Pawlogie Magazine Issue 1

VOLUME 1 FA L L 2 0 2 0

Pawlogie OBSESSED WITH PETS

Brew Pups Specialty vs Big Box Fur Baby Treats New Products

Are you Treating your pet like a boss?

Yeah we thought so!

Our mission here at Boss Dog® is to provide the very best products for pets, made from the highest quality ingredients and also containing digestive benefits. We are firm believers that true health starts with great nutrition and developed these products to find a solution for our own pet’s needs! So much of pet health starts in the digestive tract, which is why probiotics are a great addition to your pet’s daily routine.

ROADMAP TO BEING BOSS GREEK STYLE

FROZEN YOGURT PET TREAT

Launched August 2018 Boss Dog® Brand Greek Style Frozen Yogurt Treats use 100% Human Grade ingredients with flavors that pets love to create an irresistible treat. They will love the combinations of Peanut Butter & Banana, Cheddar & Bacon and Pumpkin & Cinnamon. These frozen Greek Style Yogurts are a great daily treat.

FA R M F R E S H

3 BILLION PROBIOTICS PER CUP! Launched MARCH 2019

RAW GOAT MILK

Boss Dog Brand Raw Goat Milk is an easy and delicious way to make sure your pet is receiving important nutritional components such as probiotics, DHA & Taurine. It also aids with digestion and helps your pet obtain moisture. This unique formulation also includes organic cinnamon, ginger & turmeric and promotes healthy skin & coat.

1 Billion probiotics per 2 ounces!

Launched SEPTEMBER 2019

Boss Dog® Brand Freeze Dried Raw Diet is an easy way to provide your pet with optimal nutrition with the added benefits of probiotics! We believe offering certain raw food products provides pets the foundation for a diet that resembles one akin to their diet in the wild. Our Freeze Dried Raw Diet makes it easy to serve as a complete meal, as a snack, topper or mixer with your pet’s other foods.

5 Million probiotics per cup!

PRO

BOSS

INFUSED WITH PROBIOTICS

Launched FEBRUARY 2020 With only 2.7 calories per puff Boss Dog® Brand BOSS PROPUFFS® are Ancient Grain-based treats formulated to give your dog an energy packed solution loaded with Probiotics! Free from corn, soy and wheat, you can rest assured that our Boss PROPUFFS® deliver digestive benefits and contain wholesome ingredients.

500 million probiotics per ounce!

Launched JULY 2020 Boss Dog® Brand BOSS PROBALLS® are a 96% meats, bones and organs; protein based treats to support overall health and with a taste your dog is sure to enjoy!

These delicious freeze dried raw meatballs are packed with probiotics and are meat and protein rich to provide sufficient nutritional intake in a treat application!

1 Billion probiotics per ounce!

WELCOME TO BOSS NATION Launched JULY 2020

Find our BOSSPAWS® 2 PK TREAT TRAY's with a collection of recipes on our website to optimize your pets health in a fun versatile way.

@bossdogbrand

www.bossdogbrand.com

Made in the USA

We are people obsessed with pets, like seriously obsessed.

We are on a mission to bring the pet community together one paw at a time.

Making a platform for everyone who loves their fur babies, with pet specialty stores being the main focus.

Pet owners can stay in the know on new products, ideas, companies and the industry in general.

Brands can promote their products. (bonus points if they are Canadian) Influencers can sign up to get free goodies and work their way to be paid.

We want people to shop pet specialty and skip the big box stores, so we are here to shine a big bright light on why you should do just that!

VOLUME 1 FA L L 2 0 2 0

OUR FIRST ISSUE!

Pawlogie OBSESSED WITH PETS

Brew Pups Specialty vs Big Box

We know the world is obsessed with pets. They give us unconditional love, spark our sense of adventure, bring us joy, teach us what loyalty truly means and deeply impact our lives.

Pawlogie was started with a simple goal: to bring the world of pets, pet parents, pet facts and all the pet products we love together in one place.

