• Old Fashion (Lead with Buffalo Trace; Can also be made with Traveller
• Manhattan (Lead with Sazerac Rye; Can also Be made with Traveller
• Espresso Martini (Buffalo Trace or Wheatley)
• Neat Tasting for guests that want to learn more
The Set Up
• Custom foldable wooden Bar
• Napkin Caddy
• Bottle Glorifier
• BTD Cups
• Bar Mats
Co-Branded Activation Assets:
• Smoke Tops (maple, oak, cheery)
• Tasting Mat with Tasting Flight
• Product Information/Recipe Cards
Execution
• Luxury & Full Service Locations.
Transportation
• All items come in a crate on one pallet
BAR-IN-A-BOX: Base
– Bar top Set Up)
Napkin caddy
Bottle Glorifier
Buffalo Trace Cups for tasting
Tasting Mat
Smoker
Bar
QR Code with link to making cocktails at home
Cocktail Solutions For Every Taste Profile
turnkey solution for banquets package
HOW IT WORKS – Cocktails to be made a La Minute for Built Up & Basic or Batched for Parred Down
1
*Guests choose their cocktail – Old Fashioned, Manhattan or Espresso Martini.
*Bartenders walk guest through signature serve (BT OF, Sazerac Rye Manhattan, Wheatley or BT Espresso Martini)
2
Guests can then choose if they want to have their drink ‘smoked’ or not. Choosing from a variety of smokey flavors from Middleton Mixology!
3
Guests can scan the QR code to learn more about the drink offerings, the history and more!
4
Grab a friend and clink a glass!
#1 Buffalo Trace Distillery – Old Fashioned
Lead with Buffalo Trace – Traveller presents more approachable Old Fashioned, Sazerac Rye for the adventurist guest
The Build Out
• 2 dashes Regan’s Orange Bitters
• 2 dashes Peychaud’s Bitters
½ ounce simple syrup*(1:1; Sugar: Water)
• 2 ounces of Buffalo Trace (sub Traveller or Sazerac Rye)
Serve: Measure all ingredients in a mixing glass, add ice and stir for 15 seconds.
Then, pour over ice in a rocks glass and garnish with an orange twist (orange & lemon twist for Sazerac Rye).
*Smoke with Smoketop if guest wants smoke
Activation Assets:
• Buffalo Trace Smoketop from Middleton Mixology
• Informational QR code wit cocktail video for guests and staff to learn how to create the Wheatley/Buffalo Trace Espresso Martini at home or at the bar
Execution
Turnkey for all hotels & Easy to Batch
#2 Buffalo Trace Distillery – Manhattan
Lead with Sazerac Rye - Buffalo Trace Bourbon for a robust cocktail or Traveller Whiskey for a more mellow cocktail
The Build Out
• 2 dashes Peychaud’s Bitters
• 1 ounce of Carpano Antica (or Martini & Rossi Red Vermouth)
• 2 ounces of Buffalo Trace (sub Traveller or Sazerac Rye)
Serve: Measure all ingredients in a mixing glass, add ice and stir for 15 seconds.
Then, pour into a coupe glass and garnish with Filthy black cherry (orange twist for Buffalo Trace or Taveller).
*Smoke with Smoketop if guest wants smoke
Activation Assets:
• Buffalo Trace Smoketop from Middleton Mixology
• Informational QR code to learn how to create the Wheatley/Buffalo Trace Espresso Martini at home
Execution Turnkey for all hotels & Easy to Batch
#3
(V1) Wheatley – Espresso Martini
Vodka Espresso Martini +32%
The Build Out Espresso Martini
• 1.5 oz Wheatley
• 1.5 oz Espresso (or cold brew)
• ½ oz of Filthy Cherry Syrup (or Simple)
Serve: Measure all ingredients in a shaker tin, add ice and shake for 15 seconds.
Then, double strain into a coupe glass and garnish with three espresso beans.
Activation Assets:
• Martini Duster – choose your design. Buffalo Trace Swoosh or Hilton Logo
• Informational QR code to learn how to create the Wheatley/Buffalo Trace Espresso Martini at home
Execution
• Turnkey for all hotels & Easy to Batch for parred down
#3 (V2) Buffalo Trace – Espresso Martini
Bourbon Espresso Martini +212%
The Build Out Espresso Martini
• 1.5 oz Buffalo Trace Bourbon
• 1.5 oz Espresso (or cold brew)
• ½ oz of Filthy Cherry Syrup (or Simple)
Serve: Measure all ingredients in a shaker tin, add ice and shake for 15 seconds.
Then, double strain into a coupe glass and garnish with three espresso beans.
Activation Assets:
• Martini Duster – choose your design. Buffalo Trace Swoosh or Hilton Logo
• Informational QR code to learn how to create the Wheatley/Buffalo Trace Espresso Martini at home
Execution
• Turnkey for all hotels & Easy to Batch for parred down