55th Issue
THE ART OF LEADERSHIP ..or the art of engagement
PAGE 21
21ST CENTURY LEADERSHIP ..through the six batteries of change
PAGE 14
HOW WE ALL GET FOOLED ..by data!
PAGE 29
LEADERSHIP ST IN THE 21 CENTURY European Students of Industrial Engineering and Management Issue 55 2018/2 | ISSN 0874-5242 | Price €0.- | www.estiem.org
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Where innovation starts
INTRODUCTION
Table of contents INTRODUCTION 4 Project Leader’s Speech 5 President’s Speech 6 Introduction to ESTIEM
FOCUS TOPIC
12 Crew resource management 14 21st century leadership through the six batteries of change 16 From product management to product leadership 18 ESTIEM leadership lessons taken to corporate level 20 What does the word success mean to you? 21 The art of leadership
10 12
SCENE 22 Experiences of a LSS green belt project 25 The road of an ESTIEMpreneur 26 Pushing the world forward 28 Serving citizins with technology 29 How we all get fooled by data! 30 How I read 100 books in one year
20
24 16
CAREER 32 ESTIEM Alumni interview: Martin Schönbeck 33 ESTIEM Alumni Interview: Marlies van Laarhoven 35 Career centre 38 How to write a CV with no job experience?
32 22
INSIDE ESTIEM
40 The new vision event concept 42 How ESTIEM helped me to my master’s thesis 44 An interview with the 29th board 49 The growing together mentoring
EXPLORE
38 44
50 My ERASMUS experience 52 Four places you can discover with ESTIEM 55 Upcoming events
48 52
64 64 ESTIEM Magazine | 55th issue - Leadership in the 21st century 3
INTRODUCTION Project Leader Jovana Tišma Design Sjors van Weert Dominik Rampp Márcia Galvão Article Acquisition Anna Mertsalova Selim Çirpan Annarita De Maio Proofreaders Lea Lemberg Alexandru Florescu Annarita De Maio Enrique Biosca San Miguel Evdoxia Pantazi Hanan Ismail Mark van Uden Melis Dönmez Pedro Schuller Pekka Huhtala Sebastian Hummel Selim Cirpan Advertisement Acquisition Guido Schäffer With special thanks to Ana Mendes Zuzanna Rososzczuk
PROJECT LEADER’S SPEECH Dear reader, Leadership can be described as our intention to change the world for the better. Leadership in the 21st century responds to unique challenges and it solves the problems that we encounter. With changes in technology, needs of businesses and customers and the whole world in general, leadership is also changing. The skills that leaders possess now and the skills they possessed before are very different. With the 55th issue of the ESTIEM Magazine we will take you from a sunny Erasmus experience in Jaen to Summer Academy in St. Petersburg. With the Focus Topic of this issue, you will find out everything interesting about leadership in the 21st century. You can see a reflection of what leadership actually means, what responsibility lies in leading oneself and others. Did you know that, in a fast-changing world, great leaders energise their organisation to boost change success? Ever
wondered how not to get fooled by visualisations? Find out Contact leader.magazine@estiem.org more about these topics in the Scene section. ESTIEM Permanent Office Paviljoen B-6 P.O.Box 513 5600 MB Eindhoven, The Netherlands Fax: 0031-(0)40 2473871 info@estiem.org www.estiem.org Disclaimer The contents may not always reflect the opinion of the publisher. Any reproduction or copy is permitted only with the permission of the editors.
We are constantly trying to improve our organisation and ourselves. The Inside ESTIEM section will give you insights
exchange in Spain. Or do you wanna explore European cities where we have Local Groups? Check out what Local Responsible’s are telling about their cities! With the 55th issue of the ESTIEM Magazine, we—the Magazine team—hope to challenge you to be the best you can be, to learn, improve yourself and thrive in a field you chose. Professors, companies, ESTIEMers, enjoy reading!
on topics related to ESTIEM. Anđela will tell you about the brand new Career Division and Dominik tells his story about how ESTIEM helped him to his Master’s thesis.
In high ESTIEM,
Jovana Tišma,
ESTIEM Magazine Project Leader 2018
In the Career section, we interviewed our alumni, and they kindly shared successful stories about their career paths with us. If you are trying to write a good CV, take a look at the Careersection and see what a good CV looks like. Do you want to explore some other universities in Europe? Dani wrote about his experience during his Erasmus
Our Partners Continental Eindhoven University of Technology Chalmers University of Technology Tampere University of Technology Eurosender
4 ESTIEM Magazine | 55th issue - Leadership in the 21st century
INTRODUCTION
PRESIDENT’S SPEECH Dear reader, The 55th edition of the Magazine has a topic which affects everyone: Leadership in the 21st century workplace. When you start thinking about the topic, there is already one big thing noticeable, which changed when comparing it to the 20th century. It says leadership, not management. Over the last decade, the way people work has changed. Nowadays, being a manager will not get you anywhere, you have to be a leader. You have to inspire people in order to work on certain things, not force them to do so. You have to be one of them, not be above them. That is only one big change in how leadership in the 21st century changed. But there is more: Technology is advancing and people are able to work everywhere just by opening their laptop, anytime they want. This means people are not obligated to work on certain hours, they can work whenever, wherever. It also brings the fact that you can work together with people all around the world. This opens a complete new world of collaboration possibilities.
(IEM) students. This affects our way of thinking in two
If you compare ESTIEM to any company or organisation,
develop. We try new things and we want to follow new
you will see a big difference. ESTIEM has always been ahead of these issues. ESTIEM was and is scattered all across Europe and we have to use new technologies to communicate with each other. In ESTIEM, everyone is used to work together on projects by only communicating digitally. Therefore, ESTIEM already uses that way of working on a large scale where a lot of companies are still struggling. We, as ESTIEMers, are the early adopters of this new way of working. We are also used to lead people, not to manage. ESTIEMers would never force someone to do something they do not want to do. ESTIEM is built upon the idea that everyone
ways. Since we are students, we are eager to learn and to trends. Secondly, we are all interested in IEM. Therefore, we have a sort of ‘natural’ interest in leadership. This edition of the Magazine is a great example of that. We want to learn more about leadership and especially leadership in the 21st century. This way we can assure that we will be the first ones to be aware of the new leadership styles. As leadership will change over time, ESTIEM will be the first to adapt. That being said, it is my pleasure to let you dive into this new edition of the Magazine. A lot of energy has been put into it and I am sure you will learn a lot about leadership in the 21st century and enjoy while learning.
can work on something they want to work on. Now this becomes more and more important in the working place environments as well. More and more companies are starting to acknowledge that leading will get more things
In high ESTIEM,
Jorik Meijers,
ESTIEM President
done than managing. But this knowledge was already in ESTIEM before. One might thing, where does that differentiation comes from? Why is ESTIEM ahead of these issues? If you ask me, it is because we are Industrial Engineering and Management
ESTIEM Magazine | 55th issue - Leadership in the 21st century 5
INTRODUCTION
ALL OVER EUROPE... Back in 1990, students from five different countries founded an organisation, which they named ESTIEM: European Students of Industrial Engineering and Management. After 26 years, it has grown into an organisation bringing
The decision-making body of ESTIEM is the Council, which
together over 60,000 students from 79 universities in
meets twice a year, in autumn and in spring. Each university,
31 European countries, and it is still growing. All these
represented by its so-called “Local Group�, sends two
universities offer courses in IEM. Based on this structure,
student representatives. The six members of the Board of
ESTIEM forms links between students, academia and
ESTIEM are elected during the spring Council Meeting. The
companies in order to create an Europe-wide, multi-level
Board is responsible for the management, coordination and
IEM network. ESTIEM has continuously increased the
administration of the association.
number of its activities, thus being able to offer a great variety of events to IEM students and an opportunity to
Besides taking leadership positions in the Board and as
experience different cultures, take part in international
Project or Committee Leaders, ESTIEM members can also
projects and become friends with other ESTIEMers from
take up responsibilities by working in one of the Projects,
all over Europe.
Committees or Initiatives. With lots of teams and tasks to choose from, there is a place for everyone.
Naturally, the backbone of ESTIEM is the European IEM student. The students involved in ESTIEM incorporate
For more detailed information about our organisation and
both the skills required for modern business and an open-
its activities, please visit our website at www.estiem.org.
minded approach towards other people and cultural issues.
79 Local Groups in 31 countries make ESTIEM a large network.
180+ events are organised by Local Groups every year.
6 ESTIEM Magazine | 55th issue - Leadership in the 21st century
3,000 travels are made yearly by 2,000 students.
8,000 members and a reach of 60,000 towards IEM students in Europe.
INTRODUCTION
STUDENTS INVOLVE THEMSELVES IN VARIOUS INTERNATIONAL PROJECTS AND COMMITTEES.. ESTIEM is also a playground for great ideas developed by highly motivated students. If a student manages to convince ESTIEM’s Council of their idea, they can start their own international Project. Committees
always looks for new and innovative opportunities. Right now the committee is changing a lot and it focuses on the
Ambassador
CRC strategy which has been presented at the last Council
The Ambassador’s main responsibilities are currently
Meeting in Karlsruhe. Hereby, the focus lays on supporting
working as the link between ESTIEM and every external
the entire network and not only Central ESTIEM, but also
entity, while analyzing for potential collaborations and look
on generating long-lasting partnerships with companies,
for ways to increase ESTIEM’s visibility. The Ambassador
universities and NGOs to benefit both partners’ needs.
should attend every main strategic event of all the NGOs
Furthermore, there will be a focus on restructuring the
that ESTIEM is currently partner with and provide input, as
committee. Regarding this, the methods and tools being
well as gathering valuable information that could afterwards
used in the last years will be tested and new methods will be
be implemented within our own network. Nevertheless,
found. Also a new training concept will be developed and
it has been an unsettled position throughout the last few
implemented to ensure proper CRC skills both for newbies
years, leading to some uncertainty regarding the exact
and experienced members. The committee aims for more
responsibilities. In an effort to stabilise it, work has been
sustainable fundraising in the future.
done this year to clarify the accountability, the decisionmaking power and areas of intervention of the Ambassador
Human Resources Committee
to ensure the efficiency and effectiveness of the position, so
Human Resources Committee is responsible for supporting
that the mission is fulfilled.
ESTIEM and all its entities in managing, maintaining and developing their Human Resources to fulfil ESTIEM’s
Analysis Committee
mission by ensuring the stability of the network and by
The mission of the Analysis Committee is to support
creating a stimulating environment for growth.
ESTIEM in a more fact-based decision making process,
Since August, we’ve created a new team and now we have
in order to help the organisation move forward while
new Responsibles. For the last months, we’ve started to
supporting ESTIEMers in their professional development.
work on the creation of a training system which will help
Currently, our team is working on several higher scale
newbies to become more competent so that they can get
projects, whilst helping the new applicants to complete
active afterwards. Recruitment to Central ESTIEM carries
their introductory assignments. One of our goals for the
on with Open Positions Newsletter, the Get Active!
year is to have more working CoMs and we are already in
Survey and Get Active! Chats and we’re creating a new
the process of organising the next. We are continuously
job description template for the Newsletter to have the
working on the feedback analysis to get more insights into
right expectations for people applying. The latest edition
past events, as well as the feedback automation, which will
of ESTIEM 360 was organised by LG Budapest in October
enable quicker insights into future feedback forms. This
and the new edition will be organised by LG Eindhoven in
year, we are planning to revise the LG dashboard, in order
January.
to give Local Groups even more useful information and create a LG requirements dashboard to help track their
Research and implementation of motivation management
compliance.
methods have already been done. We’re also planning to create an HR toolbox to guide Leaders regarding HR-
We are still working very closely with Tableau and started
related matters. Definition of the accountability matrix to
using their new data cleansing tool, Tableau Prep. This year
have a clear overview and task distribution within Central
we want to enhance our collaboration by organizing a data
ESTIEM has been finalised and now we’re looking for a
school in cooperation with them, so definitely keep an eye
platform for its implementation. The talent database of
out for that if you’re interested in data science and want to
active members is still under development. And also we’ll
learn from experts.
be in collaboration with KMC to standardise the handover process in the future.
Corporate Relations Committee In order to create and develop academic and corporate
Information Technology Committee
partnerships that will contribute to our network, the CRC
The Information Technology Committee aims to provide ESTIEM Magazine | 55th issue - Leadership in the 21st century 7
INTRODUCTION technological support to all ESTIEMers, with one of our
accountable for ensuring a coherent brand for ESTIEM.
tasks being the maintenance of our portal. Right now, we
In a more operational way, in order to communicate with
are implementing close support to all PCIs by restructuring
our stakeholders, we have Social Media Managers that
and updating all the information.
are accountable for managing Facebook, Instagram and LinkedIn, and PR Material Managers who are responsible
Knowledge Management Committee
for Central ESTIEM Printing Materials and External
The Knowledge Management Committee is responsible
Materials. Also, Graphic Designers and Video Editors are
for storing, transferring and processing relevant knowledge
here to make all of these plans become a reality. For the
in ESTIEM and supporting central and local entities
next months, we will focus on updating ESTIEM templates,
regarding the safe storage and efficient future use of
creating new PR Materials, creating a mentoring programme
knowledge throughout the network. There have been
called “From Zero to Hero”, CoMs and PR-related events.
radical changes in the committee right after the last KMC Coordination Meeting, which took place in Novi Sad in July.
Trainers’ Community
The committee team has seen a lot of change, with many
As the Trainers’ Community, we aim to provide ESTIEM
interested ESTIEMers having joined the committee since
with personal development opportunities by passing on
the mandate began.
knowledge, skills and attitude in our training sessions, while supporting the future development and the growth of
This year, the Knowledge Keeping Task Group has worked
our community. For the past sixth months, we have been
on managing the ESTIEM Drive, monitoring the transfer
working towards this goal. Since CM Karlsruhe, where we
of the documents from the Portal and Drive to ELIUM
accredited six new ESTIEM Trainers, we have organised the
and ensuring the official documents in ESTIEM are up to
first Training Advanced Trainers in seven years. It was a
date. The Knowledge Transfer Task Group, on the other
successful event, which brought the community together
hand, has worked on the handover process with the HRC
and boosted motivation. After finding the Local Group to
collaboration and knowledge distribution in ESTIEM.
host the next Training New Trainers Event, we immediately
Lastly, the Quality Monitoring Task Group’s main job was
started working for TNT Karlsruhe, which took place in
to improve the feedback system for measuring the quality
October. We are also gathering our Trainers Team for
of services in ESTIEM and also working on the creation
the first TNT of 2019 in Porto. We continue to develop
of a new measurement system for the working quality in
internal and external training opportunities for our trainers
Central ESTIEM.
and work on providing them new perspectives with upcoming collaborations.
Members Committee Recently, the Members Committee has shifted its focus
With the mission of supporting the future development of
from general Local Group support towards the sustaining
our trainers’ pool and training new trainers while building
or proceeding with Local Group statuses. As such, our
a training culture in ESTIEM, we will continue to ‘Learn,
main focus has been revising the membership process.
