Federated includes century-old mission of serving people
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JULIE RETHEMEIER Guest columnist
Julie Rethemeier is the vice president — director of public affairs and advertising at Federated Insurance.
or more than 100 years, Federated way, connected to more than 500 state, Insurance has made its business regional, and national associations and about people. buying group recommendations. In 1904, Federated Insurance was • Direct distribution model: That founded in Minnesota by an association of means marketing representatives are business owners seeking more affordable located across the country, serving as the property insurance, tailored to meet the direct point of contact to their clients. needs of their industry. In the following Federated also has a company culture years, we continued to grow and diversify rooted in honoring commitments. our portfolio of business, becoming Despite the challenges of 2020, we among the nation’s first multi-line continued to seamlessly support our insurance companies with our expansion more than 40,000 clients and association into liability coverage. And by the end partners by providing them with missionof the 20th century, Federated was driven, pandemic-related resources. among the largest mutual insurance — a Additionally, Federated generously structure that allows companies to base aided community organizations like decisions on what’s best for clients, not the Owatonna Foundation, Community stockholder returns and investments — Pathways of Steele County, Junior companies in the nation. Achievement, Jumpstart Owatonna, Federated specializes in business and the United Way through corporate insurance and risk management contributions, volunteer time and more. services for select industries. And while But perhaps our most well-known our national headquarters remains in philanthropic effort is the annual Owatonna, not all of the more than 2,700 Federated employees call Owatonna home. Federated offers property, liability, surety, auto, workers compensation, umbrella and life and disability income insurance. Additionally, we have service offices In early October 2020, Federated hosted its fourth annual Pizza in the Park event in Owatonna. All proceeds went to the United Way of Steele County. (Photo couracross the tesy of Federated Insurance) country.
But perhaps what sets us apart from other insurance companies is our: • 110-year partnership with associations and buying groups: The majority of our premiums are, in some
Federated Challenge. In our first-ever virtual event — in July 2020 — Federated Insurance raised a record-breaking $3.08 million. Every dollar was donated to Minnesota’s three Big Brothers Big Sisters agencies and Big Brothers Big Sisters of America.
Southern MINN biz | APRIL 2021 | 17
