Why Should You Hire A Shopify Designer To Create A Successful Online Store?

Why Should You Hire A Shopify Designer To Create A Successful Online Store?

Expert Village Media Technologies

Developing an eCommerce store through Shopify is easy but developing a marketready eCommerce store is difficult. An eCommerce store requires efficient defining of goals, designing, stocking, and marketing to make it successful.

Though, an eCommerce store can be launched, managed, and monitored singlehandedly. However, it is always beneficial to hire a team or an individual developer to help you give your attention where it is most needed.

Nonetheless, emphasize identifying the aspects that push you towards hiring an eCommerce expert. It is also important to understand what benefits you can draw from hiring them.

Post this, there are significant aspects that should be considered before hiring them.

This article critically discusses all these aspects that can help you make a calculated decision for hiring a Shopify designer.

Signs You Need Shopify Web Designer It is important to understand your driving factor which concludes you towards hiring the development team or an individual. There are a few signs that you can grab to understand this. These signs are listed below: ● You Are Not Tech-Savvy: It is always picky for tech-savvy individuals to set up their online store however, if you are not tech-enabled, you have hit your first motive. This is the primary sign to hand over the development materials to the tech-qualified individual.

Setting up a Shopify online store is easy but you will require heavy tech assistance such as related to coding or advanced modification changes.

Nonetheless, you can take Google’s assistance however, it is strictly advised to avoid it as different platforms offer different services and each code or process runs differently. ● Time Consuming Process: Setting up an online store is a time-consuming process that passes through theme development, app installments, content creation, catalogs, menus, section creation, etc.

If you are a software engineer, developing a Shopify eCommerce store and equally providing time to plan the business model is difficult. Your process may go through supply chain management, inventory management, catalog creation, suppliers management, etc.

Thus, allowing time for every business process is not possible however, it can be managed if you outsource the store development phase. Thus, it will be more time-consuming and hectic if the person is not tech-enabled.

● Theme & Store Upgradation: Theme and other store necessities should strictly be up-to-date to meet the market competition. To create a market-ready online store, you can buy an upgraded version of the theme, modify it and activate it.

However, if you want to make changes to the upgraded themes and other files, you will have to configure them. This might include coding, configuring program files, and other aspects. An expert Shopify eCommerce developer can proceed with the up-gradation process with ease and save your time. ● Advanced Marketing Process: When marketing is concerned in an eCommerce environment, it generally consists of meta descriptions, quality ratio images, product titles, keyword inclusion, etc. It is an ongoing complex process filled with several variables.

To meet market expectations and compete, it is important to have a formidable marketing plan and process. If you are not aware of different marketing processes, it is best to leave them at the developer’s table.

Marketing processes are an essential element that is responsible for attracting audience traffic and conversion rates. Thus, it should be handled with absolute importance. ● Repeated Bugs: Repeated bugs and fixes are inevitable and are an integral part of the development process. This ensures the website’s capability to work efficiently. If you are exhausted with regular issues and their fixations, it is best to offer it to the Shopify web designer.

Shopify web designers are proficient in identifying the bugs and fixing them like a routine. If you are facing difficulties with regular bugs and fixing, then it is another high sign, you should consider hiring a team of developers or an experienced individual developer.

Why Should You Hire A Shopify Designer? ● Saves Time: Time is money. And literally, you can invest it like your money and draw benefits and returns. For example, you can emphasize greater business aspects where your utmost attention is required while your eCommerce experts take care of your store development stage.

You can invest your time considering supply chain management, inventory management, catalog creation, suppliers management, etc. This is one of the greatest benefits of hiring a Shopify designer. All you have to do is to provide your designers' databases and other store information while you just monitor the regular activities to ensure you both are on the same track. ● Provides On-Going Support: Identifying bugs, updates, or changes in a store is inevitable. However, it depends if your Shopify designer provides free 24/7 ongoing support or free bug fixes and minor updates.

It is a responsibility of a good Shopify designer to include free minor updates and bug fixes so that your store can perform well in long run. Nonetheless, some designers charge for minor updates as well which doesn’t make it worthwhile to invest. ● Expert Site Upgradation: Themes, applications, APIs, payment gateways, etc. are some of the elements to upgrade your site to optimally run on different devices. Shopify eCommerce designers with expert-level experience are proficient in maintaining the site and upgrading it frequently even when the store has gone live.

Thus, you can always rely on expert designers to design and upgrade the store frequently. This way, you can have hands-free the project and focus on other business aspects like customer attraction, retention, and ultimately sales.

● Build A Market Ready eCommerce Site: A market-ready eCommerce site is referred to as a site that is ready to cater products and services to the customers and draw sales. It generally comprises efficient development of themes, applications, APIs, search engine optimization, payment gateways, etc.

An experienced eCommerce store designer ensures the store is intact to its user interface and user experience to build a user-friendly store. UI and UX play a larger role in directing user-friendly actions and being market-friendly and market-ready. ● On-Going Consultation: During setting up the website, you might end up with questions, dilemmas, opportunities, and many others. How will you choose the ones that draw you out the most sales? An experienced and supportive Shopify developer will always be there to provide you with ongoing consultation.

On-going consultation is different from ongoing support. In ongoing support, you get assistance with setting up the store and maintaining it like bugs and fixes, upgrades, and updates. While in ongoing consultation, your store developer will assist you with advice that might help you make important business decisions.

Things To Consider Before Hiring A Shopify Designer For Successful Store Setup ● Genuine Shopify Interest and Experience: A genuine Shopify interest and experience is a must to have in expert Shopify eCommerce designers. A designer with genuine interest tends to discover new aspects in the concerned area and apply that to Shopify website design whereas a designer with no interest and only a profit-making objective will only try to finish the work as soon as possible. This also plays a huge role in defining the designer’s willingness to consult and their process of consulting.

Whereas, experience plays a greater role which defining the designer’s proficiency and hands-on the platform, the ability, and perfection. Experience

helps in identifying the scope of perfection in the project and the designer’s ability and accuracy to consult on business aspects. ● Communication Skills: A good designer should strictly have impeccable communication and interaction skills which help in objectifying flawless communication throughout the Shopify website design stage.

This helps both parties - the designer and the store owner to be on the same page. The designer should be able to understand your needs and necessities for the store while also efficiently communicating the results and other suggestions.

Nonetheless, it is important for transparent communication without delays. Thus, ensure to test the designer’s verbal and written communication while you interview them. ● Knowledge of Shopify APIs: Application Programming Interfaces (APIs) is something through which Shopify web designer makes an ordinary website a feature-rich website. You would have to do your homework here to expect the value you want.

Having knowledge and experience and deriving meaning from the APIs is an art.

Thus, it is critical to undertake the knowledge of the designer with Shopify APIs as it is most required. Collectively, a Shopify web designer should know all the in and outs of APIs. ● Set Clear Agreement: It is strictly advised to avoid the rush in getting your Shopify website design but set clear agreements between both parties. An agreement may contain a Non-Disclosure Agreement (NDA), ASAP services for rush projects, quick and precise delivery of ETA, work timings, project start date, expected fulfillment of the project, and fulfillment of small test tasks first, etc.

This sets a clear framework for the projects and provides guidelines to walk through the project. Thus, it remains constant for both parties to set a clear framework and agreement before the commencement of the project.

Conclusion It is beneficial to hire a dedicated Shopify expert or a team to help you manage the store development process. In a nutshell, the greatest benefit you can get with the right team or individual is the expertise and years of experience. Another is that you can invest your time in other business aspects that only you can manage.