THE MODERN, DATA-RICH STORE LOCATOR FOR CPG BRANDS Where to Buy is the affordable, modern, store locator that connects consumers to food brands in-store
It is estimated that there are more than 4.62 billion social media users globally, equating to 58.4 percent of the total world population. One of the biggest hashtags, #food, has taken over social media with millions of posts as consumers are always on the hunt to try new foods and products. Savvy food & beverage companies have utilized this trend promoting their food and beverage products on various platforms, including videos, posts, tweets, and ads. There is one problem. Once a consumer knows about a great new product, they can find it challenging to locate where they can buy it. Good news—the solution is Where to Buy, an affordable, data-driven, feature-rich Consumer Packaged Goods store locator. Brands can now connect consumers to tens of thousands of retail outlets and online retailers that carry their products by tapping into dynamic, on-shelf availability across over 200 grocer banners. This advanced store locator solution, designed specifically for food and beverage companies, regularly updates product location availability data from stores and online grocers who carry their products. It’s the new way for Consumer Packaged Goods to capture accurate, comprehensive product location data and help brands drive consumers in-store for a fraction of
“This advanced store locator solution, designed specifically for food and beverage companies, regularly updates product location availability data from stores and online grocers who carry their products”
April Issue 2022 v Food & Beverage Magazine | Page 6
