2. AUDIENCES / COUPLES
Jamie (32) is a regular at the golf course. He loves his golf and doesn’t want to give up his time trying to improve, in fact he would like to spend more time practicing which isn’t necessarily popular with his girlfriend Melissa! Jamie would like to combine his two loves. Melissa is keen to try golf, although wouldn’t want to become his new playing partner just yet, particularly as their skill levels would be so varied. They both see the benefits of golf becoming a shared interest and way for them to enjoy more time together in the future. Making it a social event and going along with a buddy whose partner is also interested in trying golf is a great way of making it fun for everyone. Whether regular golfers who would like to get their partners playing, or non-golfers who would like to give the game a go, encouraging couples to pair up for a group lesson on the range followed by dinner in the clubhouse offers a new take on a date night!
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