Engel & Völkers Overview Presentation 2025

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Engel & Völkers Overview

E&V STORY

E&V Overview

The Engel & Völkers Story

Passion

Engel & Völkers has stood for the same strong core brand values for more than 40 years.

The Engel & Völkers Story

◆ From a specialty boutique to a global brand

◆ Revolutionized real estate in Europe

◆ Demonstrates how exceptional service drives success

◆ Expansion through Europe,Africa,Asia, North and SouthAmerica

◆ Astory that adds more to yours

Milestones of a Global Brand

The company Engel & Cie is established

Engel & Völkers Development Division 1977

Publishing house Grund Genug is founded

Launch of the Engel & Völkers shop system 2006 Head offices open in Hong Kong and NewYork

First entry into the Canadian markets

200th shop opens in NorthAmerica

Our Structure

The Collaborative Approach

Our Core Values

Vision Statement

Truly Connected Global Network

Exclusively

Engel & Völkers

“Living your best life with the right people by your side,” isn’t a mantra reserved exclusively for our customers.As part of Engel & Völkers, our partners benefit from a brand of the highest-caliber—one known for its service, expertise, and passion—allowing you to provide exceptional client experiences by leveraging a global network of thousands that also carry the Engel & Völkers name. Here are seven key competencies that make Engel & Völkers uniquely us to benefit you as a real estate professional.

The Power of One

Leverage the strength of thousands through global brand consistency, from our iconic shops to exclusive marketing offerings designed to best position our people, places, and properties.You’re part of a bigger story.Tell it through the extensive Engel & Völkers marketing portfolio.

A Systematic Listing Focus

Influence the market by implementing listing-focus processes, education, and support designed to help you earn more listings and maximize your impact in the markets you serve.

Integrated Product Suite

Meaningful technology and tools driven by data and the evolving needs of our network to help you do business more efficiently and effectively.

Specialization

It’s about quality. We attract true professionals who fuel their business with a passion to be the BESTin whatever niche or neighborhood they serve.

Culture of Service

From brand to shop, shop to advisor, and advisor to consumer – it’s the small, meaningful actions that build a legacy of service.

Luxury Positioning

Lean in to the ability to reach the top of your market by aligning with the global leader in providing luxury real estate experiences, serving each client with the utmost care.

Collaborative Global Network

Anetwork built by and built for the best in the industry, creating a global collective of idea sharing and learning through formalized training as well as organic, cross shop idea sharing. Unmatched culture equates to limitless business and referral opportunities with people who ‘get you’and inspire you every day.

THE ICONIC SHOPCONCEPT

E&V Overview

Global Shop Concept

◆ Highly recognizable factor thanks to a unique, globally established shop concept, making clients feel at home around the world.

Making people at home, around the world

DISTINCTIVE MARKETING MEASURES

E&V Overview

Consistent Brand Identity

White Presentation Boxes Video Brochures Shop TV GG Magazine
E&V Postcards
E&V Signage

Consistent Brand Identity

Logo Shop

GG Magazine

Luxury lifestyle magazine published by Engel & Völkers.

◆ Features latest news and trends in the world of luxury living and global real estate

◆ Distributed via subscription, through the Engel & Völkers global network & newsstands in Europe

◆ Marketing assets created to help promote each quarter

◆ Customized labels and wraps for collaborative branding (Brand Central)

◆ GG Club –Aturnkey solution that automatically markets to your clients over a 2-year period, with 8 issues of customized GG magazine with collaborative logo printed directly on cover.

Advertising

◆ Engel & Völkers works with select publications to reach target markets, making it easy for advisors to include listings in some of the most highly respected and widely read publications.

Private Residences

Private Residences is published 2x a year and showcases properties throughout theAmericas. A listing placement can be done by a shop or advisor, and includes 50 copies, plus HNW consumer distribution via Modern Luxury Media, an available digital version and social amplification.

Key Benefits:

◆ Increases your listing’s visibility and gives it additional exposure that’s unique to Engel & Völkers

◆ Great listing presentation tool

◆ In-shop marketing piece and sophisticated leave behind for existing and potential clients

Email Campaigns

◆ Monthly newsletter templates branded for the advisor

◆ Connected to IPS to allow listing data to easily pull from system

◆ Seasonal campaigns

◆ Trend and brand content consistently available

◆ Set it and forget it

Shop TV

◆ Broadcasts listings of advisors throughout the Americas.

◆ Flat screen monitors display listings in high definition.

◆ Stunning images accompany property details.

◆ Viewed by clients and advisors.

◆ Access via ShopTV app on World.

Notable Listings

Engel & VölkersAmericas is proud of its award-winning public relations efforts. If you are listing or are about to list a notable property, please complete the notable listing form.

◆ Each submission will be reviewed to determine if it has potential to garner national/international media coverage

◆ Advisors will be notified if national support can be provided

◆ There is no cost

◆ Additional promotional on @EVAmericas social accounts and blog

E&V Social

E&V Social provides shops and advisors with an easy-to-use, automated marketing tool designed to increase engagement, streamline social media marketing across multiple channels and save you time.

Key benefits include:

◆ Planning of social media calendar(s) with personalized, pre-populated content that can be edited, rescheduled, or deleted with just one click.

◆ Listing automation on Facebook, Instagram,Twitter, and more.

◆ Shops and EVAhave the ability to share content to all subscribers.

◆ Powerful reporting and social media analytics dashboard.

Extensive Domestic & Global Exposure

Our Extensive Domestic & Global Exposure (EDGE) program provides unprecedented reach to get your listings in front of qualified consumers whether they’re next door, inTheAmericas or abroad. Exclusive to Engel & Volkers, EDGE provides the potential to reach approximately 10,000,000,000 visitors per year via the sites we partner with.

