Is Self-Guided Tours the Future of Real Estate? If given a chance, would you tour a home on your own? a potential home buyer or leaser with an opportunity to visit an apartment or home in person, without a leasing agent or realtor present. They provide a buyer with the flexibility to tour the home or apartment when convenient for them, not based on leasing office hours.
More so when the pandemic hit, when it became challenging for property showings. Amid the uncertainty and social distancing being mandated, a safer and more reliable homeshowing model had to be adopted.
HOW DO THEY WORK?
During this time, virtual and self-guided tours picked in popularity, all providing clients a contactless home viewing experience. WHAT IS A SELF-GUIDED TOUR? The self-guide home tour route has proven to be extremely useful during the pandemic. As the name suggests, self-guided tours provide 24 l
Realtors who use the self-guided tour model often use a third-party service such as Rently. Companies provide realtors with the needed software, hardware, and customer support to make an agentless showing to potential prospects. Depending on the company the realtor uses, each is slightly different, but they generally work the same. The first step is scheduling, where a prospective buyer or tenant requests a tour with the property manager or realtor. The scheduling can be done through an app, email, or online. THE POWER IS NOW MAGAZINE | DECEMBER 2021
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raditionally, a real estate agent needs to “show” you a property and sell the home’s features to you. That has been the case for a long time, but with the digital era expanding, the real estate industry has had to adopt technology to meet evolving customer needs.
