Business Events Africa February 2020

www.businesseventsafrica.com

Voice of the Business Events Industry in Africa

Vol 40 No 2 February 2020

CELEBRATINGÂ 20 YEARS SANDTON CONVENTION CENTRE JOHANNESBURG | SOUTH AFRICA

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businesseventsafrica.com Business Events Africa has been the voice of the business events industry in southern Africa for the past 39 years. This trusted source of information keeps readers up-to-date with the most relevant news, trends, interviews, destination features, venue showcases and local association news and resources. Business Events Africa is also known for having the most comprehensive directory of venues, service providers, speakers and conference organisers in Africa.

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Voice of the Business Events Industry in Africa

KEEPING YOU IN THE KNOW | CONNECTING PEOPLE WITH PEOPLE

Business Events Africa: Serving the business events industry for 40 years

CONTENTS

VOL 40 NO 2 FEBRUARY 2020

14

Special Features About the cover Sandton Convention Centre embraces evolving trends with optimism Sandton Convention Centre, which this year celebrates its 20th anniversary, is heading into 2020 with optimism, despite the depressed economic environment, said Shaun Bird, general manager of Sandton Convention Centre.

14 PARADISE ORGANISED ON THE KZN SOUTH COAST Known as the Paradise of the Zulu Kingdom, the KwaZulu-Natal South Coast boasts green and lush coastal and hinterland vegetation due to its subtropical climate. The sunny weather and warm Indian Ocean add to the South Coast’s emerging popularity as a business and incentive tourism destination with its diverse team building opportunities in scenic surroundings.

18 DESTINATION FEATURE | RWANDA: A RISING STAR Rwanda is shaping up as one of East Africa’s premier business tourism destinations, following efforts by the government and its partners to help strengthen and grow the private sector in the meetings, incentives, conferences, and events market.

20 SCAN DISPLAY RWANDA DELIVERS SEAMLESS SOLUTIONS AT AIDS CONFERENCE T he 20th International Conference on AIDS and Sexually Transmitted Infections in Africa (ICASA) was held at the Kigali Convention Centre in Kigali, Rwanda, from 2-7 December 2019. It attracted over 10 000 delegates from around the world, and featured a 3 500m² exhibition, for which Scan Display Rwanda was contracted to supply shell scheme and custom package stands.

18

The authority on meetings, exhibitions, special events and incentives management

Published by the proprietor Contact Publications (Pty) Ltd (Reg No. 1981/011920/07)

27

HEAD OFFICE PHYSICAL ADDRESS: Suite 1, Fields Shopping Centre, Old Main Road, Kloof 3610 HEAD OFFICE POSTAL ADDRESS: PO Box 414, Kloof 3640, South Africa TEL: +27 31 764 6977 FAX: 086 762 1867

Features 4 Editor’s comment The juggling act.

5 News Ruben Gooranah holds the reins at Time Square.

8 A local perspective Tourism trends for 2020 Africa to dominate the landscape.

16 Undiscovered gems Conference gems at the CTICC. 22 Personality profile Neo Mohlatlole the ‘serial entrepreneur’.

23 Best practice BOUNCE: Happy staff, happy company.

24 Market news Springbok Culinary Team aims for gold at Olympics in Germany.

26 Market news Hospitality Zone: The value of experience dedicated to results.

27 Venue news Host with the most at the Johannesburg Expo Centre.

28 Premier Hotels & Resorts: All set

9 South Africa National Convention Bureau Business Events Africa, in collaboration with the South Africa National Convention Bureau, continue to run a series of supplements on the importance and the far reaching impact business events have on a destination.

www.businesseventsafrica.com

for a year of plenty.

30 International report SITE breaks attendance record at its global conference in Vancouver.

31 Event Greening Forum news How to be a sustainable exhibitor.

32 SAACI news Time to keep our eyes on the ball.

33 EXSA news 2020: A year of new beginnings and renewals.

34 AAXO news Growing young professionals.

35 SITE news Site Africa looks to the future.

36 Market news South Africa’s first exclusive procurement travel summit.

36 Index of advertisers.

37 Calendar.

38 Directory & associations of interest to the industry.

40 Last word The importance of environmental sustainability.

MANAGING DIRECTOR: Malcolm King malcolm@contactpub.co.za EDITOR: Irene Costa gomesi@iafrica.com PRODUCTION AND DESIGN EDITOR: Hayley Mendelow hayley@contactpub.co.za JUNIOR DESIGNER: Elrisha du Plooy elrisha@contactpub.co.za DISTRIBUTION MANAGER: Jackie Goosen jackie@contactpub.co.za SALES REPRESENTATIVES: Irene Costa | +27 (0)82 558 7387 gomesi@iafrica.com PUBLICATION DETAILS: Volume 40 No 2 Business Events Africa has 12 issues a year and is published monthly, with the Yearbook in June.

52 Mahogany Road, Westmead www.paarlmedia.co.za ANNUAL SUBSCRIPTION RATE: R680 which includes postage, packaging and VAT. Rates for addresses outside South Africa can be obtained on application to the Subscription Department.

publishers of Business Events Africa, is a member of:

Learning | Growth | collaboration

aaxo

Official media partner

Official Journal of the Southern Africa Chapter of the Society for Incentive Travel Excellence

Official journal of the Exhibition & Event Association of Southern Africa

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EDITOR’S COMMENT

T

he business events industry can at times be compared to a worldclass spectacular event, like they used to have at Sun City many years ago.

The build-up to the event includes planning and finding the right partners; the roll out of a sequence of partners making it happen; the performers and the organisers making sure that all the expectations are met; and the audience – the delegates and visitors. The actual event is the culmination of everything that goes on behind the scenes.

I think in this scenario many of us take on another role – the juggler. We keep all the balls up in the air, and every now and again a ball drops. What is important is what we do when that ball drops.

Our industry members are resilient and are always ready with plan b!

The start of 2020 is no different to any other year. However, from chatting to industry members there seems to be an increase in ‘busyness’. Hopefully this ‘busyness’ will convert into good business.

For me, the beginning of the year always means a countdown to Meetings Africa!

For months, the organisers and the South Africa National Convention Bureau team have been working day and night to ensure the show has the right exhibitors, hosted buyers and visitors all under one roof. I have said this before and I will say

it again, it is my favourite trade show of the year. It is a reunion of our industry family and, best of all, it opens doors, brings new opportunities and sees great returns for all. A trade show like this one has great value as its main role is to facilitate business and close deals.

In this edition of Business Events Africa we look at the exhibitions industry in South Africa. Through research conducted by the SANCB, we can see the true value and the potential business these shows have for our country.

South Africa continues to tackle new challenges on a daily basis – the return of loadshedding was certainly an unwelcome challenge. But do you know what? It has taught us to be even more resilient. We continue, we rise to the challenge every single time something new comes our way. Our country certainly keeps us humble. We really get to appreciate power when we have none.

This is also why we are so proficient in the business events market. It is more than just our professionalism – we have true grit.

The definition of grit in psychology is a positive, non-cognitive trait based on an individual’s perseverance of effort combined with the passion for a particular long-term goal or end state, a powerful motivation to achieve an objective.

Credit: Hein Liebetrau

The juggling act

‘Grit‘ can also be a good word to describe the business events sector in South Africa. It’s definitely made up of individuals who have lots of grit. Perseverance and passion are the two traits you need if you want to be successful in this sector.

Amanda Kotze-Nhlapo, who heads up the SANCB, definitely has grit. I think it is important that we acknowledge her for her hard work in this sector and for always keeping her eye on the prize – growing the business events sector in South Africa.

Well done to the SANCB team for their hard work!

Lastly, I look forward to seeing you all at Meetings Africa 2020!

Irene

Email: gomesi@iafrica.com

NEWS

Ruben Gooranah holds the reins at Time Square Hospitality and gaming industry stalwart, Ruben Gooranah has taken the reigns as acting general manager at Sun International’s Time Square in Menlyn Maine. Mr Gooranah brings a wealth of knowledge and experience to the role, having started his career in the industry over 30 years ago.

M

r Gooranah lives in Tshwane and is delighted to be stationed at one of Gauteng’s most exciting entertainment destinations in his hometown, within a community he knows and understands well.

“I am inspired by the people and Time Square, undoubtedly the most captivating places in Gauteng. The opening of Time Square was exciting to me and for everyone in Tshwane. We finally have our own exhilarating entertainment venue where we can wine and dine in some of the most distinguished restaurants, experience the thrill of state of the art casino games, and enjoy fantastic shows by local and international artists.

The corporate market and inward travelers have access to exceptional conference facilities and accommodation at The Maslow Time Square.”

“I somehow feel at home at Time Square, firstly with it being in Tshwane where I have lived for a long time.

More importantly, I have reconnected with many of my previous employees who transferred here from Morula where I was once the general manager and thereafter, the regional general manager, looking after various other

Sun International properties. Of course, I have also met with many of our regular guests whom I have known for years.”

Mr Gooranah started his career with Sun International while studying towards his BCom degree over 30 years ago. His journey with Sun International has taken him from Thohoyandou (Limpopo) to Bisho (Eastern Cape) and from the Free State to the Western Cape and back to Gauteng. Initially, he was focused on gaming as slots manager of Molopo Sun (Mmabatho) and then at GrandWest. He was then appointed as gaming manager at Morula and thereafter general manager, a position he held for five years.

In 2010, he moved to the Sun International head office to the role of business manager for gaming. He held the position for three years and in 2013 was promoted to regional general manager of casino’s (SA) where he was responsible for Meropa, Carousel, Windmill, Naledi, Flamingo, Wild Coast and the Royal Swazi. He held this position for over six years before taking his new role of acting general manager at Time Square.

Looking back on his career, Mr Gooranah said it has been filled with many memorable moments, making

many friends, meeting celebrities and working with extraordinary people.

On his new appointment, he said: “My vision is for Time Square to be a model for delivering memorable experiences to Sun International’s discerning guests.

“It is nearly three years since the opening of the first phase of Time Square.

Brett Hoppé has done a tremendous job in building a solid foundation in every aspect of this spectacular complex which is now entrenched as one of the most exciting and encompassing entertainment hubs in Gauteng. My job is to take it to the next level.”

Brett Hoppé, who oversaw the opening of Time Square as general manager of the complex since 2017, has assumed the role of general manager at Sun International’s iconic Sun City in the North West Province.

Ruben Gooranah, acting general manager at Sun International’s Time Square in Menlyn Maine.

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Business Events Africa February 2020 5

COVER STORY | Sandton Convention Centre

Sandton Convention Centre

embraces evolving trends with optimism Sandton Convention Centre, which this year celebrates its 20th anniversary, is heading into 2020 with optimism, despite the depressed economic environment, said Shaun Bird, general manager of Sandton Convention Centre.

T

he relationships we have established with our clients place us in this positive position, and while budgets are tight, we understand the need for creativity, flexibility and innovation to provide value and return on investment,” he added.

BizTrends2020 supports this perspective with a headline that

6 Business Events Africa February 2020

states, “A weak economic outlook for South Africa won’t stifle business travel demand.”

Encouragingly for the MICE sector, the article notes that while economic conditions in 2020 will continue to be challenging, “we can expect a traveller-centric and value-driven corporate travel year with new technological innovations.

The current

climate lends itself to people doing things differently, exploring efficiencies, leveraging strategic partnerships and embracing new platforms, which makes for an exciting year ahead.”

Sandton Convention Centre’s reputation for customer-centric and creative service delivery in line with evolving trends, was highlighted at the end of 2019 when the venue was the national five-star winner in the Conference and Exhibition Venue category of SA Tourism’s prestigious 2019 Lilizela Tourism Awards.

Bird attributed the award to team dedication to ensuring that every event runs

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COVER STORY | Sandton Convention Centre

The growing tendency toward valuing experiences over possessions, particularly by millennials, will benefit the hospitality industry in Africa.

– Shaun Bird, general manager of Sandton Convention Centre. smoothly. “We’re proud of this achievement and delighted that our core strategy of customer-centricity and to listening to what our clients want taking us to the top.”

Another key trend in the industry embraced by SCC is sustainability. A BizTrends2020 article on waste management in hospitality notes that, “While effective waste management ties into the burgeoning ‘green travel’ market, the underlying message is not about tapping into a trend or trying to reduce operating costs, but about seeing waste production as a global problem.” It adds, “According to World Bank, the world’s cities will generate around 3.4 billion tons of waste by 2050” – a 70 per cent increase from 2017.

Sandton Convention Centre is focused on reducing the venue’s carbon footprint, adhering strictly to its environmental policy and integrating best practices into its core business strategy.

Wide-ranging initiatives at SCC are ensuring a constant increase in environmental sustainability awareness levels by staff, clients, visitors and suppliers.

Initiatives include recycling and waste management, electricity and water usage management throughout the building to reduce consumption, ensuring reuse of discarded furniture and furnishing, www.businesseventsafrica.com

bottled water in glass, and a full range of practices in the kitchen that include sustainability-focused purchasing and menu development, biodegradable packaging, reducing wastage, avoiding over-catering, oil management, Bokashi system for organic waste, power and water-saving measures throughout the kitchens, and more.

Sandton Convention Centre is hosting the 15th Meetings Africa in February 2020, and is proud to partner with this showcase of Africa’s MICE industry, which is consistently increasing its focus on the continent’s environment and its people. This year the event is again ensuring an environmentally responsible approach that includes the Green Stand Awards to recognise exhibitors who go the extra mile in sustainability.

Other trending industry focus areas were highlighted in Business Events Africa December 2019 edition, where Southern Africa Association for the Conference Industry (SAACI) chief executive officer, Glenton de Kock noted that the organisation’s efforts to stay ahead in this disruptive operating environment will be anchored by its three key pillars – learning, collaboration, and growth, which are fully in line with Sandton Convention Centre’s philosophy and practices.

Mr Bird said: “Over the past year or so we have adopted a more proactive approach to creatively meeting our clients’ needs, which includes an increase in collaborating with local authorities to offer innovative solutions and ideas for our clients. These and other approaches, including a consistent focus on learning at all levels, have delivered a better-than-anticipated volume of business.”

