50th Issue
SPECIAL EDITION
INDUSTRIAL DEBATING PAGE 23
MAGAZINE 2020 VIEW FROM FORMER PROJECT LEADERS PAGE 42
LIVING IN
DENMARK PAGE 70
NEW
MATERIALS European Students of Industrial Engineering and Management Issue 50 2016/1 | ISSN 0874-5242 | Price 0 Euro | www.estiem.org
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INTRODUCTION
Table of contents
12
58
23
72
Introduction
Scene
4 5 6
19 Social entrepreneurs, real changemakers? 23 Industrial debating - the magic sword for every IEM professional 25 Performance-based Incentives for Purchasing Professionals 28 Sustainable Technology Entrepreneurship
Editorial’s Speech President’s Speech Introduction to ESTIEM
Focus Topic: New Materials
Inside ESTIEM
10 Nature as a Teacher - Reducing Energy Consumption by Smart Surfaces 12 Lightweight structures: production engineering in the context of Industry 4.0 14 Are we in the beginning of a new digital revolution? 16 Nuclear Fusion Energy
30 Introduction to the 26th Board of ESTIEM 34 STORM Eindhoven 36 Developing a Lean Six Sigma course for ESTIEMers 38 From high fly consultant to hyper-growth startup 40 Mentoring Programme Interview 42 Magazine 2020 - View from previous Project Leaders 46 ESTIEM External Relations – Globalized world, globalized students
48 Negotiations - An everyday happening 50 European Master Thesis Award Interview with the Winners 52 Grants since 2009. Now what? 53 Social and Environmental Responsibility within ESTIEM 54 Joining Forces 55 A new event: Science meets Economy 56 A journey through productivity in ESTIEM 58 19 years can be counted in CMs 60 Bringing Consultancy to ESTIEM 62 Towards quantitative decision making in ESTIEM 65 Projects/Committees/Initiatives updates
Explore Europe 68 How being uncomfortable got comfortable in Poland? 70 Living in Denmark 72 Hola, Tranquilo? My trip to Latin America
ESTIEM Magazine | 50th issue - New Materials
3
INTRODUCTION
Imprint Project Leader Marija Mladenović Design Ege Birol Mafalda Monteiro Melis Dönmez Stijn Zanders Editorial Staff Melis Dönmez Arseniy Kurynyi Dominik Rampp Mafalda Monteiro Smaranda Sgarciu Proofreaders Pedro Schuller Enrique Biosca Evdoxia Pantazi Dimitris Tsekos João Perre Mark Van Uden Pekka Huhtala Sebastian Hummel Umay Aydin Advertisement Acquisition Felix Limper Mafalda Monteiro With special thanks to Ayça Akboyraz Stephanie Riffo Rodriguez Stijn Zanders Contact leader.magazine@estiem.org ESTIEM Permanent Office Paviljoen B-6 P.O.Box 513 5600 MB Eindhoven The Netherlands Fax: 0031-(0)40 2473871 info@estiem.org www.estiem.org Disclaimer The contents may not always reflect the opinion of the publisher. Any reproduction or copy is permitted only with the permission of the editors. Our Partners
Editorial’s Speech 1st ESTIEM Magazine Issue, October 1991 Dear fellow students, About one year after the foundation of ESTIEM we are very pleased to present to you a new result of this European organization: the ESTIEM Magazine. It will answer the question “What is going on in the world of IEM in Europe?” Students will be informed about new opportunities, new developments, foreign cultures, management styles, companies and universities. Each edition will have its own theme. Articles will be written by people who each look at the theme subject from a different angle, namely by Professors, Managers and Students. This PMS-mix will give you the opportunity to make up your own opinion about it. Collumns will each time be written by different authors comming from different countries. This first edition will already contain the following collumns: First Cover of the ESTIEM Magazine The president speaks - The president of ESTIEM will tell about the subjects discussed and the plans made by
are studying or doing a practical work abroad. They
the board. He will also inform you about the progress
will inform you about their experiences in this collumn.
of ESTIEM as a whole.
Beside this, everybody should feel free to send in articls or letters on general IEM subjects, coming
Studying in - Questions about universities, IEM-
(international) events or any other thing that can be
departments, study-pro-grams, study-associations
of interest for this magazine. Suggestions about the
and the students will be answered in this collumn.
magazine are also very welcome and will always be taken in consideration.
Students’ nightlife - Every student town has its typical student pubs, bars and discotheques and its own local
With this magazine we hope to give you some reading
editor. A combination of these will be excellent to fill
pleasure, but we also hope that it will contribute to
this collumn.
the internationalization of the European IEM-students.
Students abroad - People who travel can tell interesting
Your editorial staff,
stories. That’s gene-rally known. Lots of IEM-students
Joost Fontein , Wouter Lammerse, Ernest Lempers, Kees Ruwiel , Klaas-Louis Springer
Editorial Note:
stories sharing and event reports full of ESTIEM spir-
In the first years, before the ESTIEM portal was cre-
it; unstoppable motivation for the growth of ESTIEM
ated, the Magazine was a way of communicating be-
and for its students.
tween Local Groups and reporting from events.
Besides being a special edition, it is also worth men-
Throughout the years, sections were introduced and
tioning that, once again, we are synchronising the Fo-
later on kept, changed or removed. The name of the
cus Topic with this year’s Vision seminars topic - New
project itself stirred some opposite opinions through-
Materials.
out the years.
Dear ESTIEMers, we gladly present to you the 50th
Today, 25 years and 50 issues later, some aspects have
issue of the ESTIEM Magazine.
not changed from the reader’s perspective: inspiring
Enjoy reading it! ESTIEM Magazine Team
4
ESTIEM Magazine | 50th issue - New Materials
INTRODUCTION
President’s Speech Dear Reader, The ESTIEM Magazine, the oldest project of ESTIEM, celebrates its 50th issue with this Magazine and I have no doubt that it will continue for many more years. Looking back at the previous editions the Magazine has not left its roots and is still providing students all over Europe insights in both happenings within ESTIEM, insights from IEM professionals of the industry and academia on trending topics in the field of IEM. Upon reaching a milestone we always look back, but we also take a look into what the future will bring us. The focus topic of this Magazine, not coincidentally the same as the topic of our Vision seminar series, is also very much looking into the future. Can materials help to overcome problems, create new possibilities and, in general, improve our standards of life? You will get an insight into the future of this topic in this 50th issue. This seven months’ board term is the shortest one in As for ESTIEM, as long as students are eager to meet
our history and will also be focused on these aspects
other students and the ESTIEM spirit is alive, the
of ESTIEM. By the time you are reading this we are
future of ESTIEM is more or less guaranteed and thus
already halfway through our mandate and hopefully
looks bright. However due to the constant growth of
ESTIEM is already able to pick the fruits of our work.
our network major decisions will have to be made to
Consequently, this magazine issue will be the first and
ensure ESTIEM does not get stuck into the things we
last one with the 26th Board of ESTIEM and with me
are currently doing and keeps developing and being
writing the President’s Speech, but we are looking
the playground for all IEM students in Europe.
with confidence into the future of ESTIEM and of course the ESTIEM Magazine.
ESTIEM needs your help to determine now how it should look like in the already famous year of 2020,
For now, it is my pleasure to invite you to dive into the
or even better: next year. Give your input to ESTIEM
content of the 50th issue of our ESTIEM Magazine,
and help making it better for the next generations of
a lot of effort and time has been put into it from
students.
everyone involved, and I am sure you will enjoy reading it.
Tom Koolen, President of ESTIEM 2016
ESTIEM Magazine | 50th issue - New Materials
5
INTRODUCTION
All over Europe... Back in 1990, students from five different countries founded an organisation, which they named ESTIEM: European Students of Industrial Engineering and Management. After 24 years, it has grown into an organisation
The decision-making body of ESTIEM is the Council,
bringing together over 60 000 students from 79
which meets twice a year, in autumn and in spring.
universities in 31 European countries, and it is still
Each university, represented by its so-called “Local
growing. All these universities offer courses in IEM.
Group”, sends two student representatives. The six
Based on this structure, ESTIEM forms links between
members of the Board of ESTIEM are elected during
students, academia and companies in order to create
the spring Council Meeting. The Board is responsible
an Europe-wide, multi-level IEM network. ESTIEM has
for the management, coordination and administration
continuously increased the number of its activities,
of the association.
thus being able to offer a great variety of events to IEM students and an opportunity to experience
Besides taking leadership positions in the Board and
different cultures, take part in international projects
as Project or Committee Leaders, ESTIEM members
and become friends with other ESTIEMers from all
can also take up responsibilities by working in one of
over Europe.
the Projects, Committees or Initiatives. With lots of teams and tasks to choose from, there is a place for
Naturally, the backbone of ESTIEM is the European
everyone.
IEM student. The students involved in ESTIEM incorporate both the skills required for modern
For more detailed information about our organisation
business and an open-minded approach towards
and its activities, please visit our website at www.
other people and cultural issues.
estiem.org. ■
79
6
180+
3.000
Local Groups in 31
events are organised
travels are made
members and a reach
countries make ESTIEM
by Local Groups every
yearly by 2.000
of 60.000 towards IEM
a large network
year.
students.
students in Europe.
ESTIEM Magazine | 50th issue - New Materials
8.000
INTRODUCTION
... Students involve themselves in various international Projects.... ESTIEM is also a playground for great ideas developed by highly motivated students. If a student manages to convince ESTIEM’s Council of his idea, he can start his own international project. Currently, there are 9 projects running. The
Tournament
In
Management
and
Through
the
Summer
Academy,
ESTIEM
Engineering Skills (TIMES) is the largest pan-
recognises the importance of and takes responsibility
European case study competition for the students
for providing knowledge of ethics and sound
of Industrial Engineering and Management. This
leadership among the future leaders of Europe. It was
prestigious, highly acclaimed event is the flagship
set up to bring international students together during
project of ESTIEM. It has successfully been organised
summer holidays to engage in open discussions,
since 1994 and attracts around 1000 top European
group work, debate and private study under a senior
students every year. After Local Qualifications in 75
Academic Leader.
different universities and 8 Semi-Finals in selected cities, the winning team of the Final is awarded the
The ESTIEM Student Guide is ESTIEM’s guiding
title of Europe’s “IEM Students of the Year”.
service provided to any student who is interested in studying Industrial Engineering and Management in
The Vision Seminar Series aim to improve the
Europe or in travelling to any of the ESTIEM Local
personal skills and capabilities of the Industrial
Groups: an online database filled in by students,
Engineering and Management Students in Europe.
sharing academic and practical information on
The seminars contain a balanced mixture of academic
universities, cities and countries.
lectures, workshops and company visits which are combined with cultural and free-time activities of
The official publication of ESTIEM provides the perfect
the organising city. Through those activities the
platform to reach a target group of approximately
participants of a Vision seminar develop themselves
60 000 students of Industrial Engineering and
both personally and professionally.
Management at universities all over Europe. The ESTIEM Magazine is published twice a year and
The goal of Academic Days is to share ESTIEM
distributed among IEM students, graduates and also
universities’ knowledge with the network. It supports
professors and companies across Europe, through the
the personal and professional development of
ESTIEM network.
students across Europe willing to complete their curriculum. In order to achieve this, each event
businessbooster aims at creating an environment
provides participants deep insights into a specific topic
where all needed information, experience and support
in which the organising Local Group’s university has a
to excel in your future professional endeavours can
high expertise.
be found. The goal of this unique environment is to boost entrepreneurial spirit and engage ESTIEMers,
Europe3D is a seminar series where participants
Alumni and companies to collaborate with each other.
get a deeper insight of the hosting country in three unique dimensions: politics, culture and economy.
BrainTrainer is designed to develop leadership,
An environment with a blend of different cultures
presentation, business and social skills of participants
helps the participants get a better understanding of
through professional trainings lasting one or two
the basic local parameters existing in the European
days. Its aim is to coach and develop the participants
states. Lectures given by experts from these 3 fields,
to become more professional and successful in their
combined with trainings about intercultural awareness,
organisation as well as in their own future career. ■
provide participants a theoretical insight.
ESTIEM Magazine | 50th issue - New Materials
7
INTRODUCTION
... and Europe-wide Committee Work The committees support the Board in maintaining and developing the organisation ESTIEM further. Students from all over Europe engage themselves in various topics in one of our 9 committees. Corporate Relations Committee
Knowledge Management Committee
The Corporate Relations Committee coordinates the
The Knowledge Management Committee does
relations between ESTIEM, companies and universities
two things. First, updating & creating Best Practice
jointly with the Board. The Committee’s work covers
Documents (BPDs) by documenting the collective
a number of fields with the aim of improving and
experiences of ESTIEMers throughout time - from
simplifying ESTIEM’s relations with companies and
organising a Project to how to be a Leader. These BPDs
universities, such as updating co-operation proposals,
are available online on the ESTIEM Portal. Second,
creating and gathering results for different surveys or
managing the quality of ESTIEM events by collecting
training people on how to approach companies and
feedback from the event participants in order to make
universities. The Corporate Relations Committee
Event specific and Project Specific Reports, showing
also plays an active role in supervising and supporting
the development of ESTIEM’s Projects and events.
Projects and other Committees with regards to Members Committee
sponsors and academic supporters.
The Members Committee supports the members Financial and Legal Committee
of ESTIEM and supports students interested in
The Financial and Legal Committee’s role is to ensure
joining ESTIEM by forming their own Local Group
ESTIEM’s compliance with all laws and regulations. It
(LG). It guides them through the whole process,
supports the Board, other Committees, Projects and
starting from establishing contact, via the Guest and
Local Groups in all financial and legal matters. On
Observer period, all the way until their fully pledged
one hand, it consists of experienced ESTIEMers and
membership. It takes care of the LG Requirements,
ESTIEM Alumni, who are motivated to provide advice
helps all LGs via the Regional Coordinators, and
whenever requested. On the other hand, active
supports LGs and central ESTIEM in motivation and
Committee members work on creating and updating
recruitment issues. It fosters connections between
Best Practice Documents, trainings, templates, etc.
LGs, tries to figure out what they need locally and
for all related topics, giving advice on event budgets
cooperates e.g. with the Trainers on Tour concept
and proactively giving legal advice. Since many people
to fulfil the needs for training topics such as HR, PR,
are unexperienced with finances and regulations, the
recruitment and fundraising.
Financial and Legal Committee aims at helping them to Public Relations Committee
deal with them correctly.
The aim of the Public Relations Committee is to take Grants Committee The
Grants
Committee
care of ESTIEM’s outer appearance. The Committee ESTIEM’s
is responsible for communicating the brand of ESTIEM
applications for EU Grants and aims to establish and
supports
and increasing the awareness both inside and outside
develop knowledge on public funding opportunities
of ESTIEM. The PR Committee works with several
and their application procedures. It also wants to
different tools to achieve this, for instance designing
share the existing knowledge with as many ESTIEMers
PR material, creating design templates and guidelines,
as possible and to support more and more Local
as well as working on press and social media visibility.
Groups in applying for an EU Grant for their events. Training Committee
8
Information Technology Committee
Personal development is part of ESTIEM’s vision – and
The IT Committee maintains the e-mail, intranet and
it is what ESTIEM trainings are meant for! By passing
web servers of ESTIEM and coordinates all IT-related
on knowledge, skills and attitude in their sessions,
development in the organisation such as the IT back-
ESTIEM trainers support ESTIEMers on their path in
end system (.NET framework & C#). To complement
ESTIEM and in life. The Training Committee provides
the knowledge of ESTIEMers about ICT and IT
training support to all ESTIEM activities and Local
systems, it provides trainings in an open learning
Groups. It also guides trainers and people who want
environment. In addition, ITC offers troubleshooting
to become trainers with their career through ESTIEM,
services and technical advice to all ESTIEMers.
and gives them personal support and feedback. ■
ESTIEM Magazine | 50th issue - New Materials
INTRODUCTION
Our Mission ESTIEM’s Mission is to foster relations and mutual understanding among European Industrial Engineering and Management Students while supporting them in their personal and professional development.
Our Vision Developing the future leaders of society. We believe that it is our responsibility as young European IEM students to challenge the status quo and interact with one-another in order to grow and develop into future leaders that share the same European Values and tackle society’s problems.
Our 4 Core Values
Embracing diversity
Striving for development
We see multiculturalism as a strength of ESTIEM.
We grow together by trying hard and learning from
We benefit from our cultural diversity by being able
mistakes, we are eager to go through a learning
to approach chances and challenges with different
process and see accessibility and freedom as highest
insights. Respect is not just something we strive for,
goals. ESTIEMers gain practical experience and
but part of the very basis of our network
important soft-skills needed in today’s world.
Encouraging participation
Aiming high
ESTIEM being a democratic organisation with a
We are not afraid of stepping out of our comfort zone.
flat hierarchy encourages the participation of all
ESTIEM’s members are proactive students that always
its members. We inspire each other to partake in
give 100%. We encourage an entrepreneurial spirit
ESTIEM’s activities and develop new ideas.
among students and other stakeholders by gathering and exchanging experiences and best practices.
ESTIEM Magazine | 50th issue - New Materials
9
FOCUS TOPIC
Nature as a Teacher - Reducing Energy Consumption by Smart Surfaces Ships, to the hulls of which no algae, no shell, and no dirt particles can adhere, ships that slide through the seas as if they had a type of molecular hover cushion? In a few years, such phenomena could be part of the daily routine, based on today’s fundamental research conducted by scientists, such as the mechanical engineer.
Dr. Pavel Levkin
Karlsruhe Institute of Technology
characterized by countless “stings”. Thus, the water or
works on a new type of material, called “fluoropore”.
oil droplet lands on a nanoscaled type of “bed of nails”.
This plastic material is based on fluorine polymers. “We
Bastian Rapp works at the KIT Institute of Microstructure
imitate the properties of lotus plants,” Rapp says, “but
Technology and during his time there has produced
contrary to such plants, fluoropore also repels oil and
“laboratory stable prototypes”. At the moment, he
dirt particles.“ The new material is related to Teflon,
and his colleagues are testing various methods of
the difference being that a Teflon pan loses its oil and
plastic curing for maturity. “We still have to optimize
waterrepellent effect when it is scratched. Hence, such
some parameters”, but he is optimistic. About 2000
a coating of a ship’s hull that is permanently exposed to
experiments remain to be performed until the end of
very high loads would lose the repellent effect rather
this year. These tests will yield a group of “fluoropore”
quickly.
materials that are optimized for various applications. The scientist’s visions for the near future are not only
Bastian Rapp
Karlsruhe Institute of Technology
10
Together with several young researchers, Bastian Rapp
According to Rapp, fluoropores have a structure similar
“smart ship coatings”, that will considerably reduce
to a sponge filled with air: When scratching its surface,
energy consumption, but also functional clothing, car
the same structures are repeated below. Fluoropores
windows on which water will not condense and freeze
can be applied with any thickness. The new material
in the winter, and graffitirepellent paint. This universal
that stores air in the nanorange similar to a sponge
type of protective coating has attracted the interest of
does not only repel water, oil, and dirt particles, but
industry. Because fluorine is an element that is difficult
also algae or shells cannot adhere (“they simply slide
to extract, fluoropore is relatively expensive. Rapp
off ”). Moreover, even bacteria that attach to any other
thinks that coating an oil tanker would cost about EUR
material cannot hold on to fluoropore surfaces.
100,000. “Thanks to the reduced fuel consumption, however, this will pay off very quickly.” Fluoropore –
Similar to a lotus leaf, the fluoropore surface is porous
Chemically Inert Microto Nanoporous ‘Teflon’ with an
on the molecular level. The material’s microstructure is
Adjustable Wetting Behavior” is the title of the project,
ESTIEM Magazine | 50th issue - New Materials
FOCUS TOPIC
for which Bastian Rapp was granted EUR 2.85 million
In cooperation with colleagues in the UK, the group
in a competition for young scientists launched by the
of scientists already has tested their highly effective
Federal Ministry of Education and Research.
slippery surface in seawater. Immersion tests revealed that the biophobic effect of the material lasted one
Dr. Pavel Levkin of the Institute of Toxicology and
month. In the case of conventional coatings, this effect
Genetics and the Institute of Organic Chemistry and
can be maintained for a few days at the maximum. The
his group also work on smart and functional surfaces.
next step will be industrial application. Pavel Levkin
Several novel superhydrophobic, extremely water
thinks that slippery “antifouling paints” will save a lot
repellent coatings were developed by Levkin’s group
of money that is usually spent on cleaning ship hulls.
over the last few years. Recently, the group succeeded
Demand for these quasi self cleaning coatings exists
in fabricating an extremely slippery surface, with a
wherever water flows, for instance, in any type of
highly porous polymer film filled with a “liquid Teflon”–
water pipeline. These substances are much less toxic
like lubricant instead of air. Contrary to “normal”
than the ship paints used in the past, which contained
superhydrophobic surfaces, which degrade quickly
heavy metals. The team of Pavel Levkin studies
under water, a highly stable antibiofouling coating was
various types of functional coatings, not only bioand
produced. “We combine water repellent with highly
hydrophobic, but also strongly hydrophilic materials
slippery properties”, Levkin says. Algae, plant spores,
and their combinations. Such materials are capable
and other micro organisms are simply washed away by
of capturing and storing the smallest water droplets
seawater before they can attach to surfaces. This effect
from their environment. Potential applications are
resembles the strategy of some carnivorous plants:
found in biotechnology, diagnostics, and personalized
their surfaces are so slippery that prey cannot avoid
medicine.■
sliding in.
ESTIEM Magazine | 50th issue - New Materials
11
FOCUS TOPIC
Lightweight Structures – Production Engineering in the Context of Industry 4.0
Ramon Kreutzer
Fraunhofer Institute
The “Fourth Industrial Revolution” is characterized by
high strength which can be adjusted to suit a range of
advances in digitization and networking in production.
load directions.
Companies are facing new challenges and have to
At the Fraunhofer IPT we develop processes,
consider how to deal with the new demands and
equipment, tools and software for processing fiber-
opportunities of “Industry 4.0”. In the “Lightweight
reinforced plastics in operations such as joining, forming,
Production Technology” business unit, the Fraunhofer
cutting and handling as well as for quality assurance. This
Institute for Production Technology (IPT) in Aachen
is one of the ways in which we enable our customers to
is developing new solutions for large-scale production
integrate fiber composites, high-performance metals,
of lightweight engineering components for a number
ceramic and multi-material systems within innovative,
of sectors of industry, extending from the automotive
serially manufactured goods.
industry through aerospace to oil and gas production. Business unit manager Ramon Kreutzer explains why
What is the significance of Industry 4.0 for lightweight
lightweight engineering can no longer be dismissed as
production technology?
hype and why it has become one of the most widely
Industry 4.0 provides the key to affordable mass
debated topics for companies working in this sector.
production of lightweight engineering products by
reducing waste via stable, reproducible manufacturing
Why is light-weight engineering such a hot topic at the
processes.
moment and how can companies use it to their advantage?
particularly in the case of FRP, since the material is
In recent years, lightweight design and engineering have
not formed from the semi-finished product and the
been forging ahead into all areas of life. The energy
matrix material until the production process is already
revolution, which comes with a growing awareness
underway. The myriad of combination possibilities
of environmental issues sustainability and resource
is inevitably associated with wide variations in the
efficiency, is now topping the agenda not only in
processes, which is an obstacle to reproducibility.
politics but also at a corporate level. Although this
As a result of increasing networking, it has become
applies particularly to sectors such as aerospace and
possible to harvest data not only during the production
the automotive industry, which rely heavily on weight
phase but from the products in the field and to
savings, areas focusing purely on performance such as
feed this data back in the production process. This
the oil and gas industries can also benefit: they can use
information is often referred to as a ”digital twin”, a
riser systems made of Fiber-Reinforced Plastics (FRP)
virtual representation of either the physical production
to probe down to a depth of 3000 meters in the ultra-
process or the product. In addition to comprehensive
deep water drilling range. This is possible because FRP
component monitoring, the acquired data can be used
pipes combine chemical resistance with low weight and
to optimize the production processes.
