Seller’s Guide Prepared by
Kelsey Guerard
About your Advisor
KELSEY GUERARD | REAL ESTATE ADVISOR
Born and raised in the beautiful Okanagan Valley, Kelsey Guerard offers clients a deep-rooted understanding of the region, from neighbourhood insight to evolving market trends With strong family ties to the community, including Guerard’s Furniture, one of Penticton’s original family-owned businesses established in 1945, Kelsey continues a proud commitment to service, connection, and community spirit
With a background in business management, sales, and customer service, Kelsey has built a reputation for integrity, professionalism, and a client-first approach. She is known for her ability to listen deeply, advocate with confidence, and bring a calm, solution-focused mindset to every transaction.
As a REALTOR®, Kelsey is committed to guiding her clients through every step of their real estate journey. Whether they’re buying their first home, upsizing for a growing family, or preparing to sell a cherished property. Her approach is rooted in honest communication, market expertise, and a genuine desire to exceed expectations.
Choosing the right Realtor® is about more than just credentials. It's about finding someone you can trust. Kelsey’s clients value her warm, authentic nature and her unwavering dedication to their best interests. With Kelsey by your side, you can feel confident knowing you're working with someone who truly cares, and who will work tirelessly to help you reach your goals.
Whether you're buying, selling, or investing in real estate, you can count on Kelsey to provide you with the highest level of service and support
Why Work with Me?
Local expertise: South Okanagan neighborhoods, pricing patterns, and buyer profiles
Boutique reach: Engel & Völkers’ global marketing with a high touch, concierge experience
Data driven pricing: Clear Comparative Market Analysis, trends, and buyer demand signals.
Designer led presentation: Staging plan with a professional designer; I’ll even roll up my sleeves to help paint if needed.
Proactive communication: You’ll always know what is happening and what is coming next.
3) Preparation & Presentation
The 8‑Step Listing Plan
1) Discovery & Walk Through
We discuss goals, timing, ideal price, and any concerns I tour the home, note upgrades, and flag opportunities to elevate buyer appeal I also outline disclosures required in BC
2) Pricing Strategy & Game Plan
Coffee at our Engel & Volkers South Okanagan office You’ll receive a detailed Comparative Market Analysis (CMA) with recent sold listings, active listings, and trends, then we’ll discuss a pricing range and launch strategy.
Designer consultation, punch list (minor repairs, touch ups), curb appeal, light staging. I will coordinate professional photography, video, floorplan, and professional full colour brochures so your home shows its best.
4) Marketing Launch (Week 2)
Your listing goes live on MLS® and syndicates across the major portals through Engel & Volkers global exposure. Your home will have a tailored advertising campaign through social media, targeted advertising and email newsletters. Your home will have premium signage and a targeted open house plan.
5) Showings & Feedback (Week 2 onward)
Showing appointments will be managed by me and coordinated with you. Interest will be pre-qualified where possible and feedback summaries will be delivered to you promptly We review traffic, engagement, and adjust if needed
6) Offers & Negotiation
Offers will be presented to you immediately We will review the contract and I will confirm buyer strength, negotiate price, dates, and terms to protect your priorities If multiple offers arise, I follow ethical, board compliant processes designed to maximize outcome.
7) Due Diligence & Conditions
You’ll be on top of dates and deliverables through close communication as inspections, appraisals, strata/utility documents, tenancy considerations, and paperwork is coordinated.
8) Completion, Possession & Move Support
I liaise with your lawyer/notary and the buyer’s agent, arrange key hand off, and provide a move checklist plus trusted local vendor referrals.
Communication, My Promise
Weekly update: Every Friday by noon with showings, feedback, and next steps. Instant alerts: Same day updates after offers or material changes. Your way: Text, email, or phone - your preference.
What I’ll bring to the table
Professional CMA and pricing roadmap
Designer curated staging plan & prep checklist
High quality media (photos/video/floorplan)
Branded feature sheets & digital marketing assets
Strategic open house + private showing plan
Skilled offer management & negotiation
Trusted trades and service provider list
What I need from you
A quick improvements & upgrades list, utility information, and any permits/warranties
Preferred dates (list, possession) and any constraints (tenancy, pets, etc.)
Access windows for media and showings
Completed disclosure forms (I’ll guide you)
Typical Timeline (example)
Days 0–2: Consultation, paperwork, CMA review
Days 2–7: Prep, staging, media
Week 2: Live on MLS®, launch ads & open house plan
Weeks 2–4: Showings, feedback, adjustments
Offer to Completion: ~30–60 days (varies by terms)
Your Investment
Transparent commission & inclusions reviewed before you sign. I’ll walk you through the listing agreement, including cancellation and marketing terms, so there are no surprises.
Ready to see your custom plan and price range? Let’s book your no‑pressure consultation.
604-966-1566 | ✉ kelsey guerard@evrealestate com | @kelseyguerard
��604-966-1566 | ✉ kelsey.guerard@evrealestate.com | @kelseyguerard Your Community. Your Connection. Your Home.
Engel & Völkers South Okanagan