TourismReview’s take on upcoming trends that are impacting MICE tourism – and which Sandton Convention Centre is mindful of in

the development of its offerings – include greater customisation. PwC’s Hotels Outlook: 2019–2023 states, “The growing tendency toward valuing experiences over possessions, particularly by millennials, will benefit the hospitality industry in Africa.” Added to that, MICE travellers tend to value a service experience that is specially designed for them. Another trend that has the potential to benefit South Africa is the global shift from hosting MICE events in top cities to secondary destinations which can offer the novelty factor as well as better value-for-money.

It’s another challenging year for the industry and for the country as a whole, but it has potential for businesses that stay in tune with clients’ needs and their own practices. The 20th anniversary adds an extra element of optimism for the venue as it offers the chance to reflect on successes, growth, and achievements of the past.

“As for 2020, We will continue to work together with our clients, committed to exceeding their expectations and to walking the path to success with them,” Mr Bird said.

Maude Street Sandown 2196 T: +27 11 779 0000 E: SCC.reservations@tsogosun.com www.saconvention.co.za Business Events Africa February 2020 7

A LOCAL PERSPECTIVE

Tourism trends for 2020

Africa to dominate the landscape The global tourism industry has continued its exceptional growth, accounting for over 1 billion travellers in 2018. According to Guy Stehlik, chief executive officer of pan-African hospitality group BON Hotels, Africa will remain the world’s top performer when it comes to where travellers want to spend their holidays in 2020 and beyond.

I

n the past, most international travellers to Africa were brought to the continent for business purposes but, for the last few years, there has been a global shift.

Suiting all tastes and budgets Mr Stehlik predicts a similar, if not better, performance for 2020 and the years after. “Africa offers holiday options for all types of travellers, suiting any budget.

Whether you are after an ultra-luxurious tropical island beach holiday, a 4-by4 off-road adventure in the Namibian desert or an exciting safari expedition in the Kruger National Park, Africa has it all and travellers know it,” he explained.

Besides traditional destinations such as Kenya, South Africa, Tanzania, Botswana, and Namibia, other countries are opening up. Ethiopia, for instance.

“Between 2017 and 2018, the size of the Ethiopian tourism sector grew by 48.6 per cent. This makes it the fastest-growing tourism market in the world,” Mr Stehlik said, referring to the World Travel & Tourism Council’s (WTTC) 2019 review.

The data adds that travel and tourism activities poured $7.4 billion into Ethiopia’s economy in 2018, an increase of $2.2 billion (42 per cent) since 2017.

Minimal visa stress Besides a plethora of attractions that suit all tastes and budgets, the ease of crossborder travel in Africa is a major drawcard, amongst African Union citizens in particular. “Travelling to Europe and the United States is great but getting a tourist visa is expensive and time-consuming, requiring one to jump through many administrative hoops,” Mr Stehlik said.

As a result, more and more African travellers opt for holiday destinations closer to home.

“Namibia and Botswana are popular choices amongst South Africans, and so is Reunion Island. For neither of these does one need a visa,” he says, adding that Nigeria is also gaining in popularity.

“Nigeria’s President Muhammadu Buhari has pledged visas on arrival for all African visitors. This is expected to happen this year and, if it does, it will help grow their tourism sector, too. The country has plenty to offer, from various national parks and game reserves to a range of intriguing world heritage and historical sites.”

President Buhari made his promise not long after South Africa and Ethiopia signed a memorandum to ease the movement of officials travelling between the two countries.

“Eventually, this will likely have positive

results for travellers too, allowing even more people to visit the birthplace of coffee,” Mr Stehlik added.

Hotel sector growing strong In terms of hospitality trends in Africa, Mr Stehlik said the demand for hotels will remain robust. “A recent hospitality outlook by PwC shows a 3.4 per cent increase in the number of four-star hotel rooms built across Africa between 2017 and 2018,” he explained.

This is driven by a strong demand: despite the availability of various alternative accommodation options, many travellers continue to prefer to stay in hotels, he said, noting that BON Hotels proves this. “Our group comprises 16 hotels in countries like Ethiopia, Namibia, South Africa, and Nigeria. This number has been growing over the past five years.”

BON Hotels’ footprint and performance was the prime reason why the pan-African hospitality group ONOMO acquired the company late last year. Mr Stehlik expects the take-over to do nothing but strengthen BON Hotel’s position and reputation as a hospitality leader in Africa.

“The acquisition made us part of one of the continent’s biggest hospitality groups. It means nothing but good news for us and our guests.”

Who is Guy Stehlik?

Guy Stehlik is the chief executive officer of BON Hotels. He started working in the hospitality industry in 1995 when he joined Park Hyatt in Johannesburg. He then joined Protea and got his first general manager position in 1999 at the Protea Hotel Strand Beach in Gordon’s Bay, a challenging position as the hotel required an urgent turn-around.

Here a profound relationship was formed with John Saliba, who was the regional manager at the time and is now a founding member of the BON Hotels team.

With a lifetime in hotels and wanting to broaden his knowledge, Guy accepted an offer at Avis Rent a Car, where his

8 Business Events Africa February 2020

entrepreneurial skills came to the fore and in the five years at Avis, he was responsible for the implementation of many successful business development projects.

In 2009, he acquired the Protea Hotel Durbanville and began his plans of creating a hospitality brand that own and manage hotels with a difference. Having vast experience in all aspects of hotel management, Guy wanted to create an “owner-, staff- and guest-centric” company that would define a new era in hotel management. And so began the search for GOOD people, GOOD thinking and GOOD feeling, which is the cornerstone of the BON Hotels culture.

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THE POWER OF

EXHIBITIONS

The South Africa National Convention Bureau, in conjunction with Business Events Africa, takes a closer look at this the SA Tourism exhibition research results.

SANCB | The power of exhibitions

An overview of the

SA exhibitions industry THE EXHIBITION INDUSTRY constituted ~7% of the MICE industry’s global revenue that was

USD 752 billion in 2016.

The South African National Convention “Exhibitions and specifically trade exhibitions are Bureau (SANCB), a business unit of a vital segment of the business events industry, and it plays an important role in developing South African Tourism believes that the global economies. The SANCB use trade exhibition industry is one of the sectors exhibitions as a catalyst for economic growth with enormous sustainable growth and for growing the number of business events potential for the country. Business arrivals to South Africa”.

Amanda Kotze-Nhlapo, chief convention bureau officer Events Africa takes a closer look at of the South Africa National Convention Bureau. the outcomes of the recent research study focusing on South Africa’s exhibition industry.

A Tourism conducted research that The global MICE industry was valued at $752 billion in 2016, and is projected to reach $1.245 bn in 2023 Total revenue generated by business events in 2017 was R71.2 bn ($5,3 bn) approximately 0.7% of the global total

S

was released in 2019 with the aim to profile the local exhibition market in all aspects, which include: • Providing better support to local professional exhibition organisers (PEOs), and • Promoting South Africa as a preferred destination to host exhibitions.

The exhibition industry in South Africa is gaining traction from different sectors due to the increased number of exhibitions and expansion of venue spaces.

Annually the industry supports 218 990 direct and indirect jobs (2016)​ Meetings 56% followed by conferences 41% account for majority of the events in SA (2017)​ The total number of venues in SA is 2 620 (2017)​ 10 Business Events Africa February 2020

KEY REQUIREMENTS: Business Events Destination

To compete internationally as a business events destination, key decision makers use the following elements to decide on the suitability of hosting their meetings, incentive, conference or exhibition in the bidding city or country.

• Size of local market​ • State of the economy​ • Ease of doing business​ • Trade relations​ • Exhibit space​ • Overall cost

The events industry contributes to GDP annually in SA (2016)​

R108 billion

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SANCB | The power of exhibitions

Top sectors

The three provinces add up to 98% exhibitions in the country

32%

% share by exhibitions

10%

Building & construction

3

1 GAUTENG

10%

9%

29%

Tourism & hospitality

2 WESTERN CAPE

65% 35%

Key Areas Key sector Johannesburg, Consumer goods & services Key Areas Cape Town Pretoria Industrial engineering FInancial & business services GDP contribution by province (2016)

% share of exhibitions (2019E)

7

7

8

14.3%

28.6%

50.0%

6

20

Mpumalanga Western Cape

20%

23.8%

12.5%

85.7%

42.9%

61.9%

37.5%

75.0%

83.3%

KwaZulu-Natal Gauteng

Gauteng is the main destination for exhibitions in South Africa, followed by the Western Cape

28.6%

Western Cape is expected to host the majority of tourism-related exhibitions in 2019 Consumer goods & services

Building & construction

Industrial engineering

Tourism & hospitality

Financial & business services

Key Areas Durban

16%

Key sector Consumer goods & services

CHOICE OF DESTINATION

 100%

5%

16.7%

3 KWAZULU-NATAL 13%

Key sector Consumer goods & services Tourism & hospitality Agriculture

Exhibition sector by province 21

Others

20% 14%

While Gauteng is the most visited province by exhibition delegates, its average length of stay is among the lowest across all provinces.

14.3%

Infrastructure is one of the key requirements of hosting an exhibition. These three provinces have the infrastructure available.

Consumer goods & Industrial engineering FInancial & business personal services services

1 2

10%

Exhibitors and PEOs take various factors into consideration for selecting a destination for their exhibition, some of which include economic and political stability, infrastructure, and health and safety/crime rate.

Others

EXHIBITIONS INDUSTRY OVERVIEW

Arrivals by exhibition delegates from top markets (‘000s), 2013-17 The UK, US, Germany and India are the only overseas markets that feature in the list of top ten source markets; while the top five spots are occupied by regional markets

2017 Global Exhibition Statistics • Number of exhibitions: 31 000 • Number of exhibitors: 4.4 million exhibiting companies • Visitors: 260 Million • Venues: 1 212 • Jobs: 680k

Average spend per trip per Average spend per trip per delegate (ZAR) delegate (ZAR)

Spend by exhibitions delegates in South Africa, ZAR mm (%), 2013-2017 During 2013-17, the share of spend on shopping, accommodation and transport by delegates declined; while their share of spend on food and leisure increased in the same period.

17 (3%) 71 (11%) 30 (5%) 144 (23%)

25 (5%) 64 (12%) 32 (6%)

80 (13%)

515 (17%) 999 (34%)

283 (45%)

161 (30%)

2013 (n=744)

2015 (n=863)

2017 (n=413)

Food

Leisure

Shopping

www.businesseventsafrica.com

105 (25%)

Accommodation

8,100

753 (25%)

25 (6%) 29 (7%) 68 (16%) 68 (16%)

101 (18%)

8,600

220 (7%) 291 (10%) 183 (6%)

133 (31%)

163 (30%)

9,800

Transport

2013 - 17 (n=4, 161) Others

2013 (n=744)

2015 (n=863)

2017 (n=413)

Business Events Africa February 2020 11

SA exhibition sectors by month, 2019 Exhibitions with a focus on consumer goods are the most prevalent throughout the year, while May and June depict most sectors exhibiting.

12

12 10

9

9

8

7 56%

6 4

3

2

33% 33% 33%

0

Jan

Feb

11% 33%

Mar

14% 14% 57%

Others Industrial engineering Financial & business services

25% 17%

7

11% 11%

33%

43%

33%

8%

29%

33%

14%

11%

Apr

May

17%

14% 14%

Jun

Jul

7 29%

6 5

5

20%

14%

50%

60%

57%

Aug

Consumer goods & services Tourism & hospitality Building & construction

20%

17% 17% 17%

Sep

Oct

3

33% 33% 33%

Nov

Importance of industry associations Associations, such as AAXO and EXSA, are expected to govern and regulate the industry, share knowledge and provide relevant training to members and promote interaction between different stakeholders.

• Governance and regulation.

• Knowledge sharing and training.

• Networking.

1 Dec

The peak period for exhibitions is during the months of May and June, accounting for almost one-third of all exhibitions held in South Africa in 2018 and 2019.

Industry drivers and enablers Emerging sectors, big data analytics and digitisation are among the key growth drivers of the exhibitions market.

Role of niche/emerging sectors

Integration with Big Data Analytics

Rise of digitisation

Niche and emerging sectors leverage trade shows and exhibitions to showcase their products and services to get a wider audience reach at once.

The integration of big data analytics enables PEOs to formulate effective market’s growth. Predictive analytics is used to evaluate several parameters such as capacity requirements and delegate turnout

With the advent of digitisation, PEOs have incorporates digital elements such as event/product apps, large screens, online feedback, for driving execution and marketing excellence.

Challenges faced

by PEOs PEOs face challenges, such as lack of funding to meet capital requirements, difficulty in attracting quality buyers and hiring skilled personnel.

Challenges faced by exhibitors Lack of stability in the economy, less conducive business environment and low ROI in South Africa make the country less attractive for exhibitors.

Challenges faced by suppliers Suppliers feel that stand build-up time and cost are the key challenges they face.

Work overload and time pressure during peak season are also key concerns.

Economic impact of exhibitions The Association for African Exhibition Organisers (AAXO) released ground-breaking industry-first research into the economic impact of the exhibition industry in South Africa on 5 April 2017.

A

AXO commissioned the study to assess the impact of the exhibition industry on the South African economy and on the tourism industry.

The study, conducted by Grant Thornton between August 2015 and February

2016, undertook to fully understand the exhibition industry, the opportunities it presents for business and its economic impact. The results demonstrate the undeniable power of exhibitions in promoting trade.

Impact of exhibitions on SA Economy, 2015 Note: As reported by AAXO based on research by Grant Thornton International

~110 K

ZAR 11.1 bn

#Exhibitors

Direct spend by exhibitors

ZAR 13.2 bn

Direct spend by visitors

ZAR 3.3 bn Tax collection

ZAR 75 bn

~277 K | 4.9 million Foreign | Total visitors

Estimated total contribution of direct, indirect and induced income Total jobs sustained annually by exhibitors across sectors

12 Business Events Africa February 2020

153 K

Exhibition industry helped sustain 47 000 jobs in tourism sector in 2015

As a benchmark, in purchasing power parity terms, in 2016, European exhibitions created an approximate impact of R168,000 per exhibitor and R3,200 per visitor.

Impact of exhibitions on tourism Not only do exhibitions have an impact on local business but the study revealed its contribution to tourism while visitors to the country also confirmed the value of exhibitions on their businesses.

