Page 1

SFDESIGN

CALIFORNIA NORTH CHAPTER MAGAZINE VOLUME III 2015

AMERICAN SOCIETY OF INTERIOR DESIGNERS CALIFORNIA NORTH - 1 - VOLUME III 2015 | CA NORTH CHAPTER

2015 Fall NewsletterV.3.indd 1

10/7/15 3:28 PM


Project1_Layout 1 7/2/15 7:14 PM Page 1

Revere it. Play it. Listen to it.

S O O T H E Y O U R S O U L W I T H I T.

Member A

Pres ent ing t he f irst hig h-res olut ion player piano wor t hy of t he re vere d Steinway & S ons name. T h e S t e i n w a y S p i r i o i s a m a s t e r p i e c e o f a r t i s t r y, c r a f t s m a n s h i p a n d e n g i n e e r i n g t h a t d e l i v e r s a l l t h e n u a n c e a n d p a s s i o n o f l i v e p e r f o r m a n c e s b y t o d a y ’s m o s t r e n o w n e d m u s i c i a n s f r o m c l a s s i c a l to jazz to ro ck. STEINWAYSANFRANCISCO.COM/SPIRIO

STEINWAY PIANO GALLERY 6 4 7 M i s s i o n S t r e e t, S a n F r a n c i s c o , C A 9 4 1 0 5 T E L . ( 4 1 5 ) 5 4 3 - 1 8 8 8 s t e i n way s a n f r a n c i s c o . c o m - 2 - VOLUME III FALL 2014 | CA NORTH CHAPTER

2015 Fall NewsletterV.3.indd 2

10/7/15 3:28 PM


8

Member Appreciation Night photo by laurenhermele.com

AMERICAN SOCIETY OF INTERIOR DESIGNERS CALIFORNIA NORTH

ASID CA NORTH CHAPTER OFFICE 2 Henry Adams Street, Suite 301 San Francisco, CA 94103 Telephone 415.626.2743 Fax 415.626.0749 asidcan@earthlink.net asidcalnorth.com | designfinder.com

ASID NATIONAL 718 7th Street NW, 4th Floor Washington, DC 20001 Telephone 202.546.3480 Fax 202.546.3240 Toll Free 800.610.ASID (2743) asid@asid.org | www.asid.org

EDITORIAL STAFF Editor:

FALL 2015 California North Chapter Member Appreciation Issue 4 President’s Message 6 Thank you Sponsors | Welcome New Industry Partners 8 Membership Appreciation Night 20 Silver Trident Winery | ASID Industry Partner Spotlight 22 2015 Design Excellence Awards Gala | Coming in October

Jennifer Davidson, Allied ASID

Index Of Advertisers

Contributors:

Gioi Tran, ASID Brian Woolery, Industry Partner of ASID Art Director:

Laura Shine Lee

CHAPTER ADMINISTRATOR Jennifer Davidson, Allied ASID 415.626.2743

PUBLISHING STAFF Sales Rep: Mike Watt 972.989.2208 SFDesign Magazine is published quarterly for the ASID CA North Chapter of the American Society of Interior Designers by DSA Publishing & Design, Inc. Editorial content and the SFDesign magazine are controlled and owned by the CA North Chapter ASID. Reproduction of this publication in whole, in part, in any form is strictly prohibited without the written permission of the CA North Chapter of ASID.

17

California Homes Magazine

14 Marsh Interiors

10 Ceramic Tile Design

14 McCutcheon Construction

14 Dawson Custom Workroom

11 Orient Express Furniture/Star

16 Draperies by Susan

15 Elle Decor

7

11 Fatto A Mano

15 Reeds Home Delivery

18 Ferguson Enterprises

19 Shades of Marin

5 FM Distributing

2 Steinway Piano Gallery

10 Hegerle

19 The Bath + Beyond

23

7

Hunter Douglas

24 Intertile Distributors

International Furniture Rebarts

TileShop

15 Townsend Showroom 7 Tulip Hardwood Floors

on the Cover First Place Winner 2014 Design Excellence Awards - Residential Whole House Over 2500 sq ft. See this year’s winners at the Gala Oct 15. Page 22 for more info

