(May) REOBroker RE Magazine

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PUBLISHER:

Brandy Nelson

Executive Director

REOBroker.com

Equity Union Broker Associate 70115 Hwy 111 Rancho Mirage, CA 92270

Phone: 760-238-0552

Email: brandy@reobroker.com

www reobroker com

Mike Samborn

Executive Director

REOBroker.com

All Star Real Estate Broker/Owner 108 N. Henry Street Bay City, MI 48706

Phone: 989-922-6800

Email: Mike@mikesanborn.com

ADMINISTRATOR:

Eric Lawrence Frazier (714) 475-8629 ext 703

PRODUCTION TEAM:

•Thepowerisnowmedia.com •Alvin Magua

•Leonna Rose Berame

•Sharon Rose Barellano

Asset Managers rely on REObroker.com to consistently find the nation's top REO specialists. We pre-screen our members for years of experience, training & certification, and asset manager references, holding each application to the highest standards.

The Benefits of Membership

In addition to the clear benefits of our referral network, REObroker.com members receive training, networking & advertising opportunities, and a wealth of pay-it-forward knowledge from our daily Member Discussion Forum.

REObroker.com is an esteemed designation and valuable association. Many of our members have stayed with us consistently through several REO cycles, realizing the long-term benefits.

TABLE OF CONTENT

• Why REOBroker?

• REOBroker Membership Form

• Editor’s Note

• About REOBroker

• Publisher’s Note

• REOBroker TV

• REOBroker Map

• REOBroker Services

• 50 States

• About Brandy Nelson

• About Mike Samborn

• About REOBroker

• Agent Spotlight

• Know the difference

PRESS RELEASE

• To Cut Or To Raise: The Fed’s Decision

• Top 10 Best and Worst Days to Sell a Home

• Elevated interest rates and economic uncertainty ease March home sales, C.A.R. reports

• Homeownership slips further out of reach for all California ethnic groups amid rising mortgage costs, C.A.R. reports

• ATTOM Honored as Bronze Stevie® Award Winner in 2025 American Business Awards

• FDIC Issues List of Banks Examined for CRA Compliance

• FDIC Makes Public March Enforcement Actions

• Freddie Mac Announces First Quarter 2025 Financial Results

• Mortgage Rates Continue to Decline

• Freddie Mac Issues Monthly Volume Summary for March 2025

• Freddie Mac Announces Release Date for First Quarter 2025 Financial Results

• The Secret Weapon of Successful Real Estate Agents: A Powerful Yet Affordable IDX Website

• Revolutionizing MLS Data: The Realtyna Story

• We Asked AI to Forecast Real Estate for the Next 5 Years

• 100 Real Estate Video Ideas

Editor's Note

We’re proud to introduce the first edition—the prototype—of REOBroker.com Magazine. It’s not just a magazine—it’s a movement.

Yes, this issue is arriving later than we planned. Still, it represents something more significant: a bold new direction for informing, connecting, and elevating professionals in the REO and default services space.

This edition is just the beginning. It’s our foundation. And we’re only going up from here.

Why This Magazine Matters

REOBroker.com is proud to be:

One of the longest-running REO trade organizations in the country

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One of the few REO organizations with a complete media platform — including a TV Show, Podcast, and TWO Magazines: the REOBroker.com Real Estate Magazine and the National HUD Homebuyer’s Guide

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This magazine exists to:

Educate real estate professionals and the public about REO, non-performing loans, default services, and asset disposition.

Recognize and promote our top-performing REOBroker.com members and their success stories.

Add value to membership by creating a new channel for branding, business development, and market credibility.

Attract new agents and demonstrate why REOBroker.com is the gateway into the REO and default servicing industry.

This publication is just the surface. Behind the scenes, members gain access to exclusive training, coaching, asset manager connections, listings, and a robust network of REO professionals nationwide.

Member Spotlights

We are thrilled to kick off our spotlight series with two highly respected and accomplished REOBroker.com members:

Warren Adams is a seasoned REO Broker whose expertise and professionalism have made him a go-to name in the industry.

Terry Rasner, a trailblazer in Nevada REO, continues raising the standard for serving banks, servicers, and communities.

Their stories reflect the spirit of REOBroker.com — resilient, skilled, and committed to the craft.

REO & Default Conferences: Past and Upcoming

Conferences are critical touchpoints for our industry. We attend them, support them, and encourage all professionals in this space to get involved.

Here’s a look at key conferences past and future:

NADP Summit – https://www.nadp.org

March 2025 – Palm Springs, CA

A premier event for default professionals, asset managers, vendors, and brokers. MBA Servicing Solutions Conference – https://www.mba.org

February 2025 – Dallas, TX

A must-attend for anyone servicing residential and commercial loans, with a strong focus on foreclosure, forbearance, and compliance.

Commercial/Multifamily Finance Servicing & Technology Conference –https://www.mba.org

May 18–21, 2025 – Hollywood, FL

For servicing leaders in the commercial and multifamily space. IMN Distressed Forum for Bank Special Assets (East) – https://www.imn.org

May 2025 – San Francisco, CA

Focused on non-performing loans, REO, and bank-owned commercial assets. Five Star Conference & Expo – https://www.fivestarconference.com

Sept 29 – Oct 1, 2025 – Dallas, TX

The flagship event in the mortgage servicing and REO world. AAPL Annual Conference – https://www.aaplonline.com/conference

November 2025 – Las Vegas, NV

National gathering of private lenders note investors, and default specialists.

These events are not just industry milestones — they’re where REOBroker.com members connect, learn, and lead.

Moving Forward

This Prototype Edition gives us room to grow. We may add more content or refine details. But this is the blueprint for what’s to come—and future issues will be bigger, better, and more member-driven than ever.

We thank you for being part of this inaugural journey. We invite all real estate professionals looking to enter or dominate the REO space to join REOBroker.com and be part of something bigger.

The future of default services is here — and REOBroker.com is leading the way. 21

REObroker.com is a nationally recognized network of experienced default brokers. Our goal is to provided our asset managers with the best agents available, assisting them in the management and disposition of their assets, from cradle to grave. Each day we are on our exclusive chat line sharing best industry practices and offering suggestions and solutions to challenges we face. Many of our members are experts in their fields and they offer webinars and training to their fellow brokers.

All applicants are carefully screened. To be considered for REOBroker.com membership, brokers are required to have experience in listing and selling REO and short sale Properties. They must submit verifiable references from Asset Managers. Each broker's background is checked thoroughly, as our standards only allow respected and ethical brokers to participate.

Brokers in our network are accustomed to working with banks and investorson a daily basis, and therefore carry themselves in a professional manner, ensuring timely sales of their listings and lighter workloads for asset managers, with minimal liability. In our world, it is important that brokers thoroughly understand the local real estate law, such as 18-day notices for personal property and the delicateness of handling cash for keys. They must be familiar with the need for accurate BPOs,the protocol for submitting bids, offers, changes to contracts and invoicing and all other facets of REO.

Generally only one broker is allowed per marketing area in order to maintain our high association standards and confidentiality.

Our the United 24 hours.

Thank you for considering REObroker.com.

REOBROKER TV

To Cut Or To Raise: The Fed’s Decision

With inflation stagnant from last month and consumer goods up 3.3% according to the latest CPI, the Federal Reserve’s Federal Open Market Committee again made the choice (for the seventh time) to leave the nominal interest rate unchanged, keeping it at a 23 year high of 5.50%.

At the beginning of the year, the FOMC predicted three interest rate cuts, but with four meetings left before the end of the year and two meetings before the November election the chances of that happening are bleak, with the FOMC now only predicting only one cut before the end of the year.