This
presents
enormous
challenges,
Ramon Kreutzer Ramon Kreutzer studied Business Administration and Mechanical Engineering specializing in Prodcution Technology at RWTH University in Aachen. Since June 2014 he has been employed at the Fraunhofer IPT as a research fellow in the field of technology management and is engaged in the emerging areas of “Industry 4.0“ and ”Additive Manufacturing“. In his capacity as the manager of the Lightweight Production Technology business unit, he bears overall responsibility for the strategic focus, identifies trends in the field of lightweight design and construction and is the first point of contact for clients and new project partners. Contact. ramon.kreutzer@ipt.fraunhofer.de
12
ESTIEM Magazine | 50th issue - New Materials
How exactly can an actual lightweight engineering product
rotor blades of wind turbines are detected at an
be linked to the virtual world?
early stage in order to avoid serious accidents.
In order to create a ”digital twin“ of a physical product, fiber-optical sensors can be integrated within a fiber
What do companies have to do in order to be able to
composite component, for example. These optical
manufacture high-quality, lightweight products at an
fibers, which are in the same order of magnitude as
acceptable price?
a human hair, enable changes in the expansion and
The level of automation in production involving FRP
temperature of the component to be measured: thus,
is still relatively low despite the fact that the demand
momentary load conditions or damage become visible
for individual products going down as far as ”batch size
before part failure can occur.
1“ at an affordable price is high. Many companies now have to pursue a dual strategy: they have to automate
For a long time, structural changes within lightweight
their production in order to ensure reproducibility in
engineering components could be measured only
serial manufacture and reduce waste, thereby lowering
via ultrasound or tomographic operations. Yet
costs. At the same time, they need to be able to
intact structures frequently play a vital part in many
adapt their production processes to meet changing
areas of industry and even in everyday life: it is
requirements. This presents SMEs, in particular, with
vital that any hidden defects in airplane structures
enormous challenges. ■
and automobile bodies or invisible damage to the
ESTIEM Magazine | 50th issue - New Materials
13
FOCUS TOPIC
Are we in the beginning of a new digital revolution?
Taavi Kikas
3D Printing Teacher & Evangelist
Nearly two centuries have passed since the last
3D printing is a computer controlled technology, used
industrial revolution, which had an overwhelming
for creating objects, adding material layer-by-layer. This
impact on society, nature, and humanity. Then, a
method allows to save up to 90 percent of raw material
revolution paved the way to the capital market, cheap
and up to 50 percent of energy. The first person who
labour colonies and new inventions to mechanize most
can be directly related to 3D printing is a pioneer of
parts of the traditional working methods. The industrial
American origin, Chuck Hull, who, in 1984, invented a
revolution had a great role in shaping the future of the
process known as stereolithography. That is a process
Western capitalist society. A proof of that impact were
of creating objects layer-by-layer from the liquid
the significant number of workers that started to move
polymeric material, which cures under UV light. Hull
from rural to urban for zero working conditions and
defined it as a system for creating the cross-sectional
absolute minimum wages with an average of 13 hour
patterns of three-dimensional objects.
workdays. The image of a moving part giving form to raw material But which kind of revolution is ahead of us, nowadays,
used to be immediately associated with a process that
when technology has meanwhile evolved immeasurable
removes material, rather than adding it. The generic
dimensions, where robots and artificial intelligence
term “production through the addition of material�
can replace human and leave millions of people all
was coined only in the early 2000s, when a number of
over the world out of work? Is it possible that we are
processes for the addition of material were developed
about to witness some new industrial breakthrough,
and it became clear that, in the near future, metal
which can this time be very useful for the people
removal is not the only process by which it is possible
themselves, individuals, each and every one of us? An
to process metal.
industrial revolution which profits others than bankers,
14
industrialists and corporations? Is the world ready for
Industry is just starting to entwine with 3D printing –
a new phase of historical industrial revolution, which
we begin to understand its uniqueness and importance
would fundamentally change the consumer society and
in shaping the future of industrial history. 3D printing
the scientific side of the system from biotechnology
creates the unique opportunity for us to continue to be
and engineering, resulting in an economically greener
our own masters - many physical objects can be turned
lifestyle?
into reality exactly when you need it, without leaving
ESTIEM Magazine | 50th issue - New Materials
FOCUS TOPIC
Taavi Kikas Taavi is an entrepreneur who knows exactly how to make things happen. He has extensive experience in the IT sector. Since 2010 he has been working as the Chief Executive Officer at Innovative Technologies & Business Systems Group where his main mission was to switch from custom software development to product/platform development. Within the five years the company has succeeded in various fields like Biotechnology, Cloud Computing and 3D Printing. According to Taavi its all thanks to consistent hard work and having the greatest team in the world. His specific skills include remarkable know-how in relationship management and communication with partners as well as control of data gathering and information flow from partners. He can determine which project is best suitable for whom, and bring all the strategic partners together in a short time period. In 2013 Taavi co-founded 3DPrinterOS which makes 3D Printing usable for everybody, forgetting all the CAD programs, all the slicers and model fixers. With 3DPrintersOS customers can access all the programs and functions directly from the Cloud. More importantly, in 2014 3DPrinersOS secured a 7 figure investment from Vulcan Capital, which is led by Microsoft co-founder Paul Allen. Taavi also gives lectures at Tallinn University of Technology to students and businesses about Innovation, Startup methodology´s and 3D Printing.
your home. 3D printers users can easily turn their
but yesterday’s science fiction is today’s everyday life
personal homes into a factory that can manufacture
and it’s more than likely that this innovative, material-
anything our soul may desire. Today, 3D printing is
and timesaving technology is the key to tomorrow’s
already, in a way, used in almost every industry people
industrial revolution’s success.
can imagine: architecture, construction, industrial design, automotive, aerospace and military industry,
Until 2010, 3D printing technology was limited to the
engineering, biotechnology, fashion, education and
production of polymers and creating objects layer-
many others.
by-layer associated only with metals. Now, one of the many advantages of 3D printing is the variety of
3D printer prices fell drastically in 2005 after open-
materials available. According to Wohlers Associates
source projects like RepRap and Fab@Home went
in 2012, the global market for 3D printers and the
public for everyday users. Before that, printer prices
associated services was valued at 2.2 billion dollars.
were around 30000 dollars, whilst today it is possible
Today, it’s already twice as large, and by 2018, the 3D
to purchase a printer for less than 500. It is more
printing industry market is predicted to be valued at 17
than likely that 3D printing will be part of people’s
billion dollars.
daily lives as consumers to save money on everyday products - instead of going to the store and buy a
3D printing has now left the child’s shoes and taking the
product a person could have that printed without
first major steps to writing itself into history forever. It
leaving its home, by downloading the file with a three-
will play a pivotal role in making people’s everyday lives
dimensional model from the Internet, and print it at a
more independent, easier and cheaper. ■
minimum cost. All this may still seem utopian today,
ESTIEM Magazine | 50th issue - New Materials
15
FOCUS TOPIC
Nuclear Fusion Energy The research and development in materials science are basic for the civilization progress because they determine what we can do and what we cannot do. It is so important, that the human history is divided into three consecutive time periods, named for their respective toolmaking technologies: the Stone Age, the Bronze Age and the Iron Age. As soon as we changed the manufacture of materials,
power plant will use this heat to produce steam then,
the technology was also changing the civilization,
like a conventional power plant will generate electricity
allowing more and more things such as large bridges,
by converting mechanical power such as the rotation of
roads, transport, energy production etc. As an
a turbine into electrical power.
example, the manufacture of steel (alloys of iron and Nuria Gordillo García
Instituto de Fusión Nuclear
Universidad Politécnica de Madrid
other elements) was started in the middle of XIX
What is fusion? What is expected?
century, being a crucial material for engineering. Since
Fusion is the energy source of the stars and Sun. In
then, the progress of steel manufacturing has brought
the tremendous heat and gravity at the core of the
a great impact in the industry applications. Therefore,
stellar bodies, hydrogen nuclei collide, fuse into heavier
sometimes it is more important how to “handle” a
helium atoms and release vast amounts of energy
material than to change the material itself.
during the process. The most efficient fusion reaction occurs between two hydrogen isotopes, deuterium (D)
Today, the sustainable energy production is a serious
and tritium (T) as follows:
challenge to mankind and must be addressed without delay. The world urgently needs to take action to accelerate
green
technology
transformation.
In
addition, the developed countries must take into special consideration that there are more than 3 billion of people who aspire to gain access to electricity and modern energy services. In the next 50 years, the energy consumption is expected to reach two or three times current consumption. The fact that fossil fuels are running out is a reality. The renewable energy sources are indispensable although they are difficult to adapt to centralised energy production capable of providing enough energy for densely populated areas. It is complicated to produce large quantities of electricity. Thus, the development of new energy sources is necessary. These new forms of energy should obviously meet economic requirements and also take into account the environment, operational safety and resource availability requirements and one of these new energy sources is the nuclear fusion. The future fusion nuclear power plants are expected to provide mankind with a sustainable energy source for the
Nuria Gordillo García
growing demand of energy and to limit global warming.
Nuria Gordillo is a post-doc researcher at Instituto
Some of the important advantages are: no carbon
de Fusión Nuclear (IFN) at Universidad Politécnica
emissions, no air pollution and unlimited fuel from the
de Madrid (UPM). She is working in different
sea water. However, the development of advanced
fields of materials science (ion-matter interaction,
materials is the bottle neck for that sustainable energy
semiconductors, biophysics.) since 2003. Currently, she
production becomes a reality.
is the responsible of the samples fabrication at IFN lab; her research is related to resistant materials working
How does Nuclear Fusion Power plant works?
under extreme conditions (irradiation, thermal loads,
The energy produced through the fusion of atoms will
and high temperature) for fusion energy applications.
be absorbed as heat in the walls of the vessel. Fusion 16
ESTIEM Magazine | 50th issue - New Materials
FOCUS TOPIC
Figure 1: Picture of ITER the future power plant. Source: www.iter.org
The DT fusion reaction produces the highest
energy (Q=10). The ITER will be the world’s largest
energy gain at the “lowest” temperatures.
tokamak ever built, with a plasma radius of 6.2 m and
The idea of fusion is literally to put ‘the Sun in a box’.
a plasma volume of 840 m3 contained in the centre
But the main problem is how to make that box? The
of the vessel. The dimensions of the ITER vacuum
temperatures required for thermonuclear fusion are
vessel will measure 19.4m in radius, 11.4m in high,
greater than a hundred million degrees. Therefore,
and approximately 5,200 tons in weight. In a tokamak
implying that the vessel in which the fusion takes
device, the larger the vacuum chamber volume is the
place has to withstand temperatures in excess of
easier to confine the plasma is. Another great example
150,000,000C . At such temperatures, electrons are
of engineering is the cryostat that surrounds the
completely detached from the nucleus; the atoms
vacuum vessel and superconducting magnets. It is the
are ionised and then enter the fourth state of matter,
largest stainless steel highvacuum pressure chamber
the state of plasma. The difficulty is to develop the
ever built (16,000 m3). It provides the high vacuum,
technology in order to produce and confine the plasma
supercool environment for the ITER vacuum vessel and
in the centre of the vessel without touching the walls
the superconducting magnets. Nevertheless, the most
and develop materials able to survive during long
technically challenging raw material was the niobium
periods of time.
tin (Nb3Sn) superconducting strands used in ITER.
o
Around 500 metric tons of strands (more than 100,000 There are two approaches for the development of
km) were produced from 2008 to 2015. This large
future fusion power plants: Magnetic Confinement
scale industrial effort demanded a rampup of global
Fusion (MCF) and Inertial Confinement Fusion (ICF).
production capacity from 15 metric tons/year to 100 metric tons/year.
Magnetic Confinement Fusion (MCF) In the magnetic confinement fusion (MCF) the idea is to
ITER, from the scientific and technological point of
confine the plasma in the centre of the vessel through
view is a huge challenge for mankind. The design and
huge magnetic fields. The world’s largest MCF project
manufacturing of every part of the reactor has gave
is ITER (International Thermonuclear Experimental
rise to new industrial companies, development in
Reactor). ITER is an international project where
new advanced cooling systems based on liquidmetals,
35 nations are collaborating to design and build an
superconducting materials, diagnostic and remote
experimental fusion reactor based on the “tokamak”
control devices among others. ITER will be the first
concept. It will be an experimental facility that must
fusion acility to test the integrated technologies,
demonstrate the principle of producing more energy
materials, and physics regimes necessary for the
from the fusion process than is used to commence
commercial production of fusionbased electricity.
it. This is something that has not yet been achieved in any fusion reactor. Thereby, the fusion reactor has
Inertial Confinement Fusion (ICF)
been designed to produce 500 megawatts of output
The idea of the inertial confinement fusion (ICF) is to
power while needing 50 megawatts to operate or
generate ignition from a huge amount of laser beams
what is the same, to produce a tenfold return on
energy deposited into a DT target. The world’s largest
ESTIEM Magazine | 50th issue - New Materials
17
FOCUS TOPIC
Figure 2: Concept of the future HiPER project: a) Design of the future power plant. b) Inertial Fusion Chamber. Source: www.hiperlaser.org
laser facility for ICF is NIF (National Ignition Facility). It
physical and chemical sputtering yields, high thermal
is located at Lawrence Livermore National Laboratory
conductivity (174 W/km), and high melting point
and it is operational since March 2009. NIF is provided
(3410 Co). Nevertheless, there are some limitations
with 192 powerful laser beams, housed in a 10m in
that have been identified for pure conventional W like:
diameter chamber. They can deliver nearly 2 million
degradation, cracks or surface modification below the
joules of laser energy in billionthofasecond pulses onto
melting point that gives rise to an early worsening. At
a target of about 2 millimeters in diameter. The last
present, some strategies are being investigated in order
2012, NIF made history when its 192 beams delivered
to overcome these limitations. The new ideas are based
more than 500 trillion watts of peak power and 1.85
on develop of advanced nanostructured materials.
megajoules of ultraviolet laser light to its target.
These new materials are based on nanostructures
Nowadays, NIF is the unique experimental facility for
made of pure W and on oxide nanoparticles dispersion
scientists that bring the opportunity to enhance the
(Y2O3, La2O3) used to reinforce Walloys like WRe,
understanding of the universe by recreating the same
WTi, WV or WTa. Thus, might be an alternative and
states of high energy density matter that exist in the
they are currently under development. The scientists
centers of planets, stars, and other celestial objects.
and engineers around the world are working together for the last decades in order to develop new materials
In Europe, the counterpart project is HiPER (High
able to withstand the extreme conditions that will take
Power laser for Energy Research). HiPER was conceived
place inside a reactor chamber in both MCF and ICF
as a large scale laser system designed to demonstrate
approaches. This is the road towards a new technology
energy production from inertial confinement fusion.
which is emerging in order to make Nuclear Fusion
This will lead to new applications of interest to many
Energy a reality.
sectors of industry, with options to generate economic benefit during the journey to construction of the
Nuclear Fusion Energy will be a sustainable and
HiPER facility and beyond. The HiPER project requires
environmentally clean power. It will not produce
further development of sophisticated technologies
greenhouse gases or long lived radioactive waste
including: high power repetition rate, infrared lasers
materials and will deliver energy security for the long
of order ~1000 joules and ~10 hertz capability, fusion
term. ■
targets designed and breeder blanket design for fusion energy capture among others. The development of these technologies will bring benefit and growth in many fields such as: industry, defence, security, communications, medical science, nuclear engineering operations, space technology and science research. In the case of ICF, one of the most challenging materials to develop is the plasma facing material (PFM), which is the first wall material that will be exposed to the harsh environment inside the reactor chamber. The role of the PFM is to protect the reactor wall and curb the radiation. During the last years, tungsten (W) has been proposed to be one of the best candidates for first wall applications because of its properties: low
Figure 4: Scanning electron microscopy image from nanocolums made of tungsten. Source: www.denim.upm.es
18
ESTIEM Magazine | 50th issue - New Materials
SCENE
Social entrepreneurs, real changemakers? Entrepreneurs are changemakers. They see opportunities, invent, innovate, set up new companies, challenge the status quo and create jobs. Schumpeter (1934) was the first economist and business philosopher who described the changemaking role of the entrepreneur. He spoke about a process of creative destruction initiated by them, which creates disruption in markets and changes the innovation space. This space is defined by new products and services, but also by renewal in processes, positioning and paradigms (Tidd & Bessant, 2013). Both entrepreneurs and the entrepreneurial process
that the world would eventually accumulate enough
have been extensively researched and described in
wealth to raise the standard of living of most of its
literature. Entrepreneurs are described and profiled
inhabitants, we now know that his ideas are a gross
as people having specific traits and behaviour which
oversimplification of
is situationally dependent. Despite the plethora of
Wealth is unevenly distributed over the world and we
literature in this field the variety in entrepreneurs is
see an increasing inequality in the world, large parts
great and their profile has changed over time under
of the world not having access to water, education,
the influence of the ever changing economic, political,
electricity and resources that threaten to become
social and cultural landscape wherein they operate.
depleted. Calculations by the Journal Nature are that
Entrepreneurs are also leaders and to understand
the estimated value of all the services rendered by our
entrepreneurs we must also understand them as
ecosystem to us are worth at least 45 trillion Euros per
leaders of start-ups which may evolve into sme’s and
year, just to give an impression of the scale at which we
large multinational and transnational companies.
are exploiting our resources. In addition, estimations
very complex phenomena.
to figures from the World bank and the Global
which may be incremental or radical and results in the
Partnership for Education. Against this background
set-up of a company. This process has also changed
social entrepreneurship and social entrepreneurs are
dramatically over time, again as a consequence of
seen as the pioneers of change to not only tackle
the pace at which societies and our world is changing.
these big societal problems, but also develop business
Organizations have become open and interconnected
models which simultaneously create value while also
with everything that is happening outside and
contributing to planet and people. In a nutshell this is
process models nowadays are dynamic, design based
what social entrepreneurship is about. Behind this way
(e.g. Kumar, 2013) and start with customer needs
of thinking is a world of ideas, insights and assumptions
(Osterwalder & Pigneur, 2005)
which we need to understand to assess the real value of
Saskia Harkema
and 75 million young people unemployed according
linear process which starts with an idea or invention
Expert in Innovation, Entrepreneurship,
The entrepreneurial process is mostly described as a
Leadership & Change
are that there are 25 million people who are illiterate
social entrepreneurship and its potential to contribute In general one can say that entrepreneurship as such
to the oh so necessary change in our world. Capitalism
is geared at creating new jobs, growth and expansion.
has proven to be a flawed and an imperfect system
Indicators to measure success are ROI, market share
which has given us many good things, but which has
and profit. The ‘father’ of this way of thinking was Adam
also led to economic crashes and crises like the one in
Smith who in 1776 wrote his epic book “The wealth of
2008 where we have barely from recovered and which
nations” which is the first theory of economic thought
resulted in the worldwide collapse of our economic
and activity which saw the light. Pillars of his theory
system.
are ideas of individual self-interest, perfect competition and market equilibrium. His ideas lay the foundation for
In this paper we embark on a journey which describes
capitalism as we know it today and it is still a source
how entrepreneurship has evolved over time since
of inspiration and knowledge for entrepreneurs and
the start of capitalism and is transforming and trying
understanding entrepreneurship.
to become more social, more concerned with the problems in the world, maybe more humane and caring
The world is changing rapidly and where Adam Smith
about the environment and people in the working
at the time that he developed his ideas, believed
spaces they create and the outcome of their activities. ESTIEM Magazine | 50th issue - New Materials
19
SCENE
The pitfalls of capitalism When Adam Smith wrote his epic book “On the wealth of nations” in 1776 he was living in a time of
Primary driver is to achieve SOCIAL VALUE
great poverty and inequality among the classes. The royalty and nobility owned all the land and capital and the masses were serfs who could barely subsist – they merely were allowed to work on the land without owning it. His theory is an attempt to describe the mechanisms that would lead to progress, a more equal distribution of wealth and an improved standard of living especially for the lowest class. He had a very
TRADITIONAL
CHARITY
positive view on society in the sense that he believed that the market mechanism would always move towards an equilibrium and that only those products would be produced for which there was a real need. He would turn in his grave if he saw how the mechanisms which he lay the foundations for and described in his theory, contributed to the societies and world we are living in at present.
Purely charitable Additional funding from market based grants,, donations revenue or endowment stream
Studying those first economists one sees their wish to unravel how societies could be created where everyone would have a fair share of the pie. Societies however developed in a contrary direction it seems when one
Not-for-profit
looks back in time. Yes, there has been enormous progress, and an enormous acceleration in the development of technology and innovations that have
Instead of leading to progress, an even distribution
made our life so much easier than our ancestors. But
of wealth, equal chances to education and a general
to what extent has the quality of our lives improved?
improved standard of living, we see that capitalism has led to huge financial crises, unequal distribution of
If we measure quality solely in economic terms one
wealth, a large population of people without proper
could argue that in general conditions in most societies
education, and a growing inequality between the rich
have improved dramatically if we compare it to the
and the poor (see Thomas Piketty most recent book
time in which Adam Smith wrote his book. But at that
“Capital in the 21st century, 2014).
same time it was Robert Malthus who already predicted
20
that we would get in trouble if population would keep
Social entrepreneurship is seen as a possible answer and
growing and we would keep on extracting and using
alternative to all the negative aspects that somehow cling
our resources to keep up with that pace. Eventually
to capitalism making at best a very imperfect system.
resources would become depleted according to him
But what is different about social entrepreneurship
and therefore population growth had to be contained
as opposed to capitalist entrepreneurship? In the
somehow. All this is history since we now know that
latter case it seems that the sole and primary goal of
population keeps growing as a consequence of raised
organizations is to make profit and grow. Capitalism
standards of living, access to healthcare and improved
thrives by expansion. Employees then become assets
living conditions, while we also face one of the biggest
which need to be as productive as possible and
challenges of humanity: will future generations have
everything is geared at efficiency and effectiveness.
enough to subsist? And can we contain the conflicts
Capitalism developed from a need to replace (costly)
in many parts of the world, which are also fuelled by
hand labour and mechanise work processes as much
inequality, poverty, repressive systems and lack of
as possible to cater for an expanding market. Scale
proper education? So an inverse process somehow
and expansion is a prerequisite under capitalism, and
seems to have taken place under influence of capitalism.
a continuous quest to keep costs as low as possible.
ESTIEM Magazine | 50th issue - New Materials
SCENE
IMPACT INVESTING
Achieve measureable social impact alongside financial return
Primary driver is to achieve FINANCIAL VALUE
SOCIAL ENTERPRISES
TRADITIONAL
BUSINESS
Potentially Social Mission-driven CSR & Pure profit self-sustaining Business: for-profit corporate orientation; >75% market Profits are enterprise philanthropy mainstream revenues invested (”B-Corp”) (target for SRI) investors
for-profit making profit is secondary. In a nutshell this is what When efficiency and productivity become the norm, it
social entrepreneurship is about. The problem is that
seems somehow that this goes at the expense of what
the mechanisms underlying the way organizations
I would call our humanity. We are neither robots, nor
behave and work have remained intact. Their success is
perfect and we certainly cannot be merely reduced to
not measured by the % of people that yearly say how
and seen as resources whose knowledge and expertise
happy they are. Nor by the contribution they make
needs to be exploited to the bottom. Companies
to reduction of CO2 emissions. Their success is still
and organizations understand this, but their way of
measured by the extent to which they make profit.
working in essence has not changed much over time.
And their Return on investment, or market share.