PROJECT NAME: MILLENIUM TOWER DESIGNERS: MICHAEL BOOTH & BILLY QUIMBY FIRM NAME: BAMO

Location: San Francisco Photographer: Eric Piasecki | OTTO

- 3 - VOLUME III 2015 | CA NORTH CHAPTER

2015 Fall NewsletterV.3.indd 3

10/7/15 3:28 PM


President’s Letter

AMERICAN SOCIETY OF INTERIOR DESIGNERS CALIFORNIA NORTH ASID CA NORTH CHAPTER OFFICE

reetings, fellow design lovers! I can hardly believe that my term as President of the California North Chapter is coming to an end! Here’s a look back at what we accomplished together this year: Produced 16 in-person events, including 7 CEUs and a wildly successful Member Appreciation Night Raised over $2000 for charities including St. Jude Children’s Research Hospital and DIFFA Partnered with 6 new annual sponsors Welcomed 41 new industry partner members (see page 6) Welcomed 33 new professional designer members Welcomed 60 new student members Forged friendships and business relationships that will continue to evolve for years to come. The reason that I volunteered to become the President of this chapter is because I firmly believe that it’s essential to give back to the community that supports you, whether that is in work or play. While this year has been a lot of work, it’s always been an absolute pleasure to get my hands dirty with people who are as engaged and excited about the world of design as I am. I encourage each one of you to join a committee, attend an event, help out with social media and get involved! I’m looking forward to celebrating all these achievements plus those of our competition winners, and the induction of the chapter’s new board of directors, at our Design Excellence Awards Gala on October 15. San Francisco Mayor Ed Lee is our guest speaker - it’s a red carpet event you won’t want to miss! Tickets at http://asiddesignawardsgala2015.eventbrite.com I hope to see you again very soon! Regards,

Gioi Tran, ASID

2 Henry Adams Street, Suite 301 San Francisco, CA 94103 Telephone 415.626.2743 Fax 415.626.0749 asidcan@earthlink.net asidcalnorth.com | designfinder.com

BOARD OF DIRECTORS President Gioi Tran, Allied ASID 415.487.1241 gioi@applegatetran.com President Elect Norma Ryles, Allied ASID 510.754.4050 norma@normarylesdesign.com Financial Director Rosann Allenbaugh, ASID Industry Partner 510.338.3336 info@satoriwalls.info Communications Director Vacancy Membership Director Rise Krag, Allied ASID 650.854.9090 rki@rkiinteriordesign.com Professional Development Director Vacancy At-Large Director Marlene Farrell, ASID 925.279.4396 mfarrelldesign@sbcglobal.net Student Representative Hayley Alexander, ASID Student Member 949.338.1363 hayleypalexander@yahoo.com Emerging Professionals Fiona Burr Allied ASID 650.455.3388 Fiona@fionabronte.com Niluka de Pinto, Allied ASID nilukadepinto@gmail.com Social Media Chair & Chapter Administrator Jennifer Davidson, Allied ASID 510.213.1222 j.davidsondesign@gmail.com 415.626.2743 asidcan@earthlink.net

ASID CA North Chapter President 2014 | 2015

- 4 - VOLUME III 2015 | CA NORTH CHAPTER

2015 Fall NewsletterV.3.indd 4

10/7/15 3:28 PM


E

m

rtner

or

Residential Project in Dallas (USA) - Kittler & Loecker Design Countertop, Island & Backsplash: ESTATUARIO Polished finish

mber

Extraordinary Surface Interior and exterior applications: Flooring, Cladding, Countertops, Furniture. Resistant to stains, scratches, chemicals, extreme temperatures and UV exposure.

distributed by

Maximum format, minimum thickness, different finishes. More than 40 selections available. Design, Durability, Versatility, Sustainability.

415 767 4600 www.fmdistributing.com 1315 Armstrong Avenue. San Francisco, CA 94124

- 5 - VOLUME III 2015 | CA NORTH CHAPTER

2015 Fall NewsletterV.3.indd 5

10/7/15 3:28 PM


Thank you to our Annual Sponsors

Arana Craftsman Painters CALIFORNIA HOMES Magazine Cambria Clive Christiansen Interiors Da Vinci Marble FM Distributing by Fox Marble McCutcheon Construction, Inc. San Francisco Design Center

please give chapter sponsors & IPs your business whenever possible!

Welcome to our new Industry Partners in 2015

Aga John Oriental Rugs Arana Craftsman Painters AVI Marin Bang & Olufsen America, Inc. Bloomingdale’s Brown Jordan Outdoor Kitchens Ceramic Tile Design Cimarron Cimarron Circa Lighting Enkeboli Designs European Kitchen Design Excel Dryer, Inc. Exclusive Fabrics & Furnishings FIBER-SEAL Systems First Amendment, Inc. (1AM) Floordesign Rugs Hegerle Marketing Services Inc. Hickory Chair Houseworks Huge Design LLC Khrome Studios Leong Interiors Littman Brands & SONNEMAN Lucca Antiques Madico Window Films McCutcheon Construction, Inc. Michael Taylor Designs, Inc. Modani San Francisco Monark Premium Appliances Nancy Johnson Events Management Port & Manor Roppe Corporation Ruby Living Design Satori Japanese Wall Finishes Serena & Lily, Inc. Silver Trident Winery The Container Store Thermasol Timothy Oulton Villiers WPA San Francisco