The most aggressive series of rate hikes in history ended in July 2023 when the committee held off on raising rates due to a litany of factors which consisted of 11 straight rate hikes over 15 months. Since the post-pandemic rate hikes began, the FOMC raised rates in March 2022 (+25 points), May 2022 (+50 points), June 2022 (+75 points), August 2022 (+75 points), September (+75 points), November 2022 (+75 points), December 2022 (+50 points), February 2023 (+50 points), March 2023 (+25 points), May 2023 (+25 points), June 2023 (+0 points), July (+25 points), September (+0 points), November (+0 points), December (+0 points), January 2024 (+0 points), March (+0 points), May (+0 points), and June (+0 points). This is equivalent to a rise of 5.00 percentage points in under two years.

This string of rate hikes that have occurred since the pandemic has been necessary according to the FOMC to tamp down inflation, which reached a high of 9.1% in June 2022. While inflation has eased, it is still above the committee’s target rate of 2%. However, the Fed now predicts that inflation will not come down to their 2% target until sometime in 2026.

The target rate now stands at 5.25-5.50%. The committee next convenes for its fifth meeting of 2024 on July 30-31.

Commentary from the FOMC

“Recent indicators suggest that economic activity has continued to expand at a solid pace. Job gains have remained strong, and the unemployment rate has remained low. Inflation has eased over the past year but remains elevated. In recent months, there has been modest further progress toward the Committee’s 2% inflation objective.”

“The Committee seeks to achieve maximum employment and inflation at the rate of 2% over the longer run. The Committee judges that the risks to achieving its employment and inflation goals have moved toward better balance over the past year. The economic outlook is uncertain, and the Committee remains highly attentive to inflation risks.”

“In support of its goals, the Committee decided to maintain the target range for the federal funds rate at 5.25% to 5.50%. In considering any adjustments to the target range for the federal funds rate, the Committee will carefully assess incoming data, the evolving outlook, and the balance of risks. The Committee does not expect it will be appropriate to reduce the target range until it has gained greater confidence that inflation is moving sustainably toward 2%. In addition, the Committee will continue reducing its holdings of Treasury securities and agency debt and agency mortgage‑backed securities. The Committee is strongly committed to returning inflation to its 2% objective.”

“In assessing the appropriate stance of monetary policy, the Committee will continue to monitor the implications of incoming information for the economic outlook. The Committee would be prepared to adjust the stance of monetary policy as appropriate if risks emerge that could impede the attainment of the Committee’s goals. The Committee’s assessments will take into account a wide range of information, including readings on labor market conditions, inflation pressures and inflation expectations, and financial and international developments.”

Voting for the monetary policy action were Jerome H. Powell, Chair; John C. Williams, Vice Chair; Thomas I. Barkin; Michael S. Barr; Raphael W. Bostic; Michelle W. Bowman; Lisa D. Cook; Mary C. Daly; Philip N. Jefferson; Adriana D. Kugler; Loretta J. Mester; and Christopher J. Waller.

Commentary from industry leaders

Bright MLS Chief Economist Dr. Lisa Sturtevant had the following reaction to the announcement by the Federal Reserve Chair Jerome Powell:

“Surprising no one, the Federal Reserve announced no change to interest rates today. But the Fed did reflect on this morning’s report from the Bureau of Labor Statistics, which showed that consumer prices were flat between April and May, providing good news that inflation is moving in the right direction.”

“The Fed also released its economic forecasts, which show just one interest rate cut in 2024.”

“The fact that the Fed scaled back the number of rate cuts from three to one is going to disappoint those who were hoping for a summer rate drop. Mortgage rates, which have remained higher for longer, will likely remain in the high sixes until later this year. Some homebuyers who have been sidelined by affordability challenges are going to wait until rates come

Top 10 Best and Worst Days to Sell a Home

ATTOM’s newly released Best Days to Sell A Home Analysis reveals that based on home sales from the past 10 years, sellers tend to see the highest premiums in May, February, and April making this month one of the most profitable times to list a home.

WATCH ATTOM #figuresfriday – Top 10 Best and Worst Days to Sell a Home

According to ATTOM’s latest analysis of over 47 million single-family home and condo sales from 2015 to 2024 properties listed in May, February, or April typically earn the highest seller premiums These early months of the year align with peak home-buying activity, presenting a strong opportunity for homeowners looking to sell.

In this post we dive into the data behind the latest ATTOM analysis to uncover the top 10 days of the year, with 100,000 or more single-family and condo sales, where home sellers are seeing the highest premiums above market value. May 27 is the best day to sell a home with a seller premium of 14 percent Followed by May 26 (13 7 percent); March 31 (12 9 percent); March 30 (12.6 percent); April 28 (12.5 percent); April 29 (12.2 percent); March 29 (12.1 percent); May 25 (12 percent); June 30 (11.9 percent); and February 24 (11.6 percent).

In this post we also dive into the data behind the analysis to uncover the top 10 days of the year, with 100,000 or more single-family and condo sales, where home sellers are seeing the lowest premiums above market value December 24 is the worst day to sell a home with a seller premium of 3.5 percent. Followed by December 26 (4.2 percent); November 6 (4.5 percent); November 13 (4.6 percent); December 4 (4.6 percent); September 11 (4.6 percent); October 2 (4 7 percent); October 9 (4 7 percent); December 31 (4 8 percent); and October 23 (5.0 percent).

ATTOM’s annual best days to sell a home analysis calculates the premium or discount paid on a given day, ATTOM compared the median sales price for homes with a purchase closing on that day with the median automated valuation model (AVM) for those same homes at the time of sale.

Elevated interest rates and economic uncertainty

ease March home sales, C.A.R. reports

Existing, single-family home sales totaled 277,030 in March on a seasonally adjusted annualized rate, down 2.3 percent from 283,540 in February and up 4.9 percent from 264,200 in March 2024.

March’s statewide median home price was $884,350, up 6.7 percent from February and up 3.5 percent from $854,370 in March 2024.

Year-to-date statewide home sales were up 1.9 percent.

LOS ANGELES (April 17) – California home sales dialed back slightly in March as consumers grow increasingly concerned about their financial outlook in the year ahead, the CALIFORNIA ASSOCIATION OF REALTORS® (C.A.R.) said today.

Infographic: https://www.car.org/Global/Infographics/2025-03-Sales-andPrice

Closed escrow sales of existing, single-family detached homes in California totaled a seasonally adjusted annualized rate of 277,030 in March, according to information collected by C.A.R. from more than 90 local REALTOR® associations and MLSs statewide. The statewide annualized sales figure represents what would be the total number of homes sold during 2025 if sales maintained the March pace throughout the year. It is adjusted to account for seasonal factors that typically influence home sales.

March’s sales pace fell 2 3 percent from the 284,540 homes sold in February and was up 4.9 percent from a year ago, when a revised 264,200 homes were sold on an annualized basis. Despite a continued bounce back in sales since the beginning of 2025, the level of homes sold remained below the 300,000 mark for the last 30 months. With tariff threats and recession fears growing and home buyer optimism fading, home sales could remain soft in the months ahead

Pending home sales across the state declined in March for the fourth straight month, reflecting continued weakening in housing sentiment. Fluctuating mortgage rates and rising recession fears likely contributed to the drop in demand. With rates expected to remain volatile, pending sales may stay soft as the spring homebuying season begins.

"Home sales slowed in March as both buyers and sellers grew more concerned about the ongoing tariff situation and its potential impact on their personal finances," said C.A.R. President Heather Ozur, a Palm Springs REALTOR®. "With uncertainty weighing on those still striving for the American Dream, this is an important time for REALTORS® to use their expertise to guide clients through the challenges."

