a high bounce so that same wedge can handle softer lies and steeper swings. The Edison wedge is a bold departure from traditional wedge design providing two bounces for consistent contact and spin regardless of the turf condition or player ability. And the proof is in the numbers according to Koehler. The same robotic testing proved Edison forged wedges deliver up to 58% tighter long and short dispersion, and up to 26% more spin than other mainstream wedges. The big bonus behind Edison’s weighting technology are more penetrating trajectories – the ability to “stick it” on the green - something average golfers struggle with and dream to do just like the pros. “Traditional ‘tour designs’ don’t benefit the vast majority of golfers; they are the most fickle clubs in your bag, with mis-hits as small as a half inch costing you 50 feet or more,” said Koehler. “The Edison forged wedges are simply a better design that takes the frustration, confusion and worry out of the short game.” Edison forged wedges feature
CNC-milled faces with progressive grooves — width, depth, spacing and wall angle are all optimized for each range of lofts. On higher lofts, Edison’s unique “X pattern” between the grooves provides even more spin for those short shots around the green. Every wedge is custom-built for that particular golfer and finished with Edison’s proprietary Durable Chrome plating which is twice as thick and durable as other major brands. Getting the right Edison forged wedges in your bag begins with Edison’s proprietary WedgeFit® Scoring Range Analysis on Edison Golf’s website (www.edisonwedges. com). This process is much deeper and more thorough that other brands’ wedge selector tools, as it dives into the golfer’s strengths and weaknesses in their scoring range performance. “I don’t do what the other big names in wedges do. Because I care more about YOU than tour players,” said Koehler. “ I created Edison wedges to help you play better and feel confident about your short game. Our custom demo program even lets
Terry Koehler discusses the advantages of his Edison wedges for the average golfer.
you try one on your own course, hitting the shots you face every round. If you don’t see the difference with your Edison forged wedge, we’ll buy it back.” For more information on Edison Golf’s innovative wedge technologies visit www.edisonwedges.com. Contact Terry Koehler via e-mail at terryk@edisonwedges.com or phone at 800-933-4395.
www.edisonwedges.com