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PUBLISHER'S WORD
Thank you for a 10-year journey
SyracuseWomanMag.com contact@syracusewomanmag.com
PUBLISHER
I
t’s funny how things start. In the fall of 2010, I received a phone call on a sunny afternoon from the copublishers of Rochester Woman Magazine, asking if I could meet with them for a few minutes to discuss an opportunity. “Sure,” I said. “When would you like to meet?” I didn’t realize that they were currently en route to my office, but they were at the front door within a few minutes. It wasn’t a long time to prepare for what would end up being a major shift in the focus of our company. I’ve always been a community news guy. To this day, I enjoy covering a beat, watching the machinations of local government, following up on the quaint features that make up a community newspaper and getting my fingers dirty leafing through the pages of our papers. But in the fall of 2010, as the folks from Rochester showed me their beautiful magazine, and described how we could create something similar here, I was wowed by the opportunity for our little community newspaper group to evolve and grow. It would take the right people to get it off the ground, and that’s where we were very lucky. Our first hire for the job of editor was Farah Jadran, who had previously worked in Eagle’s newsroom and was perfectly suited to be the editor of a women’s magazine (see cover story). Bright, energetic and enthusiastic, Farah saw it as her mission not only to tell great stories through the magazine, but also to be its face in the community. In her four years at the helm of SWM, Farah was omnipresent at community events, seeking out great stories and championing the magazine’s role in the lives of women in the Syracuse area. Farah’s hire was followed shortly thereafter by Renée Moonan on the advertising sales side, who was joined later in 2011 by Linda Jabbour. A magazine, by necessity, is a business, and businesses succeed or fail on the strength of the relationships they develop. Renée and Linda have worked tirelessly for a decade advocating for their clients and helping them promote their products and services in an attractive and compelling way. More than that, they love and believe in the magazine and what it means to the community of Syracuse women. It’s that passion that makes them, and by extension Syracuse Woman Magazine, successful. Like in any business, there have challenges along the way. Our vision in Syracuse of what Syracuse Woman Magazine should be differed from the that of our partners in Rochester, and after five years together, we bought out their share of the magazine and gained the freedom to produce the magazine in the way that we felt resonated with our local audience. That meant bringing on a new designer, and we were fortunate to find someone in Andrea Reeves who provided not only a great eye for what the magazine should look like, but insight into how the design, content and advertising intermingled to create a great reader experience. And of course, like so many local businesses, the pandemic made the celebration of our 10th anniversary anything but secure, forcing us to change how we staff and manage not only the magazine but our weekly newspapers as well. But with hard work and a loyal following, we’ve persisted. I’d like to congratulate the whole team from Syracuse Woman Magazine on 10 amazing years, and thank you, our readers, who make it all worthwhile. Best of luck in 2021 and beyond.
David Tyler January 2021
David Tyler dtyler@eaglenewsonline.com
DESIGN
Andrea Reeves
PHOTOGRAPHERS Alice G. Patterson Nancy Miller Sarah Heppell
CONTRIBUTORS
Sarah Tietje-Mietz Farah Jadran Nichole Cavallaro Amber Howland Jason Klaiber Lisa Sousou Russ Tarby Kenneth Sturtz
Lorna Oppedisano Alyssa LoFaro Sarah Hall Alice G. Patterson Renee Moonan Linda Jabbour Andrea Reeves
Cover photo by Alice G. Patterson
ADVERTISING SALES
Renée Moonan Linda Jabbour 315.657.7690 315.657.0849 Rmoonan@eaglenewsonline.com Ljabbour@eaglenewsonline.com
ADVERTISE WITH US
Unlike any other publication in the Syracuse area, our feature articles address major topics that interest local women. Each issue includes articles on health, fashion, fitness, finance, home matters, dining, lifestyle and personal perspectives, as well as a spotlight on local Syracuse women. Ads are due on the 15th of the month prior to publication. The print magazines will be distributed locally in over 350 locations and will be in your inbox electronically by the middle of every month. The publication is available free of charge.
CONTACT OUR HOME OFFICE 315.434.8889 | 2501 James Street, Suite 100, Syracuse, NY 13206
The magazine is published 12 times a year by Community Media Group, LLC and Eagle Publications, 2501 James St., Suite 100, Syracuse, NY 13206 Copyright © 2020 Community Media Group, LLC. No part of this magazine may be reproduced or republished without the consent of the publishers. Syracuse Woman Magazine is not responsible for unsolicited submissions, manuscripts, photos or artwork. All such submissions become the property of Community Media Group, LLC and will not be returned. 10th Anniversary Edition