The March statewide median price climbed 6.7 percent from $829,060 in February to $884,350 in March and 3.5 percent from $854,370 in March 2024. The yearover-year increase was the 21st straight month of price gains, but the improvement continued to be mild. On a monthly basis, the March median price jumped from the prior month, but the monthly improvement was slightly below the 10-year historical average increase of 7.7 percent recorded between February and March. The statewide median price should continue to climb in the next few months if it follows its seasonal pattern, but price growth in the second quarter could remain modest as market uncertainties and economic concerns linger on.

“Despite mortgage rate swings and financial market volatility, housing conditions remained stable in March,” said C A R Senior Vice President and Chief Economist Jordan Levine. “Although slower open-escrow sales point to a sluggish start for the spring season, increased inventory and modest price growth offer hope for buyers seeking more options and improved affordability.”

Other key points from C A R ’s March 2025 resale housing report include:

Sales in three of the five major California regions declined from a year ago on an unseasonally adjusted basis, while sales in the other two increased mildly. The Central Coast region recorded the biggest sales drop from last year with a decrease of 6.7 percent in sales, followed by the Far North (-1.2 percent) and Southern California (-0 4 percent) Sales of existing single-family homes continued to climb year over year in the San Francisco Bay Area with a strong 6.5 percent increase as three out of nine counties in the region posted a double-digit sales surge from a year ago. Sales in the Central Valley region (2.5 percent) also inched up from last year, but the increase was not as robust.

Thirty-one of the 53 counties tracked by C.A.R. registered sales increases from a year ago, with more than half (17) of them surging by more than 10 percent on a year-over-year basis. Siskiyou (44.4 percent) posted the sharpest sales increase from a year ago, followed by Tehama (40 percent) and Tuolumne (40 percent). Home sales declined from last year in 20 counties, with sales in 10 of them falling by more than 10 percent. Del Norte (-61.1 percent) registered the biggest sales drop in March, followed by Trinity (-60 percent) and Mariposa (-48 percent) All three counties have had a rough first quarter so far this year, with sales in each of them dropping by more than 25 percent on a year-to-date basis for the first three months of 2025.

At the regional level, all five major California regions registered a median price increase from last year, but the increases were mild except for one region. The Central Coast region, again, had the largest price growth from a year ago at a jump of 16.6 percent, as prices in both Santa Barbara and San Luis Obispo counties within the region surged by double-digits. The Central Valley (3.4 percent) came in second, followed by the Far North (3.4 percent), Southern California (3.3 percent) and the San Francisco Bay Area (1 percent).

Home prices increased on a year-over-year basis in three-fourths of the California counties, with March’s median sales prices rising from their year-ago levels in 39 of the 53 counties tracked by C.A.R. Mendocino (48.2 percent) posted the biggest price jump of all counties last month, while prices in both Santa Barbara (38.8 percent) and Tehama (24 percent) surged from their year-ago levels by more than 20 percent. Thirteen counties registered a drop in their median price from a year ago, with Del Norte falling the most at 51.5 percent, followed by Plumas (-27.5 percent) and Mariposa (-18.3 percent).

Following the typical seasonal pattern, March’s unsold inventory index (UII) declined from the prior month as sales pace picked up at the end of the first quarter. The statewide Unsold Inventory Index (UII), which measures the number of months needed to sell the supply of homes on the market at the current sales rate, dipped month over month but grew solidly from its year-ago level as more new listings hit the market. The index was 3.5 months in March, down from 4.0 months in February and up from 2.6 months in March 2024.

Total active listings in March rose on a year-over-year basis at the fastest pace since January 2023. The level of active listings last month reached a six-month high and recorded the 14th consecutive month of annual gains in housing supply.

New active listings at the state level rose year-over-year by double-digits for the third consecutive month, as more sellers began to list properties on the market Newly added units also surged more than 20 percent from the previous month after dipping slightly in February.As of now, the unusual month-to-month dip in February looks more like a temporary hiccup due to the recent financial market volatility, rather than a reflection of the concern of the economy’s well-being.

The median number of days it took to sell a California single-family home was 22 days in March, up from 18 days in March 2024.

C.A.R.’s statewide sales-price-to-list-price ratio* was 100 percent in March 2025 and 100 percent in March 2024.

The statewide median price per square foot** for an existing single-family home was $430, up from $424 in March a year ago

The 30-year, fixed-mortgage interest rate averaged 6.65 percent in March, down from 6.82 percent in March 2024, according to C.A.R.’s calculations based on Freddie Mac’s weekly mortgage survey data.

Note: The County MLS median price and sales data in the tables are generated from a survey of more than 90 associations of REALTORS® throughout the state and represent statistics of existing single-family detached homes only. County sales data is not adjusted to account for seasonal factors that can influence home sales. Movements in sales prices should not be interpreted as changes in the cost of a standard home. The median price is where half sold for more and half sold for less; medians are more typical than average prices, which are skewed by a relatively small share of transactions at either the lower end or the upper end. Median prices can be influenced by changes in cost, as well as changes in the characteristics and the size of homes sold. The change in median prices should not be construed as actual price changes in specific homes.

*Sales-to-list-price ratio is an indicator that reflects the negotiation power of home buyers and home sellers under current market conditions. The ratio is calculated by dividing the final sales price of a property by its original list price and is expressed as a percentage. A sales-to-list ratio with 100 percent or above suggests that the property sold for more than the list price, and a ratio below 100 percent indicates that the price sold below the asking price.

**Price per square foot is a measure commonly used by real estate agents and brokers to determine how much a square foot of space a buyer will pay for a property. It is calculated as the sale price of the home divided by the number of finished square feet. C A R currently tracks price-per-square foot statistics for 53 counties

Leading the way…® in California real estate for nearly 120 years, the CALIFORNIA ASSOCIATION OF REALTORS® (www.car.org) is one of the largest state trade organizations in the United States with more than 200,000 members dedicated to the advancement of professionalism in real estate C A R is headquartered in Sacramento

Homeownership slips further out of reach for all California ethnic groups amid rising mortgage costs, C.A.R.

reports

Less than one-fifth (18 percent) of all Californians earned enough income to support the purchase of an $865,440 statewide median-priced detached home in 2024, down from 19 percent in 2023.

Among ethnic groups in California, 21 percent of White households could afford a median-priced home in 2024. In comparison, only 10 percent of Black and 9 percent of Hispanic/Latino households had the same ability. Meanwhile, 27 percent of Asian households could afford a median-priced home.

Assuming a 20 percent down payment on a $865,440 median-priced home, a minimum annual income of $221,200 was needed to make monthly payments of $5,530, including principal, interest, and taxes on a 30-year fixed-rate mortgage at a 6.84 percent interest rate.

Multimedia: 2024 Housing Affordability by Ethnicity motiongraphic

LOS ANGELES (April 24) – Buying a home in California became less affordable for all ethnic groups last year, as interest rates remained elevated and the typical monthly mortgage payment for a median-priced detached home rose 6 percent compared to the previous year, the CALIFORNIA ASSOCIATION OF REALTORS® (C A R ) said today

Eighteen percent of all Californians earned the minimum income needed to purchase a median-priced home in 2024, down from 19 percent in 2023 At the same time, housing affordability for White/non-Hispanic households fell from 23 percent in 2023 to 21 percent in 2024. In 2024, 10 percent of Black households and 9 percent of Hispanic/Latino households could afford a median-priced home figures that remained unchanged from the previous year. The significant difference in housing affordability for Black and Hispanic/Latino households illustrates the homeownership gap and wealth disparity for communities of color, which could worsen as the economy slows and rates remain elevated in 2025. Housing affordability was better for Asians but also declined from the prior year, with the index registering 27 percent of Asian homebuyers who could afford the median-priced home in 2024, down from 29 percent in 2023, according to C.A.R.’s Housing Affordability Index.

