Facebook Marketing Tips for Real Estate Agents
Most successful real estate agents can cite the significance of using digital marketing platforms such as Facebook marketing. Facebook marketing can transform your business into a success story when done in the right manner. Below are some Facebook marketing tips that real estate agents can borrow to create an effective marketing plan. 1. Choose the right audience to target. To develop an effective Facebook marketing plan, you have to narrow down your audience as much as possible. It’s not helpful for thousands of random people to see your advert on Facebook. You have to make sure that the ad gets to the right audience if you want results. The right audience is more likely to click on your ads when they see them, and they could turn into customers. To get to the right audience, ensure you target a location depending on the location where you’re selling the property. Thanks to Facebook, using the Facebook geo-targeting feature, you can target a location by zip code. Also, Facebook allows you to target specific demographics based on income level, homeownership status, and age ranges. Additionally, Facebook also enables behavioral targeting, such as people who are likely to move.
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The Power Is Now Magazine | OCTOBER 2020