Share and Grow Together’.
We expect to find better ways of assuring both Guests and Observers’ sustainability, in addition to the Mentoring Programme. Furthermore, we are involved in the
Departments
development of the Curricula Database Project to provide some extra objectivity to the analysis of ESTIEM’s IEM
Intercultural Department
curricula. Languages Division As the monitoring of Local Groups is also a main
The Language Programme is always working to shape
responsibility of ours, we are focusing on addressing
its services towards your needs. Therefore, we came up
Regional Coordinator’s skills and how to provide them with
with an educational strategy that combines all of our four
tools and training sessions so as to cover our LG’s needs.
services, in order to provide you with the best language learning process. It led us to two types of events: Language
Public Relations Committee
Courses - basic and intermediate ones - as well as a new
The Public Relations Committee aims to ensure visibility
concept called Europe4D. In order to offer you a different
for ESTIEM, by communicating the brand and identity
language learning experience, in collaboration with
of the network through the use of its communication
Europe3D, we created an event that is going to take the best
channels. Since August, our structure has adapted, due to
of both divisions and take the Intercultural department to
the centralisation of ESTIEM’s image. With this, we have
a new level. Another important step we made was finishing
created a position called Branding Responsible, who are
our next Online Language Course of
8 ESTIEM Magazine | 55th issue - Leadership in the 21st century
INTRODUCTION
German, which was released at the end of October. Lastly,
hard and having commitment to your responsibilities. Being
we are working on gathering input on our current concept
the most dynamic project in ESTIEM, we offer highways to
of Language Sessions, trying to update them and make
personal development, personal innovation support and
them more attractive to the Local Groups.
entrepreneurial spirit.
Intercultural Discovery Division
Career Opportunities Division
Europe3D is a seminar series where the participants get
Since the last Council Meeting, the Career Center has mainly
a deep insight about the hosting country in three unique
been focusing on the public and corporate relations, in
dimensions: politics, economy and culture. An environment
order to reach full potential and become more recognised.
with a blend of different cultures helps the participants to
The official team was organised and now consists of two
get a better understanding of basic local parameters existing
groups - General Knowledge Team and Local Country
in the European countries. Lectures given by experts in
Teams. During the last year, outr aim was to establish a
politics, and economy; combined with trainings about
strong base for the future development of the initiative and
intercultural awareness, provide participants a theoretical
also to include it in changes happening in ESTIEM.
insight. With a high level of interactive participation, it is a unique opportunity to start changing your world.
Consultancy Division This year T.I.M.E.S. is back on track with another edition.
Career Development Department
In this 25th edition of T.I.M.E.S., Local Groups have already started organising their Local Qualifications.
Entrepreneurship Division
T.I.M.E.S. Final will be held in Porto at the end of March.
Businessbooster is an ESTIEM Project that promotes
As always, every team will compete to reach the title
and stimulates entrepreneurship among students. Since
“IEM students of the year�. The TIMES team has been
the last Council Meeting in Karlsruhe, Businessbooster
supporting the Local Groups, helping with the preparations
has changed and advanced in three fields: the first field
and making adjustments to improve the sustainability of
is the Boost Events, a format which is open to valuable
the tournament. The new structure of TIMES, which was
cooperation and innovative event ideas. The second field
accepted in CM Karlsruhe, will be implemented in the next
is the creation of startups within Businessbooster, which
edition. While we are organising this edition, we are also
are the Entrepreneurial Quiz Game and Language Learning
preparing for the implementation of the new structure.
Bot. Last but not least, the Entrepreneurs Community
The smooth transition between the structures will be our
(formerly ESTIEMpreneurs Community) has a strong focus
main focus throughout the year, alongside making sure this
on the Businessbooster workforce through the use of a
edition will be a success.
stakeholder-based approach, in order to connect easier to externals and leverage value creation.
Personal Development Department
In Businessbooster, we believe in mutual benefits for long
Leadership Division
term success. Being part of Businessbooster means working
Summer Academy surprises its participants with its feeling of peace, trust and silence. And this summer was not an ESTIEM Magazine | 55th issue - Leadership in the 21st century 9
INTRODUCTION exception! It all started with Summer Academy St
surrounding industries to the network - avoiding being
Petersburg led by George Begemann and ended with
stuck in a yearly topic. While the event concept itself stays
Summer Academy Zagreb, led by Maeddine Touak and
the same, a strong focus will be on giving practical insights
Natalia Kobza. Another important step we took was the
and to bridge the gap between the academic and corporate
first edition of the ambassadors programme, which was
environments. Participants will be able to practically solve
successful. And since we want to let Summer Academy
problems and work actively on given challenges. This
continue changing ESTIEMers lives, the next winter
happens in order to foster and embrace contribution,
academies and ambassadors’ programmes are already being
motivation and to gather sustainable knowledge about the
prepared! The best academic leaders, the best memories
respective topics. Responsibles for participant preparation
and the best environment! It’s your chance!
will make sure that every participant receives detailed information and data about involved companies, topics
Soft Skills Division
and aims even before the event starts. After every event,
Since the last Council Meeting, the BrainTrainer Team
a content-based report will be published for the network.
decided to put a special focus on re-establishing continuity in its offerings. Therefore, we would like to thank Local
IEM Development Division
Groups Madrid, Aachen, Dortmund, Moscow and Aveiro
IEM Development is quite a new division inside the
for organising great events with us this year and for
Academic Department. We have created a team and
empowering ESTIEMers together with their Trainers!
started to work towards our goals. We started organising
Apart from that, we have taken actions to improve
the next IEM Education Forum, which will be held in
participants’ satisfaction with training sessions by collecting
Zagreb, in Spring 2019. Besides that, we wanted to know
their expectation before the event happens. With the
more about education in every Local Group and how
report Trainers receive, they are able to shape their
much are they interested in improving their education. A
sessions to better address participants’ needs, thus raising
survey has been created and, based on the answers given,
their quality. Currently we are focusing on implementing
we will create the best practice document to help and give
the one year plan within Department Strategy that was
suggestions to other Local Groups.
voted upon last Council Meeting. Lean Six Sigma Division Academic Development Department
For the past six months, the Lean Six Sigma Team has worked a lot in the area of CR to provide project opportunities so
IEM Insights Division
that our participants can achieve their Green Belts. We are
The goal of Academic Days is to share ESTIEM universities’
collaborating with different companies and hope that we
knowledge with the network. It supports the personal and
can offer more and more internships together with them
professional development of students across Europe willing
during the next six months. Besides this, we implemented
to complete their curriculum. In order to achieve this, each
the Instructor guidelines we created. Additionally, we are
Academic Days event provides participants with deep
focusing on the sustainability of the amount and quality
insights into a specific topic in which the organising Local
of our Instructors, therefore we also optimised the
Group’s university has a high expertise.
preparation of our Instructors before the event with the help of the Trainers Committee.
Since CM Karlsruhe, Academic Days has been organising new topic events, like “Maker Movement Days” in
Other projects
Dortmund and “Lean Production Days” in Minho. The team has also structured new concepts to be implemented,
ESTIEM Magazine
allowing Academic Days to be more than just an event
The ESTIEM Magazine aims to present new trends in
based service, like “Event Reports”, which will allow the
industrial engineering, as well as insights about ESTIEM to
entire network to receive the knowledge shared during the
its readers. During the last six months, besides our daily
events, develop high quality Online Webinars and Annual
business consisting of article acquisition, proofreading
Courses about much required topics for IEM students.
articles and designing the latest issue, we’ve established a
Lastly, we are launching the first edition of the Supply Chain
new PR strategy.
Management Global Competition. We’ve been working on the final proofreading and final Since CM Karlsruhe 2018, Vision has a brand new strong
design process. Also, we are still working on the distribution
and future-oriented concept. The project now allows
process. We will try our best to ship the Magazines directly
motivated Local Groups to present their core topics (from
to Local Groups in the future, but for now they will be
areas between technology, society and economics) and
printed in Warsaw and handed out at the Council Meeting.
10 ESTIEM Magazine | 55th issue - Leadership in the 21st century
INTRODUCTION
OUR MISSION Connect and support the growth and sustainability of European associations of IEM students, to foster relations and to develop their IEM students, personally and professionall
OUR VISION
Be the connector of IEM Students with an IEM Europe An IEM Europe is the ecosystem of companies, universities, organisations and other entities interested in the field of IEM. We are striving for each IEM Student to have a connection not only with other students all over Europe of the same field but also to other companies and universities, to ensure each student as a voice as well as the opportunity to make a difference, and to allow each outstanding innovative idea to become reality.
OUR FOUR CORE VALUES
Embracing diversity
Striving for development
We see multiculturalism as a strength of ESTIEM. We benefit from our cultural diversity by being able to approach chances and challenges with different insights. Respect is not just something we strive for, but part of the very basis of our network
We grow together by trying hard and learning from mistakes, we are eager to go through a learning process and see accessibility and freedom as highest goals. ESTIEMers gain practical experience and important softskills needed in today’s world.
Encouraging participation
Aiming high
ESTIEM being a democratic organisation with a flat hierarchy encourages the participation of all its members. We inspire each other to partake in ESTIEM’s activities and develop new ideas.
We are not afraid of stepping out of our comfort zone. ESTIEM’s members are proactive students that always give 100%. We encourage an entrepreneurial spirit among students and other stakeholders by gathering and exchanging experiences and best practices.
ESTIEM Magazine | 55th issue - Leadership in the 21st century 11
FOCUS TOPIC
CREW RESOURCE MANAGEMENT \\ How CRM revolutionized safety onboard On 27th March 1977, two Boeing 747 passenger jets – a Dutch aircraft from KLM and an American Pan Am - began their preparations for departure at Los Rodeos Airport on the Spanish island of Tenerife, Canary Islands. Due to a terrorist attack at the neighbouring Gran Canaria
Jochen Di Vincenzo Local Group Karlsruhe
Airport, many flights had been diverted to Tenerife causing in the airport becoming quite crowded. Parked aircrafts occupying the taxiway forced departing aircrafts to taxi on the runway. The fatal collision occurred when the KLM 4805 started its take-off run while Pan Am 1736, shrouded in mist, was still on the runway and about to turn off onto the taxiway. The massive impact and resulting fire killed all 248 people on the KLM plane and most of the 396 passengers of the Pan Am plane, with only 61 survivors in the front section of the aircraft. As one of many reasons leading to the catastrophe, personality traits of the KLM crew have been pointed out as a key factor. Captain Veldhuyzen van Zanten’s haste to depart early led him to increase thrust twice with take-offintention prior to Air Traffic Control (ATC) clearance. Even though the other two pilots in the KLM cockpit, first officer and flight engineer, expressed doubts about whether the Pan Am aircraft had left the runway, van Zanten
12 ESTIEM Magazine | 55th issue - Leadership in the 21st century
ignored their concerns and decided to continue take-off. Investigators stated afterwards that captain van Zanten’s senior position - as KLM’s chief of flight training - over his first officer and flight engineer contributed to their inability to effectively delay van Zanten’s decision to start take-off until full clarification from ATC. Unfortunately, this vast disaster is not the only one where poor crew communication played a crucial role. Only one year later, United Airlines Flight 173 ran out of fuel and crashed in a suburban Portland neighborhood. When UA 173 approached Portland, the crew noticed a problem with the landing gear and started preparing an emergency landing while the plane flew circles in a holding pattern. The
FOCUS TOPIC
captain focused on the landing gear problem for an hour,
However, over the years, people’s mindset changed
ignoring repeated warnings from the first officer and the
and CRM became a key factor in every pilot’s training.
flight engineer about their dwindling fuel supply.
Nowadays, it seems obvious for us that people collaborating in such safety-critical environments need to be skillful in
As a reaction to these accidents, the American Space
communication and leadership. But it took a long time and
Agency NASA and the aviation industry organized a
many incidents until CRM finally had been implemented in all
conference to discuss and introduce “Crew Resource
civil and military procedures. Recent successful emergency
Management” (CRM). Beginning in the 1980s, CRM has
landings like the Hudson River incident 2009 where CRM
been implemented in the cockpits of many airlines around
played an important role keep testifying to the enormous
the world. Primary goals of CRM are to foster situational
importance of these communication standards.
awareness, self-awareness, leadership, decision making, flexibility and communication among flight personnel.
Today, these break-through developments in CRM allow us
Besides this, CRM aims to support a climate and culture
ESTIEMers, our friends and families to get on a plane with
where authority may be respectfully questioned. In the
a calm feeling, trusting the crew and their leadership and
beginning of the program, this happened to be a quite
communication skills.
delicate subject especially for the strongly hierarchy-based cockpit crews.
ESTIEM Magazine | 55th issue - Leadership in the 21st century 13
FOCUS TOPIC
21st CENTURY LEADERSHIP THROUGH THE SIX BATTERIES OF CHANGE Energize your organisation for… change!
Kurt Verweire
Climate change, social turbulence, economic shifts,
Or, they simply run out of fuel as they fail to
disruptive
transformation…
address employee resistance in an effective way.
21st century leaders are dealing with a complex and
Great leaders however, know how to energize their
uncertain world that is changing faster than ever.
organisation for change. Through a five-year research
Unfortunately,
organisations
project, collecting information from more than 500
through change remains a daunting task. For more
executives of 111 organisations of different size and
than three decades both researchers and consulting
industry, we have identified six critical sources of energy
agencies report that up to 70% of all change initiatives
– six batteries of change – that great leaders use to boost
fail. They fail to achieve or sustain performance results.
their organisation’s change success.
technologies,
digital
successfully
leading
Six batteries of change – the holy grail of change
Peter De Prins
Various activities in your organisation can generate positive energy to drive change, or negative energy that inhibits change. In extreme cases, negative energy can create short-circuits that completely neutralize all positive actions. As a change leader, it’s your task to infuse the organisation with the right energy; to help your organisation achieve its strategic objectives and to make this a positive journey for everyone involved.
Geert Letens
Rational batteries
Emotional batteries
Clear strategic direction
Ambitious top team
Intellectual energy
Spiritual energy
A smart strategy is crucial to make a difference and keep
The most important source of energy is your top team
everyone in your organisation focused the same goals.
– it drives change by setting an inspiring change ambition.
Powerful management infrastructure Systemic energy
Healthy culture Social energy
Forms the bridge between the strategy and the many
Culture can enable change – or be a barrier to
projects that help to implement it. It comprises the
it. In environments that are open, collaborative
organisation’s structures and systems that help mana-
and receptive to new ideas, change is more like-
gers both to run the business and to build the business.
ly to be successful than in unhealthy environments.
Action planning and implementation Physical energy
Strong connection with employees Psychological energy
Effective change gets things done. This demands
Effective
sound
ves
process
and
project
management
that
translates strategy into clear customer benefits.
14 ESTIEM Magazine | 55th issue - Leadership in the 21st century
change
employee
increases commitment.
security Engaged
and
dri-
employe-
es embrace change and the opportunities it brings.