• Financial contributions were in excess of R23 billion through the 1 million visitors attracted into the country and this accounted for a third of the industry’s total contribution to GDP. • Tourism from exhibitions also helped sustain an estimated a notable 47 000 jobs.

www.businesseventsafrica.com

NEWS

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Business Events Africa February 2020 13

SPECIAL FEATURE | Golf conferencing

Paradise organised on the KZN South Coast Known as the Paradise of the Zulu Kingdom, the KwaZulu-Natal South Coast boasts green and lush coastal and hinterland vegetation due to its subtropical climate. The sunny weather and warm Indian Ocean add to the South Coast’s emerging popularity as a business and incentive tourism destination with its diverse team building opportunities in scenic surroundings.

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t’s ideal for small conferences, meetings, special events, rewarding incentives and ecoactive, adventurous team building.

Phelisa Mangcu, chief executive officer of Ugu South Coast Tourism, said: “Ugu South Coast Tourism is using local and international marketing initiatives to elevate the profile of this region for key conferencing and business events. The KwaZulu-Natal South Coast boasts a quality variety of well-resourced venues, providing international-level service to ensure really productive engagement.”

“Outside of the quality venues and accommodation, the region provides delegates with an inspired number of recreational activities, perfect for networking, team building or just relaxation. With 11 top golfing sites, the ‘golf coast’ has something for every handicap.

“We offer award-winning accommodation and conference venues providing business visitors world-class service. For those who prefer to conclude business on the greens, there are 11 courses on the ‘golf coast’ as well as a variety of outdoor team-building activities. The area also boasts 58

beaches, including the highest number of Blue Flag Beaches in Africa; hinterland excursions; extreme sports activities; as well as quality dining experiences. From the hinterland tours and ocean-based activities, to white-water rafting and extreme swinging, there’s so much for visitors to experience,” Ms Mangcu added.

Conferences, meetings and special events The KwaZulu-Natal South Coast lends itself to small and intimate conferences and special events that can accommodate a maximum of 300 delegates seated cinema style in a conference, and up to 400 delegates for a banquet. Local establishments have up to 900 rooms.

Here are some of the conferencing offerings Pumula Beach Hotel is a beach resort where the sea views are all encompassing, and work and play are effortlessly combined. Pumula Beach Hotel is surrounded by indigenous coastal vegetation and offers a spectacular view of the warm Indian Ocean.

With direct access to a secure ‘blueflag’ beach, accommodation options

14 Business BusinessEvents EventsAfrica AfricaFebruary February2020 2020

to suit all needs, superb leisure and conference facilities, world-class cuisine, the highest levels of personal service, and countless local activities make this one of the best places to book any event. It is ideal for conferencing, team building and any corporate event.

Umthunzi Hotel and Conference’s breathtaking panoramic ocean view is the first thing that stands out – it is definitely the venue with the best on the South Coast.

This upmarket hotel is one of the leading conference venues on the South Coast, for good reason. Umthunzi offers four different function rooms, from an intimate 12-seater boardroom to a large 100-seater venue, and each can be set up to the client’s needs. All come standard with free Wi-Fi, different equipment per room and the option to have breakaway rooms depending on availability.

San Lameer is an old-time favourite location in the South Coast. It is a tropical paradise and was

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Golf conferencing | SPECIAL FEATURE

Selborne Golf Estate, Hotel & Spa.

ANEW Resort Ingeli Forest.

the first developed golf estate in South Africa. It has direct access to two blue flag beaches. Conferencing isn’t its primary focus but it does have conference facilities at the hotel. The facilities on the estate make for great team-building events and corporate getaways.

Umtamvuna River Lodge is a rustic lodge with breathtaking views of Umtamvuna Gorge – it is a great place for team building, with countless adventure activities on the water. The family run lodge is intimate and the staff are very warm and friendly and will go the extra mile to make you feel at home. The lodge is able to accommodate conference day delegates and will customise the conference packages to suit the groups’ needs.

The Estuary Hotel and Spa has oldworld charm and is in a most beautiful setting. From Silver beach to the Estuary with amazing views of the ocean accompanied by rolling lawn, the Cape Dutch style property takes your breath away. It is a beautiful spot to conference.

St Michaels Sands Hotel is a wellknown landmark for anyone who has travelled the South Coast. It has beautiful sea views and great facilities for conferences and outdoor events.

This hotel remains one of KZN’s favourite seaside breaks and is growing much traction as the place to have cocktail events with its Malibu setting.

Ingeli Forest Lodge is quite a drive inland but worth every moment. This forest lodge is nestled below the Ingeli Mountain range near Kokstad. It is intimate and away from the hustle and bustle of city life. Surrounded by breath-taking indigenous forests, this is the perfect place for delegates to conference and after, chill and unwind at their own pace.

Lake Eland Game Reserve is perfect for team building with a number of activities to choose from – self game www.businesseventsafrica.com

San Lameer Country Club.

drive, viewing the abundant wild life and flora to be seen from the comfort of your car. In addition guests can walk across our 80m suspension bridge, as well as our fabulous Zip Line Tour. Horse rides, walking and single track mountain bike trails, paint ball, fishing, picnic sites and specific 4×4 tracks are also available.

Gorge Private Game Reserve and Spa is an upmarket property and has the most spectacular views of the Oribi Gorge throughout the property. The lodge offers ultra-luxurious accommodation, a conference/meeting room and a wine cellar ideal for private functions.

Oribi Gorge Hotel, featuring the Wild 5 extreme adventure company, offers the unique combination of comfortable country three-star accommodation and heart-pounding adventure right on the property. Activities offered on site include the world’s highest gorge swing (33 storeys), abseiling, and a wild slide across the gorge at 160m above the gorge floor, a suspension bridge walk, white water rafting, and more.

Selborne Golf Estate, Hotel and Spa is a sophisticated haven of relaxation, nestled in the heart of the lush and tranquil South Coast. The beautifullyrestored Selborne Golf Estate, Hotel and

Golfing The region is also known as the ‘golf coast’. The distinguished golf courses on the KwaZulu-Natal South Coast has long been a favourite golfing destination for South African and international golfers.

The golf courses are: • Selborne Park Golf Estate • Umdoni Country Club • Southbroom Country Club • San Lameer Country Club • Umkomaas Golf Club • Scottburgh Golf Club • Port Shepstone Country Club • Harding Country Club • Margate Country Club • Port Edward Country Club

The Gorge Private Game Lodge & Spa.

Accessibility The South Coast is just over an hour’s flight from Johannesburg or two hours’ flight from Cape Town. Unless flying directly into Margate with CemAir, the KwaZulu-Natal South Coast starts approximately a 30–minute drive south from Durban, at Scottburgh, and follows the stunning coastline until Port Edward, counting 39 unique beaches in total and going as far as Harding and the Ingeli Forest inland.

Spa offers a championship golf course, fine dining, world-class spa, conferencing and premium accommodation.

Top honours at 2019 Lilizela Tourism Awards “The recent wins at the Lilizela Tourism Awards serve as confirmation that the combined efforts of both government and the private sector to elevate the region are being correctly implemented and well received. We, at Ugu South Coast Tourism, will continue to provide the necessary support and exposure to encourage this upward trajectory,” Ms Mangcu said.

For the 2019 edition, the KwaZuluNatal South Coast celebrated The Gorge Private Game Lodge & Spa being named as winner in the Fivestar Lodge Category. In addition to the first-place spot, the KZN South Coast had two finalists; Wild 5 Adventures in the Action and Adventure Category; as well as Days at Sea Beach Lodge in the Five-star Country House Category.

Business Events Africa February 2020 15

UNDISCOVERED CONFERENCE GEMS | CTICC

Conference gems at the CTICC The Cape Town International Convention Centre (CTICC) has hosted some of the most significant events on the business tourism calendar and annually attracts some of the top gatherings in Africa.

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uring the 2018/19 financial year, the CTICC hosted 560 events, welcoming almost 420 000 delegates and generating a total of 877 129 delegate and visitor days. Since opening in 2003, the centre has successfully hosted 7 992 events.

Thanks to the addition of CTICC 2, the centre was able to attract new events and continues to accommodate numerous large-scale events, including the annual Board of Healthcare Funders (BHF) of Southern Africa conference, the Property Buyer Show Cape Town, AfricaCom, African Utility Week, and the 23rd South African Council of Shopping Centres’ Annual Congress.

The new facility has significantly strengthened the CTICC’s and Cape Town’s reputation as a global business events destination.

Importantly, many of the centre’s events are aligned with the trade and industry sectors identified by the Western Cape as priority future growth sectors and further augmented by the City of Cape Town’s catalytic sectors which include Oil and Gas, Tourism as well as Agro-processing among others.

Over the past financial year, the CTICC successfully hosted 45 national conferences, drawing 22 161 attendees, covering a wide range of important industries, including pharmaceuticals, law, agriculture, optometry, education, finance and investment, as well as technology.

One of these national conferences included the BHF of Southern Africa conference which took place in July 2019 and explored a future-focused approach to healthcare. Over 350 organisations from

25 countries were represented at the BHF of Southern Africa conference, making full use of the CTICC’s conference and boardroom spaces over a four day period.

The Property Buyer Show Cape Town boasts the biggest real estate brands under one roof including financial service providers, estate agents, developers, conveyancers and additional services.

This year’s two day programme is packed with 50 plus talks by 24 property experts, across the centre’s four theatres.

The schedule included inspiring talks which covered everything from getting started in property to how technology will change the industry in the future.

The CTICC offers the ideal platform and space to bring any event to life.

The centre boasts over 141 000m² of meeting, conferencing, exhibition and auditoria space allowing people to converge and collaborate, share ideas, knowledge and products. It is these meetings which facilitate and culminate in interconnected trading and capital injections that have the ability to move the Western Cape and South Africa forward.

As such, it seems only natural that the CTICC would host the largest technology event in Africa, AfricaCom. The 2019 event brought together over 15 000 attendees, 450 speakers and 500 exhibitors from across the continent.

AfricaCom presented a brand-new zone, AfricaTech, where innovators and architects at the forefront of Africa’s journey towards the 4IR engaged to enhance their knowledge of enterprise transformation and the digital future.

African Utility Week was the leading exhibition and conference for the African

16 Business Events Africa February 2020

power, energy and water industry. It serves as the premier meeting place for people in the sector, connecting over 10 000 industry professionals from over 80 countries.

Attendees discover new products and services with over 360 exhibitors and learn from over 350 renowned experts in a strategic conference and free-toattend Knowledge Hub seminars.

As Cape Town’s premier conferencing and events venue, the CTICC maintains a steady stream of coveted national and international conferences and meetings.

Most recently, the centre has been awarded nine international conferences, which includes the World Dairy Summit in 2020, and the Entrepreneurs’ Organisation Global Leadership Conference 2020.

The leadership conference will be hosted for the first time in Africa and brings together 188 member chapters from 58 countries, and 2 000 participants are expected for the intense training and information-sharing sessions.

Effectively it is the CTICC’s ability to host events seamlessly that allows the centre to make significant contributions to the knowledge economy and the tourism industry of Cape Town, the Western Cape and South Africa as a whole.

During the 2018/19 financial year, this commitment has resulted in the CTICC contributing a total of R4.5 billion to the Western Cape Gross Geographical Product (GGP) and R6.5 billion to South Africa’s Gross Domestic Product (GDP). In addition, it is estimated 566 057 room nights were generated in the Western Cape and 575 898 in South Africa by the CTICC’s events in 2018/19. www.businesseventsafrica.com

It’s been said that the best way to predict the future is to create it. The CTICC offers the ideal platform to do just that.

Every aspect of the centre’s offering has been considered – from the more than 140 000m² of flexible space across two state-of-the-art buildings to world-class technology, delicious cuisine, and servicedriven staff. Turn your knowledge and vision into potential with events that shape your future at the CTICC.

Call +27 21 410 5000, email sales@cticc.co.za or visit www.cticc.co.za and connect to possibilities.

DESTINATION FEATURE | Rwanda

Rwanda

A rising star

Rwanda is shaping up as one of East Africa’s premier business tourism destinations, following efforts by the government and its partners to help strengthen and grow the private sector in the meetings, incentives, conferences, and events market.

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wanda is among the first countries in East Africa to establish a convention bureau, which has quickly shaped the market.

The tourism sector in Rwanda is the largest foreign exchange earner in the country, and sees a steady increase in visitor numbers each year. The growth of the industry is widely attributed to the security, stability and infrastructure investment that has been a priority in the country for more than a decade now.

What’s more, through the Rwanda Development Board, the Rwandan Government has set an ambitious, but not unrealistic, target of growing the country’s tourism revenue to more than US$800 million annually by 2024. A number of strategies have been put in place to aid in achieving this goal, such as improving tourism infrastructure, helping to equip the private sector to improve service levels, and positioning the country as a foremost ecotourism destination.

Clare Akamanzi, chief executive officer of Rwanda Development Board, said:

“Governments all over the world are increasingly targeting and investing in MICE – meetings, incentives, conferences and exhibitions. These inbound channels are undoubtedly the most lucrative, beneficial and sustainable niches within tourism, generating revenues at a multiple of those generated by leisure visitors, fostering knowledge exchange between local and overseas meeting/conference attendees and, overall, leaving less of a trace as these discerning, educated visitors are highly sensitive to social responsibility.

“The reality of over-tourism in leading global destinations is a lesson to emerging countries around the unintended consequences that can be unleashed, like a Pandora’s box, when countries seek indiscriminately to attract visitors at all costs.

“Short term gains cause mid to long term woes and a nation brand and reputation is easily damaged, sometimes beyond repair. In Rwanda we are determined not to make these mistakes.

18 Business Events Africa February 2020

“Conferences and incentives are key pillars for Rwanda in a tourism strategy that takes the long-term view and seeks to build on solid foundations.

“For a country that upholds tourism as a strong contributing factor for its economic transformation, rebuilt on a strong foundation of reconciliation, and powered by the determination to succeed, Rwanda will continue to invest in its conference and incentive offerings.

“The Travel & Tourism economy of Rwanda grew by 13.8 per cent last year. Tourism has been noted as one of the fastest growth sectors in the world, according to the World Travel & Tourism Council’s (WTTC) annual review of the economic impact and social importance of the sector.

