Finance
INVESTOR RELATIONS
Looking into transparency Africa is playing catch-up in the transparency and business reporting stakes, but Catherine Wright finds in our regular investor relations survey that it will pay dividends
n an ongoing look into the state of investor relations (IR) activity across the continent, Africa investor, in conjunction with IR Global League, presents the third in its series of bi-monthly surveys. Africa investor has surveyed some of the continent’s top companies and leading Africa analysts in our regular poll to ascertain the level of transparency in the African business climate. Although new reforms and regulations are being put into place across the continent, African countries are still perceived to rate poorly internationally in terms of transparency, a deterrent for investment. Obi Onyeaso, managing director and founder of Customs Street Advisors, a Lagos-based investor relations advisory irm, explains that transparency is, at its base, a compliance function and that it is not an elective principle. “Once companies meet the required disclosure requirements of regulators and the national accounting body, they have scaled the bar,” says Onyeaso. But is satisfactory transparency suf icient? “Companies can always do more,” Onyeaso adds. “I believe that this is where companies that want to succeed in the Darwinian competition for capital, especially in frontier markets like subSaharan Africa, have an opportunity to pull ahead.”
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perspective, one cannot over-emphasise its signi icance. Free loat is critical to liquidity, which in turn, impacts on the cost of capital, fair valuation and institutional holding of the shares,” says Onyeaso. Our survey revealed that 56% of the companies surveyed have 50% or more of their company’s shares available as free loat, while over 30% of respondents have more than 80% available. Thus,
where the shares are held by large institutional funds, the more pressure a company will experience to be as transparent as possible,” says Keyter. Ingram adds: “The more transparent a company, the easier it is to analyse and make forecasts and, in this way, they are rewarded with higher share prices and ratings.” Our analyst panel was also asked what role ownership structure in a quoted stock plays in their investment
In order to do their job properly, shareholding information needs to be no older than three months these companies are under a fair amount of pressure to be as transparent as possible. Vanessa Ingram and Marlize Keyter from Keyter Rech Investor Solutions, which provides investor and inancial media relations services to companies listed on the main board and AltX of the JSE Limited, explain. “The more widely held the shares, especially
strategy, and they emphasised its importance, saying that it was “de initely something to verify”. Shareholder identi ication is vital in the establishment of a solid IR function. If a company is to communicate any information with their shareholders, whether good or bad, it is essential to know who the shareholders are.
Who in the company has access to the shareholders information?
90% 80% 70% 60%
Ratings So just how does Africa rate in transparency? Do companies simply meet the requirements or do they go beyond them? We began our survey by asking the investor relations of icers (IROs) what percentage of the shares in their company are publicly traded or free loat. The free loat of a company is those of its shares that are available for trading, excluding shares held by strategic shareholders. “From an investor relations
50% 40% 30% 20% 10% 0%
All directors
CEO
CFO
Legal Officer
IRO
28 | MAY - JUNE | 2010
Africa’s biggest economies are putting regulations in place which will