2020 Dental Sleep Medicine Insider Magazine - Media Kit

DENTAL SLEEP MEDICINE INSIDER MAGAZINE MEDIA KIT

DENTAL SLEEP SOLUTIONS/DS3 402 43RD STREET W SUITE A BRADENTON, FL 34209 DS3SLEEP.COM 877-95-SNORE

DENTAL SLEEP MEDICINE INSIDER MAGAZINE

TABLE OF CONTENTS 01 | YOUR OPPORTUNITY 02 | PUBLICATION STATISTICS 03 | TESTIMONIALS 04 | PREVIOUS ADVERTISERS 05 | PREVIOUS CONTRIBUTORS 06 | COVER SAMPLES 07 | AD SAMPLES 08 | PRICING INFORMATION 09 | SCHEDULE FOR 2020 10 | SUBMISSION REQUIREMENTS 11 | CONTACT US TODAY!

DENTAL SLEEP MEDICINE INSIDER MAGAZINE

YOUR OPPORTUNITY The Dental Sleep Medicine Insider is a quarterly online publication circulated to over 30,000 dentists and dental professionals across the United States.

The content focuses primarily on the practical aspects of the four pillars of dental sleep medicine; Screening, Testing, Treating and Billing.

An emphasis on implementation, patient management, and treatment protocols make the DSM Insider a must-read for any dentists currently practicing or interested in practicing Dental Sleep Medicine.

INTERACTIVE CONTENT

ENGAGED READERSHIP

INDUSTRY LEADING CONTRIBUTORS

Embed videos, hyperlinks and clickable calls-toaction!

Our readership consists of highly engaged dental professionals interested in DSM!

Key Opinion Leaders and innovative advertisers are found in every issue!

COMPLETELY DIGITAL

DENTAL SLEEP MEDICINE INSIDER MAGAZINE

PUBLICATION STATISTICS

32

PREVIOUS ISSUES

15

MINS AVERAGE READ TIME

CIRCULATION: 30,000 DENTISTS & DENTAL PROFESSIONALS

17 AVERAGE PAGES PER SESSION

WHY VIDEO IS SO POWERFUL The DSM Insider is a digital publication that includes interactive elements like hyperlinks and embedded video. Below are just a few stats on why this gives us an edge.

95% Viewers retain 95% of a message when they watch it on video compared to 10% when reading text

90%

88%

Video appeals to mobile users. 90% of consumers watch video on their mobile device

The average user spends 88% more time on a website/ page with video

DENTAL SLEEP MEDICINE INSIDER MAGAZINE

TESTIMONIALS

LESIA CRAWFORD GOGO BILLING

LESIA CRAWFORD CEO, GOGO BILLING JAMES BOYD, DDS DEVELOPER OF THE NTI

"The DSM Insider has been the single most effective marketing tool available for GoGo Billing to date.

Having the ability to click through directly to my website has made signing up new offices a breeze.

I appreciate the other articles, and rely on the publication to "keep me in the know" with new innovations and changes in our Dental Sleep Medicine world. I look forward to another successful year, thanks to the DSM Insider."

"My experience advertising with the DSM Insider has far exceeded our expectations. Unlike the timedelayed responses from traditional paper-bound media, we were receiving requests for samples and more information on the morning the issue was published! I am excited to exploit all the DSM Insider has to offer (namely, embedding educational/ instructional videos). I plan on making the DSM Insider the cornerstone of our marketing strategy."

"The DSM Insider has been a great resource for Airway Management. Great reach in our market sector with high quality / serious readers. Excellent publication with great content."

PATRICK TESSIER AIRWAY MANAGEMENT

"The DSM Insider has provided a platform to reach our target demographic so we can share our insights and messaging. The interactive features make it highly engaging."

MARC FOWLER BULLSEYE MEDIA

DENTAL SLEEP MEDICINE INSIDER MAGAZINE

JUST A FEW OF OUR PREVIOUS ADVERTISERS

,,

BEST SPONSOR TESTIMONIAL WE CAN OBTAIN

DENTAL SLEEP MEDICINE INSIDER MAGAZINE

A FEW OF OUR CONTRIBUTORS Key Opinion Leaders in Dental Sleep Medicine can be found in every issue!

