Construction Business News ME - May 2021

Page 57

VALUE PROPOSITION | IN CONVERSATION WITH TREVOR HARDWICK

waterfront developments. As we focus more and more on upcoming areas such as Business Bay which we believe offers a lot of value to buyers. We are also about to launch a boutique residential development in Marylebone, London to service customer requests for properties in the UK’s capital. How important is Health & Safety in an COVID-19 pandemic era and what measures have been introduced from the group to help reduce the risks cause by COVID-19? Firstly, it must be said the UAE government has proven to be incredibly progressive and ahead of the curve compared to other countries around the world in tackling CoVid-19 since day one. They acted quickly and decisively; being one of the first countries in the world to go into lock down, but then also being one of the first out of it. From our perspective the health and wellbeing of our staff and customers is of

paramount importance to us. We took all the Co-Vid 19 protocols and guidelines very seriously and followed them to the letter of the law. Be that working for home in the early stages of the pandemic, to social distancing, avoiding unnecessary travel and transport risks or fully sterilizing our office on a number of occasion when people started to return to work. We made sure everyone’s safety was our priority. What are some of the key lessons that you have learned from the pandemic and how has it positively affected your performance and also the Group’s performance? Life is short, and you never what is around the corner. As a leadership team we believe we demonstrated great agility, flexibility, and responsiveness in unprecedented times. We made a number of key decisions at the onset of the pandemic, whether that meant pausing some developments or

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accelerating others, closing some hotels, while deciding to keep others open or supporting our retail partners with rental holidays ensuring their survival. Making those calls in a quick, yet informed manner, allowed us to mitigate the impact and come out of the other side in a stronger position. Overall, my view remains the same both in good times and bad, remain flexible, support each other and make informed decisions quickly to ensure impacts are mitigated. And if you make the wrong decision quickly recognize it and fix it.

“ONGOING IS OVER 6 MILLION SQFT OF DEVELOPMENTS IN THE DESIGN STAGE WHICH WILL ENSURE WE RETAIN OUR POSITION OF ONE OF THE LEADING DEVELOPERS IN THE UAE SYNONYMOUS WITH WATERFRONT DEVELOPMENTS.”


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