Gary Hamel (2011) – a well-known author of many
Social entrepreneurship it seems has become a way to
management books – says that we are working with
window dress that basically nothing has changed but we
legacies from the past, hand-me-downs from guru’s
pretend we are doing a better job at creating better
who are all dead and whose theories were developed
working conditions, and caring for our environment
in a time which is totally different than our present
and in the process tackling important societal problems.
world. He emphasizes the urgency and need to re-think our models and way of organizing and advocates a new
An inspiration in this respect is Ricardo Semler, a
approach which does justice to people and what we
Brazilian entrepreneur born in 1959 who took over
really need.
the family owned business of his father nearly 30 years ago. It was a loss making company - an industrial
Social entrepreneurs as changemakers?
pump manufacturing firm - and he had to think of ways
Social entrepreneurs place people and planet before
to turn this around. He took drastic measures. He
profit is the key message. People have to be nurtured,
developed what he called a ‘participative management’
we have to take care of our planet and those are the
vision to design a new company based on a number of
preconditions that need to be met at all costs, and
principles: ESTIEM Magazine | 50th issue - New Materials
21
SCENE ■
Employees set their own working hours
So what is Ricardo Semler trying to accomplish with
■
Employees choose their own salaries
this new approach? Listening to him speak his main goal
■
All meetings are voluntary and open to everyone
seems to be to reinstate people and place them at the
■
Employees hire their own bosses
heart of his organization. Their happiness, fulfilment
■
HR has been abolished, because leaders need to
seems to be his primary concern in the belief that they
be able to treat their employees right themselves
then will give their best. People will not feel exploited
All employees rate their bosses twice a year and
but become owner of the success of the company.
all ratings are published
Also Gary Hamel speaks strongly about the need to
Employees choose which leader they want to
reverse accountability and allow employees more
work under
room to experiment, explore, make mistakes, use their
Employees choose which Semco office they want
talents, take responsibility and cater for their needs.
■ ■ ■
to work out of ■
Employees can take early retirement, meaning
Social entrepreneurship is however not solely
they get one day a week off in return for working
concerned with creating different internal conditions
one day a week after they retire.
in organizations, but above all with creating output in the form of value for society and customers. Whereby
The Semco philosophy (2001) is built on participation
value is not merely and solely measured in financial
and involvement.. There are no formal organization
terms as we have done till now, but primarily in terms
charts and employees are free to change and adapt
of how it contributes to a better planet, more peace,
their working environment. Unacceptable use of
more fairness and equality. We haven’t yet found
authority is not tolerated and absence from work
an answer to that. “Can capitalism survive?” was a
because of discontent of workers is seen as something
question Schumpeter posed himself at the time he had
positive. His company is now one of the fastest growing
the foresight to develop his theory of entrepreneurship.
companies in Latin America with long waiting lists of
His answer was negative. He believed that capitalism
people wanting to work as an employee.
would be destroyed by its successes. That is the real challenge we are facing. ■
Saskia Harkema With a degree in Sociology I started my career as a consultant and later international project manager Europe at Philips Lighting. Later, I received a degree in Business Administration from the University of Bradford and made a switch to academia and education. In 2004 I finished my PhD at the University of Nyenrode in The Netherlands. In the course of the years I have become an expert in innovation and entrepreneurship with both hands-on and academic experience. I have developed several innovative programs for which I received funds from the EU, developed and managed 4-year European projects and carried out longitudinal research in different sectors (which has resulted in a large number of publications. Since a couple of years part of my efforts are geared at supporting refugees to find their way in society and materialize their dreams. Furthermore I teach at different universities, develop programs and do research in the field of Innovation, Entrepreneurship and Diversity.
References [1] Hamel G. (2011), “Reinventing the technology of human accomplishment”, https://www.youtube.com/ watch?v=aodjgkv65MM [2] Kumar V. (2013), “101 Design methods. A structured approach for driving innovation in your organization”, John Wiley & Sons. [3] Osterwalder & Pigneur (2005) “ Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers”, Self published. [4] Pikkety T. (2014), “Capital in the 21st century”, Belknap Press. [5] Semler R. (2001), “Maverick. The success story behind the world’s most unusual workplace”, Random House. [6] Schumpeter, J. (1883-1850), “The Concise encyclopedia of economics” [7] Smith A. (1776), “An Inquiry into the Nature and Causes of the Wealth of Nations”. [8] Tidd J. & Bessant J. (2013), “Managing Innovation. Integrating technological, market and organizational change”, John Wiley and Sons. 22
ESTIEM Magazine | 50th issue - New Materials
SCENE
Industrial debating - the magic sword for every IEM professional This scenario is seen too often: a student goes to university and graduates in IEM. He or she starts working. And then the monster comes. Their ambitious project needs to be saved from the monster’s claws, but they are ill-equipped. They need a magic sword to slay it but, like in a videogame level, they forgot to pick it up along the way; the hero comes to an inglorious end. The magic sword they needed? The power of debate. But not all debating skills are applicable in a business environment. Nobody stands up to make a point in a business meeting. So instead, I began teaching something I call “Industrial Debating” – debating to be used in commercial environments. The first rule of Industrial Debating is that you do not talk about Industrial Debating. After all, you can’t openly bring a magic sword to a fist fight. Many methods and tricks make up the Industrial Debater’s toolbox. Let me share two with you: The “House of Persuasion” and the “Seven Standard Arjan Rooyens
Questions”.
Arjan
graduated
in
Industrial
Engineering
and
The House of Persuasion
Management at the Eindhoven University of Technology
The “House of Persuasion” teaches you how to be a
in 1999. He’s a professional trainer and coach in
persuasive person. Its foundation is in decorum. The
presentation and debating skills and helps professionals
three pillars are Ethos, Pathos and Logos.
overcome fear of public speaking.
First and foremost, there is decorum. Decorum means
Contact him: Arjan@VuurEnSchenen.nl Ethos means credibility. Your right to speak, as well as how believable you are. Being able to talk yourself up and maintain decorum is a very valuable thing.
PERSUASION
Pathos means being able to connect with your audience.
E T H O S
P A T H O S
L O G O S
Without emotion, nobody will act. In a business environment, this usually means creating a sense of urgency. And Logos? It means logic. Your idea’s got to make sense.
DECORUM
The Seven Standard Questions The “Seven Standard Questions” help you quickly build a case for your idea, or to shoot down a bad idea of
understanding the environment you’re in knowing if
someone else. Ask yourself:
your company likes confrontation, or if it’d rather have you not to rock the boat. Always have decorum.
1
What’s the problem?
Then come the elements of ethos, pathos and logos.
2
Is it urgent? ESTIEM Magazine | 50th issue - New Materials
23
SCENE
3
Is it an inherent problem?
4
What’s the solution?
Picture by Bart van Eijden
5
Does it solve the problem?
specific! Tell them what, when, who and how much. Fill
6
Is it efficient?
in every blank for them.
7
Are the consequences acceptable?
Effectiveness: Will your plan indeed fix the problem? Tell them how, even if your audience could do this
If anybody proposes a bad idea, simply ask one of the
thinking for themselves! They may not.
seven questions; that will get an unconvincing response.
Efficiency: Point out other solutions, and talk about
Start at the top. An unconvincing response will diminish
why this one’s better.
appeal of your opponent’s idea, which is what you
Consequences: Talk about and address smaller
want. Keep asking until your audience joins you in your
drawbacks, if there are any.
opposition. Bluntly attacking ideas is for savages, but asking questions is for the wise; you will never lose
If the problem’s both obvious and urgent, questions
decorum by questioning.
one and two might be skated over. You might even make it to only 4 questions that really need answering.
Once it’s time for you to pitch an idea, answer those
The shorter, the better; people will be more likely to
seven questions for yourself. Your speech will be
listen and remember.
bulletproof. Let’s go through them: Want to be a good industrial debater? There are Defining the problem: Your idea or plan must
some good places to train out there, but enrolling in a
solve a problem, or take up an opportunity. What is
local debating society will be a good start. Just getting
it precisely?
training is already a leap forward. And if you’re in the
Urgency: Do we need to fix this now? How high
Netherlands, join my Industrial Debating class.
are the losses the company is suffering, without your solution?
Good luck finding that Magic Sword. Be careful not to
Inherence: Is this problem because we’re doing
slay any innocents. And don’t forget the first rule of
something wrong, or is it the left-over, quickly
Industrial Debating: you do not talk about Industrial
diminishing trouble from something already solved?
Debating. ■
The solution: Introduce your plan, and make it 24
ESTIEM Magazine | 50th issue - New Materials
SCENE
Performance-based Incentives for Purchasing Professionals: A Preliminary Snapshot of the Status Quo
The purchasing process has great potential for companies to generate profit and thus pursue important business objectives [1]. Hence, forming e. g. sustainable buyer-supplier relationships (BSR) is essential for a successful existence of companies [2]. To form such successful BSR, performance-based incentives could be a trustworthy tool to increase the motivation level of purchasers as it is already practiced in finance, accounting and sales departments. The purchasing process has great potential for
these compensation systems have on the purchasing
companies to generate profit and thus pursue
professionals’ motivation to support the achievement
important business objectives [1]. Hence, forming
of the corporate objectives [9].
e. g. sustainable buyer-supplier relationships (BSR) is
the company’s success [10]. Furthermore, employees
motivation level of purchasers as it is already practiced
should be motivated – either individually or in
in finance, accounting and sales departments. However,
groups – to perform work beyond the limits of the
performance-based incentives systems for purchasing
provided employment contract. Companies that use
departments have been neglected both in theory [3]
performance-based compensation systems expect that
and practice so far. According to Pagell et al. [4], this is
their employees’ motivation increases significantly. They
due to the difficult measurement of the performance
also intend to promote job satisfaction and thus better
of purchasing professionals. The effect is that less
employee retention among the qualified and committed
than 50% of companies in Austria and Switzerland
employees. However, in purchasing departments
apply a performance-based incentive system [5]. The
companies waive variable compensation. The study
reasons reported for the relatively low acceptance in
conducted by Wolff [11] shows that among the 318
purchasing departments are (a) the difficult decision on
German companies investigated, it was primarily the
appropriate goals and, therefore, (b) the problematic
production and sales departments that integrated a
assessment base.
performance-based compensation system. More than
Volker Koch
incentives could be a trustworthy tool to increase the
Bernd M. Zunk
should help to achieve business goals and increase
Graz University of Technology
Compensation systems with variable components
To form such successful BSR, performance-based
Graz University of Technology
essential for a successful existence of companies [2].
80% of the management and 40% of the employees are Problem Situation: Compensation Systems in
paid by performance. The reason for the prevalence
the Context of the Purchasing Professionals’
of pay by performance in these departments is the
Motivation
good measurability of targets. On the other hand,
Both the achievement of corporate objectives and
purchasing departments use the performance-based
the motivation of purchasers managing buyer-supplier
compensation system for 60% of the managers and
relationships are largely determined by the incentive
22% of the employees (Figure 1). According to Wolff
system of purchasing professionals. Previous research
[11], the rather low implementation can be attributed
has already shown that the success of a company
to the lack of measurability of success factors. To solve
depends on the motivation of these employees and
this problem, specific objectives and key performance
helps organizations to survive and prosper [6]. In the
indicators must be agreed on. They have to be both
context of BSR, many researchers have examined the
easy to communicate to employees and measurable
interpersonal attraction in buyer-supplier relationships
for the management accountant. On the one hand,
and the intrapersonal motivation and compensation
it is important to choose the right key performance
systems for salespeople [7 and 8]. Yet, only few
indicators to encourage the employees. On the other
researchers have addressed the crucial areas of
hand, companies should promote the right activities
intrapersonal motivation of purchasing professionals
without putting too much pressure on the employees.
and compensation systems for purchasing professionals.
Ultimately employees should be motivated to pursue
Hence, there is still a need for research on the influence
the specified company objectives [12]. ESTIEM Magazine | 50th issue - New Materials
25
SCENE
84%
Production
44% 84%
Sales
49% 60%
Purchasing/Supply
22% 59%
Management Accounting
22% 45%
Human Resources Management
Managers
19%
Employees (without management
41%
Information Technology
20%
responsbility) n=318 (Note: companies which are
40%
Marketing
satisfied with the incentive system)
19%
Figure 1: Performance-based incentive systems in different functions [11]
Research Design: Investigation of the Problem
Findings: A Preliminary Snapshot of the Status
Situation in Purchasing Departments
Quo
To gain deeper insight into the problem situation
The analysis of the interviews with purchasing
as briefly described in the introduction section,
professionals shows that whenever incentive systems
our research design comprises two steps: (1) a
are implemented, the incentives are often based on a
literature review and (2) interviews with purchasing
blend of group and individual targets. Two companies
professionals. The aim of the literature review was to
make the effort to cross-check the departments’ goals
explore purchasing topics and goals, rewards, incentive
and adapt the reward system to them. However,
systems and motivation. The qualitative research design
incentive systems are only used in four of the seven
deploying interviews was selected to obtain detailed
purchasing departments. Those companies that do
information about the significance of situations, events
not apply incentive systems in purchasing, point
and actions in the specific context of the purchasers’
out that they see a difficulty in terms of measuring
environment in practice. Therefore, semi-structured
purchasing goals or indicate a general refusal to use
interviews with experts, i.e. seven purchasing managers
performance-based pay and incentives as part of their
at Austrian technology companies, were conducted
corporate culture. Particularly, small and medium-sized
and analyzed by applying the content analysis proposed
companies are very concerned about the detrimental
by Mayring [13].
effects of incentives on perceived distributive justice,
Volker Koch Volker Koch is a research and teaching assistant at the Institute of Business Economics and Industrial Sociology at Graz University of Technology. In his lectures he centres on teaching business administration, marketing management and presentation skills. His research focuses on competencies and motivation factors of purchasing professionals. Volker Koch is an active member of the International Purchasing and Supply Education and Research Association (IPSERA) and the Austrian Alumni Association of Industrial Engineering and Management (WING). Bernd M. Zunk Bernd Markus Zunk is an associate professor of Business Economics at the Institute of Business Economics and Industrial Sociology at Graz University of Technology. In his current research projects he emphasizes the fields of industrial marketing, strategic purchasing and supply management as well as marketing intelligence. Bernd M. Zunk is an active member of the Austrian Association of Industrial Engineering and Management (WING), of the Strategic Management Society (SMS) and the International Purchasing and Supply Education and Research Association (IPSERA). 26
ESTIEM Magazine | 50th issue - New Materials
SCENE
employer-employee relationship and the negative
would not be a motivational factor, whereas only one
effects of rivalry on employee performance. Cost
purchaser stated the opposite, i.e. a pay increase would
savings are among frequent leading goals for purchasing
boost their motivation. Four purchasers mentioned
professionals. Furthermore, our study shows that an
several other motivation factors which might increase
integration of the purchasing professionals into an
their performance: exciting projects, flexible working
early stage of the product development process is very
hours and an improvement of workflows.
motivating. None of the purchasing professionals feels that they get enough praise; however, this does not
Conclusion
demotivate them. Moreover, four of the purchasing
In literature a wide range of incentive systems
professionals are in favor of a variable pay system linked
is illustrated, but only few concern purchasing
to the achieved cost savings. Apart from performance
professionals. This seems to be due to the lack of
measurement issues, the opinion regarding incentive
appropriate measurable objectives in purchasing
systems among purchasing professionals is rather
departments. In our opinion companies would benefit
negative. Two purchasers think that incentive systems
from the implementation of incentive systems in their
possibly lead to a competition within the department.
purchasing departments. Therefore, the preliminary
Three purchasers fear that the quality of goods
results of this work-in-progress study provide a real-
purchased under an incentive system might suffer. One
world perspective on incentive systems in purchasing
purchaser claims that an incentive system does not make
departments. The further steps in this research
sense at all. One of the interviewed purchasers was a
project will be (i) the development of a ‘incentive-
group leader who has introduced a key performance
based purchasers’ motivation model’, (ii) a survey
model and thus a performance measurement for the
study to test this model and (iii) the establishment of
department as a whole. Through the transparency
performance-based incentive systems for purchasing
of the performance – without creating a connection
professionals in companies which are interested in the
to financial incentives – competitive thinking was
future cooperation in the framework of this project.
sparked and the motivation increased. This makes sense even from the perspective of basic psychological
Final Note
needs: A performance measurement functions as a
We would be happy if national and international
feedback system and thus feeds success directly to the
industrial partners were motivated to join us in this
competency-perception. The autonomy-sense and the
ambitious and pathbreaking research project. If this is
need for social relatedness are not adversely affected
the case, please do not hesitate to contact us via e-mail:
because of the lack of competition. With regard to
bernd.zunk@tugraz.at. ■
salary, four purchasers indicated that they are satisfied with theirs. For three purchasers, earning more money
References [1] Eßig, M., Hofmann, E., Stölzle, W., 2013. Management von Supply Chains, 1. Auflage. Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften. Vahlen, München. (in German) [2] Cousins, P. D., 2002. A conceptual model for managing long-term inter-organisationalRelationships. European Journal of Purchasing & Supply Management 8(2), pp. 71–82. [3] Hofmann, E., 2012. Erfolgsmessung und Anreizsysteme im Einkauf: Den Mehrwert der Beschaffung professionell erheben, bewerten und darstellen. (in German) [4] Pagell, M., Das, A., Curkovic, S., Easton, L., 1996. Motivating the Purchasing Professional. International Journal of Purchasing and Materials, 32(2), pp. 27–34. [5] Stoppel, M., 2012. Anreizsysteme im Einkauf: Mit den richtigen Mitarbeiterzielen zum Erfolg. (in German) [6] Frey, B. S., Jegen, R., 2001. Motivation Crowding Theory. Journal of Economic Surveys 15(5), pp. 589–611. [7] Bonoma, T. V., Johnston, J. W., 1978. The social psychology of industrial buying and selling. Industrial Marketing Management 7(4), pp. 213–224. [8] Thakor, M. V., Joshi, A. W., 2008. Motivating salesperson customer orientation: insights from the job characteristics model. Journal of Business Research 58(5), pp. 584–592. [9] Schiele, H., Calvi, R., Gibbert, M., 2012. Customer attractiveness, supplier satisfaction and preferred customer status: Introduction, definitions and an overarching framework. Industrial Marketing Management 41(8), pp. 1178–1185. [10] Sprenger, G., 2014. Leistungsorientierte Vergütungssysteme – Leitungsmotivation, Arbeitszufriedenheit und Unternehmenserfolg aus Sicht der Motivationstheorie. (in German) [11] Wolff, S., 2011. Leistungsorientierte Vergütung im produzierenden Mittelstand. (in German) [12] Becker, F. G., 1995. Anreizsysteme als Führungsinstrument, in: Kieser, A., Reber, G., Wunderer, R. (Hrsg.): Handwörterbuch der Führung. 2. Aufl., Stuttgart, pp. 34–46. (in German) [13] Mayring, P., 2010. Qualitative Inhaltsanalyse, in: Mey, G., Mruck, K. (Hrsg.), Handbuch Qualitative Forschung in der Psychologie. VS Verlag für Sozialwissenschaften, Wiesbaden, pp. 601–613. (in German)
ESTIEM Magazine | 50th issue - New Materials
27
SCENE
Sustainable Technology Entrepreneurship Contemporary business entails creativity, new technologies, innovations and sustainability as the key factors that lead to business success. Sustainable technology entrepreneurs connecting science, technology and commercialisation with the main objective in meeting economic, environmental and social needs, stand out as the main drivers of change, leading to rise in working and living conditions, and overall social and economic prosperity.
Maja Levi Jakšić
Professor University of Belgrade
In today’s turbulent and fast-changing business
Technology entrepreneurship in the broad context
environment, technological progress, innovation, and
of knowledge entrepreneurship in firms is oriented
sustainability are recognized as the most important
at competitiveness based on strong links between
influential forces that have become a precondition for
scientific results, new technologies, learning and bringing
business success. Entrepreneurs are seen as those who
new value to the customer in the form of advanced
can change the living and working conditions because if
products and services brought to the market. Simply
successful, their innovations may improve our standard
put, technology entrepreneurs have a task to bring
of living. In addition to creating wealth from their
together the technical world and the business world
entrepreneurial ventures, they also create jobs and
in a profitable way (Byers et al, 2011). Therefore, we
the conditions for a prosperous society. Combining
could observe technology entrepreneurship as the link
these views on modern business world, sustainable
between science and technology and the practical new
technology entrepreneurship stands out as the concept
value created for the customers, upgrading their living
of today.
conditions and standards, contributing to the overall welfare of the economy and society (Etlie, 2000).
Jovana Rakićević
Teaching assistant University of Belgrade
As defined by Schumpeter, an entrepreneur is
Looking at the technology entrepreneurship process
an innovator who “creatively destructs” and as
as related to organization-wide activities/operations,
according to Drucker, “someone who maximizes
in the previous work we suggested a technology
opportunity”, it is argued that opportunity is the very
entrepreneurship cycle model focusing on new
heart of entrepreneurship, encompassing technology
technology as an opportunity (Levi Jaksic et al., 2010).
management and innovation leadership. In this sense,
It is important to understand that it differs from the
“innovation and opportunity are viewed as the two
technology push model, which is based on new
sides of the same coin” (Levi Jaksic et al, 2013). Since
technological innovation being “pushed” through the
“entrepreneurship is deeply involved in change, in
business operations with a “hope” that sustainable
something being new and different” (Wickham, 2004),
business strategies will be found and enable the success
the main role of an entrepreneur is to be an agent of
of the venture. The technology entrepreneurship
change.
model, presented in Figure 1 is initialized by opportunity
Maja Levi Jakšić, PhD
Jovana Rakićević, MSc
Maja is full professor at the University of Belgrade,
Jovana works as a teaching assistant at the University
Faculty
of Belgrade, Faculty of Organizational Sciences,
of
Organizational
Sciences,
and
Head
of Department for Technology, Innovation and
Department
Development Management. Prof Levi Jakšić has
Development Management. She is currently enrolled in
published more than 200 works, among which more
PhD studies – Information Systems and Management.
than 20 books and monographs and had been engaged
She is author and co-author of about 20 research papers.
in fundamental and applied research projects. She has
Her research and teaching area of interest includes
been teaching as visiting professor at universities in
Technology and Innovation Management, Performance
Greece, United Kingdom, Japan, and France and is the
Measurement,
program leader of the dual diploma Academic Master
Development and Technology Entrepreneurship.
program in International Business and Management, organized with Middlesex University from London. She is member of Editorial Board of Technovation. 28
ESTIEM Magazine | 50th issue - New Materials
for
Technology,
SMEs
Innovation
Development,
and
Sustainable
SCENE – recognized or created as technology innovation; it has organization-wide context and entrepreneurial
New Technology Opportunity
perspective. Having in mind the fact that we strive towards a sustainable society which, as defined so far in the political and scientific discourse, includes greater social cohesion, more and better jobs (social dimension); economic competitiveness and stability (economic dimension); declining resource use and economic development, safeguarding biodiversity and ecosystem health (environmental dimension); and an open, participatory approach based on equality and nondiscrimination, justice and solidarity (institutional dimension), sustainable development principles became the key principles of knowledge entrepreneurship (Kojic
Operate /sustain the business
Technology Entrepreneurship Cycle
Technology /innovation management
Technology entrepreneurship option
et al., 2013). These principles introduce sustainability conditions at the early stages, i.e. idea generation
Change the environment
phases, all the way to the end of technology/innovation life cycle (Levi Jaksic & Trifunović, 2010). Sustainable
IPR Management
competitiveness means the achievement of a set of different goals – both economic and non-economic. It is a concept based on the integration of traditional performance goals measured by traditional economic
Figure 1. Technology entrepreneurship cycle (Levi Jaksic et al., 2010)
indicators and a set of new non-economic performance criteria. Today, the already established economic equation is complemented by environmental and social
their employees happy. In that sense, new, modern,
component, forming the Triple Integrated Equation
sustainable technology entrepreneurship can be seen as
(TIE) (Levi Jaksic, 2015). TIE is actually derived from
the creation of new business enterprise that generates
the concept of sustainable development, and refers
benefits (wealth, jobs, value progress) for participating
to the three main objectives that should be met in the
parties by creating unique, new arrangements of
modern business: social, economic and environmental.
resources, including technology, to meet the needs of customers and society (Byers et al, 2011).