FOCUS TOPIC Some of the batteries deal more with the strategic side of the spectrum (left side of Figure 1) while other batteries typically focus on the operational side of change (right side of Figure 1). The top three batteries capture the more formal and rational elements of change, while the bottom three batteries are essential to charge the informal and emotional side of change.
The Batteries of Change Model The model has been validated through the analysis of the ‘batteries of change’ survey. Our research demonstrates that every battery is strongly correlated with change success. However, the probability of sustained success largely depends on the number of batteries that are addressed at once. In an environment where change has become more persistent and pervasive, you have to develop capabilities that allow you to charge all your change batteries. Only 30% of the organisations that managed to charge two batteries or less considered their change programs as successful. An astonishing 95% of the organisations that charged five or six batteries reported successful change.
Change leadership is energy boosting
and managers at various organisational levels). The data
These numbers turn the batteries of change model into a
from our survey provides companies the opportunity
holy grail for change leaders. Change projects fail because
to benchmark their change capabilities with other
there is a lack of energy to successfully complete change
organisations, while at the same time allowing them to
programs and initiatives. The six batteries of change are a
detect potential pitfalls and obstacles for change within
useful instrument to assess which organisational practices
their specific context. In a fast and continuously changing
drain energy from your organisation, and which ones help
world your change approach merits to be more than one-
you to succeed.
size-fits-all.
Analysis across the organisations in our database
As an organisational leader, the batteries of change provide
illuminates typical patterns that all require different change
you a powerful compass to orient your actions and behavior
interventions to restore energy balance (between rational
from a holistic perspective. Successful 21st century leaders
and emotional batteries) and promote energy flow (across
are above all change energy boosters!
the various batteries through the connection of employees
ESTIEM Magazine | 55th issue - Leadership in the 21st century 15
FOCUS TOPIC
FROM PRODUCT MANAGEMENT TO PRODUCT LEADERSHIP \\ Building a legacy There are two types of jobs in this world that are difficult to understand by your family, friends and the casual observer. The first one a Product Manager. The second is obviously the one of Chandler Bing. No, really, what was Chandler doing all those years? What does a product manager do? A product manager is responsible for shaping the product, communicating with stakeholders, providing developers with stories and defining the product’s entire roadmap.
Milan Đorđević Local Group Belgrade
Product managers thus have great responsibilities and challenges to overcome. They are the product’s voice, conscious, nanny, and annoying aunt Muriel. They are the team’s mother, grandmother, punching bag, and a white wall to bounce ideas and problems off. A product manager has to master organisational processes, translate stories into tasks, lead the prioritisation of these tasks, and manage stakeholder communication. They have to gain the respect of their colleges and prove themself as the go-to person for any product related issues and ultimately grow into becoming the product’s promoter and guru.
The first few steps towards product leadership are not
This is in fact a journey towards product leadership. A
necessarily exciting. They include arduous documentation,
journey that starts with knowledge authority and ends
detailed manuals and complex Gantt charts. A good product
with a legacy built by shaping the awe-inspiring products
manager doesn’t take all the knowledge to the grave - they
that customers love, competitors copy, and team members
promote it, store it and make it easily accessible. It is their
believe in.
heritage.
The Product Know-it-all
The Sprints of Our Lives
Gaining the respect of your fellow engineers, designers,
Coming from a project management environment is
C-level executives, process managers, analysts and
beneficial when taking over the product development
marketeers begins with knowing your product, far and
processes, no matter the style and method. Taking Scrum
wide. When the need for troubleshooting arises, great
as an agile development framework, it is important to
project managers know where to ask for help, they provide
understand the interrelations between priorities, resources
the necessary instructions and follow-ups. They are the
and estimations. A product manager is always expected
product’s table of content, expert and PR manager.
to have them in perfect balance, all while organizing Sprint grooming, planning, review, retrospective and joining daily standups (in Scrum, a Sprint is a time period during which specific development work has to be done and ready for review). Throw product and feature specifications and numerous stakeholder meetings into the mix, and you’ll further understand Product Managers’ need to adjust their attention span, dedication to detail, their understanding of the urgent and the important, and their shrewdness for planning for the now, but always keeping an eye on the future. Needless to say, being agile is beneficial for the entire
16 ESTIEM Magazine | 55th issue - Leadership in the 21st century
FOCUS TOPIC business, the engineering teams and the whole tech department, but it also provides product managers with greater flexibility and freedom to ride the ever-changing waves of market and consumer trends. After all, everything was supposed to be finalised yesterday anyway. The product and the team’s dedication is a reflection of the product manager’s responsibility, involvement and quest for answers. Lazy product managers have lazy teams, slow apps, and too many loading indicators. ‘Being in the driver’s seat’ is a cliché comparison that does indeed apply here. The Developer’s Challenge At times, being a product manager feels like being the dumbest person in the room. The engineers solve the problem, the designers visualise the best possible user experience and the data scientists have the numbers before the product manager even thought about the query. But you have to keep in mind that that’s not what product managers are there for. They’re there to ask the questions and break down problems into smaller quests and provide a different set of eyes that see the bigger picture, unlike all the other experts in the room that are only focused on completing only their part of the project. There will always be some who challenge the product manager’s authority. At times, it will seem like they speak in riddles and radiate supremacy. But rising above it, being a
There comes a time when you have to let go. Instead of pixel perfecting and micro managing the product, product leaders relinquish control. They part ways with Sprints and tickets. They inspire the rest of the team, envision the evolution of products and new ways to meet customer needs, and provide value never expected before. By inspiring the team, taking over the product’s vision, and sharing their knowledge and expertise, a product manager becomes a product leader.
Jack of all trades, keeping a cool head and having the bigger picture in mind results in long term respect, appreciation and sense of security when the product managers are around. They are the glue that holds everything together. Pixel Perfection vs Product Leadership
As the famous Latin proverb says: per aspera ad astra. “Only through hardship (and Sprints) to the stars.”
ESTIEM Magazine | 55th issue - Leadership in the 21st century 17
FOCUS TOPIC
ESTIEM LEADERSHIP LESSONS TAKEN TO CORPORATE LEVEL ”Leaders think and talk about the solutions. Followers think and talk about the problems.” Brian Tracy once said ”Leaders think and talk about the solutions. Followers think and talk about the problems”. When I think of ESTIEMers, I think of problem solvers - we solve cases, build new strategies and are not afraid to fail. ESTIEM is the place that taught me to never stop asking myself “why” and
Svetoslava Simeonova
make people around me do the same, make them be problem solvers rather than problem describers.
LG Paderborn, Sofia
world. This world, and in particular the corporate world, often differs from what we are used to in ESTIEM – a friendly, open
Unfortunately, the ESTIEM journey is not endless, at some point we have to make the step towards the not-so-open-minded atmosphere where innovations are driven and welcome. Indeed, it is not a world everyone fits in, but even being so different from your wild “work hard, play hard” days in ESTIEM, you can use the knowledge you gained during your active ESTIEM years’ to become a leader in your organisation. Here are a few examples from my corporate experience as a former ESTIEMer. 1. You think in cases.
2. You are the one to “stand up”.
It may sound so natural to you – we solve cases in
Just like Council Meetings where we stand up for what
everyday situations, at university, during trainings, but still
we believe is right or wrong, or to take the responsibility,
the majority of employees finds it hard to structure the
in corporations there are events, meetings, conventions
information given, create a business case or solve one.
where someone asks if anyone is willing to ask a question
During T.I.M.E.S events and even during Board and Leader
or come to the stage. Of cause I do not have data to
years, Council and Coordination Meetings and other
prove this, but I believe if you are an ESTIEMer, it is way
events, we are forced to challenge each other and provide
more likely you will stand up. It is definitely not because
elaborate solutions, while not making it too complicated.
ESTIEMers feel uncomfortable sitting, but they feel eager
Think cases, think teams … you know the rest.
to share their opinions openly – a skill many employees lack and many managers would kill for. Trust me, no fake news!
3. You have the emotional intelligence and right confidence. What a great leader should be first is a great person. You will lead people, not computers, and you should be there for them. Whether you have been in the ESTIEM board, a leader of a P/C/I or an event organizer, you have probably dealt with issues within your team like uniting people from different backgrounds and interests. In the end, you have to make it work so that everyone enjoys working in your team and feels understood.You should also win their respect.
18 ESTIEM Magazine | 55th issue - Leadership in the 21st century
FOCUS TOPIC While there are number of articles, videos, trainings and so on on how to be a good leader, the best way to learn is by practicing, by maybe even failing at a project, getting feedback from team members and, in the end, by improving. Becoming a better version of yourself is an everyday task that pays off. 4. You are the “entrepreneur”.
5. You know how to have fun.
Operational tasks or any task that lasts too long or are simply
Yes, I just used the word fun in an article related to work in
not what we imagined them to be can make us feel down,
corporations. If you use your skills to get people together,
unless we know how to turn this daily routine into something
have fun and network with your colleagues, it can be much
interesting. Improvising on the field, being innovative, being
more pleasant to get to work. Especially in big corporations,
the change maker is fun. I cannot imagine that an ESTIEMer
you can use their global platform to manage sustainable
that had to deal with 20 tired and mentally exhausted
friendships from all over the globe.
people at a workshop cannot be innovative in any situation.
A proof that ESTIEMers are the leaders of today and tomorrow – picture from Continental Corporations’ Quality convention in Berlin in June 2018, where 6 ESTIEMers have participated as Heads/Managers, interns and partners of the organisation From left to right: Joris Hoogerdijk, Sissi Simeonova, Paul Evans, Christoph Hagedorn, Jukka-Matti Turtiainen, Andreas Flodström
All these observations do not come from books I have read, they are all from my experience as intern/employee at Continental Japan, Nestle Bulgaria and currently back to Continental in Frankfurt. I was never afraid of the different cultures, companies and industries because I had the most important skill of all – adaptation. In the end, all the things I talked about lead to you being the adaptive, open-minded leader of tomorrow.
”The future depends on what we do in the present.”
As Gandhi once said: ”The future depends on what we do in the present”, so I would advise you to go on every ESTIEM event you like, travel, open your mind for new ideas and eventually you will end up being the change maker within a corporation, start-up, NGO or anywhere else you want to be. Your leadership skills are being developed even while doing Haka, even while reading this article.
ESTIEM Magazine | 55th issue - Leadership in the 21st century 19
FOCUS TOPIC
WHAT DOES THE WORD SUCCESS MEAN TO YOU? \\ Does it require being a leader and standing out among other people? Do we have a universal recipe for being successful? Nowadays, being successful means leading people and
more important not to be a leader, but to do what you are
gaining recognition from everybody around you. It seems
good at and what you really like.
like without proving you are better than others, it is
Anna Kornilovich
Local Group Saint Petersburg
impossible to feel useful. That is one of the reasons why
The main lesson from this story is that the process of
everyone is striving towards leading positions inside teams.
becoming a successful person is not about trying to be
These thoughts lead us to the main question: is it really
better than the people around you. The most important
obligatory to be a leader if you want to be successful?
thing is to use your own knowledge and skills in a right way. Not seeking for any special recognition, not trying to get
Let’s approach this topic using the example I learned not so
all the prizes after all the work is done, but enjoying the
long ago. It is the story of Canadian astronaut Christopher
process and appreciating the mutual result. You might not
Austin Hadfield, who worked within a team for most of
be a leader in a group, but you must remember that the
his life. In his book ‘An Astronaut’s Guide to Life on Earth’,
success your team gained is your own achievement as well.
he wrote about the benefits of being ‘a zero’ in a team. Being ‘a zero’ means to do exactly as much as required for successful work: not harming your team’s work, nor standing out at the same time. At the initial stages of his work on the ISS, he himself adhered to this rule. Hadfield did what was required for the successful completion of the
“You might not be a leader in a group, but you must remember that the success your team gained is your own achievement as well.”
mission: he used his knowledge and abilities wherever he could be useful. Yet, he did not seek special recognition, it
For me, being successful in ESTIEM means using and
found him. The result of the whole team was a success for
improving my skills in every project I participate in. We
each participant.
inspire each other, learn something from every member of the team and improve ourselves continuously. And I believe
This is an excellent example of a person who was willing
that I can inspire at least one ESTIEMer to work for their
to share his knowledge with others and we can still call him
dreams and not to feel the need to be a leader in order to
a leader although he was not a real one inside the team.
be successful. Be yourself, try new things and be a part of
He achieved incredible results, even though he wasn’t
your team’s success!
standing out. It clearly shows that sometimes it’s much
20 ESTIEM Magazine | 55th issue - Leadership in the 21st century
FOCUS TOPIC
THE ART OF LEADERSHIP… OR THE ART OF ENGAGEMENT What is the first thing that comes to your mind when thinking about leadership? Are you foremost thinking about skills and techniques to influence others to do what you want them to do and how to make them follow you? While this is, unfortunately, how many people interpret
seemingly without any effort. The great entrepreneurs in
“Leadership Skills“ trainings. The true meaning of leadership
the previous paragraph did not get where they are by just
is empowering people to unfold their great potential in
being smarter or working harder, but by being passionate
their work and life. That being said, there is a great deal of
about what they did and do. Success and financial wealth is
responsibility in leadership due to the great impact one can
only a side effect, because…
have on others‘ lives.
Discipline comes automatically. Discipline is what it takes to make your vision come true. None of the life changing
Have you ever thought about the fact that leading others
inventions of the past have come easy and they all required
brings a great deal of responsibility to do what is right? In
a lot of hard work to overcome a great deal of frustration
the definitions there is a subtle, but important difference
and keep on going against all odds. But it becomes much
between leadership and management.
Sebastian Geese Local Group Siegen
easier, if you are passionate about your vision.
Leadership is concerned with doing the right thing, while
Conscience is what can separate the great from the good.
management
It does probably not diminish a leader’s qualities if business
aims to do things
success is the only objective. However, leaders should
right. In order to
also be aware of their potential to contribute to a greater
unfold one’s full
good and to have a positive impact on many. Götz Werner
potential,
one
is probably one of the lesser known business leaders of
needs
a
the last years. As founder, co-owner and advisory board
leader’s ability to
both
member of one of Germany’s biggest drugstore chains,
envision the right
dm, he established a company where profit is considered a
direction as well
lost opportunity and whose current CEO mentions ”profit
as a manager’s skills
minimisation“ as their main objective.
to get things done efficiently.
On a final note, it is important to realise that you first need to lead yourself before leading others. How do you
In his bestselling book ”The 8th
consider it possible to give others a purpose, inspire them
Habit: From Effectiveness to Greatness“, Stephen Covey
into a certain direction and empower them to connect to
populates that leaders need four important characteristics:
their true passion if you haven’t mastered it for yourself?
Vision, passion, discipline and conscience!