Housing affordability gaps narrowed again last year but remained wide as home prices increased and mortgage rates remained elevated. The affordability gap between Black households and the overall population in California narrowed from 8.9 percentage points in 2023 to 8.0 percentage points in 2024, while the gap for Hispanics/Latinos improved from 9.4 percentage points in 2023 to 8.3 percentage points in 2024. While interest rates are projected to dip slightly in 2025, the gap in housing affordability among ethnic groups will likely remain wide this year as home prices are expected to grow moderately in the next 12 months.

According to the Census Bureau’s American Community Survey, the 2023 homeownership rate for all Californians was 55.9 percent, 64.4 percent for non-Hispanic Whites, 61.5 percent for Asians, 45.9 percent for Hispanics/Latinos and 36.6 percent for Black households.

In an effort to address California’s growing housing affordability crisis and racial homeownership divide, C.A.R. continues to partner with nonprofit housing organizations to provide closing cost grants up to $10,000 for eligible first-time home buyers from an underserved community. Since its inception in 2022, C.A.R.’s Housing Affordability Fund’s Pathway to Home Closing Cost Assistance grant program has provided closing cost grants totaling $3 million for 312 first-time home buyer households from an underserved community throughout California. By the end of 2025, C.A.R. expects to have provided a total of $4 million to 415 first-time home buyer households since inception of the program.

A minimum annual income of $221,200 was needed to qualify for the purchase of an $865,440 statewide median-priced, existing single-family detached home in 2024. The monthly payment, including taxes and insurance on a 30-year, fixed-rate loan would be $5,530, assuming a 20 percent down payment and an effective composite interest rate of 6 84 percent The 2024 California median income for Whites was $111,680, $128,720 for Asians, $82,660 for Hispanics/Latinos and $70,220 for Black households an income gap of nearly 30 percent that of the overall population, which was $99,310.

At the national level, 54 percent of Asian households and 41 percent of non-Hispanic White households could afford to buy a U.S. median-priced single-family home in 2024. Meanwhile, only 32 percent of Hispanic/Latino households and 24 percent of Black households could afford to buy a U.S. median-priced home.

C.A.R.’s Housing Affordability Index (HAI) measures the percentage of households that can afford to purchase a median-priced, single-family home in California C A R also reports affordability indices for regions and select counties within the state The index is considered the most fundamental measure of housing well-being for home buyers in the state.

Key points from C.A.R.’s 2024 Housing Affordability by Ethnicity report include:

Of the major regions where C.A.R. tracks affordability by ethnicity, the affordability gap between Black households and the overall population in 2024 was the largest in Contra Costa (-14 percent), Kern (-13.4 percent) and San Francisco (-13.1 percent). Other counties that had a double-digit affordability gap for Black households include San Mateo (-11 4 percent) and Santa Clara (-10 7 percent) The affordability gaps between Black households and the overall population at the state and the nation were -8 percent and -13.9 percent, respectively.

For Hispanic/Latino households, the affordability gap was the biggest in Santa Clara (-10.3 percent), Contra Costa (-10.2 percent) and Solano (-9.8 percent). The affordability gaps between Hispanic/Latino and the overall population at the state and the nation were -8.3 percent and -6.2 percent, respectively.

At an affordability index of 5 percent, San Mateo was the least affordable county for Black households, while San Joaquin (34 percent) and Fresno (31 percent) were the most affordable counties for the ethnic group

The least affordable counties in 2024 for Hispanic/Latino homebuyers were Orange County (7 percent), Los Angeles (8 percent) and San Mateo (8 percent). Conversely, the most affordable were San Bernardino (32 percent), Kern (30 percent) and Fresno (28 percent).

For Asian households, Orange County was also the least affordable, with 14 percent earning the minimum income required to buy a median-price home. Kern was the most affordable county with 59 percent of Asian households having the minimum income required to buy a median-priced home.

Orange County was the least affordable county for non-Hispanic White households, with 15 percent earning the minimum income required to buy a median-price home. Fresno was the most affordable at 43 percent.

Leading the way…® in California real estate for 120 years, the CALIFORNIA ASSOCIATION OF REALTORS® (www.car.org) is one of the largest state trade organizations in the United States with 200,000 members dedicated to the advancement of professionalism in real estate. C.A.R. is headquartered in Los Angeles.

ATTOM Honored as Bronze Stevie® Award Winner in 2025 American Business Awards

IRVINE, Calif. – May 5, 2025 – ATTOM, a leading curator of land, property data, and real estate analytics, is pleased to announce that ATTOM has been named a recipient of a Bronze Stevie® Award in the 2025 American Business Awards®. The award honors ATTOM’s New Products and Solutions in the category of Business Information or Data Delivery Solution, highlighting its role in transforming how real estate and related industries access and act on property data.

The American Business Awards are the U.S.A.’s premier business awards program. All organizations operating in the U.S.A. are eligible to submit nominations – public and private, for-profit and non-profit, large and small. Nicknamed the Stevies for the Greek word meaning “crowned,” the awards will be presented to winners at a gala ceremony at the Marriott Marquis Hotel in New York on Tuesday, June 10. Tickets are now on sale.

More than 3,600 nominations from organizations of all sizes and in virtually every industry were submitted this year for consideration in a wide range of categories ATTOM was nominated for its innovation and leadership in the property data industry, fueled by its extensive multi-sourced data covering over 155 million U.S. properties, flexible delivery solutions, and seamless integration capabilities

“These innovations reflect ATTOM’s ongoing commitment to data transparency, user empowerment, and industry leadership,” said Rob Barber, CEO of ATTOM. “We’re honored to be recognized by the American Business Awards for our role in advancing property data and analytics delivery.”

Since January 2023, ATTOM has launched four groundbreaking solutions, each contributing to this recognition:

Propensity to Default Dataset: Merges foreclosure and mortgage data with predictive analytics from Powerlytics to help financial institutions assess foreclosure risk and mitigate losses.

Property Navigator: An intuitive tool for accessing comprehensive property details, comparables, and market trends designed to streamline research and boost productivity.

Neighborhood Navigator: Offers deep insights into U.S. neighborhoods including school ratings, amenities, and demographics via embedded tools that enhance customer engagement.

Building Footprints Dataset: Uses AI to deliver precise outlines for 187 million buildings, supporting urban planning, valuation, and risk analysis

“Organizations across the United States continue to demonstrate resilience and innovation,” said Stevie Awards president Maggie Miller. “The 2025 Stevie winners have helped drive that success through their innovation, persistence, and hard work We congratulate all of the winners in the 2025 ABAs and look forward to celebrating their achievements during our June 10 gala event in New York.”

About the Stevie Awards

Stevie Awards are conferred in nine programs: the Asia-Pacific Stevie Awards, the German Stevie Awards, the Middle East & North Africa Stevie Awards, The American Business Awards®, The International Business Awards®, the Stevie Awards for Women in Business, the Stevie Awards for Great Employers, the Stevie Awards for Sales & Customer Service, and the Stevie Awards for Technology Excellence. Stevie Awards competitions receive more than 12,000 entries each year from organizations in more than 70 nations. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about the Stevie Awards at http://www StevieAwards com

About ATTOM

ATTOM powers innovation across industries with premium property data and analytics covering 155 million U.S. properties 99% of the population. Our multi-sourced real estate data includes property tax, deed, mortgage, foreclosure, environmental risk, natural hazard, neighborhood and geospatial boundary information, all validated through a rigorous 20-step process and linked by a unique ATTOM ID.

From flexible delivery solutions such as Property Data APIs, Bulk File Licenses, ATTOM Cloud, Real Estate Market Trends to AI-Ready datasets, ATTOM fuels smarter decisionmaking across industries including real estate, mortgage, insurance, government, and more.