Therefore, new technologies, sensitive and friendly to the nature, can become a competitive advantage for
Fostering
technology
entrepreneurship
should
those who are sufficiently creative and adaptable. A
be understood as a means to release currently
possible approach to sustainable development rests
unexploited opportunities hidden in individuals,
in using creative energy through scientific discoveries
shelved technologies and resource combinations
and knowledge, transforming them into technical
(Gilsing et al., 2010). To be successful it is necessary
knowledge and skills and then further into the
to be innovative, but being innovative does not
technological process to obtain and use materials and
automatically translate into new value for the
energy (Novacek, 2011). According to Gibbs (2009),
customer and more competitiveness. Sustainable
sustainable entrepreneurs have an alternative approach
entrepreneurship is all about using entrepreneurial
to doing business. While profit is the key for the
opportunities as innovations to the point of creating
success of any business, it is not the primary concern
new, superior value for serving customer needs,
of the sustainability entrepreneurs. They are more
meeting the economic, environmental and social
likely than the traditional entrepreneurs to focus on
needs. ■
reducing their companies’ carbon footprint and keeping
ESTIEM Magazine | 50th issue - New Materials 29
INSIDE ESTIEM
Introduction to the 26th Board of ESTIEM
TRANSITION PERIOD CHANGE OF THE BOARD YEAR 7 MONTHS JANUARY - JULY
Vice President of Administration Lassi Uosukainen interviewed by Louise Berglund How has ESTIEM influenced you? I am not scared anymore when someone hugs me. Also, I probably gained around 20 kilograms. What is the main change you want to accomplish during your term? I want ESTIEMers to feel more involved even when
30
they are not at ESTIEM events. It’s hard to get moti-
Which Local Group will be the most difficult to pronounce
vated to work on ESTIEM when you’re at home with
during the quorum?
all your studies.
Recently I’ve had some trouble pronouncing the names
What is your dream for the ESTIEM Portal?
of the Finnish Local Groups as weird as it sounds. Per-
The dream changes daily which is unfortunately not
haps I should spend a bit more time in Finland before
a good starting point for a long-term commitment. If
the Council Meeting to get my Finnish pronunciation
all my visions regarding the Portal came true, it would
back to shape.
probably have so many functions nobody would be
You are quite known for eating a lot so if you were a meal,
able to use it anymore.
what meal would you be?
What is your favorite part of the portal?
Döner, Gyros, Kebab, Shawarma. If the meat is spin-
All the parts only the VP of Administration can see!
ning, it’s my thing.
ESTIEM Magazine | 50th issue - New Materials
INSIDE ESTIEM
Vice President of Public Relations
Mafalda Monteiro interviewed by Marios Kiriakidis If you were an animal, which one would you be and why? Monkey, mostly because I consider myself a quick learner and I have a lot of energy so if you are bored, I can spontaneously make you laugh. However, I can also make quite good piggy noises. If there’s one thing you want to accomplish as VP of PR, what is it?
Mafalda in 2012. My parents tell me I am a different
Making people understand that by enhancing public re-
person. Now I am much more confident. and always
lations in our organisation, a lot can be achieved. Pub-
looking for new challenges. English is not a problem
lic relations is more than facebook and making things
anymore.
pretty.
Mafalda, during my involvement in ESTIEM I’ve witnessed
What do you expect to be the most difficult thing as an
how much people interact with you! Could you please elab-
ESTIEM Boardie during these 7 months of your mandate?
orate on the much praised “Mafalda bread” and the re-
The fact that we only have 7 months. There are a lot of
cently new selfie trend in ESTIEM “the Malfie”?
things I would like to change but it is difficult to combine
As a typical portuguese girl, I like to make people fat
with all the operational work we have to do. Time is
and happy. Cooking is one of my hobbies and people
running. Tic Tac,Tic Tac...
that were hosted by me started spreading this “Mafalda
How do you think ESTIEM shaped you during your involve-
bread” trend around europe. Now I need to cook it
ment in it ?
everywhere I go! And what can make you happier af-
Can you imagine a shy girl that could barely speak in
ter eating ? Taking a picture with me. Selfies are boring.
public and was always afraid to take risks? That was
Taking #Malfies is the new way to go!
Vice President of Finance
Svetoslava Simeonova interviewed by Stefan Krstevski
challenge and people with competitive spirit are suitable for the position. From 2011 until 2016 we had 4 VPs of Finance coming
How do you describe your perfect host, because you will be
from the Balkan Peninsula. Do you think that the Balkans
hosted quite often during this year?
are naturally talented to work with money?
I have always been hosted by amazing people. What a
I believe it is not a coincidence. According to me, the
travelling person needs in the end is a bed to sleep and
main reason is that young people on the peninsula are
to meet a new good friend, right? The perfect host is
very motivated and seek better financial knowledge.
everyone who is willing to share their own comfort and
Usually people from the Balkans are known to not be
home but also to open up their hearts.
dealing with finances in the best way, so we as ESTI-
How long did you need to decide to run for the ESTIEM
EMers aim to change this stereotype within the organ-
Board?
isation.
My ESTIEM career went from 0 to 100% for a really short time and being in the Board was on my to-do list. I felt CM Austria was the right time. The opinion of my ESTIEM friends was also very important to me as they were encouraging me daily to apply. I take risks, but only ones I have carefully measured. It is becoming a trend, the VPs of Finance to have some interesting backgrounds. I was representing Macedonia in Juniour Eurovision and you were Little Miss Bulgaria. What is next? It would be interesting to have someone who has some sports background, since finances are indeed a great ESTIEM Magazine | 50h issue - New Materials
31
INSIDE ESTIEM
Vice President of Activities
Alaz Senol interviewed by Lassi Uusitalo In my theory there are two kinds of people: pubbers and clubbers. Which one do you identify more with and why? I think that pubs are good to get to know people whom you have just met by having a nice conversation over a drink, and clubs are for partying and going crazy with people who you already know and are already intimate with. I don’t have an exact preference as my usual ritual
attend to everyday. However, I have to admit that I set
is getting to know others first, and then partying and
my expectations a bit low for the definition of ‘a lot’
going crazy together, but I enjoy my crazy, party side
properly in my mind before I applied.
more than my logical, chit-chat side.
In the recent history your position has almost always been
List 3-5 things that you enjoy the most about being an ES-
held by either a German or a Nordic. Do you think you
TIEMer.
being the first Turkish VP of Activities has influenced you
The chance to impress non-ESTIEMers I meet from Eu-
to work differently than a “traditional” VP of Activities? If
rope by saying ‘cheers’ in their own language; Having a
yes, how?
home in every European country; Being used to sleep
I like and embrace cultural differences a lot as when you
anywhere or while traveling with any kind of transport.
compare whichever cultures, you always find out that
What have you found most surprising about your work that
a difference can have a disadvantage but can be easily
you did not expect when you were applying?
interpreted to be an advantage. Being more emotional
Since you are involved somehow in the organisation of
than my predecessors sometimes lead me to rationally
around 2 events per week on average, added to your
wrong decisions, but as it also makes me more intimate
P/C/I responsibilities, it makes a lot of sense that a VP
with people I find it easier to fix them together with the
of Activities should expect to receive a lot of emails to
total support of people I’m in touch with.
Vice President of Education
As Vice President of Education, what do you think can we
Stephanie Riffo Rodriguez interviewed by Felix Limper
as students do to have an impact on IEM education ac-
Tell us about the moment when you first felt ESTIEM spirit.
dents, benchmark our individual relationships with our
The first time I truly felt the ESTIEM spirit, was at my
own universities. There are still many universities in
first Council Meeting in Bogazici. I had already been to a
Europe where students do not have a say in any way
few ESTIEM events, so I knew what ESTIEM was about
of giving feedback to the education they are receiving,
and how great it was to learn and have fun together.
while I believe it is our right to do so. Besides develop-
But what made this Council Meeting special is that
ing an intercultural awareness, we should also use the
it was the first time I saw ESTIEMers cared so much
opportunity to develop intereducational awareness.
about ESTIEM and that they were all working togeth-
Then use this knowledge to improve our IEM education
er towards one common goal regardless of our back-
and our relationships with faculty.
ground: improving our network so that more people can enjoy the ESTIEM spirit. If you would have to describe your role in the 26th board with one word, which word would it be? Grandmother What do you think is the one most important thing to focus on during the 7 months of mandate? The local level, without them there is not ESTIEM and we just become a nice international group of friends. Empowering the local groups, means empowering the network for me.
32
ESTIEM Magazine | 50th issue - New Materials
cross whole Europe? Through ESTIEM, I believe we can first of all, as stu-
INSIDE ESTIEM
President
Tom Koolen interviewed byTeemu Metsola What made you decide to apply for the ESTIEM Board, and why as President? My main reason is that I saw (and still see) quite some things that can, and in my opinion should, be changed and/or improved to make ESTIEM as a whole function better. The position of President was definitely not the
You and Stephanie both come from Eindhoven. 2 Boardies
first position I thought about and neither the second
from the same Local Group seems to have become a trend!
one after I started thinking of applying for the ESTIEM
Do you meet Stephanie more often abroad than back in
Board. I, however, figured out, with the help of others,
the Netherlands?
that in this position I can learn the most and it is also an
Yes, even though I have been more in the Netherlands
ideal position to work on the entire organisation rather
than abroad so far, it is harder to meet since both of us
than on a part of it.
travel often at different periods. Next to that during for
How has being in the ESTIEM Board changed you so far,
example a Board Meeting you see each other daily for
and what impact do you think it will have on you in the
nearly a week, while that is not the case when we are
long run?
both in the Netherlands. I can assure you though that
So far it has taught me to think more in people, since
we are not trying to avoid each other... yet.
as President it is not just about the tasks of the Board
What is your favorite mean of transportation “to go over
but it is at least as much about the people. I also know
the ocean”?
how to delegate tasks better now, even if I think some-
For the people who know me it is unsurprisingly just
thing is really interesting I can now let someone else
beer. I am not so much into other types of liquor, an ex-
take care of it. For the long run it will definitely have a
ception here is course Minttu at times. Especially Ger-
large impact, but it is hard to point out exact impact it
man Weißbier is a favourite to ‘go over the ocean’. ■
will have already.
“
7 months is a short period. But there is still lot we can do.
ESTIEM ESTIEM Magazine Magazine || 50 50thh issue - New Materials
33
INSIDE ESTIEM
STORM Eindhoven In 2014, a group of Dutch students from Eindhoven University of Technology set out to develop their own electric motorcycle to show the world the beauty of electric mobility. Now their motorcycle is ready and they will circumnavigate the world in 80 days, starting in August 2016. This will be done only by using electricity provided by a worldwide network of supporters: the STORM GRID.
Yorick Heidema
Local Group Eindhoven
Electric Mobility is the Future
STORM Pulse - The First Electric Touring
Fossil fuel reserves will not last forever. In the world
Motorcycle
of tomorrow, personal mobility has to become more
World’s first electric touring motorcycle, PULSE, is not
sustainable. Electric vehicles can already replace
just a new electric motorcycle. It is the first electric
conventional vehicles everywhere around the world,
motorcycle that offers you the experience of freedom
although most people do not realise this yet. By
of a regular motorbike. With its range, quietness and
developing the first electric touring motorcycle
comfort, PULSE delivers a touring experience like no
and racing it around the world in 80 days, STORM
other electric motorcycle.
Eindhoven will demonstrate the potential of electric mobility.
One of its characteristics that makes this possible is its swappable and modular battery pack. With an
A Team of Multidisciplinary Students
enormous capacity of 28.5 kWh, the user can be sure
STORM Eindhoven consists of 25 of the best students
to reach its destination. Furthermore, since batteries
from Eindhoven University of Technology in the
can be swapped within 7 minutes, resuming one’s
Netherlands. We have engineers with backgrounds
journey is a breeze.
in mechanics, electronics and industrial engineering to cover all aspects of our challenge. These enthusiastic
Besides being easily swappable, the batteries are also
young people combine their knowledge and skills with
modular. A user can set up the batteries to either all
their aspiration for a clean future of mobility in this
be in the motorcycle, giving a long range but heavier
voluntary two-year project.
motorcycle, or only 12 of them, giving a shorter range but more agile motorcycle. This provides the
34
ESTIEM Magazine | 50th issue - New Materials
INSIDE ESTIEM rider with the option to adapt the vehicle to the road
And last but not least, the key to making it around the
circumstances he faces that day by leaving part of the
world is the comfort the motorcycle offers. The rider
battery at home.
should be able to enjoy the journey. STORM developed its own Hossack front suspension to make sure that the
Battery Design
front is as stable and comfortable as it can be.
In order to create a modular and swappable battery pack, the design of the batteries was a critical part of
Hossack Suspension
the motorcycle. To maximize the amount of energy per
A Hossack Suspension (also marketed as Duolever by
kilogram and volume unit, a few innovative materials
BMW) is a suspension that separates the suspension
and methods were used:
from steering forces. Thus, the driver can drive over small bumps or uneven road without feeling
1. A Hexagonal shaped cartridge.
the constant vibration. For long distances this is an
The hexagon is the perfect shape to have an even
important aspect of a motorcycle. Furthermore, the
number of cells whilst being able to easily set up and
suspension has an anti-dive property. This not only
remove the batteries. Furthermore, this shape makes
leads to more comfortable breaking, but also in the
it easy to stack different amount of batteries while
possibility to still break into the corner extremely late
maintaining a good airflow for cooling.
while remaining directionally stable.
2. A phase changing material
STORM World Tour
In order to be able to take the most energy out of the
Our team has set an ambitious goal: to race around the
batteries without overheating, STORM uses a special
world in 80 days. To convince people all over the globe
phase changing material from the US that has not been
of the beauty of e-mobility, STORM PULSE will solely
used in batteries before. After testing with professors
be powered by the already existing electricity grid. This
and companies that support STORM, this material has
endeavour is also the ultimate proof of concept for
shown to have great potential for the future.
both our motorcycle and electric mobility as a whole. By involving individuals and organisations to recharge
Furthermore, STORM developed the “SMESHGear”
our batteries, the experience of electric mobility is
together with SMESH. This is an intelligent planetary
shared with the rest of the world. Furthermore, by
system that enables PULSE to switch gears without
organising events in large cities like Istanbul, Shanghai
losing efficiency. Thus combining a fast acceleration
and San Francisco, the masses can be reached and
with the possibility of an efficient touring mode.
similar initiatives can be highlighted. Together, all the involved parties form the STORM GRID: a worldwide
SMESH Gear
network with plug-in locations. The clock will start
In order to be able to accelerate from 0-100 in less
ticking for 80 days in early August 2016.
than 5 seconds and still drive efficiently at high speeds, gears were needed in the motorcycle. But usually these
STORM GRID
lead to high losses. However, not so when one uses a
The world map shown gives an impression of the
planetary gear as STORM does with the SMESHGear.
STORM WORLD TOUR starting in August 2016. Blue
These gears function by usually using the “Sun gear” for
markers indicate plug-in locations; red markers are
direct transmission (thus 0 loss) and using the planet
planned events.
gears for when acceleration is required (very small loss
Large event locations: Eindhoven, Munich/Berlin,
due to friction).
Sofia, Istanbul, Teheran, Almaty, Beijing, Shanghai, San Francisco, Austin, Columbus, New York, Paris. ■
ESTIEM Magazine | 50h issue - New Materials
35
INSIDE ESTIEM
Developing a Lean Six Sigma course for ESTIEMers
The course enables ESTIEMers to boost their careers by getting industry-acknowledged certificate from world-class trainer Gregory H. Watson. Management trends come and go. Is Lean Six Sigma still valid in the future?
Henri Jarrett
Local Group Helsinki
Let’s consult one of the America’s most popular
improvement projects forming the backbone of Lean
recruiting websites, SimplyHired.com. During February,
Six Sigma. Numerous Lean Six Sigma tools exist to
95 000 new job posts were added with keyword “Lean
conduct, implement and manage projects efficiently.
Six Sigma”. In the United States, there is an established
As a common denominator, these tools emphasize the
strong pull from the industry for Lean Six Sigma
importance of having right data at the right time as a
professionals. The methodology is rooted deep in the
basis for all decision making.
American companies as, according to the American Society of Quality, 82% of Fortune 100 companies
Lean Six Sigma education
are already using Six Sigma. While lagging behind the
Dozens of universities in the United States are
US, European companies have fought hard to gain
already offering Lean Six Sigma Green Belt courses
similar benefits from Lean Six Sigma as their American
and certificates to their students. Green Belt is usually
counterparts.
considered as the entry-level certificate, which provides the required basic tools to work in real world Lean Six
Jukka-Matti Turtiainen
Local Group Lappeenranta
What is Lean Six Sigma?
Sigma projects. Some European universities, including
Lean Six Sigma is a management and operating
ESTIEM academic partner Chalmers, are offering Lean
philosophy, which focuses on continuous improvement
Six Sigma certificates for their students. The popularity
of quality. In the ever more competitive business
of these courses has been constantly on the rise,
environment, management must have quality as
reaching almost 50 students in Chalmers alone in their
one of cornerstones of strategy. Thus, Lean Six
higher level Black Belt course.
Sigma activities range throughout the organization, from strategic planning to shop-floor operations. In
Our project
practice, management defines strategic objectives
Currently in Europe, students have very limited
and policies, which are then transformed to practical
options to learn about Lean Six Sigma. The Green Belt
82% Mikko Rajala
Local Group Helsinki
36
of Fortune 100 companies are using Six Sigma source: American Society of Quallity
ESTIEM Magazine | 50th issue - New Materials
95000
Job posts with “Lean Six Sigma” added in a month source: SimplyHired.com
INSIDE ESTIEM certificates are both expensive and are not focused on students. Our project aims to boost the career development of European students by providing them access to world-class knowledge on Lean Six Sigma. Career development The Green Belt certificate is an internationally recognized proof of ability to successfully apply Lean Six Sigma tools to real life projects. Thus, having the Green Belt certificate provides students with competitive advantage in business life which, in turn, accelerates their career development. The traditional model in Europe has been to complete Green Belt certificates 1 to 5 years after graduation. Through our course, students can kick-start their career by possessing a truly valuable skillset. What kind of projects the Green Belts conduct? Lean Six Sigma projects span across different industries ranging from manufacturing to services and from factory operations to human-intensive healthcare. The projects are normally related to process improvement by statistical methods. However, the essential skills
Gregory H. Watson
students will learn during the course are universal and
Greg is considered as a pioneer of the Six Sigma
can be applied to numerous situations and work tasks
movement. He has held executive positions with Xerox
typical to IEM graduates. Lean Six Sigma tools will, thus,
Corporation, Compaq Computer Corporation, and
be highly beneficial for students even if they end up
HP. Additionally, he worked as Deployment Champion
working in other positions. In fact, the majority of Lean
for introduction of Six Sigma at Nokia Mobile Phones.
Six Sigma professionals do not work exclusively on
While being ASQ President, he was the initiator of
Lean Six Sigma projects, but rather utilize their skills in
the ASQ Six Sigma Black Belt education and member
various operational improvement and managerial tasks.
of the development team of ASQ Master Black Belt certification. Greg has also acted as an academic leader
How is the Green Belt Course organized?
for ESTIEM Summer Academy, which served also as a
The Green Belt training programs usually consist of
spark for this project.
two main parts: learning the theoretical knowledge in lectures and applying it to a real life project. In our model, students will have online lectures from the
business problem. As Lean Six Sigma is applicable to
World-class Lean Six Sigma trainer Gregory H. Watson.
the majority of industries, students can choose the
In parallel with the lectures, students will solve case
industry and company of their
studies of real life situations, where they learn to use the
preference for the internship. Additionally, the project
tools. After completing the course and the case studies,
team is working hard to establish a strong network of
students will do an internship in a real company, where
sponsoring firms offering internship opportunities.
they conduct their first real Lean Six Sigma project.
More updates will be given on the project later on, stay tuned!
Internships A central part of the process of becoming a Green Belt
Questions about Lean Six Sigma or our project? Please
is a real life project done for a company. In internships,
contact leansixsigma@estiem.org â–
students get to apply the learned tools to a real-world
ESTIEM Magazine | 50h issue - New Materials
37
INSIDE ESTIEM
From high fly consultant to hyper-growth startup Back in 2013 I landed back home from Eindhoven. Fresh of the TIMES final win and the Council Meeting where our Board was discharged, I could not help but wonder what laid ahead. Ready to approach my last year of studies, my mind kept floating away, as I tried to picture what life would be like a little down the road.
Henrique Cruz
Local Group Porto
Vice President of Finance 2012
Now, almost 3 years later, I can see how clueless I was.
might be ideal when starting, all that changes when
In the past 2 years I have been lucky to have worked
your goal is to scale that organization to a new level.
with great people all the way from the United States
Interestingly, the same can be said about reorganizing
to China, and to have transitioned from the consulting
a logistics department of a food retailer. In both cases,
world to what is now one of the fastest growing
your ability to rally people into embracing change
startups in Silicon Valley.
while keeping the big picture in mind is key. As we tend to be the drivers of new initiatives and projects,
Throughout this (yet short) journey, I am thankful for
I have learned that having a methodical approach to
the time I spent in ESTIEM, the inspiring people I met,
work, being flexible to setbacks and having a positive
and its profound effect on the way I approach both
mindset over the challenges at hand is very critical. In
work and life. It gave me the chance to try things such
practice, this might mean always having a clear mind
as working with people remotely, handling personal
over your objectives for the coming week, never going
frustrations and insecurities, preparing working groups
to a meeting unprepared, constantly questioning the
and speaking in front of a crowd. I will always cherish
status quo or whatever helps you keep your priorities
the opportunity to be part of a network of people,
in check. In short, if you can keep our act together
which I am sure, will work towards building a more open
through change and separate the forest from the trees,
minded and humble society. It was that experience that
you will be alright.
widened my horizons and gave me the confidence that precipitated my recent adventures.
2. Communicate your lungs out Working as a consultant means you are often the
In the midst of all that change, I learned a lot. And
middle man between your client and the engagement
even tough consulting for a multinational corporation
manager from your firm. In a startup, while Engineering
and working on a tech startup can be very different,
is coding, Sales is on the phone closing deals and
they are closer than appear to the naked eye. And
Support is answering customer tickets, a lot of stuff is
when it comes to the basics, conducting an operational
going on.
assessment for a telecom player in rural Russia as a
Small decisions taken everyday affect the outcome of
consultant or helping build an engineering team in tech
your project. As an initiative evolves and shortcuts are
are not all that different. In fact, when I reflect on the
taken, or as a company grows to a point where people
past few years, I tend to come back to the same set of
are no longer all sitting in the same room, it is easy for
lessons I have learned, and that I (perhaps naively) think
information to get lost. It is our job to be effective at
will continue to guide my work life in the near future.
communicating with our teams, with the people we report to, and with the rest of the organization. And
“ 38
1. Turn change into your best friend
how can you do that? Flag problems early, escalate
Work can be chaotic, especially on a startup. Organized
issues quickly (by not trying to solve everything on
chaos might be the simplest way of putting it. You have
your own) and make changes visible to everybody
virtually no processes in place (which is probably a good
involved (e.g. send lightweight status updates even if
thing). People have a “let’s get things done” mindset,
no one asked you to). The root of many conflicts and
and somehow the wheels keep moving. And while that
poor decision making boils down to misalignment of
If you can keep our act together through change and separate the forest from the trees, you will be alright.
ESTIEM Magazine | 50th issue - New Materials
INSIDE ESTIEM
expectations and information asymmetry. The nature
the day, things need to get done. It is on managing that
of our work often dictates that we gravitate around
balance that your emotional intelligence will come into
critical information for our company, and as such, few
play. And while I am still a rookie at this game, a few
things will be more important than keeping people
things I try to do are: to pay it forward, to listen more
aligned every step of the way .
than I talk, to put my ego aside and to drive a sense of confidence at whatever I do.
3. Stay away from your comfort zone A colleague once told me that you only grow when you
And that’s it. Having been from east to west, from the
move somewhere out of your comfort zone. Not too
corporate world to the startup life and working from
much, or you will get frustrated and probably quit, and
the executive level to the shop floor, these are what I
not too little, or you will settle down and turn your
consider to be some of the most important lessons I
brain into auto pilot. Being nervous before conducting
have learned. And if by reading so far it seemed that it
a customer workshop, presenting your budget to the
has all been a walk in the park, the reality is far from that.
