THE OFFICIAL MAGAZINE OF THE CRUISE INDUSTRY
SECOND QUARTER 2025
THE OFFICIAL MAGAZINE OF THE CRUISE INDUSTRY
SECOND QUARTER 2025
Port St. Maarten CEO Alexander Gumbs champions full commitment to cruise growth higher expenditures… [&] to significant investments…”
“We’re seeing higher expenditures… [&] going to make significant investments…”
Maarten CEO Gumbs champions full commitment
“The industry and our passengers are super resilient…”
Josh Weinstein, President, Carnival Corporation
“…meet customers where they are and to offer them the experiences they’re craving…”
Jason Liberty, President & CEO, Royal Caribbean Group
FCCA @ Seatrade Cruise Global & Beyond
CLIA’s ‘2025 State of the Cruise Industry Report’ Cruise Lines’ Latest News, Builds & Trends
“Happy customers on full ships who want to come back…”
Harry Sommer, President & CEO, Norwegian Cruise Line Holdings (NCLH)
“We penetrated the market extensively…”
Pierfrancesco Vago, Executive Chairman, MSC Group’s Cruise Division
Destinations’ Tourism Developments & Initiatives
The Significance of Private Islands & Destinations Aquila Shares How to Build Partnerships
Boricua [boh-ree-kwah] is more than a word to identify a person from Puerto Rico. It’s a way of life that finds joy and beauty in the unexpected. So let yourself wander our Island and discover amazing places around every corner. Book your trip today. DiscoverPuertoRico.com/LiveBoricua
Stop at any of our ports to experience unique culture, turquoise waters, and picturesque towns with endless shopping and attractions. Come experience the best the Caribbean has to offer.
7, 9 CEO's Letter Letter
Travel & Cruise Magazine © 2025. All Rights Reserved. Reproduction in whole or in part, in any form, electronic or otherwise, without written permission of the FCCA is prohibited.
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Florida-Caribbean Cruise Association (FCCA) 10390 USA Today Way
Miramar, FL 33025
Phone: (954) 441-8881
Fax: (954) 441-3171
10 FCCA Serves Up Record Cruise Executives, Continued Collaboration & More at Seatrade Cruise Global Dozens of cruise executives joined with Platinum Members for meetings, networking, and much more during FCCA’s schedule specialized to maximize cruising’s largest global event
12 ‘Partnership & Resilience: The Themes of Seatrade’s ‘State of the Industry’ Read all about what the cruise industry’s leaders had to say at the keynote panel discussion at Seatrade, with topics including AI innovation, sustainable fuels, destination management, growing global players in the market, and, of course, tariffs
14 ‘Registration Opening for the FCCA Cruise Conference & Trade Show in San Juan, Puerto Rico Opportunities abound for anyone interested in the cruise industry to meet with and learn from nearly 100 cruise executives while enjoying the spectacular San Juan
16 ‘New CLIA 2025 State of the Cruise Industry Report Shows a Thriving Cruise Sector Growing to Meet Demand & Delivering Significant Global Economic Impact The cruise industry continues to be one of the fastest growing and most resilient sectors of tourism—with 34.6 million cruise travelers sailing globally in 2024, up 9% from 2023 and 16% from 2019, and demand remains strong to support growing capacity
20 ‘These 11 Groundbreaking Cruise Ships Debuting in 2025 are Charting a Course to a Sustainable Future
23 ‘Cruising Is the Ultimate Multigenerational Family Vacation
24 Welcome to MSC World America
24 Norwegian Aqua Makes a Splash
25 Star of the Seas Is Shining
25 ‘Heroes and Villains’ Themed Disney Destiny
26 Carnival Cruise Line’s Exciting ‘Innovation Itinerary’
27 Two New Next-Generation AIDA Cruises Ships
27 A New Legacy Begins for Regent Seven Seas Cruises
28 Oceania Cruises Unveils Reimagined Entertainment Across Its Fleet
28 Windstar Cruises Reveals Innovations for Star Seeker
28 Margaritaville at Sea Acquires Third Vessel
29 Virgin Voyages & Nicky Jam Spread the Love
29 Celebrity Cruises Renewing Its Classics
30 New Drydocks from Princess Cruises, Norwegian Cruise Line & MSC Cruises
30 P&O Cruises’ Biggest Booking Week in a Decade On Land
32 Aruba Welcomes Cruise Executives & FCCA Platinum Members The ‘One Happy Island’ of Aruba is extending the warmest of welcomes to a prestigious group of cruise executives and FCCA Platinum Members gathering for the annual destination-based event chockfull of meetings, workshops, and networking events to discuss trends and develop relationships and mutual benefits, while showcasing Aruba and working towards its strategic goals
35 Port St. Maarten CEO Alexander Gumbs Champions Full Commitment to Cruise Growth
FCCA Presidential Partner St. Maarten is not only keeping pace, but setting the standard, with Port St. Maarten reinforcing its leadership role in the Caribbean through strong growth in calls, guest spending, and industry confidence
36 British Virgin Islands Welcomes Norwegian Aqua & ‘Hottest Destination’ Honor
36 U.S. Virgin Islands Cruise Tourism Is Booming
37 In the Dominican Republic, a Rising Cruise Tide Lifts New Records
37 Colombia Welcomes FCCA Delegation
38 FCCA Member Lines Form Agreement with Mexico
38 Puerto Rico’s Green Path & Ponce Hosting Icon of the Seas
38 More Jamaicans Benefiting from Tourism
38 St. Vincent & the Grenadines Flying High
39 Port Everglades Inks 10-Year Agreement
39 Port of Los Angeles’ Milestone
39 Marine Conservation Center at Ocean Cay Opens
40 Norwegian Cruise Line Reimagining Great Stirrup Cay
40 Holland America Line’s Enhanced Private Island Experience & Upgraded Caribbean Offerings
41 Disney Cruise Line Grows Sponsorship of Junior Junkanoo
41 Royal Caribbean’s Local Bahamian Initiatives & Hires
42 Introducing Perfect Day Mexico
44
The Significance of Private Islands & Destinations Arguing the positive side of cruise line-developed destinations, while also educating about itinerary planning decisions, is Carlos Torres de Navarra, Principal & Co-Founder, Azul Destinations—and a former VP of Carnival Corporation and strategic advisor on cruise infrastructure and public-private partnerships
46 AIDAnova Launches First Shore Power System for Cruise Ships in the Netherlands
48 Partnerships That Matter: Building Bridges across Cruise Tourism & Beyond! Beth Kelly Hatt, Founder of Aquila Center for Cruise Excellence, shares why partnerships are so vital in the cruise industry, along with giving tips on how to build those connections
50 St. Maarten Renews FCCA Strategic Development Agreement
51 The U.S. Virgin Islands Renews FCCA Strategic Development Agreement
52 FCCA Platinum Member Highlights
Micky Arison
FCCA Chairman Chairman Carnival Corporation
Michael Bayley
President & CEO
Royal Caribbean International
Richard E. Sasso Chairman MSC Cruises (USA) Inc.
Harry J. Sommer
President & CEO
Norwegian Cruise Line Holdings
Michele M. Paige Chief Executive Officer
Adam Ceserano President
Terri Cannici
Vice President, Operations
Omari Breakenridge
Director, Digital Strategy & Creative Services
Mario Aguirre
Director, Membership Events & Programs
Justin Paige Director, Communications
Bruna Milazzotto
Director of Operations & Ports and Destinations Analytics
Jessica Lalama
Executive Assistant
Vanessa Gutierrez
Membership Administrator
FCCA CEO Michele Paige pictured at the 2025 FCCA Foundation Shining Stars Dinner during Seatrade Cruise Global, alongside Michael Bayley, President & CEO of Royal Caribbean International; Christine Duffy, President of Carnival Cruise Line; and Dan Farkas, General Counsel & Chief Development Officer at Norwegian Cruise Line Holdings Ltd. The event celebrated continued industry support for youth development programs throughout the Caribbean and Latin America.
Welcome to this issue of Travel & Cruise—and for many of you, welcome to the ‘One Happy Island’ of Aruba for the FCCA PAMAC Destination Summit! We likely all understand the importance of coming together to develop mutual understanding and success. I may be biased, but I believe the constant communication and collaboration between cruise lines and destination stakeholders is what has sailed us to the cruise industry’s new records. This has always been the core mission of Florida-Caribbean Cruise Association (FCCA)— and is continually growing like cruise tourism. In this edition, you will read about some of the efforts, initiatives, and people driving this growth.
An interview with Port St. Maarten CEO Alexander Gumbs shows how FCCA Presidential Partner St. Maarten is not only keeping pace—but setting the standard, with Port St. Maarten reinforcing its leadership role in the Caribbean while “the business has evolved” through strong growth in calls, guest spending, and industry confidence. We recap our own events at the momentous 40 th anniversary celebration of Seatrade Cruise Global, along with detailing highlights from its keynote discussion, the State of the Industry, featuring Josh Weinstein, President of Carnival Corporation; Jason Liberty, President & CEO of Royal Caribbean Group; Harry Sommer, President & CEO of Norwegian Cruise Line Holdings (NCLH); and Pierfrancesco Vago, Executive Chairman of MSC Group’s cruise division.
This issue also previews the opportunities to route an itinerary for mutual success while enjoying some of the iconic things to see and do in Aruba during the FCCA PAMAC Destination Summit, along with the ways all our FCCA Platinum Member events join key destination stakeholders with cruise executives for this goal.
Additionally, while cruise line-developed destinations have caught some bad press, some of their benefits are shared in a thought piece by someone who knows it from all perspectives: Carlos Torres de Navarra, Principal & Co-Founder, Azul Destinations—who has also worked as a VP at Carnival Corporation, along with currently being a strategic advisor on cruise infrastructure and public-private partnerships.
And Beth Kelly Hatt, Founder of Aquila Center for Cruise Excellence (our exclusive training partner), shares why partnerships are so vital in the cruise industry, along with giving tips on how to build those connections.
Last but certainly not least—and tugging a personal chord—I’m pleased to share that our new event benefitting our charitable arm, the FCCA Foundation, and our marquee event at Seatrade, the ‘Shining Stars FCCA Foundation Dinner,’ broke its own record of most cruise executives: 10 presidents and above from FCCA Member Cruise Lines, along with more than 20 other high-level cruise executives.
Thanks to all of you who make it possible!
Respectfully yours,
Michele M. Paige President FCCA
Jason Liberty
CLIA Global Chair
President & CEO
Royal Caribbean Group
Micky Arison Chair of the Boards Carnival Corporation & plc
Richard D. Fain
Chair of the Board Royal Caribbean Group
Charles B. Robertson
President & CEO
American Cruise Lines
Harry J. Sommer
President & CEO
Norwegian Cruise Line Holdings
Pierfrancesco Vago
Executive Chairman MSC Cruises
Josh Weinstein
President & CEO & Chief Climate Officer
Carnival Corporation & plc
Charles “Bud” Darr
President & CEO
Donald Brown
Senior Vice President Maritime Policy
Joshua S. Good Chief Financial Officer
Karyn Gruenberg
Senior Vice President, Membership & Managing Director of Enterprise Development
Caroline Johnson
Senior Vice President, Travel Trade Membership
Lawrence Kay General Counsel
Anne Madison
Senior Vice President, Marketing and Strategic Communications
Mike McGarry
Senior Vice President, Government Affairs
Jill Straniero
Senior Vice President, Digital Solutions & Managing Director of Global Technology
Dear Cruise Community,
Since stepping into my new role as President & CEO of Cruise Lines International Association (CLIA) in early February, I’ve engaged with more than 12,000 stakeholders across our dynamic industry—plus multiple media outlets— to highlight both short- and long-term CLIA priorities and share great stories of all our cruise line members are doing. Through early conversations around sustainability, managed tourism, and steady growth, it’s clear that when we speak with a unified voice, we are stronger as a global cruise community. Our industry is experiencing a period of remarkable growth and innovation. CLIA’s 2025 State of the Cruise Industry Report forecasts that more than 37 million cruise passengers will sail this year—and 11 new ships are joining the fleets of CLIA cruise line members this year. I recently had the honor of joining the naming ceremonies for MSC World America and Norwegian Aqua , two stunning and technologically advanced ships. As we look toward the future—including our collective pursuit of net-zero emissions by 2050—collaboration between cruise lines, destinations, governments, and industry partners is essential.
From the start, I have been focused on how CLIA can collaborate most effectively on the critical issues facing our industry. At Cruise Week Europe in Rotterdam, I joined other maritime professionals to underscore Europe’s vital role in cruise, which represents 25% of the global passenger market. I was also proud to sign a Memorandum of Understanding with Mercy Ships, reaffirming CLIA’s support for their life-saving work in African communities.
At Seatrade Cruise Global in Miami, I delivered a keynote address and joined cruise line CEOs on the State of the Global Cruise Industry panel. It was a chance to highlight CLIA’s increasing advocacy work and the cruise industry’s innovations, progress on decarbonization, and vision for the future.
In late April, I spoke to more than 1,000 North American travel advisors at CLIA Cruise360. As the leading distribution channel for cruise, CLIA is invested in their success and committed to providing essential tools and training to support their growth.
Beyond these events, I have prioritized strengthening our relationships with key partners such as Florida-Caribbean Cruise Association, American Society of Travel Advisors, International Association of Ports and Harbors, American Pilots Association, American Waterways Operators, World Shipping Council, International Chamber of Shipping, the Baltic and International Maritime Council, and more. Collaboration across our organizations helps the broader cruise industry speak with one voice and leverage our collective strength, including within the broader maritime community, to resolve issues and create opportunities.
It’s been a busy, inspiring start as CEO of CLIA. I am excited about the journey ahead and working with all of you to further champion this fabulous industry.
Stronger together,
Charles “Bud” Darr President and CEO Cruise Lines International Association
The cruise industry navigated by the stars during FCCA’s marquee Seatrade Cruise Global event, ‘The Shining Stars FCCA Foundation Dinner,’ which joined 10 presidents and above from FCCA Member Cruise Lines, along with more than 20 other high-level cruise executives, with key stakeholders for an unforgettable night filled with surprises galore, delectable food and a side of networking and routing an itinerary for mutual success, all while supporting a worthy cause.
“I cannot be more honored and humbled by the record amount of FCCA Member Line executives participating at our marquee event to support the FCCA Foundation,” said Michele Paige, CEO, FCCA. “This clearly shows their backing in its mission, and it made the event a tremendous success for all involved, actualizing the Foundation’s pillar of creating a better future – and cementing our legacy
for this annual event at Seatrade.”
The exclusive event coordinated by FCCA and supported by FCCA Member Cruise Lines took place at Papi Steak Miami, where the record cruise executives hosted tables sponsored by FCCA partners interested in supporting the cause and engaging in a lively night packed with unique networking experiences.
Table Hosts (presidents and above) included Gus Antorcha, President, Princess Cruises; Michael Bayley, President & CEO, Royal Caribbean International;
“This clearly shows their backing in its mission.”
—Michele Paige, CEO, FCCA
Beth Bodensteiner, President, Holland America Line; Christine Duffy, President, Carnival Cruise Line; Felix Eichhorn, President, AIDA Cruises; Chris Ivy, CEO, Margaritaville at Sea; Paul Ludlow, President, Carnival UK; Tom McAlpin, Chairman of the Board of Directors, Virgin Voyages; Rick Sasso, Chairman, MSC Cruises USA; and Mark Tamis, President, Seabourn.
Diamonds International was the Featured Sponsor as part of its landmark collaborative partnership with the FCCA Foundation. Through the partnership, both entities have combined their resources, especially on the focus of direct contact with local communities to determine needs and ways to generate longterm benefits.
Port Everglades, Florida’s Powerhouse Global Gateway, served as the Partner Sponsor – and again showcased its status
as a powerhouse in support for the FCCA Foundation by continuing its tradition of being a Partner Sponsor for previous events supporting the Foundation.
“We are proud of our 25-plus year partnership with the Florida-Caribbean Cruise Association (F-CCA) and applaud their commitment through their foundation to foster economic growth and support local communities here and in the Caribbean,” said CEO and Port Director Joseph Morris.
Table Sponsors included Aviomar; Bahamas Ministry of Tourism; Café Azul; Chukka Caribbean Ltd.; Effy Jewelry; PortMiami; Port St. Maarten; and Tura Turizm Additionally, Rodman Think Branding, LLC contributed as a Branding Promotional Sponsor.