Let’s be real. You’ve probably found a few homes you like online, even if we haven’t chatted about them yet.

But here’s the thing: You can’t control when the right home shows up – but you can be ready for it

Truthfully, if you’re just browsing, you should still get pre-approved.

Even if you’re not ready to buy right now, that’s okay. Let’s just have a conversation to make sure you're set up for success when the right one comes along

What’s one of the smartest things you can do even before you're ready to buy? Get pre-approved.

While it may sound like something you can wait and do until after you’re serious, waiting too long is a mistake.

Doing this essential step early on gives you clarity on what you can borrow, your realistic price range, and what your future monthly payment could be When you know your numbers – and you’ve been cleared financially by a lender – you can act quickly when the right home hits the market

Even if you’re just thinking about looking or casually starting a search, DM me and let’s chat. This way, you’re not falling in love with homes that are outside of your price range – or missing out on ones that aren’t.

FDIC Issues List of Banks Examined for CRA Compliance

WASHINGTON - The Federal Deposit Insurance Corporation (FDIC) today issued its list of state nonmember banks recently evaluated for compliance with the Community Reinvestment Act (CRA). The list covers evaluation ratings that the FDIC assigned to institutions in February 2025.

The CRA is a 1977 law that requires the FDIC to assess a bank’s record of meeting the credit needs of its entire community, including those of low- and moderate-income neighborhoods, consistent with safe and sound operations. As part of the Financial Institutions Reform, Recovery, and Enforcement Act of 1989 (FIRREA), Congress mandated the public disclosure of an evaluation and rating for each bank or thrift that undergoes a CRA examination on or after July 1, 1990.

You may obtain a consolidated list of all state nonmember banks whose evaluations have been made publicly available since July 1, 1990, including the rating for each bank, or obtain a hard copy from FDIC's Public Information Center, 3501 Fairfax Drive, Room E-1002, Arlington, VA 22226 (877-275-3342 or 703562-2200).

A copy of an individual bank's CRA evaluation is available directly from the bank, which is required by law to make the material available upon request, or from the FDIC's Public Information Center.

FDIC Makes Public March Enforcement Actions

WASHINGTON - The Federal Deposit Insurance Corporation (FDIC) today released a list of orders of administrative enforcement actions taken against banks and individuals in March 2025. There are no administrative hearings scheduled for May 2025.

The FDIC issued 16 safety and soundness orders in March 2025. The administrative enforcement actions in those orders consisted of one consent order, one order of termination of insurance, three orders terminating consent orders, four orders to pay civil money penalties, and seven orders terminating a total of 101 waiver orders under Section 19 of the FDI Act, 12 U.S.C. § 1829 (Section 19 waiver orders).

To view orders, adjudicated decisions and notices and the administrative hearing details online, please visit the FDIC’s Web page by clicking the link below.

Freddie Mac Announces First Quarter 2025 Financial Results

MCLEAN, Va., May 01, 2025 (GLOBE NEWSWIRE) -- Freddie Mac (OTCQB: FMCC) today reported its First Quarter 2025 financial results and filed its Quarterly Report on Form 10-Q with the U.S. Securities and Exchange Commission. The company’s Form 10-Q and earnings press release, along with the First Quarter 2025 financial results supplement are available now on the Investor Relations page of the company’s website.

The company will hold a call at 9 a.m. Eastern Time (ET) today, May 1, 2025, to share its results with the media. The call will be concurrently webcast, and the replay will be available on the company’s website for approximately 30 days.

Freddie Mac’s mission is to make home possible for families across the nation. We promote liquidity, stability and affordability in the housing market throughout all economic cycles. Since 1970, we have helped tens of millions of families buy, rent or keep their home.

Mortgage Rates Continue to Decline

MCLEAN, Va., May 01, 2025 (GLOBE NEWSWIRE) -- Freddie Mac (OTCQB: FMCC) today released the results of its Primary Mortgage Market Survey® (PMMS®), showing the 30-year fixed-rate mortgage (FRM) averaged 6.76%.

“Mortgage rates again declined this week,” said Sam Khater, Freddie Mac’s Chief Economist. “In recent weeks, rates for the 30year fixed-rate mortgage have fallen even lower than the first quarter average of 6.83%.”

News Facts

The 30-year FRM averaged 6.76% as of May 1, 2025, down from last week when it averaged 6.81%. A year ago at this time, the 30-year FRM averaged 7.22%.

The 15-year FRM averaged 5.92%, down from last week when it averaged 5.94%. A year ago at this time, the 15-year FRM averaged 6.47%. The PMMS® is focused on conventional, conforming, fully amortizing home purchase loans for borrowers who put 20% down and have excellent credit. For more information, view our Frequently Asked Questions.

Freddie Mac’s mission is to make home possible for families across the nation. We promote liquidity, stability and affordability in the housing market throughout all economic cycles. Since 1970, we have helped tens of millions of families buy, rent or keep their

Recession talk is heating up – but what does that mean for housing? Here’s what historical data tells us.

If a recession happens, many people assume home prices will crash like they did in 2008 But history tells a different story

In 4 of the last 6 recessions, home prices actually went up. That means 2008 was the exception, not the rule. During recessions, prices usually follow whatever path they’re already on And, right now, prices are still rising nationally

How does knowing home prices haven’t typically dropped in past recessions change the way you think about buying or selling?

While we’re still below pre-pandemic inventory levels, the number of homes with a for-sale sign in the yard is going up by the day And breathe a little sigh of relief, because they’re taking a few days longer to sell, too

Not only does that give you more choices when you move, it means you have more time to make thoughtful decisions while you’re at it. And oh, by the way – there will be demand for your house when you move because buyers are heating up right now Win Win So, if you pressed pause on your search last year because you couldn’t find the right fit, this could be your moment to start looking again.

What will it take to reignite your home search? Let me know, and we’ll make it a priority

Freddie Mac Issues Monthly Volume Summary for March 2025

MCLEAN, Va , May 01, 2025 (GLOBE NEWSWIRE) -- Freddie Mac (OTCQB: FMCC) today posted to its website its Monthly Volume Summary for March 2025, which provides information on Freddie Mac’s mortgage-related portfolios, securities issuance, risk management, delinquencies, debt activities and other investments.

Freddie Mac’s mission is to make home possible for families across the nation. We promote liquidity, stability and affordability in the housing market throughout all economic cycles. Since 1970, we have helped tens of millions of families buy, rent or keep their home

Freddie Mac Announces Release Date for First Quarter 2025 Financial Results

MCLEAN, Va , April 30, 2025 (GLOBE NEWSWIRE) -- Freddie Mac (OTCQB:FMCC) announced today that it plans to report its First Quarter 2025 financial results before the U.S. financial markets open on Thursday, May 1, 2025.

The company will hold a call at 9 a.m. Eastern Time (ET) on Thursday, May 1, 2025, to share the company’s results with the media. The call will be concurrently webcast, and the replay will be available on the company’s website for approximately 30 days. All materials related to the call will be available on the Investor Relations page of the company’s website.

Freddie Mac’s mission is to make home possible for families across the nation. We promote liquidity, stability and affordability in the housing market throughout all economic cycles. Since 1970, we have helped tens of millions of families buy, rent or keep their home.

BLO REALE

The Secret Weapon of Successful Real Estate Agents:

A Powerful Yet Affordable IDX Website

Imagine a homebuyer searching online for their dream property. They come across two real estate agents one with a professional website displaying real-time MLS listings, stunning images, and detailed property descriptions, and another with just a basic social media presence. Who do you think they’ll trust more when it’s time to choose an agent?

It is true that most homebuyers start their search on famous search portals, but when it comes to selecting an agent to represent them, they’re more likely to go with someone who has a well-structured, professional IDX website. And here’s the good news: setting up an effective website is easier and more affordable than you think.

