CASE STUDY
OUR RECENT WORK FOURTH WALL EVENTS is experienced and well-versed in creating and producing award-winning events that build brand awareness, educate consumers, trade and media, reward top clients, build customer loyalty and increase employee retention. Following are several recent examples of our work…
TOURISM TORONTO Over the past three years, we have produced twelve events for our client, Tourism Toronto in New York City, Chicago, San Francisco, London, Mexico City and various other destinations considered to be feeder markets for Toronto. The concept was to provide networking opportunities for representatives of their Luxury Hotel Collection to meet and discuss the features and benefits of their city. Tourism Toronto came to us requesting we find unique venues, create and manage the décor, lighting and audio visual which could be leveraged across multiple events, and to create menus that contained a Canadian influence. We worked with their marketing team to design and produce the invitations, RSVPs, name badges and other printed collateral. To achieve our client’s goals, we began each experience with custom save-the-date mailings, formal invitations, and follow up calls. For the first New York event we chose the venue, eSpace, to represent a modern look and feel commonly found in Toronto. Prior to the event, each guest received a small bottle of ice wine, a signature Canadian gift. Between courses, guests were invited to enjoy the works of artists who had flown in to discuss the growing art scene found in Toronto.
209 W. 40th Street, Suite 201, NEW YORK, NY 10018 | P: 212.516.0052 F: 212.302.1507 | www.fourthwallevents.com