All proceeds will go directly to the FCCA Foundation’s efforts and its focus on building a foundation for youths throughout the Caribbean and Latin America, with primary objectives of education, sports, and career-building opportunities to support them in the present and future – and annual efforts including the Holiday Gift Project, which recently delivered holiday gifts and festivities to nearly 5,000 children in 25 destinations; the Owen Arthur Scholarship Fund, a scholarship fueling educational growth across the Caribbean; essay and poster competitions that reward participating students and schools; and other needbased projects, such as recent donations to schools in St. Maarten during the last FCCA Cruise Conference & Trade Show.
“…commitment… to foster economic growth and support local communities here and in the Caribbean.”
—Joseph Morris, CEO and Port Director, Port Everglades
While the Shining Stars Dinner served as FCCA’s highlight at Seatrade, that was only the tip of the iceberg. As with everything in which FCCA participates, one of its main goals is to positively impact the working relationship between its partners from destinations’ private and public sectors along with executives from FCCA Member Lines that represent more than 90 percent of the ocean cruise capacity.
To foster this during Seatrade and help actualize its numerous resources and high-level attendees, FCCA programmed a block of functions coinciding with the event to ensure that Platinum Members have a direct line to FCCA Member Line executives.
The FCCA booth itself served as the site for many of these. Besides being a one-stop shop for all attendees to learn more about FCCA and what it offers, the booth also host-
ed networking receptions to promote destinations and companies, while bringing together Platinum Members and cruise executives in a private atmosphere. Plus, many of the same executives and members cycled in and out of the booth for meetings arranged by FCCA.
There were also the annual FCCA events that have become tradition for many cruise executives and Platinum Members.
An annual pre-event welcoming reception sponsored by the U.S. Virgin Islands cooked up appetizing opportunities for members and cruise executives to reacquaint and prepare for the days and discussions ahead.
Indeed, Seatrade Cruise Global provided a clear vision of the industry’s past, present and future while benefitting participants with its success-proven formula combined with numerous new features, but FCCA again offered backstage passes to visit the rock stars: key decision makers from FCCA Member Lines.
Or, as Micky Arison said, “FCCA opens the door to the cruise industry and puts you in the middle of the action.”
Gathering at Seatrade Cruise Global with the cruise industry not just again surpassing its own record and with demand exceeding supply, but also charting continued growth, it would have been fitting to expect Leonardo Di’Caprio towering over the ship’s bow, exclaiming, “I’m king of the world!”
However, the keynote panel discussion at Seatrade, the State of the Industry, took a more somber tone while focusing on partnership and resilience – and considering the possible impacts from the uncertainties of tariffs.
Bud Darr, president and CEO of Cruise Lines International Association, began the event with his opening remarks, in which he highlighted the industry’s progress and emphasized that “we are stronger when we work together.”
Darr was joined by Josh Weinstein, President of Carnival Corporation; Jason Liberty, President & CEO of Royal Caribbean Group; Harry Sommer, President & CEO of Norwegian Cruise Line Holdings (NCLH); and Pierfrancesco Vago, Executive Chairman of MSC Group’s cruise division
– and the panel was moderated by Anne Kalosh, Cruise Senior Associate Editor of Seatrade Cruise Review.
As Seatrade Cruise Global was celebrating its 40th anniversary, they first shared what they were up to 40 years ago – before discussing the present and future, addressing topics ranging from AI innovation, sustainable fuels, destination management, growing global players in the market, and, of course, tariffs.
Despite that looming storm, the industry has continued to gain
“…meet customers where they are and to offer them the experiences they’re craving…”
—Jason Liberty, President & CEO, Royal Caribbean Group
steam. Weinstein confirmed Carnival Corporation’s yield for the first quarter were 7 percent higher than 2024, with more bookings than ever before for the first three months of both 2026 and 2027 (and most cruise operators entered 2025 with strong advance bookings).
“The first quarter was amazing,” Weinstein said. “The industry and our passengers are super resilient…People want the amazing experiences and incredible value cruising offers. They’re looking to make their money go further.”
Sommer agreed. “Last year was a thrilling year,” he said, referencing record guest numbers, satisfaction levels, and repeat rates.
“Happy customers on full ships who want to come back — that is a tremendous recipe for financial recovery,” he continued.
While Sommer noted that 2025 started “a bit choppy” during wave season, he remained steadfast despite the tariff news: “Two shaky days in the stock market do not have us change our long-term financial strategies and models.”
Optimism is also warranted considering that cruise lines are growing at a rational, measured pace, Liberty argued and told was unlikely to change. “Current economic noise is not going to in any way prevent us from reaching our collective ambitions to grow this industry,” he said.
“There are only so many slots a year for newbuild ships, and what we’re seeing on the supply side is great confidence in the cruise companies as we’re managing our businesses for the longer term…We’re also producing ships that will help us on our collective journey to net zero by 2050.”
“Happy customers on full ships who want to come back…”
—Harry Sommer, President & CEO, Norwegian Cruise Line Holdings (NCLH)
Vago pointed out that consumers gained a new appreciation of travel during the pandemic, and cruises continue to trump land vacations on value, he continued and gave evidence on hand of his hotel bill for the event. “The dinner alone cost the same as a day on a luxury ship,” he quipped.
He also addressed some of the success overseas, with the European cruise industry growing in 2024—and highlighted the work cruise lines had done to ensure the wider consumer market understood what was involved in a cruise: “We penetrated the market extensively, and there has been a lot of acceptance and understanding of what the cruise industry provides, and the market is responding.”
Additionally, he shared that MSC has moved into the luxury segment with its Explora Journeys brand, and MSC will create a second island devoted to luxury at its Ocean Cay MSC Marine Reserve in The Bahamas.
Liberty shared their own plans for market diversification with Royal Caribbean Group building a fleet of river cruise vessels to “meet customers where they are and to offer them the experiences they’re craving in addition to cruising, not instead of.”
Weinstein agreed with the need for different experiences. “From 120 days on a
world cruise to seven-night trips, with the common theme of what the cruise brand has to deliver and the ethos of the experience,” he told.
“We’re not looking to constantly be bigger for the sake of being bigger; that doesn’t make sense. We’re looking for the best guest experience and economics that will push us forward.”
“The industry and our passengers are super resilient…”
—Josh Weinstein, President, Carnival Corporation
Sommer echoed the sentiments, telling “the single biggest thing we can do to recover post-pandemic is create something for everyone” – and he cited NCLH’s global reach, sourcing guests from 700 destinations and nearly every country in the world.
Staying on a global perspective, Darr praised 2024 as a “super election year” with “a third of the world’s democracies holding elections” – and he urged the industry and its associations to continue “business as usual.”
“We penetrated the market extensively…”
—Pierfrancesco Vago, Executive Chairman, MSC Group’s
Cruise Division
“Moods change in the policy atmosphere and governments change, individuals change. We need to know how to engage with the right people on both our side and the right people on their side. We have to tell our story and be patient,” he continued.
“The good news is the more we can leverage the strength of our members and our community in telling our story, the more successful we’re going to be at having breakthroughs with the policymakers to know they can trust us to do what we say we’re going to do, and we have results that are fit for purpose.”
By the time of reading this, registration should be open for the FloridaCaribbean Cruise Association (FCCA) Cruise Conference & Trade Show, the only official cruise conference representing the Caribbean, Mexico and Central America, taking place in San Juan, Puerto Rico this October and offering the FCCA’s only open registration event where anyone with a pre-registration will have direct access to nearly 100 cruise executives and an agenda chockfull with potential oneon-one meetings, workshops galore, and numerous networking functions.
“This is the only event in the region that puts any attendee in direct contact with cruise executives that can drive business,” said Micky Arison, Chairman, Carnival Corporation & plc and FCCA. “Not only is this an invaluable opportunity for those interested in doing business with cruise lines, but also leads to positive developments for cruise lines by communicating and collaborating with stakeholders.”
“We are proud of this event’s continued success for attendees and so many throughout our partner destinations” said Michele Paige, CEO, FCCA. “This has been the birthplace of everything from new tours to entire destination developments, so we are excited about what this year can mean for attendees, along with what it can bring Puerto Rico by showcasing some of its stunning sights, sounds, and tastes.”
Cruise executives are anxiously awaiting the event and have already started to confirm attendance. Those executives will participate in the series of workshops,
networking opportunities and meetings, including one-on-one meetings for pre-registered delegates—with last year’s event featuring a record 700 one-on-one meetings and this year expected to surpass that.
They will also lead a schedule of workshops that has grown due to interest by executives, with the tentative schedule already poised for the most workshops and participants in event history. The current workshop agenda includes a “Presidential Panel” with the Presidents and above from cruise companies, along with discussions on port operations, destination partnerships, itinerary planning, destination experiences, and more. How to further enhance benefits for the destinations—and entire regions— will be front and center at the ‘Heads of Government Meeting,’ which will feature high-ranking government officials and a cruise executive panel including the Presidents and above.
Additionally, Puerto Rico will again
“This is the only event in the region that puts any attendee in direct contact with cruise executives that can drive business.”
–Micky Arison, Chairman, Carnival Corporation & FCCA
showcase the potential for increased benefits from cruise tourism, especially as a homeport hub, with the aim to grow on the record $201.9 million in direct expenditures, in addition to 5,019 jobs paying $70.5 million in wages, generated by the cruise industry in Puerto Rico during the 2023/2024 cruise year.
The event will display not only San Juan – including its authentic offerings and powerhouse status as a homeport hub – but also the importance of other growing ports in Puerto Rico, including Ponce, which has recently hosted many iconic calls of Royal Caribbean’s Icon Class. As the host destination, Puerto Rico is scheduling specialized meetings and site visits for the cruise executives to continue charting long-term mutual success.
For more information and registration, visit www.fccaconference.com.
The 2025 State of the Cruise Industry Report from Cruise Lines International Association (CLIA) highlights the industry’s vibrancy driven by a wide array of cruise experiences, travel trends, a growing new-to-cruise market, and a robust order book to fulfill increasing consumer demand.
The cruise industry continues to be one of the fastest growing and most resilient sectors of tourism. In 2024, 34.6 million cruise travelers sailed globally on ocean-going CLIA member lines, up 9% from 2023 and 16% from 2019. From family-friendly adventures to high-end cultural journeys, cruise lines are continuously innovating to fulfill the aspirations of global travelers.
In North America, the leading cruise market, more than 20 million people boarded cruise ships in 2024, an increase of 13%. The Caribbean/Bahamas/ Bermuda gained over 2 million more visitors last year and remains the top cruising destination, with 43% of all global passengers sailing in the region.
Florida as a source market produces 1 out of every 6 cruisers from the U.S., and 1 out of every 10 cruisers globally lives in Florida.
The cruise industry is a significant contributor to global and local economies around the world.
In 2023, cruise generated over $168 billion in total economic impact and 1.6 million jobs. For every 20 cruisers who sailed globally, at least 1 full-time equivalent job was supported.
In the U.S. cruise contributed over $65 billion in total economic impact, with 290,000 jobs and $25 billion in wages supported.
More people are choosing to cruise for the first time. In the last two years, 31% were new to cruise, reflecting the industry’s high satisfaction ratings and ability to attract new customers.
With 37 million cruisers forecast in 2025, and 42 million by 2028, demand remains strong to support growing capacity.
The most enthusiastic future cruisers are Gen X and Millennials, drawn to the variety of cruising choices, ability to visit multiple destinations and value of a cruise holiday. While 46 is the average age of cruisers, in 2024, 36% were under the age of 40. The number of solo cruisers also rose significantly to 12%, up from 6% in 2023.
Multigenerational trips also continue to increase in popularity, with 28% of cruise passengers traveling with three to five generations.
Cruise travel earns higher satisfaction ratings compared to other vacation options as shown in the repeat factors – 25% of cruisers sail two or more times per year; 14% twice a year; and 11% of cruisers take three to five cruises a year. Intent to repeat is high, with 82% of cruisers saying they plan to cruise again.
Expedition and exploration are small but mighty parts of the cruise industry, and with new purpose-built ships the segment will see 150% growth in capacity between 2019 and 2029.
The Caribbean/ Bahamas/Bermuda gained over 2 million more visitors last year…
The luxury cruise market is also on the rise, with the luxury fleet tripling since 2010 to 97 ships offering luxury experiences in 2024, with more ships to come.
In addition to visiting via cruise ships, 6 in 10 cruisers return later to a destination they first visited on a cruise ship, extending the economic impact of cruising to port communities well into the future.
At embarkation and disembarkation ports, 69% of cruise passengers stay at least one night pre- or post-cruise, and 15% stayed both.
In 2025, 310 CLIA member ships will be sailing, including 11 new ships coming online this year which represents the highest concentration of new ships to debut with the ability to utilize alternative fuels.
56 new ocean-going ships are arriving from 2025-2036, which adds 27% lower berth capacity and is a $56.8 billion investment and proof of the confidence of cruising’s future. To put the industry growth in context, over 70% of cruise ships are small to mid-size – both now and through the 2030 orderbook.
The cruise industry is pursuing a variety of sustainable alternative energy sources and investing in propulsion technologies with conversion capabilities that can be adapted for use of low-to-zero-emissions fuels once they are available at scale. By 2028, 50% of all new cruise ship capacity will have engines that can run on LNG/methanol and are able to switch to bio- or synthetic-LNG with little or no engine modifications. More than 61% of CLIA’s fleet is equipped to connect to onshore power today, a figure set to reach 72% by 2028.
Today’s newest cruise ships aren’t just pushing the boundaries of entertainment and luxury—they’re shaping the future of travel. With the cruise industry pursuing net zero emissions by 2050, each new ship represents the latest sustainability innovations at sea.
Cruise Lines International Association (CLIA) members are equipping their ships with the ability to connect to onshore power to reduce emissions and with advanced wastewater treatment systems that treat wastewater to a higher standard than many coastal cities, among other innovations.
On these 11 new ships, the focus is vacation fun and helping protect the planet.
Debuted: April 2025
Norwegian Cruise Line’s Norwegian Aqua is equipped with cold ironing capability that allows it to connect to onshore electrical power grids, reducing emissions while in port. The ship has low friction hull coating and has an upgraded propulsion system that reduces drag and increases efficiency. Norwegian Aqua’s top thrill for guests is the Aqua Slidecoaster, the world’s first hybrid roller coaster and waterslide.
Debuted: March 2025
TUI Cruises’ Mein Schiff Relax is equipped with a dual-fuel engine and can run on LNG (liquified natural gas), the cleanest burning fossil fuel, and is easily adaptable to using alternative fuels low-emissions and zero-emissions fuels in the future. Emissions are also minimized through optimized NOx catalyst with EURO 6 standard. The first ship in the line’s new InTUItion class, Mein Schiff Relax boasts 14 dining venues and 17 bars and lounges.
Debuted: April 2025
MSC World America is one of the most energy-efficient cruise ships in the world, the ship’s latest-generation engines can run on Bio-LNG and Synthetic Renewable LNG, either of which would achieve greenhouse gas emissions reductions of up to 100 percent. A guest favorite is the attraction Cliffhanger, the first and only over-water swing ride at sea.
Debuting: July 2025
Oceania Allura is equipped with a propulsion system that uses two electric motors and state-of-the-art energy management systems, ensuring optimal efficiency and energy conservation. The ship is also equipped with cold ironing capability that allows it to connect to onshore electrical power grids, reducing emissions while in port. For foodies, Oceania Allura is introducing a creperie, serving made-to-order crêpes and waffles.
Debuting: September 2025
Star Princess will debut as Princess Cruises’ second ship to use LNG as a cleaner fuel – and sail with a suite of additional technologies including a comprehensive waste management program, such as using biodigesters to reduce food waste. The go-to spot on this ship is The Dome, a transformational glass-enclosed entertainment venue inspired by Santorini.
Debuting: August 2025
Star of the Seas, Royal Caribbean’s next Icon-class ship was designed to accelerate innovation in three key areas – energy, waste and water and is 24% more energy efficient than the standards required for ships being designed today. For guests there’s a production of "Back to the Future,” straight from Broadway.