Having reached that level of maturity and having realised the impact of your role as a leader, you can truly get a fire
Vision describes a person’s ability to see what might
burning in a person’s heart. I want to close with a quote
be possible at one point, but not imaginable yet. Take a
from the Spider-man movies when Ben Parker tells his
moment to think about visionary minds like Steve Jobs or
nephew Peter while dying that ”With great power comes
Elon Musk. One might question some business attitudes or
great responsibility“.
motives of theirs, but with no doubt they had and have visionary ideas for products of the future. Elon Musk has nothing less in mind than making mobility independent of oil and enabling mankind to live on Mars. Sounds outright insane, doesn’t it? But would that not have been the same reaction when 50 years ago someone would have told you about their idea to develop a smartphone? Passion is the fire you feel burning inside yourself when you engage with something that you truly want. It is that one thing that gets you up in the morning and keeps you going,
This article was written under the initiative of the IEM Caring Foundation. The foundation brings together people who want to lead change towards a caring society. Conscious Leadership is one of the foundation’s five Fields of Impact. The other four Fields of Impact are Social Entrepreneurship, Equal Opportunities, United Europe and Strong Sustainability. Go to www.iemcaring.org if you want to find out more!
ESTIEM Magazine | 55th issue - Leadership in the 21st century 21
SCENE
EXPERIENCES OF A LEAN SIX SIGMA GREEN BELT PROJECT During and after my Lean Six Sigma (LSS) crash course in München in May 2018, I had mixed feelings regarding the upcoming Lean Six Sigma project. I was lucky to have landed a job in the Finnish worldleading company Konecranes, which specializes in the
Antti Sinkkonen Local Group Lappeenranta
manufacturing and service of cranes and lifting equipment for ports, shipyards and other industrial environments. However, I felt quite uncertain, as it would be the first time I would work as a project leader and have the true responsibility of a project and its outcome. I also knew that I would be on a very tight schedule and working with products that I had never seen before, in a totally new industrial environment. Looking back now it sounds very interesting and an excellent opportunity to learn, as it was! Assembled horizontal gear reducer Currently I am working in the Strategy Quality Development team of the company, which for example arranges Lean
The title of my project is “Capacity assessment & FMEA
Six Sigma trainings for the whole company world-wide and
analysis of gear housing machining”, FMEA stands for Failure
manages the overall quality development processes and
Mode and Effect Analysis. I am focusing on the machining
projects through all business units. Originally, I applied only
of the gear cases e.g. housings. Currently, there are two
for a Green Belt project but ended up doing a lot more than
large machining centers used to machine the casted gear
just the project: I have been conducting a comprehensive
housings so they can be assembled into a ready gearbox.
data analysis as a part of a Master Black Belt project and
In picture two you can see a Burkhardt+Weber machining
developing a Lean Six Sigma project portfolio management
center which is similar to what the gear factory uses. The
tool for Konecranes.
objective of my project is to evaluate the available capacity
All of the above has helped me with my own project
in terms of theoretical working hours and actual machining
and working parallel on something else other than my
hours in order to reflect upon whether there is enough
own project has allowed me to look at the project from
capacity to meet customer demand in the long run. The
different angles and gain knowledge from people around
other part of the project is to assess the risks involved in
me. For all you future Green Belts, I suggest to occasionally
the machining process that may cause long-term machine
take your eyes from your own work and spend some time
downtime and thus have a big financial impact on the whole
thinking about what you are really doing and trying to
company.
achieve. Headless pounding and frustration will not get you anywhere, I can tell you that. The project that I am conducting is for the Hyvinkää gear factory (CHG). The gear factory produces gearboxes and transmission parts of gears for industrial equipment. As you might know, port cranes are gigantic and the largest ones can lift 1200 tons high in the air. As it can be understood the gearboxes of these kind of products cannot be small either. Here’s a picture of a gear box. To give you some scale, the largest ones I have so far seen at the factory are some three meters long and weigh up to 1000 kg, so certainly we are not talking about small objects. Burkhardt+Weber machining center
22 ESTIEM Magazine | 55th issue - Leadership in the 21st century
SCENE real data and Lean Six Sigma’s statistical approach has been I started my project with a meeting with the managers and
more than helpful with this.
engineers of the factory to delimit the project and define the current problem statement. I was surprised how effortlessly
Working in a large global company comes with its pros and
everything went: key process measures, project team and
cons. At Konecranes, the Lean Six Sigma methodology is
project scope were defined in 30 minutes. However, at this
being rather well integrated to all business areas and even
point, I had no idea about the products or the processes I
the top management of the company trusts that the use
was going to work with in the coming weeks.
of Lean Six Sigma methods will provide good results and
The general manager advised me to spend some time at the
continuous development for years to come. However,
factory and talk with the machine operators. This would
bigger is not always better. In a big company, it sometimes
be my advice to all of you future Green Belts too. Do the
may be tough to find the right people and run the project,
Gemba Walk! It is crucial for you and the project team to
because often employees, especially on the manager level,
be on the same line and to understand the basics of the
are working on multiple projects simultaneously to their
process in the beginning of the project.
own work and thus may have difficulties to provide the necessary time for your project.
“It is certain that at some point, you will encounter situations where you have no idea what to do and how to proceed, and that is when you need support.”
I also noticed that during the summer, the vacations often cause major problems and delays for a project. At the moment, I am waiting for answers and data sets from two different sources, which will only be available in two weeks’ time. It can be frustrating but something you should get used to if you want to work in an international company. One of the most important things that I have noticed is that
Also, I would encourage you to really think about who you
everyone involved in the process should be on the same
are going to choose for the project team and who are the
level, and have the same mindset and will to develop the
people that are going to support you with the project. It
process. If the goals of employees and managers contradict,
is certain that at some point, you will encounter situations
it is rather hard to propose and implement any major
where you have no idea what to do and how to proceed,
changes to the process.
and that is when you need support. Perhaps the hardest part of the define-phase for me was to come up with the benefits estimate and I was actually not even able to draw any estimates or potential savings. At that point, I did not have any information regarding the costs of the process, therefore I decided to just skip that part and complete the benefits estimate later. So far, the most difficult part of the project has been gathering the data. Pretty soon after the starting meeting, a production planner gave a large data set from SAP but the data set itself told me only half the truth. I needed the actual machining data from the machining centers and it took quite a while before I was able to extract the correct data and properly understand the connection in between them. I assume that collecting and verifying the data in the measure-phase might be one of the hardest tasks in most
Sample individual value plot from the project.
of the Green Belt projects, but it is essential to get the right data and understand the casualties of the data and the
During the project I have extensively used Minitab and
process you are dealing with.
other tools that were taught in ESTIEM’s Lean Six Sigma
Personally,
analyzing
has
been
much
easier
and
course. My most used tools have been Fishbone-diagrams,
straightforward as it is convenient to ask for guidance
Individual Value Plot, Boxplot, Interval Plot and Capability
and opinions to some important objections that I have
Analysis. Also, Pareto-diagrams have proven themselves
found from the data. First, I approached the data with
to be very useful in many different situations and they
basic pivoting in Excel but pretty soon moved to Minitab
are also easy to understand and interpret for the senior
to spot those unusual data points. One of the key tasks
management.
of my project was to verify the current capacity level using ESTIEM Magazine | 55th issue - Leadership in the 21st century 23
SCENE I really suggest digging deeper into Minitab and its fascinating
you will not be following your daily working time with a
features. You can make a great difference to your analysis
stopwatch and sometimes you might encounter surprising
and presentation just by adding reference lines or adjusting
developments that will mess with your schedule.
the scale of the Y-axis. However, be sure to know when to
Additionally, I cannot stress enough the importance of
use Excel and when to use Minitab as often you can crunch
delimiting the scope of the project. Quite easily you will
and analyze the data much more efficiently using Excel. As
end up biting off more than you can chew and as the project
taught during the course, you should pick the right tool
moves on, you notice that it has become harder and harder
for the right job. If you do not know which method suits
to manage and control the project. The worst scenario is
your case best, try them all and see what presents the best
that you will not be able to finish the project at all.
results – trial and error. Overall, I could say that so far, this project has taught me much more than any university course or prior job. Being able to develop your project management skills together with convenient analytical tools in a very interesting industrial environment is something that in my opinion every industrial engineering student should do. As you dive deeper into the company and process you will start to understand the sheer size of the business and all the factors, the X’s affecting the Y’s. The Lean Six Sigma project is also an excellent chance to start building your career in an interesting company: often these kinds of projects have follow-up projects and perhaps you will be responsible for implementing the solution after closing the original development project. In addition, you will be able to show your supervisors that you are able to work independently in challenging projects and build a Sample boxplot from the project.
network inside the company which is important for your upcoming career.
Perhaps one of the most important factors in your project is going to be the scheduling and timing of your project.
Those of you who are still thinking whether to apply
What will take the most time? How much time will the
for a Lean Six Sigma course or taking one in your home
other team members invest in the project? I suggest to
university: Don’t think, go for it! The Lean Six Sigma
schedule a few meetings with key people pretty soon after
methodology teaches you great tools and methods that
starting your project. This really helps you to kickstart the
will help you analyze and develop different processes
project and establish a closer relationship with the persons
in all kinds of industries. Using the Lean Six Sigma tools
who know the process like the back of their hand.
allows you to observe the problem from different angles
Like I already mentioned, I was working simultaneously on
and find objections that other don’t see. I see it as a clear
different Lean Six Sigma related topics so I had to distribute
competitive advantage and I am certain that it will be
my time between them. It is not as easy as you think, as
beneficial for all you fellow ESTIEMers too!
Established
1994, history dates back to 1933
Core business
Manufacturing and service of cranes and lifting equipment
Type
Publicly listed company to Nasdaq Helsinki
CEO
Panu Routila
Headquarters
Hyvinkää, Finland
Total sales, MEUR
3136,4
Personnel on average
15 519 at 600 locations in 50 countries Facts about Konecranes
24 ESTIEM Magazine | 55th issue - Leadership in the 21st century
SCENE
THE ROAD OF AN ESTIEMPRENEUR
ESTIEM builds entrepreneurs.
Luckily, most of the things described above, were already being practiced by us during our time in this amazing
Not in the fluffy sense of the word. Not people tailored
student organisation. Since both of us held leadership
to create new businesses and sell them for billion euros, as
positions, both in our Local Groups and on central level,
many American movies portray them.
our routines were already set for our entrepreneurial days. Putting everything in the “ESTIEM frame”, the companies,
Real-life entrepreneurs are solution savvy, problem
universities and ESTIEMers were our clients back in the
solvers, people who look at the world as a place full of
days; our presentations to investors and other potential
opportunities and not obstacles. They see the thrill in
stakeholders were to all the Local Groups sitting in the
the process of developing an idea that creates value to a
Council Meeting, to whom we needed to present our
certain person or need, and they work relentlessly, with
value proposition and work. This clearly demonstrates
sleepless nights and coffee as fuel, towards providing the
the strong correlation between an entrepreneur and an
best possible service or product to their customers.
ESTIEMer.
The thing is: Entrepreneurship is part of the human DNA!
But let’s reframe it again. What is an entrepreneur?
We have survived ages of evolution, most of the times
Entrepreneurs are people who have ideas and passions or
sharing land with stronger and faster animals. It was our
see these needs in the world and decide to stand up and do
ability to adapt and overcome whatever crossed our way,
something about it. And they put everything on the line to
with ingenious inventions ranging from the wheel to a
achieve their goals. They have the ability to gather people
simple sweater to keep us warm in cold winter nights, that
around them who want to build that dream with them.
allowed us to survive. However, schools today encourage “fitting in”, using standardised tests and outdated teaching methods as a way of building the ideal profile of the modern professional. Traits
like
innovation,
tenacity,
negotiation,
sales,
presentation skills, are left aside, abandoned by the current
Francisco Ramires Local Group Minho
Tomas Ribeiro
Local Group Porto
“Put yourself in this playground, and reminiscence about your childhood, when everything was possible, and then say to yourself quietly, but with determination: I am an Entrepreneur.”
educational system. Entrepreneurs are everywhere. They run small businesses Luckily for us… we had ESTIEM!
that support our economy, design tools to keep us connected to friends, family and colleagues, and they find
It was here that we, current co-founders of Strain, a digital
new ways to solve society’s oldest problems. They build
recommendations platform which offers Millennials a fast
models to simplify the process, rewrite the code of the
and easy way to pay less for what they love with a simple
website to it make it easier to register for events or just
post on their social media, were taught the skills needed to
find a way to help you not lose your name tag. It does
navigate through the business world with confidence that
not matter. They are everywhere, solving problems of all
most of the students our age lack.
kinds.
Every day we deal with clients. Every day we need to make
If you are starting your entrepreneurial journey or you are a
fast and accurate decisions regarding our business. Every
random person who wants to grow, don’t be afraid to give
day we need to build presentations to stand in front of
a chance to this incredible network. You will be challenged,
audiences to tell our story. Every day we need to sell our
groomed and allowed the opportunity to nurture your
value proposition or network with someone in a particular
own entrepreneurial traits, and who knows… maybe you
event we are invited to.
will join Strain in the future!
ESTIEM Magazine | 55th issue - Leadership in the 21st century 25
SCENE
PUSHING THE WORLD FORWARD You cannot get through a single day without having an impact on the world around you. What you do makes a difference, and you have to decide what kind of difference you want to make.�
Kjell Lillie-Stolze Local Group Berlin
This quote truly highlights what entrepreneurship is all
with different life and work styles all over the world. It
about, however, it was not said by Steve Jobs, Peter Thiel,
invokes a large scale thought process within each one of
Mark Zuckerberg or any of the other entrepreneurs
us and ultimately helps us take on the challenge of changing
whose names have dominated the media. This quote
the world.
is by an English primatologist and anthropologist, Jane
Goodall, who famously conducted a 55-year-long study
The idea of providing a high quality service for a wide range
concerned with the societal and familial interactions of wild
of people first emerged while we were stuck in a traffic jam
chimpanzees.
in an Uber for an entire hour while attending an ESTIEM
event in Kiev. We thought to ourselves that it should be
There is an important lesson to be learnt from the quote
as easy for businesses to find customers as it is for Uber
above: YOU can change the world and it is up to YOU
drivers to get rides as long as you provide a good service.
whether this impact will change the world for the better or
The gears in our heads started turning and we were already
for the worse. Entrepreneurs do not just want to change
coming up with ways to make this possible.
the world, they want to push it forward. To change the world you need to understand the world as Jane Goodall
We realised how our generation is stuck between chasing
did over 55 years ago. Every good idea aims to solve a
success and chasing their dreams, between managing
problem, often a problem which nobody knew existed
their work or managing their household. We wanted to
before.
help them with their daily struggles and ordinary needs so
they could have the liberty to only focus on achieving their
Though, how do you solve a problem nobody is aware
dreams. This is how gwhy was born.
of ? To start with, you need to develop your awareness of
the world. In fact, ESTIEM is providing us with an ideal
At that point, we were only two people with a problem
medium to travel to different countries and get familiar
and an idea. Our first task was the most crucial. We had to
26 ESTIEM Magazine | 55th issue - Leadership in the 21st century
SCENE
build a strong team in order to turn our ideas into actions
vision on high quality services into reality with the help of
and make a change. Again, and for the second time, we were
the experiences and skills we gained from ESTIEM.
able to take advantage of being ESTIEMers. A strong team
is not only about the capability of the members or the skills
Let’s go back to our introducing words. Everybody has to
they have, it is also about how well they can work together
decide what their impact on the world should be. While
as a unit. Yes, a chain is no stronger than its weakest link but
other people have an impact by working towards the goals
also if the links are not connected to each other, it is bound
other people define, entrepreneurs wake up to challenge
to break down in no time. ESTIEM is a playground where
the status quo by introducing smart ideas every single day.
people learn how to work towards a solution and work
They work towards this goal without worrying about failure
in a team with numerous people from various countries
or concerning themselves with other people’s opinions.
and cultures, as well as improve themselves in many levels. Thanks to the contribution of ESTIEM, we were able to
For those reading this article right now and dreaming about
build a strong, well connected multinational team. It was
starting their own businesses one day and building something
not necessary to train anybody, people were already able
from scratch: it might sound crazy or intimidating but you
to analyse, come up with solutions and cooperate from the
should keep in mind that everything starts with a mere idea.
beginning and found their place in the project.
