SHIMZA EARPHONES: WHY YOU NEED THEM IN FUTURE
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WE BRING HOUSE ALIVE
RALF GUM STORY
DJ sbu Fashionista
M A G A Z I N E
M A G A Z I N E
House legends Glen Lewis & Frankie nuckles
Hottest club on the land
Where to be seen this month ISSUE 1
ISSUE 9 MAGAZINE
yOUr yOUtH MONtH GIG GUIDE
blaCK COFFEE vS yFM CEO
KHabzEla OUr yOUtH lEGEND
10 StEPS tO PrOJECt X
I Play wHat I lIKE, wHEN I waNt, HOwEvEr I waNt.
FORBES LIST: MILLIONAIRE DJ’S SHIMZA EARPHONES: WHY YOU NEED THEM FUTURE PLUS
DEEP FASHION: 21ST CENTURY STYLE ICONS
ANOTHER GIFT FROM HOUSE TO US DEEPMAG.TUMBLR.COM
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Team EDITOR: Imkhitha Mkwebula email@example.com ART DIRECTOR: MASHUDU MODAU @modau_m FASHION EDITOR Zakhe Chamane FASHION FEATURE EDITOR: GUY HARDY @guyhardy GRAPHIC DESIGNER: SIMPHIWE TWALA. MP1 @cogent_cliche PHOTOGRAPHER AND VIDEOGRAPHER: THEMBANI MANGANYI @urbankreativeSA Public Relations Manager Kamo WRITERS Lunga Macu @Count_El Zinzi Jim @Zinzijim
Contributors MUSIC ANALYST Lusanda Nkohla @LuskyDJ John Mabena @TheMniks REVIEWER Dene Tombeen @NayBeenTom
H ELLO editors letter
It’s that time of the year again, dust off those saddles, bring out those shorts, along with those gorgeous legs of yours ladies and those hairy legs of yours too fellas (yeah we like) and let’s celebrate, THE SUN IS OUT! Its time to play! And Deep is here bringing you a glimpse of what all you house loving party hopping people can look forward to this highly anticipated spring/Summer season. We highlight what is arguably the break out group of the year in our ever growing house scene, the delectable Muzart and find out, where does this highly musical group get its inspiration from. We preview a list every DJ wants to be part of, the highest earning DJ’s in the world. For all those who don’t just want to enjoy the party anthems, but want to create them, we help you on your road to becoming a hit musical producer, all this along with our usual musical reviews, video chart, underground DJ and future talent to look out for and of cause the ever extensive fashion feature in preparation for a scorching summer....the party season has officially begun, we are in our element, so let us all prepare for the unending sensual and impeccable Deep house sounds.
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MUZART TOP EARNING DJ’S LIST
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UNDERGROUND DJ: NTK TALENT TO LOOK OUT FOR: VINYL CULTURE 58. DEEP TRACK CHART 36. DEEP VIDEO CHART 68. SPRING GIG GUIDE 20. THE ROAD TO BECOMING A PRODUCER 64. 62. 70.
CLUB REVIEW: SET ALBUM REVIEW SHIMZAEARPHONES REVIEW
72.FASHION STYLE ICONS
82. STREET STYLE
30. NEWS: GIFT & THE CURSE
DJ ROCCO DEEPMAG.TUMBLR.COM
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FROM PARIS TO HOUSE WITH LOVE What better way to kick off our spring edition than with a legend review of one of the greatest producers to ever hit the house shores, DJ Rocco real name Sémakdji Mourad, from Lyon, France. Rocco entered the house music scene at age 16, like most other house DJ’s, as a club DJ, now well over two decades as DJ and producer, Rocco is still at the peak of his career. Rocco’s production is distinctively recognizable by the raw thumping drum sound which gives his productions that tribal house feel, one sure way to get the party started. As soon as the name Rocco is mentioned arguably one of the first tracks that comes to mind is Memories ft. Marcel, a true house head should know this one, a timeless classic according to me, then you think also of tracks like ‘Making Me High’, ‘Set Them Free’ featuring the infectious vocals of the legendary Kenny Bobbien and “Something for The Floor” featured in Glenzito’s House Avenue, you are always promised an abundance of talent with a DJ Rocco release. This is a man that has put in the hard work and has built a solid reputation for himself, the fruits of his labor are evident as the name DJ Rocco alone packs any house event to capacity and his productions always ensure that dance floors are always kept fully occupied. Like many in the house world, Rocco has developed a love affair with South Africa, from his first visit to SA in 2008 to him in an interview stating that this is practically his second home, we’ve been truly honored to have such a true house music legend set up camp in our own back yard, we look forward to being blessed by the DJ Rocco touch for many more years to come. DJ Rocco gets our Spring Has Sprung DEEP legend salute. By: Lunga Macu
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THE INSTANT MP3 RECORDER
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PICK OF THE MONTH
Inspiration is a tantalising and ever illusive gift from the unknown. You never know when it will hit or abandon you forever, so it’s best to cherish, sample and abuse every moment of creativity when it hits. Our gadget pick for the month is the instant mp3 recorder which records any sound or mix or conversation you think you’ll need later on when tryna make those smash hits. This is especially useful for producers and vocalists who sometimes, in the most random moments find inspiration. Say for example, you are with a group of friends and a conversation inspires some lyrics that you might later use for that next song. Or you’re a producer and are hit by a surge of brilliance on your way to that next gig and need to record a small tune, this is for you. The creative’s best friend. According to its website, “It’s ultra-small and looks very easy to use. The R-09 is a serious, topquality professional recorder with time-stamp capability. Captures source material at a crystal-clean 24-bit resolution with your choice of 44.1 or 48kHz sample rates. Record and play back in MP3 format as well (up to 320kbps). Once recorded, files can be monitored through the R-09’s headphone jack and/or exported to a computer via USB. “
The R-09 is perfect for recording live music events, recitals, and rehearsals. It’s also handy as a songwriter’s sketchpad, ensuring that no moment of inspiration is lost. But the R-09 has many valuable uses outside of the music world as well.
SPECS: • • • • • • • •
24-bit/48kHz (or 44.1kHz) uncompressed recording Up to 320kbps MP3 playback and recording Records to SD or SDHC memory card (Up to 16 GB) High-grade stereo condenser microphone built in Mic and Line audio inputs; USB 2.0 I/O Easy operation, user-friendly graphic display Ultra-portable, half the size of the R-1 Long battery life By: Mashudu Modau DEEPMAG.TUMBLR.COM
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With all the new artists getting into the industry (and leaving just as fast) it’s really hard to keep track of new vocalists, but it’s impossible to ignore a guy a like Kaylow. He has been known for his excellent vocals and strong lyricwriting skills. He gained a lot of attention after his song with Chymamusique-”we are to be” on Kanono’s latest album The singer-songwriter has been featured by a lot of heavy weight DJ’S and producers on a number of hits including; Chymamusique “We Are To Be (main mix)”, Darque“Differences” (main mix), Da Capo- “Out There”(Dacapos touch), DeepXcape and DJ Malankane- “Be Alright” and many more. With such a great discography, I reckon Kaylow is certainly going to be the name on everyone’s minds, if it isn’t already. Kaylow has travelled the country singing his songs and gathering a huge fan base. With his charisma, charm and heavenly voice- It’s no surprise that every DJ/producer who wants to release a song considers featuring this amazing artist. For all those who have never heard of Kaylow I would suggest you search: Beatport, Traxource, Soundcloud and YouTube. You will never regret pressing that “search” button.
