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Try these five open house tricks out for

TRY THESE FIVE OPEN HOUSE TRICKS OUT FOR MASSIVE LEAD GENERATION

Denise Matthis

Open house remains one of the oldest and most effective methods of generating massive leads and interest in a certain property. However, due to its popularity, most agents have given up on implementing it to generate buyer leads. But equipped with the right tips and tricks, an open house can be a game-changer to your business by generating you quality and reliable buyer leads. Here are some open house tricks for massive lead generation I’ve handpicked for you.

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3. SCHEDULE YOUR OPEN HOUSE STRATEGICALLY.

If you want to see more people attend your open house, you should consider scheduling the event strategically. By strategically, I mean schedule your open house at the time when most people are likely to be free from their daily activities. You should ensure that your event is at a time that is conducive to most peoples’ lifestyles.

The best times include weekend afternoons and evenings, and after work hours. This also means that you’ll have to study the lifestyle and behaviors of the neighborhood you’re holding your open house. This will help you to identify which is the best time to schedule the open house.

TAKE A FEW DAYS TO MARKET YOUR OPEN HOUSE PROPERLY.

When planning for your open house, take at least three days before the open house day to market it using every means possible. Cold-call neighbors, talk to them face to face, let your friends and colleagues help you spread the word. The more people know about your event, the more many people will attend, translating to buyer leads.

CHOOSE THE BEST LISTING.

Picking the best listing you have is a significant factor that determines whether you will have a good turnout or not. When selecting where to do your open house, don’t just pick any house on the listing. To select the best listing for your open house, I suggest that you choose a new house or listing, a listing priced just below your average price,

and it has to be nice and clean. This will ensure that the open house leaves a good impression and boost your reputation.

RUN WELL-TARGETED FACEBOOK AD CAMPAIGNS.

One of the most effective ways to create massive awareness about anything in the current modern world is through welltargeted Facebook ads. Promoting your open house through well-targeted Facebook ads is a great strategy to attract more people to your open house.

For your Facebook ads to be well-targeted, you must nail on your demographic targeting. Facebook allows you to target your ads by zip code, city, or within a certain radius. You can also select prospects over 25 years of age to increase the likelihood of good income history. Moreover, you can narrow down the target audience by selecting specific behaviors, residential profiles, and likeliness to move. All these features are available when advertising on Facebook.

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GET YOUR GUESTS TO SIGN IN USING A SIGNIN APP.

Using Open House Sign-In Apps instead of sign-in sheets is an effective method of generating massive leads from the open house. Sign-in sheets sometimes turned to be very frustrating when you realize later on that you can’t read everybody’s handwriting. Confusing between a ‘J’ and an ‘I’ could draw the line between a reliable quality lead and no lead at all.

Sign-in apps such as Spacio and HomeSpotter are now available in the market to help your guests sign-in on a mobile device such as tablets and instantly send all their contact information to your CRM. From there, you can sign them up for nurturing emails for follow up. Try the open house tips highlighted above to generate massive buyer leads and get the most out of your open house.

Works cited.

https://theclose.com/real-estate-open-house-ideas/. https://www.revrealestateschool.com/tips/open-houseideas

YOU DESERVE TO LIVE SAFE FROM SEXUAL HARASSMENT.

Sexual harassment by a landlord or anyone related to your housing violates the Fair Housing Act. If you receive unwelcome sexual advances or are threatened with eviction because you refuse to provide sexual favors, you may fi le a fair housing complaint.

To fi le a complaint, go to hud.gov/fairhousing or call 1-800-669-9777

If you fear for your safety, call 911.

FAIR HOUSING IS YOUR RIGHT. USE IT.

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