Photo: Silver III Trident Winery furnished - 6 - VOLUME 2015 | CA NORTH CHAPTERw/Ralph Lauren Home

2015 Fall NewsletterV.3.indd 6

10/7/15 3:28 PM


Project4_Layout 1 10/5/15 2:39 PM Page 1

Blinds • Shades • Shutters • Draperies • Roman Shades

T

U

L

H a r d w o o d

I

P

F l o o r s

REAL WOOD FLOORING Window Fashions Gallery

INDUSTRY PARTNER

1352 Broadway, Burlingame, CA 94010 650-348-1268

Custom Flooring for over 25 years

990 Industrial Rd., Ste 106, San Carlos, CA 650-508-8518 www.rebarts.com www.rebartsinteriors.com

305 Cutting Blvd. n Richmond, CA 94804 510.558.2030 www.tulipfloors.com

© 2009 Hunter Douglas. ® Registered trademark of Hunter Douglas.

13596

Project6_Layout 1 10/5/15 2:42 PM Page 1

- 7 - VOLUME III 2015 | CA NORTH CHAPTER

2015 Fall NewsletterV.3.indd 7

10/7/15 3:28 PM


A ASID California North Chapter welcomed 124 attendees to our Membership Appreciation Night on July 9, 2015. The complimentary event was a mix of 49 current members and 75 friends, industry colleagues and prospective members, interested in what our chapter has to offer. All photos by www.laurenhermele.com

membership

APPREC

- 8 - VOLUME III 2015 | CA NORTH CHAPTER

2015 Fall NewsletterV.3.indd 8

10/7/15 3:29 PM


p

CIATION

- 9 - VOLUME III 2015 | CA NORTH CHAPTER

2015 Fall NewsletterV.3.indd 9

10/7/15 3:29 PM


Project10_Layout 1 4/26/15 3:51 AM Page 1

Project2_Layout 1 7/2/15 7:06 PM Page 1

Two Great American CABINETMAKERS

crystalcabinets.com

habershamhome.com To learn more, visit the web site or feel free to contact me: Buzz Hegerle Hegerle Marketing Services, Inc. buzzhegerle@gmail.com 408-499-0644

- 10 - VOLUME III 2015 | CA NORTH CHAPTER

2015 Fall NewsletterV.3.indd 10

10/7/15 3:29 PM


19511 Pauling, Foothill Ranch, CA 92610 USA

HQ TEL: 949-858-2100

DESIGN@STARINTERNATIONALFURNITURE.COM

HQ Tel: 949-635-7978

design@OrientE xpressFurniture.com

Project4_Layout 1 2/3/15 2:28 AM Page 1

- 11 WINTER 2012 | GEORGIA CHAPTER - 11- - FALL VOLUME III 2015 | CA NORTH CHAPTER

2015 Fall NewsletterV.3.indd 11

10/7/15 3:29 PM


H

osts NIDO living provided delicious nibbles both sweet and savory passed by friendly servers, enjoyed throughout the night in their beautiful San Francisco Design District showroom. Boutique Napa wine was poured by new ASID Industry Partners Silver Trident Winery, who sponsored their exquisite wine for all of our guests.

- 12 - VOLUME III 2015 | CA NORTH CHAPTER

2015 Fall NewsletterV.3.indd 12

10/7/15 3:29 PM


very ASID Member who brought

• $1000 shopping spree from NIDO living

a friend received an extra entry

• Handmade clock and coffee table book from Thos.Moser

to our giveaway, as part of our Bring-A-Friend campaign.

• Winner’s choice of 5’x8’ rug from DELOS Rugs • Trunk organizer from California Closets • Handpainted 2’x4’ tile from Walker Zanger

Prizes donated by our generous

• Five $50 gift certificates from Chairish

Industry Partners included:

• Five $50 gift certificates from DesignFinder/DSA Publishing

- 13 - VOLUME III 2015 | CA NORTH CHAPTER

2015 Fall NewsletterV.3.indd 13

10/7/15 3:29 PM


Project4_Layout 1 2/3/15 2:23 AM Page 1

Project3_Layout 1 7/2/15 7:11 PM Page 1

Serving Bay Area Designers since 1980.

The Unique Style of Alustra Equals Contemporary Design. Call for an appointment to visit our showroom and take advantage of our resource library.