By: Thembani Manganyi
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BECOMING A HOUSE MUSIC PRODUCER
THE UNSUNG HEROES OF THE DANCE FLOOR Of the millions of songs produced in this country, I can confidently estimate that more than a quarter of them are House tunes â€“ which means that more and more people from all over South Africa are producing House. While others may differ, I find the variety very fulfilling. The feeling of not knowing wherefrom the next hit will emerge has to be one of the most exhilarating experiences of any music lover.In my opinion, I believe there can never be enough House Music, so the more people take on the production of House Music, the better.
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5 STEPS TO BECOMING A PRODUCER
GET TUTORIALS ONLINE
Yes, “self-taught” does also mean using resources around you to aid with the main idea. Nothing is as daunting as a music software when you don’t have a slight know-how.
GET A CAPABLE COMPUTER AND LOAD IT WITH A DAW (DIGITAL AUDIO WORKSTATION) OF YOUR CHOICE. These days a capable computer/laptop can be acquired after just 2 months of savings and there is a variety of production programs in the market to get you started. One such program is the popular Fruity Loops that is used by some of the best producers in the world. This baby is easy to use and is very accommodating where your computer’s strengths, or lack thereof, are concerned.
Read up on music; the various elements and instruments. Understand what rhythm within a song is. Understand what a melody is and how those make up a cohesive whole. Some of the best in the game cared to learn some of these things.
Enjoy creating and manipulating sounds in your quest to make us dance. DON’T LIMIT YOURSELF!
“Be patient with yourself, find and then hone your sound. That is how you will last in this industry” – Ralf GUM.
It is paramount to be patient, to give your craft time to develop and blossom. Yes, we tend to naively think that Black Coffee or Quintin Harris or Da Capo just sat on that chair the one day and by the next they had a hit. Like with all good things, it requires a great deal of patience.
BY: LUSANDA NKOHLA
Though mostly associated with glamour, fame and money, m usic creation is an art, one that has evolved in textile but shall forever withhold the creativity, the emotion and the message. Happy producing!! DEEPMAG.TUMBLR.COM
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T H E
Q U E S T I ON
DO YOU WANT TO PAR
“We are not ready to deal with the restrictions and complexities that come with religious content. Lets stick to what we know- Play the right beat, mix the best tracks, talk about life, love and enjoy the music we know best.”
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RTY TO GOSPEL HOUSE?
“The problem isn’t the mixture of gospel and house, it’s how it is mixed - music is supposed to always be a journey, house is a feeling and if the feeling meets the journey, let the music take hold of you.”
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DO YOU WANT TO PAR
ouse music is beautiful. House music can bring together people from vast backgrounds of different creed and colour. House music can build bridges between indifferences and unite people in beautiful song and rhythm. House music can go anywhere and find a way to develop, grow, adapt and find its place in any environment. We might’ve started with Deep House, but we’ve built a genre with so many subcultures created and owned by people who heard the “original house” and developed it to make their own sound. I think of the growth of Electronic Dance Music, I don’t care what anyone says, this is a distant relative of house music that’s become a sensation. EDM, deep House, tribal House, Jazzy House, I can go on, there could be hundreds. I love this vast network of subgenres that have morphed from our beautiful House music heritage. I feel we need to embrace this growth and development and spreading of this remarkable genre. We must encourage people to own house music as part of their lives and make it into what they believe it can be. But I draw the line at Gospel house. Of all the subject matter a House track can cover, I feel Gospel is one we have no business embracing. Spirituality and religion is sacred, its power phenomenal and its relevance unquestionable, but above all this, it is sensitive. How do we decide what parts of religion can be contained in the lyrics of a song? How do we determine its relevance? How do we justify our hypocritical human nature to play a song containing religious content while we party in unfortunately sin-filled environments? How do we decide if its “okay” to talk about God? Don’t get me wrong, it can be done right, MiCasa’s “All The Glory” is one song that comes to mind. Its lyrics are all celebratory and affirming of Gods’ power. But what happens when it’s done wrong? When the Word is abused, misused and confused? What happens when the line is crossed? Then House music becomes the villain. We lose the sacred sound we’ve built that has crossed over all lines. Hip Hop lost the respect of most people with their adult content, EDM hardly ever has lyrics so they don’t need to fight this fight, pop and rock occasionally delve in this debate and fail due to the misuse of lyrics. Can House go to the church? Yes, when the lyrics and the intentions and the message are built with the right frame of mind and speech. When worship and praise is the priority. Are we ready for Gospel House? No. the odd MiCasa song is good, but I don’t think we are ready for an artist who will do a whole Gospel House album. We are not ready to deal with the restrictions and complexities that come with religious content. Let’s stick to what we know. Play the right beat, mix the right tracks, talk about love, life and enjoy the music we know best.
By: Mashudu Modau
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RTY TO GOSPEL HOUSE?
t was the warm-up 7, held on the roof top of a Joburg downtown building, it was the last set of what had already been an insane night of the best deep house you’ll hear anywhere and Phat Jack was manning the decks. To close-off the set, came on the spiritual and oh so catchy tune of hallelujah and admittedly, I had never heard the song before, which is why perhaps, my mood went from simple appreciation and awe of the beautiful music I had heard throughout the night from the likes of Jullian Gomes, to absolute euphoria. For me house gospel, if you can call it that, hadn’t really caught on, I mean we all had heard Mi Casa’s all the glory and honestly, I absolutely hated it, it was catchy, but I was just not prepared to enjoy it, it didn’t seem to fit, as far as I was concerned, all house music and gospel had in common was that they both could be spiritual journeys, but spiritual journeys to very different places. But at that point of my evening (and yes with a few drinks in my system, like every other person there) it simply dawned on me, it’s probably just that Mi Casa didn’t do it right, the two journeys seemed to coincide, with a burst of uncontrollable euphoria, at that exact moment, with that exact song. Now relax, I am in no way criticising the song, it just wasn’t my kind of tune and honestly no one can argue with the musical brilliance of Mi Casa, but I do argue with the notion that as a house group you should feel compelled to add a gospel inspired house song within an album for the sake of saying “we had to include something to celebrate the Almighty” when it completely doesn’t carry through with the rest of the album. The problem isn’t the mixture of gospel and house, it’s how it is mixed, let’s face it you do not want to be in a club dancing to a great house tune, than the next thing a deeply moving gospel heavy house tune comes on that makes you feel completely guilty about not just the drink in your hand, but the looks you’ve been exchanging with the skirt on the dance floor. But the success of tracks like hallelujah along with a slew of gospel inspired house songs from DJ Tira and much of the Afrotainment crew have proven that when done right, these songs can be enjoyable and well received in clubs as when listening at home, what is important is great mixing. And besides that, who can argue with the commercial success of such songs, after all it is a very successful veteran who has an entire collection called church grooves; music is supposed to always be a journey, house is a feeling and if the feeling meets the journey, let the music take hold of you.