Pawlogie will be the place where inspiration, innovation and ideas converge into one awesome community.

Do you want to be part of the Pawlogie community?

Independently Canadian Owned & Operated Pet Specialty Retailers: You are busy and passionate about what you do and we know sometimes you could use a little help.

Not everyone as a team of people dedicated to social media and growing your business. Enter Pawlogie ... we want to help you ... for FREE. We have created a database of images from over 500 vendors that includes: product images for print ads, on-line ads and some awesome social media content.

All of this along with a ton of social media tips, tricks and industry news.

Fur Baby Treats New Products

Photography: Jerrica Battagliola

FALL 2020

PAWSOME 8 Dogs, Friends & Beer 10 Canadian Instagram Dogs 12 Don't Shop Big Box

WOOFLES 18 Treat Companies 22 Make that Bowl Healthier

Head to our site to sign up for access and let us make it easier for you!

RE-TAIL

Influencers As part of our mission to promote the pet industry we don’t look past one of the most important parts – the influencers. People who love their pets and love sharing them with the world.

Is your pet already an influencer? Then this is for you!

Are you working on your social media and want to grow your pet account? Then this is for you!

Do you just want to try some amazing new products and post about them on your pet’s account? Then this is for you!

Don’t want free products, but would love to have your pet featured in the Pawlogie digital magazine ... still for you!

Head to our site to learn more.

Brands Would you like information on how to get in on this influencer program or want ad space in the Pawlogie digital magazine? You can get all the information you need by following this link.

PAWLOGIE.COM

@PAWLOGIE

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New Products Pet Store Feature Canadian Brand Feature Cat Must Have Canadian Instagram Cats

TEAM PUBLISHER & EDITOR Pawlogie Team CONTRIBUTORS Jerrica Battagliola Poppy Lodge DESIGN Electra Design Group Ltd. ©Pawlogie 2020. All rights reserved. No part of this magazine may be reproduced without the written permission of the publisher. All information contained in this magazine is, as far as we are aware, correct at the time of going to press.

Pawlogie cannot accept responsibility for errors or inaccuracies in such information.

Degd for dogs, Degd for dogs, inired by humans. inired by humans.

We believe he We believe he producs r producs r pes wear pes wear ld be ld be forae, fe forae, fe and we made. and we made. thesharperbarker.com thesharperbarker.com @thesharperbarker @thesharperbarker

Pawsome

THE PERFECT TREAT TO TAKE TO A BREWERY FOR YOUR DOG?

@parksidebrewery

PORTLAND PET ALL NATURAL & HAND CRAFTED BREW BISCUITS!!

DOGS, FRIENDS & BEER Jericca Battagliola finds some dog-friendly breweries.

After exploring our mountains and lakes it’s nice to go for a nice, cold craft brew!

We always appreciate a dog friendly establishment and with craft beer taking over the scene, we always love to support our local spots that are dog friendly!

Plus it is always fun to go hang out with other dog friends too 8

after hitting the trails or just to keep it casual and socialize.

I will also tell you some of my fave drinks from these spots – I’d let you know Tundra’s dads faves but he just enjoys a simple lager or pale ale.

Always keep in mind that in order to keep these places dog friendly you should be respect-

ful, always ensure your dog is under your complete control and they don’t misbehave, and clean up after your dog if they have relieved themselves. Keep in mind that breweries can get crowded so it’s best that your dog enjoys people, kids or other pups too!

HERE ARE SOME OF OUR FAVES THAT WE HAVE EXPLORED SO FAR:

OLD YALE BREWING Chilliwack, BC

FIELDHOUSE BREWERY Abbotsford, BC This one is home to us, so we go here often. Plus their patio is actually incredible and a good size.