The world deserves to see it. You deserve to sell it.

LISTING PRESENTATION

E&V Overview

Presentation Book: Set Yourself Apart

Elegant Customizable Listing Book

◆ Distinctive cover and tab system allows for quick creation to suit your prospects needs

◆ Create pages based on professionally produced templates and pre-drafted, professionally written copy

Digital Listing Presentation

◆ Customizable digital template to localize brand offerings ◆ Highlights

−CMAs

−Brand support & offerings

−LocalTeam

−Listing strategy

The “Whiteboard” Listing Presentation

Engel & Völkers’proprietary listing presentation is part of the shop consultation which illustrates your research, thoroughness, and pre-work effort, allowing to guide the conversation in an environment that supports our global reach and standards.

When you follow the systemized listing process, honed over decades of experience by our advisors worldwide, you can achieve:

◆ Greater respect from your clients for your professional skills

◆ Greater success taking higher priced and better quality listings

◆ Greater personal control over your time and resources

Exclusive Property Exposés

◆ The exclusive exposé offers the highest standard in property description.

◆ Combines visually-striking photography and narrative.

◆ Presented in window displays, cross-selling, open houses, digital distribution.

◆ Showcases premier listings locally and around the world.

◆ Digitally produced on high quality paper.

◆ Archived for convenient access and reprinting.

Our Digital Experience

Engel & Völkers Global Website

◆ 40+ million website views annually

◆ Lead Generator for the global network

◆ 50,000+ leads in per year for the network

◆ 15,000+ qualified leads for theAmericas

Engel & VölkersAmericas Website

◆ 1+ million views per month

◆ Localized content per US market

◆ Videos, virtual tours, floor plans

E&V CRM

◆ Leading CRM solution

− Lead routing and management

− Brand → shop → to advisor (and/or teams)

− Ability to manage hierarchy with groups and teams

− French, Spanish & English languages

− E&V experience, including branded smart plans

− Mobile app

◆ Dashboard reporting

◆ Lead routing rules made at shop level

◆ No cost

Advisor/Team Websites

◆ Custom designed, and branded, website template for both advisors and teams

◆ French, Spanish, Chinese, Japanese & English

◆ 7 currencies

◆ New IDX website offering, fully integrated into our CRM

◆ firstnamelastname.evrealestate.com

ACADEMYTRAINING

E&V Overview

Anytime Learning

◆ Over 100+ courses available 24/7

◆ Multiple learning formats

◆ Learning paths for onboarding advisors, leadership, and staff

◆ Topics covered include:

−Integrated Product Suite

−Rezora

−E&VAdvance™

−EDGE

−G Suite

−Social Media

−Marketing

Engage for Advisors

◆ Brand Certification Program as part of the Engel & Völkers Onboarding Journey

◆ Engagement Concierge Services support

◆ Mandatory program for allAdvisors within 30 days of joining

◆ Learning path, plus

◆ Virtual program consisting of three, 2-hour, Google Meet sessions

◆ Dedicated Google Space Chat channel

◆ Survey and Certificate

Advisor Coaching & Accountability

Shop level program to help advisors create and execute a successful business plan. The main focal points are:

◆ Review last 12 months of production

◆ Create rolling 12 month plan

◆ Calculate average ratios

◆ Provide monthly tracker for advisors in program

◆ Suggested tools for procuring business, servicing and post close 30 days to add into their business plan

◆ Monthly accountability meetings between the LP/Manager and the advisor

ENGEL& VÖLKERS

CULTURE

E&V Overview

EVX | Annual Network Event

◆ The Engel & Völkers experience

−March 15-18, 2025

− Austin, TX

◆ Unmatched networking and collaboration opportunities

◆ Mainstage & breakout learning sessions

− Industry experts

− Brand leaders

− E&V network

◆ Evening events

◆ Awards gala

Special Olympics

Engel & VölkersAmericas is a proud champion of Special Olympics. We are proud to have raised more than $1 million as we work together to make a difference in the lives of Special Olympics athletes.

◆ How to get involved?

–Contribution at Closing Program

–Online & Annual Event Fundraising

–Partnering with Local Chapters

◆ 2025 Goal: $350,000

AWARDS & RECOGNITION

E&V Overview

EVA Awards Program

◆ Categories include:

−The Engel & Völkers Cup

− ProductivityAwards

−Chairman’s and President’s Circle

−Elite Levels

−Merit BasedAwards

−PillarAwards

−Special OlympicsAwards

◆ All production information must be submitted weekly

− Prior production counts for advisors

Elite Club Advisor Awards

◆ Chairman’s Circle - $1,000,000 + GCI or a minimum of 60 closed sides

◆ President’s Circle - $625,000 - $999,999 GCI or a minimum of 48 closed sides

◆ Diamond Level - $350,000 - $624,999 GCI or a minimum of 36 closed sides

◆ Ruby Level - $150,000 - $349,999 GCI or a minimum of 30 closed sides

◆ Onyx Level - $75,000 - $149,999 GCI or a minimum of 18 closed sides

PARTNER NETWORK

E&V Overview

Engel & Völkers Partner Network

Work with like highly vetted partners who add value to our network.

◆ More than vendors, true partners

◆ Aligned values

◆ Review list of providers when you have a product/service need

− Partner page in Resource Center (login.evrealestate.com), overview and contact details provided

− Ensure compliance with brand standards

−Preferred pricing in many instances

NOTE: we do not provide email addresses of network members to partners so please review “mass” promotions with care.

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