STACEY LAYMAN, DDS

JAMISON SPENCER, DMD

BARRY GLASSMAN, DMD

MARK MURPHY, DDS

STACY OCHOA, DDS

GY YATROS, DMD

RICHARD DRAKE, DDS

MARC FOWLER

RYAN JAVANBAKHT

ERIN ELLIOTT, DDS

KEITH THORNTON, DDS

STEVE CARSTENSEN, DDS

DENTAL SLEEP MEDICINE INSIDER MAGAZINE

COVER SAMPLES

JULY 2017

SEPTEMBER 2017

NOVEMBER 2017

JANUARY 2018

MARCH 2018

MAY 2018

DENTAL SLEEP MEDICINE INSIDER MAGAZINE

COVER SAMPLES

JULY 2018

SEPTEMBER 2018

NOVEMBER 2018

JANUARY 2019

MARCH 2019

SEPTEMBER 2019

DENTAL SLEEP MEDICINE INSIDER MAGAZINE

AD SAMPLES THE 3 STEP MODEL FOR GROWING A DENTAL SLEEP PRACTICE Discover the direct-to-patient system that is working for successful dental sleep practices nationwide.

Visit DentalSleepMarketing.com

Milled Adjustable HerbstÂŽ

Plus!

With our new high precision 5 Axis milling

• Medicare E0486 Verified • 3 Year Warranty

machines, we can create an extremely accurate, crystal clear and impressively strong device.

We utilize the newest CAD/CAM digital

FREE Milled HerbstÂŽ Display

software and highly trained technicians to ensure an accurate fit and silky smooth finish to your milled devices.

With Two Milled HerbstÂŽ Cases

The new milled line of OSA devices are

USE CODE: B2G1D

currently available in the Adjustable HerbstÂŽ and DynaFlex DorsalÂŽ and includes a 3 Year Warranty. The Adjustable Herbst also has Medicare E0486 Verification for reimbursement.

800.489.4020 | www.dynaflex.com 100118 Š 2018 DynaFlexŽ , St. Louis, MO 63074. All rights reserved.

* Offer valid when submitting two (2) Milled HerbstŽ cases at the $479/ea retail price. Code (B2G1D) must be referenced on both submitted Rx’s. Special pricing, coupons or other promotions cannot be used in combination with this offer. Display does not include a set of acrylic models. White acrylic models can be requested for an additional fee of $80.

Offer Expires 12/31/2018.

DentalSleepMarketing.com

www.GeneralSleep.cominfo@generalsleep.com info@GeneralSleep.com (888) 330-4424 www.generalsleep.com 216-289-2331

DYNAFLEX

BULLSEYE MEDIA

GENERAL SLEEP

With ProSomnus

T

ÂŽ

Precision means‌ my patients have a better experience.

Home Sleep Testing Device

Simple as Pulse Oximeter.

Accurate as PSG*.

–Dr. Erika C. Mason, DDS, D-ABDSM, D-ACSDD

The ProSomnus Continuous Advancement device lets those “muscles kind of stretch slowly and you don’t have to change out any

“

trays. My patients can advance it to their comfort and pace. I like that. –Dr. Erika C. Mason, DDS, D-ABDSM, D-ACSDD Other leading practicioners agree:

The new ProSomnus [CA] device’s innovative design with A/P “Advancement Markings helps me know exactly where my patient and

Precise p-Hypnogram - Without EEG

I are in the titration process, and the precision gives me confidence that each device delivered is consistently accurate to the patient’s anatomy and my prescription. –Dr. Srujal H. Shah, DDS, D-ABDSM, D-ASBA

True Sleep Time - AHI Without Guessing

“

Join the growing number of dentists who are treating more patients with greater efficiency and effectiveness.

Accurate Autoscoring - That Works

Visit ProSomnus.com or call 844 537 5337 for a free starter kit.

