Heather Smith Listing Presentation by Dickens Mitchener

Heather Smith

REALTOR®/BROKER

323-304-8876

heather@dickensmitchener.com

hello neighbor!

About Me

• Heather grew up in a small town in the Blue Ridge mountains of Virginia with less than 1,000 residents.

• After graduating from Virginia Commonwealth University in Richmond with a BFA in Fashion Merchandising and a concentration in Marketing, she ventured west to California living in San Diego and Los Angeles, followed by a time in Miami and then on to Charlotte where she’s called home ever since.

• She has worked in various industries including retail management, fashion, dance, television production and technology sales.

Fun Facts

• Heather has been an avid dancer since the age of three. Trained in all styles, her most memorable experiences were dancing with the professionals in LA’s house and hip-hop scenes.

Milestones & Memberships

• Canopy Multiple Listing Services

• Canopy REALTOR® Association

• National Association of REALTORS®

• North Carolina Association of REALTORS®

• A few of the most notable television productions she was a part of include: The Doctor’s (was on Dr. Travis Stork, from The Bachelor’s producing team) Tom Green’s House Tonight (produced and filmed in Tom’s living room), Beyond (medium James Van Praagh contacts the dead) and wardrobe styling for American Idol’s Rewind and various music videos.

• She grew up in a musical family and plays the piano and drums.

• She spends her spare time at 9Round kickboxing fitness or with her French Bulldog Waylon.

• Raised Southern Baptist

• While in California, Heather was awarded Best Vintage Clothing store in San Diego and the Golden Hanger Award presented by the FCC and Make-A-Wish Foundation.

• Adopted a tokens for bags program which benefitted six charities annually, collected clothing donations for The Family Outreach Program.

• Organized, produced and walked in a benefit fashion show.

• Volunteered for beach and community cleanup efforts.

15 Steps to SOLD!

Consultation

During our COMPLIMENTARY CONSULTATION we will tour your home and go over what needs to be done to prepare it to sell. I will share the comps in your area with a comparative market analysis(CMA), and discuss strategic pricing and my marketing strategy that will sell your home for top dollar quickly.

Marketing Strategies

Our MARKETING will go above & beyond putting a sign in the yard and placing it in the MLS. We take pride in our custom marketing strategies. Your home will be showcased on social media, email, video & print marketing. We want to meet every possible buyer wherever they might be looking.

Staging & Pre-Inspection

The goal of STAGING is having a trained eye come into your home and look at it as a buyer would. My ability to stage for the market will get your home show ready. We look at staging like we are creating a neutral palette, so that all buyers can envision themselves living there.

A PRE-INSPECTION will be done so that the buyers will have confidence to make an offer on the home.

Photography & Videography

Many times a buyer has already decided if they are interested in your home just from the pictures online, without ever stepping foot inside. Our PHOTOGRAPHY partners are the best at coming into your home and capturing it at its absolute best. Now, the pre-marketing can begin.

Coming Soon & Firm Exclusive

If applicable, we can list your home as “COMING SOON” in MLS. This will give buyers a sneak peek into your home before it is officially ready to show.

FIRM EXCLUSIVE is another option for the most discerning clients. Your home will be marketed within our firm to all of our brokers.

Active On Market

Now that we have completed all the steps to prepare your home for market, it’s time to go LIVE . Our marketing plan will also go live and your home will be presented to thousands across our market as well as the world with our Leading Real Estate Companies of the World® global network.

Showings / Open House

Keeping your home show ready is the key to being sold quickly. I will share tips with you to keep the guess work out of making sure you are ready for all SHOWINGS. Keeping a clean, shiny, and clutter-free home will ensure buyers only see the best things about your home.

Marketing & Advertising

These may be held at any time on an “as needed” basis. Once an Open House is scheduled, it will be entered into MLS and will appear on the DM website, as well as all MLS feeds on other large search sites. DM features all Open Houses on social media accounts every Friday for the upcoming weekend.

Our marketing department will create custom marketing materials for your listing. Custom pieces are designed in house and will be mailed to specific lists that cater to our marketing plan/schedule.

Broker events may be held to introduce your home to other local agents in the Charlotte area and around your home. We have a database comprised of thousands of Charlotte agents that we can select from to invite to your home. Once scheduled, this event will go into our company calendar which is emailed out to our agents weekly.

When you visit dickensmitchener.com you get immediate access to more than 14,000 resale listings through the Canopy Multiple Listing Service, as well as an up-to-the minute database of new listings, coming soon listings, new construction listings, and open houses. It also features virtual tour videos of Dickens Mitchener listings.