powder shower
for a dog's healthy diet. Paw-kit Treats - Tasty Chicken Liver Button BitesSniﬀe & Likkit Ltd RRP £3.5 100% natural biscuit treats for hungry hounds, specially created by a canine nutritionist and baked by hand in the heart of the English countryside. Tasty bite-sized button treats made with a special nutritionally balanced mix of sweet potato, split pea & chicken liver. Buﬀalo Horn The Buﬀalo Co RRP £7.99 Long lasting 100% natural dog chew, promotes dental health, high source of Omega 3. Buﬀalo Lung Steaks The Buﬀalo Co RRP £3.99 A leaner alternative to beef and pork. The Buﬀalo lung steaks packs a high amount of omega 3 & 6 to support brain development and growth in puppies and adult dogs. Buﬀalo Tripe The Buﬀalo Co RRP £2.99 A leaner alternative to beef, low fat, high source of Omega 3. 100% Recyclable packaging. A long-lasting treat. Flat Jerky The Buﬀalo Co
contains a special blend of skin and fur friendly organic powders to help draw out dirt and
Leaner alternative to beef, high protein, low fat, high source of Omega 3. 100% grass fed
impurities, cleansing & refreshing to leave a smooth, silky soft fur-coat.
buﬀalo. 100% recyclable packaging made from sugar cane.
52 November / December 2021
New Product Directory for 2022 Pet Accessories:
Evergreen Trade Website & Training Academy Evergreen Garden Care
West Paw Seaﬂex – Drifty, Sailz and Snorkl Collarways Ltd RRP £21.99 – 23.99
Academy, a free resource to upskill the shop ﬂoor and management staﬀ. Providing an
When we think like a dog, we see something worth digging into‚ safe and sustainable
extensive asset library of product shots and information, how-to guides and more, the site
material that's 100% recyclable. Made from 88% zero-waste Zogoﬂex, 12% reclaimed ocean-bound plastic, and 0% bad stuﬀ. No latex. No Phthalates. No BPA. Cat Tin (French Grey) Gardening Naturally Ltd RRP £15.99 Our elegant metal cat food tin is perfect for keeping your cat biscuits or treats stored away safely. Made from galvanised powder coated steel, these tins will last for many years. Stylish design which will add a lovely touch to any kitchen/utility side.
The Evergreen Trade Website is an industry-leading resource which includes the Evergreen
gives customers the tools they need to list products eﬀectively. The Miracle-Gro Greenhouse (POS) Evergreen Garden Care Evergreen wanted to build a deep connection between the brand and younger homeowners. The display is a stunning example of what can be achieved using only cardboard. Exceptional structural design, creative attention to detail, unmissable in-store impact and versatile practicality. Having won awards for its predecessor (the Miracle-Gro Shed), this unit raises the bar even higher.
Dog Tin (Midnight Black) Gardening Naturally Ltd RRP £15.99
OpSuite Loyalty Scan & Go App - Garden Connect Garden Connect
Our stylish metal black dog food tin is perfect for keeping your dog biscuits or treats
The innovative OpSuite Loyalty Scan & Go App allows shoppers to create a digital shopping
stored away safely. Made from galvanised powder coated steel, these tins will last for many
cart, scanning items on their phone whilst walking around the garden centre. Once ready,
years. It's an elegant design which will add a lovely touch to any kitchen/utility side.
they simply pay via their phone or at a till. This avoids queues, minimises contact and
Pup's 1st Cracker - The cracker your pup can pull Goodchap's RRP £6.95 A puppy Christmas cracker ﬁlled with our sustainably sourced puppy friendly training treats and 2 built-in rope toys for you and your pup to pull. Pup's 1st gift Box Goodchap's RRP £12.5 Perfect for any new puppy or smaller dog. Goodchap's new Pup's 1st Gift Box is packed with toys and treats, perfect for welcoming any new puppy to the family. The Friendly Squid - Cleaning up our coast Goodchap's RRP £12.5 The Friendly Squid is a new, handmade, 100% cotton rope toy from Goodchap's. Purchase this toy and you'll be helping supply equipment and aid to litter picking volunteers all
enhances the shopping experience Shine A Light Camping Lamp Mercer Agencies Ltd The Shine A Light Explorer Camping Lamp comes with a ﬂexible handle, is versatile and bright. It has a smart collapsible design which allows you to easily adjust for the required amount of light. It can be used as a white LED ﬂashlight or a warm white COB LED camping lamp. Shine A Light Emergency Light Mercer Agencies Ltd The Shine A Light Emergency Light is versatile, portable and durable, oﬀering a brighter everyday life. It is 24 COB LED and has 3 light settings, is fully rechargeable and can charge your phone. It comes complete with various hanging solutions such as magnets and hooks so it can hang anywhere.
across the UK.
Tri-Star Adbags Tri-Star Packaging
Petface Planet - Toucan Leisure Grow RRP £10.99
images to help your garden centre stand out from the crowd. Recyclable and compostable,
The Toucan is part of the Petface Planet range - eco-inﬂuenced pet products, carefully sourced from natural and recycled materials. The Run Wild Cat Box & The Woolie Cat Box - Giftsets Mimis Daughters RRP £24.99 The cat gift box sets contain a selection of natural, fun, exciting toys, cats love to play with. Very popular among customers interested in purchasing gifts for their feline friend and loved one with pets.