We enjoy going to this place to showcase the Fraser Valley when we have out of town dog friends that want to explore! Plus the food here is delicious with their “farm to table” motto. My fave beer is usually one of their seasonal rotations or just their classic Sour Wheat Gose. Give them a follow on Instagram @fieldhousebrewing

I have to say this is our 2nd favourite (actually I can’t say if it’s first or second place as we love it here so much too) but it is in Chilliwack so it’s not as close to us! Old Yale has a more casual take on their brews and they also allow dogs indoors as their food is actually made outside in a very fun trailer. On a rainy day, it’s ideal to go stop there and get some grub and bring your dog … or just after hiking out in the Chilliwack area, which has a lot of the good trails.

My fave is their Poolside Peach Tea Radler but they have some really delicious stouts and porters if dark beer is your jam. Give them a follow on Instagram @oldyalebrewing

THE PARKSIDE BREWERY Port Moody, BC

eries, w e r b y So man time…. e so littl !

Cheers Tundra & a c Jeric If you have any other local favorite breweries that are dog friendly that you enjoy send me a message at @ tundra_theheeler on IG for some more suggestions!

@campbeerco

There are several breweries down this area and some are not dog friendly but this one thankfully is! Their patio is dog-friendly and they even have some dog gear in their merch shop. They don’t serve food here but there are usually food trucks out front. So go and explore the Port Moody strip! Give them a follow on Instagram @parksidebrewery

CAMP BEER CO. Langley, BC How cute is the theme at this place? We love to camp, we love craft beer, and we love having our dog around us! We enjoy this place as it’s casual and the inside (which is not dog friendly, only to order your beers and go out) has super cozy cabin feels. They have a small menu for food, just enough to hit the spot. As well the owners are dog lovers and when spotted, chances are they will come out and offer you some brew biscuits that one of their employees makes for the dogs! How rad is that? I enjoy their Township Saison.

Give them a follow on instagram @campbeerco 9

@eastonofthewild 53.6K

Based in Ontario, Kat (human) & Easton (dog) will melt your heart with their adventure photos.

This adorable golden retriever even has his own merchandise @ eastonofthewildshop

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CANADIAN INSTAGRAM DOGS YOU MUST FOLLOW & WHY @tundra_theheeler 23K

This blue heeler dog was adopted from a rescue in Abbotsford BC. Based in the Fraser Valley, the photos are breathtaking .... plus she is super cute!

@stevie_the_wonder_ dogo 7K

Miss Stevie is based out of BC, and is pretty awesome! Why, you ask?

Stevie is blind! Does this stop her from loving life and being a dog – Heck No!

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@pet_ventures 22.6K

Tron (Husky), Aki (Husky) & Mieke are traveling the world, currently exploring Canada – Showing everyone you can in fact travel with your dog. Tips on how? Check out www. pet-ventures.com

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STOP. DON’T SHOP BIG BOX ...

HEAD TO YOUR LOCAL PET SPECIALTY STORE INSTEAD!

Why You Should Support Small Pet Businesses

When it comes to the health of our pets, we’ll move mountains to ensure our furry friends have only the best. And while that looks different for all pet owners and their animals’ needs, most of us want peace of mind by knowing what we’re buying, and who we’re buying it from.

To purchase our pets’ everyday products – there’s either big-box retail or specialty stores, and it can be confusing to navigate the pros and cons of both. Big-box retail presents challenges that are often solved by the small specialty stores many of us love.

Big Box vs. Specialty As a pet owner, you’ve probably felt torn a time or two between 12

the convenience and affordability of big-box pet chains but frustrated by the endless selection of over-marketed brands and product choices. It can feel as though there’s simply too much to choose from!

The reality is, big-box retailers have a goal of reaching a much larger market of customers by selling wide ranges of brands and products at lower prices thanks to market demand, but this doesn’t necessarily mean the products are better, and it doesn’t mean you’ll have a more positive customer experience.

You might also be surprised to find that large pet store chains don’t always have the knowledge or resources to help you choose between different

brands, products, and price points, because there’s simply too much choice. If, however, convenience and price are a factor, big-box pet chains can offer both, and there’s nothing wrong with purchasing with convenience and budget in mind.

If you’re interested in exploring specialty pet stores and the benefits they offer, we’re giving you a deep dive into the advantages of shopping small and specialty. Let’s explore!

