SPA INDUSTRY ICON 2024
Yuki Kiyono Global head of health and wellness development, Aman Group From personalisation to urban wellness design, Yuki Kiyono offers her spa predictions for the future in light of changing guest demands
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s the concept of wellness evolves, wellness tourism will continue grow and develop alongside it. There is a continuing global shift in focus towards mental health, with increased understanding of how a person’s state of mind can affect their behaviour, habits and therefore overall wellbeing. Aman predicts an increase in the use of devices and specialist practises that can provide emotional strength and help alleviate stress.
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Consumers are continuing to place stronger emphasis on health, fitness and wellbeing Spa operators have already shifted their wellness offerings to reflect these changing attitudes, tailoring their programming and developing specialised retreats and personalised treatments. I believe that the importance of hotel wellness offerings will only continue to grow. PLATINUM RESOURCE 2024