From there on you can work towards creating a good base
with a strong structure and building upon it. With the skill
We encountered a problem, came up with an idea to solve
set, experiences and network you are gaining in ESTIEM,
it and the team made it all happen. But what’s the next step?
you have numerous assets to exploit and hopefully become
There were a lot of things to do that we might name as “the
one of the crazy ones one day.
next step” and there still is, yet we take firm steps to put our
ESTIEM Magazine | 55th issue - Leadership in the 21st century 27
SCENE
SERVING CITIZENS WITH TECHNOLOGY Currently, technologies are becoming autonomous, self-sufficient and even self-learning thanks to, e.g., AI deployment. This means that they can develop at an even faster pace than during the last 30 years.
Since this time new technological innovations have been
was a diagnosis of the cascading trap of technology:
driving the development of the digital economy and
as technologies are developing faster than we are able to
changing the principles of the global economy.
adopt them, how do we make sure that they are aligned with a sustainable development paradigm? Together
Natalia Kobza
Local Group Warsaw
Smart Cities is currently a very popular topic. It is a
with a group of experts, the company analysed over 100
concept of city development that advances urban areas
examples of solutions implemented in the Polish market.
that use different types of data to supply information to
In the report, they present 15 carefully selected solutions
the city authorities in order to manage assets and resources
which are the most effective and do not require large
efficiently. Representing more than 80% of the global GDP
investment expenditures like electric bicycles of Geobike
(World Bank, 2017), these ecosystems will produce and
and their city bicycle system GeoVelo or sensors measuring
absorb most of the innovations brought to the market.
at real time water and air pollution of Syngeos. There can
Data exposing their extraordinary potential, as well as
be a huge opportunity for the companies to introduce new
the scale of problems they currently have to deal with, is
technologies and solutions to the cities and, consequently,
shown at every conference and news outlet.
to solve important problems in the area of transportation,
Małgorzata According to the World Bank (2017), more than 50% Hermanowicz Cogito Technology Consulting
of the world’s population lives in urban areas (in 2007, the number of urban residents equaled the number of rural residents) and in 2050 it will exceed 65%. Urban agglomeration processes operate on different scales in different continents, but it is estimated that on average 1
health, energy and pollution.
“Only when we build processes that involve citizens around new technologies, they could be utilised and contribute towards closing the cascading trap of technology.”
million people are moving every week from the countryside to the cities. Therefore, cities are facing massive problems with overpopulation, environmental protection, traffic
Despite the fact that at the beginning the idea of smart
congestion, data acquisition, etc. On top of that, issues
city was mainly associated with hard technology, it quickly
like climate change, work automation, food security or
became clear to city decision makers that innovation is not
cybersecurity have a massive impact on social life. Cities
only a new tool, but it requires a smart local government and
are overflowing with new urban solutions, but do they
most importantly smart residents. Thus, in order to make
respond to actual problems?
it successful, hard and soft technological projects should be combined, so that innovation could truly serve citizens.
Cogito Technology Consulting, a company based in Poland,
Only when we build processes that involve citizens around
addressed these problems in their newest report “Serving
new technologies, they could be utilised and contribute
citizens with technology”. The starting point for the report
towards closing the cascading trap of technology.
28 ESTIEM Magazine | 55th issue - Leadership in the 21st century
SCENE
HOW WE ALL GET FOOLED BY DATA! A while ago I read an article that describes a new version of propaganda in the United States and Russia named ‘Firehose of Falsehood’. It describes a method of propaganda and promotion used by several key figures including Donald Trump. Two methods sprung out to me: ‘Lacks commitment to
(expressed as a number) that describes the size and
objective reality’ and ‘Lacks commitment to consistency’.
direction of a relationship between two or more variables”
I asked myself how it is possible that that many people buy
while causation is defined so that it “indicates that one
Trump’s obvious lies and insults.
event is the result of the occurrence of the other event; i.e. there is a causal relationship between the two events. This
Seeing through deceptions and falsehoods when you see
is also referred to as cause and effect”.
a visualisation becomes more difficult as the telltales are
Why does this difference matter? Think about this: when
hidden away. With this article, I hope to arm all of you
is the most ice cream eaten throughout the year? When
against bad data visualisations and let you see right through
do the most forest fires emerge? These graphs will overlap
them.
and thus have a big correlation as the graphs will both
Robert Lintzen
Local Group Eindhoven
peak in the summer. However, does this mean that we all How an average can deceive you
should stop eating ice cream to prevent forest fires? This correlation doesn’t provide any adequate reason to believe
“Bill Gates walks into a bar and everyone inside becomes a
that eating ice cream causes forest fires. So next time you
millionaire…on average.”
see a graph, find out if it shows correlation or causation.
While this joke easily shows that you are being deceived, it is not always easy to spot a deceiving average. An average is a great tool to get a grasp of the data but it should be used with care. An average can mean (pun intended) one out of three things: •
Mean average
•
Median average
•
Mode average So what now?
Most often, the mean average is referred to when we talk about an average. Sadly, it does not always describe the
Sadly there are a million more ways how data can deceive
dataset in the ideal way. One outlier (such as Bill Gates)
you such as through the sample taken, through the
can easily skew the mean average. In such situations, the
absence of context or discarded data. On top of this, the
median (the exact middle value of a data set when they
visualisation can be misleading through the colours used or
are sorted on size) or the mode (most occurring value) can
the axis. There is too much to discuss in one article. But
show a more representative figure to describe the data.
the best tip is and will always be to approach a visualisation with scepticism.
If you want to know more: Correlation vs Causation One more important thing to understand is the difference between correlation and causation. Correlation is defined by the Bureau of Statistics as “a statistical measure
Vox News Strikethrough - Why obvious lies make great propaganda: https://goo.gl/Wx3VwE Huff, D. (1954). How to lie with statistics. WW Norton & Company.
ESTIEM Magazine | 55th issue - Leadership in the 21st century 29
SCENE
HOW I READ 100 BOOKS IN ONE YEAR \\ and how you can, too
Jelena Roksandic Local Group Novi Sad
I have always loved to read since, but it really started when
NEVER READ SOMETHING YOU DON’T WANT
I was nine years old. It was a competition between me and
TO
my best friend at first that resulted in my love for reading
In general, I always try to finish reading a book I started.
books. A couple of years ago, I saw a challenge of reading
However, there are times when it is ok, even preferable,
100 books a year on the internet, and I wanted to try it.
to stop reading a book. This is especially true when the
The first year was a struggle, but later it became a habit.
book is badly written, way too difficult to understand or is
100 books a year is a goal I’ve been able to reach for the
just too boring to hold your interest. If you keep reading
past few years despite being a full-time student and working
something you don’t enjoy it can put you in a mood called
in ESTIEM in my free time. How did I manage this, you ask?
’a reading slump’. It means that you will not be able to pick up a book and read because you don’t feel like reading at
Here are five things I did that helped me find more time
all. But besides that, books you hate will take twice (or
to read:
perhaps, even thrice) the amount of time to get through. Books that pull you in will get to your goal much faster.
NEVER BE WITHOUT A BOOK I am almost never without a book or ebook or audiobook
TRACK YOUR PROGRESS
in my possession. A lot of reading that I got done happened
If you want to read a hundred books in a year, you have
while I was waiting for my classes to start, or on the bus
to read an average of two books a week for fifty weeks,
and train. The moments when you have nothing to do
with just a couple weeks left for emergency time. To keep
add up throughout your day and instead of checking your
yourself on track, I suggest writing down each book you
Facebook feed or Instagram pictures, you can read a book.
read, along with the date you finish it. A book journal is a
If you always carry a book with you, you’ll find yourself
really good place to do this – that way you can make notes
sneaking a few pages here and there until you’ve read a
about your impressions of the book as well. Also, there
quarter of it by the end of the day.
are all kinds of tools online that can help you organize your reading. Goodreads is one that I really love because it shows you how much books you are behind.
30 ESTIEM Magazine | 55th issue - Leadership in the 21st century
SCENE GENRE HOP
SOME RECOMMENDATIONS YOU CAN START
In order to prevent getting bored of books, I shift around
WITH:
my genres here and there. Poetry books are great for a quick read to get you back into the mood for literature. Graphic novels give the mind a break from blocks of text. Young adult novels are fantastic for solid, page-turning fiction. I try to vary the level of books I’m reading, too. If I’ve just finished a fairly heavy, difficult read, I might try to read something light and fun next. So do not be afraid to try something new. READ IN DIFFERENT MEDIA As much as I would prefer to read all of my books in physical print editions, I don’t have quite enough time (or shelf space) for that. I usually have at least one print book and one audiobook going simultaneously. An audiobook still takes most of us longer to get through than the same book read in print. If you have time to sit down and read something, you should be looking at a printed page. The audiobook is an inefficient use of your time unless you need your eyes elsewhere. I also read the occasional ebook – though I don’t prefer that format. But it might be helpful for you to have your book with you on your phone or ebook reader wherever you go.
Now, I want you to take on the challenge ESTIEM is a place where we learn and grow together, we
in a year. Post a photo of you reading a book on your social
strive to be a better leader every day. And as Margaret
media with a hashtag #ESTIEMersRead and share your love
Fuller said “Today a reader, tomorrow a leader.” So, I
of books with your ESTIEM friends.
challenge you to join a movement of reading more books
ESTIEM Magazine | 55th issue - Leadership in the 21st century 31
CAREER
ESTIEM ALUMNI INTERVIEW \\ Martin Schönbeck
Tell us about your career until now.
for sure though: I’ll always stay in touch with the ESTIEM
After graduation I joined EY as a consultant, where I had
Alumni network!
the opportunity to engage with many different clients in
Martin Schönbeck Local Group Eindhoven, Trondheim
the public and private sector to help them improve their
Which impact did ESTIEM have on your career?
business and embrace the future. Nowadays I work as a
The experience I gained in ESTIEM has helped me
project leader within our People Advisory Services practice.
tremendously to succeed in consultancy, ranging from intercultural awareness to team development and
What does your average working day look like?
leadership. The entrepreneurial spirit in ESTIEM has
About half of the time I spend with (and sometimes run
also encouraged me to discover and develop many new
between) clients where I meet with senior leaders and
opportunities.
coach our project teams. The other half I spend on business development, sales processes and internal responsibilities,
Tell us your most memorable ESTIEM story.
either in the office, somewhere abroad or in an airport
Having attended more than one hundred ESTIEM events
lounge.
and having met thousands of ESTIEMers, it is simply impossible to choose one. Still, my journey by train from
What are your plans for the future?
Eindhoven to the Council Meeting in St. Petersburg back in
I prefer not to have a fixed plan for the future, but rather
2003 remains one of the most memorable ones.
seize the opportunities that come my way. One thing is What is your advice to current ESTIEMers? Your name:
Make sure you don’t miss out on anything in ESTIEM - work
Martin Schönbeck
hard and play hard! Studies are of course important, but
Your Local Group:
don’t underestimate the value of the skills you learn in
Eindhoven & Trondheim
ESTIEM if you have to choose between attending a lecture
Year of graduation:
or an ESTIEM event.
2007 Your current job: Consultant Your current living place: Trondheim, Norway Who do you choose as the next ESTIEM Alumnus to be interviewed? Frank Heffter
32 ESTIEM Magazine | 55th issue - Leadership in the 21st century
CAREER
Marlies van Laarhoven \\ ESTIEM ALUMNI INTERVIEW
Tell us about your career until now.
are moving towards an economy driven by purpose and
My career started off as a classical IEM career, until I decided
networks. In fact, I believe organisations that adhere to
to find my own way outside the trotted paths.
these developments will be most successful in the future. Therefore, I’ve founded my own company Stratwise,
During my studies I had a chance to do internships at
consulting leaders and organisations to grow with a purpose
Electrolux in Sweden and Canon in Japan. I graduated
in a sustainable world; fit for the future.
in 1993 and pursued an international career at Procter & Gamble. P&G has been the perfect first employer,
What does your average working day look like?
offering me a lot of opportunities to be responsible and
Stratwise is a network-based organisation in itself. This
entrepreneurial together with talented international
means that one of my priorities is to continue to build
colleagues. I learnt how a successful company is run; it was
strong relations with talented professionals, who bring
like doing my MBA on the job.
complementing experience and skills, to be able to scale
Marlies van Laarhoven Local Group Eindhoven
up to a suitable dream team as client needs require. I want Being more a generalist than a specialist, I chose to broaden
to be at the forefront of new developments and therefore
my experience by joining a strategy consulting firm, Arthur.
dedicate part of my working day to gain knowledge
D. Little, in 1998. A few years later I co-founded Quintel
and methodologies, for instance currently in creating
Strategy Consulting in the Netherlands. For several years
sustainable systems. With that in my backpack, I work with
I was both a consultant and CFO of our company of 40
clients to support them in successfully realising their next
people.
development step, always working towards a purposeful sustainable future.
The turning point for me came in February 2008. One morning it dawned on me how our economy, planet and
Your name:
people are in need of a transition and that there are much
Marlies van Laarhoven
more strategic issues to attend to. I realised as well that the
Your Local Group:
values of my peers had developed in ways that no longer aligned with my values. It was time to step out.
Eindhoven Year of graduation: 1993
A company is not a set of numbers, but merely a group
Your current job:
of people trying to achieve a shared ambition. I acquired
Founder at Stratwise
insights and techniques to be able to give fresh perspectives
Your current living place:
on what makes a group of people successful in line with
Amsterdam, the Netherlands
the purpose of their organisation. These perspectives make
Who do you choose as the next ESTIEM
organisations more effective and play a key role in strategic
Alumnus to be interviewed?
decision making. I believe organisations can have both a
Andreas FlodstrĂśm
sound business and look after their long term impact (both internal and on their external surroundings). Moreover, we
ESTIEM Magazine | 55th issue - Leadership in the 21st century 33
CAREER What are your plans for the future?
almost 30 years. But I remember the feeling of possibility in
We’ve only just started to make the transition towards
Graz, an outrageous vision being within reach. This makes
sustainable systems and network-based organisations,
it still an amazing event to me. In the months of intensive
so my journey is at the beginning. I firmly believe in this
work that followed, we created ESTIEM at the speed of
transition and as long as I can, I will pursue this vision.
light.