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Specialty pet stores understand their customers’ needs.

Unlike big-box retailers, small specialty pet stores tend to have a more curated selection of products and brands because they know what their customers shop for. They’re aware that customers don’t need more selection, but the right selection of quality brands, products and accessories.

Specialty stores take the time to track both market and consumer buying trends, which means they have a deeper understanding of the items they sell based on what customers purchase most and the products that customers may want in the future.

You’ll find local and smallbatch products are king.

Knowing what’s in your pet care products, where they come from, and who makes them is important for your peace of mind as a pet owner, and specialty stores get that. That’s why you’ll find most specialty pet stores carrying products from local brands, (Canadian Naturals, Firstmate, Big Country Raw & Snack 21) especially small-batch, organic, or all-natural products made in your city, province, or from across Canada.

That’s because specialty stores want their offerings to be more selective and supporting local or national brands is great not only for the economy but for pet owners looking for the best products.

Pets are treated like family Most specialty pet stores are owned by pet owners themselves, so they know how you feel about your own furry friend and their wellbeing. So, you can expect better customer experience, more knowledge, and more resources from shop owners who actually care about the products they sell!

Shopping online can be a more positive experience.

While ordering your pet products on-line from sites like Amazon and other big-box retailers is easy, you can often find specialty pet stores offering the same convenience through e-commerce, and typically, the way they handle orders and custom requests is much more personalized. That means you don’t have to sacrifice experience for convenience.

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You’ll find local and small-batch products are king.

Tips to make Halloween with your pets as fun — and safe! — as possible.

DO 1. Dress up your furry friend Costumes are an essential element of Halloween, so why should your pet miss out on all the fun? Be sure to try on the costume well in advance of the big night and never force an animal to wear something they’re uncomfortable in.

2. Take them to the pumpkin patch A fun (and socially-distanced!) way to spend quality time with your dog.

3. Keep flighty pets away from open doors Hold onto your critters when trick-ortreaters come knocking!

Niche products aren’t out of the ordinary.

Big-box retailers sell a lot of products and brands based on demand, but if you need a specific type of product, or your pet has to avoid certain ingredients or materials, you may find it difficult to source those niche products from large pet stores.

Instead, specialty stores cater more to special needs

4. Take photos Remember the occasion forever! A

sweet keepsake idea is to keep an aland requirements – like diets, bum or scrapbook full of photos of your allergies, conditions, and even costumed pets. Add to it each year! types of accessories like home cleaning products that are safe DON’T 1. Don't leave candy lying around for pets. It’s a great way to find You don’t want to start November with what you need while knowing a trip to the vet. Keep candies in a sewhat you’re buying will be good cure location away from curious snouts. for your pet.

2. Don't light off fireworks But ultimately, what all of us Fireworks and other loud noises can cause unnecessary stress to animals. truly want as pet owners is to If you’re reading this magazine you’re know that we’re doing what’s probably an animal lover, so please right for our pets. keep our pets in mind this Halloween!

Specialty stores are run 3. Don't place potential hazards by people who feel the same. where your pet might find them Keep lit jack-o-lanterns, candles, wires, Big-box pet retailers can offer and glow sticks out of reach from a larger selection, convenience your pets. and affordability, but at the rate 4. Don't go out with an that the pet industry is growunidentified pet ing, you’ll see more pet chains In case your pet gets spooked and runs off, make sure they have a collar and selling boutique products at chip so they can be easily identified higher price points. So, why not and returned to you. support local, small-batch and curated stores instead?

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Woofles

TREAT COMPANIES THAT YOUR FUR BABY WILL LOVE

Photo provided by Jerrica Battagliola

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ET TA SAYS! BY TREAT PLANET

Photo provided by @kipandkaan

Premium soft-moist treats are just the right size for busy pet families. These treats come in a delightful package that is only 3 inches tall and easily held in one hand. Great for training and assist with reinforcing training behavior. 100% all natural peanut butter treat. Easy to carry – can easily be thrown in a purse, backpack, or car! Attached, air-tight snap cap keeps treats fresh for a longer period of time.