PATÂŽ Now supported by the AASM Guidelines

844 537 5337 PRO3-144-A

www.itamar-medical.com | info@itamar-medical.com

ProSomnus.com Leader in Precision OATÂŽ

* Meta-Analysis. Diagnosis of Obstructive Sleep Apnea by Peripheral Arterial Tonometry. Yalamanchali et al. JAMA Otolaryngol Head Neck Surg, 2013.5338

ITAMAR MEDICAL

PROSOMNUS

PANTHERA

MORE COMFORT

MORE INNOVATION

BE A PART OF THIS BREAKTHROUGH TREATMENT FOR OSA

National Home Sleep Test Service

MORE OPTIONS

INTRODUCING THE dreamTAP™ PLUS PROGRAM

SLEEP THERAPY ORAL APPLIANCES TO TREAT SNORING & SLEEP APNEA

GREAT COST CENTER POTENTIAL DREAMTAP™

WARRANTY | 90 DAYS

Designed with hardware on its exterior, dreamTAP offers greater tongue space with no obstructions. Its single point of adjustment prevents uneven bilateral adjustment that may create an irregular bite and jaw discomfort.

TAP APPLIANCES ÂŽ

TAPÂŽ 1

WARRANTY | 90 DAYS

Separate upper and lower, full-coverage oral appliances with an anterior hook-and-bar mechanism and adjustment knob allow for maximum lateral movement and easy adjustment while in the mouth.

TAPÂŽ 3

WARRANTY | 90 DAYS

TAP 3 has separate upper and lower, full-coverage oral appliances a standard anterior hook-and-slot mechanism (smaller hook than TAP 1), A separate adjustment key allows full lip closure and easy adjustment while in the mouth.

OUR SAFE AND SECURE PROCESS

n A

zz z

1

RX

2

3

4

SOMNODENTÂŽ

WARRANTY | 3 YEARS Separate upper and lower, full-coverage, clasp-retained oral appliances provide comfort and freedom with normal

With the dreamTAP Plus Program, you will begin to see many of our licensed TAP Laboratories creating new innovative trays to use with the dreamTAP hardware.

The labs currently participating in the dreamTAP Plus Program are:

5

RX

Benefits/Schedule

Device Delivery

Home Sleep Test

Diagnosis

Submit RX in SleepTest.com Portal

We Obtain Benefits & Schedule Your Patient

HST Mailed Directly to Patient's Home

HST in the Comfort of Patient's Own Bed

Diagnosis Provided by Board Certified Sleep MD

Visit SleepTest.com or call 630-845-4384 for more details, to enroll or to schedule a tour.

• • • • • • •

Glidewell Laboratories - glidewelldental.com - 800.854.7256 - dreamTAP by Glidewell National Dentex - nationaldentex.com - 800.678-4140 - dreamTAP Crystal ClearÂŽ Great Lakes Orthodontics - greatlakesortho.com - 800.828.7626 - dreamTAP Rhea Dental Services Group - dentalservices.net - 800.259.3717 - dreamTAP Brux-eze Drake Laboratories - drakelab.com - 800.476.2771 - dreamTAP by Drake Dental Prosthetic Services - dpsdental.com - 800.332.3341 - dreamTAP DuraFit Device Masters Laboratory - devicemasterslab.com - 231.222.6021 - dreamTAP BruxEase

To learn more about the dreamTAP Plus tray options, contact Airway Management or one of the dreamTAP Plus providers.

mouth opening. Also available in FLEX™.

HERBST ADVANCEDÂŽ

SOMNOMEDÂŽ APPLIANCES

WARRANTY | 3 YEARS Visual calibration indicator for the treatment of OSA, giving you and your patients greater control over therapy.

D-SAD™

WARRANTY | 5 YEARS

When worn at night, the PantheraÂŽ D-SAD (Digital Sleep Apnea Device) positions the lower jaw in a forward position, relieving snoring and mild to moderate sleep apnea conditions. The Panthera D-SAD is one of the smallest, lightest and most durable appliances on the market and provides total comfort.

EMAÂŽ

WARRANTY | 90 DAYS EMA has separate upper and lower oral appliances connected by interchangeable bands, with ample lateral movement and tongue space.