Which impact did ESTIEM have on your career?
For me, a similar feeling of possibility was in the air, when in
When starting ESTIEM, I experienced how a network of
2014 we explored the idea for the IEM Caring Foundation
people can achieve outstanding results. Looking back,
at the Council Meeting in Istanbul and the Alumni Meeting
all the innovations I’ve achieved, whether it be at P&G
in Budapest. I felt the time was right to make a next step in
or at consulting clients, were always a result of working
the life of ESTIEM and expand the impact of our network.
in a network state of mind vs. using hierarchy. With the
I was happy to be one of the founders of our foundation.
platform that the IEM Caring Foundation provides, we are
A very memorable event was the first Convention in
taking this a step further with completely self-managed
Frankfurt in 2015, when we felt so strongly present as a
purpose-driven teams (a so-called teal organisation, based
group and connected to our potential role in the outside
on ‘Reinventing organisations’ by Laloux). ESTIEM, also
world. I believe that we have only just started to unleash
for alumni and professors, remains a safe place to try-out
the power of our network, of purposeful collaboration
new ways. And that’s how it’s still helping me today in my
across all the generations of ESTIEMers on an equal basis,
career. Moreover, our impressive network of talented
across Europe and across different industries. Who knows
students, professionals and academics is a great source
what can be accomplished by the time of ESTIEM’s 50th
of inspiration, potential partners and clients for my work
anniversary?
towards a sustainable world. Listening to students and young alumni has been very interesting; it made clear to me
What is your advice to current ESTIEMers?
that Millennials naturally share these values and will be our
With such a vast network, anything is possible. Any idea
change agents.
you may have can be realised. Therefore, don’t hesitate to bring forward your idea towards a next development that
Tell us your most memorable ESTIEM story.
enriches the ESTIEM network. Know that you can draw on
I’ve had the privilege to be an active contributor to the
resources of people in the network, not only students, but
fundamental design of ESTIEM in June 1990 in Graz. Back
also professionals and academics. If you fail, no matter, at
then, we just wanted to establish a network of students to
least you tried. But chances are, you’re going to succeed
be able to organise exchanges and other events in order
and you’ll leave a lasting impact to the benefit of next
to gain international exposure. No-one had in mind that
generations of ESTIEMers. So, pursue your big outrageous
ESTIEM would become so large and still thriving after
ideas! Just go! And keep going!
34 ESTIEM Magazine | 55th issue - Leadership in the 21st century
CAREER
CAREER CENTRE \\ a new online platform for ESTIEMers Devoted to providing ESTIEMers with knowledge and opportunities which qualify them for finding a job or practise abroad, the CC has, amongst many others, one big goal: To prepare IEM students for the career they always wanted. Where it all began….
the past and you are afraid that it will be noticed?
For a long time, it seemed like something was missing regarding the Career Side of ESTIEM, perhaps a service
Career Centre got you covered with...”drum rolls”... the
or a platform offering ESTIEMers some different jobs or
knowledge part, which gives you everything you need to
study paths. Many events were organised, including two
know before you apply for a job. From basic things, such as
events in Eindhoven, which inspired a change. During those
‘How to write your CV’, to complicated topics (for example
events, participants had a chance to learn from experienced
how to behave on a job interview or how to present
Alumni members how to start an international career and
yourself on social media that companies are looking at), we
how to apply for a job abroad. All the knowledge they got
search for all needed resources so you could feel safe and
and the development of the event inspired our members
confident while applying for your job. All the resources and
to come up with something new. As a result, during the
the information are then sorted into articles, divided and
Coordination Meeting in Paderborn in October, the Career
organised on the Portal waiting for you to use them and
Centre - a new online platform within ESTIEM - was
Anđela Renovica Local Group Novi Sad
become the best version of yourself!
born under the leadership of Jorik Meijers (LG Eindhoven). Inspired by ideas presented in two Coordination Meetings, the Career Centre has then started growing and developing and is now composed out of a few different fields of work.
As no country and culture are the same, it is also important to put the focus not only on a general
part
everybody
(knowledge can
benefit
from presenting basic info) but also on a country-
What do we offer?
specific part (knowledge
As we all know, getting a job
focused on getting a job in
can sometimes be really hard.
a specific country, including
In order to fulfil your dream,
cultural differences). The
or decide upon different options that work in IEM field is offering to you, you must search through a lot of websites or offers of practices in real life.
CVs,
motivational
letters,
formal and informal relations and interviews are some of many instances where differences are visible.
With Career Centre (CC), you will reduce that time of search to a few clicks on the portal. In order to help you,
For example, the first stop in our search for knowledge was
CC was constructed out of two main parts:
asking LGs to help with sharing their job experience. We started with German LGs and focused on resources and
The opportunities side helps you browse through the
lectures such as ‘What is different on a German CV?’ or
different jobs, internships or thesis offers. You can learn in
‘How to prepare for an interview in German companies’.
different universities, specialise in different topics and also
After that, the plan is to broaden the search and find as
find offers from companies which are interested in students
many different pieces of information as we can get through
from our field of studies. In short, it uses ESTIEM as a link
every possible resource ESTIEM offers.
between you and all of the opportunities you can use. You can scroll, read about the offers and apply and as a result (if
Why does ESTIEM need a Career Centre?
you are the right person) get a job or internship.
As said before, ESTIEM aims to provide enough preparation and opportunities for IEM Students to start off their
But what if you don’t have all the knowledge required?
careers. For that reason, Career Centre supports the
What if you didn’t have enough interviews or internships in
mission of ESTIEM offering the professional development
ESTIEM Magazine | 55th issue - Leadership in the 21st century 35
CAREER of IEM students through internships, jobs’ knowledge
job’’. CVs with international experience always look great
centre and also thesis, while aiming to be far easier to use
and thanks to the Career Centre, they are easier to get!
and specific than other portals. It offers opportunities for
That sort of an experience shows your ability to work in
IEM students, it is more reasonably made, and reachable to
a different environment, as well as the willingness to move
everyone in the IEM field, while also taking into account the
outside your comfort zone. Other than that, it shows that
limited knowledge that students have.
you can deal with different influences, taxes and laws, and also that you are adaptable to different techniques of work.
As you can probably assume, with facilitated knowledge
Not only will this help with making your CV richer, but it
from Alumni members, mutually shared tips and tricks and
will also improve your practical knowledge and allow you
also information and support that will help you get the
to feel more comfortable on your job.
job you want, it will be far easier to go through the whole process.
2. Challenge your perspective A lot of great new ideas were born while combining
What will happen in the future?
knowledge from people with different cultural backgrounds
As we know, ‘‘Luck is what happens when preparation
and perspectives (for example, the idea to start ESTIEM).
meets opportunity’’. Therefore we are preparing to grow
While working abroad, your work ethic, beliefs and points
in a few different directions. During the upcoming years,
of view will be challenged and prone to a change, leading
opportunities like volunteering or gap year programs will
not only to a professional but also personal development.
also be shown in the first part of the portal. In the second
In our country, we are influenced by different good or
part, there will be more of the Alumni stories, career
bad mindsets about other countries, as a result of our
articles and hacks. Inside the division, there will be another
education, friends, social media and views. By exploring and
tryout of organising events such as “Be X for Y days”
working with people of a different cultural background,
(Where ESTIEMers can see how it is to perform a certain
we are able to break through our stereotypes (even the
job for a week) and different types of lectures. Since the
ones we weren’t aware of ) and focus on collaboration
Career Centre is a young project, its development will be
and progress that starts by working together. One study
full of surprises. The results are yet to be seen for many
even found out that students exposed to different cultures
of our future plans, but one thing is sure: the results from
are more likely to engage in creative processes, such as
the past are making us excited for the ones that will come.
the generation of unconventional ideas. (footnote Angela Leung from the Singapore Management University)
What’s in it for you? There are many perks to applying for international jobs.
3. Understanding your job better.
We included the top 5 reasons to challenge yourself in
By working abroad, you are able to understand strategies
making this sort of change in your life:
used in different countries and afterwards combine them and find a good one for your own company. You will also
1. Gain experience
make many valuable contacts and be up to date with the
A famous quote says: ‘‘You need a job in order to get
latest developments in your field, especially if the field you
experience, but you need experience in order to get a
are working in has a more developed market. And what is
36 ESTIEM Magazine | 55th issue - Leadership in the 21st century
CAREER
a better way to beat every type of competition you could have, than knowing that there is a better way to do the job?
To conclude, going abroad is not an easy choice. A lot of us think about it, but not many decide to take that step,
4. Build your personality
and that is also okay. We don’t want to force you to do
Some challenges change who you are forever. Living far
something you don’t feel like doing, but if you ever change
from home, working in a new field, in a foreign language
your mind, you know where to find us and all of the
and learning every day will definitely not bring you home
knowledge and support you need.
as the same person who left. The moment you decide to move, you become a modern-day pioneer. An enthusiast, explorer of the unknown and someone who dares to
Keep in mind: “The time is now.”
understand, not only the other country but also yourself in those different conditions.
If you like the idea of Career Centre and wish to contribute to its growth in the future, or if you have a suggestion
5. Improve your communication
or a change that you would like to propose to us, don’t
Communication is not only about the language. It is about
hesitate and send us an email to leader.career@estiem.org
culture and the mindset different people have. It helps
or contact any member of our team through their social
to understand a different way of thinking and working.
media profiles!
When you settle abroad and engage in the new culture, you become more tolerant and adjustable and also less judgmental (as said by many researchers).
ESTIEM Magazine | 55th issue - Leadership in the 21st century 37
CAREER
HOW TO WRITE CV WITH NO JOB EXPERIENCE? Your CV, short for curriculum vitae, is a personal marketing document used to sell yourself to your potential employers. It should tell them about you, your professional history and your skills, abilities and achievements. Ultimately, it should highlight why you are the best person for the job or internship.
What to include in your CV?
Additional sections Additional information are a great way to fill your CV and
Jelena Roksandic Local Group Novi Sad
Name, professional title and contact details
highlight your abilities and key skills even more. Some ad-
The first part of your CV, positioned at the top of the page,
ditional information could be special skills, hobbies and in-
should contain your name, professional title and contact
terests - be careful though, avoid listing hobbies that don’t
details. Under no circumstances should you title your CV
add value to your CV and put interests that make you stand
with ‘curriculum vitae’ or ‘CV’ as it’s a waste of valuable
out or are relevant to the job.
space. Treat your name as the title instead. When it comes to your contact details, your email address should be pro-
Once you’ve put together your CV – don’t assume it’s fi-
fessional and don’t forget to include your phone number.
nished.
For home address you can just include your town and cou-
Every job is different and tailoring your CV accordingly is
ntry. You can also add a link to your LinkedIn profile in this
vital to standing out. Edit it in line with the job description
section – but only if it’s up to date!
whenever you make an application, and you’ll be able to ensure it matches the specifications every time.
Personal profile A personal profile, also known as a personal statement or professional profile, is one of the most important aspects of your CV. It’s a short paragraph that sits just underneath your name giving prospective employers an overview of who you are. You should tailor your profile to every job you apply for, highlighting specific qualities that match you to the role. Aim to keep your personal statement short, no longer than a few sentences. Experience and employment history Your employment history section gives you a chance to outline your internships and work experience. If you just graduated university or you are still a student and you don’t have work experience, you can include your ESTIEM experience here. You should list your experience in reverse chronological order as your recent role is the most relevant to the employer. When listing each position of employment, state your job title, the employer, the dates you worked and a line that summarises the role. Then, bullet point your key responsibilities, skills and achievements. Education and qualifications Like your experience section, your education should be listed in reverse chronological order. Include the name of the institutions and the dates you were there, followed by your degree. You could also list a few of the most relevant
*The CV on the right is made up for purpose of
modules, assignments or projects underneath.
this text.
38 ESTIEM Magazine | 55th issue - Leadership in the 21st century
CAREER
ESTIEM Magazine | 55th issue - Leadership in the 21st century 39
INSIDE ESTIEM
THE NEW VISION EVENT CONCEPT
History
Jochen Di Vincenzo Local Group Karlsruhe
In 1993, a project called „Vision“ took place for the first time in ESTIEM. Its concept was to enable motivated participants to go on a study trip abroad as a reward for extraordinary involvement and passion during small seminars with company representatives and professors. Around 1998, the final conference of Vision replaced the study trip. ESTIEMers attended several seminars of the respective series and then joined together in the final conference. These final conferences were a place where people, who joined several seminars, exchanged their knowledge and opinions.
From the beginning on, Vision had a clear Mission: To give IEM students a practical insight in an out-of-the-box topic, bridging the gap between theory and industry, by organising a series of seminars throughout Europe.
Status March 2018 For a long time, Vision had the same main concept from
of the series while the rest just travelled once. Keep in
1993. Before I applied for Vision Leadership at CM
mind that according to the underlying concept all 81
Karlsruhe 2018, I asked myself a few questions: “Do
participants should have travelled to all six events! While
people still find it tempting to travel from one Vision
looking closer at the Final Conference of this series (with
seminar to the next one and then join the final conference
its eight participants) it also got quite clear that only one
for the knowledge exchange with other participants?” and
of them went to a Vision event before. While looking
“Is the Project Vision, as it is now, still providing the best
closer at the concept of Vision, it became obvious that the
purpose and output for IEM students in Europe?” The
purpose of sharing, discussing and enhancing knowledge
Vision team started to look into the last Vision project
is so no longer served. People don’t travel from one
that had been completed at that time - Vision Renewable
event to the next one and join the Final Conference.
Energies (2016/2017) consisting of six events. A total
The whole concept, this whole idea of joining several
number of 81 people travelled to these events. From
seminars, does not longer seem to fit in our reality.
these 81 participants, only six people attended two events
At the beginning of 2018, we, the Vision Central Team, asked participants, organizers and other ESTIEMers about other weaknesses of the current strategy:
Subtopics are often so close to each other that there is no value in joining more than one event of a series
LGs don’t apply for organizing events because they don’t see themselves in the position for fulfilling a given, highly
specialised topic
No red line connecting the events of a series
No benefit from joining the Final Conference
Events are grouped around few months in a year, lot’s of months without any events
Specific topics narrow the number of LGs who apply, less applications for events, leass possibilities to choose
Less interactive/ practical parts at the event
40 ESTIEM Magazine | 55th issue - Leadership in the 21st century
INSIDE ESTIEM Adapting the mission Giving IEM students practical insights while bridging the gap between theory and industry is the core of Vision. The term “out-of-the-box-topics” has never been really clear. What is the box? And what is “out-of-the-box?” It seems more convincing to state the topics of Vision as “current and future topics and trends from an environment between economy, society and technology”. This is a more precise definition leading to a framework of possible topics. Putting it all together brings out a slightly adapted Mission statement:
“The aim of Vision is to give IEM students practical insights in current and future topics and trends from areas between economy, society and technology while bridging the gap between academic and corporate environment.”