By: Imkhitha Mkwebula DEEPMAG.TUMBLR.COM
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DEEP RAGING FIRES
GOERS CARS AT 12TH SPRING DAY EXPLOSION Well the summer just got hotter! Spring announced its arrival with a bang this past weekend and aptly so at the 12th annual Spring Day Explosion, hosted by vetkuk and mahoota as well as DJ Pepsi. What was set to be a night of musical festivities for concert goers at the 12th annual Spring day explosion, turned into a nightmare for some, as they
watched their cars go up in a smoke of fire. Reports claim that at about 12:30 am an announcement was made that a fire had started and that peoples cars had burnt, some managed to save their cars, but unfortunately some werenâ€™t so lucky. It is still unclear what started the fire or who will be held responsible for the loss of property and we
are also happy to say no lives were lost...ooooh this might be the hottest summer yet, judging by the start! PS: there are still many music festivals in pipe line for this season, so you might be best advised to park your cars in designated safe parking areas or just leave them at home, cabs can be just as good.
THE LONG WAIT IS FINALLY COMING TO AN END... The most anticipated album of 2013 is FINALLY here I tell you and not a moment too soon! The gift, the curse now has a release date, on the 9th of September anyone and everyone will be flocking to outlets around the country,to get a copy of the Jullian Gomes and Atjazz compilation project
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and oh how exciting! The duo have long been working on the project for almost two years now and it finally has a release date, so as we wait with baited breath for the result, we cross our fingers that everything weâ€™ve come to expect from the duo as individuals will manifest itself in this partnership.
DJ SBU SET TO RELEASE LEADERSHIP BOOK
e has sold thousands of records, helped discover some of the biggest artists in South African music through TS Records, which he co-owns and has featured on the line-up of the biggest radio stations in the country, so whatâ€™s the next mountain to conquer for DJ Sbu? Write a book of cause. But this is not an autobiography of the man and all his great
achievements, but rather a motivational and leadership book that is aimed at helping young South Africans who would like to be as successful as him. The Leadership 2020 Book, is inspired by the leadership 2020 seminars DJ Sbu has been hosting around the country aimed at South African youths in an attempt to lend a supportive role to youths by teaching and speaking to
them about leadership, a positive mental frame and strategic tools for success, the seminars hope to have impacted 10 million youths by 2020. So we can only wish the musical maestro success in his endeavour, if his success in the music business is anything to go by, his foray into motivational speaking should be a resounding success.
W E LCOME A BOA RD !!
THE MOTHER OF ALL CRUISE SHIP PARTIES IS ALMOST READY FOR DEPARTURE, EUPHONIK AND FRESH PRESENT THE OH SHIP.
he OH SHIP has returned and not a moment too soon, but we all will have to wait for a few more months, in fact for approximately 8 months, but that might not
be bad news, it just means you have enough time to save up for the grand ship, the mother of all parties and if you know anything about Fresh and Euphonik, you know they know how to throw a party. The two captains assigned by 5 FM and DSTV will be joined by the royalty of house music, Roger Goode, Black Coffee, KB, Milkshake, Poppy, Rob, Fix, Naked DJ and a few more, not to mention all the other beautiful people who
will be on board, so start saving. DETAILS: Booking deposit R 1500 DATE: Friday 4th to Monday 7th April 2014 www.ohship.co.za
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The Most Colourful Music Festival Has Arrived THE HOLI FESTIVAL OF COLOUR SEES A RETURN THIS SEPTEMBER.
hat better and more definitive way to mark the arrival of spring, then a colour explosion in the rainbow nation, in one of the most diverse cities, yeah you guessed it, for all those knowledgeable festival lovers, Holi is here. The Johannesburg leg of the Holi Musical Festival will
be making its way to The Mary Fitzgerald Square on the 14th of September 2013, transforming its dance floor into an array of blues, greens, reds and well every other colour in the rainbow. Holi is an Indian celebration marking a new beginning at the start of every spring. The tour has 30 legs and Johannesburg is
one of them, with headline acts, DJ Fresh, Crazy white boy and Goldfish, the party will go into the next night. Be warned, this is not a party for up-tight party poopers, be ready to get down and participate in a colour explosion.
TRAXSOURCE IS ADDING AN AFRO HOUSE GENRE ON WEBSITE
usic twebsite Traxsource has just announced the best news for all house lovers around the world; they have now introduced an Afro House genre on the website for fans all around the world to enjoy. The genre will have a top 100 chart, with one of this monthâ€™s artists in the Top 100 being a former Deep Mag feature, Sir LSG and a monthly Top 10 of the finest in the genre such as Christos and Black Coffee, the
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website also takes a look at record labels which are helping to push the genre further. Traxsource simply stated they could not ignore the great music coming from South Africa and therefore just could not resist adding the genre. And we say, about time! With the quality of the Afro House genre already at a peak, the thought of what better musical levels this move by Traxsource will motivate out of all house musicians is mouth-watering.
UNDERGROUND DJ DEEPMAG.TUMBLR.COM
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UNDERGROUND DJ DM:: Who is DJ Ntk and how did the name come about? NTK:: DJ NTK is a 22 year old Male from a small Town called Warden in the Eastern Free State. I started DJing 6 and half years ago. Back when I used to visit Daveyton a lot, there was a famous loud(from playing loud music) taxi called Ntk, Never To Kill and because I loved loud music so much, I loved that taxi as well and when I would go back home from visiting Daveyton, I’d tell my friends and school mates about the Ntk. I would go on and on Ntk this, Ntk that, until one day a girl by the name of Motsheoa came and wrote Ntk on my back pack and few people started calling me Ntk. It started blowing up when I really got into DJ-ying, I became known as DJ Ntk. DM:: You are known for entering competitions and doing well on them. Should up and coming DJ’s take DJ-ying competitions seriously? NTK:: Yeah, I think they should hey. I mean you never know which one will open doors for you. DM: Has it become harder for DJ’s to break in compared to the time you started? NTK:: It’s always been hard, I myself can’t really say I’ve broken in as I’m still hustling my way to the top. DM: What influences the music you make? NTK:: The likes of Black coffee, Kent, Ceuber, Da Capo to name a few. They have brought in a sound that I really love. DM: Any DJ’s that you look up to in the industry and why? NTK:: Shimza! This guy’s hustle was way too different to any other DJ’s hustle. He came in with a unique sound and style of playing. He’s making it big everyday he actually showed me that anything is possible through hard work.. DM: What do you think is the key to staying relevant in this industry? NTK:: Humility, Respect and Hard-work! DM: It’s Spring Time, What are your plans to boost your career this season? NTK:: Doing gigs all over Mzansi, got four provinces I’m doing for September and October, my own events, releasing our single with my team and yeah pushing the brand (NTK). DM: Who do you aspire to work with amongst your peers? NTK:: Cueber! He makes good quality music! DM: What would you tell underground DJ’s that aspire to be where you are? NTK:: We must work hard and make music for the World DM: Ntk iS... NTK:: NTK is a Big Dreamer!
By: Zinzi Jim
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SPOT ON CHART
SPIN MY WORLD AROUND
love song 28
VET KOOK VS MAHOOTA FT. DR MALINGA
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DEEP MAG VIDEO CHART
BLACK COFFEE FT. DEMOR & BUCIE
HEAVY K FT. MPUMI
DJ SBU FT. NAAK MUSIQ
SHOTA BY: John Mabena
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FORBES TOP EARNING DJ’S LIST
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S WHO IS A MI LLI O NAI RE D J ? Forbes has done it again, produced a Rich List that makes the rest of us feel broke as hell (not for a lack of a better word) and that makes one feel as though they will never really amount to much, cause well Mega Rich People only exist in far-away places. This time they’ve compiled a list of top earning EDM (Electronic Dance Music) DJ’s. EDM, if you have no clue is that loud, crazy-ass electric version of House. Think of it as the crazy, tattoo-covered, cocaine sniffing, red bull addicted cousin to Deep House (although I don’t there’s someone who hasn’t heard of EDM by now) and it pays, very well! How the List is compiled: Forbes estimates include earnings from live shows, endorsements, merchandise sales, recorded music sales and external business ventures. Earnings totals were calculated over a 12-month period from June 1, 2012 to June 1, 2013.