Give them a follow on Instagram @treat_planet

STRAIT TO SUMMIT MADE IN CANADA All their treats are sourced from the waters and fields of the beautiful Comox Valley and North Vancouver Island, BC. No fillers, starches or preservatives – just nutritious, 100% protein treats

that drive even the pickiest dogs wild.

Strait to Summit believes that farm to table isn’t just for high priced restaurants.

They support independent agriculture, regenerative farming practices and sustainable fisheries. They create additional revenue streams for producers by purchasing items that have little demand in local markets. Their sourcing ethos is “one bad day” – their farmers raise their animals humanely and with compassion.

They care about dogs and their mission is to create the best possible products for their enjoyment and for their health. Strait to Summit started due to their own dog’s food allergies and they are committed to providing treats that are allergy and sensitive-tummy safe.

Give them a follow on Instagram @straittosummit

ROSIE'S BRAND MADE IN CANADA The goal at Rosie's Brand is to produce a high quality, natural dog treat from a single ingredient that most dogs love. (I'd say they hit that goal!)

A husband and wife team based in the Fraser Valley started making all natural, plain and simple treats for their dog which has now grown in the company you see today!

Give them a follow on Instagram @rosiebrand

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Photo provided by Mieke Hoekamn

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JAY’S TAST Y ADVENTURES MADE IN CANADA These Premium Dog & Cat treats are made in BC & AB and are a huge hit!

Created using a small batch and "minimally processed" production techniques. Using dehydration and air drying methods they ensure all

the ingredients maintain their full nutritional and taste potential.

Give them a follow on Instagram @jaystastyadventures Check out @catsofinstagram for their unboxing of Jay's Kitty Treats

SNACK 21 MADE IN CANADA

@finnigantoller

Snack 21 is a healthier way to treat your pet! Made in Richmond BC, these treats are single ingredient and 100% natural.

Absolutely no additives, preservatives, colouring or artificial flavouring. This family owned and run company has been keeping dogs and cats happy since 1996.

Give them a follow on Instagram @snack21treats

FALL OUTDOOR ACTIVITIES

Fall is finally upon us, but that doesn’t mean outdoor excursions have to end! Enjoy the crisp autumn air with these social distance-friendly activities to try with your pup!

1. GO ON A NATURE HIKE ADVENTURE

Bring your puppy for company, but check beforehand to make sure the patch allows furry friends.

See the leaves change colour in real time! Whether it’s through a forested path, up a hiking trail, or down a city street, stretch your legs and enjoy something pumpkin flavoured while your pup lets off some steam.

2. VISIT A PUMPKIN PATCH

3. PLAY IN LEAF PILES Who doesn’t love jumping into piles of crunchy leaves? Okay, maybe you don’t, but your dog sure will! If you have garden space and a rake, this is a great opportunity to play with your pup.

4. VISIT AN APPLE ORCHARD Early fall means apples are in season (and home-made apple pies are back in vogue)! Pick some fresh apples with your pup by your side. As with the pumpkin patch, make sure your orchard of choice allows dogs.

Grab some pumpkins straight from the patch for carving and pies!

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MAKE THAT BOWL HEALTHIER

Products to add to your pet’s food for longer more active lives We all want our pets to live a long, healthy and happy life; to do that you need to supplement their diet.

In this way, dogs are just like humans – we can eat complete and balanced meals but to be at our peak, supplements are a must Here are some key products to add to your pet’s meal.

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hemp oil Hemp 4 Paws Canadian company based in Kelowna BC. Its two owners, Dave and Devon, both animal lovers and dog owners, created Hemp4Paws.

After seeing the healing powers of CBD on their own pets they wanted to educate and provide the same healing for other four legged friends.

This product helps to prevent and treat ailments such as anxiety, seizures, cancer, chronic pain, arthritis and so on.