Debuting: November 2025
Celebrity Xcel, the fifth ship in Celebrity Cruises' Edge Series, advances the path to available fuel options for cruising. The ship debuts an industry-first, tri-fuel engine using methanol. The Bazaar is a new immersive space focused on cruise destinations, and featuring a myriad of festivals, markets, and culinary experiences.
Debuting: November 2025
Disney Destiny is Disney Cruise Line’s third LNG ship, with propulsion adaptable to future renewable energy sources. Disney’s Heroes and Villains is the ship’s theme, with iconic Disney heroes and villains featured prominently throughout each deck.
Debuting: December 2025
Named for Antarctic Explorer Douglas Mawson, this small Polarclass expedition ship is built with a streamlined Ulstein X-Bow design and state-of-the-art technology for better fuel efficiency and lower emissions. Calling cards include Zodiacs and kayaks for up-close nature exploration and an outdoor heated pool.
Debuting: December 2025
As Disney Cruise Line enters the Asian market with Disney Adventure, it continues to advance its goals in reducing its carbon footprint. Homeported in Singapore, Disney Adventure is the line’s largest ship and a trailblazer for the use of green methanol as a cleaner fuel alternative as it becomes readily available. Big news for fans is the ship’s introduction of the line’s first-ever roller coaster, Ironcycle Test Run.
Debuting: December 2025
Windstar Cruises’ Star Seeker will have Rolls-Royce’s latest-generation marine engines that significantly reduce nitrogen oxides (NOx) emissions and a Micro Auto Gasification System that reduces onboard waste volume. The sleek new yacht also features the line’s exclusive partnership with the James Beard Foundation, offering dishes by celebrated chefs in the main dining room.
Cruise lines are well-positioned as the ultimate multigenerational family vacation experience, with activities for every age. Cruise ships are full of state-of-the-art family attractions and accommodations at a range of price points. Even the most luxurious cruise lines with smaller ships are creating experiences for a multigenerational crowd.
And families love cruising. One-third of families sail with at least two generations and 28% of cruise travelers sail with three to five generations according to the Cruise Lines International Association (CLIA). Millennials are the most enthusiastic future cruisers, and when they set sail, they are likely to bring their kids.
Whether guests are 7 or 70, they will find their happy place on a cruise ship.
Most major cruise lines offer age-appropriate children’s and teen hangouts staffed by experienced youth counselors. Younger kids can spend sea days in a camp-like setting, with activities ranging from crafts to sports, scavenger hunts to science experiments. Teens can chill in a hip lounge, outfitted with foosball and video games, or join new friends at their ship’s sports court and other attractions. Some cruise lines also have onboard daycares for babies and toddlers. Several cruise lines add a marine conservation focus to supervised children’s experiences.
With the kids occupied, adults can get a break to relax, hit the spa, join an activity like wine tasting or challenge themselves with pickleball or a poker tournament.
Pools and sundecks, waterparks and rollercoasters are perfect spots for family fun. Some cruise lines are going a step further, designing entire multi-purpose spaces with families in mind.
Royal Caribbean’s Surfside neighborhood on its newest ships combines play areas for little kids with cocktail bars and infinity pools for their parents’ enjoyment.
MSC Cruises outfitted the multi-level Family Aventura zone on the new MSC World America with activities for all ages, ranging from bumper cars and a family Lego room to thrilling dry and wet slides. Carnival’s upcoming Carnival Festivale will feature Sunsation Point, a huge water park that also has mini golf, outdoor games, and family-friendly eateries. Norwegian Cruise Line’s new Norwegian Aqua groups together indoor-and-outdoor family fun with arcade and VR games, pickleball, mini golf, foosball, shuffleboard, and other games, and a bar with interactive darts for grownups.
Cruise lines’ daily activities schedules include such family activities as escape rooms, game shows, and fun competitions that appeal to all ages.
It is the opportunity for time apart and time together that make cruises ideal for multigenerational family travelers. With everyone doing their own thing by day, families can come together at dinner to enjoy each other’s company. In dining rooms, varied menus cater to all ages. Casual food venues such as buffets and pizzerias allow for a break from sit-down dinners.
The fun continues after dinner with family-friendly nightlife, theater productions, live music, movies, and even comedy acts tailored for a mixed-ages crowd.
The appeal of cruising for multigenerational families goes beyond the ship to the destinations that ships visit.
One-third of families sail with at least two generations and 28% of cruise travelers sail with three to five generations…
Itineraries, whether in the Caribbean, Alaska, Europe, or other destinations around the globe appeal to a range of family interests, with cruise lines delivering a well-rounded roster of shore excursions for easy planning. Families may team up for a catamaran ride, dogsled tour, or day at a beach club. Or they can split up, with more active family members heading off to zipline or bike ride while others enjoy a culinary or cultural tour. Private group tours, such as a van with driver or boat rental, are another option for families. Cruise lines are increasingly investing in private islands and beach clubs, tailormade for multigenerational cruisers’ interests. Families may stake a spot on a pristine beach or splurge on a concierge-serviced private cabana, a great gathering spot for groups. Adults-only pools and beaches, kiddie splash zones and epic waterparks will satisfy the entire clan.
MSC Cruises named its highly anticipated new flagship, MSC World America , in a dazzling ceremony at the line’s new state-of-the-art MSC Miami Cruise Terminal, the most advanced cruise terminal in the world.
The event culminated with MSC World America’s Godmother, Drew Barrymore, naming the ship with the cutting of a ribbon that breaks the bottle on ship’s bow in a maritime tradition that wishes it good fortune. She was joined by Orlando Bloom, who co-stars with Drew in MSC Cruises’ “Lets Holiday” campaign that debuted during the Big Game earlier this year.
The ultramodern new flagship is the second of MSC Cruises’ World Class prototype and ushers in a new world of cruising with reimagined venues, entertainment and dining concepts that seamlessly blend MSC Cruises’ signature elegant European design with North American comfort, appealing to
travelers seeking global adventures. MSC World America is also the first ship in MSC Cruises’ fleet to feature seven on board districts, each having its own atmosphere, facilities and experiences, designed to help guests choose their own holiday experience and maximize their time on board.
After the Naming Ceremony, guests set sail on a two-night celebratory journey to the cruise line’s stunning private island in The Bahamas—Ocean Cay MSC Marine Reserve. While on the island, the MSC Foundation hosted a ribbon cutting ceremony to inaugurate its new Marine Conservation Centre. The facility will serve as a hub for scientists and students involved in the Foundation’s Super Coral Reefs Program, as well as a place where guests can learn more about the program’s mission to restore coral reefs that have been impacted by climate change.
On March 27, MSC Cruises marked significant milestones for three World Class ships, with the delivery of MSC World America , the coin ceremony of MSC World Asia and steel cutting for the newly named MSC World Atlantic
“Today is a proud moment for all of us at MSC Cruises and Chantiers de l’Atlantique as we mark these major milestones in the development of our fleet,” said Pierfrancesco Vago, Executive Chairman, Cruise Division, MSC Group.
“Our new flagship is a testament to our long-standing, innovative partnership spanning over 20 years, resulting in five groundbreaking prototypes and 19 ships. Together, we continue to push boundaries, combining cutting-edge design, the latest technologies, and a richness of experiences to set new standards in cruising and always striving to further improve the environmental performance of each ship. We look forward to raising the bar even higher with the upcoming MSC World Asia and MSC World Atlantic.”
Norwegian Cruise Line celebrated the official christening of the all-new Norwegian Aqua in Miami. The christening ceremony, which is rooted in maritime tradition of blessing a vessel prior to officially commencing its life at sea, took place at the Company’s LEED® Gold Certified terminal at PortMiami and included a special
appearance by Norwegian Aqua godfather and two-time Emmy® Award-winning actor, Eric Stonestreet. The event also included showstopping surprises and great news about NCL’s private island destination, Great Stirrup Cay.
To kick off the ceremony, the over 2,000 guests in attendance were treated to a preview of the Company’s newest in-house production of “Revolution: A Celebration of Prince,” the world’s first-ever theatrical concert experience honoring the multi-Grammy® Award nominated and winner Prince.
NCL President David J. Herrera followed the electrifying performance with a surprising reveal and tease that something great is coming to Great Stirrup Cay. Herrera unveiled the Company’s plans to expand the offerings at its private island, one of NCL’s top guest-rated ports, with new experiences that will deliver MORE to do and MORE to enjoy for guests of all ages.
“It is a very special time for all of us at NCL—we are welcoming a new incredible ship into our fleet with the christening of the stunning and action-packed, Norwegian Aqua , and we are doing so alongside her godfather, Eric Stonestreet, who perfectly embodies the authenticity of what it means for our guests to ‘Experience More at Sea,’” said Herrera.
“In addition, we are unveiling that Great Stirrup Cay is getting even greater with MORE to do! Later this year we will launch new experiences for our guests to enjoy on this already incredible private island. And now with our newest ship, Norwegian Aqua, entering into the market with voyages to the Caribbean and the Bahamas, now is the perfect time to start planning your next warm-weather vacation.”
Star of the Seas Is Shining Royal Caribbean’s highly anticipated Star of the Seas has started to shine before the new Icon Class ship makes its way to Port Canaveral for its August debut. The next combination of the best of every vacation is set to bring to life experiences for
all ages from top-notch entertainment, including an electrifying ride through time with “Back to the Future: The Musical,” to next-level dining experiences across Lincoln Park Supper Club and three new concepts at the Icon Class signature favorite, AquaDome Market.
True to its name, Star will have the boldest entertainment at sea to date with five signature shows across stage, air, water and ice. Guests will be on the edge of their seats with all-day entertainment, including new theatrical productions, live music from the largest orchestra at sea, state-of-the-art technology, and daring stunts from incredible high divers, aerialists and more. And when it comes to what’s on the menu on Star, adventurers can refuel and satisfy their culinary cravings with more than 40 spots to dine and drink with something for every palate.
“At Royal Caribbean, we know that dining and entertainment are at the heart of our guests’ vacation experiences and memories. With the Icon Class lineup redefining what it means to vacation, Star pushes the boundaries of flavors and entertainment with a mix of brand-new and fan-favorite offerings, so every kind of vacationer can make memories of a lifetime together and in their own ways,” said Kara Wallace, chief marketing officer, Royal Caribbean.
Star will offer 7-night Eastern and Western Caribbean getaways with stops to Royal Caribbean’s top-rated private destination, Perfect Day at CocoCay in The Bahamas. Starting in December 2025, vacationers on Star can visit Royal Beach Club Paradise Island in The Bahamas—the first beach club in the Royal Beach Club Collection delivering the ultimate beach day for every vibe across family, chill and party experiences.
Beginning in November, Disney Destiny will draw on the legacies of Disney’s larger-than-life heroes and villains to forge a legendary cruise vacation steeped in the
lore of illustrious Disney stories. The new Disney Cruise Line ship will debut one-ofa-kind venues and experiences that complement the extraordinary entertainment, world-class dining and unparalleled hospitality that make every Disney Cruise Line vacation legendary.
Part of Disney Cruise Line’s unprecedented period of growth and expansion, Disney Destiny—sister ship to Disney Wish and Disney Treasure—will sail its maiden voyage from Port Everglades on November 20, followed by an inaugural season of four- and five-night cruises to The Bahamas and Western Caribbean, including visits to one or both of Disney Cruise Line’s island destinations, Disney Castaway Cay and Disney Lookout Cay at Lighthouse Point.
For Disney Destiny, the Disney Cruise Line and Walt Disney Imagineering teams are summoning some of Disney’s most powerful tales of heroism and purpose to forge a first-of-its-kind design theme: “Heroes and Villains.”
Onboard, guests will be inspired, encouraged and empowered by heroes and villains alike, universally beloved for their strength of character and distinctive personalities. The ship will be a celebration of the bold, charismatic and driven characters at the heart of the many myths and legends, fairy tales and fantasies from Disney, Pixar, Marvel and Disney Parks. And, for the first time in Disney Cruise Line history, a Marvel Super Hero will be the signature stern character on Disney Destiny, with a larger-than-life sculpture of Spider-Man and his Spider-Bots decorating the filigree on the back of the ship.
Disney Destiny will be approximately 144,000 gross tons and powered by liquefied natural gas. Its delivery is part of a multi-year expansion of the Disney Cruise Line fleet that includes Disney Wish and Disney Treasure; Disney Adventure , which will homeport in Singapore; an agreement with Disney and Oriental Land Co., Ltd. (OLC) to bring Disney cruise vacations to Japan in 2029; and the recently announced addition of four ships between 2027 and 2031.
Building on a period of expansive growth, Carnival Cruise Line outlined its strategic plans over the next five years with the introduction of its ‘Innovation Itinerary,’ focused on three pillars: sailing the most fun fleet at sea; creating compelling experiences and destinations; and building more Carnival loyalists. The line’s President Christine Duffy provided details on new ships, deployment, fleet enhancements and exclusive destinations at a media briefing aboard Carnival Celebration at PortMiami.
“Since our inception in 1972, we have defined and led the modern cruise industry and our plans for the next five years and beyond are no different,” said Duffy. “The excitement and energy continue at Carnival! Having just integrated two ships into the Carnival fleet in Australia, we now stand at 29 ships, the largest global fleet in our history. Looking ahead, we have the opening of Celebration Key this July, followed by our expansion at RelaxAway, Half Moon Cay in 2026; the delivery of our fourth and fifth Excel ships in 2027 and 2028; and then the introduction of three ships in our new platform, Project Ace, beginning in 2029, plus fleet enhancements and new investments at some of our existing destinations. We are poised to continue our leadership position as both America’s Cruise Line and the World’s Most Popular Cruise Line.”
Point, a vibrant and exhilarating family fun zone that promises endless entertainment and unforgettable memories.
Duffy also revealed that the name of the line’s fifth Excel class ship will be Carnival Tropicale, also one of the original names of early Carnival ships—and looking further ahead, Carnival’s exclusive new ship platform, currently called Project Ace, includes three ships at 230,000 gross tons each being built by Fincantieri that will be delivered in 2029, 2031 and 2033. With over 3,000 guest staterooms, the new ships will be the largest in the Carnival Corporation global fleet and will be able to deliver fun to more guests than any ship in the world when carrying almost 8,000 guests at full capacity.
entertainment experiences that will draw from features and concepts that will be introduced on its new ships.
At the event, Duffy revealed that the fourth ship in Carnival’s award-winning Excel class ships will be named Carnival Festivale, continuing the tradition of giving these ships the names of the first Carnival ships that popularized cruise vacations for so many Americans.
Debuting in spring 2027, Carnival Festivale will sail from Port Canaveral. Carnival Festivale will keep in the Carnival tradition of bringing innovation and fun with each new ship and will debut three brand new zones—and a new outdoor zone, named Sunsation
“These ships clearly represent the next generation of Fun ships. They will be experiences unto themselves, and, partnered with itineraries that call in part on our exclusive destinations, will provide amazing cruise vacations for guests,” said Duffy. “This class will introduce new dining outlets, entertainment, and reimagined outer deck amenities.”
Since first introducing Fun Ship 2.0 in 2011, Carnival has continually sought to enhance the guest experience on its ships. To continue to innovate, Carnival will be evolving the guest experience on its existing ships by making strategic enhancements. Changes will include décor modernization, new dining, beverage and
It’s not just ships that are part of the Innovation Itinerary, it’s also about exclusive destinations. Carnival Corporation already has the largest collection of cruise destinations across the Caribbean and Mexico that are utilized by many of its corporate brands. Carnival Cruise Line, as the largest yearround operator in these regions, is the line that frequents these destinations the most. Given this, the destinations are being enhanced and will be marketed as the new Paradise Collection by Carnival. The first exclusive destination that has been designed for Carnival guests, Celebration Key is a game-changer, opening in July. It offers guests the ultimate day in paradise. Twenty Carnival ships from 10 U.S. homeports on more than 1,400 sailings are already open for sale and will make visits to Celebration Key through 2027, with more to come. The line also recently announced the expansion of RelaxAway, Half Moon Cay, which has been consistently rated as one of the top destinations in the Caribbean. The addition of a pier that can support Excel class and Project Ace ships will allow Carnival to bring its largest ships to this beautiful destination. The expansion is focused on unlocking more of the beach paradise Carnival guests love, making sure to preserve the pristine beach and lush, natural beauty of this island paradise. The destination’s enhancements will begin to be completed by summer 2026 and continue through the end of the year.