CHECK OUT THE LIST IN FULL
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CALVIN HARRIS $46MILLION
DAVID GUETTA $30 MILLION
SWEDISH HOUSE MAFIA - $25 MILLION
AVICII $20 MILLION
AFROJACK $18 MILLION
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Calvin Harris has earned more than Jay-z or Katy Perry this year and that’s saying something about the growth of EDM as a major genre on the world stage. Dance Music is the new Rock and DJ’s have become the Rock stars. Tiesto is no stranger to high pay days and the big stage. With decades of DJ’ing under his belt this legend of the game rightly earns his $32million pay day with 140 Shows in the past year alone You can’t possibly be shocked to see this man’s name on this list, his hit songs are everywhere. Guetta’s formula of collaborating with the biggest stars in pop, rock and hip-hop is one that works. With names like Usher, Ludachris and the Black Eyed Peas this 40-year old phenomenon shows no signs of letting up. Sebastian Ingrosso, Axwell and Steve Angello put an end to their group in March 2013, but they did it in style. Having produced some of the biggest hits in EDM for 2012 and 2013, their music was heard everywhere and anywhere. Look out for the individual work coming out from the guys. A DJ in a Mickey Mouse Helmet made $21 Million last year playing EDM, eeeerrr perhaps it’s time for a career change. The mouse-helmeted DJ is known to bag $200, 00 in cash in one night. Now that’s a-lot-a cheese. 23-Years old and this Swedish DJ is milking it. The youngest DJ on the Forbes list taught himself how to produce music and DJ using pirated Software. And he hasn’t even begun to take over, with his debut album only due to be released in September 2013. Nick “Afrojack” van de Wall is 7th on the Forbes Rich list and deservedly so, having produced tracks with Pitbull and Chris Brown. The 25 year old Dutchman has built an incredible reputation as a crowd puller and club banger.
ARMIN VAN BUUREN $17 MILLION
Kaskade $16 million
STEVE AOKI $14MILLION
DJ PAULY D $13 MILLION
120 shows played in 12 months, considered the European trance King and with 5 Albums under his belt, Van Buuren has built a Trance following that will fill any venue. It seems being a DJ and Dutch is a recipe for success. A DJ who wins 3 Grammy Awards in two successive years is either a genius or greasing some serious palms. If you’ve heard a Skrillex production however, you’ll know that there’s no need to grease any palms, the man is just a gift from the musical gods to EDM. Tied for 9th with Skrillex, is 42 year old sensation Kaskade. While on his “Freaks of Nature Tour” he played more than 130 shows in the last 12 months and that’s saying something. Boasting endorsements with Olmec Tequila, Trident gum and Scion- Aoki is a hardworking man. With over 270 gigs in the last 12 months he clocked in almost a gig a day on average, achieved by playing two shows a day at times. The 12th entry in the Forbes list is a bit of a weird one. The Jersey Shore star has somehow managed to break into EDM and make a massive success of it. With 90 Shows in the past year and a couple of side businesses he deserves a lil respect, but dude… the hair, no! Tied for 12th and the final entry in the Forbes list is Diplo, the name may not be easily as recognizable as say a Calvin Harris, but his earned his stripes working with Artists like Beyonce, Justin Beieber and Snoop Lion(Formerly Snoop Dogg).
Source: www.Forbes.com/ By: Mashudu Modau DEEPMAG.TUMBLR.COM
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MUZA 42 DEEP MAGAZINE
DEEP COVER STORY
ANOTHER GIFT FROM HOUSE TO US BY: IMKITHA MKWEBULA DEEPMAG.TUMBLR.COM
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MUZ 44 DEEP MAGAZINE
DEEP COVER STORY
ZART They have swept through the South African music scene like an uncontainable veld fire, appearing out of nowhere and with no signs of slowing down anytime soon. With a name like Muzart (inspired by the genius composer, Mozart one immediately assumes), a set that could put any other jazz set-up to shame, with its impeccable arrangement and catchy tunes, all that accompanied by a hauntingly deep/husky seductive lead vocal, the success of Muzart should be no real surprise. These four guys and girl have put the music world on notice, they are out to make music, authentic and timeless music and if their debut album is anything to go by, the type of music that we will look back at as the moment that may have been the defining moment ofDEEPMAG.TUMBLR.COM the day. SEPTEMBER 2013 45
Muzart? A name that creates a lot of expectations, how did it come about? With the vision of bringing music and art into the music scene, we combined the two words. Also inspired by a young and talented composer, Mozart How did the group itself come together? Vic and Tazzy, being music producers, formed a production team and one of the people they knew who had the same passion and decided to involve was Rorisang as a brand ambassador, Sol as a sessioning guitarist and Jabu as a publicist, the partnership emanated to Rori being the lead vocalist and Jabu the DJ. Did your individual connections with Soul Candi influence the choice to release under them? We weren't planning to sign with anyone at all. They managed to here an EP with material we had worked on and searched for us for 6 months to make us the offer. After 3 months of thinking about it, we saw it as a good move in order to move forward. To be under the same stable as creative groups such as Mi Casa and just the sheer magnitude of a stable like Soul Candi influence the sound you ended up creating for this album? Not at all, we never even thought we would cross their minds. We saw our sound as more mature, soulful and retro. One of the reasons we chose to work with them is because they loved our sound as is and have never suggested a single change in our approach.
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How long was this album in the making? We made the project over 3 years. It was more of a journey of finding our identity as a collective so there was no rush. You are a bunch of young individuals and yet your album is highly instrumental and jazzy, not often popular with young artists, what makes this group different? We are musicians with a deep passion for musicianship. We don't all play instruments or sing professionally but our head space as far as music is concerned is in the same place. It was more like outcasts in the young environment bringing what's being overlooked.
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DEEP COVER STORY
What is the process when creating your music? The content of music and lyrics is extremely crucial. We take our time to ensure richness in instrumentation and meaningful messages. So we stay deeply rooted to our inspirations musically, which are acts like Earth, wind and fire, reel people, Stimela, etc. that have gone before us. Rorri, how did you find your way to this bunch of guys and do you feel being the only girl gives you a different perspective perhaps? I'm the rose among the thorns; I bring in the feminine touch which every collective can't do without. That makes my role very effective as the only girl. My perspective is somewhat different but not contrary to the boys. That gives more substance to the strength the team has.
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The content of music and lyrics is extremely crucial. We take our time to ensure richness in instrumentation and meaningful messages.
Muzart is by the youth for the youth and we want to motivate young South Africans, we have a lot to offer the rest of the world through our music.