You can add to your pet’s meal, water, or feed it straight from the bottle PS They also have Hemp Heal for humans .... so add that to your bowl too!

bone broth

There are so many reasons to feed your dog bone broth, so here are just a couple.

Keep those joints lubricated! Bone broth contains Glucosamine and Chondroitin – like amazing amounts of it.

Detox that liver! Dogs come in to contact with environments that are toxic, from chemicals on the grass to flea & tick preventatives causing the liver to work overtime. The body needs more glycine to detox, and Bone Broth is loaded with it.

Immune System, keep it healthy! Bone Broth is full of anti-inflammatory compounds to speed up natural healing, reduce arthritis pain, and soothe stomach problems.

Add bone broth to your dog’s meal, or get creative and make a Bone Broth popcicle on those hot days.

Made in Canada BORDERLAND

MERRICK

Made in Canada TOM & SAWYER

OPEN FARM 23

goat milk Raw fermented goat’s milk is an excellent supplement for dogs & cats of all ages.

Recommended as an excellent way to successfully restore good digestive gut bacteria when making the switch from dry food to raw. Also beneficial for improved digestion, liver disorders and improved immune system response.

Add to your dog’s & cat’s meal , or use cool molds to portion our your serving.

Made in Canada BIG COUNTRY RAW

• Treat Irritable Bowel Syndrome • Restore and Rebuild Gut Flora • Promote a Healthy Digestive System • Strengthen the Immune System • Reduce Allergies • Treat Liver & Kidney Disorders

BOSS DOG

THE HONEST KITCHEN

powder supplements Intergricare Tri-Acta Made in Canada This product is designed to provide maximum protection against deterioration of cartilage while actively working to repair worn out cartilage, reduce pain and inflammation, and improve the viscosity of synovial fluid.

Mixed into your pet’s food daily, it is used for the treatment of age-related soreness, osteoarthritis, hip dysplasia, significant pain and/or immobility, physical injury, or surgery.

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kelp Kelp Help combines the benefits of natural omega 3, 6 and 9 fatty acids with essential trace minerals and vitamins for healthy skin and a glossy coat.

Kelp provides support for a healthy immune system, fortified with vitamins and minerals important in maintaining normal digestion and overall health.

Pet Kelp Formulas have an added daily helping of essential fatty acids, organic kelp with omega 3, 6, & 9, and organic flax seed. These ingredients add the essential vitamins and minerals to support your dog’s overall health, hardiness, and happiness too with a simple sprinkle of this limitedingredient super food supplement.

KELP HELP

PET KELP FORMULA

green lipped mussels Raw Paw Made in Canada Green Lipped Mussel added to food has been proven to show significant improvement in swelling, inflammation and mobility in just six weeks of treatment. It is an effective supplement for

the management of osteoarthritis and rheumatoid arthritis. Is has also been successful in managing degenerative joint diseases.

Raw Paw uses 100% pure Green Lipped Mussel from Licensed Marine Farms that use sustainable aquaculture techniques in the natural marine environment. It is safe, free of any known side effects, and among the most researched anti-inflammatories known to natural medicine.

Thrive Green Lipped Mussels are sourced from New Zealand and are an excellent, all-natural joint support supplement.

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Re-Tail

NEW PRODUCTS THAT JUST HIT THE CANADIAN MARKET

Portland Pet Food Company Family owned and run, Portland Pet Food Company believes you should feed your dog like you feed yourself. The first of their kind, these convenient shelf-stable pouch meals work as dry food toppers or soft treats, and smaller and senior dogs may enjoy them all on their own. Their lightweight and easy portability make them perfect for camping, backpacking or adventuring with your pup!

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Tiki Pets The Protein They Crave in its Purest Form.

Cats are obligate carnivores and require meat to survive.

Tiki Cat® Raw™ gives cats the uncooked, prey-like diet they crave in a safe, complete and balanced meal.

Tiki Dog™ Raw™ gives dogs the uncooked, prey-like diet they crave in a safe, complete and balanced meal.