Coming in 2026, Mahogany Bay, Carnival’s destination in Roatan, Honduras, will be renamed Isla Tropicale and expanded to include a pool with a swim up bar and cabanas. Future enhancements will also include an expanded beach and a beach club.
Carnival Corporation & plc announced an order for two new ships for the most popular cruise line in Germany, AIDA Cruises, for a new class of mid-sized vessel. The agreement with Italian shipbuilder Fincantieri provides for the design, engineering, and construction of these multi-fuel-capable ships, which will be delivered in the first quarter of fiscal years 2030 and 2032, respectively.
“With approximately 2,100 cabins each, these remarkable new ships give our guests a completely new class of ship which slot in perfectly between our 1,600 cabin Hyperion Class vessels and our more than 2,600 cabin Helios Class vessels,” said Felix Eichhorn, President of AIDA Cruises. “Our next generation of ships will delight our guests with amazing new features and experiences that we will reveal over time. Its innovative technology with multi-fuel propulsion systems including LNG will future proof our operations into the coming decades.”
Eichorn added that once the second ship is delivered, AIDA will have a total of 13 ships in its fleet, further expanding its leadership position in the German cruise market.
“The introduction of these next-generation ships, when combined with the AIDA Evolution program modernizing much of the existing fleet’s décor, features and technologies, will drive even more demand for our AIDA brand, which is synonymous with cruising in Germany,” said Josh Weinstein, chief executive officer of Carnival Corporation & plc.
According to Weinstein, with today’s order, Carnival Corporation’s newbuild pipeline includes eight new ships scheduled to enter service between now and
2033, including Star Princess this year and one each from 2027 to 2033.
“We’re maintaining our disciplined approach to growth and strategically directing new capacity to the highest-performing brands in our world-class portfolio like AIDA Cruises and its sister brand Carnival Cruise Line, which now account for seven of our eight ships on order. This growth plan will maximize our returns and allow us to use our strong free cash flow to continue lowering our debt balance and transferring value from debt holders back to shareholders,” he said.
Regent Seven Seas Cruises has unveiled new details on Seven Seas Prestige , scheduled to launch in late 2026 and begin a new legacy for all-inclusive, ultra-luxury cruising.
“With Seven Seas Prestige being Regent’s first new ship class in 10 years, we are delighted to share these first glimpses of this incredible vessel,” said Jason Montague, Chief Luxury Officer for Regent Seven Seas Cruises.
“Hosting only 822 guests on a ship that could fit hundreds more means we will offer Heartfelt Hospitality in Unrivaled Space at Sea like never before. I truly cannot wait for this magnificent ship to join The World’s Most Luxurious Fleet and the new legacy of all-inclusive, ultra-luxury cruising that begins with it.”
Embodying a blend of old-world elegance and modern sophistication, the Starlight Atrium recalls an era of quality craftmanship and style, illuminated by a glass-enclosed ceiling that allows sunlight and starlight to grace the space.
Not only a place for quiet contemplation while enjoying a glass of Champagne,
or practical matters with essential guest services, the Starlight Atrium’s generous space connects multiple guest amenities across decks 4 & 5, such as Galileo’s Bar, the Casino, Prestige Lounge, Meridian Lounge, Coffee Connection, concierge desk and reception.
Named in a nod to Regent’s beloved Seven Seas Navigator ® which will soon leave the fleet, Galileo’s Bar is strategically placed to serve both the Prestige Lounge and adjacent casino. The bar’s ceiling is a canvas displaying a contemporary masterpiece styled like an oil painting, framed by fretted metal detailing.
The base of the bar features fluted elements, and the bold, striped floor highlights the bar’s footprint, creating a focal point for the Starlight Atrium; it is the place for guests to indulge in complimentary premium beverages that come as standard with a Regent sailing.
Set to be delivered in 2026, Seven Seas Prestige, follows the tremendous success of Regent’s Explorer-Class vessels, also built by Fincantieri, and will be Regent’s first new ship class in 10 years.
At 77,000 tons and hosting up to only 822 guests, Seven Seas Prestige boasts one of the highest passenger-to-space ratios in the cruise industry, offering more Unrivaled Space at Sea® on a Regent ship than ever before. Paired with beautifully appointed suites, and lavish, thoughtfully designed restaurants, bars and lounges, and public areas, the ship will also introduce brand new accommodation categories—including a reimagination of the palatial Regent Suite, plus new dining experiences.
These new features will further enhance The Most Inclusive Luxury Experience that Regent is renowned for with inclusions such as unlimited shore excursions in every port of call, gourmet cuisine in a range of specialty restaurants and al-fresco dining venues, fine wines and spirits, entertainment, Starlink WiFi access, free valet laundry service, pre-paid gratuities, and a onenight, pre-cruise hotel package for guests staying in Concierge-level suites and higher and more.
Oceania Cruises has announced a sweeping revamp of its onboard entertainment program rolling out across its fleet of eight small, luxurious ships. Many of the new experiences will debut with the launch of Oceania Allura in July, offering guests a wide variety of opportunities to be entertained and engaged, from sunrise serenity to vibrant evenings.
Among the highlights is the fleetwide debut of The Blue Horizons Party, a stylish new celebratory, alongside an array of original productions, wellness-led experiences, and themed evenings—all designed to inspire connection, creativity, and joy. The refreshed entertainment concept reinforces Oceania Cruises’ commitment to deliver immersive lifestyle experiences to enhance guest enjoyment.
“We’re thrilled to introduce this evolution of Oceania Cruises’ entertainment,” said Jason Montague, Chief Luxury Officer of Oceania Cruises. “These enhancements reflect our commitment to delighting our discerning guests with experiences that match their sophisticated tastes—combining enrichment, wellness, and celebration into unforgettable onboard moments. It’s entertainment with meaning and heart, and we cannot wait to reveal more in the coming months.”
Windstar Cruises offered a sneak peek at the interior design of Star Seeker’s dining and lounge venues—the social hubs of the yacht. These exclusive images of Amphora Restaurant, Main Lounge, and Yacht Club reveal how inspired design transforms the guest experience aboard this intimate 224-passenger yacht. The first-ever Star Class new build promises an extraordinary journey when it sets sail on its maiden voyage in December, followed by a christening celebration in Miami on January 15, 2026.
“Designing our first new build has been an exciting project for us,” said Stijn Creupelandt, chief operating officer, Windstar Cruises. “Every detail of the yacht’s layout has been carefully considered to maximize versatility and enhance our signature Windstar small ship experience.”
Ultimately, Star Seeker is a new twist on Windstar’s much loved Star Class yachts, with public spaces designed to serve daytime and evening roles to bring people together in the casual, welcoming atmosphere the cruise line is known for.
Following its Miami christening, Star Seeker will chart an impressive course— from Caribbean shores to Alaska’s majestic coastlines in summer, before venturing to Japan and the exotic landscapes of Southeast Asia, with a special focus on Thailand and Vietnam’s hidden treasures.
Marking the third anniversary of the company’s inception, Margaritaville at Sea announced the next phase of its fleet expansion plan with the purchase of its third
ship, the Costa Fortuna, currently operated by Costa Cruises. This new acquisition continues the line’s proven track record of bringing the Margaritaville state of mind to new and passionate cruisers through exceptional vessel reimaginations combined with Margaritaville’s best-in-class hospitality.
Since the May 2022 launch of its first ship, Margaritaville at Sea Paradise, the cruise line has delivered the brand’s signature sense of fun and escapism to hundreds of thousands of guests. In 2024, the company launched the Margaritaville at Sea Islander to elevate the line’s successful formula for award-winning, laid-back getaways. The brand has gone on to receive critical acclaim from major industry publications and guests regarding the exceptional experience onboard its vessels, including winning Cruise Critic’s #1 Cruisers Choice Award and Newsweek 2025 Best Ship for Families, among several others.
Built for Costa Cruises, Costa Fortuna will be the largest vessel in the Margaritaville at Sea fleet at over 102,500 gross tons and accommodating approximately 3,450 passengers. Featuring more than 1,340 staterooms, 13 passenger decks, expansive outdoor spaces, and a soaring 8-story center atrium, the ship will be reimagined by Margaritaville at Sea in the signature island-inspired design central to the line’s success.
“Over the last three years we have been incredibly focused on building Margaritaville at Sea by delivering more of what our guests love—a uniquely laid-back island attitude with award-winning hospitality. With the acquisition of our third ship in three years, we are proud to once again invite guests to step into the Margaritaville state of mind on the open ocean,” said Christopher Ivy, CEO of Margaritaville at Sea.
“The launch of the Margaritaville at Sea Islander was a significant moment for our company, and the acquisition of the Costa Fortuna , our largest ship to date, gives us another exciting opportunity to bring even more fun and escapism to guests from a new homeport in 2026.”
John Cohlan, CEO of Margaritaville Holdings, added, “Margaritaville at Sea has been on an exceptional trajectory since its launch only a few short years ago. We’re thrilled to once again expand the experience of our brand on the water and share the cruise line’s signature experiences and amenities with even more guests.”
Virgin Voyages & Nicky Jam
Spread the Love
Virgin Voyages announced an unexpected collaboration with recent Virgin Records signee & Latin Grammy-nominated reggaeton superstar Nicky Jam. The pair launched ‘Jam at Sea,’ an exclusive line of gourmet fruit preserves available only aboard Virgin Voyages’ ships—and joined to turn up the volume for the 2025 Celebration Voyages, with Nicky Jam being featured on the three epic sailings.
‘Jam at Sea,’ is an exclusive line of gourmet fruit preserves available only aboard Virgin Voyages’ ships. The first flavor to hit breakfast tables on-board will be ‘BransonBerry,’ a luxurious blend of premium strawberries, raspberries, and blackberries with a hint of Champagne, personally taste-tested and approved by Sir Richard Branson himself.
“As a proud Englishman, I know my way around proper jam and scones,” said Sir Richard Branson, founder of Virgin Group. “When I discovered Nicky’s passion wasn’t just for dropping beats but also for fruit preserves, I knew we had to collaborate. BransonBerry is absolutely smashing on our breakfast pastries!”
The limited-edition preserves will be served alongside Virgin Voyages’ famous afternoon tea service and available for purchase as exclusive on-board souvenirs.
Additionally, Nicky Jam will headline the first Celebration Voyage, delivering a stacked lineup of legendary parties, show-stopping performances, and unforgettable moments to honor 50+ years of Virgin’s revolutionary legacy.
“Joining the Virgin family feels like coming home,” said Nicky Jam. “From Boston to Miami to Puerto Rico, my journey has always been about connecting people through music, just like Virgin does. This isn’t just another performance for me—it’s bringing together two worlds that are all about breaking boundaries. The energy on
these ships is incredible, and I want to make sure everyone feels that authentic Latin heat. We’re going to make history on those waves. This is just the beginning of something big between myself and Virgin—on land, at sea or wherever the music takes us.”
Celebrity Cruises is making its classic Solstice Series ships new again. The brand is investing more than $250 million to modernize these best-in-class ships, starting with Celebrity Solstice in 2026. Guests can look forward to eight new experiences, including four new-to-sea spaces, and many redesigned favorites which elevate everything that makes these ships unfor-
gettable. Bold, bow to stern innovations include reinvented outdoor escapes with enhanced views, new restaurants and entertainment designed to create moments of connection with loved ones, as well as a redesigned stay with all new stateroom categories and ship-wide stateroom upgrades.
Celebrity Solstice will be the first of the Solstice Series ships to be made new again, welcoming guests for reimagined vacation experiences starting in March 2026. On board, endless new experiences from morning to night will make the journey just as exciting as the destinations. Plus, all 1,479 staterooms on Celebrity Solstice are getting an upgrade, offering more ways to feel at home when miles away at sea.
“Our Solstice Series ships represent the best of classic cruising, and now we’re elevating this vacation experience even further by adding brand new experiences and enhancements at every turn,” said Laura Hodges Bethge, president of Celebrity Cruises. “Guests will enjoy more ways to explore and restore, all while staying true to what made our guests fall in love with these ships in the first place.”
MSC Cruises is bringing its award-winning luxury all-inclusive cruising concept, the MSC Yacht Club, to MSC Magnifica as part of significant enhancements being made to the ship that will also see the introduction of new MSC Aurea Spa and MSC Gym Powered by Technogym®.
Later this year MSC Magnifica will undertake a substantial dry-dock refurbishment, transforming some of the public spaces, including the addition of MSC Cruises exclusive ‘ship within a ship’ concept, the MSC Yacht Club—making her
the latest ship in the MSC Cruises fleet offering this exclusive project.
“The MSC Yacht Club is one of our most highly regarded products, loved by guests for its outstanding level of service, elegant spaces and exclusive facilities, so we are proud to be bringing this to MSC Magnifica ,” said Gianni Onorato, CEO of MSC Cruises.
“The extensive remodeling is the largest we’ve undertaken in the last ten years and underlines our commitment to offer our guests the best possible guest experience across our entire fleet.”
Norwegian Cruise Line (NCL) announced that Norwegian Epic and NCL’s Pride of America will both undergo revitalization projects just in time for the 2025 summer travel season. Designed to give guests MORE to do and MORE to enjoy with the freedom and flexibility to design their very best vacation, the new enhancements range from the addition of a reimagined water park for children, the expansion of the adults-only Vibe Beach Club, additional accommodations and more.
“Delivering the best vacation experience for our guests, where they have the freedom and flexibility to do more of what they love is and will always continue to be our goal,” said David J. Herrera, president of Norwegian Cruise Line. “By listening to guests’ feedback, we are excited to provide them with MORE to do on board starting this summer as Norwegian Epic sets sail for Europe and Pride of America continues to offer the world’s only seven-day interisland Hawaii voyages departing from Honolulu 52 weeks out of the year!”
After a two-week drydock in Palermo, Italy, Majestic Princess set sail with an exciting array of new venues, reimagined spaces, and refined touches in preparation for its 2025 Mediterranean season. Guests aboard the freshly renovated ship will be
greeted by a host of new enhanced features, including various elevated culinary experiences and social spaces. Notable additions include the popular O’Malley’s Irish Pub, Sabatini’s Italian Trattoria, Alfredo’s Slice, Salty Dog Café, Ocean Terrace Sushi Bar, Bellini’s, rebranded shopping venues, and more.
“
Majestic Princess has undergone a remarkable transformation that will introduce beloved venues and experiences from across our fleet as it sails,” said Lorna Warren, Princess Cruises
Vice President Hotel Operations and Guest Experience.
The 3,560-guest, 143,700-ton Majestic Princess offers a premium vacation with the line’s award-winning, signature Princess MedallionClass experience which offers unparalleled service and personalization.
After a season of Mediterranean cruises (April – July), Majestic Princess sails to Canada and New England (August – September) and then to the Caribbean (October –December) to finish out the year.
P&O Cruises recorded a record booking week in May, driven by exceptional demand following the launch of its new summer 2027 itineraries. This was the second highest booking revenue in a seven-day period in the company’s history. The result is only surpassed by the one-off booking surge witnessed during the launch of the company’s special 175th anniversary sailings in 2011. Excluding that unique event, this marks a record-breaking milestone.
Carnival UK and P&O Cruises president Paul Ludlow said, “This record-breaking week is testament to the fact that a P&O Cruises holiday provides extraordinary value for money, whether guests are looking for a summer holiday with family or an island-hopping exploration with friends. It’s very encouraging to see that consumer confidence remains strong and guests see the benefits of booking their cruise holidays early.”
The ‘One Happy Island’ of Aruba is extending the warmest of welcomes to a prestigious group of cruise executives and FCCA Platinum Members, who represent some of the key cruise tourism stakeholders in the Caribbean, Mexico, and Central America.
As many reading this know, with Travel & Cruise distributed at the event, Aruba is hosting the FCCA PAMAC Destination Summit. Taking place from
“…lets them better understand not only the latest happenings and offerings, but also each other…”
–Michele Paige, CEO, FCCA
June 17-20, the event is chockfull of the annual trademarked series of meetings, workshops, and networking events connecting Platinum Members with senior cruise industry leaders to discuss trends and develop relationships and mutual benefits, while showcasing Aruba and working towards Aruba’s goals as a strategic partner of FCCA.
