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Executive Briefing Center


Our Purpose + We exist to help customers succeed We listen and collaborate + Connecting customers with experts and solutions that enable informed decisions and more effective outcomes. + We are committed to creating superior long-term value for customers, helping them do and achieve more.

We give customers

the power to do more 2

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Confidential Dell - Internal Use - Confidential

Executive Briefing Center


We make the customer our focus •

85% VP/CXO audience, where executives meet exec-to-exec to discuss strategy.

Customers indicate over a 95% satisfaction rating for 14 consecutive quarters*

80% more likely to purchase Dell as a result of the briefing*

80% NPS Rating

Support from ~480 presenters in RR

$644M attached wins to EBC in FY14

Round Rock

Plano

Center Locations

Santa Clara Shanghai

Xiamen

Herndon

NYC

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Confidential

Dell - Internal Use - Confidential

Bracknell

Beijing

Executive Briefing Center


What we do: typical jobs in the EBC Global Scheduler

EBC Analyst

SFDC Analyst

Customer Care Analyst

Respond

Strategize

Implement

Logistics

SFDC Intake Lead

• Partner with account team to manage briefing

• Manage Global Schedule • Receive incoming requests • Assign briefings to appropriate EBC Analyst, OA and CCA based upon location and availability

• Mailbox management

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Strategic Planning

• Lead strategy calls (Account, Scoping, Customer, & Presenter) • Build & Mold customized agenda, strategically aligning executives & SMEs • Source & confirm presenters. Verify content links to customer objective

Implementation

Tactics & Logistics

Based on analyst notes: • Select topics, assign times, and input content notes for topics in SFDC

• Attend portion of strategy call to establish a connection as onsite POC

• Assign presenters associated to topics

• Gather logistics i.e., catering, room size & capabilities

• Relay catering requirements in SFDC • Create standardized agenda word document

• Print badges and agendas, set room

• Day of briefing, serve as onsite POC

System Admin Global Readiness: Product, A/V, video conference, Networking

*standard briefings required at minimum 16 business day prep


Ebc networking expo ppt (2)  
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