GEDP Developer Guide 2021

Page 10

TOURISM

T

he Galveston Tourism industry has been challenged this past year with a national pandemic, uncertainty for the cruise industry, cancellation of festivals and events, the winter freeze and ultimately the demands of a challenged workforce. Galveston is resilient and a premiere tourism destination. The opportunities for tourism and hospitality sectors is strong and out-performing other markets across the Gulf Coast and beyond.

Photo by Robert Mihovil© 2016

SPRING BREAK 2017 - 2021 Occupancy, Average Daily Rate and Revenue

PARK BOARD AND CVB LEADING THE WAY The Galveston Park Board of Trustees and Galveston Island Convention and Visitors Bureau have greatly assisted in the response and proactive marketing to lead Galveston’s tourism industry through recovery and into the future.

YEAR

OCCUPANCY

ADR

REVENUE

2021

72.6%

$167.9

$9,174,464

2020

50.8%

$115.1

$4,501,370

2019

75.9%

$141.9

$7,562,182

2018

74.7%

$151.6

$8,009,337

2017

76.9

$147.2

$8,028,574

Sourced from Smith Travel Resource for Only Hotels

HOTEL OCCUPANCY TAX COLLECTION ANALYSIS SEASON

FY ‘18-19 ACTUALS

FALL WINTER SPRING SUMMER FY TOTAL

$1,579,066 $1,870,926 $2,577,669 $6,236,549 $12,264,210

FY’19-’20 BUDGET

COVID BUDGET

FY ‘19-’20 ACTUAL

TEXAS HOTELS - SUMMER 2020 Average Daily Rate GALVESTON $147.17 SOUTH PADRE

$2,430030 $1,749,888 $3,089,490 $5,040,546 $12,264,210

$2,430030 $1,749,888 $417,648 $3,276,360 $7,873,926

$1,699,400 $2,004,786 $1,947,945 $4,625,076 $10,277,207

Source: Park Board of Trustees

10 | 2021 GEDP Galveston Development Guide

CORPUS CHRISTI SAN ANTONIO HOUSTON GRAPEVINE

$116.42 $ 95.54 $ 78.49 $ 70.48 $155.07

Source: Smith Travel Resource for Only Hotels


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