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DEEP COVER STORY
CHECK OUT THE MUZART LIVE PERFORMANCE ON DEEP MAG YOUTUBE CHANNEL Is the group itself made of instrumentalists entirely and would you actually Categorise your music as house? Three members are instrumentalists and three are vocalists. Then we bring in the DJ element and I guess that's why we'd be categorised as house. Truly speaking there's no one word to describe the sound, but for the South African market that is the closest. Lastly, what would Muzart want to achieve in the immediate future and what can we expect from that future? Muzart is by the youth for the youth and we want to motivate young South Africans, we have a lot to offer the rest of the world through our music. You can expect a transformation in South African music through compositions, performances, awareness campaigns and a clothing brand that people will identify with us and our work.
DEEP ALSO CONGRATULATES MUZART ON THEIR EUROPEAN RELEASE!
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Q&A/ TALENT TO LOOK OUT FOR
ith their unique Dj-ying skills and ability to rotate between genres, Vinyl Culture is becoming one of the most prominent duos in the industry. Their finesse and up-beat sound has captured many hearts and they are sought after everywhere. From playing at most radio stations to playing at the biggest parties Lethabo Rasebotsa (Teddy) and Reatile Motsatsi (Rex) are taking over the music industry. We had a chat with them about their rise in the music industry.
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DM:: Vinyl Culture is causing havoc everywhere. What is it about your music that is so different from your peers? VC:: We are? Damn. We are just getting started! Hahaha. Whenever we play we always mix different styles and a few old school house jams, sometimes even electro. DM:: Vinyl Culture…..how did the name come about? VC:: From the fact that we were bred in the “vinyl culture” and we learnt how to DJ using vinyls. DM:: You guys studied sound engineering, how important is studying music when you want to pursue music? VC:: Pretty important, you need to learn what you’re working with. How different equipment is handled or operated and things like that. I mean you don’t have to study that necessarily but technically, the knowledge will give you a bit of an upper hand. DM:: Euphoria is a state of mind, what made you name your first release Euphoria Volume 1? VC:: We came up with that with our manager, Lloyd. Basically we felt/feel that good music has no boundaries you know. However most DJ’s just put out half-baked material. We vowed to put out material that is clean, cross genre and will actually heighten your senses whether you are a hectic house fan or not. Like, the mixes are on a level that you can jam to them in your car or in a club actually, even with your mother and have fun and fall in love with the music, make sense? It’s hard to explain, but one needs to listen to the mixes on our Soundcloud page really. One of the mixes we did, mashed up Kid Cudi Memories with DJ Kent- Spin my world around and DJ Ganyani - Xigubu. New hits with a classic sing along that most people can relate to you know, it’s simple things like. Plus you don’t have to be Venda to understand Xigubu, but when you hear it you know it’s a jam. So simple things like that are what we try to exude with all our mixes. DM:: You guys are famous for trending on social networks. How have social networks and media helped shape your career? VC:: Immensely, most of our fan base is on many social networks that we signed up for. Sometimes they get us gigs by suggesting us to promoters after listening to our mixes, so they are very important. Plus we chat to almost everyone online, almost. We wouldn’t be here without their support really.
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Q A &
Q&A/ TALENT TO LOOK OUT FOR
DM:: Management is crucial when starting your career, how difficult was signing with the right stable for you guys? VC:: It was quite a journey to be honest. No one takes you seriously at first glance but after listening to a few sets and mixes, the management team help sail/ direct the ship that is Vinylculture. Ideally it’s about being with the right family, so it’s not all business all the time, but we are happy with the company. DM:: Most DJ’s work solo. Vinyl Culture consists of two individuals. What are the ups and downs of working in team? VC:: Mostly its ups, such as having enough time to read the crowd and think of your next jam. Then also having someone who understands the kind of vibe you bring to an event and being able to put it out together is pretty amazing. The downs? Just booth space. Sometimes the DJ booths are too small for both of us (Hahaha). DM:: Who are the DJ’s that you look up to and why do you think they are consistent? VC:: F.eU, Black Motion and Afrojack- they know how to please a crowd and are great entertainers. DM:: Out of the music you have produced, which is your favourite track? VC:: We haven’t released anything official yet, but a track is one the pipelines. DM:: Any stories with the ladies? VC:: Nope. (We don’t wanna get in troubleHahahaha) the only lady we speak about is house. She’s a feisty lady that. DM:: What can we expect from Vinyl Culture in the next few years? VC:: What you can expect from VC in the next few years is an album and maybe getting into radio as a unit. Pretty much being in and across the African continent and also working with others overseas. The main aspect is to build our brand locally and internationally within the entertainment industry.
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December is fast approaching and we all know that it is culture to look back at the scene to find the 10 songs that made our year. We canâ€™t do that with certainty though if we donâ€™t look at the hottest songs currently, so as to make an astute reference come December time.
BY: LUSANDA NKOHLA
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Muzart – The Party After (Reel People remix) DJ Kent ft. The Arrows – Spin My World Around
Dennis Ferrer ft. Janelle Kroll - Mind Ur Step
3 2 1
TOP 10 -
D E E P CHARTS
DJ Ganyani – Xighubu
Fistaz Mixwell & DJ Hloni ft. Mellow Soul – I’m Free
Kings of Tomorrow ft. April - Fall For You
Stethoscope - Tattoo
Copyright ft. Donae’O – My Desire
Heavy K ft. Mpumi – Wena
Black Coffee ft. Toshi – Buya
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DJ Kent ft. The Arrows – Spin My World Around
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Artist: Heavy K Title: Drumboss Record Label: Kalawa Jazzmee In my attempt to resist reviewing this album, I simply just couldn’t get away from it or more accurately, the hit track from the album and what will be the selling signature song of the album “Wena ft. Mphumi”, which is already a contender for hit of the summer. This Eastern Cape born producer is actually a hit maker of note, having worked on kwaito hit song “Lento” for Professor and various other hits for artists under the Kalawa Jazzmee stable that he is also signed under, but for this, his own project, the 22 year old changes rout somewhat into house music and very much like his stable boss, Oscar, is brilliant at being the chameleon of music and producing hits regardless of the genre. Heavy K, for me, feels like what a combination of Oscar and Ghanyani would be, infectious dance floor hits, at times bordering on what we now call kwaito and authentic African beats, masterfully arranged to create a dance floor hit. This album seems to aim exactly for that, continuous dance floor hits and interestingly enough that never tire the listener, except maybe just your feet. The sound ranges at times, but never loses direction and keeps with an identity. One can definitely feel the Kalawa influence in the songs, this young man is for me one to look out for in the future, he has great production skills and lyrical ability and furthermore, obviously knows how to produce a hit.
Artist: Mi Casa Title: Su Casa Record Label: Soul Candi
Artist: Pixie Bennett Title: A thousand paper birds Record Label: Universal
This album has already produced what will probably be one of the most requested tracks of the entire summer season in all parts of the country Jika, so with that said, the next question is; can more hits be expected from Su Casa, the follow up to Mi Casa Music, which had no less than four chart topping hits. The resounding answer to that is YES. Jika is the infectious dance floor hit that everyone was always going to love and has, but very much like Mi Casa Music, Su Casa’s greatest secretes are hidden deep in the album and can only be discovered if you own the album. What this trio has done well is to always have an element of surprise in their music and as far as I’m concerned leave their best songs unreleased for the public and can only be truly appreciated by the album buyers. Deep in the 16 track album is “Voca” and “Bora” which showcase J something’s Portuguese roots in oh so smooth and tender tones, we also see a feature in this album in the form of Capetonian newby, vocalist Jimmy Nevis on the track “feel the love”. The album continues to showcase what we’ve grown to love about the trio, a combination of soulful, jazzy (Mo-T and that trumpet are simply genius) and undoubtedly funky beats. At times it is hard to rate this group as deep house, until you get a sense of the genius of Dr Duda’s production style for both this album and the previous, an up tempo combination of traditionally deep house beats to create the funky soulful sound of Mi Casa, for Su Casa.