Puppy Cake This savory yet sweet ice cream flavor is sure to be your dog’s new favorite treat. A pint of Puppy Scoops in any flavor is the perfect gift for dog lovers and pet parents who have dogs and want to feed them exceptional dog food. Dog birthdays should be celebrated with cake and ice cream treats! Puppy Scoops is the perfect dog ice cream recipe for ice treats for dogs that deserve the very best!

Just add water, freeze and enjoy!

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Kiwi Kitchens At Kiwi Kitchens their dogs are part of the family. Complete and balanced whole food diet made from high quality meat, fish and produce from New Zealand.

g's o d y Ever eam dr

Photo provided by @kipandkaan

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THIS STORE IS ON POINT

DOODLE DOGS is a perfect example of why you should shop at your local pet specialty retailer!

 Honest  Trendy  Ethical  Caring  Curb-Side Pick Up  In Store Experience  Delivery  Shipping  Social Media Savvy

2016 and have our third brick and mortar opening this fall in the SW of Calgary!

HOW YOU GOT STARTED Doodle Dogs was founded on the idea that we were having to visit other big Canadian cities in order to find unique, hand-crafted items for our pets.

Having spent the majority of our careers working in Oil and

Gas in Calgary, we decided to make a change and open our own branded Dog Boutique that specialized in unique, handmade, locally sourced, and exclusive items for dogs in Calgary.

We opened in September of

WHAT YOU LOVE MOST ABOUT OWNING A PET STORE We love the sense of community it creates for our clients and our vendors. Learning the names of our clients and their pets is such a joy, and so is knowing they love coming to shop at our store. We love crafting programs for our clients and rewarding frequent shoppers.

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We also love bringing items they’ve never seen before right in front of their eyes to try on!

Also, watching how much our staff members love working with the clients and doggies is such a joy. It’s awesome to know you can create a fun space for retail workers giving them unique customer service experience.

2018 - Calgary Small Business Week BDC’s Emerging Growth Award - Finalist

BIGGEST CHALLENGES (IF ANY) Growing too fast! We saw this with our second store and we will surely see it again with our third. While you become sought after by commercial realtors to fill strip malls, banks still look at you like you’re a liability. The question of “Can you grow too fast?” comes up often in interviews and panels and the answer is YES. But that shouldn’t stop you - you grow you, boo.

You just have to get creative and learn to be patient. When you find a formula that works you ride that wave and go with your gut.

2018 - PIJAC Independent Retailer Award - Winner

2018 - Calgary Small Business Week ATB’s Small Business of the Year - Finalist 2019 - Calgary Small Business Week BDC Emerging Growth Award - Winner

ALSO EVERYTHING YOU GUYS DO FOR THE COMMUNITY We love to host events throughout the year to fundraise for local animals rescues and charities. Every year we walk in the Calgary Pride Parade, host 2-4 Photo fundraising events,

sponsor Parkdale Petfest (co-founder), host our annual Charity Walk, host our Vendor Market where we invite 15-35 local pet artisans to sell and display their products.

We love to give back to our community. We believe there’s a social responsibility that comes from owning a business and that requires the support of the people who live in your city. That includes supporting their children’s silent auctions and donating t-shirts and other products to pet rescues. This year so far we have had to cancel most of our events but we’re proud to have hosted an online fundraiser and with thanks to our amazing distributors and manufactures raised over $4200 for two local charities.

YOUR PETS NAMES Corey owns Maggie - 11 year old Boston Terrier (and our Mascot!) and Harley Quinn a 3 year old Staffordshire Bull Terrier.

Meghan has Weechee Warrick a 6 year old liver Shih Tzu and Mallzie a Persian/ Himalayan.

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Doodle Dogs Instagram

THEN A LIST OF ALL THE AWARDS YOU HAVE WON (I KNOW THE LIST IS LONG!) 2018 - Calgary Small Business Week KPMG’s People’s Choice Award Winner

FINTASTICTAGS Hand stamped, personalized tags for your pets. Made to last your adventures!

Burnaby, BC, Canada

Catie is the owner and founder of Finntastic Tags.