“As a development board, we acknowledge the outstanding impact the MICE sector has on economic growth, and hence Rwanda is committed to grow this significant sector for our economies,” she concluded. www.businesseventsafrica.com

DESTINATION FEATURE | Rwanda

ICCA rankings Rwanda’s capital Kigali has been ranked second most popular conference destination for international meetings and events, trailing only Cape Town of South Africa. Rwanda’s Kigali has been ranked the second most popular destination in Africa for international meetings and events by International Congress and Convention Association (ICCA). Cape Town in South Africa is ranked first in Africa.

In 2018, Kigali was ranked third behind Cape Town and Marrakesh in Morocco.

ICCA represents the world’s leading suppliers in handling, transporting and accommodating international meetings and events.

The rankings, which were released

by ICCA, are based on the number of association meetings taking place regularly (annually, biannually), rotating between at least three different countries and with at least 50 participants.

In 2018, Kigali hosted 26 association meetings. The association meetings organised by Rwanda included several high-level conferences such the 4th Gender Summit that was held in March, the Mo Ibrahim Governance Weekend, the GSMA Mobile 360 Series Africa, the meeting of the African Society of Human Genetics, the Africa Smart Grid Forum, and the International Conference on Family Planning.

Rwanda is currently hosting over 4,000 delegates who are attending the Transform Africa Summit 2019, as well as the Africa Public Relations Association Annual General Meeting.

Nelly Mukazayire the Chief Executive Officer of Rwanda Convention

www.businesseventsafrica.com

Bureau, said the country is aiming at even better ICCA rankings.

“We believe that identifying and working with our local associations will help Rwanda perform better in ICCA rankings in the years to come. Rwanda recorded 38,745 delegates in 2018, up from 28,308 delegates in 2017. Tourism is the country’s largest foreign exchange earner and MICE is playing a significant role in its growth, bringing in 20 per cent of all tourism revenues. MICE tourism contributed $56 million in 2018, and this year, we intend to increase it to $88 million,” Ms Mukazayire said.

Commenting on the ICCA report, said that the ranking is proof that Meetings, Incentives, Conferences and Exhibitions (MICE) strategy is generating value to Rwanda.

Emmanuel Hategeka, deputy chief executive of the Rwanda Development Board, said: “Rwanda has been able to establish itself as a safe, secure MICE destination of choice due to

the presence of world-class MICE venues, accommodation facilities, connectivity options and ease of service due to RCB support.”

Rwanda is a preferred MICE destination due to its simplified visa regime that allows citizens of any country in the world to get a visa on arrival in addition to its easy accessibility due to several flight options offering connectivity to Kigali and the rest of Africa, including through the national carrier Rwandair.

The presence of range of world-class venues such as the Kigali Convention Centre, the Kigali Conference and Exhibition Village, and Intare Conference Arena, as well as the Kigali Arena are key drivers of MICE tourism in Kigali.

Rwanda has the second-best business environment in Africa According to the World Bank’s operating environment scoring, the country has more than doubled the efficiency of its business environment in less than a decade. The government has also invested heavily into its domestic industries, while FDI has increased over the same period, pushing Rwanda to being one of the five fastestgrowing economies on the continent.

Business Events Africa February 2020 19

DESTINATION FEATURE | Rwanda

Scan Display Rwanda delivers seamless solutions at AIDS conference The 20th International Conference on AIDS and Sexually Transmitted Infections in Africa (ICASA) was held at the Kigali Convention Centre in Kigali, Rwanda, from 2-7 December 2019.

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t attracted over 10 000 delegates from around the world, and featured a 3 500m² exhibition, for which Scan Display Rwanda was contracted to supply shell scheme and custom package stands. Scan Display Rwanda is South African exhibition and events supplier, Scan Display’s Rwandan branch. This branch was established in 2018 and is part of Scan Display’s network of branches and distributors on the African continent.

The branch allows Scan Display to offer exhibition products and technology that are new to the Rwandan market.

One such new product which Scan Display Rwanda provided for ICASA 2019 is the Tension Fabric System (TFS) – printed graphics which are stretched into frames to create walls and exhibition structures. It is a flexible system as the frames create modular structures. The decision to use TFS proved a wise one, as it allowed for last-minute modifications, said Alastair Stead, Scan Display’s African business development manager.

“A number of our clients also commented about how cost-effective it was to use our TFS package solution, compared to bringing in items from the UK, Canada or the US,” Mr Stead added. Again, this is because of the compact, lightweight nature of TFS, which means its transport-related costs are minimal.

The system’s fabric graphics pack small and are lightweight, making them easy to transport. They can also be washed and reused. Freight delays can sometimes cut into the available build-up time, but because assembling TFS is quick and easy, all the stands can be completed on time.

Mr Stead said: “The clients on the

Justin Hawes, managing director, Scan Display and Alastair Stead, African business development manager Scan Display and shareholder Scan Display Rwanda, with representatives from the Rwanda Convention Bureau at an event in Johannesburg to promote Rwanda as a business and tourist destination.

ICASA show were thrilled with the quality of their stands and commented on the professional look and feel of the show.” He continued: “Having Tension Fabric System for ICASA 2019 has added a new dimension to the exhibition

20 Business Events Africa February 2020

industry in Rwanda. The ICASA stands looked fantastic and we have had a number of enquires for other events.”

Scan Display Rwanda now has TFS stock for 100 3x 3 fabric shell scheme booths, for future projects.

Stand for Laurus Labs at ICASA 2019.

Stand for Sysmex at ICASA 2019.

www.businesseventsafrica.com

DESTINATION FEATURE | Rwanda

The Scan Display Rwanda team at ICASA 2019.

Rwanda is a growing economy with a business-friendly environment and first world eventing facilities. Justin Hawes, Scan Display’s managing director, said: “People want to do more business in Africa, but South Africa is a longhaul destination. So we see a lot of opportunity for exhibition industry growth in East Central Africa, which is only half a day’s travel from Europe.”

Scan Display has branches in Johannesburg, Cape Town, Durban, Port Elizabeth, Botswana and Rwanda. It has distributors in Eswatini, Ethiopia, Kenya, Lesotho, Mozambique, Namibia, Nigeria, Zambia and Zimbabwe This, combined with its extensive experience working across the continent, has positioned it as a leader in the African exhibition industry.

Mr Hawes said: “Although we have a

lot of experience working cross-border, we also recognise the many benefits of working from within a country, such as being able to make our stock more widely accessible, quickly, and being able to reduce costs for our clients. We also want to have a local presence so that we can actively help to grow and develop the exhibition industries in these markets.”

Exhibition stands | Event Infrastructure | Display Solutions | Retail Products

Scan Display Rwanda offers cost-effective fabric shell scheme and fabric pop-up stands

*Fabric Pop-up System

*Fabric Shell Scheme

// Our Fabric Pop-up System and fabric shell scheme are cost-effective solutions for exhibitions and events, creating eye-catching displays with vibrant, re-usable fabric graphics. These fabric solutions provide excellent value for money, while ensuring you maximise your brand visibility.

// Scan Display Rwanda has stock of 100 3m x 3m fabric shell scheme booths. www.businesseventsafrica.com

// www.scandisplay.co.za

Business Events Africa February 2020 21

PERSONALITY PROFILE

Neo Mohlatlole

The ‘serial entrepreneur’ Dynamic Neo Mohlatlole, 32, is director business development at Seven Colors Communications.

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r Mohlatlole runs 7 Colors Communications with his partner Eugene Mametse. Together they implement marketing strategies through events, exhibition and public relations.

“After seven years of running 7 Colors I have realised that I am a serial entrepreneur. I recently launched Know Names Mentioned, a concierge service working with wealthy individuals and some corporates. I have also just reinstated Waiters on Call, a waitering services company I ran when I was in varsity, getting in different sides of the sector to create more job opportunities for our youth,” he said.

He currently serves as vice chairman of the Event Greening Forum. In 2017 he was awarded the prestigious UFI Next Generation Leader award. He was one of the 2019 Lillizela Awards judges.

Where do you see the business events industry in South Africa at present and where do you see it heading in the future? I find the South African business events sector to be ahead in terms of our offerings. I have attended a few international events where the approach is different, and our infrastructure and system allow us to compete with the best in the world. There were some programmes that we implement locally that are still being trailed abroad. I have found that we look for inspiration from the west, and they draw inspiration from us. Just think about all the awards that the CTICC scoop every year. The sector will continue to soar, we just need to make it more inclusive by introducing SMMEs into the value chain. I have found the sustainability village to be one of the best mediums for this.

years, where I studied Travel and Tourism operations at the Boston Arcadia campus.

‘requirements’ the further the goal posts move again.

How long have you been in the sector? I have been in the sector

What has been the biggest change you’ve seen in this sector? I love watching the transition to

for 10 years. In 2008 I went on a bus to Indaba, submitting my CV to exhibitors looking for an internship opportunity.

Tourvest took my CV and invited me for interviews to be part of their hospitality programmes. This is where I got the opportunity to work under the leadership of Carol Weaving at Thebe, and learned so much across the business.

How did you start? I got an opportunity to work on the event team which managed a few blue-chip companies including Discovery. I went on to the exhibition side and worked on titles such as Decorex and the Retirement Expo.

When did you decide to start your own company? After three years at Thebe I decided to start my business with my partner Eugene Mametse.

We launched 7 Colors Communications in 2014, using our combined skills to create a company that could build sustainable brands and access to markets for underserved spaces. We launched Stokvelex which empowers stokvel members and cooperatives in the rural communities on creating a sustainable economy in their regions. We have hosted numerous events and exhibitions on behalf of clients across the world, with key clients such as South African Tourism, the NYDA, Limpopo Tourism, and SAB INBEV.

What do you do for leisure? I travel, I love exploring new spaces.

What is your secret to success?

I think the tenacity in which we approach our projects and the team that helps with the rollout of services.

Where did you grow up? I had

What has been your biggest challenge in this sector? The

an outsourced upbringing across Limpopo, was in boarding school from primary level at Marken Primary school. I went to Waterberg High School in Mokopane and moved to Pretoria for my varsity

access to opportunities, we bid a lot of projects where you are told that you don’t have the required experience, we create our own concept to build up the experience.

It seems though, the closer you get to the

22 Business Events Africa February 2020

conscious and sustainable events.

What is your pet hate? Clients that string you along even though they know they already have a supplier in mind.

What is your favourite city? I love Polokwane, the city has a soft appeal to it, the people are friendly and they still greet you on the streets. It’s easy to navigate and the small museums have a certain quaintness to them. The city came in the top 10 most visited cities by the Mastercard Global Cities Index.

How do you relax? I do a lot of spa days, when the bank says no, I swim a lot.

Water calms me down.

What is your favourite food? I love Italian, I frequent Tortellini d’ Oro and Gemelli a lot. Also love my pap and milk, it calms me down when I go through things.

What advice do you have for anyone starting out in this industry and hoping to follow in your footsteps? Learn as much as you can, listen to the leaders in your space. No one is bigger than the show, humble yourself and learn from those that have been in the field longer. Treasure and nurture your relationships.

What is your dream for the future? I would really like to reach my goals in the growth of our business.

Build a sustainable business that is able to empower and grow the communities that we operate in. Our work in communication whether in exhibitions, PR or events should make a difference in the lives of ordinary citizens globally. Our flagship expo Stokvelex (estimated value at R49 billion) to reach more outlying areas. I want to complete my degree in exhibition management through UFI and hopefully become a board member in the next 10 years or so. www.businesseventsafrica.com

BEST PRACTICE | BOUNCE

Happy staff, happy company We all know that thriving workplace culture is important in a business’s success, and one of the most effective ways of fostering a healthy culture are with engaging work-place get-togethers and events.

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vents are an important part of a larger strategy to help engage employees more in the workplace and make their jobs and the places they work a more interesting place to be,” said Damon Guidry, global event strategist at Adobe.

In the current tough economic climate, one of the very first things to be scrapped from the budget is the expensive annual office party. But company events can be so much more than a costly HR headache.

APCO Insight and MMB surveyed 400 business owners and found that that 96 per cent of employee-centric events yield a positive ROI. So, much like marketing or recruiting, workplace events can really be an investment for your business. BOUNCE can help create an experience that best resonates with your company culture with a selection of bespoke event experiences.

Reinvigorate your employees with a dedicated conference, strategy session or brainstorming Don’t let your employees stagnate in their cubicles. Taking a team outside their normal surroundings and putting them into a new environment where they collaborate with their colleagues will force them to expand their

mental horizons. And sometimes the best way to think outside the box is by jumping out of it. Forget those yawn-inducing meeting rooms, BOUNCE offers a unique and creative space to let loose and get those brain juices flowing.

From reimagined and colourful conference rooms, relaxed breakaway spaces, invigorating games and activities to fresh, delicious catering options – BOUNCE offers a comprehensive one-stop-shop for events from 10-300 delegates.

Take a day out for team building For many, “team building”is just another corporate buzzword that invokes memories of awkward ice-breakers and office-wide groans, but it can be one of the most effective investments you can make for your employees if done right. “The most successful, memorable team-building events are ones that don’t feel like a day at the office,” said Brian Scudamore from Forbes.

An effective team-building event can be vital in validating your employees, breaking down workplace and social barriers, boosting morale and creating a cohesive, more productive team.

BOUNCE’s team-building workshops are designed to be pressure-free, engaging

and all inclusive, whilst pushing boundaries with a unique and exciting experience your team will buzz about for weeks.

Introduce wellness-focused events into the office routine There’s an undeniable connection between wellness and productivity. The US Department of Health and Human Services states that companies that offer dedicated wellness days and programs can reduce their shortterm sick-leave by up to 32 per cent.

BOUNCE’s approach to progression within movement and physical activity will mean that your employees can experience a taste of freestyle within a safe and exciting environment. Developed by a team of rebound specialists, BOUNCE’s structured BOUNCE-FIT classes can introduce exercise and wellness in the most fun way possible.