“We cannot be prouder to offer events like these to foster mutual growth for Platinum Members and Member Line executives,” said Michele Paige, CEO, FCCA. “Bringing together these two
vital entities in a comfortable setting lets them better understand not only the latest happenings and offerings, but also each other, which has proven to be one of the best ways to synergistically grow and improve.”
By hosting the event, Aruba will display local sites, facilities, food, products and more—including its airfare and hotel options—to the influential audience. Additionally, Aruba could coordinate specialized meetings with the attending executives for government leaders, tour operators, suppliers and more to help local people prosper from cruise tourism.
“We are honored and excited that Aruba is hosting this crucial event for our cruise executives and Platinum Members—and continuing the destination’s efforts to build cruise tourism,” continued Paige. “Hosting the event further advances Aruba’s initiatives by showcasing the destination to the prestigious audience, along with giving opportunities for strategic meetings.”
The event also includes a session of one-on-one meetings, where members can privately meet with pre-selected executives. Often these executives fill a required need for discussing and presenting new business, as they have the knowledge to offer their input and cruise lines’ perspectives to make a more viable business model or potentially tailor offerings for brands and guests.
“The one-on-one meetings allow for us to address the specific concerns or learn about new products from Platinum Members,” shared Albino Di Lorenzo, Senior Vice President, Port Operations and Government Relations for MSC Cruises USA. “This is an important tool for both
“FCCA Platinum Membership events are essential to both the members and cruise line representatives.”
–Micky Arison, Chairman, Carnival Corporation & FCCA
the members and the cruise industry. For us, we frequently learn about new developments and products, and we can help finetune them to best fit the cruise lines. For the members, it gives them a real vantage point in knowing what the lines are looking for and how to appeal to them.”
One of the most important proceedings is the FCCA PAMAC Industry Meeting. A fixture of both annual PAMAC events, the meeting brings together the entire group to discuss operations and developments, with a spotlight on product development, itinerary development, and more, with Platinum Members able to present any point to a panel of Member Line executives led by FCCA Operations Committee Chair, Marie McKenzie, Senior Vice President
of Government & Destination Affairs for Carnival Corporation.
In all and like all annual FCCA Platinum Member events, it serves as a treasure trove of invaluable industry intelligence, preparing for the challenges and opportunities that lie ahead, with the executives sharing insight and wisdom, and underscoring the importance of networking and advocacy.
After all, linking some of the premier players of destinations’ private and public sectors with the high-level cruise executives not only offers vital collaboration and promotion, but also makes them comfortable together to form invaluable, synergistic partnerships.
Or, as Micky Arison, Chairman of Carnival Corporation & plc and the FCCA, said, “FCCA Platinum Membership events are essential to both the members and cruise line representatives. They join some of the industry’s most influential decision makers with significant stakeholders, which leads to positive developments for all parties.”
Two paths coming together with a steady goal can broaden horizons for all. Through a shared vision and passion for the cruise industr y, Florida-Caribbean Cruise Association (FCCA) and ExcursionInsurance.com have joined paths.
As the administrator of the FCCA Global Tour Operator Insurance Program, ExcursionInsurance.com provides tour operators with the coverage they need to grow their business—and enhance the destination experience.
To learn more about how this partnership can benefit you, contact our experts today. Ken Furlow Global Development Officer M: 786.351.3408
ken@excursioninsurance.com
As global cruise tourism continues to rebound, FCCA Presidential Partner St. Maarten is not only keeping pace—it’s setting the standard. Port St. Maarten is reinforcing its leadership role in the Caribbean under the direction of CEO Alexander Gumbs, with strong growth in calls, guest spending, and industry confidence.
At Seatrade Cruise Global, Gumbs shared an optimistic outlook for the destination, emphasizing both demand and vision. With a steady increase in calls projected through 2027 and consistently high passenger satisfaction ratings, Port St. Maarten is doubling down on its commitment to quality, experience and innovation.
“We’re seeing higher expenditures on the island, and from a destination and port standpoint we’re also going to make significant investments in the coming years to elevate that product,” said Gumbs.
That elevation, he explained, isn’t simply about increasing numbers—it’s about refining the full journey for both passengers and crew. Port St. Maarten ranks among the top three Caribbean destinations for passenger experience and holds the number one spot for crew satisfaction.
Gumbs stressed that while many destinations focus solely on guests, crew members—often overlooked—are essential to the destination experience and deserve equal consideration.
“We’re seeing higher expenditures on the island, and… we’re also going to make significant investments in the coming years to elevate that product.”
With a modern infrastructure developed through a strategic shift from tendering to berthing decades ago, St. Maarten stands as a model of foresight.
“The business has evolved over the years…now you have immediate families with grandparents, straight down to grandkids traveling on one cruise.”
For today’s multi-generational travelers, infrastructure isn’t a luxury—it’s a necessity. As consumer expectations grow, so does the need for ports to deliver convenience, comfort, and seamless access to shore experiences. Gumbs noted that if families don’t see adequate port infrastructure, they’re more likely to stay aboard, missing the destination altogether.
Port St. Maarten continues to champion best practices, strategic alignment with cruise brands, and destination readiness. As the port looks ahead to future investment and collaborative development, its success serves as a benchmark for the region.
Under Gumbs’ leadership, St. Maarten is not just riding the wave of cruise recovery—it’s helping shape the future of the industry in the Caribbean.
Welcomes Norwegian Aqua & ‘Hottest Destination’ Honor
The British Virgin Islands (BVI) commemorated the visit of Norwegian Cruise Line’s Aqua with a plaque exchange ceremony on May 7 held onboard the vessel while berthed at the cruise pier in Road Harbour, Tortola. Norwegian Aqua—the first ship in Norwegian Cruise Line’s Prima Plus Class—called with 3,722 passengers and 1,561 crew members onboard and is scheduled to make several visits to BVI throughout the summer season.
A plaque was presented by Hon. Luce Hodge-Smith, Junior Minister for Culture and Tourism, on behalf of the Government and the people of the Virgin Islands, to Captain Ashutosh Chandra in recognition of the occasion. Also present at the ceremony were representatives from the British Virgin Islands Ports Authority, British Virgin Islands Tourist Board and Film Commission, Cyril B. Romney Tortola Pier Park and ship agent, Island Shipping.
The inaugural came in the wake of BVI being named the ‘Hottest Destination of 2025’ by Modern Luxury, the largest luxury lifestyle media company in the United States as part of its annual Best of Luxury Travel Awards, which highlights global leaders and trendsetters in highend travel—from destinations and luxury resorts to bespoke tour operators and private aviation companies.
In addition to the BVI’s headline win, Oil Nut Bay’s Quintessa Villa was named Best Private Villa in the Caribbean, further solidifying the territory’s reputation as a premier luxury destination.
Director of Tourism Clive McKoy welcomed the recognition, calling it an honor: “This recognition reflects the timeless allure of our islands, our worldclass hospitality, and the incredible people who bring the spirit of the BVI to life for every visitor. From luxury villas
like Quintessa Villa at Oil Nut Bay to the pristine waters that have made us a global sailing capital.”
For more information about the destination, visit www.bvitourism.com.
The U.S. Virgin Islands (USVI) has long been a cruise powerhouse, but it clearly is not resting on its laurels in attracting more cruise guests. It welcomed around 1.7 million cruise guests last year, a 90,000-passenger improvement over the previous year, and plans call for more growth—with a forecast of 1.8 million arrivals in 2025 and 1.9 million in 2026. USVI Tourism Commissioner Joseph Boschulte revealed the data at Seatrade Cruise Global, where USVI made a bold impression.
The U.S. Virgin Islands Department of Tourism concluded a highly successful week at Seatrade Cruise Global 2025. With a focus on strengthening partnerships, showcasing the territory’s unique offerings, and elevating its cruise tourism strategy, the USVI delegation left a lasting impression on global cruise leaders, stakeholders, and attendees.
The USVI delegation began the week with a warm and energetic welcome reception—a Caribbean BBQ hosted by Governor Albert Bryan Jr. at the FCCA headquarters. The event was filled with music, color, culture and Caribbean connections, bringing together cruise industry leaders, destination representatives and partners in true Caribbean style. This year, the event returned to FCCA Headquarters, but with a spread of new features and delicacies, including a crowd-pleasing food truck experience, offering an array of flavorful bites that added to the vibrant, relaxing atmosphere.
Throughout the conference, Governor Bryan and Commissioner Boschulte held a series of high-level, productive meetings with leading cruise lines, including Disney Cruise Line and Royal Caribbean International. Discussions centered around itinerary planning, infrastructure improvements, guest experience enhancements, and sustainability efforts—all aimed at expanding cruise offerings and increasing calls to St. Thomas, St. Croix, and St. John.
“Seatrade Cruise Global provides an unmatched platform for dialogue with our cruise partners,” said Commissioner Boschulte. “We came to the table with a clear vision for growth and innovation in cruise tourism, and the interest and enthusiasm from our partners have been extremely encouraging.”
In addition to leadership meetings, the Department of Tourism team was active on the tradeshow floor, where they conducted dozens of industry engagements and introduced attendees to the authentic spirit of the USVI. The USVI booth became a standout attraction, buzzing with cultural energy thanks to live performances from steel pan musicians, Moko Jumbies, and traditional dancers. Staff also distributed branded giveaways that kept the USVI top of mind for potential visitors and industry representatives alike.
The USVI’s presence at Seatrade underscored its commitment to balancing economic development with cultural integrity. From infrastructure investment to community-based tourism experiences, the territory is focused on delivering a cruise product that is both competitive and uniquely Virgin Islands.
“We’re not just selling a destination—we’re sharing our story,” added Commissioner Boschulte. “Our islands offer unmatched beauty, but it’s our people, culture, and authenticity that truly make us a world-class destination for cruise travelers.”
With momentum from Seatrade Cruise Global 2025, the USVI is poised for continued growth in cruise tourism, fueled by cross-industry thought strategy, strong partnerships, and an unwavering commitment to excellence.
For more information on visiting the U.S. Virgin Islands and experiencing these award-winning beaches, please visit www.visitusvi.com.
The Dominican Republic set another new tourism record in the first quarter of 2025, despite a slight decline in air arrivals, due to its surging cruise tourism. The destination welcomed 3,348,716 visitors during the quarter, marking a 4% increase over the same period in 2024 and 16% more than in 2023, while air arrivals slightly declined by 0.6%.
Indeed, cruise tourism buoyed the numbers, with 1,027,991 cruise passengers arriving in the first quarter—a 15% increase from 2024, 27% from 2023, a remarkable 167% increase compared to pre-pandemic 2019 levels, and the first time the country surpassed 1 million cruise arrivals in the first quarter.
The country is also on track to exceed 3 million cruise passengers by the end of 2025, driven by record-breaking monthly arrivals and the expansion of key ports. Puerto Plata played a key role in the first quarter growth, contributing 99,129 additional passengers, while the newly opened Cabo Rojo port in Pedernales welcomed 20,287 cruise visitors.
These ports also have also celebrated notable developments during the quarter. For the first time, the port of Cabo Rojo in Pedernales welcomed Oasis of the Seas. Carrying 6,502 passengers and 2,126 crew members, the ship’s arrival marks a significant milestone in establishing Cabo Rojo as a premier Caribbean cruise destination.
Visitors were greeted with a vibrant cultural showcase, including traditional music, performances by 95 dancers, and displays of local crafts, cuisine, and heritage. The Ministry of Tourism, in collaboration with the Sur Futuro Foundation, organized a festive welcome that highlighted the artistic and cultural richness of the Pedernales region.
The visit is part of a growing trend, with 25 cruise ship calls expected at Cabo Rojo in 2025 from major lines such as Royal Caribbean, Norwegian, MSC, and Costa Cruises—and the cruise tourism growth is translating to increased onshore spending in port towns, invigorating local economies and encouraging new tourism-linked investment.
ProColombia—the entity in charge of promoting Colombian non-traditional exports, international tourism and foreign investment to Colombia—welcomed a delegation from Florida-Caribbean Cruise Association (FCCA) on May 28-29.
The FCCA Delegation—comprised of Vicky Rey, VP of Government Affairs for Latin America, Carnival Corporation & Plc; Matthew Weintraub, Director Port Development, Norwegian Cruise Line Holdings; Bryan Attree, Director, Worldwide Port Operations, Royal Caribbean Group; and Adam Ceserano, President, FCCA—visited as part of the FCCA’s strategic destination partnership with Colombia, with the site inspection coordinated to enhance connections with government authorities and key stakeholders while giving the group a glimpse into current infrastructure and future plans.
ProColombia arranged the agenda to educate about the strength and organizational structure of the Cartagena Port and the arrival of cruise ships there, in addition to planning a schedule filled with history, plans and projects. The itinerary included separate meetings with the Mayor of Cartagena and Cartagena Port Group; a tour of Port Oasis; meeting with stakeholders organized by ProColombia; a press conference; numerous presentations; and a taste of Colombia with dinner and other organized events giving an authentic sampling of the destination and showing why cruisers enjoy it.
The meetings showcased tourist attractions and the main infrastructure projects that will transform Colombia’s cruise tourism, with Cartagena betting on an increase in season stoppages and boosting the evening experience in La Heroica to allure cruisers for overnighting.
The visit also represented a fundamental step in the consolidation of Colombia as a reliable, competitive destination aligned with the global trends of cruise tourism—with ProColombia reaf-
firming its commitment to development that prioritizes sustainability, enhances local economic growth, and generates wellbeing in the territories.
Florida-Caribbean Cruise Association (FCCA) recently worked with the Federal Government of Mexico to reach an “in transit fee” agreement that safeguards cruise tourism to the country and aims to enhance the benefits for local communities whose livelihoods depend on it. The cruise industry is a success story for Mexico, contributing roughly $1 billion USD in direct spending to the economy in the past year alone. This agreement demonstrates what can be accomplished together to foster opportunities for shared growth and success through ongoing, open dialogue and partnership with Mexico officials.
As of July 1, cruise ship passengers docking in Mexico will be charged $5 USD, a fee that will be collected by the cruise companies. The fee will gradually increase to $10 USD on August 1, 2026, through June 2027. Then it will go up to $15 USD on July 1, 2027, through July 2028. Starting August 1, 2028, the fee will rise to $21 USD.
In celebration of Earth Day, Discover Puerto Rico launched The Green Path, an innovative new microsite empowering visitors to become certified ‘Responsible Travelers’ through engaging education-
al content and immersive storytelling rooted in sustainability. This interactive platform is a pivotal part of the organization’s broader commitment to promoting responsible tourism and preserving Puerto Rico’s unique natural, cultural, and historical assets for generations to come.
Built on insights from the Sustainable Tourism Best Practices and Opportunities for Puerto Rico assessment by Skift Advisory and developed in collaboration with local creators, cultural leaders, and environmental stewards, The Green Path invites travelers to embark on a personalized digital journey aligned with their travel values. Along the way, they will learn best practices for eco-conscious exploration across the Island.
“We designed The Green Path as a modern approach to education and engagement,” said Dalissa Zeda, Digital Marketing Director at Discover Puerto Rico. “By making sustainability personal and actionable, we’re helping visitors align their values with their vacation plans, fostering more meaningful travel experiences while supporting the long-term well-being of our Island.”
Additionally, in May, Ponce, Puerto Rico welcomed Royal Caribbean’s Icon of the Seas for the first of its four transit visits this summer—and a major landmark for Puerto Rico’s second largest city. Following a successful 2024 crew-only validation visit, the calls will represent a $1.5m economic boost to the region while attracting roughly 28,000 passengers. This helps position Ponce as an emerging destination for mega-cruises, supported by the Puerto Rico Tourism Company and the region’s municipalities.
Jamaica’s consumer confidence has reached an unprecedented level, according to the Business and Consumer Confidence Indices recently released by the Jamaica
Chamber of Commerce (JCC). This remarkable increase is primarily driven by the island’s thriving tourism sector, particularly among consumers in tourist-related industries, businesses, and areas.
During a speech at the Montego Bay Community College (MBCC) Job Readiness Seminar 2025, held at the Half Moon Conference Room in Rose Hall, St. James, Senator the Hon. Delano Seiveright, State Minister in the Ministry of Tourism, referenced these findings—and encouraged students and academic staff to recognize that the tourism sector is not only expanding but also evolving, urging the next generation to prepare for the opportunities it presents.