Council or feeling uncomfortable by needing to push
There are times all that change takes a toll on you. In
your colleague on yet another action point are all part
some ways, these past 3 years have been an emotional
of the journey. Look for opportunities that will put you
roller coaster. There were times I laughed, cried, loved
in a position that you have never been before. Being
experiencing the world out there and times when all I
young is the best excuse to do just that, to take chances
wanted to do was to go back home. The glamorous life
and make mistakes (yeah, they happen). Personally, I
of living on a plane and travel from place to place might
like to ask myself if there is anything else I could be
be great for your FB profile, but sometimes it is lonely
doing that would help me learn more. And if the
and feels empty. But in the end, that is all right. Would
answer is yes, I am probably not in the right place.
I have done it differently? I don’t know, and don’t really think about it. Tomorrow is another day and odds are
4. Don’t be an a**hole
that sh*t is hitting the fan.
Regardless of working in tech or manufacturing, in Taiwan or in Portugal, people are fueled by the same
My bottom line? Take time to dream and think of
core motivations. And yet, everyone is unique. If
where you would like to be in the future. Not because
there is one thing I learned in the past 3 years is that
your plan will come true (it probably won’t), but
the ability to put yourself on another person’s shoes
because you will put into perspective the things that
and empathize with the ones around you will help
matter to you the most. And by doing that, you are
you find success. Odds are that your job will require
already getting a head start. Put yourself out there and
more taking than giving, more following up than
look for opportunities to be happy. They say life is what
implementing anything, and asking more questions
happens when you are busy making other plans, so plan
than the ones you can answer. People on the other
away and enjoy the ride. ■
side will be uncomfortable at times, but at the end of ESTIEM Magazine | 50th issue - New Materials
39
INSIDE ESTIEM
Mentoring Programme Interview The main idea behind the Mentoring Programme concept was to provide support for ESTIEMers who are seeking advice in order to make the best choices for their future career, while strenghtening the bonds between current and former members of our network. The mentoring programme can channel the knowdledge and know-how of experienced alumni and transfer it to ambitious ESTIEMers.
Arseniy Kurynyi
Local Group Eindhoven,
Stijn Zanders
Tampere
Local Group Karlsruhe
Photo 1: Elias and Stijn during the IEM Caring Convention in Madrid 2016
Elias Faethe
Alumnus from Local Group Bremen,
Hamburg and Eindhoven
Could you introduce each other?
Did you ever have a mentor? If yes, how did he/
Stjin: Elias, soon to be married, is someone who really
she contribute to your life?
wants to get to know you. He is an energetic person
Elias: While working at StudyPortals I had a coach,
and you should get to know him during a party. Besides
which helped me reflect on my plans for life and how
that he is a critical thinker, while talking to him he is
to achieve them best. It was very good to be forced
sometimes just wandering in his mind for minutes.
to question my plans myself and have someone with
Elias: What impresses me most about Stijn is his good
experience check if my plans are on a solid foundation
correlation between his goals and his actions. Once he
as well. This and some Summer Academy events
became clear on his goals he had shortly afterwards
helped me become settled and confident enough, to go
actionable steps in mind, which he carries out diligently.
my own way and trust my own judgement.
How would you describe the Mentoring
What has inspired you to become a mentor?
Programme to those who have not heard of it
Elias: I loved the programme from the beginning, as
yet?
everybody will always tell you, how important it is to
Elias: How would you feel knowing that the path you
break out of the daily tasks, to足do lists etc. and question
have chosen for yourself is the right one and based
the big picture. I just felt not ready before to take up
on having assessed most alternatives? How would
this responsibility as my own career path was not clear
this empower your life, your choices, your mood?
to me then.
Mentoring can play a part towards this goal and ensure that you know answers to most questions you have for your life and also for important questions you might not have considered before.
40
ESTIEM Magazine | 50th issue - New Materials
INSIDE ESTIEM
great to accompany moments of someone’s “ Itlife,is just where important decisions are made. What made you decide to apply for the
(and each other) better. Elias is adventurous, has plenty
Mentorship Programme?
of life experience, and you can have a lot of fun with
Stijn: I have had some awesome years, ESTIEM
him.
contributed to that a lot. Now that I am doing my graduate internship I have to look further in life. I
How would you describe the role of a mentor?
liked many parts of my studies but had no clue what
Elias: I see my role as adding an additional perspective
to pursue after my Masters. Furthermore I was not
to the questions Stijn has and making sure those are
sure where I wanted to settle, staying in student city
important questions, not just scratching the surface.
Eindhoven or going somewhere else? This is both on a
The answers are not mine to give, even though I am
personal and professional level.
not sure how good I am at keeping my mouth shut.
Do you find the Mentorship Programme
What is the biggest lesson you have learned
beneficial? Why or why not?
from each other?
Stijn: Yes, it is highly beneficial. What I like most about
Stijn: Elias goes into depth when asking question, he
it is that you can shape it by yourself. Depending on
does not stop until he got to the core of the situation.
what you and your mentor need you can shape the
He gets you to think instead of otherwise. It is an
programme. There is guidance in finding the right
important skill, I would not say I have learned it, but I
mentormentee and in setting goals for the mentorship
got better in it.
period, which is great. What are the things you find personally Together with Elias I set a goal to achieve in 5 years:
rewarding about being a mentor?
“Becoming a Data Scientist in a Californian Startup”.
Elias: It is just great to accompany moments of
By setting this goal it is much easier for me to make
someone’s life, where important decisions are made.
choices and to present myself towards others. We also
I am immersed in a very exciting part of Stijn’s life and
set milestones and a three month plan, to find out if this
in the best case can add some ideas to keep it exciting.
is the way I want to go. How long have you been mentoring Stijn? Elias: We started in September 2015 with our
“
By participating in the mentoring programme, you can actively change the way you live your life!
mentorship agreement and since then we sit together every other week and question both our plans and how we moved about them.
Would
you
recommend
the
Mentoring
Programme to other ESTIEMers? Why or why What type of activities would you do with your
not?
mentor?
Elias: Hell, yes! If you have the feeling that the
Stijn: Currently we are mostly having Skype chats
uncertainty of the future is slowing down your plans,
and are meeting at ESTIEM events, such as the Council
add a second or even third perspective to feel sure that
Meeting or the IEM Convention last March in MADrid.
you are on the right track or that the deviation is a fun
Furthermore Elias came over to Eindhoven, and we had
one.
some lunch together.
Stijn: Definitely, the mentoring programme is a way to reflect on your life. Many of us consider themselves
What I would like to do with Elias, is exploring an
busy nowadays, and life goes as it is. By participating in
unknown city during the night. Not necessarily partying,
the mentoring programme, you can actively change the
but just wandering through it and getting to know it
way you live! ■ ESTIEM Magazine | 50th issue - New Materials
41
INSIDE ESTIEM
View from old Magazine Project Leaders on the future of the magazine
2020
Andreas Flugs ESTIEM Magazine Project Leader 97/98 The heavens did not smile upon the start of two issues of the magazine – autumn 97 and spring 98. As result of the decision of the general assembly of the Andreas Flugs
Alumnus Local Group Ilmenau
ESTIEM Council Meeting in St. Petersburg, the planned local group for the next edition was not available. In cooperation of two local groups, Ilmenau, a new member of ESTIEM, and Cottbus, a current member, the solution was found. ESTIEM Magazine Handover Meeting 1997 - St. For the first issue we split the work between Ilmenau
Petersburg
and Cottbus: Ilmenau was responsible for capturing advertising and Cottbus for editing and publishing. The second issue was made in Ilmenau. We were
supported the autumn issue 97 we capturing one more
not trained as editors but made the magazine with
advertising for spring 98, I was able to introduce one
the heart. I think 3 persons worked on it at this time,
additional color inside the magazine. For the finishing, I
besides of the important people that contributed the
had the luck that Karen from Nottingham helped me by
articles. The magazine had to be financed completely
correcting all articles, but it was a lot of work.
by advertising, since at that time; the local groups did not receive a lot of money. The issue was edited with a
Last but not least - I like to share a small story about
“student version” of QuarkXPress – no advertisement
copyright. For the article “How to get a warm pizza”, I
here. It was a new program at least for me and Stefan
looked on the internet for pictures. I found a nice one,
came the whole way from Cottbus to Ilmenau. Today
but without time to research the origin and the contact
you will need by car about three and a half hour for
information. I thought, well from the 5.000 issues, at
the 400 km. 1998, as no highway connected Ilmenau,
least 50% will be distributed outside of Germany. The
we had to go six up to eight hours, into the wood of
possibility that this person, at the photo I selected, will
Thuringia.
read the ESTIEM magazine should be not as high. And “Where no plaintiff, there no defendant.”…I got a nasty
The tight budget did not allow big steps. I remember
shock as an email arrived weeks later of publication
that in the end of the first common issue, I called
with the question “Why I find myself in the ESTIEM
for quotation in order to distribute the magazine to
magazine? You know personal rights etc.?” I called
all local groups. How we laughed (not true – were
to the scientific Assistant at the TU-Darmstadt and
disappointed) by seeing the cost. Instead, we rented a
explained him the circumstances and I got afterwards
Ford Mondeo, packed all 4.000 issues in the trunk until
the permission to use the picture.
no space was left and went from Cottbus over Ilmenau to Covilha. The good point, beside of a nice trip by car,
While traveling in to the past, I researched the old
Stefan and I had a passage.
issues and I was impressed. How great it was to find them all digitalized, at the web – great progress and a
Since I established good contacts to the companies who
42
ESTIEM Magazine | 50th issue - New Materials
very good way to keep memories alive.
INSIDE ESTIEM
ESTIEM Magazine CoM Ghent 2014
and stories being told among members of our network
ESTIEM Magazine PL, some 10 or 11 years ago, I find
will never go out of fashion. More than anything,
it great to see that the magazine is in such great shape!
the Magazine is by far the best business card that
Nice to see that quite some elements that our team
ESTIEM can hand over to business and other external
introduced such as the ”Inside ESTIEM” section and a
relations. A brochure can only say so much, but the
bunch of graphic elements are still to be found. Even
lastest edition of the network magazine will always give
better to see that the Magazine teams in the years after
someone unfamiliar with the network a great picture of
ours have raised the bar even further, to the impressive
the professionalism, diversity and entrepreneurial spirit
professional level of where the magazine is today. I
flowing around in ESTIEM.
have no doubt that it will still be very much alive and
Isidora Muškinja (née Štrboja)
to a non-ESTIEMer what the organization stands for,
ESTIEM Magazine Project Leader 09/10
is a perfect representation of our organization. It is
From the first Coordination Meeting I attended, to
multifaceted yet balanced, structured yet dynamic. It
Council Meeting Zurich in 2009, ESTIEM Magazine has
provides you with an insight into the most important
shaped and defined the time I spent at the university,
events and updates related to ESTIEM, but also to
dare I say, and I couldn’t be more grateful for this
the most current IEM-related trends without looking
venture. During my tenure as a Project Leader, I was
elsewhere. Therefore, I believe this Project shouldn’t
surrounded by a small yet compact team which was
be taken for granted but further developed and utilized.
willing to help even at the hardest of times. These
Looking back to the first issues, and comparing them to
experiences have allowed me to learn more about
the most recent, I cannot help but say: “Wow!” – I am
myself, my mistakes and to use this as an useful
really impressed with the direction ESTIEM Magazine
foundation for future business endeavors. ESTIEM
has taken!
Alumnus Local Group
Looking forward to another 50 issues!
Novi Sad
kicking in 2020, or 10, or perhaps even 20 years from
Isidora Muškinja (née
As I dust of some great memories of my period as
René Heunen
a medium, the experiences being shared, ideas laid out
Štrboja)
today. Regardless of the waning popularity of print as
ESTIEM Magazine Project Leader 05/06
Alumnus Local Eindhoven
René Heunen
Magazine, the most useful tool when trying to explain
ESTIEM Magazine | 50th issue - New Materials
43
INSIDE ESTIEM
Jelena Bajšić
Alumnus Local Group
Novi Sad
Jelena Bajsic
definitely developed and has gone many steps ahead
ESTIEM Magazine Project Leader 11/12
with its content and design. By 2020, I am convinced
In 2011, I had the honour to be elected as the Project
that it will become even more professional and I believe
Leader of ESTIEM Magazine. Being a young and
that we can look forward to a publication whose issues
motivated ESTIEMer, I had a strong desire to further
will contain more academic and professional content
develop the Project and continue the path which
from various experts of the industry and academia.
my predecessors set. Firstly, I introduced a new
Moreover, I see the Magazine reaching readers from
organisational structure and my team reached the
different parts of the globe, with its issues being
number of 20 dedicated and active members. Together,
published on its own official website and distributed
we created a knowledge database which contained the
further than Europe. In four years, I believe the
guidelines and best practices for all positions and work
Magazine will contain new sections that will develop
to be done within the Magazine. We reorganised the
focus topics using different ways and sources, such as
Magazine issues, increased the number of pages and
interviews, case studies and articles clustered into both
removed the previously existing crossword puzzle (the
practice and theory. More ambitiously speaking, I hope
younger ESTIEMers are probably now thinking: “What?
to see the Magazine as one of the main publications for
A crossword puzzle?”). We have introduced several
industrial engineering and management, whose authors
design changes to the issues and, last, but not the least,
will be cited in other papers and research.I believe that
we made a promotion video for the Project called “The
the Magazine will grow hand in hand with ESTIEM. We
Fellowship of the Magazine”. I can personally say that,
will see it “bloom” into a powerful communication tool
in a short period of time, we have accomplished a lot
to the greater public, which will continue showing, not
and have continued paving the path of the Magazine
only our professionalism, work and dedication, but also
towards what it is today and what it will be in the future.
the unique spirit of our organisation.
Since the end of my term, the Magazine has most
Sorana Ionita
Sorana Ioniță
Alumnus Local Group
Bucharest and Vienna
ESTIEM Magazine Project Leader 12/13
to that point the Focus topic was feistily preceded
Going through all the steps of the one year’s mandate
by its own photo or drawing (page 39, 44th issue).
learning curve, I guess all (if not the most )ESTIEM
Introducing articles that should have been in the
Magazine Project Leaders can assess that their second
Scene section also happened. But the new section
publication is “visibly” better than their first one.
was unfortunately not created until later on. (page
Without knowing how much of an impact this would
35, 44th issue)
make, switching to a full colour magazine in 2013 was
Design improvements that went hand in hand with the full colour switch – the design continued to
ESTIEMers were lucky enough to witness a switch in
radically improve with the next issues and next
the printing industry that made no difference in pricing
mandates as well.
between full colour and black and white. And so, after many years of dull grayscaled pictures and diagrams, the ESTIEM Magazine went full colour. Less “visible”
■
Uploading the first issue to issuu.com, the current website where we keep all of our official ESTIEM publication.
to the outside world, but still of great importance, the
Being active between 2011 and 2015 in the ESTIEM
following aspects marked my mandate:
project which was closest to my heart and working
■
First time fully synchronising the Vision series topic
with 3 more project leaders (as active team member or
with the ESTIEM Magazine topic and gathering
ESTIEM Board 2014 responsible), the most significant
focus topic articles from the Vision series events’
accomplishment was yet to come. I could not be more
professors.
proud of the fact that there was continuation in the
First ExploreEurope article “sold” as a result of the
goal setting and task achievements and that we had a
fruitful collaboration with the Corporate Relations
vision towards which we all worked together. I cannot
Committee. (pages 66 & 67, 44th issue)
wait to see how much better the ESTIEM Magazine will
Strongly questioning the, back then, strict
look like in 2020, because clearly we were not and we
magazine sections. You have to understand that up
are not afraid to aim high.
■
■
44
■
the biggest “visible” improvement for the readers.
ESTIEM Magazine | 50th issue - New Materials
INSIDE ESTIEM
ESTIEM Magazine CoM Eindhoven 2013
(IEM department’s pub), I got convinced to apply for
Beforehand many of the articles were written by
ESTIEM Magazine leader. A few weeks later I was
ESTIEMers, professionals or academics themselves,
elected during the Council Meeting in Eindhoven.
which gave an inconsistent article quality.
As I have worked on various magazines before, I wanted
After the changes were made, the team got more
to transfer that knowledge to the ESTIEM Magazine.
actively involved in deciding the content of the issues.
The magazine was given an overhaul, mostly the design
Various wonderful interviews were held, such as with
but also content and team wise. The first challenge was
Christoph Hagedorn (by Bart van Eijden) and Lutz
to get the design ready until the first issue, this took
Heissler (by Laine Šildere). All in all, we had a great year
day and night. Luckily we had some great designers,
for the magazine, many successful improvements were
especially Eddi Salzmann (my board responsible) who
made. But most of all I am happy that my successors
was always helpful and has an eye for detail. Not only
did such a great job. After the changes in content and
did we come up with a new design, much more colour
design, Mafalda made the ESTIEM Magazine team one
was introduced in the magazine. Both changes resulted
happy family!
Mafalda Monteiro
the magazine should write more articles in house.
Stijn Zanders
and proofreaders were split up, with the idea that
It all started for me on a regular Thursday in The Villa
Local Group Porto
ESTIEM Magazine Project Leader 13/14
Local Group Eindhoven,
Furthermore the teams were adapted: editors
Tampere
Stijn Zanders
in many positive reactions from ESTIEMers!
Mafalda Monteiro
the general visibility of the ESTIEM Magazine project.
ESTIEM Magazine Project Leader 14/15
This was a significant milestone as it served as a trial
The long term vision was clear: turn the ESTIEM
version and hopefully future generations will continue
Magazine into the IEM Magazine of Europe.
developing this idea because I believe this is the future
Focus areas for this year? Quality, Visibility and Team.
of the ESTIEM Magazine an online platform that is
Besides strenghtening the cooperation with all of
permanently being updated, bridging the gap between
our stakeholders, changing the cover design and
students, industry and academia. If we reach this, then
improving the visibility of the project by creating posters,
the idea of becoming the IEM Magazine of Europe will
best practice documents and online competitions, one
become more and more realistic. Coming back to the
of the main steps that was taken was the creation of
focus areas, I am missing one: the Team. More
the first edition of the Online Magazine.As the ESTIEM
than 20 motivated members: Proofreaders, Editors,
Magazine was always one of the key trademarks of the
Designers and Online Editors. Without them,
organization when it comes to its external, but also
nothing would have been possible. They made my
internal perception, the need for an online platform
year!
was becoming more and more clear, especially in an
It is difficult to imagine how the ESTIEM Magazine will
environment which is contantly dominated by an online
look like in 2020 but I can predict the team will still have
presence. In January 2015, the first edition of the Online
some fun nights before the final deadline. We all went
Magazine was launched. Our main aim was to create
through it but that is part of the game. And what an
this needed awareness and moreover, to increase
awesome game! ■ ESTIEM Magazine | 50th issue - New Materials
45
INSIDE ESTIEM
ESTIEM External Relations – Globalized world, globalized students Being the second ESTIEM Ambassador after the position was introduced in 2015 means that my main job is to strengthen the link between ESTIEM and other student organisations, moreover to discover all the possible ways we can help each other in order to get better and be able to keep up with the insanely quick changing world we are living in.
Kata Kis
Local Group Budapest & Vienna
ESTIEM Ambassador
In 2015 the first ESTIEM Ambassador, Alina Afanasjeva
‘As part of my objectives for International Partnership
from Local Group Saint Petersburg managed to
I had been communicating with a representative of
completely open up ESTIEM’s doors for Externals
ESTIEM. By applying some South African charm I had
and established numerous cooperations (official
cracked an invite to one of their most revered events,
and unofficial ones as well) with several Student
their Council Meeting. By attending, the participants
Organisations around the world. The ESTIEM
have the unique opportunity to shape the future of
brand reached the USA, Africa and Asia. Using the
ESTIEM.
opportunity of the 25th Anniversary celebration of our Network, the representatives of these ’across the
As this is a gathering of students, along with the formal
ocean’, and ’on the other side of the planet’ student
sessions, we were also given ample opportunity to
networks travelled to Vienna, to be part of the so far
stretch our social legs, interact with various cultures,
biggest ESTIEM Council Meeting, CM Austria.
build our international networks and foster new friendships. This is where the true ESTIEM spirit shines
Spreading our wings outside of Europe
through, a contagious and overwhelming feeling of
Jacques Fauré, the Leader of the Southern African
being a part of something much bigger than yourself.
Institute for Industrial Engineering (SAIIE), describes his
It is a feeling that crushes exhaustion, gets your blood
ESTIEM Experience in the following way:
pumping, the creative juices flowing and inspires you to get up and give it your all, again! It is a true spectacle to see the levels of absolute social cohesion amongst
Alina Afanasjeva the first ESTIEM Ambassodor during
an extreme diversity of cultures and personalities, all
Council Meeting Austria
striving towards a common goal! It was also heartwarming to see the level of ESTIEM Alumni involvement at this event. Young professionals giving back to the student community. One of the original founders of ESTIEM back in the 1990’s, after the fall of the Berlin Wall, had also participated at this special anniversary CM, and shared with us a tale of a couple of students, sitting in a bar in Hamburg, dreaming about a Europe wide student organisation. After returning home from what could only be described as a life-changing experience, I have come home inspired and determined, with a changed heart and a changed outlook on life, to have experienced that there is true strength in diversity, in experiences shared, and deep lifelong bonds. I have returned home with a wealth of learnings that can be implemented to develop a strong student network in Southern Africa to foster a life-long passion for IE and involvement in organised IE structures. I have come home filled with
46
ESTIEM Magazine | 50th issue - New Materials
INSIDE ESTIEM
hope for a bright future, filled with a spirit that whispers
EESTEC and ESTIEM are similar organisations. When
“Aim high!” In Europe I discovered that where the
I say that, I mean that we have almost the same
ESTIEM spirit is, I am home. Even 8000 km away at the
structure, CMs look the same, many projects on a local
Southern tip of Africa.’
and international level, our way of life during studies is to travel and to move around Europe whenever we
During the last 3 months further steps were taken in
can, etc. During CM Austria, I saw and learned many
order to develop the collaboration with SAIIE. Despite
new things about ESTIEM. Some of them were very
the distance we are planning webinars and visits to
useful for improving few aspects of my organisation
each other’s events. Focusing on the academic and
and on the other hand, I was able to help a bit, as an
corporate chances the modern world offers us we are
external, during working sessions. I really appreciate
hopefully looking forward to a fruitful partnership.
that ESTIEM invited EESTEC and also that I came and felt like I belong there!’
The European winds Before 2015 ESTIEM as a European student network
In addition to the already existing partnerships with
had its first official partners from Europe. Similar
European NGOs which we are constantly nurturing
organisations like BEST (Board of European Students
and upgrading we are looking forward to cooperate
of Technology), EPSA (European Pharmacy Student’s
with others in the future.
Association) and EESTEC (Electrical Engineering Students’ European Association) are in connection
With putting more effort into external relations we
with our Projects, Committees and Initiatives. We are
proved the fact that students around Europe
inviting each other to the most important (strategic)
around the world are very similar. We are cooperating
events in order to exchange the gathered knowledge
with each other while overcoming several difficulties
and support each other in case of any kind of
in order to experience and grow as fast as the world
organisational issues.
grows around us. Applying the rules and methods of
Bojana Mihaljovic from EESTEC LC Belgrade was
the corporate world – our future – in a young and
representing her organisation in Vienna and has a
energetic way, with the help of modern technology
strong connection with ESTIEM:
we are (sub?)consciously tearing down all boarders
and
separating us. ‘When someone says ESTIEM, it immediately reminds me on a few things: song, Externals, stickers all around,
Dear ESTIEMers, dear future Ambassadors! Let’s work
crazy time, song again, laugh, crowd, Alina, ESTIEM
together in 2016, in the upcoming years, decades and
song, happy, roommates, social games during night,
one day on the last day of an event we will tell ‘See you
new friends, joy, my spot during General Assemblies,
somewhere in the world!’ as farewell wishes for each
sleepless nights, ESTIEM Alumni and again song.
other! ■
ESTIEM Magazine | 50th issue - New Materials
47
INSIDE ESTIEM
Negotiation - An everyday happening May it be at work, among friends or family – on a daily basis we are facing many situations where good negotiation skills are needed.
