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Rethinking hotels 12 ideas


Tradition # 1 People stay at hotels


Rethinking tradition # 1

What if people stay at people’s homes?


Sources http://www.9flats.com/ https://www.airbnb.com/ http://campinmygarden.com/ https://www.couchsurfing.org/ https://roomorama.com/ http://www.wimdu.co.uk/


Tradition # 2 Rooms are rented for 24 hours


Rethinking tradition # 2

How about renting hotel rooms by the hour?


Tradition # 3 Rooms in a hotel look more or less the same


Rethinking tradition # 3

What if no two rooms in a hotel look the same?


At Widder Hotel in Zurich, every room is individually styled.

Source http://www.widder.ch/


Tradition # 4 Rooms of a hotel are often in the same building


Rethinking tradition # 4

What if each hotel room is a little house by itself?

Source http://popupcity.net/2012/01/trend-5-modular-hospitality/


Tradition # 5 People, who work for a hotel, wear a uniform


Rethinking tradition # 5

What if every person, who works for a hotel, decides himself/herself what clothes he/she wants to wear?


Tradition # 6 People, who work for a hotel, are called employees


Rethinking tradition # 6

Source http://www.danpink.com/archives/2011/01/emotionally-intelligent-signage-in-a-texas-hotel


Tradition # 7 A hotel should have a restaurant


Rethinking tradition # 7

How important is it for a hotel, that is located in a city, to have a restaurant?


Tradition # 8 A hotel has a physical reception at the hotel entrance


Rethinking tradition # 8 Does a hotel need a physical reception? How about making it possible for guests to check in using, for example,


Tradition # 9 Guests want to pay people to make their beds in the morning


Rethinking tradition # 9

How about making it possible for hotel guests to save money by making their beds themselves?


Rethinking tradition # 10 How many customers want to pay for people to be available to carry suitcases


Tradition # 11 Guests consume energy


Rethinking tradition # 11

What if guests also produce energy?


The stationary bikes in the gym at Crowne Plaza in Copenhagen will produce electricity for the hotel. Anyone generating 10 watt-hours gets a free meal made from local produce.

Source http://springwise.com/tourism_travel/hotels/


Source http://www.springwise.com/tourism_travel/in-uk-eco-friendly-hotel-features-pedal-powered-tv/


Tradition # 12 People working for a hotel know relatively little about guests


Rethinking tradition # 12

What about personalizing the hotel experience using information from the Internet about – including from social media? Source http://www.travelandleisure.com/articles/what-your-hotel-knows-about-you


Further ideas to improve the customer experience http://www.slideshare.net/frankcalberg/improve-the-customer-experience


Rethinking hotels