Property Insider
Email us: propertyinsider@echo.net.au
Sitting down with Vicki Cooper After ten years running her own very successful agency on the Sunshine Coast Vicki moved to the Northern Rivers and became an independent sales associate with @realty. How’s it working out? Overall I’m very happy with the way things are going and confident I made the right decision. And the right move. I’d like to be a little busier but realise it will take time for people to get to know me here. The @realty network and backup support is first rate and I have been fortunate enough to have attracted some great clients already. Why do you feel so strongly that the industry needs to change? Whenever you see research
asking people which professions they trust, invariably real estate agents are languishing at the bottom of the list. My clients receive my full attention and commitment, supported by all the latest technology, research, marketing and admin support
It’s time to be honest about this. On the whole we are just not seen to be the trustworthy, reliable people we like to project. And while there are many great, hard working professionals,
it’s not uncommon to hear complaints about poor service or high fees and charges. Old ways of doing business are changing. Our clients and customers are looking for something better.
Is there anything you miss about not working in a traditional agency structure? Well I don’t miss having business admin tasks distracting me from doing my absolute best for my clients and customers. I don’t miss trying to find employees who share the same work ethic and values. I don’t miss the distraction of gossip and office politics. In other words NO‌ I don’t miss it at all. What do you think are the main ćĕŕĕǕ Ć?Ɔ ÄŞĹ&#x;Ĺż ơĹ&#x;Ć–Ĺż ĈĹ?ĜĕŕĆ?Ć†Čƒ I am a highly experienced
award-winning sales agent. I have no office to manage, no staff to worry about and I am backed by Australia’s most modern real estate organisation. My clients receive my full attention and commitment, supported by all the latest technology, research, marketing and admin support of @realty. All for a fee which traditional bricks and mortar agencies will find very difficult to match.
As an @realty agent you are allowed to work wherever you like, is this a plus or a problem? If the internet did not exist it would be a problem. But the reality today is that I can find out virtually everything about your property and your neighbourhood online‌ and so can most savvy buyers. If I were looking for an agent to sell my property tomorrow, local knowledge would rate lower on my list of priorities behind attributes like: proven sales ability, outstanding negotiation skills and knowing how to use modern marketing to find the best buyers. I believe the old shop on the high street model is broken. I work wherever the clients are and where the buyers will be.
Are you wondering what is going on with your property and manager ?
We pride ourselves with
100% Customer Satisfaction
Are you thinking of changing agencies? Call us today! Ph: 0401 911 557 Suite 3, 6 Jonson St, Byron Bay www.scotfuller.com.au www.echo.net.au/byron-echo Byron Shire Echo archives
Prestige Waterfront Lifestyle Awaits YOU! 2315 Pacific Highway Cowper Are you looking for the ultimate prestigious waterfront property that has a relaxed country feel and sense of space? Look no further, this PDJQLĆ“ FHQW SURSHUW\ WLFNV DOO WKH ER[HV DQG LV LQ an ideal central location. Just imagine the quiet HYHQLQJV UHOD[LQJ RQ WKH ULYHUEDQN EHVLGH WKH Ć“ UH SLW ZLWK \RXU IDYRXULWH GULQN ZKLOH \RX ZDWFK yet another stunning sunset over the river and are HQWHUWDLQHG E\ WKH DEXQGDQW ORFDO ELUGOLIH :KDW a perfect way to end your day, after water skiing, Ć“ VKLQJ RU VDLOLQJ RQ WKH ULYHU ULJKW DW \RXU GRRUVWHS
Ray White Maclean
3
2
5
Sale Price $836,000 $V \RX HQWHU WKH SURSHUW\ \RX ZLOO EH LPSUHVVHG with the size of the home, along with the neat, understated street appeal that offers only hints of the surprises that wait within. Upon entering the KRPH \RX DUH LPPHGLDWHO\ JUHHWHG E\ VWXQQLQJ river views that enhance the large open plan lounge /dining area. View: By Appointment Contact: Alan Bruchert 0458 495 172
213 River Street, Maclean wĈĆ?Ĺ&#x;ćĕſ Ǫǧǽ NJǧǨǰ The Byron Shire Echo 35