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Redefine the rules exercise


Question # 1 What is the goal of the exercise?


What rules can we get rid of today – and thereby create more value for more people?

http://www.managementexchange.com/blog/twenty-questions-i-ask-myself-every-day


Strategic thinking questions what people believe will happen.

https://www.mckinseyquarterly.com/Thinking_strategically_1068


Question # 2 Can you please introduce yourself to everyone?


Start the brainstorm by asking people to introduce themselves to everyone with 1) their name and 2) a humorous lie about themselves. Example: My name is John. I climbed mount everest wearing only a straw skirt. The more ridiculous and humorous lies people tell about themselves, the better. Why? Because laughter creates a relaxed and creative atmosphere. When people have already broken the rules of what is acceptable, they are much more likely to generate really radical ideas. http://www.destination-innovation.com/start-meeting-big-lie/


Question # 3 Can you please choose a challenge?


Challenge # 1: Redefine the rules in education. Challenge # 2: Redefine the rules of restaurants.


Please get together in the 2 groups.


Question # 4 What goal will you set?


Write down 5 rules that need to be redefined to create more value for more people.


Example 5 rules in education that need to be redefined 1. 2. 3. 4. 5.


Example of rule: When people want to learn, they go to a physical building, for example a school building or a university building.


Step # 5 Redefine the 5 rules to create more value for more people


Example: When people want to learn, they use social media.

Brainstorming - redefining the rules exercise  

Brainstorming - redefining the rules exercise. A creative thinking challenge.

Brainstorming - redefining the rules exercise  

Brainstorming - redefining the rules exercise. A creative thinking challenge.

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