It’s a name I’ve been hearing a lot of, mostly because of her feature in a house track that I happened to like, what I didn’t know however was that she is an Idol alumni, which caught me off-guard somewhat. Let’s face it, not many of us are expecting house vocals from an idol competition product, EDM perhaps, but mellow, leather textured, deep house perfect vocals, no! But whether intentional or not that is what Pixie Bennet is capable of doing and has done, whether she is lending her voice to someone else’s track or here on her own latest release, a thousand paper birds. Maybe this is where I should back track a little, some who know Pixie may argue that she is not a house artist and my response would be, she may not have intentionally ventured into house, but her voice and this album is vocal house personified. I parallel this offering to the Nandi offering released late 2012, a vocalist house offering, with impeccable production as support. The lyrics and the manner in which they are captured by Pixie’s voice, is deep and meaningful, this is a laid back mellow offering that will get any deep house lover a few choice songs for a night out or an evening in, do not mistake my words though, it will be an interesting listen that never gets dull.
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Located in Design District, Set is SET to be one of the most stylish, classy and sexy venues to be opened right next to big guns like HUSH,KONG and CAPITAL which are making waves in the club scene, but it still doesn't take away anything from this well established and artistically designed club.
Rosebank clubs have always been known for its lavish and flashy decor. Set occupies one room split over two levels, the dance floor with the bar on the far end and the sitting area with stylish black leather couches across every corner of the club and not to forget the round marble glasses which just showcases charisma and sophistication. You can see the beauty from the entrance with spot lights, huge black doors, curtained with silver drapery. A symphony of black, white and illuminated with silver accents and sumptuous velvet features and luxuriously striking wallpapers.
THE ATMOSPHERE The crowd is exactly the crowd you would expect to see at such a glamorous night cluboutfits, accessories ,make up and sky high heels are selected with care by the sexy ladies who are always “SET” to rock the club. Heavenly is how you would describe the atmosphere at SET Club with the “ballers” wearing designer clothes and expensive watches and woman music they play, which shows they prefer wearing boutique outfits to die for, just makes any music that gets the people dancing the club the best place to have fun, dance and keep them on their feet. and party till the sun comes up.
You can expect the prices to be With occasional visits from DJ’S like Milkshake, expensive just when you walk in the door, shimza, Lulo Cafe, Capital, Speedster, Sliqe so seeing bottles of Champaign, scotch and many more this club shows a variety of and whiskey going for not less than R1k
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is not a shock. Beers and ciders are affordable going for R30-R35 depending on what you prefer drinking. Cocktails range from R40-R70 with cocktails like Cosmopolitan, the famous sex on the beach,blowjob,magarita and many more, but however if thereâ€™s a specific cocktail you would like, just ask the bartender, the service there is impeccable and youâ€™re sure to walk out with a smile on your face.
THE LAST WORD SET surely motivates you to put effort on you appearance and splash a lot of moola to get through the night, but if you not a big spender it would be best to stay home or go elsewhere, but nonetheless going to the club Set will never leave you with regrets at the end of the night BY: THEMBANI MANGANYI
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HOUSE MUSIC EVENT TO LOOK OUT FOR Spring Fiesta is back for the third year in a row with an even bigger and better lineup than before. Soul Candi announced the ultimate spring celebration would be taking place at the Wild Waters Complex in Ekurhuleni, more widely known as home of SA’s most prominent dance experience H2O, on Saturday the 21st of September. Legendary house music pioneer Dennis Ferrer has been confirmed as international headliner for the festival this year. Its been 7years since Dennis Ferrer last performed in Mzansi (Johannesburg), making anticipation for the return of the superstar DJ and prolific producer and this appearance in front of a South African audience at one of the countries premium events even more special.
His name is synonymous with some of the biggest house anthems in SA including “Touched The Sky”, “How Do I Let Go” and most recently “Hey Hey”. Supporting Dennis Ferrer at this year’s event will be international German DJ and producer, Andre Hommen as well as over 50 of the hottest local DJs and artists across a total of five arenas. The festival will also feature numerous world-class production surprises to amplify the party experience.
THIS IS AN EVENT NOT TO BE MISSED HAPPENING ON THE 21ST SEPTEMBER2013 WILD WATERS COMPLEX IN EKHURULENI FROM 11 AM-LATE
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STAGE 1: HOUSE
C9ine The Layders Muzart DJFistazMixwell Dj Ganyani ft Mlu & Fiesta Black DJ KENT SA Liquideep Mi Casa Black Coffee DENNIS FERRER (Objektivity US) DJ FRESH (SA) & Euphonik DJ Dr Malinga DJ SHIMZA Crazy White Boy And many more
STAGE 3: WHAT ABOUT SOUL Lulo cafe Jullian gomes Kid fonque Claude China Dacapo Ralf Gum Funk deepsta Punk Terrance Deep Xcape Dj Whiskey
STAGE 2:HIP HOP Reason AKA Hudson Capital Ms cosmo Mvd Major league Ph
4 STAGES & LINE UPS
STAGE 4: OLD SCHOOL Migs Month Twinz on decks Cueber 2lani da warrior Warras Dino bravo Franky Chynaman
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Date : 4th april Vanue : DURBAN AND PORTUGEESE ISLAND Damages: R1500
WYNN DOWN WEDNESDAY Date: WEDNESDAY 9TH OCTOBER Vanue : LIQUID CHEFS Damages: FREE
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FRESH AND EUPHONIK Date : 5TH OCTOBER Vanue : VACCA MATTA Damages : R100
Date : 12 SEPTEMBER Venue : WILD WATERS COMPLEX Damages: unknown
Date : 12 OCTOBER Venue : BUILDING SIX Damages: Unkown
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shleigh Kholofelo Raphala, better known to us as DJ Shimza, has launched his own range of headphones called the Shimza Stick headphones. This comes shortly after he signed a 2 album deal with Soulistic Music. These headphones are specifically made for djing so they are more user friendly than ordinary headphones, and not only are they hand made in Greece they are also shaped differently. DJ Shimza decided to add his own personal touch to the cup of his unique stick headphones, with his logo on the cup of the earpiece, with him carrying his equipment bag in place of the I in Shimza. He describes his Shimza Stick headphones as that automatic feeling of confidence one gets when wearing your favourite outfit to a job interview, the outfit that influences your performance during that all important interview. DJ Shimza was kind enough to have his stick-like headphones available for other DJs to enjoy, they are valued at R2999.00. When I first heard of Shimza Stick headphones, I thought Dr Dre went and started something with his Beats by Dre and South African DJs went and followed suit, but I was pleasantly surprised because not only are the Shimza Stick headphones original, they are crisp. We give props to DJ Shimza for taking that bold step and creating his own range of headphones, we commend him for going his own way about it and introducing a new product to the South African market, these are definitely a collectorâ€™s item.
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By: Dene Tombeen
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ULTIMATE STYLE ICON
this month we take a moment to bow down and celebrate the four ultimate style icons; Grace Jones, Bob Dylan, Grace Kelly and Steve McQueen, who till this very day still inspire the fashion scene.