Marsh Interiors 3850 San Pablo Ave Ste 104 Emeryville CA Tuesday-Friday: 11am-5pm Saturday: 10am-3pm Sunday & Monday: Closed 510-547-7540 marshinteriorswindowfashions.com info@marshinteriors.com

27006

- 14 - VOLUME III 2015 | CA NORTH CHAPTER

2015 Fall NewsletterV.3.indd 14

10/7/15 3:29 PM


ELLE DECOR’s

LOOK BOOK APP

ELLE DECOR’s most popular online resource is now available as a free app, with hundreds of images, searchable by room and by style. Save your favorites in “My Design File” and share them with clients. An archive of our best images at your fingertips… AMAZING.

1670 Delta Court, Hayward, CA 94544 (510) 781-0418 www.reedshomedelivery.com

iPad ® is a trademark of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

Project2_Layout 1 10/7/15 1:13 PM Page 1

LEO CLAUDIO CABINETS Design + Fabrication Kitchen • Bath • Media Storage • Wardrobe

590 Townsend Street | San Francisco, CA 94103 | 415-766-4399 www.townsendshowroomsf.com

- 15 - VOLUME III 2015 | CA NORTH CHAPTER

2015 Fall NewsletterV.3.indd 15

10/7/15 3:29 PM


Project1_

Project6_Layout 1 2/4/15 12:59 PM Page 1

member appreciation continued

WITHOUT SILHOUETTE WINDOW SHADES

Layered between two elegant sheers, soft fabric vanes close for full privacy and open to reveal a soft view of the outside. Silhouette’s soft, light diffusing vane and double sheer fabrics blend to create a unique visual experience. We invite you to see for yourself the many features and benefits of the Silhouette shade.

WITH SILHOUETTE WINDOW SHADES

6037 Christie Ave • Emeryville CA Showroom Hours: Tue-Fri 10am-3pm • Saturday 10am-5pm • Closed Sunday Office Hours: Mon-Fri 9am-5pm • Free Consulations and Estimates

510-652-7027

www.draperiesbysusanbayarea.com

T

he night closed with a toast by President Gioi Tran and bags filled with ASID goodies for all attendees – the event was a huge success, agreed by all. Thanks to everyone

© 2014 Hunter Douglas. All rights reserved. All trademarks used herein are the property of Hunter Douglas. 42104

who attended; we hope to see more of you next year!

2015 Fall NewsletterV.3.indd 16

asid.org/join

10/7/15 3:29 PM


Project1_Layout 1 10/7/15 12:41 PM Page 1

CALIFORNIA CA ALIIFO AL FOR FO RN N NIA IA HOMES H OM MES E ES

MA GAZINE OF ARCHITECTURE AR CHITE C TURE THE MAGAZINE AR T S & DISTINCTIVE DIS TINC TIVE DESIGN THE ARTS

BRENTWOOD CORONA DEL MAR PALM SPRINGS SAN FRANCISCO LAGUNA BEACH

DISPLA AY UNTIL NOVEMBER 15, 2015

Food&Wine

IN THE SANTA YNEZ VALLEY

Thiss is a special off ffer er to subscribe to CALIFORNIA HOMES. It is available in this issue only.

Y YES! ES! I WOULD LIKE TTO O SUBSCRIBE TTO OC CALIFORNIA ALIFORNIA HOMESS A ATT THIS SPECIAL RATE RATE NAME __________________________________________________________________ ADDRESS ________________________________________________________________ CIT Y ________________________________________ __________________ STTA ATE ____ _ ZIP ____________ 1 year | $22 Spring, Summer, Fall, Winter Payment Enclosed

2 years | $40 Spring, Summer, Fall, Winter Bill Me

M ail t o C A L I F O R N I A H O M E S : P O Box 8655, Newpor t Beach, CA 92658 email: subs@calhomesmagazine.com | phone: 949.640.1484 - 17 - VOLUME III 2015 | CA NORTH CHAPTER

2015 Fall NewsletterV.3.indd 17

10/7/15 3:29 PM


De

AMERICAN SOCIETY OF INTERIOR DESIGNERS CALIFORNIA NORTH

Thursday, October 15, 2015 • 5:00 - 8:00pm at Floordesign, 25 Rhode Island Street, San Francisco, CA 94103 RSVP: asiddesignawardsgala2015.eventbrite.com or call 415-626-2743 • Cocktail attire / black tie requested Guest Speaker: Mayor Ed Lee MCs: Heidi Gerpheide & Susan McFadden, Publishers of CALIFORNIA HOMES magazine Project7_Layout 1 9/27/15 8:56 PM Page 1

STYLE THAT WORKS

beautifully

Helping clients share your vision is a breeze when they can touch, see and compare top-selling bath, kitchen and lighting products in our state-of-the-art showrooms. With our consultants’ product knowledge, planning and presentation resources, as well as coordination with you and your contractors, Ferguson provides an extension of your business to help bring your design to life. FERGUSON.COM San Francisco 435 Valencia St (415) 551-3580

Monterey 1144 Fremont Blvd (831) 394-7469

©2015 Ferguson Enterprises, Inc.

