MONDAY, SEPTEMBER 29, 2025
Tickets: $350 1:00PM - 6:00PM
CRYSTAL TEA ROOM in The Wanamaker Building 100 East Penn Square, Philadelphia, PA 19107
Prepare for an unforgettable experience this is an exclusive event featuring three of the most renowned icons in the hair industry. Watch as these legendary artists take the stage to showcase their extraordinary talent, creating stunning looks, and sharing their expert techniques.
What happens when three of the most influential names in hair share the same stage?
A unique industry event that delivers unmatched inspiration, education, and impact.
Kevin Murphy, Tracey Cunningham, and Sam Villa have each challenged norms, set trends, and inspired stylists around the world. This is your chance to learn directly from the artists shaping the future of our industry.
Tracey Cunningham
Creative Director of Color & Technique, Schwarzkopf Professional US Co-Founder, Mèche Salon, Beverly Hills @traceycunningham1
Tracey Cunningham is Hollywood’s go-to colorist, with a client list that includes Jennifer Lopez, Charlize Theron, and Khloé Kardashian. As co-founder of the elite Mèche Salon and a best-selling author, Tracey sets the gold standard in modern hair color.
With decades of experience and a passion for natural, high-impact results, she now leads creative color direction for Schwarzkopf Professional US. Her expertise bridges celebrity trends and salon-ready techniques, making her a trusted voice for stylists who want to elevate their artistry and service behind the chair.
Class Description: Grey Blending & Coverage Essentials: Elevating Every Client Experience
Join Hollywood’s top colorist for a Look & Learn session where she’ll share expert techniques, formulas, and insider tips for elevating the client experience behind the chair. Through live model demonstrations, you’ll learn her specialized approach to grey coverage and blending—developed for her A-list clientele—to achieve natural, beautiful results. She’ll also reveal signature tricks, from light-catching red carpet color to dramatic character transformations for actresses. With personal stories and professional insights woven throughout, this session offers an invaluable opportunity to master one of the salon’s most requested services and deliver star-worthy results to every guest.
Kevin Murphy Founder, KEVIN.MURPHY @kevin.murphy
Internationally recognized for his editorial work and runway styling, Kevin Murphy is one of the industry’s most influential creative forces. With roots in Australia and a global presence spanning fashion, film, and editorial, Kevin has styled for the world’s top publications—including Vogue, Vanity Fair, Harper’s Bazaar, and Marie Claire—and collaborated with elite fashion houses and photographers.
Frustrated by the lack of effective products on set, Kevin launched the KEVIN.MURPHY brand, fusing skincare science with professional haircare performance. His visionary approach, including the creation of the iconic “beach hair” look, has shaped both trends and tools within the industry. Today, Kevin remains committed to education, innovation, and environmental responsibility—equipping stylists worldwide with sustainable products and the knowledge to succeed.
Sam Villa Co-Founder and Chief Creative Officer, Sam Villa® @samvillahair
Sam Villa is revolutionizing the beauty industry one stylist at a time. As the 2021 NAHA Educator of the Year and a Hair Awards USA Hall of Fame Inductee, he is known for challenging norms and inspiring creative growth. With a career defined by education,
Sam empowers stylists through his hands-on classes, stage work, and viral digital content. His unique approach blends technical mastery with business-savvy tips that elevate the salon experience.
Sam’s passion for sharing knowledge has made him a beloved industry icon. He’s the creator of the Sam Villa® tool line and an unwavering believer in the power of fundamentals, collaboration, and constant reinvention. Sam’s work is a testament to his belief that true success lies in empowering others.
Class Description: HAIR’S THE THING
Don’t miss your chance to meet Kevin Murphy in person for an unforgettable afternoon of hair artistry, innovation, and inspiration. This exclusive event brings Kevin, accompanied by Colour DESIGN. DIRECTOR Kate Reid and KEVIN.MURPHY Masters, to share career inspiration, showcase transformative techniques in cutting, color, and finishing, and present the signature looks and creative energy that have defined the KEVIN.MURPHY brand over the past 20 years.
Class Description:
Timeless Evolution: Time-Saving Techniques for High-Impact Hair
Discover how to elevate your craft with time-saving cutting techniques that deliver high-impact results. This session dives into the evolution of shags, mullets, bobs, and pixies, merging precision cutting with effortless hand-styling to create modern, wearable looks. Master techniques like splice edges, sculpted face-framing, and voluminous ’90s-inspired movement, while gaining essential retail strategies.
Plan Your Day in Philadelphia
Everything you need to know— where to stay, how to get there, and what to expect when you arrive. We’ve outlined travel, accommodations, and event details below so you can enjoy every moment of this unforgettable experience.
Nearby Hotels
Philadelphia Marriott Downtown
$209.00 per night
DoubleTree by Hilton
$208.00 per night
Holiday Inn Express
$189.00 per night
Cambria Hotel
$159.00 per night
Loews Philadelphia Hotel
$249.00 per night
Rates were accurate at the time of printing and are subject to change. Please contact each hotel directly for current pricing.
Parking
Paid parking is available just across Market Street at the corner of 13th and Market, as well as directly beneath the Wanamaker Building. Elevators provide access to the building’s main lobby.
Train
The event is just steps away from Suburban Station, Jefferson Station, and the PATCO line.
Crystal Tea Room in The Wanamaker Building 100 East Penn Square Philadelphia, PA 19107
Upon arrival, take the escalator from the street-level lobby to the 1st floor for registration. Once you’ve checked in, take the elevators to the 9th floor, where you’ll find the beautiful Crystal Tea Room.
Our Ethos Team will be there to welcome you and guide you to the event space.
Event Schedule
12:15 PM – Registration Opens 1:00 PM – Event Begins Promptly 5:15 PM – Event Concludes 5:15–6:45 PM – Cocktail Reception
Ticket Price: $350
*Discounts or rewards cannot be applied
