Luxury Listing Presentation

Your guide to selling

As your Realtor through my network of clients, community connections and a custom, multi-channel marketing approach, I will help you articulate, position, and share the unique story of your property

Every listing has a story and my marketing strategy enables us to target and strategically share that story.

In today’s market having an eye on the future and innovation is a must as well as staying ahead of market trends. My commitment to you is to provide exceptional service and deliver results

MeettheTeam

Crystal graduated from Baylor University with Bachelor’s degree in Forensic Science and is also a proud member of Alpha Kappa Alpha Sorority, Inc. Crystal has always had a desire to help others and to give back. She goes above and beyond for every client she works with to get the job done. Her compassion, knowledge and attention to detail make her a rare gem in the industry

Crystal has been serving the Real Estate Industry since 2019 and started Watt Realty Group in 2022. Her vision is to grow the team with dedicated realtors who have a heart to serve

Xavier is a proud Army Veteran who dedicated his life to serving his country and now he is ready to serve you Xavier has a heart of gold and has never met a stranger. He believes that building meaningful relationships is the core of being a great Realtor and his clients can attest to this. Xavier’s dedication and desire to help everyone he meets makes him a great asset to the team and his clients.

Watt Realty Group takes joy in catering to all of our clients’ to ensure their needs are met and the process is as stress-free as possible. Their team of experts work together relentlessly to get the job done. We are ready to cater to you!

Marketing Plan

HERE IS OUR MARKETING PLAN FOR YOUR HOME:

Listing home on MLS, International Market and 900+ websites

Professional photos with video

Virtual Tour

3D Rendering

Create specific link for home

Create flyers and booklet for private showings

Feature home on YouTube, Zillow, Instagram, Facebook & TikTok

Postcards sent to neighbors around the area

Enhance listing with Facebook Boost and Advertising

Email blast home to all Real Estate Associates that have sold homes in the area

Proactive advertisement of home through neighborhood door knocking

Schedule pre-listing home inspection

Showings only to pre-approved buyers

Supra Access only (no lockbox)

Mega Open House

Private Showings

And much more

Servicesvarydependingonwhichpackageyouchoose.

The Process of Selling your Home

Find the right Real Estate Agent for you

PHOTOGRAPHY

Stage and photograph for Websites and Video

Stage home for photos (personally or professionally)

Pre-Marketing before listing goes live Listed in our Exclusive offmarket platform

Determine a proper marketing price for your home with your Realtor PRICING UNDER CONTRACT CLOSING INTERVIEW

PAPERWORK

Sign listing agreement with agent and complete all required documents

DE-CLUTTER STAGE

Put away personal items, recycle, trash, donate unwanted items

Listing to go live and showings to begin

Sign up, MLS input and Social media. MARKETING ON THE MARKET SHOWINGS

Final walk through and turn over of keys

Scheduled through our showing concierge & approved through the app

Congratulations your home is officially SOLD!

Your Realtor will help you through the option period, inspection, appraisal, and moving process

Go over any and all offers, pick the best buyer with your Realtor OFFER

- A listing generates the most interest for buyers when it first goes on the market

Correct pricing is key

- Starting too high and dropping the price can hurt your listing

- Buyers are often hesitant to buy homes that have been sitting on the market

- Competitive pricing generates the most showings and offers

Physical Aspects of the Property

- Location, age, size of house and lot, condition, floor plan, updates to home & it's architectural style

Current Market Conditions

- Interest rates

- Buyer demand

- Recently sold properties

Competition

- The similar properties for sale in the area

- The majority of buyers are seeking out properties that are "move-in" ready De-cluttering & staging helps them visualize themselves living in your space

- Staged homes on average sell 3X faster

- Staged homes help to increase perceived value

- Listing photos are really a first "showing" for prospective buyers. It's important to have professional photos that make a great first impression

- Professional photography

- Property brochures

- Just Listed postcards

- Open Houses

- Online Ads

- Search engine optimization

- Social media marketing

- Property website

- Ongoing targeted marketing campaigns

I have connections to several trusted vendors, professional stagers, cleaners, and photographers to ensure that your home shows well both virtually and when prospective buyers walk through the door.

Be Show Ready Everyday

DAY OF SHOWING

Turn on all lights and open curtains and blinds

Make all beds

Put dishes away and clear counters

Leave or go for a walk during showing

Remove furry friends

Keep home at a comfortable temperature

Realtors sometimes are running behind you may wait for them to arrive before leaving

Allow 30-45 minutes for the showing once buyer arrives with agent

Once you receive an offer or perhaps multiples, we will determine a time to review. In multiple offers we may set a deadline for other buyers to submit their highest and best offer by a certain date and time.

- When reviewing we will go over all terms in the Purchase Agreement

- Some offers may be more advantageous than others with fewer contingencies, stronger financing etc.

- As your advocate I will help you determine which offer is best for you

The Purchase Agreement may be contingent on the buyer conducting a home inspection of the property.

- Timeline for this will be determined in the Purchase Agreement (typically 7- 10 days)

- Requests for repairs or further negotiations following the inspection may arise

If the buyer is financing, their lender will send an appraiser out to do a valuation on the home.

- Results are given usually within 7-10 days.

- If the appraisal comes in lower than the sales price additional negotiations will take place

- Once this process is complete most of what occurs takes place behind the scenes

- Onward to closing!

- Transfer or cancel Internet & TV

- Schedule utilities to be disconnected 3 days after closing

- Submit change of address form with post office

- Change your address with the IRS and creditors

- Exchange your new address with family and friends

- Update insurance policies (home, auto, etc )

- Update drivers license

- Change addresses for online shopping and services

Prior to closing the buyer may choose to do a final walkthrough. This time is for the buyers to check that the home is move-in ready, and any requests or personal property that were negotiated have been addressed or are present.

- Typically done the day before or day of closing

Your title company will let you know what you will need to bring to closing. In some cases you may have already pre-signed your documents.

- Closing typically takes an hour

- Title officially passes to the buyer

Client Testimonies

Crystal is professional and knowledgeable Her work ethic is very admirable She puts her clients first and aims to fulfill all requests and needs Thank you Crystal! ~ Jamey

She is awesome! Very knowledgeable and good at what she does If I could give 10 stars I would. She always responds back to my messages and is always available to explain things. She’s friendly and professional with a welcoming personality. She’s been by my side every step of the way.

~ Keisha

Highly recommend this phenomenal team. They are professional, knowledgeable about the industry and always willing to help We had an offer in less than a week

~ Harris Family

Crystal and her team were absolutely spectacular! My spouse and I sold a home and bought a home all within a few months and she made that happen! She made the journey seem so effortless. She knew we had an aggressive goal and timeline but made sure she understood our needs and wants She definitely exceeded our expectations! She answered all of our questions and concerns in a timely manner and was extremely professional, communicative, and knowledgeable. We learned so much about the process. (selling and buying) Even in the midst of some minor setbacks, she remained positive and optimistic; always providing additional options and solutions. Needless to say, with Crystal's guidance and expertise, we were able to find our forever home We are truly grateful and appreciate of all of her hard work and dedication! If you are looking for a top notch realtor, look no further!

~ Smith Family

Crystal was the absolute best realtor I have ever experienced! She’s super caring, funny, beautiful and has an amazing personality! From the moment I met her, it was like I’ve known her for years! She listened to our concerns and got answers for us right away! She has became a big part of my family!

Super thankful to have her in my life! ~ Sarah