Contact

Jordan Freeman, Groups & Events +27 (0) 11 517 2500 events@bounceinc.co.za www.bounceinc.co.za

GROUPS

+ EVENTS

FOR E L T T E S T ’ N DO VENUE A ‘ NORMAL’ www.businesseventsafrica.com

BESPOKE CONFERENCING | TEAM BUILDING WORKSHOPS | WELLNESS EVENTS + SO MUCH MORE Business Events Africa February 2020 23

MARKET NEWS

Springbok Culinary Team aims for gold at Olympics in Germany South Africa’s hope for Olympic gold in 2020 is proudly carried by the South African Culinary Olympic team (Team SA) as they head for the 25th IKA Culinary Olympics in Stuttgart, Germany, from 14 to 19 February, under the auspices of the SA Chefs Association.

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eam SA is headed by Trevor Boyd, Team Manager and Executive Chef of The Michelangelo Hotel; with team members: Dion Vengatass, Chef de Cuisine, Belmond Mount Nelson Hotel (Team Captain); and Kirstin Hellemann, Junior Sous Chef, Belmond Mount Nelson Hotel, both of whom have past Culinary Olympic experience – and Olympic newcomers, Adrian Vigus-Brown, Executive Chef, African Pride Melrose Arch, Autograph Collection; Chanté Rabie, Pastry Chef, Saxton Hotel, Villas & Spa; Bradley van Niekerk, Senior Chef de Partie, Chefs Warehouse Beau Constantia; Oscar Baard, Pastry Chef, NH Cape Town The Lord Charles; and Sifiso Chiziane (commis chef, African Pride Melrose Arch, Autograph Collection & National Youth Chef Training Programme 3rd year student).

24 Business Events Africa February 2020

The 2020 IKA Culinary Olympics attracts over 70 countries and 2 000 chefs competing in the oldest and biggest international culinary arts competition, first held in 1900 with four participating nations.

The Springbok squad will compete in two categories; the Chef’s Table, entailing seven different dishes for twelve people on 16 February, and the Restaurant of Nations, a three-course menu for 110 people on 18 February. In both instances, visitors to the IKA Olympics will be able to pay to enjoy the dishes.

Zuki Jantjies, divisional director of sales and marketing at City Lodge Hotel Group, accommodation sponsor of Team SA, said the group was excited to host the farewell function at City Lodge Hotel OR Tambo International Airport, 9 February, before the chefs flew to Germany.

She added, “The squad is like family. They are carrying our nation’s Olympic hopes and dreams of success on the culinary world stage and we are proud of their achievements to date.”

James Khoza, president of SA Chefs Association, wished the team well in their quest for gold, and said, “All the training these chefs have had and the preparation they have put in will pay off – and young juniors in the industry will see what is possible.”

He also thanked the team’s proud sponsors whose involvement ensured South Africa’s participation in this globally acclaimed culinary event. “The cost of providing the necessary training and practice sessions for the chefs, the logistics and the entries into the competitions is extremely high, and as an NPO, SA Chefs depends on the support of sponsors to make it all possible.”

The official partners to the team are HTA School of Culinary Art, Avanti, SiChef (SiClothing), Sir Fruit fresh fruit juice, Ecolab, Rich’s, Turn and Slice, F. Dick, MacBrothers, Fidelity Services Group, Snappy Chef, Callebaut, TrenStar, ScanBox, Kee Ingredients, Savannah, Midway Liquor Wholesalers, South African Airways, Distell, JLBranding, Sun International and CR Brands, Legacy Hotel Group and the official accommodation partner for the National Culinary Olympic Team – City Lodge Hotel Group.

Stephen Billingham, former President of the SA Chefs Association and owner of the HTA School of Culinary Art, concludes, “This team represents all of us – our people, cultures, hospitality, business, and the diversity and quality of our food from our country and our seas.” www.businesseventsafrica.com

PERSONALITY PROFILE

The Chefs Table menu that the team will present include: • Butter and dip: Biltong-flavoured Butter and Chakalaka Dip. • Cold finger food: Pea and Ham Soup Truffle, Goat’s Milk Cheese, Bacon Crumb, Pea Salad; Cauliflower Panna Cotta, Red Onion and Currant Vinaigrette, Pine Nut Crumble; Prawn and Beetroot Cheesecake; Venison Tartare, Panisse Croute, Radish, Caper Berries.

• Hot finger food: Sesame Glazed Barbeque Quail, Egg Yolk Emulsion, Mushroom Aioli; Reuben’s Flavoured Croquette, Russian Dressing, Emmenthaler Cheese Crisp, Gherkins, Paprika Hollandaise.

• Seafood platter: Tomato and Olive Crusted Tuna Loin, ‘Nicoise’ themed Salad, Citrus Cured Salmon, Sago and Rice Cracker Crust, Salmon Tartare Encased Cucumber and Daikon Pickled Jelly, Prawn and Crayfish Roulade, Crayfish and Prawn Curry Leaf Custard, Ocean Green Salad, Saffron Aioli, Salsa Verde.

• Mushroom porridge: Oats and Quinoa Porridge, Puffed Rice, Seaweed Rice Cracker, Lime Mushroom Caviar, Pistacchio Nut Paste, Mustard and Sorrel, Smoked Dill Oil, Pickled Shiitake, Porcini Mushroom Powder.

• Lamb: Pancetta style Cured Lamb Belly, Encased Lamb Loin, Lamb Shoulder Polenta Roulade, Corn Composition; Corn Custard Bake, Purée, Sorghum Popcorn, Beer Braised Onion, Braised Pulses, Lamb Jus. • Passion fruit and guava: Guavadilla Mousse with Guava Coconut Saffron Sago Pearls, Pumpkin Citrus Sponge, Guava and Passion Fruit Roulade, Guava, Lime and Saffron Ice Cream, Compressed Nastergal, Peanut and Pumpkin Seed Biscotti, Passion Fruit Marshmallow, Passion Fruit Curd, Passion Fruit Diplomat Cream, Passion Fruit Jelly, Poached Butternut.

• Petit fours: Tonka Bean and Hazelnut Dark Chocolate Mousse, Crispy Hazelnut Paste, Hazelnut Nougatine; White Chocolate Bon Bon with Blackcurrant Paste and Cream Cheese Ganache, Ruby Chocolate Biscuit; Honeycomb Mousse, Fennel Pear and Sherry Liquid, Pecan Shortbread.

WE HAVE

Vision 20/20

FOR ALL YOUR

EXHIBITION

NEEDS IN

2020

he team’s three-course Restaurant of the T Nations menu: • Exploration of Sea Trout: Pan fried Sea Trout, Smoked Sea Trout Cheesecake, Tomato and Sea Trout Terrine, Radish Relish, Smoked Yam Purée, Tomato Panna Cotta Slaw Salad, Malay Tomato Ketchup, Lime and Dill Vinaigrette, Spicy Rice Cracker.

• Lamb: Sous Vide Lamb Loin, Lamb Shank and Sweet Potato Roulade, Limpopo Inspired Curry Leaf Poached Butternut, Butternut Purée, Pickled Butternut, Braised Beans, Cauliflower and Bacon Flan, Crisp Lamb Belly Bacon, Lamb Jus. • Raspberry and passion fruit: Passion Fruit White Chocolate Torte, Lemon Verbena Cape Malva Pudding, Raspberry Crémeux with Passion Fruit Coulis, Raspberry Marshmallow, Passion Fruit and Pink Peppercorn Ice Cream, Vanilla Diplomat Cream, Honey Bourbon Crystalised Liqueur.

www.businesseventsafrica.com

Business Events Africa February 2020 25

MARKET NEWS

Hospitality Zone:

the value of experience dedicated to results In tough economic times and when sales are hard to come by, it is reassuring to know that there is a company that can help you see sales results.

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ospitality Zone is a full-service sales representation company that focuses on independent small to medium size venues, hotels and lodges that offer accommodation, conferences, events and team building.

Industry stalwart, Jeana Turner started the company a year ago when she saw a need in the market. “I have always had a passion for people and I was at a stage in my professional life where I needed a new challenge. More importantly there was a definite need in the market for someone to assist existing venues with direct sales that have tangible results. The timing was right and it was as if I had been training and growing my contact list over the years for this. I love that I am able to assist clients and add value to their company. Making a difference is important to me and I really do feel that in my new role I am achieving this.”

Hospitality Zone is dedicated to promote venues, hotels and event services

through dynamic sales and networking endeavours. “Our direct sales efforts target the corporate sector including travel agents, PCO’s, government departments and incentive houses.”

Jeana has been actively involved in the business events and tourism industries since 1998. She has a diploma in marketing management and has worked in multiple facets of the hospitality industry including sales and marketing, team building and event management, hotel management and event technology systems.

She is well known in the industry and has served on the South African Association of the Conference Industry (SAACI) Advisory Board, the Event Greening Forum and on the SAACI Tshwane Branch Committee. She is passionate about sales, hospitality, events, team building and sustainability and believes in giving back to the industry. She was voted as one of the Top 40 Women in MICE for 2016.

Jeana Turner, managing member at Hospitality Zone.

Services offered by Hospitality Zone: • Direct Sales calls to a combination of travel agents and corporate clients, government departments, NGOs and PCOs. • Helping convert leads to actual business.

• Representation at travel exhibitions and workshops.

• Networking at industry events.

• Event and hospitality consulting.

• Identification of sales and marketing opportunities.

• Educationals and site visits.

• Rate negotiations where necessary.

• Monthly sales reports.

• Brochure distribution.

VENUE NEWS

Host with the most at the Johannesburg Expo Centre Whether you’re planning a big conference or a small seminar, the end goal is to have a successful event.

Hosting a successful event benefits not only the organisers, but the region it is being hosted at as well.

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ig events attract a great deal of attention to the host and create positive economic advantages.

One of the biggest profits that a hosting community will get is permanent facilities created for the event and usually used by residents after the event.

Increasing the profile of a city can lead to lasting economic benefits, such as attracting tourists and business investment. Events are an important motivation for tourists to travel. According to research, the purpose of festivals is typically to generate or build the local economy through attracting inward investment, new businesses or expenditure, and increased tourist visitation. Economic benefits may also accrue through, for example, improved economic stability in the area and improved infrastructure and amenities, which are important for developing destinations.

The important things to look into when searching for your perfect venue, is the location; consider how far your guests www.businesseventsafrica.com

are coming from and how close is it to popular landmarks. As part of contributing to the surrounding communities and the economy, look into getting suppliers or local businesses to supply your event with equipment, products or services.

Another thing to also look into is hiring people from the neighbouring community to work on the day of your event, depending on the size and scale of it.

Now that you’ve considered all these things, where do you start looking for that perfect venue & location for your event?

When choosing your venue, think “JEC”. Operating under new ownership for nearly a year, the Johannesburg Expo Centre (JEC) is working harder than ever before. Below we’ve compiled a list of facts we thought you should know about the JEC, enough to make it your venue of choice.

Situated in the south of Johannesburg, the JEC is easily accessible for travelling delegations; the venue is located 30 minutes away from Gauteng’s international airports and a short

distance from main and national highways. Its wide-spread premises provide a vast range of offerings that not only make it Africa’s largest, fully contained, multipurpose venue but a sought-after space for an assortment of activations and experiences. It is also one of the only venues in South Africa to have its own registered helipad.

Facts about the JEC: • Is South Africa’s largest purpose-built exhibition, conference, convention and events venue.

• JEC has won the PMR.africa Award 9 times.

• Affiliated to all major industry associations.

• Hosted over 1 000 events since the year 2000.

• Has had over 1 000 000 visitors since 2000.

• Surrounded by choice 4/5 star hotels.

• 30 mins away from ALL major airports.

• Can accommodate over 100 000 people.

Business Events Africa February 2020 27

VENUE NEWS

Premier Hotels & Resorts

All set for a year of plenty 2020 is set to be a year of plenty for Premier Hotels & Resorts, and the hospitality group and business partners have launched into the new year with a strong growth strategy. Their focus, as a group, will continue to be pushing their capabilities to offer value-for-money, flexible conferencing or event facilities across South Africa.

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heir conference rooms serve as the perfect place to begin the year with a strategic conference or business meeting. With state-of-theart equipment, excellent standards and warm hospitality, the Premier team is dedicated to ensure that any corporate event goes off without a hitch. Further to this, they have several major developments or upgrades nearing completion.

Premier Splendid Inn Hotel opens first phase in Bloemfontein Located on Zastron Street, the newly built R95 million Premier Splendid Inn Bloemfontein offers three-star accommodation within walking distance from all major tourist attractions, government offices, business destinations and the Free State Rugby Stadium.

It’s new and cutting edge, and has a team of talented staff prepped and ready to service locals and visitors to the city. The property will offer five floors, modern accommodation and a state-of-the-art conference facilities and meeting standards to meet all the demands of the growing city. Phase 2 of this development will open this month.

Premier Hotels & Resorts to open in Umhlanga soon Premier are nearly there with the very exciting R380 million development of two brand new hotels on the same precinct, 28 Business Events Africa February 2020

www.businesseventsafrica.com

VENUE NEWS perfectly situated in Umhlanga on the Ridge and close to Gateway Shopping Centre, private hospital and various business parks. The Premier Hotel, a beautiful four-star hotel, and the threestar Premier Splendid Inn Hotel both have access to the on-site conference centre that accommodates up to 400 delegates.

The Premier Hotel will be equipped with 130 bedrooms, a restaurant, swimming pool and gym, while the Premier Splendid Inn will feature 64 bedrooms and its own eatery. Guests at both hotels will be treated to sea views from every bedroom. This project is scheduled for completion in May 2020.

Meet The Premier Way

Premier Hotels and Resorts offers a wonderful collection, and new properties, in fantastic locations throughout South Africa - and is renowned for warm hospitality, excellent standards and kind staff. We welcome Mapungubwe, Quatermain, Falstaff and Roodevalley hotels to our family.

Book your conference at any Premier Hotel or Resort and be spoilt with special rates, great value-for-money and a customised menu of your favourite homemade meals to enjoy with lunch and tea/coffee breaks. Premier Splendid Inn Bloemfontein now open!

