nications’ newly announced Magellan™ SDN Orchestrator software control system and Selenio™ processing and compression solutions allow the transparent management of hybrid SDI, ASI, and IP content,providinga seamless on-ramp and off-ramp between IP and legacy baseband transport to advance the transition to IP. Playout in the Cloud, enabled by VersioCloud, profoundly improves the interactions between content providers, distributors and networks, affiliates, and video consumers by redefining the technology required to originate, store, deliver and monetize video content. The combination of cloud-based playout and hybrid transport enhancesall parts of the broadcast business including improved visibility to optimize advertising playout, efficient methods of disaster recovery, fast channel creation to accommodate seasonal or one-time events, the expansion of brands and content into new markets and new geographies without requiring expensive brick-and-mortar facilities, and a pay-as-you-go Platform as a Service (PaaS) model to greatly lower the cost and time barrier to traditional methods of establishing linear and OTT channels. By integrating VersioCloud with Imagine Communications’ Zenium™ workflow manager, media companies can easily design Playout in the Cloud workflows to suit their particular needs.
Nexio Channel brand with Animation Builder Nexio Channelbrand is the first Imagine Communications offering to feature cross-platform animation builder capabilities, which enable an integrated approach to graphics template creation and allow for simplified and streamlined workflows from creation to air. Nexio Channelbrand provides multichannel branding from a single platform that can be deployed as a standalone solution, connected to a larger Nexio playout solution, or integrated with third-party control and automation systems. Available in two tiers of
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performance and channel density, the two-channel configuration offers advanced branding capabilities such as multiple live input switching, digital video effects (DVEs) and a virtually unlimited number of layers. The four-channel configuration model provides classic branding with a limited number of layers, and both models leverage full Nexio clip record/playback capability from either internal or external SAN-based storage. Nexio Channel brand also seamlessly integrates with Imagine Communications’ Landmark™ media software to enable the scheduling and selling of secondary graphical events such as bugs and crawls, potentially unlocking untapped revenue opportunity from advertisements. Supporting both Nexio video server and Versio integrated channel playout solutions, the newly introduced animation builder module brings an integrated approach to graphics template creation. By leveraging native Adobe After Effects rendering, templates created by graphics professionals using Imagine Communications’ animation builder tools enable rapid customization without conversion prior to rendering —enabling streamlined workflows and minimizing interventions from creation to air.
Magellan SDN Orchestrator for Managing Hybrid Baseband and IP Facilities An anchor component of Imagine Communications’ Software-Defined Networking (SDN) portfolio, the Magellan SDN Orchestrator enables seamless integration of baseband and IP networks, protecting customers’ existing technology investments while providing a clear path to an open, interoperable and IP-based future. The Magellan SDN Orchestrator is one more example of Imagine Communications’ focus on cutting edge innovation, taking full advantage of the flexibility, scalability and efficiency that next-generation IP-based architectures can offer while dramatically improving the way video is managed through broadcast facilities. It utilizes dynamic
signal-flow connections, managing signal mappings, addressing, and translations between legacy protocols and IP. Due to this tight alignment across protocols and signals, the Magellan SDN Orchestrator understands the available resources, whether legacy or IP, and turns the “sea of equipment” into a set of defined, managed workflows that support the concurrent coexistence of IP streams, files, and baseband signals. Media companies can now maximize their investments in highquality video processing done in baseband/SDI/ASI technologies using familiar controls, while also managing on-ramps and off-ramps for baseband over IP via the software control layer. The Magellan SDN Orchestrator instantiates pre-defined workflows through commercial off-the-shelf (COTS) IP switches, providing professional broadcast performance for all connections. By leveraging the continued evolution of data center-grade COTS switching technology, the Magellan SDN Orchestrator enables media companies to use the latest generations of IP switches to ride the ever-improving cost/performance curve of the IT industry.