Felix Limper
Local Group Paderborn, Lappeenranta
Vice President of Education 2015
Negotiation is a wide topic; it can be about selling,
Looking at this, it only makes sense to negotiate
persuading or motivating. Whenever you are trying to
in situations that can fit under the definition of a
negotiate, it has to be clear what you want to achieve
question-mark situation. Here you can profit from
and, most importantly, what is possible to achieve.
good negotiation skills and make a person agree with
The word “success” is often defined as “reaching one’s
you. In both other situations you will only damage the
goals”, but in some cases it is not possible to reach
relationship with your dialogue partner if you insist
your initial goals, no matter how well you structure
on having a discussion. This can mean that you turn a
your argumentation. It is always about people, human
plus situation into a minus situation because you might
beings; not just logical arguments. Knowing that, it
make the other person question their choices or annoy
won’t surprise you that empathy is of enormous
her, and it is likely that you will lose personal sympathy
importance when it comes to negotiating.
as well. A minus situation will stay a minus situation, but what you will damage is the relationship to your
In the beginning of a negotiation, both parties have
partner or friend. Forcing a discussion on a topic that is
a standing point. Depending on where the other
clearly perceived differently by both individuals will not
one stands, you have to adjust your definition of
help but only hurt the trust between both sides. Here
success. Vera Birkenbihl, a German trainer and author,
it has to be mentioned that a customer, colleague or
distinguished between different starting points:
friend can definitely disagree with you on one topic, but still have a general trust in you.
Plus Situation: You might find yourself in a situation where the other person agrees with you from the
Understanding the goals, needs and expectations of
beginning on, where a customer wants to buy your
the other person is important to be able to achieve an
product even before you say a single word. These cases
agreement both parties are satisfied with. Therefore,
are not dependent on your skills; it is pure luck to find
listening is crucial or, to go one step further, asking is
yourself in this situation.
the key. If both parties do not have the same starting point they have to build a bridge to each other, which
Minus Situation: On the other hand it can happen
they can only do if one of them knows what goals the
that you talk with a person who does not have the
other person has. “The one who is asking is leading”
permission to do what you are asking for or is not
describes it quite clearly: With a good question-
willing – for anything in the world – to agree with your
technique you can get insights into the motivation
opinion. In these cases you can only realize that any
and the goals of the other person. This will help you
further efforts would be a waste of energy, which
to build a bridge between both standing points and,
means it is a success to realize this early and it is a failure
in the best case, also to find a motivation both sides
to waste more and more efforts into the negotiations.
share. In a question-mark situation, the drivers for both sides are not very clear in the beginning. Once
Question-Mark Situation: If there is a preliminarily
you discover the driver of your dialogue partner, you
“No”, but the other person does not seem to be very
can use this knowledge to make that person agree with
decided, you can make use of your negotiation skills.
you or support you in your goal. If your suggestion gets
Success can be seen as getting the person into a plus-
rejected, find out why; it can be a great chance to find
situation and failure as getting the person into a minus-
out more about the motivation of the other party.
situation.
“ 48
It has to be worth it to convince the other one about your offers - for both sides
ESTIEM Magazine | 50th issue - New Materials
INSIDE ESTIEM
“
If your suggestion gets rejected, find out why; it can be a great chance to find out more about the motivation of the other
When we are talking about the partner being “satisfied”, we should know how to define it and why it is good for us. A partner is satisfied if you fulfill his/ her expectations. This means that you should always
A has a goal
be honest; if you set the expectations too high and they cannot be reached, don’t expect the partnership to last for long. It is good to have satisfied partners for many reasons. One of them is of course that they will come back to you in the future. Another one that you should not underestimate is that it is simply more fun to work with satisfied partners; imagine you would have to justify yourself all the time and whenever you negotiate it takes ages and millions of emails to reach
B says Yes Plus-situation
a conclusion, this can demand a lot of energy and attention from you that you could also use for a few satisfied partners. A rule of thumb here is: It has to be worth it to convince the other one about your offers – for both sides.
Luck
B says (preliminary) No
B says (definitely) No
?-Situation
Minus-Situation
Success: transform to Plus-Situation Failure: Transform to Minus Situation
Success: Realized in time Failure: Realized too late
While discussing, it is crucial to keep the atmosphere comfortable for both parties. Here I would like to
excuse to come back to the person at a different time;
differentiate between two different kinds of mood:
any further discussion is useless at this point. Picture
There is the “instinct mood” and the “rational thinking
this: You are receiving a phone call about a machine you
mood”. Both can be observed in your everyday life; you
have delivered. Something is not working properly and
can analyze yourself as well and realize the difference
you have to negotiate the next steps. The customer
in your own behavior. If a person gets the feeling to
starts getting louder and tells you about his academic
be threatened or is frightened, the brain switches into
titles which should prove him right (and you wrong).
a defense mode where rational arguments are not
This would clearly be aggressive behavior that sparked
helping anymore – this is the instinct mood. Once a
in a shift of mood. Now, any further discussion will only
person enters this mood, negotiating does not make
lead to frustration and conflict. Make up an excuse to
sense anymore. People in that mood show attacking
hang up the phone and continue the call later, maybe
behavior, such as screaming, slamming a door, offending
even something that gives him a good feeling, such as
people or fleeing. Only time can bring people back to
that you are going to discuss with your colleagues and
the rational thinking mood and every argumentation
you are not prepared enough for this debate.
can solely harm the relationship between both parties deeply. This effect can last for many hours and resolves
Knowing the standing point, motivation and mood of
slowly. Any more stress only adds up to the reserve
your dialogue partner is very beneficial if you want to
of anger a person still has. If you are not aware of
sell something, persuade or motivate someone. Put
the state the dialogue partner is in, it can have a bad
yourself into the shoes of the other one and think of a
influence on you, your negotiation and your goals.
compromise that is good for you, but also good for the
Once you realize the other person is not thinking
other side. This surely needs some practice, but luckily
clearly, but using irrational arguments, better make an
this is a skill you can try out every day. ■
ESTIEM Magazine | 50th issue - New Materials
49
INSIDE ESTIEM
European Master Thesis Award - Interview with the Winners
The European Master Thesis Award (EMTA) for Industrial Engineering and Management (IEM) students was organised for the first time in 2015 and it is part of the Education Initiative of ESTIEM. The award is given to promote academic excellence amongst European IEM students.
Thijmen Smith
Local Group Eindhoven
Education Initiative Leader 2016
Koos de Glas has been awarded the European Master
What was the biggest challenge you faced throughout
Thesis Award 2014-2015 for his thesis “Medical
the process? And how did you solve this?
Inventory Management in Developing Countries”.
Koos: To be honest, humanitarian logistics was not my
Koos graduated as MSc student of the Double
first preference within the selection process of subjects
Degree programme in Technology and Operations
for the thesis projects of my class. But during the search
Management and Supply Chain Management by the
of a topic within the humanitarian logistics field, my
University of Groningen and Newcastle University.
fellow student Rik van Hees and I came in contact with DHL. Together with their humanitarian department,
Romain Emens took the second place in the
we agreed on a joint research project on this subject
competition with his thesis “A dynamic visualisation of
and during the whole process this turned out to be
business process models for process participants”. He
a great choice as there was and is still a tremendous
graduated from Eindhoven University of Technology.
amount of work to be done here.
The third place was taken by Otto Mertanen from
Romain: The biggest challenge I faced was to combine
KTH Royal Institute of Technology Stockholm with the
scientific rigorousness with organisational relevance.
thesis “Innovation Opportunity Mapping: MFC film as a
In order to solve these challenges, I have organised
packaging barrier”.
frequent meetings with my university supervisors on the one hand (i.e. one meeting every two weeks) and
Writing a Master’s thesis is not an easy task: selecting
my company supervisors on the other hand (i.e. every
your area of interest, choosing your supervisor, later
Monday) to make sure all stakeholders’ needs were
on deciding whether to go for a more theoretical or
fulfilled.
practical approach, developing your methodology until
50
your final results and performing the presentation.
Otto: The biggest challenge for me was the
There are a lot of choices you have to make and also a
confidentiality of information regarding the topic of my
lot of pitfalls you have to watch out for. Therefore, the
thesis. I solved the problem by focusing on what I can
three winners give an insight about their process.
reveal and adjusting the thesis accordingly.
Koos de Glas - Winner European Master Thesis Award
Romain Emens - 2nd Place European Master Thesis Award
ESTIEM Magazine | 50th issue - New Materials
INSIDE ESTIEM
What advice can you give students who are almost
European Master Thesis Award
starting their Master’s Thesis?
The EMTA is a new competition within ESTIEM which
Koos: All the time you put in at the beginning will
has been implemented by Bram Vercammen and
contribute exponentially to the energy you get out of
Jelle Dikker, both from Local Group Eindhoven. The
the project in later phases. If you don’t set up a project
European Supply Chain Forum (ECSF) is the first proud
you actually like, you will inevitably get bored, tired and
sponsor of the competition due to its promotion of
frustrated in the final and most important phase: the
academic excellence.
actual writing. So make sure you invest in the project at the beginning. Not only will this make your life so much
This year there were 26 applications from 10 different
easier later on, but it will give you the perfect basis in
countries. After a pre-selection, there were eight
your upcoming job interviews.
theses selected for the jury to judge. The jury consisted of members of European Professors of Industrial
Romain: In the start-up phase of the thesis it helps
Engineering and Management (EPIEM), and they were
to go to your university supervisor and discuss which
the following ones: Rui Sousa of University of Minho,
scientific topics are open for further research and which
Pär Blomkvist of KTH Royal Institute of Stockholm,
may provide benefits to any organisations. Given this
Bernd Zunk of Graz University of Technology and
initial list, go to the organisation you will be graduating
Christian Mustata of University Politechnica Bucharest.
at (could be the university as well) and discuss each
The application for next year’s edition of academic
topic separately in terms of what relevant results may
year 2015/2016 will be open from July until September
be obtained. This way, you ensure you will be dealing
2016.
with a topic that is truly relevant to all parties involved. Otto: Pick a subject that interests you, focus on
Summary of “Medical Inventory Management
solutions rather than hurdles and have an attitude of
in Developing Countries” by Koos de Glas
making things happen.
In 2014 I had the opportunity to study the causes of stock-outs of medical products in developing countries.
What are you doing now after your graduation?
Apart from identifying a series of causes of stock-
Koos: I am very happy at my current job as Operations
outs (such as lack of knowledge of reorder levels, for
& Supply Chain Management Consultant at PwC.
example), I attempted to develop a tablet-based system
Romain: I have started working at the IT Advisory
as a solution to these issues. The system was used for
department of KPMG Netherlands.
stock management and ordering in various places in Africa. With the help of DHL I was able to visit these
Otto: I am working as Category Manager in Stora Enso
places in person. This system proved to be working
and I am participating in the company’s Global Trainee
quite well. But the overall conclusion of the whole
Programme.
research is that every country and location brings its own specific challenges. There is not one solution, so parties should not attempt to find that only one. In addition, infrequent donations of random supplies
Otto Mertanen - 3 Place European Master Thesis Award rd
proved to mess up the “normal” supply chain (through governmental central medical stores) as a whole and do not contribute to long-term solutions. ■
ESTIEM Magazine | 50th issue - New Materials
51
INSIDE ESTIEM
Grants since 2009. Now what?
As Board responsible of the Grants Committee and former leader of it, I have been asked many times what is “Grants” and how do I see the future of public funding in ESTIEM. I decided to use this platform and share with all of you interested in the topic my thoughts in a nutshell on where we want to go and how we want to get the European money. Grants
Unfortunately, this type of grant is no longer provided
The meaning of “grants” in the Cambridge dictionary
by the commission, but this did not discourage the
is the following: an amount of money given especially
Grants team and we continued applying for other types
by the government to a person or organization for a
of public funding.
special purpose. Sissi Simeonova
Vice President of Finance
Local Group Sofia & Paderborn
The road Purpose
From 2009 until now the Grants Committee faced ups
For its 25 years of existence ESTIEM still has the same
and downs, changed a lot, so did the public funding
purpose: to gather IEM students from all over Europe in
system in Europe. The fast changing world requires
order to foster inter-relations between them.
good adaptive skills and the committee and the
It might be surprising for some of you, but the European
network proved to have such. Nowadays, motivated
Commission’s programme Erasmus+ shares the same
ESTIEMers gather useful knowledge from various
purpose. This is why we put so much effort in writing
training events about grants and apply to earn money
hundreds of pages of grants applications.
for more ESTIEM projects than before.
One might have thought it was all about the money, but surprisingly it is not. The belief that your event, project,
The future
idea is something that can improve our network is the
As a person who likes to talk in numbers I do think
main reason why we apply for grants in ESTIEM. And
that the percentage of the approved projects within
a grant could take your event and our network to a
ESTIEM will be higher than the rejected ones in a
higher level!
2-year-time. Two years, some will say it is too much, others would say - ‘How have you calculated it’? I made
Money
my calculations using the following data:
But indeed it all comes to money when we want to
■ the knowledge about grants in the network is being
organise an event. The lack of these tiny pieces of
improved regularly;
paper can bring lots of trouble to our network and
■ the motivation to apply for grants is greater than
this is why we use the help of institutions, foundations,
before;
comapnies who believe that our ideas are worth it to
■ rejection of applications does not give ESTIEMers a
support us financially. We could also use European
bad feeling, but rather motivates them to improve and
grants for that - take advantage of public support for
learn more;
making big events and projects within ESTIEM happen.
■ the pool of people interested in getting public funding knowledge is growing;
People You can have all the money, but in the end people are
Opportunities
the ones who turn money into a cause and a great idea.
There are plenty of European and non-European
This is why about seven years ago the ESTIEM Board
grants we still have not applied for. The big challenge in
saw the potential of grants within the network and
front of the committee and the network is to broaden
created a team to deal with public funding, which later
our horizons in terms of public funding. This is one of
became the Grants Committee.
the reasons why a big research on opportunities for funding central ESTIEM and its projects will take place
History
in the next months. The results of it will be presented
The previous EU programme - the Youth in Action
until the end of the transition Board year.
programme, used to provide the so called “operational
52
grant” – monetary support for big European
To sum up, there is a saying that express the best way
organisations, for their operational needs (travel
of how we see the future of grants writing in ESTIEM:
costs, accommodation etc.) for a period of one year.
The future belongs to those who prepare for it today. ■
ESTIEM Magazine | 50th issue - New Materials
INSIDE ESTIEM
Social and Environmental Responsibility within ESTIEM Being socially and environmentally responsible today should not be a question, it is a need. We live in a world in which we create, so we, as young people, should be the drivers of change.
Student organisations exist because they aim to gather
give the examples and if we educate small gruops, other
students from the same fields of studies to share ideas,
people will follow and circle is ging to expand. We have
to learn from each others and to develop theirselves.
to start from somewhere, we have to try, we cannot
That means that they have a big impact to
members of the organisations, but to their surrounding
know SERC, has bigger impact and that many ESTIEMrs
as well. So, why not to give an example of good habits,
see the benefits of it. Turning SERI into Committee is
responsible way of thinking, ideas of how could we
a big step, because giving a bigger significance to it will
help the others, or to educate them to be aware of
help it to implement more of its ideas. ■
their environment.
Milica Čolaković
because we can.I am really proud to see that SERI,
Local Group Belgrade
give up only by saying that we cannot do anything, SERC Leader 2015
large
number of students all around the Europe, not only to
With the Social and Environmental Responsibility Committee (former Initiative) we could have a huge impact to ESTIEMers and further. We should be aware that we as future engineers and future leaders have to act responsibly and that we have to be an example to the others. How are we doing that? I would say that the key is in education. It is a base of all of our acts. SERC is trying to educate ESTIEMers by delivereing awareness trainings. Awareness trainings aim to show current happenings in the world and they aim to raise the awareness so we could be concious of what is going on around us. One of the SERC goals is also to implement some of the socially and environemntaly activities during the events. People would say: How can we change the world in two hours? We can’t, but if we
ESTIEM Magazine | 50th issue - New Materials
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INSIDE ESTIEM
Joining Forces The Nordic Tour Activity Week took place from the 8th to the 14th of February 2016. It was organised jointly by the Local Groups of Helsinki, Lappeenranta and Tampere and was held in those three cities. To understand the bigger picture, I’ll mention that Lappeenranta is 230 km away from Helsinki and 280 km away from Tampere, which adds a logistical and cost dimension to moving the participants. Local Groups Helsinki and Tampere have a long history
that needed resolving in the next 24 hours. For anything
of organising events together. For quite some years
lengthier we set up Skype chats.
we’d been organising a joint Vision event in February.
Maria Kudinova
Local Group Tampere
This time around, the month was chosen, because in
What I especially liked about our Skype chats was that
the first half of February the Kyykkä (Finnish skittles)
they were short, 15 min. max, and informative. They
World Championships take place at Tampere University
were easy to fit into an otherwise overflowing schedule.
of Technology. Having ESTIEM teams competing was a
There were only two longer, half an hour, chats during
highlight of the fun part of the event.
the weeks preceding the event, when there were more details to go through.
This year we decided to move up one level and involve Local Group Lappeenranta. The last year’s Local
In retrospect the whole organising went surprisingly
Responsible(s) did the application for the event. Once
smoothly. Personally, the only time I got anxious was
the application was approved, teams were formed,
when a participant wrote that she needed an invitation
who would be in charge of organising the event in each
for her visa sent signed and stamped by air mail ASAP.
city. I was lucky to be chosen the project leader for
I was at that point on a road trip in U.A.E. with no
Tampere.
computer and Internet access only in a mall we’d driven to for supplies. I wrote to Joonas in Helsinki and hoped
The first Skype meeting was between the project leaders
for the best. The girl got her visa on time.
and Local Responsible(s) for the three cities, where the latter moved the organisational responsibility to the
The greatest thing about three LGs collaborating was
former. Joona Soratie was appointed as the project
that everyone was good at something or knew more
leader for Helsinki and Einari Junter for Lappeenranta.
than others on a certain topic. By asking you could
Communication was essential from the very beginning.
figure out who was the best person to do the job and
We had a Dropbox folder where we uploaded all the
hence get the best results.
material that came up in the organisational process, like the budget for each LG, PR material for the event,
Based on the direct feedback we got from the
updates to the schedule. All the teams’ members had
participants when they were leaving, our Nordic Tour
access to the folder.
went well, to say the least. Everyone was tired in a
For the project leaders we made a WhatsApp group.
healthy after-ESTIEM-event way. ■
This was a good platform for communicating anything
54
ESTIEM Magazine | 50th issue - New Materials
INSIDE ESTIEM
A New Event: Science meets Economy! Twice a year, the VWI (German association of industrial engineering and management) presents their association at the ESTIEM Council Meeting through their student board members. Just as frequently, we get the question whether there we plan to host any VWI event in English.
After the Council Meeting in Riga we were thinking to
How will it be the first time around?
create a new event, a VWI event which is in English opportunity to get to know the ESTIEM spirit. From
was elected for this event. The specific topic for this year
our network’s 38 active local groups in Germany,
will be “Innovation and Development”, and together
only 14 are also ESTIEM local groups. From Board to
with the University in Karlsruhe, the “Fraunhofer
Board we were thinking a lot how the events would
Institut”, the research centre for informatics, and
look like. It should be a unique event, unlike any other
also topic-related companies, you will get to know
in the ESTIEM network, and take place in Germany.
how innovation and development works in German
In my Board year as a student member of the VWI,
companies and in the research field. Through the
I often found myself thinking about the benefits that
event, you might even find companies where you are
ESTIEM has in comparison with the advantages brought
interested to work at. The event will comprise at least
by VWI. The strong connection to German companies
20 non-VWI ESTIEM students and other VWIers, and
and professors are one strong suit of the VWI. On the
will take place in the end of this year. Of course, you will
other hand, the international communication level is a
not only see Karlsruhe and its companies. One of the
common place in ESTIEM. Finally, we came up with the
oldest VWI ESTIEM Local Groups, LG Kaiserslautern,
event concept: ”Science meets Economy”, where the
is supporting Karlsruhe and you can look forward to a
best of both worlds will meet. It is not like Academic
visit there.
Lydia Binek
At the HGV (VWI Council Meeting) in Berlin, Karlsruhe
VWI & Local Group Bremen
and gives, at the same time, all VWI members the
Days or like a Vision event. It is the international English version of the VWI event, “VWI(e)Wissen”.
Now, are you curious how the event will look like in
The participants will have five days with professional
detail? Don´t hesitate to ask LG Karlsruhe, the ESTIEM
working groups, panel discussions, excursions and
Board and the VWI Board! ■
other typical features of a congress.
ESTIEM Magazine | 50th issue - New Materials
55
INSIDE ESTIEM
A Journey through Productivity in ESTIEM Mastering productivity is one important key to master your studies, work and personal life, with this article I will share some useful tips that I learned during the past years.
Louise Berglund
Local Group Stockholm & Munich
Vice President of Administration 2015
When looking back at my ESTIEM journey I do it
folder on your computer. Think about what different
with many great memories of events, friends and
folders you need, what subfolders to have. Having your
how I have developed over this period of time. The
documents carefully structured helps you everyday
girl who thought she was structured and knew how
when searching for files. Furthermore, when you have
to handle an inbox has now developed into a slightly
several assignments and tasks to do, it helps to arrange
more structured girl who is not afraid of an inbox of
your calendar and plan your week. Use different
one hundred emails. Productivity is not rocket science
categories and colours to allocate your work, but you
and with just some small tools you can easily achieve
do not need to plan specifically what you study or
much, but it is still a process, which involves learning. I
work on. The main idea is that you divide your time,
hope that my experience will help you in your ESTIEM
so you know, when you wake up, that during the day
journey and hopefully it will help you achieve great
you will study and, in the evening, work on ESTIEM
things, both in ESTIEM and also outside of ESTIEM.
tasks. Without an idea about what you will do during the day you will find yourself wasting time thinking of
To begin my story, let me take you back to the Spring of
what to do, and then end up going crazy on Facebook,
2012, which is when my ESTIEM journey began and this
the ESTIEM portal or 9gag. Another great tool to bring
was a year of learning for me. I got my first position in
structure to plan your work are online tools such as
TIMES and I worked hard to get into the work style we
Asana. You can write down tasks and deadlines and
have in ESTIEM. Today it is quite natural to respond to
Asana will kindly remind you about deadlines.
an email thread, it saves time both for you and for the readers as you have everything in one thread. However,
Moral of the story:
after putting a lot of effort into one email, which was
Create a good working environment on your computer
referring to several emails and probably having a very
to ensure you always know where to find things. On
awful structure, I would quite fast get feedback from
top of this, plan your week - when you will work on
the TIMES Leader, that this is not a very good way to
what - so that you always have a clear picture of what
deal with emails. It might seem like something small
you’ll do when you wake up.
but when you think about it, if you do not put effort into an email it will not only cost you time later on
During the first half of my term as a Committee
but the receiver will also need to spend time trying to
Leader, I realised the importance of where I do my
understand what you are referring to. After receiving
work. I often found myself distracted at home, and it
this needed feedback I immediately began structuring
was much easier for me to get demotivated to work.
the way I work for ESTIEM and began learning from
So finding a place where you feel you can work without
others.
being easily distracted is important. The university can be a good place to start searching, however it
Moral of the story:
might also be distracting since you are likely to meet
Structure the content of your emails, for the sake of
people you know and start talking when you should be
you and for the sake of the reader. Often it is better
working. So what I personally prefer is to sit in a quiet
to put that little bit of extra effort into an email when
reading room, in the library for example. It gives a quiet
writing it because it will save time in the long run.
environment and just being in the room makes you feel productive. Furthermore, most people enjoy listening
56
Continuing further in time, in 2013 I got my first big
to music while working, and I have come to realise that
position in ESTIEM but I also got more active in several
what you listen to can really impact your productivity.
