Supply & Demand Sothys promotion
The beauty of nature Brand president Christian Mas introduces the Sothys Organics range, a collection of certified organic, vegan products informed by its cosmeceutical heritage
O
fficially launching in January 2022, the Sothys Organics collection will add to the French brand’s current portfolio of more than 300 professional and retail products, available in over 1,500 spas and salons in 120 countries. Certified by Ecocert to international COSMOS organic standards, the vegan-friendly products, inspired by Les Jardins Sothys, the brand’s botanical gardens in Auriac in south-west France, have a unique sensorial feel and contain locally sourced ingredients. Four retail products have been developed – Cleansing Oil Face & Eyes, 30
Skin Radiance Exfoliant, Radiance Mask and Revitalizing Hydrating Emulsion – as well as the professional Organic-Certified Radiance Treatment, an instant-results facial that combines the new active ingredients. We spoke to Sothys’ president, Christian Mas, about the new collection. Why was Sothys Organics created? We saw the need for a vegan, organically certified and environmentally conscious product line with a cosmeceutical touch while maintaining the efficiency and effectiveness of the formula. Sothys Organics provides a simple offer to a
wide range of clients, both male and female, including all skin types and even children. It will appeal to eco-conscious clients who want a straight-forward skincare routine that maintains high values of ecological sustainability. What inspired the collection? Our clients’ needs and expectations have changed in recent years and we must all play our part in the movement to protect our planet. The Organics line offers an eco-sustainable solution, simplifying the offer while maintaining the Sothys principles of sensoriality, nature, innovation and efficiency. www.europeanspamagazine.com