W W W. P R E M I E R H O T E L S . C O . Z A | 0 8 6 1 1 1 5 5 5 5 | I N F O @ P R E M I E R H O T E L S . C O . Z A W W W. F A I R C I T Y. C O . Z A | 0 1 0 0 0 1 9 4 9 5 Eastern Cape: East London | Free State: Bloemfontein | Gauteng: Johannesburg, Sandton, OR Tambo, Midrand, Pretoria KZN: Drakensberg, Durban, Himeville, Port Edward, Richards Bay, Scottburgh (under renovation) | Mpumalanga: White River | Western Cape: Cape Town

www.businesseventsafrica.com

Business Events Africa February 2020 29

INTERNATIONAL REPORT

SITE breaks attendance record at its global conference in Vancouver A record-breaking 640 incentive travel professionals from 42 countries came together for the Society for Incentive & Travel Excellence (SITE) Global Conference at the JW Parq & DOUGLAS Autograph Collection in Vancouver, British Columbia, Canada, January 24-27, 2020

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ITE’s 2020 president Jenn Glynn, CIS, CITP, managing partner of Meeting Encore, was delighted with the success of the first SITE meeting under her leadership: “Limitless was the theme of this year’s conference and I couldn’t be prouder of the limits we pushed with the event design. Tahira Endean, SITE’s head of events, had a vision to create a festival experience, which allowed for a higher level of engagement for our attendees. The energy and emotion that was felt from the main stage to the dialogue dens and through our immersive destination experiences all helped to create lasting memories.”

First time attendees to seasoned veterans of SITE were impressed by the education and networking opportunities this conference afforded: “As a first-time attendee to the SITE Global Conference I was so impressed by the varied topics of education. From the keynote speakers to the informative breakouts, there was something for everyone. Time to collaborate with fellow chapter leaders was priceless. I also loved the focus on overall health and mental well-being. Education, experiences and most of all connections and reconnections with those in the Incentive industry was the return on the time invested,” said Mary Clare Darland, CIS, CITP, director, sourcing, Maritz Travel – A Maritz Global Events Company.

Legacy SITE member Joost de Meyer, CIS, CITP, chairman and chief executive officer, First Incentive Travel, added: “This is the best SITE conference I’ve attended in my 20 years of SITE. Everything was so well organised and there was so much energy in every educational session.”

Educational input ranged from highly personal sessions on self-care with tips for weight loss and support for depression and loss to more traditional career building sessions on Designing

and Innovating Incentive Travel Programs and 7 Deadly Sins of a Proposal.

During the conference attendees could avail of mental health breaks at the Restoration Lounge sponsored by InHouse Physicians and participate in morning five kilometre runs, yoga and SoulCycle classes. Cultural breaks included a tour of the murals of the city and a visit to the Dr. Sun Yat-Sen Classical Chinese Garden, among other tours.

Keynotes included a talk by Joost Rigter, who became blind in his 20s. He had the entire audience don blindfolds to experience life out of their comfort zone.

New York Times best-selling author Ben Nemtin, challenged everyone with the question (also the title of his book) “What Do You Want to Do Before You Die”, tying into the “Limitless” theme.

The Crystal Awards, sponsored by IMEX Group, were presented during a festive lunch at the conference.

Considered the highest honor in the incentive travel industry, the awards

30 Business Events Africa February 2020

recognise creative, practical and truly memorable incentive programmes.

Technology was front and center as more than 7,000 people watched SITE’s Facebook live programming this week, as well.

“SITE Global Conference in Vancouver has been record-setting across so many metrics most notably attendance at 640 attendees, our biggest ever event by far. We also delivered 40 distinct educational sessions across four different stages, creating a truly festival feel.

Following on from last year’s Bangkok Manifesto we developed the Vancouver Manifesto, moving from aspiration to action and setting out an agreed set of deliverables for 2020,” said Didier Scaillet, CIS, CITP, SITE’s chief excellence officer.

Paul Mockler, head of Meet in Ireland and Convention Bureaux of Ireland, host of the final lunch of smoked salmon and Irish lamb stew, made the big reveal: Dublin will be the host of the SITE Global Conference February 3-7, 2021.

www.businesseventsafrica.com

EVENT GREENING FORUM

How to be a

sustainable exhibitor From 17 to 21 January 2020, the Event Greening Forum hosted free event greening training in Johannesburg, Cape Town and Durban, in association with Meetings Africa and Africa’s Travel Indaba exhibitor briefings.

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he training was sponsored by South Africa National Convention Bureau as part of their strategy to promote sustainable event practices within the local MICE industry.

One of the training modules unpacked was what Meetings Africa exhibitors can do to improve their chances of winning a Green Stand Award at the show. Meetings Africa is unique in that it only gives Green Stand Awards, instead of the typical Best Stand Awards, in a bold effort to motivate exhibitors to be more sustainable.

The presentation was delivered by Morwesi Ramonyai, who is an impact entrepreneur with 9 years’ experience in the green economy, and who has carried out eco-audits for Meetings Africa, and assisted with the judging of the show’s Green Stand Awards.

While her advice was specific to winning an award, it is fair to say that the principles and practices she shared apply to all exhibitors who would like to be more sustainable. Here they are.

• Can be easily re-purposed when the stand is no longer needed (e.g. raw wood) or recycled (e.g. Xanita board) or upcycled (e.g. fabric or vinyl graphics can be used to make shopping bags).

Design a green stand

Have an efficient logistical plan: • Ensure your stand is compact, lightweight, and easy to transport; • Make arrangements for staff to lift share or use public transport; Travel is usually the biggest contributor to an event’s carbon footprint, so you consider offsetting your travel-related greenhouse gas emissions. There are many organisations that can help you calculate your carbon footprint and offset it through the projects they work with.

Ask your stand builder to design a re-usable stand, incorporating, for example: • Robust structure; • Modular design to adapt to different exhibition spaces; • Easy to pack and assemble; • Easy to transport. (Less is more – fewer walls or components helps with this.)

Following on from this – ensure that you do reuse it. Look after it. You may require occasional touch-ups, but the aim is to get the maximum use out of it.

Use sustainable materials

Reduce the amount of energy your stand requires: • Use energy efficient lighting and appliances (such as screens, fridges, etc.); • Avoid heavy energy-use appliances such as coffee machines.

• Reduce the amount of waste your stand will produce: • Skip visitor gifts; • Don’t purchase anything with singleuse plastics (such as bottled water); • Avoid having printed brochures and marketing materials and go digital. If you have to print – go smaller, and opt for recyclable paper and vegetable based inks.

Manage your transport

Communicate your efforts Make people aware of your sustainable efforts: • Teach your staff about what you are doing and why – this is critical to getting their buy-in for things like lift sharing, but also means they can tell your clients about it too; • Have accessible information on your stand, highlighting your company’s

Build your stand out of materials that are sustainable, such as: • Locally sourced; • Made from renewable resources (e.g. bamboo, wood, paper); • Free of harmful chemicals (e.g. eco-friendly paints); www.businesseventsafrica.com

Green your operations

sustainability policy and what you are doing to live these principles.

Have a positive social legacy Look for opportunities to have a positive social impact, throughout the exhibition process: • Prioritise local procurement; • Find a local charity to partner with – for example, to donate goods to or to make the benefactor of your carbon offset project.

Be innovative Find other, unusual ways to be more sustainable. Offset your carbon footprint by purchasing Renewable Energy Certificates and planting trees, for example.

Look at the sustainability problems and challenges you keep coming across at exhibitions, and find a way to solve them.

Explore the benefits of new technology.

About the EGF The Event Greening Forum (EGF) is a non-profit organisation that promotes sustainability within the business events sector. It does this by hosting educational sessions for industry and lobbying government in an effort to implement sustainability principles into the daily operations of the events industry.

The EGF was established through dedication and support of eight industry associations who are recognised as founding members. The founding members are key industry associations working together to promote South Africa as a destination for various types of events.

Want to know more?

If you would like to know more about event greening, visit www.eventgreening. co.za where you can browse the free resources, sign up to the monthly newsletter, or contact them directly with any queries.

Contact: Lynn Mcleod T: 082 891 5883 E: lynn@eventgreening.co.za

Business Events Africa February 2020 31

SAACI NEWS

Time to keep our eyes on the ball

By Glenton de Kock, chief executive officer of SAACI

With all indications that 2020 will be another economically challenging year, it is imperative that we do not lose our focus and maximise return on investment, across the board.

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AACI membership, for instance, holds numerous tangible benefits that can make a real difference in any events business. Apart from the valuable networking opportunities in the regions and nationally, benefits include cutting edge training opportunities through the SAACI Online Academy, access to the member database to promote a business and a number of members-only industry discounts.

Moreover, knowledge is power and SAACI is a source of industry research and statistics that is useful to make informed business decisions. This year we will roll out the first phase of what will become overtime, a comprehensive industry study to determine the socio-economic value of business events in South Africa. We will also continue to work with our members and relevant industry bodies on key research areas and communicate about future trends in the business events sector.

In addition, our annual congress is revered as the gold standard of knowledge sharing and thought leadership in the business events industry. This year’s theme, ‘Welcome the Unknown’, encapsulates the current business environment and the approach we should take in business.

Through robust engagement we are likely to find some of the solutions we are looking for. This is will most certainly be an event not to be missed – in fact, diarise it now – 26 to 28 July in Johannesburg.

Registration for the congress will open at Meetings Africa later this month, so do make use of this opportunity and visit us at the SAACI stand for an

early-bird discount. If you are not an exhibitor, be sure to visit the show as a delegate. It showcases Africa’s diverse offering of services and products, with lots of business and partnerships on offer for every sub-sector of the business events industry. Meetings Africa also offers top networking opportunities, workshops and seminars.

I wish to assure the industry that the SAACI board and staff fully understand the current business environment and the numerous challenges faced by our members and the industry at large.

Based on our drivers – learning, growth and collaboration – we have a focused and measurable strategy in place aimed at making a real difference in members’ businesses.

Let us all join hands and keep our eyes on the ball, for the sake of our businesses, our association, the industry at large and the South African economy.

THE ASSOCIATION FOR CONFERENCE INDUSTRY LEADERS

CONNECT SAACI unites , supports and educates the business

events industry in southern Africa by creating sustainable environment for business growth

THRIVE Join SAACI and enjoy access to an inspiring network of industry professionals, while giving your business the professional status it needs to attract the attention of business leaders.

GROW Become the business events professional you’ve always wanted to be. Access the SAACI Academy and enter a world of inspiration, connections and world-class skills development.

Visit our online community: www.saaci.org www.saacicongress.org www.saaci-academy.org

+27(0)11 880 5883 info@saaci.org Learning | Growth | collaboration

EXSA NEWS

2020: A year of new

beginnings and renewals

By Gill Gibbs, executive committee member of EXSA

2020 is the year of the Metal Rat in Chinese astrology, a year for founding and evolving.

Prosperity and strength will be enjoyed by most of the Chinese zodiac signs, provided that careful planning is implemented.

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oals, aspirations and hobbies will be tackled with steely determination in this year. The metal element creates water, which when interpreted, means that metal industries will see productivity – in industries such as automotive, machinery, technology & IT, high tech, cosmetics and health.

Of course, there will be failures, challenges and disappointments across all industries, which is par for the course, however we cannot allow ourselves to become discouraged. Instead, we surge forward with resilience and strength. In true South African spirit and style – it is about how we rise.

The second half of the year will see us assessing, reviewing and filtering our relationships to ensure trust, reciprocity, mutual respect, transparency and honesty.

What is also going to be abundant in 2020, is creative energy and that

is food for the exhibition and events industry. Across all supplier and services sectors, from those that supply waste management & cleaning, to that of health, safety and security, to logistics & drayage, to furniture, to carpeting, to rigging and audio visual, to food & beverage services, to design services and activations, to name a few and finally to those that supply system and shell scheme, custom and sustainable exhibition design stands, components, signage, elements and branding, prospective clients will be looking for the best of the best, the top exhibition suppliers in the game.

As top exhibition suppliers, we are all critical to the success of the project, above the average in experience, quality and deliverables, knowledgeable in our products, services and technicalities involved, providing excellent handson service and attention to detail with

effective and prompt communication, with our experienced, on the ground personnel, supervised by experienced project managers. We embrace flexibility and are well-versed in contingency plans. We hold good quality stock and we understand what to do and how to do our scope of work, along with the required support to the organiser/client – on and off site.

In true South African spirit and style – it is about how we rise We salute all champions of our industry, whom we respect and regard highly as the professionals with exemplary skills that add unparalleled value to their chosen profession. We are not the ‘’weekend warriors’’ – we understand the nuances of our industry and we continue to rise.

E: info@exsa.co.za T: +27 10 300 7907 www.exsa.co.za

AAXO NEWS

Growing young professionals

By Projeni Pather, chairperson of AAXO

In order to grow the exhibition and events industry, AAXO believes that our members need employees with the right skills to provide service excellence. In answer to this need, we are proud to launch the AAXO Young Professionals membership.

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n alignment with our efforts to ensure more opportunities for development, this is the perfect opportunity for young individuals whose companies are not members of AAXO to be part of the association and have access to mentorship, resources, training and education grants.

In alignment with the AAXO Young Professional membership, a key component of our objectives as an association to grow young talent is

the AAXO Education Outreach Fund.

This fund will provide grants to young professionals who want to uplift their career in the exhibition and event industry but lack the financial means to do so.

These grants will allow young individuals the opportunity to further their growth and uplift their skills by funding their journey in the industry. All grants awarded will be based on merit and will require a detailed application for review.

In support of the AAXO training and development mission, grants provided will allow individuals access to two new programmes the internationally recognised IAEE Certified in Exhibition Management (CEM) programme, the AAXO Exhibition and Event Masterclass and any other supporting activities or programmes that are consistent with the aim of the AAXO Young Professionals Programme.

AAXO Young Professionals membership is open to individuals who are eager to develop their skills in the exhibition and events space. As part of our mission to invest in the exhibition and events industry, we are committed to recognising deserving individuals who will be assets to the industry.

Register for the AAXO newsletter or follow @AAXOSA on social media to keep up to date with all the details our education programmes, membership, grants and more. For more information contact Molebogeng Masote on mole@aaxo.co.za.

aaxo@aaxo.co.za | www.aaxo.co.za | 011 465 8955

SITE NEWS

Site Africa looks to the future At the end of 2019, the Society of Incentive Travel Excellence (SITE) Southern Africa chapter rebranded to Site Africa, the decision was made at the Site International Board of Directors member meeting held at IMEX America in Las Vegas. The motivation to rebrand was put forward by the SITE Southern Africa chapter.