Projects and Committees in ESTIEM. Along with that I
If you are doing work that requires a small effort then
travelled quite some and I had plenty of schoolwork.
listening to music is not a problem, however when
So in this part of my life I knew that I needed structure
doing work that requires more thinking and effort, such
and planning because otherwise my workload would
as writing this article, I need something more calming.
be huge. Structure is something that you can achieve in
I was recommended an online tool called Noisli, in
many different ways, starting with arranging a proper
which you can create your own calming music based
ESTIEM Magazine | 50th issue - New Materials
INSIDE ESTIEM
on sounds such as a fireplace, the wind blowing and the
and understand what you actually are capable of in this
sea. It is definitely something to try out when you need
very moment. In some cases all you might need is to
complete focus, such as for schoolwork or for writing
take an hour break doing something else, go for a walk,
longer texts. Noisli truly helps you to focus and you do
watch an episode of a series or go for a coffee with
not get disturbed from different types of songs.
a friend. If you continue working you might finish the task but the question is if the quality of your work was
Moral of the story:
good enough or if you will need to do it all over again
Find your perfect working environment. Make sure you
the next day. On top of this, if you are sitting with a
will not be disturbed from the surrounding environment
full inbox and you do not know where to start, think
and if you listen to music, make sure that it helps you
of how much effort each email would require from
focus and is not a distraction.
you. If you feel low on motivation and do not have the energy to work of more demanding tasks then finish
The final part of my story will focus on something that
everything that requires minimal effort. Reply to the
I would say is the key to being productive, and this is
emails that will take you one minute or less, then go to
to know yourself and your energy. Being in the Board
sleep and with a fresh mind tackle the emails or other
of ESTIEM is challenging, the workload is high and you
assignments that require more effort from you.
need to manage your energy by listen to your body to understand what kind of work you are able to do.
Moral of the story:
Everyone have days when they are low on energy or
Know yourself and how to manage your energy. If you
motivation, then it is really crucial to listen to yourself
are low on energy and motivation, take a break, do the tasks that require minimum effort and then, with a clear
“
mind, tackle the bigger tasks.
Without an idea about what you will do during the day you will find yourself wasting time thinking of what to do, and then end up going crazy on Facebook, the ESTIEM portal or 9gag.
Now my story has come to its end, and I hope my experience has helped you. I know that everything that I have learned from ESTIEM is helping me everyday to manage my school life, and I am very grateful to everyone who has helped me along the way. So as I said in the beginning, productivity is not rocket science and with small tools you can be the master of yourself and achieve great things, in ESTIEM, in school, and in anything you do. â–
Public Relations Coordination Meeting, Brussels 2013
ESTIEM Magazine | 50th issue - New Materials
57
INSIDE ESTIEM
19 Years can be counted in CMs We all know that the beauty of ESTIEM Network is filled with unforgettable moments, but have you ever thought how does it look like through the eyes of the person who attended the most Council Meetings? Ramon Pijst is taking us through his ESTIEM experience and apportions a life theory about “Those who are crazy enough to think they can change the world”
Smaranda Sgarciu
Local Group Bucharest
Why did you attend so many CMs? What is your
What or who inspired you stay in the ESTIEM
motivation for that?
environment?
Coming to so many CM’s just came naturally, in a way. A
The single reason to come back to ESTIEM events is
CM is a great moment where ambition, enthusiasm and
the ESTIEM spirit. We’re all different, with a different
friendship meet – that is so, when you’re a student, but
culture, different background, different style, but in
it’s still inspiring when you’re in a professional career.
ESTIEM it all comes together. Once you tap into shared
I think it’s very important as a professional to always
values and ambitions, the differences are just funny
be curious, always ask questions – exposing yourself to
observations, something people tend to forget in the
an open environment like an ESTIEM Council Meeting
big world nowadays.
stimulates to stay eager. Apart from that, during each CM you meet new people, and each new CM is a great
What is the difference between attending a CM as an
way to meet old friends. And it doesn’t hurt that our
alumnus and as an active member?
events always take place in beautiful places around
As an active member you have the power (and duty)
our continent! As an alumnus, it’s a nice way to visit
to really make the best out of a concept, a project. In
beautiful places, still get the inside tour because of
this way you also learn a lot of skills in organising multi-
the local contacts, and stay in contact with the vibrant
cultural projects, cooperation, and also working ethics,
ESTIEM spirit.
like waking up early after a night of party. As an alumnus there are two purposes for attending a CM; meeting
Can you tell us a little bit about your work in ESTIEM
up with old and new friends, and making sure that the
and where did it impact the most?
enthusiasm, eagerness and spirit of cooperation across
I got introduced to ESTIEM when our LR decided to
borders remains a vital part of what ESTIEM is. The
apply for a board position, and his position as Vision
amount of sleep is a big difference as well.
coordinator needed to be filled in. It was okay for me to Ramon Pijst
ESTIEM Alumnus
Local Group Enschede
take that position without much - or any - questioning,
What did you focus on after graduating?
and it was a great introduction into ESTIEM! I was
After university I took on several positions in financial
Vision Project Leader for a year and a half, doing a fair
and business control, using financial and non-financial
job in coordinating the seminars, visiting most of the
indicators to describe and steer the organisation.
events and setting up and participating in the study-tour
By designing new reports, streamlining financial
that we included.
processes, eliminating possibilities for gaming within the organisation and developing an action-based
What was the biggest difference between your first and
forecasting method, my activities have been focused on
last CM?
improving effectiveness and efficiency.
Obviously the big difference between early and later
58
CM’s is experience. In my first CM, I didn’t know
What is your current occupation?
what to expect, what kind of people I would meet,
I found satisfaction in the job, working with great
and how I could pull my project forwards. There were
colleagues, achieving goals and improvements, but in the
some big disappointments and failed expectations,
end I came to realise that being effective and efficient is
but you learn to deal with that. I guess that’s the big
only a good thing if it supports a goal or purpose you
difference between early CM’s and later ones; the
can believe in, and I didn’t feel the connection anymore
power of surprise and the stimulus of challenge versus
with the short-term financial goals that a stock-listed
knowing what’s going on and helping others with that
company apparently has to live by. So when the
knowledge.
ongoing cuts also knocked on the door of the finance
ESTIEM Magazine | 50th issue - New Materials
INSIDE ESTIEM
Pre-Council Meeting Saint Petersburg, 1997
Council Metting Nottingham, April 1998
department, it was time to leave. For now I’m without
party (if people don’t want to change, don’t want to
a job, and looking for opportunities to combine sound
cooperate, you’d better focus your attention on the
financial management with an organisational mission
ones that want to work with you, don’t waste too
statement I can believe in.
much energy on possible problems but focus on the potential), and focus on shared dreams and values – no
Do you think the time in ESTIEM influenced you in your
matter how big the cultural, racial, national, educational
life decision? If yes, how?
differences are, once you can tap into a shared thought,
I’m not sure whether ESTIEM formed me, or I chose
dream or ambition, the differences don’t matter
ESTIEM because of my dreams and beliefs… My
anymore and anything can become a reality!
experiences in ESTIEM for sure made me aware of the differences between the nations and peoples in our
If you could recommend something to the ESTIEMers,
beautiful continent, but it also made me searching and
what would it be?
promoting the shared values and the power of shared
I think it’s really important to know that ESTIEM is a
dreams.
learning environment, where people, ESTIEMers, can practice their skills, push limits and expand boundaries.
Describe ESTIEM in one word:
For this it is important to focus on ideas, creativity
Inspiration. Knowing there’s so much talent and seeing
and people. I feel there may be too much focus on
how that’s all transferred into action
regulations and restrictions nowadays, bureaucracy, . I’d like to finish with a quote; “Those who are crazy
What is the best experience you have from ESTIEM?
enough to think they can change the world, are the
There are two lessons I picked up from my ESTIEM
ones who do.” And most likely have more fun doing
years. You have to party with the people that want to
it! ■
Council Meeting Austria, November 2015
ESTIEM Magazine | 50th issue - New Materials
59
INSIDE ESTIEM
Bringing Consultancy to ESTIEM Being proactive and motivated to achieve more than you are expected to can lead to amazing opportunities. If you want to test your knowledge and get some practical experience in consultancy, solving case studies is just the thing for you! It will improve your critical and strategic thinking, test
new directions, this being both their strong point and
your team leading skills more than ever and help you
weakness. They may push on when others feel like
learn new things and come up with out of the box
it’s enough, which is good for the group, but it would
solutions. But that’s not all. You will get a chance to
sometimes detriment group dynamics and individuals.
work on real problems of some of the most successful
They can be perceived as argumentative.
Milena Popović
Consultancy Initiative Leader
Local Group Belgrade
companies, and show them what you are capable of. Here, your business life begins. In this article you will
Implementers (IMP) are the ones who get things
get an insight of what cases you might work on and
done. They will take the ideas on the table, and would
possible team structures you’ll take part in.
start thinking of the action plans needed to realize them. They tend to be well organized and structured
Forming the Team
themselves, which is why they can be inflexible during
The most important part of the case study would be
big changes, like ones the Shaper can bring about.
the team. As long as a case is both time limited and
Lorenzo Scoppetta
Local Group Eindhoven
beyond the scope of a single person, one would need
Completer-Finisher (CF) are the people who see that
to rely on the other members of the team to attain
projects are completed thoroughly and without errors.
adequate results. Since the time available for working
They will be concerned with details and deadlines,
on a case is limited, rarely can you afford to teach
which in turn can cause them a greater deal of worry
team members about new methods and knowledge.
than needed. They may find it hard to delegate tasks,
Therefore, having a streamlined team with a common
especially when the results of their team members may
knowledge base is best from the onset.
be lacking on the fields of time or quality (in their eyes).
Naturally, this doesn’t mean that there is no method,
People Oriented Roles
within the common knowledge base, to invest in
Coordinators (CO) are the ones who take on the
diversity in the team. For this, Team Roles become
team-leader role, often being the ones elected as the
a vital part. Choosing or assigning the right roles
chairperson. They are capable at listening to input,
around the team can create the flexibility needed to
sending through the valuable information and tasks to
form a diverse and efficient dynamic. Although neither
the right people. Because of this, they may not actually
final nor exclusive, one model someone could use in
take a lot of tasks themselves, which can lead to them
forming the team or assigning group roles is the Belbin
being seen as manipulative, if not outright being such.
Team Roles Model. Team Worker (TW) are the people who mediate The Belbin Team Roles Model
between team members and try to improve the group
Belbin identified nine team roles, putting them under
dynamic. They generally are people who see it as their
three headers: Action Oriented, People Oriented, and
task to negotiate between team members, which may
Thought Oriented. Each team role is associated with
lead them to non-commital stances. This is their main
typical behavioral and interpersonal strengths, but also
weakness, as their power as negotiator also forces
have a defined set of “justified” weaknesses, seeing as
them to be neutral, which impairs decision-making.
their role leads them towards these pitfalls. Knowing and working with these weaknesses is the duty of both
Resource Investigator (RI) are the external relations
the team and oneself.
representatives. They love to go out and contact new people for options and opportunities. They know how
Action Oriented Roles
to pitch their ideas in return for resources, but due to
Shapers (SH) are people who likes to challenge the
telling these pitches, start to develop an over-optimistic
team to improve, driving the team towards what
image of the team. When the team can’t deliver on this
they perceive as forward. The Shaper is the one who
optimism, they can lose enthusiasm quickly.
will work a team out of the status quo and towards 60
ESTIEM Magazine | 50th issue - New Materials
INSIDE ESTIEM Thought Oriented Roles
■
Industry analysis
Plant (PL) The Plant is the working horse of the team,
■
Focus on evaluating the structure and/or
forming new ideas and discussing existing ones. They are the most generalized role within a team, and the
desirability of a particular industry ■
Profit improvement - finding the problem that
fallback role of most people. People specializing as
caused a drop in a firm’s profitability or find ways
plants, however, thrive on praise; criticism is especially
to increase it.
hard for them to deal with. They often prefer to work
■
away from group politics, and can be impractical with their ideas. They may also be poor communicators and
Capacity expansion - how a firm can optimally increase its output potential
■
can tend to ignore given parameters and constraints.
Market entry - expanding business in new geographical region, adding new products or entering a new customer segment
Monitor-Evaluator (ME) are best at analyzing and
■
evaluating ideas that other people (often Plants) come up with. They tend to weigh every option intensively.
Acquisition - analyzing if acquisition of another firm would be beneficial or not (checks if 1+1=3)
■
Investment (aka financial cases) - analyses different
However, this may make them come off as detached
options for investment and its profitability. Can be
or lacking emotions. They also tend to work reactively
about expanding the business, investing in assets
instead of proactively, despite being very strategic in
or liabilities (installation of new infrastructure).
their approach.
■
Market sizing - mostly used for interviews where employers like to check ones capability to use
Specialist (SP) are people who have specialized
logic and math equations. Can be used as subform
knowledge or skills, having pride at their abilities and
of any company case to test you even further.
their status. Although their job is to be an expert, the
One of typical questions would be “How many
limited scope of that may limit contribution or funnel
chopsticks are sold in China each year?”
their vision to only their expertise.
These classifications are neither mutually exclusive nor collectively exhaustive which means that you can get a
How to Use the Tool
few of these mixed up, but do not get scared, since all
The Belbin Team Roles Model can be used in several
that matters are the goals to pursue and shaping them
ways: Building and managing the team as well as
accordingly to the type of the case.
improving oneself. Remember not to depend too heavily on this idea when structuring your team: this
Interested?
is only one of many, many factors that are important
Cases and working with companies lies within a lot
in getting a team to perform at its best. That said,
of IEM student’s scopes. A lot of these skills and
just knowing about the Belbin Team Roles model can
models can help with future prospects, and cases are
bring more harmony and variety to your team, as team
not only good for the CV, but can also be a source of
members learn that there are different approaches for
entertainment for some. If you feel like cases catch your
different circumstances.
curiosity, it would be recommended to try one. Want help finding the right cases for your skills and level, want
Case Types
to get more information and models for working with
Now that you have formed a team have a glance on
cases, or just talk about cases with fellow enthusiasts?
cases you might get to work on:
Try giving the Consultancy Initiative a spin. ■
ESTIEM Magazine | 50th issue - New Materials
61
INSIDE ESTIEM
Towards quantitative decision making in ESTIEM! About one year ago, the idea of forming a task group which conducts quantitative analysis on issues about ESTIEM was launched by three ESTIEMers. Strategic decisions were merely made on perceptions instead of on facts. Therefore, we believe that ESTIEM’s strategy could be improved if quantitative data are taken into account. As it requires too much effort for the ESTIEM board, a task group was initiatited. The goal was: quantitatively supporting the ESTIEM Board in strategic decision making. In this article, we explain: what has been done so far, what the current situation is, and what can be done in the future.
Analysis on study info of ESTIEMers by Stijn Zanders The percentage of IEM students within ESTIEM has been a discussion for several years. Students argue in favor or against the possible amount of non-IEM students in ESTIEM. However, nobody knows the real percentage of non-IEM students in ESTIEM. With this analysis, we showed an approximation of the percentage of IEM students per Local Group. The IEM percentage was tested using three different policies and we found out that the percentage of IEM in look at the Local Groups that have a low percentage of IEM. This variation can be seen in the figure below. Local Group 100%
Percentage of IEM students
Stijn Zanders
Local Group Eindhoven, Tampere
ESTIEM is on average 77%. Interesting is, that there is a huge variation between Local Groups. It might be interesting to
80%
Average
60%
40%
20% 0%
Analysis on the ESTIEM Structure by Selin Bekir In the past years the amount of positions and layers in the organisation have drastically increased. At the moment, it is unclear how the structure of our association is exactly. Showing all the C/P/Is team structure together with other positions such as ESTIEM Ambassador and financial controllers in one figure helped us to see the overall picture of our network. According to this figure, we can be able to make the structure leaner. Selin Bekir
Local Group Istanbul-Boğaziçi
62
Please contact Selin in order to get the pdf version of the ESTIEM structure.
ESTIEM Magazine | 50th issue - New Materials
INSIDE ESTIEM
Analysis on Regional Effect on traveling by Arjen Martens The regional concept developed further in the past years. More regional events have taken place and it seems to have a positive effect on the activeness of ESTIEMers, as the threshold to visit events within the own region is lower than visit events in other regions. However, we wondered what the real effect is on people travelling outside of their region.
more outside of their region.
Arjen Martens
is not endangering European-wide travels within ESTIEM. Additionally we saw that bigger local groups tend to travel
Alumnus Local Group
participation in other events decreases. By analysing the travel data of the past 10 years, we found that regional concept
Eindhoven and Trondheim
Perhaps a lot of ESTIEM’ers are solely travelling within their own region and due to the increase in regional events,
A network graph of who met who last year, the dots represent unique ESTIEMers whereas the lines represent if they were at the same event. Events on the outside of the graph are exchanges and TIMES events, on the inside you can see Council Meetings.
What has been done
The future
After completed our first tasks, we had our first
Right now, we are continuing to work on it by having
Working Group about ESTIEM Analysis to raise
a workspace on podio and defining our mission and
awareness about it. Moreover, after seeing that the
vision. We created a mailing list and had one forum
outcomes from our first tasks were used by the board
post where we shared our outcomes.
and ESTIEMers during College and CM, we decided to introduce and expand the idea of ESTIEM Analysis to
We surely have more things to do, more topics to
ESTIEMers during CM Austria. As we were voluntarily
analyze. If you are interested in joining us in this Task
providing statistics related to ESTIEM, with this working
Group and help us to shape it and to carry the whole
group we aimed to make it more sustainable and official
network further, approach us! â–
with the help of other ESTIEMers. During this working group, we focused on how to structure this Task Group, what are the benefits of having it and which
Selin Bekir (Selin.Bekir@estiem.org)
tasks should be included. You can find the Working
Stijn Zanders (Stijn.Zanders@estiem.org)
Group Report on the portal.
ESTIEM Magazine | 50th issue - New Materials
63
INSIDE ESTIEM
SUPPLY CHAIN & MANUFACTURING A SUCCESS-DRIVEN INNOVATION FACTORY, ALWAYS ADAPTING TO MARKET CONDITIONS.
LOCATION HAMBURG CARE FOR SKIN – CARE FOR PEOPLE For more than 130 years, care for consumers and our people is what has driven us. Every day, our global brand icons, such as NIVEA, Eucerin, and Hansaplast, make more than 500 million consumers in over 200 countries feel good in their skin. Join this world of care and start your career in an environment that offers you the freedom to drive our international business with your entrepreneurial spirit. Shape your professional future from day one and explore our collaborative culture with smart, courageous teams that all share one exciting goal: developing skin care products of the next generation. See that new NIVEA product in the drug store? That could be your baby: Our Supply Chain is incorporated into the development of new processes such as product launches early on. Together with our colleagues from R&D, Marketing, and Finance we pursue a holistic approach in continuously bringing new products to the shelf. Shorter product life-cycles require fast thinking, flexible solutions and innovative processes – and make sure that our jobs never grow boring. If you want to see your products on the shelf, a job with our supply chain, technology or manufacturing teams could just be right for you.
WHAT YOU COULD BE WORKING ON We offer a broad range of roles, both national and international: • Concept development and implementation of efficient, practical manufacturing technologies • Selection and evaluation of manufacturing processes • Fine-tuning the technological structure of new production facilities • Ensuring the delivery capabilities of a hub • Planning the procurement of finished products located at our production facilities • Management and optimization of production processes • Planning supplies and production • Monitoring incoming cosmetic products • Reporting and monitoring delivery stock Interested? Then we’d love to see your application for an internship or a permanent position!
www.beiersdorf.com/career
INSIDE ESTIEM
Project, Committee and Initiative updates Financial and Legal Committee
Grants Committee
Until Council Meeting Austria, all Local Groups of
During the last 4 months, the Grants Committee
ESTIEM have been acknowledged by the Financial and
successfully submitted 1 application to the Erasmus+
Legal Committee (FLC) of their legal entity (LE) status.
programme, having its deadline on the 2nd of February.
Since some of the Local Groups are facing the problem
Now we are waiting for its evaluation, which we hope
of not being a LE they are working hard on getting this
to be successful. Meanwhile, we have already start
mandatory status. During the Coordination Meeting
preparing the next applications for the 26th of April,
in Warsaw, which took place in the beginning of
with a lot of Projects, Committees and Initiatives of
March, all proposals to change the internal regulations
our network to have shown interest. During the joint
got finalized. New thing in FLC is developed and the
Coordination Meeting in Skopje together with the
first webinar gave new experiences and knowledge!
businessbooster team, the team worked on improving
Webinars are online trainings which aim to improve
the applications, on setting up a new timeline process,
the financial knowledge within ESTIEM. Next to this,
on the structure of the Committee and also received
FLC kept checking budgets of various events and not
a Grants training from an external, provided by Local
only those that are supported by central ESTIEM.
Group Skopje, which opened new roads and gave us
This budget checking helps local organizers in order
something more to work on our future applications.
to optimize their events. In the future, FLC will focus
In addition, the “cash cow” team is doing an ongoing
on collaboration with other P/C/Is and improving the
research on finding new public funding support
existing tasks.
programmes all around Europe.
Social and Environmental Responsibility Committee
BrainTrainer
In the end of 2015, five years after its establishment, the
In the last months a lot happened in the Project
Social and Environmental Responsibility Initiative (SERI)
thanks to the motivated people working on it. The
was installed as the 9th committee of ESTIEM; a great
first steps were taken to improve the visibility of the
reward for all the hard work put in over the past years
BrainTrainer idea. But what is BrainTrainer about? In
and a milestone for our network. This achievement
short: It is about developing you! The most important
provides a moment for reflection and forces us to look
thing for us is to have high quality events which makes
into the future, what is the role of SERC in ESTIEM?
a difference in the life of people. It does not matter if it
Being established as a committee marked a new
is about gaining soft or hard skills. In the last months we
beginning for SERC. Apart from building a strong team,
focused on further developing the process of dealing
the focus in the first months of 2016 has therefore
with applications for organising BrainTrainer events
been on developing a totally new long-term strategy.
in the future. We came up with a new template to
This development is now at at full speed and we hope
apply and we’ll try it out now for the first time. We
to finalize our strategy at the SERC Coordination
hope that everyone will feel treated fairly! One of the
Meeting in Kranj.
most exciting things is definitely that we are starting a cooperation with the businessbooster team and we will have the first joint event in 2016!
Education Initiative An important milestone has been achieved: the first
Student Guide
edition of the European Master Thesis Award (EMTA)
Since the election of a new Student Guide Project
has ended. 26 graduated Master students from 10
Leader in Council Meeting Austria, the Team has been
different countries applied to be the first winner and
working quite hard on the evaluation process of the
receive a 1,000 euro cash award! Of course, the
Project. So far we’ve assessed the current update status
Education Initiative is more than the EMTA. The IEM
of the pages we have on the Portal, and until Council
Education Forum is planned to be implemented, an
Meeting Porto we are focusing our strength in updating
event where all the stakeholders of IEM education will
as many Local Group Pages as possible and having the
come together. The Lean Six Sigma team is currently
most Local Groups with a working Page on the Portal.
focusing on the content and choosing the platform. On
Also, with the new Road Tripping Responsible we are
top of this, an education survey will be distributed at
working on the development of the event concept as
Council Meeting Porto to obtain data from ESTIEMers.
to make sure the it is well communicated to the entire
Lastly, there has been a lot of improvement internally
network, when sending the Open Call for the next
in the structure of the initiative.
