The Best of this Life Media Kit Fall 2017 - Winter 2018

01

The Best of this Life

A lifestyle blog that celebrates everyday living.

Whole food recipes, family life, fashion, natural beauty, design, healthy living, and travel.

Media Kit Spring/ Summer 2018

02

MISSION

Living well everyday is our passion.

The Best of this Life engages readers with meaningful articles, where they can walk away with valuable information and tools to apply to their own lives. Whether by way of a new recipe, product discovery, restaurant review, DIY, or party ideas. The Best of this Life is an example of how to celebrate each day and encourages readers to carve out their best life. We provide inspiration and real life methods to jazz up each day with joy and creativity.

03

Editor: Emily Smith Emily Smith is a Lifestyle Media Expert and calls Ottawa, Canada home with her husband and two children. She has lived in Montreal,New York City, and Norfolk. Her background is in women's retail buying, visual merchandising, and management. She holds a degree in Fashion Merchandising & Design and appreciates all aspects of decor and design.

Emily writes with heart, passion, and creativity. She loves to encourage and inspire her readers to live their personal best lives. She shares her style, recipes, home decor tips, and family adventures on bestofthislife.com & her popular instagram feed (best_ofthislife).

Emily is relatable to her readers as a friend, mom, homemaker, entrepreneur, and all around real woman. With an easygoing and versatile voice, her writing pops off the page and inspires readers to live life to its fullest.

As a devoted wife and mother, Emily is committed to using the highest quality brands, products, and methods in her everyday life, and she carries this integrity into her writing. Her previous work as a professional in the fashion industry gave her the skills to interact with brands and build lasting relationships with vendors. She utilizes this at BOTL, regularly working with companies and products in order to provide readers with the best information possible.

At BOTL, Emily blogs about delicious recipes, fashion, family, motherhood, healthy living, Ottawa life and a litany of other topics. She writes with the edge of a professional and the approachability of a best friend, allowing her to reach a diverse audience that has given rise to the blog's success. She loves connecting with her readers and bringing them joy in order to uplift and excite them.

Emily's writing, photography and blog has been featured on Hoss Magazine, Today's Parent, Foodgawker, Greatist, Style Motivation, CTV Morning Live, Empress Avenue and more. She has also worked with a variety of major household brands, including Hudson Bay, Simons, Joe Fresh, Walmart, Loblaws, Shoppers Drug Mart, Almay Canada, L'Oreal Canada, CF Rideau Centre, H&M, Munchkin, Zutano, Lavazza, Life Made Delicious (General Mills), Garnier Canada, Sobeys and many others. The Best of this Life continues to generate interest and publicity as a major women's lifestyle blog.

04

OUR READERS

We love our readers!

Healthy eaters. Positivity seekers. Parents. Homemakers.

Adventurers. Fitness lovers.

Natural Beauties.

Fashionistas with personal style. Entrepreneurs.

90% women Age 25-44 Ottawa.Toronto Calgary. New York Chicago.Los Angeles

05

SOCIAL MEDIA

It's more than just making noise.

We believe in developing real relationships and true connections. We want to reach out to our readers and connect one on one. We love having a back and forth conversation, answering questions, motivating, inspiring, and being part of the energy via social media.

facebook 8.1k twitter 9.6k pinterest 9.9k instagram 15k klout 73 bloglovin' 1.5k

06

ADVERTIZE

The Best of this Life receives over 35,000 monthly views & has over 25,000 followers across social media. We work with awesome brands that are relevant to our readers.

Reviews, Sponsored Posts, Giveaways, Blog Campaigns, Travel, Events - Emily will feature your product with integrity. Her opinions are genuine and written in a true, trustworthy voice.

Brand Ambassadorship, Spokesperson, Magazine Ads - Emily is available to represent your brand in different advertorial capacities.

Please email all proposals and inquiries to: emily@bestofthislife.com Rates for blog posts & social amplification will vary depending on scale of project. Let's discuss it!

07

COLLABORATIONS

We've had the pleasure of working with many amazing brands that are relevant to our mission statement and readers.

Shoppers Drug Mart Tourisme Outaouais Minted Mamas & Papas Fairmont Hotels & Resorts CF Rideau Centre Joe Fresh Benjamin Moore Paints Life Made Delicious Garnier Canada Almay Canada Strut Jewelry Lindt Chocolate

Lavazza Peekaboo Beans LNBF Clothing Goody Carter's | Osh Kosh Giant Tiger Nuna Staples Canada Place D'Orleans Centre Ford Canada Ottawa Tourism The Arc Hotel Metro Ontario

Church & Dwight Lorna Jane Gaiam Aveeno Baby Enjoy Life Foods Pottery Barn Kids H&M Canada New Balance Canada General Mills Hudson's Bay Almond Breeze Nespresso LIFT Restaurant

08

EDITORIAL CALENDAR

JANUARY & FEBRUARY New Year/Valentine’s Day/ Healthy Recipes/Beauty

JUNE Family Activities/Travel Easy Summer Recipes

MARCH Spring Fashion/Skincare/ Accessories/Easter

JULY Summer Break/Hot Spots in the City/Summer Beauty

APRIL Crafts/Party/Fitness/ Lightened Up Recipes

AUGUST Picnic/Parties/BBQ/ Fall Fashion(kids & adults)

MAY Summer Fashion/Beauty/ Mother's Day

SEPTEMBER Back to School/Fall Fashion/ Fall Recipes

OCTOBER Fall Recipes/ Thanksgiving /Halloween NOVEMBER Holiday Decor/ Christmas Recipes/ Winter Beauty/ Family & Holiday DECEMBER Family/Home for the Holidays/Gift Guides /Christmas Recipes

09

CONNECT email emily@bestofthislife.com twitter @bestofthislife facebook facebook.com/bestofthislife pinterest pinterest.com/emilylynne instagram @best_ofthislife linkedin ca.linkedin.com/in/bestofthislife bloglovin bloglovin.com/blog/6835261/the-best-of-this-life google+ plus.google.com/u/0/+bestofthislife/posts klout klout.com/#/bestofthislife