He cited that Jamaica recorded approximately 4.15 million visitors in 2024, generating $4.3 billion in earnings. With projections for even greater growth this year, he noted that a wide range of skills are in demand, from hospitality and entertainment to digital services, construction, wellness and logistics.
“It’s about logistics, agriculture, technology, the creative industries, it touches nearly every sector of our economy,” he told.
Entrepreneurship is another vital avenue for success in the expanding tourism ecosystem, he informed. From managing Airbnb’s and offering cultural experiences to developing wellness services and content creation, there are multiple underexplored niches.
“The growth we’re seeing isn’t just about employment, it’s about ownership. If you can solve problems and meet needs, there’s room for you to build something impactful,” he added.
St. Vincent and the Grenadines has recorded a 25.6% increase in stayover arrivals this year, surpassing its target and marking a 39% rise over 2019, one of the country’s strongest tourism years before the pandemic. For the first time in the nation’s history, stayover arrivals exceeded 100,000 visitors.
Minister of Tourism Carlos James attributed the impressive growth to several key factors, including a sharp increase in airlift with four new carriers added in Q4 of 2024, a booming yachting and cruise sector, and expanded hotel development. New properties such as Sandals St. Vincent and the Grenadines, Holiday Inn Express & Suites, La Vue Hotel, and Mayah’s Hotel have contributed significantly to the destination’s appeal, he added.
Adam Stewart, Executive Chairman of Sandals Resorts International, described the record-breaking surge in visitor arrivals as a “game-changing achievement we are incredibly proud to have influenced.” He said that the opening of Sandals St. Vincent and the Grenadines has exceeded expectations and brought something truly extraordinary to the island—including international recognition, as it secured a spot on Afar’s Best New Hotels of 2025 list, adding another milestone to the resort’s achievements as it celebrated its one-year anniversary.
Looking ahead to 2025, Minister James emphasized plans to sustain this momentum, with additional room stock in the pipeline, including the Marriott St. Vincent, which will break ground this year with 250 additional rooms.
Everglades Company Terminal, Inc., (ECT) has signed a new 10-year Marine Terminal Lease and Operating Agreement with Broward County, underscoring the Port Everglades’ position as South Florida’s port of choice and a leading driver of economic growth in Broward County and the state. The Broward County Board of County Commissioners recently approved the long-term agreement granting Everglades Terminal Company, a subsidiary of Mediterranean Shipping Company (MSC), a new lease on a 39.18-acre ter-
minal in the port’s Southport cargo area that is operated by Port Everglades Terminal, LLC. The agreement runs through December 31, 2034, with two optional five-year extensions.
“This agreement with ECT and the continuity provided by its terminal operator Port Everglades Terminal, LLC, further strengthens our position as a vital global gateway for trade,” said Joseph Morris, CEO and Port Director of Port Everglades.
According to economic analysts at Martin Associates, ECT’s operations under the new lease are expected to generate more than $161 million in business service revenue each year within the region, continue to support 425 direct jobs and contribute approximately $10.5 million in state and local taxes in its first year, based on 85,000 container moves. These numbers are expected to grow substantially over the life of the agreement.
Alongside record-setting cargo volume, the Port of Los Angeles has invested more than $400 million in LA Waterfront projects, initiatives and education programs over the past decade through its Public Access Investment Plan (PAIP). Celebrating its 10-year milestone, the Port continues to invest 10% of its operating income back into the harbor communities of Wilmington and San Pedro.
“I’m so excited about the work that we’re doing with the Public Access Investment Plan, and the fact it is a community grassroots effort,” said Port of Los Angeles Executive Director Gene Seroka. “As this Port thrives, we are able to invest more into the community. And when we have this great community pulling in the same direction…the sky is the limit.”
“The Public Access Investment Plan took projects that the Port had on our capital project list and made them a reality,” said Port Director of Waterfront
and Commercial Real Estate Mike Galvin. “We have been able to build out streets and promenades that bring more visitors and accessibility directly to the water’s edge.”
When established in 2015, the PAIP created a direct link between the Port’s cargo success and community investment; provided more predictability and transparency for planning long-term public access projects; and ensured the longterm maintenance, programming and activation of the LA Waterfront. The PAIP also instituted a planning process that incorporated extensive community input on projects to be built.
LA Waterfront projects recently completed under the plan include the Wilmington Waterfront Promenade, San Pedro Town Square and Promenade, in addition to several road improvements and realignments to facilitate access to West Harbor, which is expected to open to the public in 2026.
Over the next decade, the Port plans to allocate another $400 million to fund additional public access projects, maintain existing projects and provide public benefit programs. Later this year, the Port plans to announce a host of new public access projects, identified with support from City Councilmember Tim McOsker and other community stakeholders, slated for development within the next five years.
The MSC Foundation celebrated the official opening of its Marine Conservation Center at Ocean Cay, marking a key milestone in its commitment to coral conservation and marine research in The Bahamas.
The MSC Foundation’s Marine Conservation Center will be a base for biologists, scientists, students and island visitors alike, and will feature interactive
pavilions, a lecture hall, a Bio Lab, and a land-based coral nursery.
The new research facility will also provide educational opportunities for visitors on the importance of the marine ecosystem and the critical need to protect coral reefs—and will be the hub for the MSC Foundation’s Super Coral Reefs Program.
Launched in 2019, the MSC Foundation’s Super Coral Reefs Program has been driving efforts to help restore coral reefs in the 64-square-mile area around Ocean Cay with coral species that are more resilient to environmental stressors such as rising ocean temperatures.
The opening of the Marine Conservation Center represents a significant investment in the future of The Bahamas, reinforcing the nation’s leadership in marine conservation and sustainable tourism. This facility will not only advance scientific research in line with the parameters authorized by the Bahamas Department of Environmental Planning and Protection and in alignment with national priorities of the Ministry of Education, Technical, and Vocational Training, but also provide invaluable educational opportunities for Bahamian students, researchers, and conservationists. Through our partnerships with institutions such as the University of The Bahamas, The Bahamas Agriculture and Marine Science Institute, and the Perry Institute for Marine Science, the MSC Foundation is helping to equip the next generation of Bahamian environmental stewards with the knowledge and tools needed to protect our oceans.
“The opening of our Marine Conservation Center marks a defining moment in our multigenerational commitment to ocean conservation,” said Pierfrancesco Vago, Chair of the MSC Foundation Executive Committee.
“It brings to life the MSC Foundation’s concrete plans for restoring coral reefs, advancing science, and creating training opportunities for Bahamian and international students. With the continued support of the Government of The Bahamas and local authorities, our work here is contributing to the circular economy through ecosystem preservation, regeneration, and knowledge sharing.”
Reimagining Great Stirrup Cay
Norwegian Cruise Line (NCL) recently unveiled its plans to reimagine Great Stirrup Cay, NCL’s idyllic private island in the Bahamas, with new experiences debuting in the fourth quarter of 2025, including an expansive pool area with a dedicated bar and kids splash zone and so much MORE.
NCL President David J. Herrera revealed that something great is coming to Great Stirrup Cay, unveiling the Company’s plans to expand the offerings at its private island and one of its top guest-rated ports.
Opening later this year simultaneously with the multi-ship pier completion, guests can look forward to an expansive area for guests to soak up the warm Bahamian sun with an oversized heated pool. The soon-to-be hot-spot on the island will offer experiences for the whole family including a splash zone with fun water fountains and features for children, as well as a swim-up bar for guests who want to keep enjoying their unlimited open bar package off the ship.
Along with the debut of the new multi-ship pier later this year, guests will step ashore and be greeted by an engaging welcome center and a convenient new tram service that will provide an effortless way to get around the island and speed right into vacation mode. The island’s development plans also include extending guest-favorite onboard experiences to Great Stirrup Cay. The island will feature a new Vibe Beach Club, the adults-only outdoor lounge with private cabanas, loungers and other upgraded amenities, as well as Horizon Park, the all-new recreational area which recently debuted on Norwegian Bliss and Norwegian Breakaway that provides lawn style games and a place to gather for the whole family. To continue the authentic beachside Bahamian vibe the island is known for, a new relaxation area will come
to life with swaying hammocks perfect for an afternoon nap, as well as other Tikiinspired amenities and experiences yet to be revealed.
Herrera emphasized these enhancements are just the beginning and there is so much MORE NCL is reimagining to complement the island’s current offering and reaffirm the Company’s promise to deliver MORE of what guests love about cruising with NCL.
Holland America Line released its 20262027 Caribbean season—featuring more voyages nine days and longer than any other cruise line sailing in the region. Nearly every itinerary features a call at RelaxAway, Half Moon Cay, Holland America Line’s award-winning private island in the Bahamas. As part of the 2026-2027 season, guests will be able to enjoy several enhancements at the destination, including a new beach club featuring priority tendering, waiter service and exclusive food and beverage offerings. Beach club guests will have private beach access with upgraded beach furniture as well as indoor and outdoor seating with ship views.
For all guests visiting the island, additional upgrades will provide more ways to experience the tranquility of RelaxAway, Half Moon Cay. Guests will enjoy enhanced beach facilities, upgraded cabanas, villas and canopy loungers for two. Guests can also visit new shopping venues and refreshed dining locales—including a refurbished food court and Lobster Shack, as well as new food trucks with island-only menu items. Other highlights include new
pickleball courts, and refreshing beverages delivered via Aperol Spritz tricycles or Bacardi Beach Buggies.
“The Caribbean, with its crystal-clear blue waters and sandy beaches, is the perfect destination to unwind—and we’re enhancing the guest experience to ensure the most relaxing vacation possible,” said Michael Smith, senior vice president, guest experience and product development. “Whether on board or at RelaxAway, Half Moon Cay, guests will feel immersed in the Caribbean’s charm and the award-winning, personalized service Holland America is known for.”
From beautifully handcrafted, vibrant costumes to the lively, traditional sounds of goombay drums and brass instruments, young people from across The Bahamas recently celebrated Junior Junkanoo with their schools and communities. This year, Disney Cruise Line is proud to expand its support of Junior Junkanoo to help preserve this special tradition for generations to come.
“Like most of our Bahamian cast members, I grew up enjoying the sights and sounds of Junkanoo, and it’s an honor to support the event and help inspire young people to continue to celebrate and pass on the tradition,” said Joey Gaskins, regional public affairs director, Disney Cruise Line. “Beyond Disney Cruise Line supporting Junior Junkanoo programs with funding, we want to empower students across The Bahamas to use their creative skills and pursue their dreams.”
Since 2022, Disney Cruise Line has sponsored Junior Junkanoo in Eleuthera, helping to fund costumes, materials and prizes for each participating school, as well as travel costs for the winning team to compete at the national level. For the first
time, cast members from Disney Lookout Cay at Lighthouse Point had the opportunity to join in on the celebration.
In previous years, Disney Cruise Line hosted virtual workshops for students across Eleuthera, connecting them with the Disney entertainment team to collaborate on their Junkanoo costume and parade float designs. The students shared stories about Junkanoo traditions with their Disney mentors, while their mentors shared ideas with the young artists to help inspire creativity. Last year, the students had the unique opportunity to work with and learn from acclaimed Bahamian Fashion Designer Theodore Elyett, who designed Bahamian-inspired outfits for Mickey and Minnie Mouse and their friends to wear at Disney Lookout Cay at Lighthouse Point.
“Disney Cruise Line has been a dedicated supporter of our efforts to ensure the preservation of the Junkanoo tradition in our schools and communities,” said Clara Young, family islands activity coordinator, The Bahamas Ministry of Youth, Sports, and Culture. “Our students continue to look forward to this celebration each year, and their creativity and enthusiasm to celebrate their culture is truly inspiring.”
Walt Disney Imagineers drew inspiration from Junkanoo to develop Disney Lookout Cay at Lighthouse Point, which opened in June 2024. At the destination, guests from around the world can see local Junkanoos perform as part of Rush! A Junkanoo Celebration at Disney Lookout Cay. Families who visit Disney Lookout Cay at Lighthouse Point can also participate in workshops to learn about Junkanoo and how to create a costume from local Bahamians.
Royal Caribbean continues to celebrate the culture and people at the heart of the Caribbean destinations it visits.
Cohort of Local Artists to Feature on
Royal Caribbean has chosen its encore cohort of up-and-coming artists for the Artist Discovery Program. As part of the program, the selected artists will put their work on display for families and vacationers who will set sail on the ultimate family vacation, Star of the Seas
Representing countries across the Eastern and Western Caribbean, artists from the Dominican Republic, Jamaica, Trinidad and Tobago and Haiti were selected during the second round of the program. Each artist will receive a grant amount between $20,000 and $100,000 to conceptualize and create a custom, large-scale mural that represents the local culture, experience and spirit of their home country. The artworks will be displayed across four highly visible locations on the Icon Class vacation, including the Royal Promenade neighborhood, Star’s embarkation area, the Suite Sun Deck lobby and Suite Sun Deck.
Royal Caribbean appointed Alistair Delancey as director of operations of the Royal Beach Club Paradise Island, coming to The Bahamas in December 2025. Delancey joins the growing management team of the vacation brand’s first beach club experience, and the Bahamian hospitality expert brings decades of expertise in developing and implementing business strategies focused on enhanced operation, efficiency and performance.
“I am thrilled to welcome Alistair to the Royal Beach Club Paradise Island team. Alistair’s extensive experience in hospitality and operations, combined with his deep understanding of Bahamian culture, makes him an invaluable addition to our management team,” said Philip Simon, President, Royal Caribbean, Bahamas. “His leadership and expertise will undoubtedly enhance the guest experience and contribute to the success of our first beach club experience.”
Delancey will oversee the overall operations of Royal Beach Club Paradise Island and the world-class experiences the beach club will deliver to millions of vacationers. As part of his role, he will promote operational excellence and safety, as well as lead a workforce of more than 500 staff members.
Three New Bahamian Executives
Royal Caribbean appointed three new Bahamian executives, strengthening the all-star team for Royal Beach Club Paradise Island. With decades of experience in leadership and operations, the trio joins the growing management team shaping the brand’s first beach club experience:
Alphonso Bowe, Director of Technical and Maintenance
Simmone Bowe, Director of Human Resources
Jillian Gray, Head of Communications
“Alphonso, Simmone and Jillian are consummate professionals who bring deep expertise, integrity and a shared passion for The Bahamas to these roles,” said Philip Simon, President, Royal Caribbean, Bahamas. “Their leadership will be instrumental as we prepare to open a world-class beach club that celebrates Bahamian culture, creates meaningful opportunities for residents, and delivers unforgettable experiences for guests.”
The world’s boldest vacations are on the horizon as Royal Caribbean is raising the bar with its newly revealed Ultimate Destination lineup—with headliner Perfect Day Mexico set to break records with never-before-seen features. From all-new thrills and unrivaled ways to chill at the next Perfect Day to unmatched beach getaways across the first Royal Beach Clubs, the vacation brand’s growing portfolio of exclusive destinations will deliver more ways for vacationers to experience the best of Royal Caribbean’s newest ships alongside shoreside adventures in Mexico, The Bahamas and the South Pacific.
“We have spent the last 50 years shattering perceptions around cruising to transform into a global vacation brand for all generations. Now, we’re bringing our demonstrated history of unparalleled service and revolutionary innovation – everything our vacationers know and love – into our collection of destinations that offer more locally inspired perfect days and beachfront getaways,” said Michael Bayley, president and CEO, Royal Caribbean. “Perfect Day Mexico is bigger and bolder than
anything we have done to date. This destination will be the ultimate vacation for families, and we cannot wait to welcome adventurers from around the world to Mexico for an experience only Royal Caribbean can provide.”
Spanning more than 200 acres on Mexico’s Caribbean coast, Perfect Day Mexico will raise the bar on vacations with record-breaking experiences, industry firsts and twists on Royal Caribbean favorites when it all comes to life in fall 2027. There’s something for adventurers of all ages across seven neighborhoods.
“We’re committed to pushing the boundaries of what a modern-day vacation can be—delivering innovative experiences that create unforgettable memories for our guests and value for the communities we visit,” said Jason Liberty, president and CEO, Royal Caribbean Group. “As we continue to innovate and expand our offerings at sea and on land, our ambition is to offer our guests a diverse range of experiences that grow with them, turning the vacation of a lifetime into a lifetime of vacations.”