Why Do Top Agents Invest in Their Website?

Have you ever noticed that top-producing real estate agents always have great websites? That’s not a coincidence. Nobody starts as a top producer they build their reputation over time, and a strong online presence plays a crucial role in that growth.

But here’s the thing: The best IDX website doesn’t have to be the most expensive. Realtyna invested hugely in the past few years to democratize access to top data distribution technology, making high-quality real estate websites affordable for all agents by distributing costs across a large pool of users Now, you can get a professional IDX website without breaking the bank

How You Save Money While Gaining More Business

For as little as $99 per month (depending on MLS pass-through fees) plus an optional setup fee of $850, you can have a high-performance real estate website that helps you close at least one extra deal per year likely more. This isn’t just about having an online presence; it’s about building trust, capturing leads, and positioning yourself as an expert in your market.

1. Drastically Reduce Server Costs

Traditional IDX solutions require significant server resources to store MLS data and images, making hosting expensive. With MLS Router™ API, your site fetches real-time listings without the need for a massive database, reducing hosting/database maintenance costs and improving site speed.

2. SEO That Works & A Quick Setup

A website is only valuable if people can find it. MLS on The Fly™ ensures that your property listings are SEO-optimized, helping your site rank higher on Google and attract more organic traffic. Plus, since this solution integrates seamlessly with WordPress, you can have your website up and running within days—not weeks or months.

3. The Power of WordPress: The Best CMS for Real Estate

Although MLS Router™ API is platform agnostic, meaning it can run on any frontend technology, there’s a reason over 40% of the web runs on WordPress it’s flexible, scalable, and easy to manage. With MLS Router™ API and MLS on The Fly™, you get all the benefits of WordPress while enjoying a seamless MLS integration without being locked into a restrictive proprietary system.

The Bottom Line: Your Website Should Work for You — And Pay for Itself

Let’s put things into perspective. Even if your website helps you close just **one extra deal per year**, it more than pays for itself. The cost of a proper MLS-integrated website is negligible compared to the commissions you’ll generate.

Revolutionizing MLS Data: The Realtyna Story

At Realtyna, we’ve always been driven by a simple yet powerful goal: to empower real estate professionals with the best technology for MLS data integration Our journey began with a groundbreaking innovation that changed the way brokers and agents showcased their MLS data online. But like any visionary company, we didn’t stop there. We’ve continued to push boundaries, evolving our technology to make it faster, smarter, and more accessible. This is the story of how we went from pioneers of Organic MLS Integration to creators of the game-changing MLS Router™ API.

The Birth of Organic MLS Integration

Years ago, the real estate industry faced a frustrating challenge: displaying MLS data online while maintaining SEO benefits. Back then, many providers offered iframe-based solutions that, while simple, came with a serious drawback: SEO loss Search engines recognized iframe-based pages as external content, giving them little to no SEO value

Realtyna identified this pain point and introduced Organic MLS Integration, a technology that changed the game For the first time, agents and brokers could replicate MLS data directly onto their websites, ensuring the content was fully indexable by search engines. The result? A huge boost in SEO performance, making agent and broker websites far more discoverable by potential clients.

Organic MLS Integration became a roaring success, giving Realtyna’s clients a competitive edge that iframe solutions simply couldn’t match.

The Growing Pains of Success

While Organic MLS Integration was revolutionary, it came with its own set of challenges:

Server Demands: Replicating MLS data required significant server resources, especially for websites with high traffic or large MLS datasets.

Complex Setup: Implementing Organic MLS Integration often took 4-8 weeks of technical work, including setting up databases, optimizing servers, and managing data flows.

Ongoing Maintenance: Keeping the system running smoothly demanded regular updates, monitoring, and technical expertise, adding to the cost and complexity for clients

For many, the benefits of Organic MLS Integration outweighed the costs, but Realtyna knew there had to be a better way – something that combined the SEO advantages of Organic MLS Integration with a simpler, faster, and more cost-effective solution

The Evolution: MLS Router™ API

Realtyna’s answer to these challenges was the MLS Router™ API, a cutting-edge technology that reimagines MLS data integration from the ground up

A New Way Forward

With MLS Router™ API, we’ve eliminated the need for data replication and heavy server infrastructure, making it possible to serve MLS data directly to websites and applications without a database But that’s not all – it also preserves the full SEO benefits that our clients loved about Organic MLS Integration

What Makes MLS Router™ API Different?

Lightning-Fast Setup: What once took 4-8 weeks to configure can now be up and running in just days.

Platform Agnostic: Whether you’re using WordPress, React, Wix, or any other platform, MLS Router™ API seamlessly integrates with your system.

Server-Light Solution: By feeding MLS data directly to your website without replicating it, the need for costly servers and maintenance is dramatically reduced SEO Benefits, Simplified: Your website still gets the same SEO advantages as Organic MLS Integration, ensuring your content ranks high on search engines.

Pioneering Again: Unified MLS Feeds

Realtyna didn’t stop at simplifying integration. We also solved a long-standing industry challenge: managing multiple MLS feeds Many brokers and agents work across different MLSs, each with unique data structures, rules, and access levels. Previously, integrating multiple MLSs meant juggling separate credentials and configurations – a logistical nightmare.

MLS Router™ API introduced a revolutionary feature: the Unified Feed of Multiple MLSs.

One Set of Credentials: Access all your MLS data with a single login D uring c S while

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We Asked AI to Forecast Real Estate for the Next 5 Years

In an industry as dynamic as real estate, predicting what the future holds is always a blend of insight, intuition, and, increasingly, artificial intelligence. At Realtyna, we wanted to take this concept further by asking advanced AI systems Gemini and ChatGPT to give their own take on where real estate is headed over the next five years. With rapid changes in technology, economy, and global mobility, there’s a lot to consider.

In this article, we present both the text and image versions of their responses. Each AI provides its unique perspective, combining data analysis, market trends, and economic indicators.

Let’s dive in to see what the future of real estate could look like, according to AI.

Forecasting the US Real Estate Market for the Next 5 Years

Disclaimer: While I can provide a comprehensive analysis based on current trends and historical data, predicting the future of the real estate market involves numerous variables that can change unexpectedly. Economic conditions, interest rates, demographic shifts, and global events can all significantly impact market dynamics.

Key Factors Influencing the US Real Estate Market

Interest Rates: The Federal Reserve’s monetary policy plays a crucial role. Higher interest rates typically lead to increased mortgage costs, which can reduce demand for homeownership. Conversely, lower interest rates can stimulate the housing market.

Economic Conditions: The overall health of the economy, including job growth, GDP, and consumer confidence, directly affects the housing market. A strong economy can drive demand for housing, while a recession can lead to a slowdown.

Demographics: The aging population, coupled with the preferences of younger generations, can influence housing demand. For example, the trend towards remote work may increase demand for suburban or rural properties.

Supply and Demand: The balance between the supply of available homes and the demand from buyers is a fundamental driver of market prices. A shortage of housing can lead to increased prices, while an excess of supply can put downward pressure on prices.

Government Policies: Government regulations, such as tax incentives or restrictions on foreign investment, can impact the housing market.

1.

Macroeconomic Trends

The U.S. economy, inflation, interest rates, and employment are central to real estate dynamics. Key considerations:

a. Interest Rates and Monetary Policy

Interest rates are the most critical variable in real estate, particularly mortgage rates. The Federal Reserve’s actions will directly impact housing affordability and demand.

Over the next five years, interest rates are expected to remain relatively elevated compared to prepandemic levels. The Fed may keep rates higher to fight inflation or control economic overheating, although by 2026-2027, we could see some easing, depending on inflation progress and economic slowdown.