New concept Local Groups apply for organizing Vision events with a
The more knowledge the participants gain about the topic
relevant topic from an economic, social or technological
before the Vision event, the more complex the company
environment. The topic can be strongly embedded into
experiences are. At the event itself, it is also possible to
one of these three fields (for example “Technology behind
have a slot dealing with the basic knowledge required.
efficient aircraft engines”), but it can also be in the middle
But the focus of the respective event should definitely lay
of all three areas (“Aircraft Industry and its impact in
on how the topic is dealt with in industrial and corporate
environment, society and economics”). Every event has
environment. This is also where the separation line of
its own, outstanding and relevant topic. Core of every
Vision and Academic Days lays. Another separation point
event is “bridging the gap between academic and corporate
is the concept of “practical insights”. Participants should
environment”. Participants get basic academic knowledge
be able to practically experience things with experiments,
on the topic before the event – interesting videos, articles
trainings, practical workshops and simulations. For the basic
and academic papers. This way, they get the chance to
event structure itself there is not a big need for change since
inform themselves about companies, technologies or
participants rated the current structure as good and since
concepts they are going to explore during the event.
there are currently no obvious dysfunctions.
In a nutshell - main benefits of the new concept:
LGs are able to choose a Vision event that is best fitting to their partner companies, local industry,
experiences of members or contacts. They can choose a unique and outstanding topic that reflects their LG.
High quality of events due to custom topics.
More applications and a wider range of topics to choose from.
Better adapted to travel wishes of participants. Concept fits travel reality.
Topics are different from each other - no need to search for 10 subtopics for possible events
People can travel to more than one Vision event without the risk of experiencing things twice
Events are spread over the whole year, not just over several months. More ESTIEMers are able to join events.
ESTIEM Magazine | 55th issue - Leadership in the 21st century 41
INSIDE ESTIEM
HOW ESTIEM HELPED ME TO MY MASTER’S THESIS “Supporting IEM students in their professional and personal development” - you can read our mission on the first pages of this Magazine. But can developments in ESTIEM also be analysed from an academic point of view? With this motivation, I wrote my master thesis about how communication inside ESTIEM can be improved. How did I find the topic?
Dominik Rampp Local Group Dresden
In Autumn 2017, I had a lecture called “Designing E-learning
ninjas started creating a new portal. With that motivation,
arrangements”. The lectures main topic was, as you might
I approached the professor who held the aforementioned
guess from the name, how to design and maintain a virtual
lecture if it would be possible to write a thesis about
collaborative platform where students can interchange
ESTIEM and described him how members work on the
ideas about what they are working on with other students
central level. From that point, things went quite fast: I
and help each other. Sounds quite familiar once you are
worked out an exposé, presented it to the professor who
working on central level, doesn’t it?
was really excited about the topic and gave me lots of feedback and improvement points. After a meeting, I knew
Also decisive was that during my time as an LR and Magazine
that I would write about “multi community management in
Leader, I realised that many members are not informed
international teams: a case study about the students’ NGO
about what happens in ESTIEM. At the same time, our IT
ESTIEM”.
What is community management? The plan for my thesis was to approach the problem about information asymetrics in ESTIEM with the recent research results about community management. As we have a forum on the portal, most of the companies have internal information systems that aim to connect employees and make them help each other whenever they have a problem, e.g. specific knowledge about a process. Some of them, as e.g. Bosch have now employed so called community managers: they aim is inter alia to build up and maintain online communities, facilitate and conclude discussions and help employees to exchange knowledge. With this example in mind, my thesis aimed to research whether it would make sense to have such a community manager for ESTIEM, in particular the Forum on our portal. How did I proceed?
And last but not least, after I presented the concept of a
Is it easy for you to explain ESTIEM to someone who
community manager, I asked the interviewees if ESTIEM
doesn’t know about it? According to many members I
could have a community manager, which attitudes such a
know, it is not. Why? Because everyone sees ESTIEM from
community manager should have.
a different point of view. With that in mind, I interviewed 5 ESTIEMers with several backgrounds: some of them
After having held the interviews, I made a Qualitative
were already graduated, some were in the board, and each
Content Analysis: this means first clustering the
one of them was or is active in a different PCI in ESTIEM.
interviewees’
The interviews had three main purposes: first of all, I
comparing the statements and concluding them. As a final
wanted to identify current issues about communication
step, I had my results from the Qualitative Content Analysis
inside ESTIEM. Second, I asked the interviewees about
evaluated by the 28th and 29th board in a survey.
improvement points, especially for the ESTIEM Forum.
42 ESTIEM Magazine | 55th issue - Leadership in the 21st century
statements
into
different
categories,
INSIDE ESTIEM What were my results?
using the Forum? Another aspect is that the Forum is based
ESTIEM needs an internal communication platform where
on a technology that is between 10 and 15 years old. This
members can exchange, discuss and everyone from a new
means that especially with more recent communication
member to an alumnus can be addressed. This is only
tools as facebook or reddit, new functions as likes, upvotes
possible in a tool that can be accessed by every member,
or subcomments established.
which is our portal. The biggest value a community manager could add would Although the number of new posts increased on the Forum,
be facilitating and concluding discussions, as we already
the number of messages replied to a post decreased. All of
know from Coordination Meetings or Training events
the interviewees pointed out that the discussions on the
where facilitators are leading discussions. Apart from that, a
Forum are formal and posts are rather long.
community manager could enhance participation by pushing specific members like Local Responsibles or ex-leaders to
But is that the only reason why are many members not
share their opinion on certain topics.
How can you contribute as an ESTIEMer? Although it came up that the software behind the Forum is rather old fashioned, an online platform also depends on how we as ESTIEMers use it. Based on some interviewees’ statements I collected a bunch of thoughts how you might contribute to change the discussion culture: •
From my own experiences, ESTIEMers want to gather fresh input when they write a post. Keep in mind that the Forum is a discussion tool and not an announcement tool
•
Don’t be afraid to reply to a post. Ask if you don’t understand a point or a thought, you won’t be the only one!
•
It was stated more than once posts are rather long creates a very formal discussion atmosphere. If your thoughts can be shared in two sentences, share your thoughts.
At the end of the day, ESTIEM is what we make out of it. This
“For me, the biggest challenge is to make people accept the tool [...] if people don’t accept the tool, it is useless. So you have to make the people accept it and seeing the benefit of using the tool.” - an interviewee
also applies to our discussion culture on the Forum. So, don’t be afraid to share your thoughts!
ESTIEM Magazine | 55th issue - Leadership in the 21st century 43
INSIDE ESTIEM
AN INTERVIEW WITH THE 29TH BOARD OF ESTIEM
44 ESTIEM Magazine | 55th issue - Leadership in the 21st century
INSIDE ESTIEM
PRESIDENT Q1: As president, one of your responsibilities is to
VICE PRESIDENT OF ADMINISTRATION
form and maintain a team. Which values would you say represent your board? I see two great values that we have as a board. We are completely honest with each other, since the beginning stages of our mandate. This is mostly because everybody is very open for feedback and comments for one another. I think that everybody sees the value in feedback, namely improving yourself and your ideas. The second value is that we are not only a board, but also a group of friends. We want to make the best of this board year and not only work-wise. We want to experience this year together and share memories and stories. Q2: You’re accountable for the fulfillment of your board’s goals and the ESTIEM Strategy. How do you plan to ensure a smooth year, with the
Q1: During this year, you’ll encounter several
implementation of your ideas?
situations where you’ll be under pressure and
Here, I see a lot of important aspects, too many to name
stress (especially during the Council Meetings),
them all. What is important for this, to continue on the
while also being expected to make fast decisions
first question as well, is to have a good team. If you can
and support ESTIEMers with their questions and
have the best board goals ever but there is nobody willing
struggles. How are you planning to deal with that?
to cooperate, everything will all be in vain. A second, very
I believe that a lot of self control comes from the respect
important, aspect, is to communicate. Communicate to get
you have for yourself and the people around you. I will keep
feedback, communicate to get new ideas, communicate to
that in mind and try to have a balance in that and I also trust
show the importance of your ideas.
my team to support me during tough times. Q2: What are you expecting to learn from the position of VP of Administration that will be the most useful in your future? My general approach to things is to either expect nothing or expect everything. For this year I decided to stay openminded and try to learn from every experience I will have. I could have said that I expect to learn about strategic management, team interactions or how to organise big projects like a Council Meeting. However, I believe the board year is more than that and the knowledge that will be most valuable for me in the future is not obvious and the ways I will obtain it are unpredictable. So to sum up, I will use a famous quote in ESTIEM: The future is not ours to see.
Q3: If you had to choose a superpower, what would
Q3: The past board gained some weight during
it be?
their board year, resulting in ripped pants and even
Since I was little I knew that it has to be stopping time. I
a ruined suit. How do you plan to cope with such
believe that time is the most precious thing we have,
dramatic affairs, if these happen to you?
imagine how much more you can do if you have control
Well, I think I didn’t gain any weight the last 5 years, so this
over it! However, there should be some limitations, such
is a bit difficult to imagine for me. But I heard that duct tape
that, for example, you can do it once per day, so you can
can repair a lot!
not abuse this power.
ESTIEM Magazine | 55th issue - Leadership in the 21st century 45
INSIDE ESTIEM Q4: What are your favourite comics collections
Q3: What are the best and the worst purchases
and why?
you’ve ever made?
I was always more of a DC girl. I like that in their comics
My best purchase is an old sound installation from the 80s
they are not afraid to refer to the darker side of their
including four active speakers, a receiver and a vinyl player.
heroes, so it is not always black and white. Batman comics
The speakers sound amazing and I still use them every day.
and Watchmen are my all-time favourite, but I also enjoy
For my worst purchase, nothing sprang to mind. The
some good old Tintin comic!
closest I come to a bad purchase is a knock-off GoPro: I only used it a few times and never did anything with the videos it shot.
VICE PRESIDENT OF FINANCE Q1: What drives you?
Q4: If you had a boat, what would you name it?
I believe my motivation comes from two things; self-
“Tax Sea-vation”
development and the desire to go on adventures. I like to first gain an overview, then specific knowledge on
VICE PRESIDENT OF ACTIVITIES
the matter, to eventually put this knowledge to use. This is
Q1: What is the most important thing Local
also what drove me to ESTIEM and the options it offers.
Groups should know regarding ESTIEM events in your opinion?
As my second driver, I love to experience new things, do
The most crucial thing for Local Groups to realise is that
things that I don’t know the exact outcome of. Examples
organising an event is not a task but an opportunity. An
of this are that I used to photograph abandoned buildings
event is not just for participants but also for the Local
together with one of my friends, the thrill of entering an
Group to enjoy and learn. They should add something
unknown place to make photographs, and the road trips I
from themselves to the event and enjoy it as much as the
made (to countries like Morocco and Albania) in a 40-year-
participants.
old car. Q2: How does the ESTIEM spirit show itself in Q2: As Vice President of Finance and as a board
your daily ESTIEM life?
member, you will have to, on many occasions,
ESTIEM spirit is a really interesting part of our culture.
make hard decisions. What will you base your
We often don’t realise during an event how open-minded
decisions on?
we are. Becoming best friends after three hours, making
I base it upon the intent of the other party and the purpose
promises for the next event, traveling for 36 hours just to
of the decision. What can other people achieve if I decide
spend a weekend in a new city or visit the bar you had so
in a certain way and is the intent of the other party right?
much fun two years ago. Moreover, feeling like home all
In general, I will look at the end goal and then decide based
around Europe and looking for ESTIEMers to travel with is
on what comes closest to fulfilling this.
how ESTIEM spirit shows itself in not just my ESTIEM but also my daily life.
46 ESTIEM Magazine | 55th issue - Leadership in the 21st century
INSIDE ESTIEM Q3: What importance does kebab (or its variants
stakeholders to IEM associations and their students, it
such as shawarma or döner) have in your life?
is crucial to be known and recognised for good reasons,
As a half-Turkish-half-Greek person, kebab is not a choice
further allowing us to provide value for our network.
for me, it is a way of life. When I eat kebab, I don’t think about the food but the experience itself. I eat kebab for
Also, PR is everywhere and in the little things. Every time
lunch, for dinner and of course for breakfast. As the new
that someone talks about ESTIEM or uses our logo in a post
VP of Activities, I’ll make sure kebab is going to keep its
or on a hoodie, it is influencing the image that others have
place on the top of the sunshine mountain.
of us. So, it is important to not neglect the impact of these actions on the success of our organisation and to see the opportunities it can bring us in the long run. Q3: Which cultural aspects do you like in ESTIEM and why? At my first event, CM Austria in 2015, I remember feeling amazed by everything that was accomplished and that was done by students for students. That’s something I love in ESTIEM, the freedom and the chance to develop ideas and to find people willing to make it happen. Beside that, in every ESTIEMer there is a friend. Everytime we travel, the hospitality of people, who, even though they don’t know you, put a lot of effort into making you feeling at home, is amazing. When you have been part of ESTIEM for a while, it is easy to forget and take these small things that make our network so unique for granted.
VICE PRESIDENT OF PUBLIC RELATIONS Q1: Who is Ana Rita Mendes? Who am I? Well… I believe we are shaped by our experiences and the people we meet, not supposed to remain the same and should always strive to be the best version of ourselves. The Rita 22.0 is undecided, quiet, not that confident, but willing to challenge herself, go into the unknown and, all in all, a nice person who cares about others (most of the times). At the end, I’m just an ordinary girl who wants to be extraordinary and leave a mark on this world in one way or another. Q2: Why is Public Relations important for ESTIEM?
VICE PRESIDENT OF EDUCATION
Public Relations (PR) is important for every organisation to
Q1: What is the biggest issue in the field of
maintain a good communication with all the stakeholders.
education in ESTIEM you want to face and solve
It aims to create a positive image of the association and
during your board year?
beneficial partnerships that allow organisations to get
Despite ESTIEM being an IEM oriented organisation, we
visibility and recognition for what they do.
have very little knowledge of the current development of IEM in Europe and our contribution to it is very small.