Road Tripping Organisers. ESTIEM Magazine | 50th issue - New Materials 65
INSIDE ESTIEM Language Programme Initiative
Public Relations Committee
Constant improvement is the adequate description
Since the beginning of the year, the team has been
of the previous period for Language Programme
restructured and the new task group leaders and
Initiative. The team decided to evaluate and develop
responsibles within Online PR Team have been
the educational value of the Initiative and came up with
appointed. The Online PR Team came up with new
several outcomes. Except for approaching and providing
post ideas for Facebook and Instagram and new
organisers with an idea to implement language activities
tweet ideas for Twitter together with the current
and courses within their events, LPI is slowly becoming
Leaders. Also, as a milestone, we reached 9000 likes
the place for language learning within ESTIEM. With
on Facebook in the beginning of the year! The team
the first Online Language School classes, members
is also working on how to raise the awareness of
of our network will have an opportunity to be taught
LinkedIn among ESTIEMers. The Design Team took
foreign languages by natives, their fellow ESTIEMers.
care of the Posters and T-shirts for the CM Porto
The LPI Team has been doing its best to carry into
now as the team received many new Poster/T-shirt
effect concepts of Pen-Pal Friendship and Conversation
requests from several P/C/Is. In addition, ESTIEMers
Clubs which were being shaped during the fruitful
will have the opportunity to learn the basics of
Coordination Meeting held in Budapest. Looking into
design by attending several online design trainings
future, the second edition of Language Course will
that will be led by the Design Task Group Leader.
happen this summer in the Italian city of Catania and,
Finally, the idea of PR Package for LGs will be added.
this year, LPI will be full of surprises and the team is more than ready to take a step further! Members Committee Training Committee
The Members Committee has been defining its focus
The Training Committee has been working hard on
for the upcoming year. ESTIEM exists due to our active
many aspects of ESTIEM Trainings. The Coordination
members, so the main focus area for the following
Meeting took place on the 19th to 23rd of February in
period will be Local Group support. Unfortunately,
Xanthi, where the committee decided to shift its focus
it was necessary to terminate the existence of a
towards the trainers. The structure and workload
dedicated task group until the respective tasks are
was, therefore, oriented towards the same goal.
more defined. The development and implementation
Meanwhile, 2 Successful Trainers on Tour events were
of the LG Mentorship programme has been started;
organised, one in the Balkans and the other in Poland.
a leap in ESTIEM’s HR will be made by finally having a
Local Groups received several training sessions;
“Get Active Button”; the efforts of the Approaching
during the Local Responsible Forum, potential future
Task Group have lead to some promising contacts
LRs developed skills for their upcoming mandates.
with possible groups in Norway, Bosnia, France and
Currently, Trainer Aspirants from TTA and Whistles
Italy. Furthermore, the team is delighted to welcome
generations (TNTs Belgrade and Siegen) are on their
our fourth Local Group from the Netherlands - Delft is
paths to become ESTIEM Trainers - some even Expert
now a guest group within the network!
Trainers - and more will join with the upcoming TNT Oslo. Knowledge Management Committee T.I.M.E.S.
KMC has entered 2016 with the new generation of
Since the Council Meeting Austria, the TIMES Team
enthusiastic Knowledge Managers. The first months
had a lot to work on. Most of the Local Qualifications
of the year have been spent in forming a new family
came to an end with success, and so began the series
of task group leaders and training them. The Feedback
of 8 great Semi Finals organised in Poznan, Karlsruhe,
System has been training the newly appointed feedback
Oulu,
İstanbul-İTÜ,
responsible KMCers and gathering feedback from
Munich and Lyon. The grand TIMES Final is to be held
Darmstadt,
participants of each ESTIEM event. The BPD Task
in Ilmenau, in April, along with the unofficial end of
Group has been reviewing its current Best Practice
the TIMES 2015/2016 edition. However, TIMES is still
Documents. Some changes have occurred within the
facing major challenges. The team is working on the
KMC structure. Local Knowledge Task Group has been
changes for Final Concept, the Local Qualifications
combined with Central Knowledge Task Group. The
Concept as well as the changes for the Tournament
aim of the task group is to assure the competence
Structure. Soon, a TIMES Tournament Structure
of the Knowledge Management Responsibles on
Task Group will be installed in order to work on the
both Local and Central level by supporting them with
Tournament Structure of TIMES.
training.
66 ESTIEM Magazine | 50th issue - New Materials
Ankara-METU,
INSIDE ESTIEM Academic Days
Vision
2015 was a year of growth for Academic Days. For the
The last months increased the workload of the whole
first time, a total of four high-quality academic events
Vision team because, right after CM Austria, the
were hosted by several Local Groups of the ESTIEM
Vision event series started. Until now, 6 of the 11
Network. Since Council Meeting Austria, European
events were successfully organised by Local Groups
students have had the chance to participate in “Industry
Istanbul-Bogazici, Gothenburg, Madrid, Trondheim,
Days: Energy Technologies” in Vaasa, “Robotics Days”
Gdansk and Tallinn. In total, the local groups hosted
in Seville and “Strategy Days” in Aveiro. With the
109 participants who were carefully selected from 201
establishment of a Human Resources Responsible
applicants using new application form.
in the team, there has been an effort to improve task assignments and team spirit. Very soon the next
Besides the events, the team has been working hard
organisers of Academic Days’ Events will be appointed
to improve the Vision project and increase its visibility.
and a new batch of events will be available on the
The PR Team kept a constant event promotion on
Portal. The Project is now changing its Online Pages and
social media and created videos to summarize the
Brainstorming about new different ways of Promotion.
events. For the first time, the team delivered an online
to get them into the ESTIEM pool, and we are happy to
Photoshop training to improve the skills of the team
share with you that we established fruitful partnerships
members. They also implemented actions with New
thanks to the great work of CRC wolfies! We, as CRC
Year’s Eve and Christmas promotion videos which
Family, have done a lot together in this short 6-month
put a smile on many ESTIEMers faces. The knowledge
term; but we still have a lot to succeed together for the
team improved the selection process of Vision events
future of ESTIEM!
and organising Local Groups, and started preparations for the Final Conference together with LG Belgrade.
Information Technology Committee
The team members also successfully registered 2
This year, the silent ninjas of our network have worked
WGs for the CM Porto where they will work on new
on improving the IT capabilities of our network,
ideas, such as implementing a Vision study trip. The
managing the existing knowledge and improving
cooperation with ESTIEM Magazine is continuing this
our back-end system. Apart from day-to-day work
year as well. Several articles from were gathered to
for keeping the portal up and running and helping
present the focus topic “Materials - Key Drivers For
ESTIEMers in every kind of IT related areas, after CM
Innovation” in the Magazine.
Austria we managed to have the first CoM of 2016 in Eindhoven (01.01.2016, so literally) and worked on our back and front-end system. The design of the
Summer Academy
portal has changed and comes with a better navigation
One more unique summer is coming, with promises
system. We had an awesome IT School Fall edition in
of wonderful memories. There will be 3 Summer
Skopje and we will have the second edition IT School
Academies this year, which will be lead by our dearest
in Xanthi focusing app development in March.
Academic Leaders Saskia Harkema, Gregory Watson and Toon Arjens. On January 24th the first Winter
Europe3D
Academy of all the SAC history took place at Kartepe,
After Council Meeting Austria, a new team was created
a city famous with its beautiful nature between high
for the Europe3D Project. Some members have been
mountains in Turkey.There were 10 people from 7
around for a long time, others are new, which gives
different Local Groups. It was about Intercultural
a lot of diversity to the team. With 4 Team Leaders
Management and Innovation in a Globalizing World,
and 12 Task Group Leaders, the Project is ready to
lead by Saskia Harkema.
go one step forward and aim higher than ever. The first Coordination Meeting was hosted by Local Group
Within the project, we’re trying our best to strengthen
Sofia and was particularly productive. The team is
our connections with Summer Academy Alumni and
working on many new concepts, such as Europe3D+,
recording the SAC history. Therefore, the plan is to
Mini Europe3D and joint events.
organise a Summer Academy Alumni Meeting with the
The first events events of the year took place in
contribution of the Alumni Coordinator and writing
Seville and Baku. The next events of this year have
a Summer Academy history book. On the other
now been all announced and will be organised by the
hand, we applied for Erasmus+ programme grants for
Local Groups in Skopje, Izmir-Economy, Vienna and
Summer Academy Helsinki. Applications for the other
Budapest, and Lund.
two Summer Academies will be submitted by April! ■
ESTIEM Magazine | 50th issue - New Materials 67
EXPLORE EUROPE
How being uncomfortable got comfortable in Poland? I had an amazing opportunity to spend my summer in Warsaw doing my internship in Procter & Gamble Planning and Service Center. In this article I will tell you in more detail of how I came by this opportunity, how I felt about my time there and how it changed me.
Taavi Valgerist
Local Group Tallinn
68
How I got there?
months ago, looked up the e-mail address and since I
This journey starts in October 2014 with a very
had nothing to lose I wrote to that address just to see if
memorable event - Europe3D Poland, during which we
the offer was still in the air. Again I was very positively
first visited the historical city of Krakow and then the
surprised by the Polish culture and how helpful the
proud city of Warsaw. As it was my first big ESTIEM
people I spoke with about this internship were. In the
event I didn’t really know what to expect, but looking
end I just had to go through the standard recruitment
back in time I can safely say it was the event which
process. Unfortunately standard process for them
really shaped my view of ESTIEM. “Work hard, play
means online survey, reasoning test (IQ test with a
hard” culture I experienced during the event amazed
more fancy name) and minimum 2 interviews.
and impressed me, carrying me through exhaustion and made a lasting impact somewhere deep inside.Local
How was the time in Poland?
Group Warsaw had managed to secure a partnership
After the date of me starting my internship was set
with Procter & Gamble so we were able to have a
I started looking for a place to live those 3 months I
company visit at their new European Planning and
would be staying there. I found a lovely single room
Service Center. From the first tour around the office I
apartment next to the office with a fairly reasonable
started to like the place and after the person responsible
monthly price and as I was planning to drive there with
for recruitment told us about the opportunity to do our
my car I also found 3 people who would like to share
internships there I had my mind set - I want to do my
my ride. Everything was going better than expected.
internship here in this country, in this city, on this floor!
Of course in life not everything goes as planned - 3
After her great presentation she told us to contact her
days before I started my cars engine the owner of my
in February over e-mail and we parted ways.Time and
chosen apartment called and told me that unfortunately
events flew past so fast that suddenly it was February
he just rented the apartment out for a year to someone
and I realized that I needed to start thinking about my
else and wished me good luck in finding a new place.
upcoming summer. I remembered about this offer I got
That left me scrambling around, looking for a place to
ESTIEM Magazine | 50th issue - New Materials
EXPLORE EUROPE live for the next 3 months without having to sell my
fanatics who did manage to crash into my standing car
kidneys in the process for rent. Finally, 1 day before
few times, luckily without any harm to themselves or
my departure, I got a verbal agreement for an OK
my car though. Warsaw due to it’s quite dark past
apartment and set off in fear that what if I reach my
doesn’t hit one as a city which has many things to offer
destination and it has also been rented out to someone
regarding sights, but that is totally wrong assumption.
else again? Once again I had luck on my side - I got the
Warsaw has beautiful parks ranging from English style
apartment and I wasn’t crushed by the trucks on the
to French style, amazing modern buildings as well as
road to Warsaw. Only then walking on the streets of
rebuilt or renovated old ones and the most important
Warsaw I realized that I had done it - I am going to
of all - the people themselves are cheerfully passionate,
start tomorrow my internship in Warsaw at P&G! The
talkative and pleasant for the eye.In the end I gained
relief I felt at that moment was worth all the hassle it
some amazing friendships, learned more about the
had taken to get there. I spent around 3 weeks getting
country and my profession than I had learned until that
used to the working environment, the working culture
point in time and successfully finished my internship
and learning everything I had to learn in order to start
with 2 offers from good companies: Procter & Gamble
properly my internship. Once again I was stunned
and Coty.
by what I saw in mostly positive ways - Everyone at the office was speaking fluent English with about 40
Would I do it again?
different nationalities represented overall, the average
I would absolutely do all of it again because this was
age of around 700 employees was 28 and everyone
a true test of comfort zone. Jumping into a totally
was so supportive and eager to help that sometimes
alien environment where I know nobody for 3 months
I wondered how they are able to do their own work.
without a way back is a challenge for any adventurer.
I also had a surprised chuckle or two when I learned
During that time I learned a lot about different
that the most used program is Excel and the most
cultures and experienced working in a multicultural
valuable IT related skill was knowing VBA, which you’d
environment. I will take the liberty to say that this
not expect in such a huge company, but on the same
was possible and also a lot easier thanks to ESTIEM.
time makes sense for how flexible and multifunctional
If it wasn’t for ESTIEM I would have never had the
those tools are. I also had plenty of time aside from
opportunity in the first place or I wouldn’t have made it
the work to live a normal life and explore the city even
past the interviews. Even if I had found the opportunity
further. Only downside in using a car in Warsaw is
and gone through the successful recruitment process I
that you expect some major traffic and serious health
would not have had the set of skills to cope with such
hazards due to reckless driving. Former of which I was
different problems or environment I was faced during
able to dodge thanks to my flexible schedule and latter
my internship. ■
turned out to be infuriating but mostly harmless bicycle
ESTIEM Magazine | 50th issue - New Materials
69
EXPLORE EUROPE
Living in Denmark Ending up living in Denmark was pure accident. It was not calculated until a few months before moving in. I didn’t expect that now, after living 6 months in Roskilde, Denmark, I would have fallen so deeply in love with this tiny, windy and flat country.
Anniina Heikkilä
Local Group Tampere
70
A fact that might be difficult to understand after my
entrepreneurship student and enthusiast, I found the
daily struggle by bike through vertical rain and blowing
Danish model of participatory society very innovative
wind. The answer is simple: hygge. Danes know better
and creative, and I believe that many have a lot to
than anyone else the essence of the word “cozyness”
learn from their friendly environment and community-
- so much that the word is overused in every context.
oriented lifestyle, which seems to have contributed to
But I guess that’s what it takes to smile like a crazy
make them the happiest people in the world.
person on a daily struggle through the wind. Once you arrive in Denmark, your first stop will most Before going into details about specific places to visit, it
likely be Copenhagen, a city that I often describe with
would be good to explore the essence of ”Danishness”.
”where being hipster is mainstream”. Perhaps the city
I would best describe it by an ecological lifestyle and
doesn’t have jaw-dropping sights that are famous
strong community-feeling. More than half of the
worldwide, but it has an atmosphere like no other
Danes use bike on a daily basis, and in Copenhagen
city, especially during summer when it gets as lively as
it’s easy to observe that it’s the most common means
it can get. Despite having a relatively small population,
of transport. Nearly 40 % of the country’s electricity
it has activities for all tastes. Copenhagen can mean a
comes from wind, and some of its islands have even
glass of wine in a trendy bodega in the idyllic old town,
declared themselves CO2 neutral. Denmark has
a bubbling Tuborg at the hip ”meatpacking district”
captured the essence of being a community quite well.
in Vesterbro, a cheap shawarma in multicultural
The amount of voluntary and citizen-led initiatives to
Nørrebro, or swimming in the canal with Djs playing
create a more inclusive and equal society often leave
along Islands Brygge. And all this without mentioning
me impressed. This can be seen, for example, in the
a place like nowhere else in the World – Christiania,
widely-spread concept of community kitchens, where
a freetown in Christianshavn, which started as a social
volunteers cook ecological food for low prices, so
movement during the 70s, and through decades of
that everyone can come and eat together, whether
fighting has gained stability and became accepted as
they are unemployed or well-paid. On the roofs of
an experimental neighborhood, covering a large area
Copenhagen the homeless people cultivate bees for
of old military barracks, forest, lake and hundreds of
local honey production, and volunteers take elderly
carefully build artistic houses. Entering Christiania is
people on a daily bike ride with rickshaws. As a social
like discovering another reality just in the middle of
ESTIEM Magazine | 50th issue - New Materials
EXPLORE EUROPE
Copenhagen, but splits opinions on whether it should
for the viking culture and an idyllic traditional Danish
exist or not. Perhaps the existence of such a place is
city, a step away from cosmopolitan Copenhagen.
related to the open-mindedness of most Danes.
Just outside Roskilde there are the rolling evergreen fields, dotted with old farmhouses and mansions, that
Most people visit only Copenhagen, forgetting that
eventually lead to bridges and ferries that bring you
Denmark actually consists of 80 inhabited islands, and
outside the island of Zealand to discover other parts of
is full of attractive natural and historical sites to visit.
Denmark. It’s a compact country which invites visitors
For instance, I landed in Roskilde – the first capital of
to explore and get inspired. A country that got me
Denmark which is only an half hour train ride away
for its attractive study opportunities, which I am now
from Copenhagen. In addition to having of the most
happy to call ”home” after such a short period of time,
well-known festivals in Europe, Roskilde is also a hub
not having any reason to leave. ■
ESTIEM Magazine | 50th issue - New Materials
71
EXPLORE EUROPE
Hola, tranquilo? My trip to Latin America Ever since I was little I loved going abroad and experiencing different cultures. ESTIEM already gave me the chance to experience every corner of Europe, and now I felt it was time for the next step. Little did I know, this became the most amazing experience of my life.
Siros Badlou
Local Group Eindhoven
While approaching the end of my Bachelors, I knew I
network ESTIEM has offered me to build. I met up
wanted something different. A life changing experience,
with a good old friend - Duygu - who did a volunteer
something that not everyone can do. I considered a
project in Rio. Drinking some beers in Copacabana
world trip before continuing with my Master. Once I
was a perfect way to start my trip. After exploring
started thinking, I determined my plan quickly. When?
Rio, I travelled southwards for the next 6 weeks. After
During the autumn. Who? Just me. And where? It did
exploring colonial villages, beautiful nature, enormous
not take much time either to decide this. While most
São Paulo, and surfers’ paradises, I ended up in Porto
of the people I know choose Asia, a cheap destination
Alegre, where I stayed at a sweet family that I came in
ideal for your first big trip, I knew I wanted to go
contact with via a Brazilian guy I had met earlier.
somewhere else. People that know me will know I have a passion for football, beaches, Latin music and the
I totally grew into the travel flow. I met a lot of inspiring
Mediterranean lifestyle. And that led to a very simple
people, knew the ins and the outs, and experienced
choice for me, a lifelong dream: Latin America.
stuff I will never be able to do again. I knew I could live this life forever. The next stop was the Iguazu Falls.
Letting it sound as an easy decision doesn’t mean I
Despite making many photos and videos, there is no
was not nervous. Of course, I experienced travelling
other way to experience these falls than visiting them.
independently in ESTIEM, but this trip was another
The power, the sound, the 360° view - unbelievable.
level. I did not know how to survive without knowing
The falls are located on the three border point with
the language. I had no idea whether my plan was
Argentina and Paraguay, so I also took the chance to
feasible. People told me I would get robbed. Trying to
visit a shady town famous for being home to a big black
prepare myself as much as possible, I initially planned to
market in the corruption-ridden country of Paraguay.
visit Brazil, Argentina and Uruguay. And so I flew to Rio
After this, I reflected on the first part of my trip. While
de Janeiro, ready to start my adventure.
being satisfied so far, I knew I could do more with my time left. So, once again, I returned to my ESTIEM
72
So, where did I go?
friends and asked our Chilean boardie Stephanie
Safely arrived I immediately took advantage of the
what were my possibilities of visiting their capital city,
ESTIEM Magazine | 50th issue - New Materials
EXPLORE EUROPE Lifelong Memories It is extremely hard to tell the highlight of my trip, because each experience was so different. South America has an unbelievable variety of places. Beaches, rain forests, cities, mountains, glaciers, natural parks, deserts, salt flats and so much more. Besides that, you meet so many people full of interesting, inspiring or crazy stories. The most amazing people I met were the family in Porto Alegre. We had a great connection from the start and within 10 days they became my family. We are still in contact and saying goodbye to them was very hard. Lastly, saving myself all alone, learning more and more of the language and looking back on the amazing adventures I have experienced, I can only be happy I did this. So, after this long trip I ask myself, what can my advice be to you? To begin, I can surely say that you should not be afraid to travel alone. It is scary in the beginning, but meeting people is extremely easy. Also, travelling can be difficult sometimes, but problems on the road lead Santiago. Quickly, I had a place to stay at her uncle’s
to the best stories. Secondly, do not plan too much. You
place. The house was located perfectly in the center
certainly need to know where you are going, but you
and with a big bed, which was unbelievably comfortable
will hear so many stories of places you did not know of
after 6 weeks of sleeping in bunk beds in 10 person-
and will regret it if you fix your plans too much. Lastly,
dorms. But the best part was of course to experience
follow the (un)written rules, be streetwise and you
the Chilean culture and this lovely city like a local.
will be safe. Safety is probably the biggest concern for most people and I was very paranoid myself in my first
I continued with travelling to places I did not plan to
weeks. Once you get used to the do’s and don’ts and
go to on first hand. Via the Atacama desert I went to
act accordingly, you’ll be fine.
the salt flats in Bolivia. These 7 days I stumbled upon astonishing nature around every other hour. Incredible
It is for sure I recommend every reader to take the
lagoons, volcanoes, rock formations, flamingos, llamas,
opportunity to travel before you start your career and
ostriches and wild pigs. The fact that I visited these
lose the possibility to take such a long time off. It is a
places unplanned made the experience even better.
life-changer and I cannot wait until I can make my next world trip ■
From Bolivia I travelled back into Argentina, where I quickly went to the bustling Buenos Aires, the city that takes at least 7 days to see. From here I flew to Ushuaia in Patagonia. This small city, laid next to the natural park “Tierra del Fuego”, is perfect for hiking. Next to that, it is possible to spot penguins and sea lions, and get a passport stamp of visiting the southernmost city of the world. How cool is that? In my last month I travelled along the Uruguayan coast. Uruguay is very progressive, safe and ‘tranquilo’ calm. It is a perfect place to chill out and enjoy life. I returned to Porto Alegre for another week with the family I stayed with earlier. After spending my last days in Montevideo, it was time to return home. And after the amazing but long 4 months, I did not mind to go back home at all.
ESTIEM Magazine | 50th issue - New Materials
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EXPLORE EUROPE
Event calendar
See you somewhere in Europe!
April 2016 ■ ■
■
02.06-07.06 ESTIEM Career Event, Eindhoven
Kragujevac
■
03.06-06.06 Motivational Weekend North
24.04-01.05 Vision & businessbooster - Driven by Innovation, Paderborn, Dortmund and Siegen
■
June 2016
22.04-26.04 Balkan Regional Meeting,
West Region, Dortmund ■
20.06-26.06 Vision, Smart Textiles, Aachen
27.04-02.05 Sofia visits Grenoble July 2016
May 2016 ■
02.05-07.05 Munich & Stockholm visits Istanbul-
■
03.07-10.07 Summer Academy, Helsinki
■
04.07-25.07 Summer Entrepreneurship Training,
Bogazici
Tel Aviv, Bremen, Eindhoven
■
04.05-09.05 Gothenburg visits Belgrade
■
11.07-18.07 Summer Academy, Bucharest
■
04.05-10.05 Europe3D+ Politics Macedonia,
■
30.07-06.08 Summer Academy, Minho
Skopje ■ ■
05.05-09.05 Baltic Regional Coordination
August 2016
Meeting, Vilnius
■
09.05-15.05 Vision - Organic Materials, Groningen
■
01.08-08.08 Language Course: Let’s learn Italiano!
■
Europe3D Turkey, Izmir-Economy
11.05-16.05 Studentfest Activity Week, Warsaw
September 2016
■
18.05-22.05 ESTIEM meets EPIEM, Vienna
■
09.10-15.10 Vision Final Conference, Belgrade
■
20.05-26.05 BrainTrainer, “Critical thinking”,
■
Europe3D Austro-Hungary, Vienna & Budapest
Novi Sad ■
21.05-28.05 EPSA-ESTIEM Training New
October 2016
Trainers, Oslo
■
Europe3D Sweden, Lund
■
23.05-29.05 Vision, Cork’In, Aveiro
■
26.05-31.05 Knowledge Management
November 2016
Committee CoM, Kiev
■
07.11-13.11 LIII Council Meeting, Novi Sad
ESTIEM Magazine | 50th issue - New Materials
74
EXPLORE EUROPE
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