NOV/DEC 22 - FEMI Magazine

Page 23

Rob Fortune: “Financially Fearless”

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Written by Tyrane Hughes

ob Fortune is the man with a plan, a financial plan to be exact. A lot came to mind after conducting the interview with Mr. Fortune. Actually the first thing that I noticed was his name, Fortune. The word fortune is partly defined as- (1) a: a very large sum of money, b: RICHES, WEALTH, c: a store of material possessions…you’re probably seeing where this is headed by now.

Which is why I chose to start off this article the way I did. Speaking of chose, was it predestined that Mr. Fortune was chosen to do what he does? Which is also another part of the definition of the word fortune, i.e. the word destiny. Now, I am not knocking anyone who does, but I don’t believe in luck. I believe in a Higher power. I promise you I am not rambling, these are just the thoughts that come to mind. Stay with me, and you’ll see the method to what seems to be my madness. You’ll also see that Mr. Fortune has been in finance a long time, he has gained an ample amount of experience to back up what he has to say. He is financially fearless, and tackles the financial dealings and issues of our communities the Fortune way, all while leading the way to fortune.

He truly wants to help empower our people, especially our youth. And why not, they are our future leaders, builders, and so forth. Mr. Fortune appears to be walking in his purpose. You can see for yourself why I was so impressed in such a short period of time.

FEMI STAFF (Tyrane Hughes): “Please, tell us about yourself.” Rob Fortune: “My name is Robert Fortune. I am the son of 2 Haitian immigrant parents… Grew up and have lived in Brooklyn my entire life. I run an investment advisory firm, ‘Fortune Advisory’, that I started in 2017 after 12 years of working for some of the top investment banks. My primary focus is on building a financial literacy platform for our community. Unfortunately, we have lacked access to information and capital for centuries.” FEMI STAFF (Ty Hughes): “What sparked your interest in Finance?” Rob Fortune: “In 2006 when I took my first finance position at JP Morgan Chase, I was introduced to how money actually works and moves in our economy. It was a Sales position, but with every client I helped, I learned more about how I could help create opportunities for financial freedom. If they really wanted it, it was available. That snowballed into me learning about insurance, investments, home ownership, and other financial products. After getting an insider's perspective into how your money can work for you, I knew I wanted to do this long-term.”

FEMI STAFF (Ty Hughes): “You have a variety of services that match your financial expertise. You have strategic goal setting, debt reduction and budget creation/planning, wealth building with a longterm approach, and the list goes on and on. Can you elaborate on your services for our readers?” Rob Fortune: “Every service I offer is part of creating a financial plan within what we call your "personal economy." At every stage of your life, there is a focus you should be paying attention to. When you work with me, I become part of your family. We create a plan for you based on what your dream of financial freedom looks like. We help you achieve those goals not only on paper, but we apply your plan to your real life. Money is not one size fits all, but we can make what you have work for you. We start creating a true budget so we can know how your money moves around you. Once we have an idea of that, we can see what changes need to be made. One of the major first steps is analyzing your income and how you utilize the dollars you traded your time for. Then we begin to invest for growth, get insurance protection, and pay off debts to maintain creditworthiness. You can start anywhere you feel is most important, but everything ties into each other, and no steps should be ignored.”

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