- 18 - VOLUME III 2015 | CA NORTH CHAPTER

2015 Fall NewsletterV.3.indd 18

10/7/15 3:29 PM


Project5_Layout 1 8/25/14 11:42 AM Page 1

Thank You to our Design Excellence Awards Sponsors

CULTURED LIFESTYLE

• Blinds • Shades • Sheers • Honeycombs • Shutters • Draperies • Valances • Motorized Awnings • Motorization Specialists

Your Complete Design Showroom

San Francisco

Project8_Layout 1 4/26/15 3:41 AM Page 1

- 19 - VOLUME III 2015 | CA NORTH CHAPTER

2015 Fall NewsletterV.3.indd 19

10/7/15 3:29 PM


spotlight

industry partner

- 20 - VOLUME III 2015 | CA NORTH CHAPTER

2015 Fall NewsletterV.3.indd 20

10/7/15 3:29 PM


N A PA

NA PA F INE W IN E

comes {RALPH LAUREN} home ASID Industry Partners Silver Trident Winery want to welcome you to a whole new approach to wine tasting that pairs great wines with world-class home décor. Imagine walking into a Tuscan-style stone building in the heart of the charming town of Yountville, within walking distance of the celebrated French Laundry and other Michelin-starred restaurants. It’s intimate and inviting, with a warm and beautifully appointed living room, dining room and library. There’s no tasting bar, no rush, no standing on your feet. You’re in the private home of a small family winery, and you’re greeted by a friendly, knowledgeable host, who invites you to make yourself comfortable and settle in for a relaxed tasting of outstanding wines. Now imagine this: Just about everything you’re admiring around you— from the art and decorative accents to the furniture and floor coverings, from the serving trays to the crystal wine goblets—has been curated in association with Ralph Lauren Home. And, just like their wines, it’s all available to add to your collection, or to specify for your clients. Silver Trident can even serve as your design order assistant. For more information, call 707.945.0311 or email TastingRoom@SilverTridentWinery.com

- 21 - VOLUME III 2015 | CA NORTH CHAPTER

2015 Fall NewsletterV.3.indd 21

10/7/15 3:29 PM


Project2_

industry partner

spotlight

c on t i n u e d

Silver Trident Winery can accommodate up to 50 people standing and 20 people seated, available for your event. For more information, call 707.945.0311 or email TastingRoom@SilverTridentWinery.com

2015 Fall NewsletterV.3.indd 22

10/7/15 3:29 PM


Project2_Layout 1 10/7/15 10:15 AM Page 1

Morning Sunshine

Afternoon Cool Down

PowerView™ Motorization

It moves your shades, so you don’t have to. INTRODUCING POWERVIEW ™ MOTORIZATION FROM HUNTER DOUGLAS. A remarkable new system that automatically moves your shades throughout the day, according to your schedule and activities. Just program your personalized settings with your smart phone or tablet, and let PowerView do the rest.* You can even activate a pre-programmed setting with a touch of our brilliantly designed PowerView Pebble™ Scene Controller. How smart—intelligent shades that simplify your life. Visit hunterdouglas.com to see PowerView Motorization in motion for yourself.

The PowerView Pebble is available in seven colors. *The PowerView App and additional equipment required for programmed operation. © 2015 Hunter Douglas. All rights reserved. All trademarks used herein are the property of Hunter Douglas. - 23 - VOLUME III 2015 | CA NORTH CHAPTER

2015 Fall NewsletterV.3.indd 23

10/7/15 3:29 PM


Project2_Layout 1 2/3/15 2:33 AM Page 1

Simple elegance. Muted colors in a palette of grey, beige, and black, just waiting for you, the designer, to create a masterpiece.

NS599L Zebr Zebra a

MT806 Blac Black Serpentine

NS593H Silv Silver er Honed

NS504H White Macaubas

NS592H V Venato enato

MT827 Silver Silver Onyx Onyx

Jet Mist GR119L Jet

- 24 - VOLUME III 2015 | CA NORTH CHAPTER

2015 Fall NewsletterV.3.indd 24

10/7/15 3:29 PM

ASID Cal North Fall 2015  
ASID Cal North Fall 2015