PURPOSE | INTEGRITY | PATIENT CENTRIC | SERVICE | RELIABLE | EXPEDITIOUS

SLEEPTEST.COM

AIRWAY MANAGEMENT

With over

25 YEARS of experience in dental sleep medicine

DSG has everything you need to build your practice, including leading products, unequalled technical support, education programs, and practice development tools.

For additional sleep appliance options, sleep therapy information, patient education, or a full price list please contact us!

616.261.9191 www.dentalservices.net

DENTAL SERVICES GROUP

DENTAL SLEEP MEDICINE INSIDER MAGAZINE

PRICING INFORMATION Below is our rate sheet, with various pricing and discount information (effective March 2019).

SUBMISSION TYPE

1 ISSUE

4 ISSUES

AD ONLY

$750

$2,400 (20% DISCOUNT)

AD + 1 PAGE EDITORIAL

$1,000

$3,200 (20% DISCOUNT)

ADD-ON COVER FEATURE

1 ISSUE

COVER + AD + 3 PAGE EDITORIAL

$1,800

SUMMARY OF EDITORIAL REQUIREMENT: • Content is to be submitted in the form of a Word document. 425 words for 1-page editorial, 1,275 words for 3-page editorial.

• Supporting graphics for the editorial should be included with the submission (headshot, logo, images, etc.) interactive elements like hyperlinks and video are encouraged.

SUMMARY OF AD REQUIREMENT: • Artwork quality must be 300 DPI • Acceptable files include PDF and AI/EPS

DENTAL SLEEP MEDICINE INSIDER MAGAZINE

2019 - 2020 SCHEDULE Topics, Publication and Submission Deadlines.

JAN 2020

MAY 2020

TOPIC: WHAT'S NEW IN THE WORLD OF DSM

TOPIC: TMD & SDB CONNECTION

PUBLICATION DATE: JAN 14 SUBMISSION DEADLINE: DEC 20

PUBLICATION DATE: MAY 12 SUBMISSION DEADLINE: APR 17

AUG 2020

NOV 2020

TOPIC: THE DENTAL LAB WORKFLOW

TOPIC: TREATING THE ENTIRE RANGE OF SDB

PUBLICATION DATE: AUG 11 SUBMISSION DEADLINE: JULY 17

PUBLICATION DATE: NOV 10 SUBMISSION DEADLINE: OCT 16

DENTAL SLEEP MEDICINE INSIDER MAGAZINE

SUBMISSION REQUIREMENTS Please find our specification requirements for Ads & Editorials below.

AD SPECIFICATIONS • Artwork quality must be 300 DPI resolution • Published at 8.5 x 11 (.5" trim, no bleed or slug necessary) • Items will be exported as RGB, so minor color variation may occur.

• Submit as PDF or a zipped Illustrator/InDesign file with supporting artwork/fonts included.

• Specify any hyperlinks, video, etc. to be in live format. Embedded links and email addresses should function automatically.

EDITORIAL SPECIFICATIONS • Published at 8.5 x 11 • 425 MAX word count for 1 page editorial • 1,275 MAX word count for 3 page editorial • Include supporting artwork (3-4 images is recommended). PDF, JPEG and PNG files are accepted.

• Include embedded videos and hyperlinks (a picture tells a thousand • • • •

words, but a video tells your whole story).

Include company contact info (if desired, phone, website, email, etc).

Include author's headshot, contact info (if desired), and short bio (2575 words).

Full reprint rights granted via PDF provided by DSM Insider upon request.

Editorial Board reserves the right to edit, refuse, or approve content.

QUESTIONS? CONTACT KELLEY@DENTALSLEEPSOLUTIONS.COM

REACH OUT TO US TODAY The Dental Sleep Medicine Insider Magazine is the premier medium for reaching those involved in the field of Dental Sleep Medicine. We would love to help connect you with these active practitioners. Call or email me today to discuss how we can boost your visibility and grow your top line sales.

KELLEY NELSON EDITOR-IN-CHIEF 941.254.6508 KELLEY@DENTALSLEEPSOLUTIONS.COM