Finntastic tags is inspired by my pup Finnigan, who is a two and a half year old Nova Scotia Duck Tolling Retriever.

Since I was a kid, I've ALWAYS wanted a dog. It took 22 years to convince my parents, but flash forward to today and we've never been happier. I grew up doing arts and crafts and loved a new project. When I got Finn I was exposed to the world of crazy dog people (in a good way). RoKodogwear was our

first experience with hand made items (collars, bandanas, treat pouches) for Finn and we've never looked back! Because he has an abundance of collars, we like having tags to match each collar. So let's fast forward to today. Here we are hand stamping custom tags for your fur friends, which are fashionable, affordable and are made to last your adventures!

We can't thank you enough for supporting our dream and following our journey!

- Catie & Finn 33

CAT MUST HAVE ITEMS

Be One Breed Every cat needs a shelf and this one is affordable yet modern & minimalist.

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Kong Wrangler KONG Wrangler AvoCATo satisfies cats’ hunger for wrestling with a curved shape and a crinkly soft body that invites healthy wrestling. The lightweight, tethered yarn ball sparks batting fun with an

erratic bounce and rattle sounds that reward natural instincts.

A long tail invites catch and capture play while KONG Premium North American Catnip ensures a long, stimulating fiesta of fun.

Karma Cat

Applaws

Who’s hunting whom now? The mouse cave is the perfect size and shape for your cat, and some small dog breeds, to sleep, hide and play.

Caves provide a safe, warm haven and can help your pet feel secure.

Applaws Tuna Puree has been created for you to share a unique moment with your cat. This grain free treat is made with only natural ingredients and can be fed by hand - making an everyday occasion a special and intimate time.

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Hemp 4 Paws Hemp 4 Paws Cat Formula contains 225 mg of hemp terpenes and delish Wild Alaskan Salmon oil – yummy! These nonpsychoactive terpenes are extracted from the hemp plant and are THC free, which means your pet will not experience a “high” from these treatments.

These treatments may help to relieve pain and inflammation

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(arthritis), reduce anxiety, help fight cancer, and help with the treatment of neurological disorders.

Hemp 4 Paws is 100% natural, non-GMO, and contains C02 extracted hemp terpenes (CBD) with organic cold-pressed hemp seed oil. All ingredients are 3rd-party lab tested to ensure you’re receiving the highest quality products.

Treat Planet Treat Planet Kitty Kitty Treats are made with 100% all natural, real meat ingredients. Treat Planet’s pure, freeze-dried cat treats are never cooked and have no preservatives, no fillers, no additives and no grain. These high value delicious treats are made and sourced in the USA.

NZ Naturak Pet Food MEOW is made using only the highest quality ingredients aimed at nourishing your pet's health. Their products combine the nutrition and taste of fresh, raw food and put through a gentle freeze drying process which protects all the natural enzymes and nutrients, so none of the wholesome goodness is cooked out.

Meowijuana Crunchie Munchie Carefully crafted treats with a catnip flavored center. So satisfying, your cat will have to fight the urge to go back for more after falling in love with this one of a kind edible.

The purrfect bite. Made with a unique crunchy outer shell. Soft and creamy Catnip and Valerian Root Center.

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@jackjackthekitty 576

High energy 2 year old adventure kitty

@canadiancatlover 2.9K

Just some cat lovers sharing Kitty pics from across Canada, tag them for your chance to be featured.

@catsofinstagram 1.5M

Based in BC Cats of Instagram is run by some pretty cool peeps, their love of animals runs deep.

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@lucy_lupedo_lola_montez 2.8K

These BC kitties like a good game of chase along with taking naps, and relaxing by the fire.

CANADIAN INSTAGRAM CATS TO FOLLOW @thomas_darecat 108

A look into Dares Country Feed with their house cat Thomas.

@poofy.mishka 1.6K

Adopted cuddly fluffball living in Toronto

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Local BC kitty will keep you entertained with his Harry Potter Tail.

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