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y rebranding to SITE Africa, it no longer excludes current and potential members from other African countries.

Business Events Africa chatted to some of the SITE Africa board members to hear what the new chapter means to them and how it is going to benefit the industry moving forward.

Tes Proos, president of the new SITE Africa chapter and founder of Crystal DMC Africa, said the news was very well received and SITE Africa is positive that renewed energy will follow and may forge cross-border relationships around the continent which will bring about better understanding of the business events traveller demands and collaboration among countries to enhance their experience.

Ms Proos stated that SITE has already engaged with leaders in key African regions and have identified highly motivated personalities who are keen to take incentive travel to the next level. “It is a long-term project and we are super-excited by

the enthusiasm we have experienced from players around the continent.”

“2020 is going to be an exciting year for Africa, especially now that we have a fully inclusive SITE Africa chapter.

We look forward to sharing skills and knowledge with our counterparts across the continent. I believe we will see a rise in leadership and mentorship which will soon place Africa on top of the list when it comes to executive destination selection.”

Peter-John Mitrovich, chief executive officer of Grosvenor Tours, said: “Serving on the SITE board provides me with the opportunity to collaborate with likeminded professionals to identify shortcomings within our specific regions, and impart with our mutual knowledge to our trade partners, and fellow members for the greater growth and improvement of our regions understanding and delivery within the world of incentive travel, and meeting planning.”

Brad Glenn, managing director of The Inside Edge, said: “For me the

best thing about being on the SITE Board is collaborating and working together with respected industry colleagues to improve our industry for the benefit of future incentive professionals and their organisations on the African continent.”

Clinton Els, director of Incentives & Travel of Dragonfly Africa, said: “Working on the board ensures I remain at the coalface of events and trends in our industry whilst networking with like-minded professionals.

“Further to this, I get great pleasure in not only assisting, but also witnessing, the growth and development of the youth from our amazing continent.”

Chris Munyao, CIS, general manager of Business Events East Africa, said: “Learning through SITE Education and training (especially being a CIS and targeting CITP), as well as business opportunities presented by being a SITE member.”

What we’re all about: motivational experiences Why we do it? Business results!

Site is the only global network of travel and event professionals committed to motivational experiences that deliver business results.

Site provides insights and connections that inspire the utilisation of this powerful tool across diverse industries, regions and cultures.

Site serves as a source of knowledge and best practices where members can make personal connections that sustain professional growth.

Only one organisation sits at the critical intersection between those who seek the benefits of motivational tools and those who can provide these extraordinary experiences. That organisation is Site...

Contact

Email: info@sitesouthernafrica.com www.sitesouthernafrica.com www.siteglobal.com

MARKET NEWS

South Africa’s first exclusive procurement travel summit Africa’s first independently owned and peer-led event for South African procurement professionals is on track and scheduled to take place in Cape Town on 27 August at The Vineyard Hotel.

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he event is expected to attract some of the country’s most influential procurement leaders who will lead relevant and significant discussion topics, including best practices and insights around their approach to travel sourcing.

Riana Fouché, summit director, said these are companies who have a consolidated annual travel expenditure of approximately R1 billion making this one day event the largest and most significant of its kind on the continent.

The event will allow robust conversations, facilitate interactive panel discussions and learnings from peers which will equip buyers with the tools and tactics to take them beyond just cost savings.

2019 was a year of innovation and dynamic change in the business travel

sector with technology continuing to disrupt and reshape how business travellers plan and book their trips.

Sarie Homan, head of the Chartered Institute for Procurement and Supply (CIPS SA), said: “The event will provide a valuable platform in an African context to encourage collaboration and sharing between procurement practitioners and solution providers.”

In the face of more stringent corporate financial controls, travel still remains one of the largest and most controllable corporate expenses.

“As buyers we need to look at information differently and make more informed choices around our operations and suppliers,” said Wally Bouland, Clicks Group Limited’s head of procurement & facilities.

Riana Fouché, summit director.

Ms Fouché agrees it is time to rethink the way we purchase business travel. “As new technologies and business models emerge, sustainability in procurement interactions is now seen as both a challenge and an opportunity. Taking a progressive approach by creating value through the empowerment and support of buyers and redesigning processes therefore becomes imperative,” she concluded.

ADVERTISERS’ INDEX

February 2020 Vol 40 No 2 ADVERTISER

PAGE

EMAIL

WEBSITE

AAXO

34

aaxo@aaxo.co.za

www.aaxo.co.za

Barmotion

1

info@barmotion.co.za

www.barmotion.co.za

Bounce

23

events@bounceinc.co.za

www.bounceinc.co.za

CTICC

16-17

sales@cticc.co.za

www.cticc.co.za

Expo Centre

OBC

info@expocentre.co.za

www.expocentre.co.za

Expo Guys

25

info@expoguys.co.za

www.expoguys.co.za

EXSA

33

exsa@exsa.co.za

www.exsa.co.za

Hospitality Zone

26

info@hospitalityzone.co.za

www.hospitalityzone.co.za

MJunxion

4

yolande@mjunxion.co.za

www.mjunxion.co.za

Plaslope

37

plaslope@plaslope.com

www.plaslope.com

Premier Hotels

28-29

info@premierhotels.co.za

www.premierhotels.co.za

Protea Hotel Cape Town Tyger Valley

24

protea.tygervalley@marriott.com

www.marriott.com/cptla

SAACI

32

info@saaci.org

www.saaci.org

SA Tourism

9-12

convention@southafrica.net

www.businessevents.southafrica.net

Sandton Convention Centre

OFC, 6-7

SCC.reservations@tsogosun.com

www.saconvention.co.za

Scan Display

20-21

justin@scandisplay.co.za

www.scandisplay.co.za

SITE

35

info@sitesouthernafrica.com

www.sitesouthernafrica.com

UGU South Coast Tourism

13-15

info@tourismsouthcoast.co.za

www.visitkznsouthcoast.co.za

Westin

5

wh.cptwi.groupreservations@marriott.com

www.westincapetown.com

36 Business Events Africa February 2020

www.businesseventsafrica.com

CALENDAR

Conferences, workshops and exhibitions of interest to the conference, exhibition and special events market For free entries in this calendar, please supply information to editorial@businesseventsafrica.com

LOCAL: 2020 24-26 FEB 2020 Meetings Africa Venue: Sandton Convention Centre, Johannesburg Tel: +27 11 895 3000 Email: convention@southafrica.net www.meetingsafrica.co.za 1-3 MARCH 2020 Hostex 2020: Africa’s Food, Drink & Hospitality Trade Expo Venue: Sandton Convention Centre Organiser: Specialised Exhibitions Montgomery Tel: +27 (0)11 835 1565 www.hostex.co.za 2-4 APRIL 2020 ILTM Africa Venue: Moyo, Kirstenbosch National Botanical Garden, Rhodes Dr, Newlands, Tel: +44 (0)20 82712129 Email: iltm.helpline@reedexpo.co.uk www.iltm.com/africa/ 6 APRIL 2020 World Travel Market Africa Venue: Cape Town International Convention Centre

Tel: +44 (0)20 82712120 www.africa.wtm.com

Email: exhibitor@indaba-southafrica.co.za www.indaba-southafrica.co.za

6 APRIL 2020 ibtm AFRICA Venue: Cape Town International Convention Centre Tel: +44 (0)20 8271 2180 www.ibtmafrica.com

21-22 JULY 2020 The Promo Product Expo Venue: Sandton Convention Centre, Johannesburg, South Africa Tel: +27 (0)11 835 1565 www.thepromoproductexpo.co.za

7-8 APRIL 2020 African Tourism Investment Summit (ATIS) Venue: Cape Town International Convention Centre Tel: +27(0)11 549 8300 Email: megan.oberholzer@ reedexpoafrica.co.za https://africa.wtm.com/en/Sessions/76207/ African-Tourism-Investment-SummitRegistration 11 MAY 2020 Africa’s Travel Indaba Bonday Venue: Durban ICC, Durban, South Africa Tel: +27 (0)11 476 5104 Email: exhibitor@indaba-southafrica.co.za www.indaba-southafrica.co.za 12-14 MAY 2020 Africa’s Travel Indaba Venue: Durban ICC, Durban, South Africa Tel: +27 (0)11 476 5104

INTERNATIONAL: 2020 18-26 MARCH 2020 Eventex Awards and Creative Week Online ceremony Email: hey@eventex.co www.eventex.co 19-22 APRIL 2020 World Travel Market Dubai Venue: Dubai World Trade Centre Tel: +44 (0)20 8271 2158 www. arabiantravelmarket.wtm.com 15-17 SEPTEMBER 2020 IMEX AMERICA Venue: Sands Expo, Las Vegas, USA Tel: +44 1273 227311 www.imexamerica.com

CHERYL TEL: MUHLENBERG +27 11 452 1115 TEL: 11 452 1115 FAX: +27+27 11 452 3609 FAX: +27 11 452 3609 WEBSITE: www.plaslope.com WEBSITE: www.plaslope.com EMAIL: glenda.aereboe@plaslope.com EMAIL: plaslope@plaslope.com

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The bags are used for the safe movement of: • Government Departments • Foreign Exchange • Confidential Documents (Examinations, Elections, Passports, Visas etc.)

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Business Events Africa February 2020 37

DIRECTORY

ASSOCIATION OF AFRICAN EXHIBITION ORGANISERS

aaxo 46 Waterford Office Park Waterford Drive Fourways Johannesburg t: +27 (0)11 465 8955 e: aaxo@aaxo.co.za Association coordinator: Molebegeng Masote Chairperson: Projeni Pather Exposure Marketing Vice-chairperson: Phetogo Kubheka Synergy Business Events Treasurer: Mark Anderson Specialised Exhibitions Montgomery Board members: Chanelle Hingston, Spintelligent Devi Paulson-Abbott, DMG Events Dee Reuvers, SA Confex Leatitia van Straten, Reed Exhibitions COUNCIL OF EVENTS PROFESSIONALS AFRICA

EXHIBITIONS AND EVENTS ASSOCIATION OF SOUTHERN AFRICA

EXSA OFFICE www.exsa.co.za Chairperson: Doug Rix t: +27 (0)82 579 7071 e: dougrix@wol.co.za Vice-chairperson: Gill Gibbs t: +27 (0) 83 260 8035 e: gill@blu3.co.za Treasurer: Moses Nefale t: +27 (0)79 882 8616 e: moses@scandisplay.co.za Association manager: Lee-Ann Alder t: +27 (0)82 550 0349 e: info@exsa.co.za Board members Chad Botha t: +27 (0)61 497 2945 e: chad@inspirefurniture.co.za Adele Hartdegen t: +27 (0)82 464 8702 e: adele.hartdegen@gl-events.com Gabi Babinszky t: +27 (0)64 655 3323 e: gabi@brandexpro.co.za Cara Nortman t: +27 (0)79 254 9572 e: cara@ssqdesign.co.za Kerry Brannigan t: +27 (0)72 265 6600 e: kerry@brilliant-branding.co.za

Secretariat Office Melanie Sillince e: melanie@cepa.co.za t: +27 (0)83 653 2480 +27 (0)11 462 4014 www.cepa.co.za EXCO Chairperson: Glenn van Eck Magnetic Storm e: glenn@cepa.co.za

Mike Mira t: +27 (0)83 445 2261 e: mike@efam.co.za Gary Van der Watt t: +27 (0)76 339 5320 e: gary@resourcedesign.co.za INTERNATIONAL CONGRESS & CONVENTION ASSOCIATION

EVENT GREENING FORUM

ICCA African Chapter Chairperson: Lindiwe Rakharebe, Durban International Convention Centre t: +27 (0)31 360 1000 e: LindiweR@icc.co.za Deputy chairperson: Nana Gecaga Kenyatta International Convention Centre t: +254 20 326 1000 e: md@kicc.co.ke

179 Jan Smuts Ave, Parktown North, Private Bag X7000, Parklands 2121 t: +27 (0)11 447 4777 e: info@eventgreening.co.za www.eventgreening.co.za Chairperson: Greg McManus Vice-chairperson: Neo Mohlatlole

Learning | Growth | collaboration BOARD OF DIRECTORS Chairperson: Kim Roberts Mise-en-place Solutions e: info@mise-en-placesolutions.com c: +27 (0)82 652 2008 Vice-chairperson: Jaques Fouche Formative e: jaques@formative.co.za c: +27 (0)60 993 7542 Treasurer: Glenn van Eck Magnetic Storm e: glenn@magnetic.co.za c: +27 (0)82 800 2616 Public officer: Denise Kemp Eastern Sun Events e: denise@esternsun.co.za c: +27 (0)82 654 9755 Chief executive officer: Glenton De Kock e: ceo@saaci.org c: +27 (0)82 575 7565 DIRECTORS EC chairperson: Andrew Stewart PeriExpo e: andrew@periexpo.co.za c: +27 (0)82 578 5987 KZN chairperson: Tracey Delport The Hospitality Experience e: tracey@thehospitality experience.co.za c: +27 (0)83 293 5190 JHB chairperson: Lorin Bowen Lorin Bowen Business Events e: lorin@lorinbowen.co.za c: + 27 (0)82 433 8687 WC acting chairperson: Angela Lorimer Century City Conference Centre e: angela.l@ccconferencecentre.co.za t: +27 (0)21 809 1101

Vice-chairperson: Gift Luthuli Gintan Luthuli Associates e: gift@cepa.co.za Treasurer: Sue Gannon EXSA Academy e: sue@cepa.co.za

SOUTHERN AFRICAN ASSOCIATION FOR THE CONFERENCE INDUSTRY

Secretariat: Esmaré Steinhöfel ICCA Africa Regional director c: +27 (0)84 056 5544 e: esmare.s@iccaworld.org. www.iccaworld.com/dbs/ africanchapter www.iccaworld.com

