How Indian E-pharmacies Operate and What are the Rules and Regulations Governing Them?

Page 1

How Indian Epharmacies Operate and What are the Rules and Regulations Governing Them? Many factors have contributed to the adoption, growth, and surge of epharmacies across the globe. Ever-changing customer preferences, COVID-19, increased technological awareness, and enhanced convenience is the most important factors that have enabled and sustained this growth in many countries. In India, however, wide adoption of digital services, health consciousness and a growing number of total smartphone users have further accelerated their acceptance in mainstream India. The reception e-pharmacies have received from the users in India postcovid period is nothing short of extraordinary. The current boom of demand in e-pharmacy platforms has led to many customers completely switching to online pharmacies. According to the white paper published by the Federation of Indian Chambers of Commerce and Industry (FICCI), “Among Patients with Chronic Diseases, the acceptability for e-Pharmacy as an important prospect has been found to be higher, with 94% of the respondents currently buying medicines for chronic diseases showing the inclination to accept e-Pharmacy in the future, reluctance toward the same being displayed by only 6% of the sample.� So it is clear that when it comes to the customers, they are not reluctant in buying their medications from the e-pharmacies. But how well the facilitators i.e. pharmacy owners respond to this rising demand remains to be seen. Most of the pharmacy owners want to incorporate online pharmacies into their existing business but are perplexed owing to the vague rules and lack of clarity about this particular business model. To


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.