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Primary Logo Alternate Logo
Cosmetics
The alternate logo is just as important as the primary logo and is used just as much. This variant uses the same rules as far as color, however with this logo you may change the color of the orb and it can also be two toned.
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Submark & Icon
Submark (first on the right) may be used in advertising and marketing but is not a common mark to be used. Icon (second on the right) is the ORB, a very common icon for the brand. More info is in the ORB section.
When it comes to logo usage there are a few important things to note. All kinds of paper, package, digital, or anything else coming out of VENUS must have one of the logo variations on it. It is key to note that the primary and alternate logo are very interchangeable and certain materials should use one or the other, but unless listed here they are chosen on a what looks best basis.