My Target Audience

My Approach

Different perspectives and diverse concepts made me think about the audience who are directly connected with the usage of most of the products that cause bleaching and are the action takers, also the generation that can reach out for the issue to other generations, they can take a step forward by educating others by spreading the word through different platforms as they are highly active of social platforms.

Bringing the life of coral in your own space to experience their ecosystem, what bothers them and how corals are bleached.

Targetted people

I am looking toward the Millennial Urban Youth, Who may or may not be climate Conscious yet waking them about the cause.

What if I or anyone have never been to coral, How can I make others experience the beauty of an underwater city “in correlation with the Human” it can be through simulation or an interactive installation.

Interactive Experience