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he Jamaican singer, actor, model andfashionista, Grace Jones is undoubtedly one of the main cult figures of stage. A true fashion icon, Grace Jones has been a source of inspiration with her style for many singers in current popular music such as Lady Gaga and Rihanna. Her style is seen reoccurring in concept stores, to ramp, and with even hip-hop male artists. Who dares question if she qualifies as a style icon? Beyond being a nostalgic fashion icon, Jones brings together music and fashion in a staggering way with her androgynous and provocative style. Despite the highs and lows in her career, Jones succeeded in becoming a timeless figure and continues to be a style icon even in her sixties. Her feature, which evokes of graphic drawings, was even used in video games, illustrations and automobile
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ads. She also inspired the fashion world. Yves Saint Laurent was inspired by Jones to include shoulder padded triangle bodies, baggy trousers that end at the ankles, thin heeled and pointed stilettos as part of his collections. She was not afraid to try something new when it came to fashion; this is the main reason why her name is still assiosated with architectural fashion themes, which is what is trending currently. Jones started out as a model, initially in New York, then in Paris, working for Yves St. Laurent, Claude Montana, and Kenzo Takada, and appearing on the covers of Elle, Vogue, and Stern working with Helmut Newton, Guy Bourdin, and Hans Feurer. Her extreme persona offered a fearsome version of femininity never before seen in the mainstream, with her angular beauty, razor sharp cheekbones, sculpted muscles,
ur mothers were inlove with his voice, our fathers envied the attention women gave him, and us, the youth claim his style. Every man should make an effort to develop his own style, he should seek inspiration from others and allow for seasonal changes in his wardrobe, but at the core of his look there should be a sartorial theme which is entirely his own. When they are at their lowest ebbs, it is fine to look to icons of men‘s style and to hijack a few key items to give their look a bit of a boost. To get the look they need an almost flawless icon like Bob Dylan maybe key. Dylan’s most succinct and stylish look comes from possibly the most controversial period of his career. During his World Tour of 1965, Bob Dylan turned his back on his traditional folk roots and
played with a full electric band. To go with his new direction, Dylan developed a new look, a mean and moody effort, draped in black. His style was too unique and most of his fans didn’t understand it, but in fashion if you can rock it-it works! He wore; The Pea Coat, White Oxford Shirt, Chelsea Boots and Wayfarer Sunglasses. His looks or his choice of clothing rather, came about because of death threats from his fans and him leaving behind the corduroy and denim for more formal attire. He went through many style phases and they all looked splendid and got the media’s attention each and every ‘Dylan season.’ This just proves that he was a true fashion icon whether in his darkest days or bright moments in his career.
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nown as Grace Princess of Monacco. Grace Kelly’s life is the stuff that fairy tales are made of. Her style is the bulb of the castle. The late Princess of Monaco serves as a style icon even today. The blonde beauty followed the styles of the time, and often wore collared tops that framed her lovely face. In her days as a movie star, she emphasized her waist in belted outfits and wore V-neck gowns that showed off her décolletage. Once she took on royal duties, her style became more demure; think cardigans draped over her shoulders, Chanel bouclé skirt suits and double-breasted coats. As for accessories, the princess favoured ladylike pearls, gloves and scarves. She’s got a much desired Hermés bag named after her. During her pregnancy she was frequently photographed shielding
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her bump from the paparazzi with one of their angular tote bags – the French house was so thrilled they re-named it in her honour. Since then, naming bags after stars has become regular, but Grace is still the most famous of the accessory muses, something which is unlikely to ever change. She inspired trends like lace tube dresses, to peplum dresses and high-waite French cut bikinis. She is a true style legend as she still has a hand in what celebrities wear today and what we see on ramps. Few people radiate effortless glamour the way Grace Kelly did. Throughout her four decades in the limelight, the movie star turned princess came to embody the concept of classic elegance, combining a girl-next-door allure with a sensual charm that was irresistible to all who crossed her path.
nown as “The King of Cool” Steve McQueen had a natural yet distinctive all-American boy-meets-renegade style that, together with his no-nonsense man’s man personality, made him a style icon both in his time and in ours. Style-wise, McQueen excelled at taking classic American sportswear and giving it a rugged, masculine edge. This actor was effortlessly stylish and managed to maintain his look throughout his whole career. Hallmarks of the actor’s style included aviators, slim-cut tailored suits, sport coats, zip-up windbreakers, khakis, button-downs in pale colours, V-neck sweaters, and shawlcollared cardigans, as well as polo shirts. Interestingly, although Steve McQueen was most in his element when dressed down in jeans, he cleaned up so well that Rolex named its sophisticated Explorer watch after
him, officially calling it the McQueen Rolex. This style icon was also the first man to grace the cover of the fashion magazine Harper’s Bazaar. The icons style is seen in our daily lives, it has been reinvented time and time again. The iconic star was also a fan of clothing he could get down and dirty in, such as racing jackets, simple cotton T-shirts, leather jackets, gloves, boots, and denim, denim and more denim. Bleached denim was a huge part in Steve´s wardrobe. He wore jeans with leather jackets, G9s, T-Shirts and sweaters. And he did so, quite well. Even though T-Shirts are so common these days, a basic white one still looks cooler than a Polar Bear. It is the white T-Shirt look that is amongst Steve´s most timeless styles. With just a simple look he created a revolution of ‘the-urban-cool-guylook’ a true trendsetter.
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FASHION INTERVIEW DiePa
DM: Introduce yourselves fellas please? DP:: Nathi(Jovis), Ntando(Dexter), Sphamandla(scooby), Simphiwe(sira) are the names. DM: What’s your target market? Is there a specific age group? DP:: We don’t have a specific target market because we believe street fashion can be for any age (old or young). DM: When and how did your product come about? DP:: We started it in September 2012 by the mutual love of fashion and creativity. DM: Describe your product/brand in three words. DP:: 1 Finger, two words. DM:: Where did/ does the inspiration come from, is there any style icon behind it? DP:: It’s a brand from Amstadam (Patta) with the same vision. We want to take street fashion to the same place. DM:: Does music have any influence on your product style? DP:: Yes, due to the fact that we dress a few rappers and dancers e.g Ice Prince & Reptiles DM:: What makes your product unique compared to other new kids in the market? DP:: Our customers are the answer to that question, they make us unique. DM:: Would the label ‘jozi fashion entreprenuer’ best describe your hustle? DP:: Most definitely and we’d also call it Mgi’Pa’ Hustle. DM:: What is your signature mark where the garments are concerned? DP:: The multi-Colour embroidery and the PacMen. DM:: How can you inspire other youths that are thinking of follow the same route into fashion or business? DP:: They should always follow their dreams and first find their happiness within them. DM:: Do you guys have a collection for spring? DP:: Yes, which is dropping on the 31st of August DM:: How does one get hold of you and your lovely crafts, twitter, facebook, bbm, whatsapp-any source of communication? DP:: Twitter:@DiePa_Clothing, WhatsApp:+27 72 947 6733, BBM:25ABB12C, Facebook: DiePa Clothing. By: Zakhe Chamane
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ELLE, BLACKBERRY 2013 STYLE REPORTER COMPETITION OPENS
oung fashionistas and street style spotters can launch an online career in the world of fashion by entering the Elle and BlackBerry 2013 Style Reporter competition. Now in its second year, it was created to discover a young and aspiring style reporter that can capture fashion on the move, be it at a red-carpet event or a Saturday market and can blog and Tweet about it in an engaging, intelligent way. “We are once again looking for that one blogger perfectly attuned to what’s new on the streets and on the catwalks and someone who can spot a trend before anyone else,” says editor Jackie Burger.
