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Fall 2008 Spring 2009

Advertising Rates and Information Display Advertising Rates Advertising Policy

Specific Page Reservation...................................................... $15.00

The Advertising Manager and/or Editor in-Chief reserves the right to reject any advertising. The words “Paid Advertisement” may be placed above and/or below any advertisement. Acceptance by Advertising Representatives does not necessarily constitute acceptance by Advertising Manager.

Color Rate

Production

Standard Open Advertising Rate

Rate Per Column Inch............................................................... $9.00 Local Rate (Rapid City/Black Hills Area). ......................................... $8.00 Student Discount Business Rate............................................... $7.00

Position Fee

Color is an additional 40% of total cost of the ad. (Must be CMYK)

Discounts

- Any ad scheduled to run for three or more issues will receive a 15% discount on the total cost of the time it is run. - Pre-paid ads will receive a 10% discount per ad. - All other discounts will be determined on a case by case basis

Online Advertising Rates Achieve 24/7 frequency and reach an even greater audience by advertising online! With our completely wireless campus, students depend on the web for much of their information. Don’t miss out on this opportunity!

Front Page (Guaranteed 2,500 Impressions)

Banner (728 x 90).................................................................. $200.00 Rectangle (180 x 150)........................................................... $140.00 Skyscraper (160 x 600)......................................................... $250.00

Story Page (Guaranteed 1,500 Impressions)

Banner (728 x 90).................................................................. $150.00 Rectangle (180 x 150)........................................................... $100.00 Skyscraper (160 x 600)......................................................... $200.00 All online rates are monthly, prices for shorter run times can be determined upon request. Website will launch February 1, 2009.

Contract your ad before the launch to receive a 20% discount!

Submission of copy and/or photos for inclusion in an advertisement shall constitute certification by the advertiser that any necessary releases and permission to use such materials have been secured by the advertiser. All ads created by the Raver remain its sole property.

Technical Specs

Minimum ad depth is 1 inch. Ads are sold in one-half inch increments. Ads more than 8 inches deep will be billed for 10.5 inches of depth. Page size: 10.25 in x 16 in Column Depth: 10.5 in Display Column Widths: 1c=1.875”, 11p6 - 2c=4”, 24p 3c=6.125”, 36p6 - 4c=8.125”, 49p 5c=10.25” , 61p6

Cancellation

Cancellation of advertising space or inserts is accepted until deadline. Advertisers are responsible for the cost of orders canceled after deadline.

Ad Submission

Please submit digital ads as PDFs by deadline.


Fall 2008 Spring 2009 Pre-Printed Inserts

SDSM&T Raver

Full Page (1000 copies) ....................$125.00

From important phone numbers to rate, color and online advertising information, this rate card is your guide to advertising with the SDSM&T Raver.

Inserts must be pre-printed. 1000 copies must be delivered to the Raver office at the SD School of Mines or pick-up arranged by the print deadline.

Political Advertising All political ads must be clearly labeled “Paid Advertisement� and include an organization name. All political advertising is required to be paid in advance and does not qualify for any discount.

Editor In-Chief...................... Katie Aurand Advertising Director..................Erica Kjar Web Manager............... Matt DesEnfantes Circulation.......................................... 1000 Readership..........................................1900 Campus Population............. Approx. 2160

Yearly Calendar

Fall 2008 Print Schedule

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Contact Information

Address:

SDSM&T March 2009 S 1

Raver 7 501 St. M ET Saint W Joseph Th F Sa 2 3 City, 4 5 6 7 Rapid SD 57701

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Advertising:

(712) April 2009 S

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News Room: (605) 209-6933 May 2009 S

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Submission: raver.sdsmt@gmail.com 10 11 3 4 5 6 7 8

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Raver Rate Card 08-09