For ESTIEM, as a facilitator of knowledge from the
I believe that the first thing ESTIEM needs to do to have a ESTIEM Magazine | 55th issue - Leadership in the 21st century 47
INSIDE ESTIEM stronger educational network is to have a clearer overview of which topics are undergoing the most development nowadays. This can be achieved through widening our network of professionals and academics that support us, collaboration with our NGO partners, organising more educational activities, such as the IEM Education Forum and Conference, and increasing our own research within the Academic department on these topics. This way I believe we can position ourselves more adequately to show the IEM students of Europe the newer developments, improve their education and make their voices heard. Q2: What was the achievement in your life you are most proud of? Well, getting elected to the board ranks pretty high in this list for sure! But I’d say the thing I feel the proudest of is when I organised my first event, Summer College 2016 in Madrid. It was a fairly large and good event, we managed
Q3: What is your personal opinion on siestas?
to have healthy meals and good evening activities besides
Same as on football. I can see the beauty in it in certain
a good working environment in the event. I couldn’t
special occasions, but let’s say I’d rather do other sports
feel prouder of how we did as a Local Group and how I
on a day-to-day basis. Also, as with football, despite not
performed as the Project Leader… In fact, this motivated
being a die-hard fan I have a pretty strong opinion on how
me to attend my first CoM just a week after the event
it should be: Never longer than 40 minutes, and if you put
ended and get active in Central ESTIEM, from there, it’s
on your pyjama or get into bed, it’s not a siesta anymore,
history and good memories!
it’s sleeping during the afternoon.
48 ESTIEM Magazine | 55th issue - Leadership in the 21st century
INSIDE ESTIEM
THE GROWING TOGETHER MENTORING \\ An update Are you in the final phase of your studies? Do you feel a great longing to start a rewarding and meaningful career and unfold the great potential of your life? Do you have a desperate feeling but you do not know what you look for and which opportunities are waiting for you? Then, you should consider joining the Growing Together Mentoring. This programme gathering ESTIEMers and ESTIEM
An open call with instructions about how to apply will be sent soon. Do not hesitate to direct any questions to growingtogether@estiem.org!
Alumni helps ESTIEMers to develop themselves towards a successful career and life with the help of an experienced mentor. The 5th Growing Together edition took place in 2018,
conversations the common outcomes for the mentees
supported by mentors with a wide range of experience.
are getting to know oneself, one‘s ambitions and goals
Every mentee can expect to find the right mentor for
better and identifying how to achieve them with a career
their specific needs, as the mentors cover a wide range of
that fits their desires. In addition, the mentors describe the
industries, professions and levels of seniority – with the
programme as a source of continued inspiration.
most senior mentors providing their experience from 30 years of professional careers, nowadays working in senior
The Growing Together programme has been supporting
management positions of big global companies. It takes
ESTIEMers for 5 consecutive years. The first edition started
some commitment to closely work together for one year,
in Autumn 2013 and since then approximately 20 mentor-
but all mentors and mentees describe the experience as
mentee pairs per year embarked on their challenging,
very rewarding. Through trustful relationships and deep
inspiring and fruitful journeys together.
Sebastian Geese Local Group Siegen
ESTIEM Magazine | 55th issue - Leadership in the 21st century 49
EXPLORE
MY ERASMUS EXPERIENCE
Danijel Pavlica
Local Group Novi Sad
It’s the summer of 2017 in Novi Sad. The weather is
thing, but in Spain, using my newly acquired basic Spanish
unbearable and my mind is all over the place as I am
language skills. And without a boss. The thing no one tells
deciding what should I bring to Jaén, a city in Spain I
you about Erasmus is the level of bureaucracy one needs
don’t know anything about. But then it came to me, all
to face before, during and after an exchange, but I decided
the reasons why I am packing my suitcases and how I
not to give up. No person behind the desk asking for “one
ended up moving abroad for one year. Everything started
paper more” was stronger than my wish to spend one
when I realised that studying and working full-time at the
year abroad. After impatiently waiting for it, you receive
end wasn’t such a brilliant idea. In order to escape from
that one e-mail saying your application was successful –
the routine and challenge myself a bit, I decided to do
subliminally telling your life is about to change completely.
what I enjoy quite a lot – start learning a new language.
Leaving your family and friends for a long period, knowing
The choice was Spanish, as I wanted to know more than
you can´t be with them whenever your heart wants to,
“¡Hola!”, order something else than “cerveza” and avoid
for me was utterly challenging. Regardless, as the plane
being a mime artist while unsuccessfully trying to have a
landed in Madrid and after seeing faces of my Spanish
conversation with parents of my Spanish friends. Sitting
friends, I felt like home again and concluded that Erasmus
in an office from 9 to 5 and talking with foreigners from
will be similar to an ESTIEM event – just two semesters
all over the world at the beginning was acceptable, until I
long.
saw an Erasmus open call and realised I can do the same
”Your life is about to change completely.”
“Why Jaén?” was the question I would get right after the
immense amount of cultural heritage made throughout its
“how are you?” one, but I could understand the curiosity of
more than a millennium long history. University of Jaén, on
people. Little did I know that “a random city in Andalusia
the other hand, celebrated 25 years of existence and it´s
with a not so known university” would grow so much on
still climbing its wayto become a known one. Nevertheless,
me. The city of Jaén, also known as the “World Capital
due to the internationalisation programme, it educates
of Olive Oil” for being globally the largest producer of
around 1300 foreign exchange students from more than 60
“the liquid gold” has around 120,000 inhabitants and an
countries every year.
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”Those foreigners quickly become your friends.” That is, perhaps,the biggest advantage of Jaén as an Erasmus
“Erasmus Family.Those are the people that will make your
destination – in a small city, at every corner you will meet
days, turn every idea into adventure, be the reason why
your Erasmus friends. When it comes to life in Jaén, I was
Erasmus is not just an exchange – but a state of mind that is
quite surprised that it is livelier than some bigger European
now an inseparable part of you. Suddenly, you find yourself
cities I have visited so far. That fact owns to its people,
sitting in your room frantically reading articles about the
who live in a special Andalusian way that hasn't been
phenomenon called “post-Erasmus depression”, realising
touched by hordes of tourists and the best way to depict
that one year has passed frightfully fast. This time, you are
their lifestyle is by saying that Andalusia is home to many
saying goodbye to friends that are now like your family,
of the iconic cultural elements and the place where the
walking the very last time through the streets of the city
popular image of Spain comes from. Erasmus, alongside the
in which you lived life-changing moments and profoundly
academic part, wouldn´t be the same without all the people
wishing that the exchange never ends. Unfortunately, it
one meets. Instantly, you find yourself reaffirming that the
does.You are packing your suitcases and in a blink of an
world is a place filled with extraordinary people andthat
eye you are in your country, your city and your old room,
each and every one of us has a story. Those foreigners
thinking that nothing much has changed since the last time
quickly become your friends and you create bonds so
you were there. Sooner or later, it will come to you, the
powerful that in no-time you discover the meaning of the
only thing that has changed in this scenario are you.
It’s the summer of 2018 in Novi Sad. The weather is unbearable and my mind is all over the place as Iam reminiscing about Jaén, a city in Spain that will forever be a part of my story. Thank you, 30 th Generation of Erasmus.
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4 PLACES YOU CAN DISCOVER WITH ESTIEM \\ Budapest, Kyiv, Lisbon, Moscow Budapest The capital of Hungary is one of the most beautiful and
Hungary and one of the oldest lines in the world. It also rides
nostalgic capitals of Europe. Budapest has it all: a rich
on the side of Pest mostly underneath the elegant Andrássy
historical heritage, fairytale architecture, outstanding
Avenue, which connects the city center with the City Park.
culture and a fine cuisine. This charming city is located
Throughout the events we organized in the past few
on both sides of the Danube river: Buda is special for its
months, we were eager to show many of the majestic
romantic streets and alleyways, while Pest offers great
secrets our beloved city has to offer. The participants
cultural treasures and the more vibrant and lively part of
also enjoyed to explore some of the hidden places
the city can be found here too. Budapest is full of secrets
of Budapest. Just to mention one, our popular Ruin
and there is no better way to uncover some of them then
Bars, where you can find everything from inventive
by hopping on the vintage Tram No. 2 or by taking Metro
art installations to crazy dance parties. Often, these
Line M1. Tram No. 2 runs parallel with the Danube on the
pubs are the favorite spots of visiting ESTIEMers.
embankment of Pest. It passes many great sights, such as
To be honest, there are not enough words in
the Buda Castle or the Parliament. Metro Line M1 or, as
the world to describe Budapest. So do not miss
we call it, the Underground is both the oldest metro line in
any opportunities to visit the only Hungarian LG!
Kyiv Kiev is one of the oldest cities in Europe and is situated
them is gorgeous and painted in bright colours. One of
on the picturesque banks of the Dnieper River. As it
the best known and most popular of the capital’s sights
was founded more than 1500 years ago, people call it
is Kyiv Pechersk Lavra (Kiev Cave Monastery), which
“The Mother of Russian cities”. The perfect time to visit
was founded in 1051. It is a unique monastery complex,
Kiev is in May, when the chestnuts start to blossom.
which is included in the UNESCO world heritage list.
The starting point for exploring the city should be from
The monastery played a very important role in the
the central square of Kiev - Independence Square (Maidan
Ukrainian culture development — the first printing-house
Nezalezhnosti). It is the heart of Kiev, as each celebration
was established here and many famous chroniclers, writers,
takes place there. Moreover, the main street, which
scientists, painters, doctors lived and worked there. Today,
crosses the square, is closed for cars during weekends,
the main sight of Kyiv Pechersk Lavra is a model of the
so you can stroll there and enjoy time with friends.
Cathedral of the Holy Dormition. It is one of the most beautiful
There are a lot of orthodox churches in Kiev and each of
churches in Ukraine. One of the most interesting museums
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Technology
span four floors, so there’s plenty to see and definitely
Experimentanium. It is 1400 square meters of exciting
the
Museum
something suitable for all tastes. Previous exhibitions have
entertainment, two floors and about 250 interactive
showcased the works of the controversial British artist
exhibits which you can touch, twist and experiment with.
Damien Horst and Indian-born sculptor Anish Kapoor.
The Experimentanium is a scientific and entertainment
The World War II memorial complex, which was opened
center which demonstrates laws of science and phenomena
in 1981, includes a museum with 18 different galleries,
of the world. In the museum it is possible to check
an eternal flame, plaques honoring particularly heroic Soviet
conductivity of various objects, run a cloud to the ceiling,
cities and an outdoor display containing military planes and
draw intricate patterns using a pendulum, build bridges
other equipment from various wars. In the central area
without nails and rope, sit behind the wheel of real firefighter
there is the Motherland Monument. It is a giant titanium
truck, watch the birth of a tornado, look into infinity,
statue of a woman with a shield and a sword in her hands
observe lightning, force a magnet to fly and many more.
that celebrates the Soviet Union’s victory during World
Permanent exhibitions of the museum are dedicated
War II. 62m high and visible from various points around
to
branches
Science
as
Mechanics,
Kiev, the monument is the city’s most distinctive feature.
Acoustics.
This complex is a fantastic area with an amazing view of
Another place worth visiting is the Pinchuk Art Centre. It
Kiev, as there are two viewing platforms on the statue.
is the most interesting art gallery in the city. The gallery
The easiest way to get there is to go to Arsenalna Metro Station,
focuses on contemporary art and features ever-changing
which is the deepest one in the world (at about 105 meters).
exhibitions by world-renowned artists. Exhibition areas
So come to Kiev and the city will definitely impress you!
Electricity,
physics,
such
and
and
Optics,
of
of
Magnetism
Lisbon Lisbon is mostly known for being one of the best destinations in Europe with its cheap lifestyle and amazing weather. We Portuguese are also as proud as Punch of Lisbon’s role in the Age of Discovery, and more specifically Belém’s harbor, being the starting place for dozens of exploratory voyages around the globe, including Vasco da Gama’s expedition to India in 1497. Therefore the historical and cultural density of Belém is enormous and undeniable. There is a wide range of monuments and interesting places to visit, from Belém’s tower, one of the finest works from the Portuguese late gothic Manueline style, which used to be the protection and overlook of the Tagus river entrance, to CCB (Belém’s Cultural Center), a beautiful and contemporary building with plenty of exhibitions and important meetings.
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In between, there iss so much more to visit: Jerónimos’ Monastery, Calouste Gulbenkian Planetarium, Monument to the Discoveries, going for a walk alongside the river and much more. The best part of Belém is, however, the Pastéis de Belém bakery. It sells the world-famous traditional custard tarts and that is why queues for the sweet, rich, perfectly crisp treats often stretch along the pavement. So don’t forget, when in Lisbon, get a glimpse of Portuguese history while spending a morning surrounded by an impressive view of the Tagus river and eating one of the best traditional sweets!
Moscow The FIFA World Cup was held in Russia this summer.
Croatia, taught Croatian chants and sang Croatian songs.
The event is now remembered by all fans for the Russian
Can you imagine what happened when Croatia won? In
team’s incredible victory over Spain’s team, for the
addition to screaming and tears of joy, our participants
unceasing crowds of fans at Nikolskaya street, and, of
all had time to give interviews to several international
course, for the atmosphere throughout the World Cup.
channels, so that perhaps some of you saw familiar faces
ESTIEM LG Moscow held the best student event of
during a live broadcast. In this incredible atmosphere
this summer at the same time - the Football Activity
we spent so much time singing the ESTIEM song
Week, which gave all participants wonderful friends, a
in different places and with different people, learned Kalinka-
storm of emotions, the warmest memories, love for
Malinka from foreigners and just enjoyed the moment.
Russia and the desire to some day visit Moscow again.
We managed to visit the most modern brewery in Europe.
We visited all the most famous attractions in just seven days.
Moscow Brewing Company, which entered the Russian
The most memorable and favourite place for everyone
market in 2008, is already among the top ten largest beer
was the fan zone on the Sparrow Hills, which we visited
producers in Russia. The company gave us the opportunity
three times. Sparrow Hills is located next to the main
to learn the secrets of making Russian beer and other
building of Moscow State University, which is the largest
traditional low-alcohol and non-alcoholic beverages. They
university building in the world, built on Stalin’s orders.
also treated everyone with beer after a tour of the production.
In the fan zone, we, together with the participants from
See you in Moscow!
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NOVEMBER 2018 BusinessBooster visits SLUSH, Helsinki 29 November to 06 December 2018 DECEMBER 2018 Winter Academy “Brainhacks 4.0”, Darmstadt 02 December to 08 December 2018 Lean Six Sigma Green Belt Training Event, Belgrade 03 December to 09 December 2018 Milan & Russia visit Istanbul-ITU 06 December to 10 December 2018 Nordic Regional Coordination Meeting, Lulea 06 December to 10 December 2018
Automotive Industry Days, Dresden/ Braunschweig/Bremen 08 December to 14 December 2018 BrainTrainer Innovation and Creativity Management, Sofia 10 December to 16 December 2018
JANUARY 2019 ESTIEM 360, Eindhoven 07 January to 14 January 2019 Rocking the Alps Skiing Activity Week Xs, Darmstadt 12 January to 19 January 2019
Advent Activity Week , Zagreb 14 December to 17 December 2018 North East Regional Coordination Meeting, Poznan 16 December to 20 December 2018 New Year Activity Week, Berlin 29 December 2018 to 02 January 2019
Winter Academy “Find your Inner Warriors”, Lappeenranta 13 January to 19 January 2019 Mediterranean Regional Coordination Meeting, Famagusta 21 January to 26 January 2019
ESTIEM Magazine | 55th issue - Leadership in the 21st century 55
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