Higher mortgage rates will keep housing affordability strained, especially for first-time buyers. If the rates average around 5-7% over the period, buying a home could be out of reach for many, possibly causing shifts in buyer behavior (e.g., co-buying homes or choosing smaller homes).

b. Inflation and Wage Growth

If inflation remains moderate (around 2-3%), housing demand may stabilize after the initial price spikes seen during the post-pandemic boom. However, wages need to keep pace to sustain purchasing power, especially with elevated home prices and mortgage rates.

A strong job market, especially in sectors like technology and healthcare, can support wage growth, making some metro areas more robust.

c. Recession Risk

The likelihood of a recession or economic downturn within the next five years is real. A recession would dampen housing demand and possibly lead to price corrections in overheated markets.

During such periods, home prices might stagnate or even decline as buyers pull back, especially if unemployment rises. However, historically, real estate has been a resilient asset during downturns, often recovering faster than other sectors.

2. Housing Supply and Demand Dynamics

a. Housing Inventory Shortages

The U.S. has faced chronic underbuilding since the 2008 financial crisis, creating an ongoing supplydemand imbalance. This shortage is particularly severe in affordable housing. Supply-chain disruptions and labor shortages that emerged during the pandemic are expected to ease somewhat, but regulatory challenges, especially zoning restrictions, will continue to limit new housing supply.

Builders may focus more on multifamily housing (apartments, condos) to cater to rising demand in urban and suburban areas, where affordable housing options are sparse. With millennials and Gen Z entering their prime home-buying years, there will be sustained demand. However, affordability will remain a key challenge, particularly in major cities.

b. Regional Variability

Expect continued regional variation. Sunbelt states (Florida, Texas, Arizona) will remain attractive due to lower taxes, favorable climate, and job growth, especially in tech and remote-friendly sectors.

Coastal cities like San Francisco, New York, and Los Angeles may see price stagnation or modest declines, partly due to outmigration trends accelerated by remote work, as well as rising costs of living and regulatory hurdles.

Secondary cities like Austin, Nashville, Charlotte, and Raleigh could see significant growth, driven by affordability and job opportunities. These cities attract younger demographics and startups.

3. Technological Disruption

a. Remote Work and Hybrid Work Trends

The pandemic has permanently shifted work behaviors, with remote and hybrid work remaining popular. This trend will reshape residential demand patterns over the next five years.

Suburban and exurban areas will continue to benefit as workers seek larger homes with more space for remote work. We’ll likely see further “urban sprawl” as workers prioritize affordability and lifestyle over proximity to the office.

As companies continue to adjust to flexible work, office spaces in central business districts may see declining demand, impacting commercial real estate but boosting residential in suburban markets.

4. PropTech and Real Estate Innovation

PropTech (property technology) is transforming real estate, from digital mortgage platforms to AIdriven valuation tools. These technologies will streamline the buying and selling process, improving market transparency and efficiency.

Innovations like 3D printing in home construction and modular homes may help ease supply issues, though these technologies are unlikely to have widespread impact by 2029. However, energyefficient homes and sustainability-focused developments are becoming increasingly important, especially with stricter environmental regulations.

5. Government Policies and Legislation

a. Housing Affordability and Policy Initiatives

Affordable housing will remain a major political issue. Federal, state, and local governments may introduce policies aimed at boosting housing affordability through zoning reforms, subsidies, or public-private partnerships.

Potential Scenarios for the Next 5 Years

Steady Growth: If the economy continues to expand, interest rates remain relatively low, and demographic trends support housing demand, the US real estate market could experience steady growth over the next 5 years.

Market Correction: If economic conditions deteriorate, interest rates rise significantly, or there is a sudden increase in housing supply, a market correction could occur, leading to a decline in home prices.

Regional Variations: It’s important to note that the housing market can vary significantly across different regions of the US. Factors such as local job markets, amenities, and natural disasters can influence regional trends.

Conclusion

While it’s challenging to make precise predictions, based on current trends and historical data, it’s reasonable to expect continued growth in the US real estate market over the next 5 years. However, the trajectory of this growth will depend on a variety of factors, including economic conditions, interest rates, and demographic shifts.

Forecasting the U.S. real estate market over the next five years (2024–2029) is complex, given the diverse factors involved. Let’s break down key components and influences likely to shape the future landscape, including macroeconomic trends, policy changes, demographic shifts, technology, and market-specific dynamics. Here’s a comprehensive look:

100 Real Estate Video Ideas

We are all tired of reading extra texts, so we decided not to have them here and just jump into the ideas!

Property Showcase Videos

1. Home Tour Walk viewers through every room and feature of a listed property.

2. Virtual Open House Give viewers a live, interactive look at the property.

3. Drone Footage Tour Use aerial footage to showcase the property’s exterior and surrounding area.

4. 360° Virtual Tour Provide an immersive experience with a full 360° video of the home.