38 Business Events Africa February 2020

Tshwane chairperson: Leon Pheiffer EPH Productions e: leon@ephproductions.co.za c: + 27 (0)82 924 9046 Co-opted youth: Minister Kganyago CSIR MKganyago@csir.co.za c: +27 (0)79 513 8708 Venue rep: Michelle Bingham Sandton Convention Centre e: Michelle.Bingham@tsogosun.com c: +27 (0)82 339 0342 EASTERN CAPE Branch chairperson: Andrew Stewart PeriExpo e: andrew@periexpo.co.za c: +27 (0)82 578 5987 Branch vice-chairperson: David Limbert Magnetic Storm

e: david@magnetic.co.za c: +27 (0)82 9064 198 Branch treasurer: Alistair Stead Scan Display e: alastair@scandisplay.africa c: +27 (0)73 236 6618 COMMITTEE: Learning: Caroline Morgan EXBO e: caro@exbo.co.za c: +27 (0)82 553 6185 Communication: Gill Dickie Bidvest Car Rental e: gilld@bidvestcarrental.co.za c: +27 (0)79 527 7619 Networking: Melissa Palmer B & E Conference Centre e: melissa@becbc.co.za c: +27 (0)82 437 7600 Networking: Wanda Fourie Eastern Sun Events e: registration@easternsun.co.za Branch coordinator: Hayley Pretorius e: ec.za@saaci.org c: +27 (0)79 507 3607 c: +27 (0)62 758 7933 JOHANNESBURG Branch chairperson: Lorin Bowen Lorin Bowen Business Events c: +27 (0)82 433 8687 e: lorin@lorinbowen.co.za Branch vice-chairperson: Michelle Bingham Sandton Convention Centre c: +27 (0)82 339 0342 e: michelle.bingham@tsogosun.com Branch treasurer: Manuela Gomes Cullinan Holding c: +27 (0)81 359 6558 e: manuela@ikapacoaches.co.za COMMITTEE: Aidan Koen Ogada Group c: +27 (0)82 561 3188 e: aidan@ogada.co.za Brad Montgomery Ultimate Data Sciences c: +27 (0)72 800 5857 e: brad@ultimatedata.co.za Brendan Vogt Guvon Hotels & Spas c: +27 (0)83 709 0480 e: brendan@guvon.co.za Carmen Rudd Synergy Business Events c: +27 (0)82 707 3977 e: carmen@synergybe.co.za Chad Botha Inspire Furniture Rentals c: +27 (0)87 470 0670 e: chad@inspirefurniture.co.za John Arvanitakis Chatr’ Experiences c: +27 (0)83 415 2774 e: john@chatr.co.za Minister Kganyago CSIR c: +27 (0)79 513 8708 e: mkganyago@csir.co.za Rendani Khorommbi Joburg Tourism c: +27 (0)82 773 2999

www.businesseventsafrica.com

DIRECTORY e: rendanik@joburgtourism.com Branch coordinator: Angelique Smith c: +27 (0)60 970 7653 e: Jhb.za@saaci.org TSHWANE Branch chairperson: Leon Pheiffer EPH & Monte de Dios e: leon@ephproductions.co.za; e: leon@montededios.co.za c: +27 (0)82 924 9046 Branch vice-chairperson: Corné Engelbrecht, Savetcon e: corne@savetcon.co.za c: +27 (0)82 925 9241 Branch treasurer: Refilwe Nchebisang, CSIR ICC e: rnchebisang@csir.co.za c: +27 (0)12 841 3770 COMMITTEE: Melanie Pretorius, At Zone Hospitality Consulting e: melanie.pretorius@mweb.co.za c: +27 (0)82 410 1202 Herkie du Preez, Event Wizards e: herkie@eventwizards.co.za c: +27 (0)82 839 3489 Branch coordinator: Heather Heskes, SAACI e: tsh.za@saaci.org c: +27 (0)76 321 6111 KWAZULU-NATAL Branch chairperson: Tracey Delport The Hospitality Experience e: tracey@thehospitality experience.co.za c:+27 (0)83 293 5190 Branch vice-chairperson: Tarannum Banatwalla Jellyfish Catering & Event Management e: tarannum@jellyfishcatering.co.za c: +27 (0)83 254 9462 Branch treasurer: Kim Jackson Greyville Convention Centre e: kimj@goldcircle.co.za c: +27 (0)82 378 2264 COMMITTEE: Irene Vallihu, Durban International Convention Centre e: irenev@icc.co.za c: +27 79 692 4604 Lisa Lovegrove Tsogo Sun e: lisa.lovegrove@tsogosun.com c: +27 74 047 4212

c: +27 (0)84 777 3452 e: kzn.za@saaci.org WESTERN CAPE Acting branch chairperson: Angela Lorimer Century City Conference Centre e: angela.l@ccconferencecentre.co.za t: +27 (0)21 809 1101 Branch treasurer: Thiru Naidoo Wesgro e: thiru@wesgro.co.za t: +27 (0)21 487 8600 COMMITTEE: Jaques Fouche Formative e: jaques@formative.co.za c: +27 (0)60 993 7542 Esmare Steinhofel, ICCA e: esmare.s@iccaworld.org c: +27 (0)84 056 5544 Esti Venske, CPUT e: venskee@cput.ac.z t: +27 (0)21 460 3518 Cindy Buser, Mirchee e: cindy@mirchee.co.za c: +27 (0)21 705 7338 Zimkitha Bavuma, CPUT e: zim@live.co.za Zandri Swartz Century City Convention Centre e: zandri.s@ccconferencecentre.co.za c: +27 (0)21 204 8000 Andrew Gibson Magnetic Storm e: andrew@magnetic.co.za t: 0860 111 625 Adele Martiz CTICC e: adele@cticc.co.za t: +27 (0)21 410 5000 Ansu Colditz XL Millennium e: ansuc@millenniumtravel.co.za c: +27 (0)82 457 8071 Alex Wrottesley Into Africa e: alex@intoafrica.co.za t: +27 (0)21 430 2060 Branch coordinator: Lara van Zyl e: wc.za@saaci.org c: +27 (0)82 223 4684 SOCIETY FOR INCENTIVE TRAVEL EXCELLENCE

Mabuyi Mosia Ikhono Communications e: mabuyi@ikhono.co.za c: +27 71 117 7509 Gill Slaughter Turners Conferences e: gills@turnersconferences.co.za c: +27 31 368 8000 Denver Manickum I-cube Alternative Advertising e: denver@icube.co.za c: +27 83 482 8525

President: Tes Proos e: tes@crystalevents.co.za c: +27 (0) 84 682 7676 International board member: Daryl Keywood e: daryl@walthers.co.za c: +27 (0)82 904 4967

Kavitha Dhawnath Gearhouse SA e: kavitha.dhawnath@gearhouse.co.za c: +27 83 607 2006

Treasurer: Peter-John Mitrovich e: peter-john.mitrovich@ grosvenortours.com c: +27 (0)82 318 1889

Branch coordinator: Kerry Potgieter

Board member at large: Rick Taylor

www.businesseventsafrica.com

East Africa (Rwanda): Chris Munyao

North Africa: George Fawzi North Africa support: Brad Glen Young Leadership: Clinton Els Secretariat & Events: Gauteng: Clare Neall c: +27 76 898 0420 e: clare@eventstuff.co.za Western Cape: Mariaan Burger e: info@sitesouthernafrica.com c: +27 (0)82 557 8041 OTHER ASSOCIATIONS OF INTEREST ABTA – African Business Travel Association Box 2594, Pinegowrie, 2123 t: +27 (0)11 888 8178 c: +27 (0)83 679 2110 e: monique@abta.co.za www.abta.co.za Founder: Monique Swart ASATA – Association of Southern African Travel Agents PO Box 650539, Benmore, 2010 t: +27 (0)11 293 0560/61 e: barbara@asata.co.za e: general@asata.co.za Office manager: Barbara Viljoen FEDHASA National Office – Federated Hospitality Association of Southern Africa PO Box 3853, The Reeds, 0157 t: +27 (0)12 771 5568 c: + 27 (0)82 552 9862 e: ceo@fedhasa.co.za www.fedhasa.co.za Chief executive: Tshifhiwa Tshivhengwa PSASA – Professional Speakers Association of Southern Africa t: +27 (0)11 462 9465 c: +27 (0)83 458 6114 e: admin@psasouthernafrica.co.za www.psasouthernafrica.co.za SABOA – Southern African Bus Operators Association Postnet Suite 393, Private Bag X033, Rivonia 2128 t: +27 (0)11 511 7641 e: saboa@saboa.co.za www.saboa.co.za SACIA – Southern African Communications Industries Association 96 The Bridles, Douglas Crescent, Sundowner, 2188 t: +27 (0)11 083 6418 c: +27 (0)82 555 5556 e: kevan@sacia.org.za Executive director: Kevan Jones

SATI – South African Translators’ Institute Executive director: Marion Boers t: +27 (0)11 803 2681 e: office@translators.org.za www.translators.org.za SATSA – Southern Africa Tourism Services Association Box 900, Ferndale 2160 t: +27 (0)11 886 9996 e: pa@satsa.co.za | www.satsa.com SKAL International South Africa Secretary: Anne Lamb t: +27 (0)21 434 7023 c: +27 (0)82 708 1836 e: anne@yebo.co.za www.skalsouthafrica.org STA – Sandton Tourism Association t: +27 (0)83 558 5445 e: secretariat@sandtontourism.com www.sandtontourism.com TBCSA – Tourism Business Council of South Africa Box 11655, Centurion 0046 t: +27 (0)12 664 0120 e: comms@tbcsa.travel www.tbcsa.travel | www.tomsa.co.za Member relations manager: Boitumelo Moleleki TGCSA – Tourism Grading Council of South Africa Private Bag X10012, Sandton 2146 t: +27 (0)11 895 3000 f: +27 (0)11 895 3001 e: enquiries@tourismgrading.co.za TINSA – Interpreters/Translators Network of Southern Africa e: info@interpreter.org.za t/f: +27 (0)11 485 2511 c: +27 (0)83 249 0010 www.interpreter.org.za TPSA – Technical Production Services Association 96 The Bridles, Douglas Crescent, Sundowner, 2188 t: +27 (0)11 083 6418 c: +27 (0)82 555 5556 e: kevan@sacia.org.za www.tpsa.co.za Executive director: Kevan Jones TTA – Tshwane Tourism Association Box 395, Pretoria 0001 t: +27 (0)12 841 4212 e: secretary@tshwanetourism.com www.tshwanetourism.com Chairperson: Bronwen Cadle de Ponte Secretary: Sithembile Nzimande Membership coordinator: Liz Oosthuysen e: membership@tshwanetourism.com

Business Events Africa February 2020 39

THE LAST WORD

The importance of

environmental sustainability

by Brett Hendricks, general manager of the Thebe Tourism Group

With sustainability being one of the most critical issues facing our world today, a green revolution within the tourism and hospitality industry is vital to ensuring the growth of these sectors into the future.

I

t’s really quite simple: a tourism product with an environmental conscience just makes good business sense. Extrapolate this idea further: a country that has a tourism and hospitality sector that both cares about the sustainability of the environment and honours its places of natural beauty and wonder is going to lead the pack to attract international and local visitors alike to its destinations.

Consider the example of Rwanda, a country once plagued by the ravages of its past. Within the African continent, Rwanda’s overall strategy to focus on responsible high-end ecotourism rather than mass tourism has helped the country enormously to conquer the negative perceptions of that country left over from its thankfully long-gone history of genocide.

Flowing out of the early work done by the conservation efforts of Dian Fossey as far back as the 1960s, Rwanda today has the commitment its government made to the protection of its gorillas – and the growth of its Gorilla Tourism product that grew out of that commitment – to thank.

Since 2010, Rwanda has been considered to be one of the safest destinations in East Africa, with tourists now coming for much more than just the country’s gorillas and its wide range of well-marketed wildlife and biodiversity options, but also the options it offers to the business tourism MICE industry.

Environmental sustainability in fact now dictates the itineraries of the majority of travellers, proving to be the consideration that appeals above all others to tourists across the board, from Gen Zers to Baby Boomers.

Numerous studies, such as those conducted by global research operations Nielsen and Cornell University’s Centre for hospitality research, regularly demonstrate numbers that support

this. It has been estimated that 75 per cent of Gen Z and Millennial travellers would be willing to pay extra for sustainable tourism and hospitality products, including accommodation – up from 66 per cent back in 2015.

Even Baby Boomers, the ultimate consumer generation, are demonstrating that more than 50 per cent of them would also pay more for environmentally responsible destinations.

The studies are also revealing that economically, for operations within the hospitality sector, the cost of going green is no longer more expensive than the way these operations were run in the past. This is thanks to advances in technology related to renewable resources of energy. And of course public awareness and education of globallysavvy guests, who are becoming far more conscious, and indeed demanding, about a destination’s waste management and social responsibility objectives.

Sustainable tourism must therefore be at the heart of all hospitality and accommodation options within our own country, and for all businesses involved in the industry.

From our own operations as Thebe Tourism, from Cape Point in the Western Cape to those soon to be launched within the Kruger National Park, environmental sustainability is the reason we develop where we do.

The Kruger Station food and entertainment precinct, which will also be home to the Kruger Shalati Train on a Bridge accommodation, will deploy international best practice to ensure that the venue enhances the park, adding to its overall visitor appeal but with zero impact on the park’s environment, while at the same time bringing much-needed job creation and entrepreneurial opportunities to the communities around it.

40 Business Events Africa February 2020

The same ethos lies behind our Chiefs Tented Camps experience, wherever these are temporarily set up in remote locations across South Africa and into Namibia. The criteria behind them is that the camps, and their occupants, to coin a phrase, touch the earth as lightly as possible, leaving behind no more than footprints.

For every single business involved in tourism and hospitality, in whatever endeavour they deliver, environmental sustainability is no longer just a catch phrase to ensure one destination triumphs over another from a marketing point of view. It’s a responsibility we need to carry collectively to ensure the industry and the destinations we promote survive in the first place.

Who is Brett Hendricks?

He is the general manager of Thebe Tourism Group, has served the company in an executive role since 2012. With extensive experience in finance and accounting, he worked in the company’s finance division prior to taking on the executive management position.

With many years of developing iconic hospitality and tourism establishments he is focused on transformation and sustainability.

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