2025 MEDIA KIT
WHAT MAKES US UNIQUE?
CVBNetwork is a the Commercial Industry’s toolbox–stocked and maintained by a team with the experience and know how to meet the needs of our sponsors and their customers.
We’ve provided dealerships with commercial truck equipment information and news since 2007.
Sponsorship-based, not subscription based
Two industry facing bi-monthly publications
• FordPros Magazine
• Commercial Vehicle Pro
Regularly updated website featuring breaking industry news via our blog
Sponsor and OEM Focused Stories
Club, event & tradeshow calendar
Webinars, podcasts and videos
Industry expert columnists: Will Brogan, Candy McCollum, Kathryn Schifferle and many more
Guidance and creation of customizable marketing/advertising strategies
Monthly Podcasts with Commercial Vehicle Business Pros and Leaders (3+ Episodes a month, 5+ Seasons, 600+ Hours!)
Themed Issues, including: Trends, PreNTEA, Post-NTEA, Self Development, EndUser Stories, and Technology Updates
24,000+ electronic issues emailed BiMonthly to DP’s, GM’s, CSM’s, Fleet & Commercial Managers, and CAMs (All FordPros)
KPIs: average 32% email open rate and 6% click-through Rate on our email newsletter (4%+ above industry average)
SOCIAL + Digital media stats
Website/News Blog Traffic
Average 900+ unique oage views per month, with consistent traffic growth of 200% over 6 months
E-Newsletters
Average 39% open rate
8% click-through rate
Adding 3+ followers per week
600+ post reaches per month
50+ post engagements per week
Follower engagement 2.6%
YouTube & Associated Blog
1,000+ new views per month
150+ hours watch time per month
Adding ~10 subscribers per month
Podcast
Five seasons and more that 160+ episodes with over 600 hours of listen time
SPONSOR COMMITMENT LEVELS
Full-page ad in each issue of FordPros + Commercial Vehicle Pro. Feature in any relevent press releases, news posts, customer stories, product reviews, themes, or articles.
Home Page rotational ad with sponsor-partner link. Logo with link in each e-newsletter.
Includes a video interview at your booth or in a location of your choice at Work Truck Week.
Eligible for webinars, national and regional event coverage, up to three podcasts, as well as custom promotional activities.
Quarterly Commitment: $4,000
Full-page ad in each issue of FordPros + Commercial Vehicle Pro. Feature in any relevent press releases, plus one product review, customer story, or theme-relevant bi-monthly article.
Home Page rotational ad with sponsor-partner link. Inclusion in each e-newsletter.
Eligible for webinars, national and regional event coverage, up to two podcasts, as well as custom promotional activities.
Quarterly Commitment: $3,000
Half-page ad in each issue of FordPros + Commercial Vehicle Pro. Feature on website, publications, and in any relevent press releases; includes bi-montly article.
Home Page rotational ad with sponsor-partner link. Inclusion in each e-newsletter.
Eligible for webinars, national and regional event coverage, and custom promotional activities. Includes one podcast per year.
Quarterly Commitment: $2,000
Half-page ad in either FordPros + Commercial Vehicle Pro. Regional truck club promotion and Inclusion in regional e-newsletters.
Eligible for webinars, regional events, and custom promotional activities.
Quarterly Commitment: $1,500
EDITORIAL CALENDAR
FordPros Magazine & Commercial Vehicle Pro are published bi-monthly . Every issue is emailed to nearly all Ford, GMC, RAM+ Dealer Fleet & Commercial Departments in the United States. These Publications are a collaborative effort and could not be provided to the industry without the support of our sponsor-partners, OEM-partners, and our readers.
THEME: PRE-NTEA/CONNECTION
Focus: The Pre-NTEA Issue. New product releases/What your company will be showcasing at the NTEA Work Truck Show and booth numbers.
Editorial Cut-Off Date: Wed. 1/18/2025 Advertisement Deadline: Wed. 2/5/2025
(NOTE: Please consider getting content in ASAP with regards to Holiday crunch)
THEME: POST-NTEA
Focus: Event highlights from NTEA. Our sponsors’ NTEA Work Truck Show participation and products are featured in this issue.
Editorial Cut-Off Date: Wed. 3/12/2025 Advertisement Deadline: Wed. 4/2/2025
THEME: SELF-DEVELOPMENT
Focus: Self-development of the Truck Pro; advice and stories from our columnists and our contributing sponsors.
Editorial Cut-Off Date: Wed. 5/14/2025 Advertisement Deadline: Wed. 6/4/2025
THEME: END-USER STORIES
Focus: We feature real-life stories from companies, fleets, and individuals that display sponsors’ product value.
Editorial Cut-Off Date: Wed. 7/16/2025 Advertisement Deadline: Wed. 8/6/2025
THEME: TECHNOLOGY
Focus: Work Truck technology changes quickly. The Fall issue brings our readers up-to-date with your latest product offerings.
Editorial Cut-Off Date: Wed. 9/17/2025 Advertisement Deadline: Wed. 10/1/2025
THEME: TRENDS
Focus: New Trends and Directions that you plan to focus on for the coming year; major year-end or year-beginning annoucements
Editorial Cut-Off Date: Wed, 11/12/2025 Ad Deadline: Wed. 12/3/2024
(NOTE: Please consider getting content in Prior to Thanksgiving Holiday)
ARTICLE SUBMISSION GUIDELINES
GENERAL ARTICLES - SIZE REQUESTS:
• Press Releases are 150 to 300 words with 0 to 1 picture (please include most recent company logo)
• Half Page article is 250 words plus one image
• Full Page article is 600 words plus 1 to 3 images
• Two Page article is 850 words plus 3 to 5 images
IMAGE REQUIREMENTS:
JPG or PNG
RGB Preferred (online)
Med to Hi-Resolution
Ad specs
Ad Display Area
Image Dimensions 2025 x 3075 px
RGB Color Mode
Note: Ad display area is not to scale. For reference only.
Ad specs
Ad Display Area
Half Page AD (Portrait)
Image Dimensions 1130 x 3040 px
RGB Color Mode
Note: Ad display area is not to scale. For reference only.
Half Page AD (Landscape)
Image Dimensions 2140 x 1335 px
RGB Color Mode
Note: Ad display area is not to scale. For reference only.
Ad Display Area