To bring Perfect Day Mexico to life, Royal Caribbean is continuing
its longstanding partnership with the local government and community to develop a modern, sustainable destination that will bring vacationers from around the world to Mexico. The port will remain open during all phases of the project and beyond, with a new welcome center being built by Royal Caribbean to acquaint guests of all visiting cruise lines with landmark attractions in the Mahahual area and provide transportation throughout the region. The development of the Perfect Day Mexico site, and local community infrastructure projects, is in line with parent company Royal Caribbean Group’s SEA the Future commitment to deliver the best vacation experiences in a responsible manner by sustaining the planet, energizing communities and accelerating innovation.
“At Royal Caribbean, our ambition is bigger than ever, and so is our lineup of amazing experiences we are designing, all centered on our guests,” said Kara Wallace, chief marketing officer, Royal Caribbean. “Vacationers trust us to help them make every moment a memory, which is why we are changing the game with unforgettable experiences at Perfect Day Mexico and beyond.”
Over the next three years, Royal Caribbean will also expand its destination lineup to six locales with the addition of four exclusive destination experiences that redefine what a vacation can look like. Alongside the original game-changer Perfect Day at CocoCay and the next bold adventure, Perfect Day Mexico, Royal Caribbean’s new Royal Beach Clubs will deliver the ultimate beach day.
By Carlos Torres de Navarra, MBA
Principal & Co-Founder, Azul Destinations | Former VP, Carnival Corporation | Strategic Advisor on Cruise Infrastructure & Public-Private Partnerships
Private islands and cruise line-developed destinations have received increased attention in recent media coverage, raising questions about how these projects align with broader community interests and economic development. While some of the concerns raised are worth considering, they often overlook the broader context in which deployment decisions are made.
For Caribbean nations, port authorities, and potential investors, it’s vital to look past the soundbites and understand the layered decisions driving cruise deployment. Most itineraries are a complex balancing act—one that considers community impact, operational needs, guest experience, and long-term regional relationships.
The global cruise industry is growing faster than ever, outpacing the capacity of many public ports, especially in the Caribbean and Bahamas. With ships sailing at well over 100% occupancy and new vessels under construction for the foreseeable future, cruise lines are facing an urgent challenge: there simply aren’t enough wellequipped berths to meet demand.
As a result, lines have taken a more active role in developing infrastructure—
both in public-private partnerships and in private islands and destinations. These projects aren’t about bypassing local communities; they’re about ensuring the region can keep up with global demand. In many cases, private ports relieve pressure on congested public facilities, while also enabling new itinerary combinations and consistent guest experiences.
Strategic investment in port infrastructure is not optional—it’s essential for long-term growth across the region.
Contrary to the notion that cruise routes are dictated solely by shareholder interests or brand ownership, the truth is more nuanced. Itinerary planning is a discipline that weighs numerous factors in tandem. Cruise lines must balance:
• The physical capabilities of a port: can it handle a ship’s size, and are the piers deep and stable enough?
• Efficiency: minimizing sea days while maximizing port appeal.
• Regulatory landscapes and political stability.
• The need to reduce fuel consumption and emissions, especially under tightening global standards.
• Demand for unique, culturally enriching experiences.
Cruise lines must design sailings that appeal to guests, but also work within tight logistical and financial frameworks. Private islands and destinations are attractive for many reasons, but they are one option—not the only one.
Cruise-led destinations generally fall into two broad categories: private islands and private destinations. Both are curated experiences designed and operated primarily by cruise lines, but one of the biggest drivers of distinction between them is how the destination relates to its surrounding context— whether the port is the entire experience or part of a larger, inhabited locale.
A private island—such as Royal Caribbean’s Perfect Day at CocoCay or Norwegian Cruise Line’s Great Stirrup Cay— is typically a fully self-contained experience. These are usually uninhabited or lightly developed islands where the cruise line controls all aspects of the destination. The port is not just an entry point—it is the destination itself.
A private destination, by contrast, is located within a broader, populated area and tends to reflect a more blended approach. Destinations like Carnival’s Grand Turk
Cruise Center or Disney’s Lookout Cay at Lighthouse Point are developed alongside, and often in collaboration with, local communities. These sites still offer curated guest experiences, but are more visibly linked to the regional economy, culture, and infrastructure that surround them.
Both private islands and private destinations represent significant investments that bring lasting value to their respective locations. Whether through infrastructure development, employment, vendor partnerships, or long-term operations, these projects generate economic activity and help elevate the destination’s appeal within the broader cruise network. While the nature of engagement may differ—ranging from self-contained environments to more integrated partnerships—each plays a vital role in supporting tourism, strengthening itineraries, and contributing to regional development strategies.
And regardless of the model, most cruise itineraries still rely on public ports to deliver variety, regional access, and logistical viability. This is especially true in the Southern and Eastern Caribbean, where private ports or island operations are largely absent, and cruise lines depend almost entirely on public ports and long-standing regional partnerships.
Private islands and destinations give cruise lines a higher degree of control over the guest experience, helping ensure consistency, predictability, and brand alignment— especially in regions where public port infrastructure is limited or under pressure. While some lines have introduced environmentally conscious features, such as renewable energy use or controlled waste handling, these efforts are often more about enhancing the destination’s self-sufficiency and operational reliability than about leading broad innovation efforts. Ultimately, these destinations are built to support the core cruise product—not to replace or overshadow public ports, which remain critical to regional deployment.
Private port development isn’t a one-sided deal. Many new projects, such as Carnival’s Celebration Key in Grand Bahama or
Disney’s Lookout Cay, are deeply rooted in long-term partnerships with local stakeholders. On the operational side, cruise lines are investing in local infrastructure, contracting regional vendors, and hiring Bahamians for roles across construction, logistics, and even senior management— ensuring that economic value flows directly into the community.
Separately, from the guest perspective, these destinations are also designed to reflect and celebrate local culture through food, music, art, and architecture—providing a more immersive and respectful visitor experience. While the guest-facing elements enrich the traveler’s connection to the destination, it is the business and employment partnerships that define the project’s structural benefit to the host country.
The long-term vision isn’t just about profit—it’s about ensuring mutual growth and building sustainable, resilient relationships between cruise operators and host communities.
Many new projects… are deeply rooted in long-term partnerships with local stakeholders.
Since 2018, cruise lines have invested more than $3 billion in infrastructure projects across the Caribbean and Bahamas. These investments have included new piers, expanded terminals, and guest facilities— but their value goes beyond physical construction. In many cases, they’ve supported local training, improved transportation links, and enhanced the overall visitor experience at nearby public ports.
One recent example is Calypso Cove, a forthcoming open-access destination in the Bahamas designed to alleviate regional berth scarcity and support broader itinerary planning flexibility. With three berths and a location within easy reach of multiple public and private destinations, Calypso Cove offers a new option for both short and longer itineraries. Its development reflects the cruise industry’s response to infrastruc-
ture constraints by introducing scalable, high-capacity ports that remain accessible to multiple brands—not just a single operator. According to market assessments, the project is positioned to attract significant cruise traffic while supporting more diversified deployment strategies throughout the Bahamas and the broader Eastern Caribbean.
While some of this investment flows into cruise-controlled destinations, it also helps strengthen the region’s broader ability to welcome cruise passengers and meet evolving guest expectations. As public and private ports work together, coordinated infrastructure efforts can deliver lasting benefits—not only for cruise lines, but for the communities that host them.
As iconic cities and fragile ecosystems struggle with overtourism, private cruise destinations offer a form of relief. Purpose-built for volume and durability, they help reduce pressure on popular public ports. They also allow for better crowd control, timed scheduling, and customized experiences.
One example is Carnival’s Celebration Key in Grand Bahama, which is being built alongside an existing public port. The goal is not to replace public infrastructure, but to complement it—helping to manage visitor flow while maintaining a steady economic role for the original port.
This isn’t about replacing local experiences—it’s about helping ports avoid becoming victims of their own success.
Ultimately, cruise lines do not succeed in isolation. They require vibrant, sustainable port communities to attract guests and operate efficiently. The industry’s future depends on meaningful collaboration with governments, port authorities, and local businesses.
Whether through public-private partnerships, shared sustainability goals, or coordinated marketing efforts, the message is clear: private islands and destinations are valuable, but they are just one part of a much larger ecosystem that supports economic development, cultural exchange, and the enduring appeal of Caribbean cruising.
Sustainable growth in the Caribbean cruise sector will only be achieved through shared purpose, mutual respect, and coordinated investment.
The Netherlands’ first shore power system for cruise ships officially went into operation in the Port of Rotterdam on March 31. AIDAnova became the first ship to be successfully supplied with power from shore while docked. With the commissioning, AIDA Cruises can now use shore power at 13 European ports in seven countries. In Rotterdam alone, a further 31 calls are planned this year, during which AIDA ships can now be supplied with power from shore.
“Together with our local partners, we have developed Rotterdam into a popular year-round destination for our guests over the past few years. Therefore, we are delighted that our AIDA ships can now use shore power in Rotterdam and switch off the main engines while docked. The new shore power system is another step for all of us on the path to reducing greenhouse
gas emissions,” said Dirk Inger, Senior Vice President Public Affairs, Communication & Sustainability at AIDA Cruises.
“We began considering the use of shore power for lower-emission ship operations in our fleet 20 years ago. In 2017, AIDA was the first shipping company in Europe to begin using shore power. We are pleased that we will be able to support additional ports as pilot partners in commissioning their systems in the coming months.”
In 2024 alone, AIDA Cruises used shore power at 360 port calls—a fivefold increase compared to 2023. Over 500 calls at European ports with shore power are planned for 2025. The new facility in Rotterdam expands the reach of this technology in Northern Europe. AIDA ships will be able to use shore power at almost every second port call in Northern Europe this year, thus contributing to the imple-
mentation of the maritime energy transition in shipping.
AIDA Cruises was closely involved in the technical preparations prior to the opening in Rotterdam as a pilot partner and made its ships available for various tests. The company’s experience from many years of using shore power in other European ports— including Hamburg, Kiel, Warnemünde, Bergen, Southampton, Aarhus, Oslo, and Stockholm—was also incorporated.
Since 2004, AIDA Cruises has considered the use of shore power in the construction of its ships. In 2017, AIDAsol became the first cruise ship to begin regular operation at Europe’s first shore power facility in Hamburg-Altona. Following Rotterdam, other ports, such as Copenhagen and Le Havre, will soon also put systems into operation. AIDA Cruises also actively supports these ports.
AIDA Cruises has been investing in a future-proof and more sustainable cruise market for many years. In addition to shore power and liquefied natural gas (LNG) as a bridging technology, the company is expanding the use of alternative energy sources for the operation of its cruise ships. In 2022, for example, AIDA Cruises began using biofuels and installed what is currently the largest maritime battery storage system on board an AIDA ship. AIDA Cruises aims to achieve net-zero emissions in the ship operations of its fleet by 2050.
As we step into 2025, Diamonds International® is honored to be part of the highly anticipated launch of Disney Cruise Line’s Disney Treasure . This remarkable vessel embodies sophistication, featuring world-class experiences and refined entertainment. Our esteemed partnerships bring exclusive luxury to guests, creating unforgettable moments at sea. We remain committed to excellence, offering exceptional craftsmanship and elegance onboard Disney Treasure , ensuring travelers enjoy the finest in timeless luxury.
By Beth Kelly Hatt
Founder of the Aquila Center for Cruise Excellence, the FCCA’s Exclusive Training Partner
In the ever-evolving landscape of tourism, one truth remains clear: partnerships are not just beneficial—they are essential. Nowhere is this more evident than in the vibrant and culturally rich destinations of the Caribbean and Latin America. These regions hold immense cultural assets, yet often struggle with visibility on the global stage. Strategic partnerships—particularly those that bridge the gap between tourism and culture—can be transformative for communities, economies, and travelers alike. Cultural tourism partnerships are all around us, but far too many opportunities
are lost. The root of these missed connections often lies in a misunderstanding of partner realities. Traditional tourism providers and cultural organizations frequently operate with opposing drivers: one for profit, the other for preservation and public service. Yet this contrast, when embraced rather than resisted, can create dynamic synergies.
At Aquila, we’ve learned that great partnerships don’t demand equal footing—but they do require mutual benefit. Whether collaborating with a museum to bring cruise guests off the beaten path, or working with a
tech company to enhance guest service training, our most successful partnerships are grounded in a few key principles that other destinations might find valuable.
1. Begin with Clarity.
Before entering any partnership, it’s vital to ask:
• What are your goals and objectives?
• What do you hope to achieve?
• What do you bring to the table—and what are your gaps?
Too often, partnerships are pursued based on vague notions of synergy, without concrete understanding of what success looks like for each party. Sustainable partnerships are built on clearly defined, mutually beneficial goals.
2. Focus on Complementary Strengths.
The most powerful collaborations happen when partners acknowledge their own limitations and seek out strengths in others. For example, a small artisan cooperative may lack digital reach but offer authentic cultural experiences, while a tour operator might bring marketing power but seek new stories to tell. Together, they create a more complete and compelling offering.
3. Communicate Early and Often.
From the outset, open and consistent communication is essential. It builds trust, keeps expectations aligned, and allows challenges to surface before they become barriers. This doesn’t just apply to project updates—transparent dialogue about values, capacity, and constraints creates a strong foundation for cooperation.
4. Measure, Review, Improve.
Evaluation isn’t a post-mortem—it’s part of the journey. Successful partnerships embed performance measures from the start and create space for regular checkins. Benchmarking helps track return on investment, assess partner contributions, and inform future growth. Continuous improvement should be part of the partnership culture.
Today’s travelers are more experience-driven than ever. They want to connect with the soul of a destination, not just its surface. That means culture can no longer be treated as an “add-on”—it must be core to tourism strategy. From food and festivals to heritage and storytelling, local culture is the differentiator that today’s markets are hungry for.
Public-private partnerships between tourism operators and cultural institutions can lead to transformative investments. They bring funding to preservation efforts, modernize visitor experiences, and allow tourism providers
Today’s travelers… want to connect with the soul of a destination…
to authentically reflect the communities they operate in. But this requires rethinking how we value and present culture—not just as entertainment, but as a living expression of identity.
A Look at What’s Possible
Aquila has always thrived through partnerships. In the past year alone, we’ve seen exciting developments:
Technology and Service Excellence: We’ve partnered with a virtual reality company, Winged Whale Media, to co-develop training modules that enhance guest experience through immersive technology. These tools are now being piloted in destinations like Antigua and offer a glimpse into the future of service training.
Cross-Market Collaboration: By working with partners across regions, we’ve been able to bring new training programs into emerging destinations, expanding market reach while respecting local context. Our most recent partnership with Gondens International to reach markets into South America.
Culture-Driven Product Development: Through partnerships with local farmers,
museums, and cultural sites, we’ve co-created shore excursions that celebrate local heritage and share authentic stories with cruise guests.
In every case, the key has been listening. Asking the right questions. Building trust. And being open to different ways of working.
Let’s Not Miss the Moment
There is no greater loss in tourism than a missed opportunity for meaningful partnership. As destinations seek to differentiate themselves and tell their stories in more compelling ways, partnerships will be the bridge between intention and impact. By embracing culture not as a challenge to commercialization, but as a foundation for it, we can redefine what tourism success looks like—for visitors, for communities, and for generations to come.
Beth Kelly Hatt is the Founder of the Aquila Center for Cruise Excellence, the FCCA’s exclusive training partner, with over 40 years in business. For more information about our programs and initiatives, reach out to Beth@CruiseExcellence.com or see www.cruiseexcellence.com
Florida-Caribbean Cruise Association (FCCA) has again renewed its strategic development agreement with St. Maarten. The tailored “Presidential Partner” agreement builds on the partnership originally formed in 2017 and which continues to evolve – now further capitalizing on the strategic initiatives and investments Port St. Maarten is rolling out to enhance its partnership with the cruise industry.
“St. Maarten has been a longtime partner of FCCA and the cruise industry through the ups and downs, even putting their faith in us after the tragic Hurricanes Irma and Maria and helping the industry rebound from COVID-19 by hosting laidup ships and working with us to return cruising,” said Michele Paige, CEO of FCCA. “We are honored by St. Maarten’s continued belief in us and our ability to help the destination and its citizens benefit from cruise tourism.”
