GIVING HEARTS THEME BUILDER WORKSHEET Apply the lessons to your own organization.
STEP 1: ROOT YOUR THEME IN MISSION Prompt: What is the heart of your mission? Write 3 words that capture your organization’s essence.
1. _____________________________________________________________ 2. _____________________________________________________________ 3. _____________________________________________________________ STEP 2: SPARK THE IDEA Prompt: Brainstorm possible directions for your theme. Consider: ● Milestones (anniversaries, programs, growth moments) ● Cultural tie-ins (nostalgia, seasons, symbols) ● Emotional hooks (joy, hope, empowerment) THEME IDEAS
1. _____________________________________________________________ 2. _____________________________________________________________ 3. _____________________________________________________________ STEP 3: CHECK THE FIT Circle YES or NO for each question: ● Is it simple and memorable? YES / NO ● Does it connect to donor impact? YES / NO ● Can it be used across social media, print, email, events? YES / NO ● Does it create a visual and emotional spark? YES / NO ● Would our volunteers and board love sharing it? YES / NO