2024 West Vancouver Community Cultural Fest | Sponsorship Report

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2024 COMMUNITY CULTURAL FEST

West Vancouver

A celebration of the many cultures and traditions that make up West Vancouver, Community Cultural Fest is a unique opportunity to create connections and strengthen our community. The two-day festival invited the community to Ambleside Park to showcase the various cultural backgrounds of those living, working and playing in West Vancouver. Through food, art, music, dance, games, and interactive cultural pavilions attendees honoured the community’s rich heritage and vibrant future.

ATTENDEES

KIDS’ GAMES

FESTIVAL MAP

AMBLESIDEBEACH

WALKWAY OF NATIONS WITH CULTURAL PAVILIONS

Created by West Vancouver residents and local community groups or businesses, the Cultural Pavilions made up the heart and soul of the festival. Each pavilion host volunteered their time, energy and resources to create engaging and interactive displays. They shared the history, games, foods, art, music, and so much more from their home countries. Opportunities for pavilion organizers to interact with other pavilions also created wonderful opportunities for cross-cultural understanding.

Sponsored by

FEATURED PAVILIONS

• CHINA

• COLOMBIA

• HONG KONG

• INDIA

• IRAN

• KOREA

• PALESTINE

• PARKS CANADA

• PERU

• POLAND

• SOUTH AFRICA

• TAIWAN

• UKRAINE

• WALES

PERFORMING ARTS

The festival featured three stages where a variety of cultural performances took place throughout the two- day festival. Impromptu performances also took place along the Walkway of Nations, and at Cultural Pavilions.

MAIN STAGE

Live music performances, inspired by music from around the world was featured on the Main Stage. This included John Welsh & Los Valientes, Kunda African Culture Music & Dance, and the The Paperboys.

CULTURAL DANCE STAGE

The TD Dance Stage showcased local dance groups performing a wide variety of dances from around the world, including Scottish dancing, Bulgarian folk dance, traditional Mexican dancers, Ukrainian dancers, and the Brazilian Swag Dance Group.

PERFORMANCE STAGE

Students from West Vancouver Schools’ elementary and secondary school music programs shared their love of music with attendees. This stage featured bands of various sizes and musical genres, as well as choir performances.

KIDS’ ZONE

Created for families to explore, learn, and play, the Kids’ Zone offered activities for the young and the young at heart! This included carnival games, circus activities, arts and crafts, and activities organized by local sports organizations and non-profit organizations.

FEATURED ACTIVITIES

• CARNIVAL GAMES | Sponsored by The Agency

• ABSOLUTE GYM Cheer & tumbling workshops + demos

• RED FOX SOCIETY Circus workshops

• WEST VANCOUVER FIELD HOCKEY CLUB

An opportunity to try playing and practice some field hockey skills.

• ARTS AND CRAFTS ACTIVITIES

• WEST VANCOUVER MINOR HOCKEY ASSOCIATION

People practiced their shots and learned more about hockey on the North Shore.

INTERNATIONAL FOOD

A licensed event, the International Bar, supported by Toby’s Liquor Stores served up international beers, wine, and pre-mixed cocktails, all of which could be enjoyed while taking in the live entertainment on the Main Stage.

No festival would be complete without food, and West Vancouver Community Cultural Fest provided a wide variety of foods from around the world. Food vendors served up Korean food, Polish dishes, Mexican mangos and so much more.

FEATURED FOOD VENDORS

• ALOHA POKE | Classic poke bowls

• BABA’S HOUSE | Polish dishes

• CHILANGO MANGO | Fresh mangos from Mexico

• DOLCE AMORE | Artisanal gelato

• DOS AMIGOS TEX-MEX | Tex-Mex style tacos and more

• INDISH FOOD TRUCK | Indian flavours with a modern flair

• KIWANIS CLUB | Popcorn and cotton candy

• MAHSHIKO | Korean Dishes

• PLANTED LOVE | Plant-based Middle Eastern street food

• RICO ‘N LALO PALETAS | Traditional Mexican frozen bar

• SHAMELESS BUNS | Filipino flavours

• TACO NORI | Fresh sushi taste with a seaweed taco shell

• THE DRAGON BOWL | buddha bowls

SUSTAINABILITY

The festival demonstrated a strong commitment to environmental sustainability throughout every aspect of the event. Through a partnership with Green Chair Recycling, the festival encouraged participants, vendors and pavilion organizers to follow comprehensive guidelines around reducing waste. Dedicated garbage, recycling, and compost stations were positioned around the site and resulted in a significant positive environmental impact.

BIKE VALET

Supported by The BC Cycling Coalition

The bike valet by donation meant to encourage people to leave their car at home and look to alternative ways of travelling to the festival. The bike valet gave them a safe space to store their bike when they arrived at Ambleside Park.

MARKETING IMPACT

The festival’s social media presence saw significant growth, with a 120% increase in followers across platforms compared to the previous year. Posts and content shared on social media platforms increased online profile reach, showcasing strong audience engagement.

SOCIAL MEDIA

35K

DIGITAL IMPRESSIONS

INSTAGRAM

15.6K

INSTAGRAM PROFILE REACH

INSTAGRAM

66.4 K PAGE REACH

FACEBOOK

87.5K

DIGITAL IMPRESSIONS

FACEBOOK

DIGITAL

208,000+

1M+

EVENT LISTING UNIQUE USERS REACHED

160,000+ DIGITAL DISPLAY ADS

47,000+ WEBPAGE VIEWS

1,661,000

RADIO + TV ADS AVERAGE WEEKLY REACH

MARKETING CAMPAIGN REACH

10,000+ SENT POSTCARDS

57,000+

NEWSPAPER AD & EDITORIAL REACH

40,000+

PRINT ADS AND EDITORIAL MENTIONS

PRINT

As West Vancouver evolves, so does its community celebrations. From Community Day to Bridge Festival, and now West Vancouver Community Cultural Fest, we continue the tradition of celebrating our community. Ambleside Park was animated throughout the twoday festival with the colours, sounds and flavours of the world, and we appreciate all who made the event possible!

A huge thank you to all our partners: sponsors, artists, pavilion organizers, volunteers, vendors, and everyone who attended. The festival would not be the same without you, and your commitment to our community.

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