Adbag is a high quality digitally printed paper carrier bag. Featuring photographic quality the customisable design can be updated throughout the year. Water Journey - Labyrinth Ustigate Ltd Inspired by nature's ﬂowing streams, Water Journey Labyrinth is a low ﬂow rate concept with a water pump, channels and weirs. Small children learn the cause and eﬀect of their actions by stopping and starting the ﬂow of water. Water can be collected after play and repurposed for irrigation. Water Journey - Race Ustigate Ltd
Glove My Dog Deluxe Bamboo Towel Glove Sniﬀe & Likkit Ltd RRP £24.00
Our Vortex Water Journey Race features a water pump and two channels for children to
Our deluxe natural bamboo towel glove is super lightweight & silky soft to touch. Made of
bring along their rubber ducks and boats to race! Water Journey Race is a low ﬂow rate
a special blend of natural bamboo ﬁbres using a patented technology Tamboocel. Unlike
concept that can be serviced from the mains water supply. Water can be collected after
some fabrics, bamboo has an ultra-ﬁne microporous structure that gives it superior
play and repurposed for irrigation.
beneﬁts over cotton. Wippet Paw-kit Cleansing Wipes Sniﬀe & Likkit Ltd RRP £7.00 Fabulously fragrant and conveniently packed to grab & go on the move. Box of 10 biodegradable sachets to stay fresh. Made with gentle cleansers and bark friendly
Water Journey - Tide Pool Ustigate Ltd Inspired by nature,Tide Pool features a water pump and diﬀering stepping stones enabling children to explore and discover ways in which water travels and collects according to space and depth. Water levels rise and fall. Water can be collected after play and repurposed for irrigation.
ingredients‚ quillaja bark soap and white willow bark extract. Bonus soothing aloe vera leaf
Honeyﬁeld's Floor Display Unit WHM Pet Group
juice and Wiﬀ Patrol odour neutraliser!
Perfect for adding a point of diﬀerence into retailer’s wild bird care areas with bright and
Retail Services & Experiences
colourful POS, in order to elevate features and beneﬁts of the products being displayed, which are sure to strike a chord with environmentally minded wild bird enthusiasts.
Block Blitz Eco Cleaners Block Blitz Ltd Mineral and plant based cleaning powders. Contains 0% water, 99% less plastic and 100% recyclable. CoirProducts.co.uk - online shop redesign CoirProducts.co.uk CoirProducts.co.uk Online Shop (accessed via: https://coirproducts.co.uk/shop/) is the only online channel in UK and Northern Ireland that oﬀers such a wide and extensive range of biodegradable coir-based products to consumers in the horticultural and erosion control sectors, under one platform. Ultra Air Ellipse Fabrication Retractable roof vent oﬀering up to 50% open roof space, unique registered design can be retroﬁtted between structures. Automated or manual control will help to let fresh air in and the hot air out.
November / December 2021 53
A fresh beginning for 2022 Boyd J Douglas-Davies, HTA President
s we draw 2021 to an end let’s hope we are saying goodbye to covid related challenges, and we’ll enter 2022 with a fresh beginning. Whilst it’s direct aﬀects may diminish its impact will be felt for months if not years to come. Much has been reported on the shortage of plastics etc, so it is safe to now take that as a fact rather than an attempt to hike prices. The recent announcement regarding the new level for minimum wage is only just being thought through but it is certain to have a major impact on 2022 and beyond. So how do we absorb these continuous ﬁnancial pressures on all sectors? Moaning about it certainly won’t make a diﬀerence, at best it makes a few people happy, but many more unhappy at having to listen to habitual wingers. Increasing the average basket must be the best thing we can all do, taking more money for the same or less eﬀort will go towards oﬀsetting the labour cost increases. For growers, this means working out how to get more value on a trolley, growing plants with greater eye appeal, a higher consumer proﬁle or simply better plants will go a long way towards increasing the trolley value. Delivery costs will continue to rise so fewer drops means more trollies per drop. Closer relationships with customers will lead to larger orders. The opportunity to have salespeople on the road has been with us for the last few months. Have you worked out how to make the best of the new blended sales world where on-screen and in-person meetings work together? I
how do we absorb these continuous financial pressures on all sectors? Moaning about it certainly won’t make a difference…
remember my early days on the road for Webbs Nurseries, I had a fax machine in the car, how posh! This allowed me to connect electronically with customers throughout the day whilst still visiting others. Teams and Zoom are here to stay so let’s make it part of the new world. For retailers, increasing the basket spend isn’t simply about pushing up prices. This will lead to less items in the transaction and ultimately a smaller spend. Rather the challenge is in curating a range of goods that gently encourage an extra item or two into the basket plus a steadily rising average price point. Combined, these two levers will move the spend up and therefore the return on labour invested. Focusing on sales increases rather than labour hour reduction must be the way to ride through this next round of wage rises. For grower, retailer and manufacturer getting to know each other better than ever before and more importantly, each other’s products, opportunities and strategies must be the focus of this winter. You’d think there would have been a lull in the ﬂow of new products but the quantity and quality on display at GLEE this autumn contradicted that. It’s now the turn of retailers to embrace the work gone into developing these products by creating a buzz in-store before the Spring season kicks oﬀ. Friday 18th March is oﬃcially the launch of Spring 2022 with the 11th Greenﬁngers Garden Re-Leaf Day. Have you got your plans in place to ensure you create a demand & sales for your business whilst raising awareness and funds for the charity? www.greenﬁngerscharity.org.uk/gardenreleaf
Find out more
The Horticultural Trades Association is the UK industry’s leading membership organisation. It welcomes all sectors of horticulture – to join please contact firstname.lastname@example.org.
54 November / December 2021
THE SUMMER OUTDOOR LIVING EXHIBITION Be inspired by new products & ideas 12-14 JULY 2022 Halls 17/18/19 NEC, Birmingham www.solexexhibition.com email@example.com | 02392 258844