5. Before and After Renovation Highlight transformation by showing how the property looked before and after renovations.

6. Luxury Property Showcase Focus on high-end, luxury properties and their unique features.

7. Newly Constructed Home Tour Showcase newly built homes and their modern features.

8. Historical Home Tour Feature historic homes and emphasize their unique architecture.

9. Small Space Living Show how smaller properties or apartments can still offer luxury or comfort.

10. Unique Home Features Showcase unusual or creative features in a home (e.g., secret rooms, smart technology).

11. Waterfront Property Tour Emphasize homes with stunning water views or beach access.

12. Mountain Retreat Tour Showcase homes located in scenic, mountainous areas.

13. Eco-Friendly Property Tour Highlight properties with sustainable or green building features.

14. Pet-Friendly Home Tour Show homes with features that cater to pet owners, like large yards or pet doors.

15. Ranch or Farm Tour Showcase rural properties with vast land and agricultural potential.

16. Luxury Condo Tour Highlight the best features of high-end condominiums.

17. Loft Space Tour Take viewers through modern or industrial loft spaces.

18. Apartment Building Tour Show off available units in a multi-family apartment complex.

19. Historic Building Renovation Tour Show the transformation of old buildings into modern living spaces.

20. Neighborhood Overview Highlight the key features and amenities of the surrounding neighborhood.

21. School District Tour Focus on homes in areas with highly rated schools.

22. Local Parks & Recreation Show nearby parks, trails, and outdoor activities that make the area appealing.

23. Walkable Community Tour Highlight communities with easy access to shops, cafes, and entertainment by foot.

24. Urban Living Tour Show what it’s like living in a vibrant, bustling city neighborhood.

25. Suburban Living Overview Focus on peaceful, family-oriented suburban communities.

26. Downtown Living Tour Highlight homes near downtown areas with access to restaurants, culture, and nightlife.

27. Commuter-Friendly Neighborhoods Show neighborhoods with easy access to public transit or highways.

28. Gated Community Tour Highlight the amenities and security of living in a gated community.

29. Golf Course Community Tour Focus on homes located near or on a golf course.

30. Beachfront Community Tour Showcase homes in beachside communities with coastal amenities.

31. Historic District Tour Highlight homes in a town’s historic district.

32. Local Market Update Provide an overview of housing market trends in a specific neighborhood or city.

33. Restaurants and Nightlife Highlight the best dining and nightlife spots near the property.

34. Family-Friendly Neighborhood Show homes in neighborhoods with parks, schools, and amenities tailored for families.

35. Pet-Friendly Community Tour Highlight parks, pet stores, and homes in pet-friendly neighborhoods.

36. Quiet Country Living Show properties in peaceful, rural areas away from the hustle and bustle.

37. Outdoor Enthusiast Neighborhood Focus on neighborhoods near hiking, biking, and outdoor activity areas.

38. Green Community Tour Highlight eco-conscious neighborhoods with sustainable living features.

39. Client Testimonial Interview happy clients about their experience working with you.

40. Agent Introduction Video Introduce yourself and explain your expertise and services.

41. Behind-the-Scenes with a Real Estate Agent Show what your typical day looks like as a real estate agent.

42. Client Success Stories Share stories of clients who found their dream home with your help.

43. Agent Team Introduction Introduce your team members and explain how each contributes to the process.

44. Why Choose Us? Explain why clients should choose you over other realtors.

45. First-Time Homebuyer Success Story Highlight the journey of a first-time homebuyer.

46. Investor Testimonial Feature investors who have benefited from working with you.

47. Agent’s Advice for Buyers Offer your professional advice on what buyers should focus on.

48. Agent’s Advice for Sellers Provide your insights on how sellers can best market their property.

49. Client Closing Experience Showcase a client’s closing day excitement and their thoughts on the process.

50. Agent FAQ Answer common questions about the home buying or selling process.

51. What I Love About My Job Share what makes being a real estate agent fulfilling for you.

52. How I Help Clients Explain how you assist clients through each step of the buying/selling process.

53. Real Estate Agent Interview Feature an interview with another agent or industry expert.

54. Meet the Team Introduce your real estate team members and their roles.

55. My Journey into Real Estate Tell your story of how you got into the real estate business.

56. Agent’s Community Involvement Highlight how you give back to the local community.

57. What Sets Our Team Apart Discuss what makes your real estate team unique.

58. First-Time Seller Success Story Interview a client who successfully sold their home with your help.

59. How to Prepare Your Home for Sale Provide tips on getting a home ready for the market.

60. Steps to Buying a Home Break down the home-buying process step by step.

61. Understanding Closing Costs Explain what closing costs are and how they affect buyers and sellers.

62. Mortgage Pre-Approval Process Discuss the steps buyers need to take to get pre-approved for a loan.

63. Real Estate Market Update Provide current information about the local housing market trends.

64. Common Real Estate Mistakes Highlight common mistakes buyers and sellers make and how to avoid them.

65. Home Staging Tips Offer advice on how to stage a home to attract buyers.

66. How to Negotiate in Real Estate Give tips on negotiating the best deal when buying or selling a home.

67. Investing in Real Estate Provide an overview of how to get started in real estate investing.

68. Understanding Home Inspections Explain the importance of home inspections and what buyers should look for.

69. The Importance of Curb Appeal Show how improving curb appeal can make a home more marketable.

70. How to Sell Your Home Fast Offer strategies for selling a home quickly in any market.

71. Tips for First-Time Homebuyers Provide valuable tips for those entering the housing market for the first time.

72. What to Know About Real Estate Contracts Break down the key elements of a real estate contract.

73. Real

terms.

74. Home Maintenance Tips Provide seasonal or year-round home maintenance advice.

75. How to Increase Your Home’s Value Share tips for improving a home’s value before selling.

76. Real Estate Investment Strategies Discuss various strategies for successful real estate investing.

77. How to Choose a Real Estate Agent Provide tips for finding the right real estate agent to work with.

78. Pros and Cons of Renting vs. Buying Explain the benefits and drawbacks of renting versus owning a home.

79. Home Highlight Reel Create a quick, engaging reel showcasing a property’s best features.

80. Real Estate Market Predictions Offer insights into future trends in the housing market.

81. Behind the Scenes of a Home Sale Show the steps behind preparing and selling a home.

82. How to Market a Home Online Discuss strategies for marketing properties through digital platforms.

83. Social Media Home Tour Give a live or pre-recorded home tour specifically for social media.

84. Holiday-Themed Home Tours Showcase homes decorated for specific holidays to create a festive feel.

85. Interactive Q&A Session Host a live Q&A session about the home buying/selling process.

86. Interview with a Local Business Feature local businesses that add value to the community where you sell homes.

87. How We Sell Homes Explain your unique process for listing and selling properties.

88. Open House Event Preview Create a video invite to promote an upcoming open house event.

89. Virtual Walkthrough Create an interactive virtual walkthrough that viewers can explore at their own pace.

90. Themed Open House Host an open house with a creative theme (e.g., wine tasting, BBQ) and capture it on video.

91. Real Estate Photography Tips Share tips on taking high-quality photos that sell homes faster.

92. Time-Lapse of a Home Renovation Show a property’s transformation through time-lapse footage.

93. Celebrity Home Comparison Compare the listed property with homes owned by celebrities.

94. Real Estate Myths Debunked Address common misconceptions about the real estate industry.

95. Day in the Life of a Homebuyer Follow the journey of a homebuyer from house hunting to purchase.

96. Holiday Home Selling Tips Provide specific advice for selling homes during the holiday season.

97. Virtual Reality Home Tour Use virtual reality to allow viewers to explore a home as if they were there in person.

98. Home Listing Promo Create a short, eye-catching promo video for a newly listed property.

99. Real Estate Quiz Create an interactive quiz about buying, selling, or real estate trends.

100. Seasonal Home Tours Showcase homes during different seasons to highlight how they change yearround.

SPOTLIGHT AGENT

AgentBio

Lisa brings over 30 years of experience to the table, with more than 2,000 transactions closed She holds an MBA with a concentration in marketing, is a graduate of the Goldman Sachs 10,000 Small Businesses Program, and is a consistent top producer with multiple Million Dollar and Platinum Sales Club awards

Her firm specializes in residential sales, REO management, investment properties, and property management serving communities across New Jersey with integrity and expertise.

142E BayAveManahawkin,NJ08050

609-978-9009

609-384-5109

lglopez@homealliancerealtycom wwwHomeAllianceRealtycom wwwLisaGLopezPropertiescom

AgentBio

Full-time professional Realtor for over 25 years. Proud member and former Master Broker of the NRBA (National REO Brokers Association) Also Member of ROBrokercom Special focus on business development, REO/foreclosures

Sold bank-owned properties for over 20 years and have taught our unique local foreclosure process to others for longer than that. I am one of two top REO brokers in my region, based on volume and reputation I am happy to provide as many current references as needed.

6116GunslingerDrColoradoSprings80923

719-641-3544

tom@tomlazzarocom

https://wwwlinkedincom/in/tomlazzaro/

AgentBio

With 18+ years of REO experience, 7,500+ closed assets, and a CFK Success Rate of 97%, Joe Doher puts mortgage servicers and investors at ease knowing they have someone who is reliable, proactive, and will effectively manage every step of the process to ensure the maximum net recapture

JosephDoher

Broker/Owner BerkshireHathawayHomeServices ResultsRealty

2590SBUMBYAVE ORLANDOFL32806

(407) 203-0007 joe@joedohercom https://joedohercom/

Joe Doher – Broker-Owner Berkshire Hathaway HomeServices

Results Realty Orlando, Florida As someone who has lived and breathed real estate since childhood, it’s safe to say that it’s in my DNA Growing up with a successful Canadian real estate broker like my father, I absorbed the industry’s nuances early on. In 1993, at the age of twenty-two, I officially entered the real estate business, and I’ve been fully immersed in the Orlando, Florida, real estate market ever since

AgentBio

585NJuniperDrSuite100,OfficeA|Chandler,AZ85226

Dynamic and results-driven Real Estate Broker with extensive experience as an Area Vice President at Vylla Home, spearheading growth and delivering on the company's mission Adept at empowering agents and transforming the real estate process Specializing in institutional asset sales, risk mitigation, talent acquisition/retention, and marketing, with a strong background in leadership and growth-oriented roles within both for-profit and nonprofit corporations. 25Enterprise#303|AlisoViejo,CA92656

3900N CausewayBlvd,Metairie,LA70002

(AZ):(480)482-3723 (CA):(562)480-9884

Justin.Potier@Vylla com https://wwwvyllahome com/ (LA):(504)321-1511

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