"SEO is short for “search engine optimization.” It is the process of optimizing your website for search engines with the goal of earning higher web traffic levels and improving your online visibility. It means that when people search for topics related to your business, products, or services online, your website will appear as one of the top results."
This change is important because it reflects the growing trend of people using mobile devices to access the internet. In fact, recent studies show that more than 60% of all internet traffic now comes from mobile devices.
Voice search is another growing trend that you need to be aware of. This is when people use digital assistants like Siri, Alexa, or Google Home to perform internet searches.
Visual search is another trends that you need to be aware of. This is when people use images to perform internet searches. For example, if someone was looking for a new dress, they might search for “red dress” on Google Images.
Rank Brain is an artificial intelligence system that Google uses to help sort and rank search results. It’s important to be aware of this trend because it can impact your website’s ranking in Google.
User experience (UX) is a measure of how easy and enjoyable it is to use your website. This is important because Google now uses UX signals as ranking factors.