St. Maarten has renewed this agreement to further grow its economic benefits
from cruise tourism, which generated $237.8 million in direct expenditures, in addition to 5,213 jobs paying $104.5 million in wages during the 2023/2024 cruise year, according to the Business Research & Economic Advisors report Economic Contribution of Cruise Tourism to the Destination Economies – nearly double compared to the last study for the 2017/2018 cruise year, in which cruise tourism generated $143.2 million in addition to 3,499 jobs paying $72.3 million.
Both St. Maarten and FCCA are also looking to ride the wave of the cruise industry’s momentum, with a record 37.1 million forecasted to sail in 2025 (and the year seeing the launch of 15 new ships), reaching 39.7 million cruisers by 2027. Additionally, intent to cruise is at an all-time high, particularly among younger generations.
Through the agreement, FCCA will not only continue assi sting Port St. Maarten and St. Maarten’s public sector on ways to enhance the product and increase
cruise calls, but also will collaborate with the local private sector to create new experiences and maximize opportunities, including the purchasing of local goods and hiring of citizens.
Additionally, the agreement utilizes FCCA’s cruise executive committees, including sub-committees focused on employment and purchasing, for a series of meetings and site visits focused on St. Maarten’s objectives.
St. Maarten also has open access to the FCCA Executive Committee, comprised of presidents and above of FCCA Member Lines, along with their efforts to effectuate the agreement’s objectives and the destination’s goals.
Some of the other features of the strategic partnership include a focus on converting cruise guests to stay-over visitors, promoting summer cruising, engaging travel agents, creating consumer demand and developing a destination service needs assessment that will detail strengths, opportunities and needs.
Florida-Caribbean Cruise Association (FCCA) has again renewed its strategic development agreement with the U.S. Virgin Islands (USVI). The tailored “Presidential Partner” agreement builds on the partnership originally formed in 2017, when the USVI became the first destination to embark on a landmark agreement that eventually became the Presidential Partnership.
“While the U.S. Virgin Islands has been one of our longest-standing partners and served as our first-ever Presidential Partner, we continue to be humbled by their belief in both the FCCA and cruise industry,” said Michele Paige, CEO of FCCA. “It also becomes even more fulfilling to watch the direct impact over the years and see the lives and livelihoods that are improved.”
USVI has renewed this agreement to further grow its economic benefits from
cruise tourism, which generated $184.7 million in direct expenditures, in addition to 3,499 jobs paying $72.3 million in wages during the 2023/2024 cruise year, according to the Business Research & Economic Advisors report Economic Contribution of Cruise Tourism to the Destination Economies.
Both USVI and FCCA are looking to ride the wave of the cruise industry’s momentum, with a record 37.1 million forecasted to sail in 2025 (and the year seeing the launch of 15 new ships), reaching 39.7 million cruisers by 2027. Additionally, intent to cruise is at an all-time high, particularly among younger generations.
Through the agreement, FCCA will not only continue assisting USVI’s public sector on ways to enhance the product and increase cruise calls, but also will collaborate with the local private sector to create new experiences and maximize opportu-
nities, including the purchasing of local goods and hiring of citizens.
Additionally, the agreement utilizes FCCA’s cruise executive committees, including sub-committees focused on employment and purchasing, for a series of meetings and site visits focused on the USVI’s objectives.
USVI also has open access to the FCCA Executive Committee, comprised of presidents and above of FCCA Member Lines, along with their efforts to effectuate the agreement’s objectives and the destination’s goals.
Some of the other features of the strategic partnership include a focus on converting cruise guests to stay-over visitors, promoting summer cruising, engaging travel agents, creating consumer demand and developing a destination service needs assessment that will detail strengths, opportunities and needs.
The countdown is on! In just a few days, Aruba will proudly host the PAMAC Destination Summit 2025. Our island is buzzing with excitement to welcome Cruise Executives and FCCA Members for days of meaningful connections, island warmth, and unforgettable experiences. We’re all feeling dushi—see you soon in Aruba!
2025 is shaping up to be a marquee year for the BVI, with major developments and momentum across the Territory. Peter Island Resort reopened in December 2024 after a full restoration, Bitter End Yacht Club debuted new Beach Bungalows and Marina Lofts, with a boutique hotel on the way and Biras Creek Resort has been reimagined as Biras Marina & Resort. In addition, nonstop Miami-to-Tortola flights now operate daily.
Costa Rica is implementing actions to strengthen cruise activity through international promotion, participation in key
industry events, joint efforts with port authorities to improve sustainability, and projects to enhance the tourism product and the cruise passenger experience at the destination. These actions reflect the country’s commitment to consolidating its position as an attractive and sustainable destination in the cruise industry.
Carnival’s $600 million Celebration Key, the first destination built exclusively for Carnival passengers, opens July 2025 on Grand Bahama Island. Construction includes an adjacent pier expansion with the capacity to accommodate four Carnival’s Excel Class ships berthed at the same time. The piers will allow ships to dock directly at the island. Celebration Key will feature a private beach and a range of dining, shopping and entertainment options. By 2028, an estimated 4 million guests are expected to be welcomed annually.
The open-air, island-inspired shopping center at Fisherman’s Village, a marina and marketplace is now complete. Steps from the Resorts World Bimini Cruise Port, this premier entertainment destination features 5 boutiques, live music, and island dining at The Healing Hole and Amicci’s Pizzeria. Visitors can shop, savor Bahamian flavors, and explore Fisherman’s Village with complimentary trolley rides running from the port every 10–15 minutes.
Curaçao is the top trending international destination on Google Flights’ 2025 Summer Travel Trends report. With growing interest fueled by its Dutch-Caribbean charm, vibrant culture, and hurricane-free appeal, the island is set for a standout season. This summer, Curaçao is also revving up for the debut of its first boutique hotel
in years—the new Art Hotel in the colorful Pietermaai district of Willemstad—adding even more allure for cruise guests and island explorers alike.
Located in the lush northern of the Dominican Republic, ITM’s newest venture, Port Samana will take your breath away. This cruise port will feature immersive jungle experiences and a natural adventure park with pools, water slides, lazy river, shopping center, and themed restaurants and bars. With Port Samana, cruise passengers will have the opportunity to enjoy the unique ITM experiences as well as the natural beauty of the province, with its dreamlike landscapes.
Sansouci Port welcomes cruise travelers to the vibrant capital of the Dominican Republic—Santo Domingo, the oldest city in the Americas. Just minutes from the Colonial Zone, a UNESCO World Heritage Site, the port offers a seamless blend of modern facilities and rich history. It’s the perfect starting point to discover a city alive with culture, cuisine, and Caribbean flair.
Ocean World has been instrumental in establishing the Sustainability Council in Puerto Plata, working with tourism sector companies, local ports, and government
bodies to advance sustainability and secure funding for destination certification. This marks major progress toward Puerto Plata’s goal of becoming a certified sustainable destination. The council was formalized, and an evaluation report presented during a meeting led by Tourcert consultant Verónica Muñoz, hosted by the Puerto Plata Destination Tourism Cluster at Ocean World.
Tour operating company dedicated to providing tourist services. Among the activities we offer, as the main excursion we have the Waterfalls of Damajagua, exploring the tropical forests jumping and sliding down to seven natural waterslides and swimming through the different caverns on these hills. You can also find the buggies and the zipline as options to do.
It Consolidates Itself as a Cruise Destination in the Caribbean
The Port of Cabo Rojo in Pedernales, Dominican Republic, welcomed the Oasis of the Seas—one of the largest cruise ships in the world—for the first time, with more than 8,600 people on board. This arrival consolidates Pedernales as a new and strategic destination in the Caribbean. With 25 calls planned by 2025, the port is projected to become a key element in the development of tourism in the southwest of the Dominican Republic.
This month we want to highlight the beautiful Reynolds Pier, which has been a vital alternative while the Ocho Rios port undergoes repairs due to weather damage. Now fully restored, Reynolds Pier boasts a stunning new artistic wall that has quickly become a favorite photo spot for visiting tourists. It continues to serve as a welcoming gateway for cruise passengers. When sailing to Ocho Rios, expect Reynolds Pier to be your picturesque and memorable point of arrival.
On April 8, Ensenada Cruiseport Village set a new passenger record, welcoming 9,513 guests in a single day from two simultaneous cruise calls. This achievement was made possible by the arrival of Carnival Firenze and Norwegian Bliss. We’re thrilled to keep breaking records alongside our cruise line partners and we look forward to welcoming even more passengers in the months ahead!
On February 18, Mahahual became the heart of a powerful conservation effort.
Royal Caribbean’s Icon of the Seas crew, Maritime Procurement Services, the Mexican Ministry of the Navy, local authorities, and community members cleaned a polluted turtle nesting beach monitored by Sandy Turtle Camp. Through an engaging program, 360 students were inspired, strengthening community bonds. A total of 850 kg of waste was collected—175 kg is set for upcycling by #tide company.
Acapulco is moving forward with strategic public investment projects such as the Maribús, a public maritime transportation system that will improve urban mobility; the rehabilitation of the 556-meter-long Multipurpose Pier, which modernizes its operational infrastructure; and the renovation of the Benito Juárez boardwalk and the Port Garden, public spaces that enrich the tourist experience and promote integral urban development in a 1.3-kilometer sidewalk.
Amerimed Hospitals continues to lead the private healthcare industry in Mexico with the delivery of world-class healthcare services. Honoring this tradition, we are proud to announce our new hospital in Mexico City. Strategically located in San Angel in the city’s south, this hospital will continue in the Amerimed tradition of high-complexity medical services, and it effectively positions Amerimed as a nationwide leader in the industry. Please visit www.amerimedhospitals.com for more information.
At Costamed Cozumel we’re excited to announce that our state-of-the-art Hemodialysis Unit will soon be available to provide high-quality care for patients, including cruise guests and crew members with kidney conditions. Equipped with advanced technology and supported by specialized medical staff, this new service will offer reliable, efficient treatments. With this improve, Costamed continues to evolve to meet the unique medical needs of the cruise industry, always ready to provide timely and expert care during their stay in Cozumel.
Martinique features eight distinct cruise ports, including two terminals in Fortde-France that can accommodate mega ships. Six smaller anchorages, spread across northern and southern towns, welcome luxury and expedition vessels. With enhanced airlift and world-class shore excursions, the island blends scale with authenticity – ideal for homeporting or stopovers. Martinique, often referred to as the Caribbean island with French flair, the Isle of Flowers, the Rum Capital of the World, and the Isle of the famed poet Aimé Césaire, ranks among the world’s most enchanting destinations. Visit martiniquecruise.com to learn more.
Panamá is an ideal MICE destination, offering world-class venues, tailored incentives,
and easy access via Tocumen International Airport. Event organizers can now receive complimentary venue days based on hotel nights booked: up to four days free at ATLAPA or Panama Convention Center. With over 90 international flight connections and modern infrastructure, Panamá combines accessibility, value, and flexibility, making it a top choice for successful global events.
Our DMC’s client, Cœur des iles, who operated in Guadeloupe & Martinique have been awarded by Azamara Cruises as the Best New Tour Operator in the World for 2024. This a great achievement for the entire team who have worked very hard since 2023. See at Sea will continue to support Cœur des Iles to create and deliver amazing experiences.
In May 2025, Maritime Procurement Services will proudly inaugurate two groundbreaking facilities: a cutting-edge water treatment plant and a powerful waste crusher, helping drive the cruise industry closer to a zero-landfill future. With this new technology, we exceed regulatory frameworks for water management and advance toward our dream of achieving full water reusability. At the same time, non-recyclable waste is converted into energy, highlighting our commitment to tackling sustainability from every angle— and building a greener future for cruising.
When the 2026 cruise season sets sail, the skyline of Greater Fort Lauderdale—home to Port Everglades—will reveal a bold new landmark. Scheduled to open in Fall 2025, the 801room waterfront Omni Fort Lauderdale Hotel and the dramatically reimagined Broward County Convention Center in Greater Fort Lauderdale will redefine the arrival experience for cruise passengers and conference attendees. With more than $1 billion invested, these world-class facilities promise an elevated, seamless welcome to South Florida.
PortMiami, in collaboration with MSC Group, unveiled Cruise Terminal AA on April 5. The new state-of-the-art terminal can accommodate three ships simultaneously and up to 36,000 passengers daily. Designed by Arquitectonica and constructed by Fincantieri, the terminal stands as an iconic addition to Miami’s skyline. The seaport also celebrated the christening of MSC World America on April 9, and Norwegian Aqua on April 13.
Jacksonville’s cruise business remains strong as summer nears. The Jacksonville Port Authority’s (JAXPORT) homeported cruise ship, the 2,697-passenger Carnival Elation, offers year-round sailing to The Bahamas from JAXPORT’s North Jacksonville Cruise Terminal. JAXPORT set a cruise passenger record in 2024 with more than 206,000 passengers, demonstrating the strength of this cruise market
The Port of Galveston’s fourth cruise terminal is on track to open this fall with MSC Seascape sailing on November 9. The terminal will be home to MSC Cruises and Norwegian Cruise Line Holdings. The 25-acre, $156 million terminal complex includes a 160,000-square-foot cruise terminal and a seven-story parking garage with more than 1,600 spaces. Photo courtesy Hensel Phelps.
Carnival recently announced that it is looking to bring a larger, Conquest-class ship to the Port of Baltimore in 2027. Intercruises Shoreside and Port Services at the Port of Baltimore was also awarded Royal Caribbean’s 2024 Port of the Year award for customer service. Additionally, the Port of Baltimore welcomed MS Amera for a port call visit in April. Later this year, Baltimore welcomes MS Europa and in 2026 AIDA and Crystal. The location of the cruise terminal in downtown Baltimore and only 30 miles from Washington, DC allows passengers plenty of local sightseeing options.
Access Cruise Inc. is proud to launch its new Training & Development division, helping destination and tour operators implement AI tools for data analysis, customer service, and scheduling efficiency. Our consulting services make innovation accessible and actionable. Plus, we support team success with Working Genius and boost individual growth through Scared So What? – building smarter, stronger teams for the future of tourism.
CAAZ (Café Azul) has been honored with the 2025 F&B @Sea Awards in the category of Most Sustainable Product. Executive Director Karah Russell, pictured receiving the award, leads the company’s global operations alongside CEO Eduardo González Cid. CAAZ connects cruise lines with regenerative, locally sourced products, empowering communities and proving that local sourcing and global solutions can deliver measurable sustainability and impact across the hospitality supply chain
We extend our sincere thanks to Seatrade Global 2025 for the opportunity to showcase our advanced AI-powered security screening solutions, Evolv Express and Expedite systems. The response was exceptional, and we are now actively engaging with key stakeholders who expressed interest. Stay tuned for our upcoming press release, which will highlight the full capabilities of these innovative technologies and their transformative impact on passenger screening across the cruise industry.
An exclusive gathering of industry executives and luminaries, Seatrade Europe connects exhibitors like you with the region’s preeminent buyers and itinerary
planners in Hamburg. Don’t miss your chance at meaningful, in-person meetings with 50+ niche and mass-market European cruise line brands in a relaxed, intimate setting.
Diamonds International® celebrated Bring Your Kids to Work Day with a joyful event filled with curiosity, connection, and fun. Children toured departments, examined real diamonds under microscopes, and enjoyed snacks and movie time with new friends. They got a glimpse into their parents’ daily work, creating lasting memories along the way. The day strengthened family bonds and reflected our commitment to a workplace where both career and family thrive together.
The Hematian family, building on the foundation of their flagship brand, EFFY Jewelry, has expanded into full-scale duty-free retail with Hematian Family Duty Free (HFDF) across the fleets of Seabourn Cruises, Holland America Line, and one Carnival Cruise Line ship. This launch marks a bold reimagining of cruise retail, introducing immersive activations, exclusive pop-ups, and interactive guest experiences that transform every engagement into a memorable journey for guests.
Grey Goose Altius redefines luxury vodka, now gracing the menus of Princess, Disney, and Oceania cruises. Coming soon, Carnival, Celebrity, Virgin Voyages, and Holland America will join the ranks. Crafted with pristine French Alps spring water and Picardie winter wheat, it boasts an exquisitely smooth profile and sophisticated high-altitude refinement.