Football Foundation Annual Review 2018

Page 24

RESPECT

FOCUS ON RESPECT Ten years after launching, the Respect campaign continues to be one of The FA’s most popular of all.

FA RESPECT CHAMPIONING POSITIVE COMMUNITY FOOTBALL ENVIRONMENT Solely funded by The FA and delivered by the Foundation, the campaign seeks to promote a more respectful, inclusive environment for community footballers to enjoy the beautiful game. Throughout the years, clubs have been awarded Respect packs, containing strong pitch-side barriers, attention boards, wall banners and captain’s armbands to help encourage good behaviour. This year, this was also supported by the launch of a new Respect Journey pilot across 43 designated sites. The Journey aimed to increase the number of interactions that players, coaches, officials and

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FOCUS ON THE FOOTBALL FOUNDATION

spectators have with The FA’s Respect messaging. Individuals are exposed to at least seven separate pieces of messaging placed strategically to reinforce good behaviour and create an inclusive environment for all on matchdays.

“ WE’VE SEEN SOME FANTASTIC CHANGES MADE TO THE ATTITUDES AND BEHAVIOUR OF PLAYERS.” Nathan French, FA National Respect Campaign Manager: “We’ve seen some fantastic changes made to the attitudes and behaviour of players, coaches and spectators since the launch of the Respect campaign. Making community football a safer, more inclusive environment is at the core of everything we are trying to achieve and this scheme is helping to do exactly that.”


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