part from receiving a 12-month contract with the magazine and the opportunity to report for its website, the winner will also receive a monthly stipend of R5,000, a Fujifilm XF-1 camera and a BlackBerry Q5 and BlackBerry Z10 smartphone. In addition, a photography or desktop publishing course from Vega and the opportunity to be mentored by well-known photographer and head judge, Ed Suter. With the title comes the opportunity for regular exposure in the magazine and on both sponsor’s social media platforms and the chance to attend an international fashion week in 2014. “We are looking for a talented young fashion blogger out there, one who really has a point of view that connects with the magazine’s philosophy that there is no style without substance. The prize in collaboration with BlackBerry is therefore designed to give the winner everything possible to make
By: Hardy Botha
a career in this competitive and fast-changing industry. Our hope is that this will ultimately help grow the next generation of fashion writers in South Africa.” BlackBerry’s decision to collaborate with the magazine has given it the strategic opportunity to identify and nurture young online reporters and create a career opportunity. “Our association with the magazine for the Style Reporter 2012 was a success, so we are delighted to support the initiative again this year,” says Alexandra Zagury, MD for South and Southern Africa for BlackBerry. “With our focus on the youth market, on developing young South African talent and on delivering smartphones, this is a perfect platform for our brand. We hope that the smartphones we are providing will help South Africa’s next hot fashion reporter to be productive and elegant as he or she reports on the latest fashion trends and news at home and abroad.”
#REMEMEBER: THIS MAGAZINE IS NOT IN PARTNERSHIP WITH ELLE, JUST A TALENT SCOUT AD. THIS MIGHT JUST BE YOUR CHANCE
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STREET STYLE According to Ed Suter, street style photography is now an accepted medium that is imitated and replicated. â€œWe would however love to see someone who can take the conventions of street style photography and bring their own personality to the images. It is going to take someone with a clear idea, a strong photographic eye and unlimited energy,â€? says Suter. The next Style Reporter will have to maintain a sense of excitement and have his or her own distinctive style and some understanding of composition. To enter, a new blog must be created and for the first post, street style at its most dynamic and exciting must be communicated. Entrants are free to choose any context but they will need to shoot and convey fashion on the move, drawing on creative ability and fashion knowledge. While originality and confidence are key, the post needs to be coherent and cohesive, as entrants will also be judged on writing and communication skills.
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BRAAM NIGHTS STREET STYLE
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FASHION INTERVIEW STYLAGANG
DM:: Introduce yourselves, who are the team members? SG:: Mpho Makua, Keletso Tlhapane, Itumelang Molotsi, Boitumelo Mathega. DM:: What is your product and what do you have in stock currently and have had previously? SG:: We are currently selling dashiki t-shirts, you can check more of what we sell on our tumblr page: stylagang. tumblr.com DM:: What’s your target market, is there’s a specific age group you are targeting? SG:: We don’t have a specific target market since you can see all age groups affiliating with our products even people above 30 years of age. I could say we target to break stereotypes existing on a general context. DM:: When and how did your product come about? SG:: Our product came about after we decided to stop reselling vintage gear we got from the thrift shop, mid 2012 because of the fact that a lot of people were catching on when it came to the vintage market scene, so selling our own creations was the only logical solution. DM:: Describe your product/brand in three words? SG:: Original, Authentic and Vmswenko pronounced as umswenko ( “um-swenko”). DM:: Where does the inspiration come from, is there any style icon behind it? SG:: Influence wise you could blame it on Pantsula. That’s where we get our inspiration from. DM:: Does music have any influence on your product style? SG: Yeah. Futuristic sounds from malumekoolkat, fused with a bit of dubstep, Kanye West meets trompies/alaska type of sound. If you know what
we mean lol. DM:: What makes your product unique compared to other new kids in the market? SG:: Our products are derived from our tastes of fashion and style and its more of Original/Authentic products with inspirations drawn strictly from South Africa and the African content. DM:: Would the label ‘jozi fashion entrepreneur’ best describe your hustle? SG:: Uhm you could say that. DM:: What’s the signature mark of your garments? SG:: We have a signature product which is our Dashiki T-shirt, but we are still trying to explore our signature mark in our product, we are a developing brand. DM:: Are your awesome prints hand crafted by you guys? SG:: Not yet. We still buy rolls of what we find in markets, but prints used for our spring collection yeah. DM:: How can you inspire others that would like to get into fashion? SG:: We would encourage them to create a style before doing clothes. That’s the most important element which will constitute your fashion success. If it’s unique and perfect for the spending market then people will buy into it. Business wise encourage them to create their own business without any financial help. DM:: How can you guys be contacted to get a hold of your product? SG:: Twitter: @stylagang Facebook: Styla Gang and S.G.O.D is our facebook page. Tumblr: stylagang.tumblr. com. Email: firstname.lastname@example.org. Whatsapp: 0769675441 Instagram: stylagang Skype: s.g.o.d04
By: Zakhe Chamane
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Has fashion lost its G(Tr)ender?
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his question is rhetorical because fashion is the style characteristic of the social elite. A theme such as UNISEX has always existed. Unisex fashion, or gender bender, is a big trend today. During the course of history various cultures have had unisex clothing. The term “unisex” was first used in the 1960’s to describe a new style of clothing designed to be worn by both genders. Trousers for women had been growing in popularity for some decades, the sudden and overwhelming trend of young people wearing jeans, regardless of gender probably contributed more to the evolution of a unisex style than the women’s movement or the sexual revolution. The term may have fallen out of use, but with males now beginning to break down barriers by wearing what once would have been considered female attire, unisex may be set to make even bigger impact than it did in the 1960’s.
versa. You can now share clothing and accessories with your partner from perfumes, bags, watches and even cosmetics.
The unisex era made up of shirt, pants or both as these articles are considered appropriate for either gender in western society. Both men and women wear shirt and pants on regular basis in the western world and it has become quite a fashion favourite despite feminine style clothing maintaining a secure place in female fashion. The 21st century reveals that women can pull off wearing men’s clothing and vice
While the trend wasn’t predominant in the 1990s, it slowly crept back into vogue with the new millennium and this season is no exception. Gucci showed strong unisex tuxedos and suits on the catwalks for Fall 2009. Thats how the boyfriend jeans, pink socks, and really tight formal pants for men came back in. It’s trendier than ever, all around the fashion scene and it is expected to get even bigger in the next generation
Androgynous(combination of masculine and feminine characteristics) fashion can be seen on runways for example, with Prada dressing women in suits. It is not uncommon to see women today in suits and ties in the office or on the red carpet. And who can forget the “boyfriend jeans,” which erupted onto the fashion world in 2009. Baggy and cut loose in the style of menswear, many women find it a relief from the usual skinny jeans. Women are also veering towards functional masculine wristwatches with big faces like Panerai, instead of the traditional delicate feminine watches. Celebrities like Grace Jones who saw this possible in the 1960’s fashion gap, made highlight to unisex trends.
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TURNS ONE YEAR OLD
Published on Sep 10, 2013
Deep Magazine is a magazine for all things House. Deep Magazine profiles all the biggest House Music DJ's, the latest House Music releases,...